An organization’s ability to drive above competition hinges on the depth of its market insights and how well it translates those insights into effective action. Our market insight solution, PRISMATIC just does that. It helps businesses plan for next year with the unique benefits brought out by rich insights created from CRIF’s vast, reliable and comprehensive credit bureau database.

Market Insights is designed to provide you with a snapshot of your portfolio performance, allowing you to benchmark it against industry segments such as multinational corporation banks, private banks, public sector banks and non-banking financial companies.

These market insight reports help you in profiling customer bases based on geography, industry segments, loan products and customer demographics. Empowered with such insights, you can identify geographies to enter or exit, plan your branches, design your products and policies, benchmark your business against competition and stay on top of India’s Credit industry.