photo14 is the largest and most popular exhibit of Swiss photography. In the formerly industrial halls of Maag, some 125 Swiss photographers are showcasing their portfolios from 2013.

Zurich Tourism Key Visuals

Highlights of photo14 include a series of new key visuals for Zurich Tourism: In an attempt to capture Zurich's residents in the framework of their city, three Swiss photographers have created a total of 29 new identities.

Before the global launch in their marketing campaigns, Zurich Tourism is displaying these photographs at photo14. The photographers are Fabian Scheffold, Noë Flum and Fabian Frinzel.





"you promised me the matterhorn" by Martin Mischkulnig



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Custom Bikes by Lorenz Richard

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The Big Picture

Nik Wallimann is the artist behind The Big Picture, a global multimedia collaboration focusing on one subject: Mt. Stanserhorn. In more than 600'000 individual photographs, this magnificent Swiss mountain was portrayed during all seasons. As a next step, bundles of several thousand photographs were given to artists around the world. As their animated interpretations of these photographs are pouring in, Mr. Wallimann is getting ready for the final step: A single multimedia production created by everyone.

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"Swiss Moments" Installation

Another highlight is entitled "Schweizer Momente" ("Swiss Moments"). Projected onto 24 gigantic screens, one moment in Switzerland's history was captured thousands of times over: Friday, September 13, 2013.

On this day, people in Switzerland were asked to snap a picture and submit it to the project. No less than 24'404 photographs were received, which were now made into an art installation.

(Photograph copyright by Biho Song)

Glarner Delicatessen Recipes by Fabian Häfeli

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RENAULT 4 LIFE by Sandra de Keller

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photoFORUM

For anyone wanting an in-depth look at photography, the photoFORUM talks are a treasure trove. For instance, world renowned photographer Peter Lindbergh is attributed to having re-shaped female beauty ideals through his photography. As a panelist, Lindbergh is going to talk about his life and his work with supermodels and movie stars.

Additional photoFORUM talks are going to highlight the famous police photographs of Arnold Odermatt, as well as Swiss photographer Diana Sheunemann who resides in New York City.

Visiting photo14 in Zürich

- Opening times: Jan 10 - 14, 2014, from 11 AM - 8 PM

- photo14 Website

- Buy tickets

- How to get there