Crypto-friendly web browser Brave has just hit another landmark, reaching 10.4 million active users, up from just 9 million last month. At the same time, Basic Attention Token is now trading at just over $0.19, having gained almost 4% in the last day.

Brave is still one of the smaller web browsers in popular usage, and according to W3 counter, it still isn’t one of the top 10 most popular browsers in terms of market share. As it stands, Chrome current controls a market share of around 59%, whereas Safari and Internet Explorer (and Edge) share 14.6% and 9.5% of the market respectively. However, it might not be long until Brave becomes a household name.

Just last month, Brave announced that it had grown its user base by more than 12.5% between October and November, and had around nine million active users by mid-November. With 10.4 million active users, Brave has grown more than 15.5% since last month, indicating it is rapidly gaining popularity.

As Decrypt reported last month, Brave has also broken a new level of downloads on Android devices. According to AppBrain, more than 40 million Android users have downloaded Brave since it was released on the Google Play Store in 2014.

Should Brave continue this rate of growth, it could end the year with more than 12 million monthly active users, and reach as many as 50 million users by this time next year. At this scale, Brave would likely fall into the ranks of the top 10 most popular web browsers.

Part of the reason Brave has witnessed such striking growth can be attributed to its integration with Basic Attention Token (BAT)—a digital currency used to reward users for interacting with advertisers and viewing sponsored content while browsing, as part of the Brave Rewards program.

Back in October, the rewards program was extended to a further 20 countries, bringing the total number of supported countries to 31. Similarly, version 1.0 of the browser was launched last month, bringing it out of beta and launching it on iOS, allowing more people than ever before to access the browsers and its benefits.

Nonetheless, despite its today’s price pump, BAT has lost more than 26% in the last week and almost 28% in the last month, owed to an overall downturn in the crypto markets.