Henrik Fisker continues his big industry comeback with what could be one of the most serious threats to the Tesla Model 3 and the upcoming Tesla Model Y so far. Presenting the Fisker Ocean, which is making its official debut this week at the 2020 Consumer Electronics Show (CES) in Las Vegas, Nevada. Not only does the Fisker Ocean feature attractive exterior design, but it also poses a potential threat to Tesla in the price department.

Fisker claims it'll carry an MSRP of $37,499. Combine that amount with a federal tax break and the price drops to $29,999. Interested customers can already place their orders through Fisker's mobile app or its official website. A $250 reservation fee is required but this cost also applies to both the purchase price and the $379 per month lease deal, though $2,999 is due at signing for the latter.