Mankato Brewery Sales Manager (Minneapolis/St. Paul & Metro Area)

If qualified and interested please email your resume to tim@mankatobrewery.com

PRIMARY RESPONSIBILITY

Directing, motivating, developing capabilities and managing wholesalers to achieve company targets and objectives through the following specific responsibilities:

Brand Strategy Implementation and Management

Support and ensure compliance to Mankato Brewery brand standards

Develop capabilities within wholesaler to develop and execute programs that enhance the availability and visibility of Mankato Brewery’s portfolio

Execute periodic special events, festivals, and marketing programs to enhance the image and reputation of the brand in the market place, including, but not limited to: Corresponding with potential and actual event coordinators Set-up and breakdown events including all event equipment and display materials Attend events as a representative of Mankato Brewery



Product Placement

Develop tools to manage and measure the growth of the availability of Mankato Brewery’s portfolio

Increase physical and effective distribution and shelf space within accounts

At a minimum, ensure Mankato Brewery’s share of space within marketplace is equal to or greater than share of market

Work to secure best placement of signage and products within distributor and marketplace

Develop programs that support Mankato Brewery’s corporate distribution drives as well as implement independent programs that capitalize on market specific opportunities

Develop the optimal approach for assigned marketplace for maximizing product placement, which will normally include: Aggressively pursue new draft distribution Increase velocity per outlet Improve impact and placement of point of sale tools



Inventory Management

Develop a direct relationship with distributor(s)’ inventory and warehouse management team

Generate and manage sufficient days on hand, on a SKU level, for entire Mankato Brewery’s portfolio within assigned distribution network as well as within trade

Ensure accurate submission of forecast, accounting for all activity that may influence future orders (e.g. calendar days, weather, historical and competitive activities, wholesaler buying patterns, current inventory levels, etc.)

Coordinate with Mankato Brewery’s Supply Chain Manager to confirm and establish shipments and shipment patterns for assigned distributors

Ensure compliance to Mankato Brewery’s product standards with respect to freshness and in market dates

Revenue Management

Procure and report competitive activity with respect to unit pricing, discounting activity and programming into the Regional Sales Director and/or Sales Operations team

Generate suggested targeted pricing and promotional calendar for portfolio

Manage the monthly submission process for pricing allowances provided to distribution network to ensure timely and accurate reporting and payments

Develop programs to ensure Mankato Brewery’s product mix is optimized and managed against annual business plan

Ensure monthly and annual shipment plan number is achieved, at proper unit revenue

KEY PERFORMANCE INDICATORS

Deliver assigned shipment target

Successfully launch new/focus beers in marketplace

Deliver assigned depletion target

Achieve assigned gross margin plan

Achieve Cicerone Certification

SKILLS/EDUCATION/COMPETENCIES

Education: Bachelor Degree required.

Experience:

Minimum of 3 years’ experience with direct wholesaler management in the consumer product goods industry OR minimum of 3 years management experience within beverage industry

Minimum of 1 year managerial responsibilities including budget management

Significant experience leading employees and/or clients and influencing outcomes including the creation of incentive programs

Competencies:

Action oriented

Presentation skills including the ability to conduct creative and informative presentations for wholesalers and retailers

Excellent business analytical skills

Trainer, motivator of people

Organizational skills

Administrative skills

Strong negotiation skills

Sales management

Must be self-motivated

Advanced working knowledge of MS Excel

Knowledge of state, federal regulations and franchise laws, US beer business 3 tiered system & practices a must

Requirements: