Commercial-free Hulu has become a reality, with the streaming service announcing they are offering a new pricing plan for those who wish to bypass ads, effective immediately. The commercial-free version of Hulu costs $11.99 a month.

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Hulu chief executive Mike Hopkins told the New York Times , “You can split people into two categories: ad avoiders and ad acceptors. There are clearly people who just are not going to buy Hulu because there are ads. We think we can bring them back into the fold with new content and this new choice.”While complaints about the ads on Hulu are not new, Hopkins tells the Times they did notice an uptick of people bringing it up this summer, when they added the entire library of Seinfeld to their service.The version of Hulu with ads is $7.99, the same price as a monthly Netflix subscription. While Netflix is ad free, Hulu’s big difference is the amount of network series they have available the day after they air, unlike Netflix, who don’t obtain recent TV seasons until sometime after the entire season has aired. Amazon Prime members pay $99 a year (or $8.25 a month, if you're breaking it down) for commercial-free service, but similarly, don't get recent TV show seasons until awhile after they have aired - though you can pay for new episodes on an individual basis.There are a handful of shows that will still include ads with the $11.99 service, though only before and after the episode itself plays. Per Hulu: "Due to streaming rights, the shows below are not included in our No Commercials plan. You can still watch these shows interruption-free. They will play with a short commercial before and after each episode. The shows are: Grey’s Anatomy, Once Upon A Time, Marvel’s Agents of SHIELD, Scandal, New Girl, Grimm and How To Get Away With Murder."Hulu are making some aggressive moves in terms of programming, with upcoming series like the limited run 11/22/63, based on the Stephen King novel and executive produced by J.J. Abrams and starring James Franco. They also have the series The Way coming up, from Friday Night Lights’ Jason Katims, with an impressive cast, including Aaron Paul (Breaking Bad), Michelle Monaghan (True Detective) and Hugh Dancy (Hannibal). The company also just signed a deal with Epix, bringing large films like The Hunger Games: Catching Fire, Transformers: Age of Extinction and The Wolf of Wall Street to the service, just as Netflix and Epix parted ways. This month Hulu will begin airing new episodes of The Mindy Project, having saved the series, after FOX cancelled it.