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Consumers who hate paying for dozens of television channels they never watch can celebrate their new right to tailor their own TV packages, with the caveat they won’t necessarily save money under the system.

As of Thursday, TV service providers must offer channels à la carte and in packages of up to 10 channels to complement existing TV packages in order to comply with a policy issued in spring 2015 by the Canadian Radio-television and Telecommunications Commission.

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The regulator introduced the changes after its Let’s Talk TV proceedings, a public hearing that aimed to give consumers more choice in television packages to help broadcasters quell cord cutting and compete with streaming services such as Netflix. The same decision forced providers to offer $25 per month skinny TV packages as of Mar. 1. The CRTC gave providers more time to introduce pick-and-pay so they could negotiate with programmers and rejig their billing and customer service systems.

If providers don’t follow the rules, the CRTC promises “remedial action” at broadcast licence renewal hearings next year. Earlier this month, the CRTC took the unusual step of renewing licences for only one year instead of seven in order to monitor these practices.