CALGARY—One of Canada’s biggest cannabis companies has donated $50,000 to an organization pushing the federal government to forgive Canadians convicted of minor pot possession. And it doesn’t intend to stop there.

Aurora Cannabis Inc. announced its donation to the Campaign for Cannabis Amnesty on Monday and said it’ll fund more efforts to guarantee Ottawa will expunge cannabis possession charges from Canadians’ criminal records.

“We see ourselves as having, quite frankly, a significant responsibility to stand up for people who have historically been impacted by cannabis criminal prohibition and also to deliver diplomatic but important messages with respect to the responsible use of cannabis,” said Cameron Battley, Aurora’s chief corporate officer, in an interview Monday afternoon.

Ottawa has not yet confirmed if this will happen when cannabis is legalized on Oct. 17.

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Aurora also intends to unveil more donations and partnerships with organizations advocating for amnesty, Battley said, although he wouldn’t say Monday how this plan will play out.

He did say, however, that Aurora would continue to push for the expungement of personal possession charges even if the Canadian government refuses to do so.

“We’re going to fight. We’re going to educate. We’re going to negotiate. We’re going to bug the government. We’re not going to go away,” Battley said.

The Campaign for Cannabis Amnesty will use the funds to advocate for the federal government to expunge personal cannabis possession charges and to “educate Canadians about the injustices that currently exist as a result of the prohibition of cannabis,” according to a statement from Aurora.

Annamaria Enenajor, the campaign’s director, said granting amnesty would help around a half-million Canadians who are currently forbidden from working in the cannabis industry or volunteering due to their convictions and can face issues when travelling to the United States. The campaign plans to produce a series of testimonial videos, uploaded by the public to its website, showcasing how people’s lives have been impacted.

“We think it’s important for the government to recognise that these are real people’s lives,” Enenajor said in a phone interview. “They’re not just numbers, and there are very serious consequences for people on a daily basis.”

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The donation will also help the campaign attend events in Alberta and British Columbia, she added, and allow it to expand into more of a national effort.

Enenajor said Aurora is the first major cannabis company to donate to the cause of cannabis amnesty in general but said the campaign is in talks with other industry players.

“I don’t think it’s unique,” she said of Aurora’s donation. “I think it’s a reflection of the culture of the cannabis industry.”

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