Heng said her personal experiences inspired her to create the Tumblr page.

"A couple days before I launched, I got catcalled twice in one weekend – the first time, wearing a shorts and a baggy flannel, walking with my boyfriend, some dude yelled out his car to my boyfriend, 'Hey, I want to fuck your girlfriend!' That one was really upsetting because I wasn't even the object of harassment any more; I was just an object for men to compete over."

She said she channelled her anger from that incident into making the page, and so far the response has been very positive, although the reaction from many men has been one of disbelief.

"Sometimes guys will call out outfits and tell me that I made it up, I didn't really get harassed in that outfit," she said. There's also a "general disbelief" from men "that I do have something to submit every two days."