Ovie Soko launched his collection with ASOS at an exclusive party in London on Monday, but his girlfriend India Reynolds was nowhere to be seen.

And MailOnline can reveal India, 28, was banned from attending the basketball player's bash due to her contractual arrangement with ASOS' online competitor Boohoo.

The Love Island beauty is set to launch her collaboration with Boohoo on Wednesday, just two days after Ovie's seven-piece capsule ASOS collection was released.

Flying solo: Ovie Soko launched his collection with ASOS at an exclusive party in London on Monday, but his girlfriend India Reynolds was nowhere to be seen

A source close to India told MailOnline the couple are still very much in love but India couldn't attend due to her contractual agreement with Boohoo.

MailOnline has contacted India's representatives and Boohoo for comment.

Earlier this month, the former glamour model announced she was a brand ambassador for Boohoo, alongside Maura Higgins.

Taking to Instagram, India modelled an array of outfits from her collection and wrote: 'So excited to announce I am now a @boohoo ambassador! There are lots of things in the pipeline so watch this space...'

Competition: India, 28, was banned from attending the basketball player's bash due to her contractual arrangement with ASOS' online competitor Boohoo (pictured last week)

Meanwhile, Ovie's collection launch comes after he broke his silence on shocking allegations that India cheated on him with footballer Kieran Gibbs, 29.

The model was accused of locking lips with the former Arsenal player at his birthday party in Ibiza, but the couple staunchly deny the rumours.

The hunky athlete said: 'Me and India are happy. I think that's definitely the most important thing. We're very happy.

'Regardless of how many people [there are] in every one of our lives, there will be opinions. And everyone can have their own opinion.'

'I think as a collective society, every last one of us can always do a better job of wording things in a nice way,' he continued.

Fashionista: Earlier this month, the former glamour model announced she was a brand ambassador for Boohoo, alongside Maura Higgins (pictured last week)

'Because I think, regardless of the situation, I don't think there ever has to be anyone really has to be demonised.

'I think as a whole and as a community, we can support those who we love and who we care about and that's absolutely amazing. But I always think in every situation that should always be the bigger focus.

'It's always supporting the one you love, not necessarily who might or might not be wrong. That really shouldn't take the lead.

'The lead should always be the person you like and care about and just supporting them. I think positive energy is so important.'

India was a late arrival to the Love Island villa in July before swiftly falling for Ovie and later continuing their romance in the outside world.