There are a lot of breweries in the U.S., but I think there’s going to be a lot more. I mean, there are 11,000 wineries in America and they’re constrained by climate. With nearly 5,000 breweries in America that aren’t constrained by climate, you’ve got to figure that culturally and economically the U.S. can support a lot more breweries.

We started our brewery 20 years ago when craft beer was an odd thing. Now, being a craft brewer is actually quite common. We’re all still watching it and seeing how the American market will evolve. I’m incredibly confident that the American palate loves well-made, fresh beer that’s got an authentic story.

Eighty percent of Americans are still drinking industrial Lagers. I don’t care how well-branded they are or how cheap they are, eventually someone is going to discover the taste of a beautiful, well-made, local craft beer that will trump that every time. No pun intended! [laughs]