New York (CNN) Facebook is admitting it needs oversight with content moderation.

CEO Mark Zuckerberg said Thursday the company plans to establish an independent group to oversee users' appeals of content policy decisions, starting next year.

Critcs have long urged the company to exhibit greater transparency into what content Facebook's human moderators and artificial intelligence take down, keep up and why.

The news, which was announced on a call with reporters, came one day after a report from The New York Times revealed how Facebook execs, including Zuckerberg and COO Sheryl Sandberg, navigated the company's recent crises, ranging from Russian interference to data privacy. The company's response included digging up dirt on competitors and critics , according to the report.

"I think people want to trust our intention," said Zuckerberg, who said the press call announcement was scheduled before the report published. "People expect companies to learn and not keep making the same mistake."

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