In this update we focus on the state, stats & promotion of our freelance marketplace, CanWork.io and provide a sneak peek at the DAO development.

What’s happened since the last update?

The major development since the last update was the integration of credit card payments into CanWork — making it the first dApp to launch with direct credit card integration.

This greatly widens the addressable market for clients to book freelancers

Brings CanWork up to feature parity with the incumbent competition

Increases adoption by lowering the Client user barrier

Converts fresh money into $CAN and takes $CAN off the market

Has a fixed 1% payment fee (~3x cheaper than PayPal)

Read more about Credit Card payments on CanWork

Decentralisation and the CanYA DAO

In the last update we announced the imminent public release of the decentralisation paper with our plan for decentralised governance through to infrastructure. The CanYa team is currently reviewing aspects of the paper due to concerns with the delays to our foundational blockchain; Ethereum.

Not to worry.

Development is still powering forward especially with respects to the CanYaDAO. Select community members have had the pleasure of sneak peeks and testing in our staging environment. We thought we’d share a few shots here:

The CanYA DAO (decentralised autonomous organisation) is the socially scalable part of the ecosystem, allowing it to scale globally in a sustainable way. The CanYaDAO also serves as a treasury, maintenance body and governance mechanism.

Marketing and Community

April saw steady growth in the amount of CanWork freelance profiles and visitors to the platform.

Approved Profiles

Site Traffic (April)

Site traffic last 7 days

The team also focussed on ensuring the quality of freelance profiles was to a high standard as the marketing focus will be on the client-side from May onwards.

To achieve this the team created a number of on-boarding guides to ensure freelancers are aware of the intricacies relating to CanWork such as cryptocurrency best practices (wallets, security etc) and Web3 technology.

We also encouraged our freelancers to ensure their profiles were to a high standard in terms of appearance and content. This last point was the focus of our April competition:

May Onwards Focus: Client-Side

From May onwards the team will really be focussing on increasing the amount of jobs being booked through the platform. This is especially relevant now that credit cards have been integrated because the platform’s barriers to entry for job bookings have been significantly reduced.

Strategy

We want to increase the job flow on the platform by two measures:

Encouraging freelancers with existing clients to book them through CanWork. Targeting start-ups, small businesses and appropriate individuals to use CanWork for all of their freelance/outsource work.

To achieve this strategy the CanWork messaging has been refined to really focus on the benefits of using our platform.

For freelancers, if they bring over their clients to the platform they will have the following benefits:

Earn, on average, an extra 24% for every job they do on CanWork as opposed to other platforms (that’s nearly $15,000 USD for the average US-based freelancer!)

Be part of a community run project and influence how the platform is run or what features need to be added

Feel comfortable in the fact that their data is not given to any third party organisations

Be paid instantly, any time of the day or year via a hedged-escrow that is not susceptible to price volatility

For clients, booking a freelancer through CanWork will also have a range of benefits. Fundamental to this, will be the emphasis that all of our freelancers lower their rates by 5% when compared to what they charge on other platforms. This will encourage clients to use the platform while still giving them a 20–25% increased margin on any jobs completed. Client-side selling points will be: