*twitch*

*twitch*

*twitch*

Ahem. So.

Stephen Hull, editor of Huffington Post UK, said:

“… I’m proud to say that what we do is that we have 13,000 contributors in the UK, bloggers… we don’t pay them, but you know if I was paying someone to write something because I wanted it to get advertising pay, that’s not a real authentic way of presenting copy. So when somebody writes something for us, we know it’s real. We know they want to write it. It’s not been forced or paid for. I think that’s something to be proud of.”

(Click the link above and listen to the audio. You’ll hear a lot about quality and brands and viral content. Reach and markets and other joy-sucking face-wrinkling terms.)

Hull is, to repeat, proud that they do not pay writers. HuffPo is owned by AOL who is actually Verizon. Not small companies. The audio link notes from Hull that they are a profitable business.

And yet, they do not pay the writers.

And yet, they are proud not to pay the writers.

PROUD.

Because it isn’t “authentic.” To pay writers.

You toxic tickledicks.

You venomous content-garglers.

You thieves, you brigands, you media lampreys.

Let us expose this hot nonsense for what it is: a lie meant to exploit writers and to puff up that old persistent myth about the value of exposure or the joy of the starving artist or the mounting power of unpaid citizen journalism.

The lie is this: writing is not work, it is not fundamental, it is a freedom in which you would partake anyway, and here some chucklefuck would say, haw haw haw, you blog at your blog and nobody pays you, you post updates on Twitter and nobody pays you, you speak words into the mighty air and you do it for free, free, free. And Huffington Post floats overhead in their bloated dirigible and they yell down at you, WE BROADCAST TO MILLIONS and DON’T YOU WANT TO REACH MILLIONS WITH YOUR MEAGER VOICE and THIS IS AN OPPORTUNITY FOR YOU.

But it is an opportunity for them, not for you.

When I blog for myself, it’s for myself. It is for my aims. I am free to say what I wish to say and not worry about getting paid (or not getting paid as it were) because I am, in fact, gladly broadcasting into the void. I am not part of AOL. I am not owned by Verizon. I do not have nearly a thousand employees (all of whom would of course be paid). My blog is not a charity, no, but I also don’t ask anybody to work for free. Yes, indeed, I have guest posters, as I did today — but I don’t ask them, I don’t invite them, and they are passively or sometimes actively trying to sell you something. (Plus, this site actually costs me quite a bit of money to host every month.)

Which, by the way, is another component of the lie.

HuffPo would have you believe that not paying means that somehow, the integrity of the information remains intact. What it misunderstands is that, if HuffPo isn’t paying, then who is? Someone is always paying. Or, at the very least, someone is always selling something.

If I work for XYZ Media Conglomerate, I get paid by XYZ to report the news. I am beholden to no one except my own employer — perhaps that employer has an agenda, perhaps it does not.

But if I am an Unpaid Blogger Citizen Journalist Content Rebarfer, I am beholden to — well, who the fuck knows? No money means no checks, no balances. If HuffPo isn’t paying me, you can bet I want somebody to pay me. Coca-Cola or the Koch Brothers Political Engine or Shitmittens, Incorporated. Or maybe I’m just trying to shill my book, my protein powder, my dangle-widgets, my wang-dongles, whatever. Money in journalism will come from somewhere. Better that it comes from one’s own employer than from all angles. We can pretend that money is somehow a corrosive influence, that it corrupts the journalistic process — oh, wait, but Huffington Post is valued at tens of millions of dollars? Hull even says that they’re profitable. Well, of course they are. It’s easy to be profitable when you don’t pay the people.

The only thing money corrodes is my mortgage balance. Money I make from writing slowly and diligently erodes my debts and my bills, thus allowing me to NOT DIE EVERY MONTH.

I want you to understand something:

When you go to Huffington Post, it is primarily made of one thing:

Words. Lots and lots and lots of words.

Hundreds or thousands on a page. Millions at the site overall.

And nobody paid anything to anyone to write them.

Imagine walking into a building and realizing nobody paid anybody to lay the bricks that built the walls. Imagine sipping a drink and realizing that nobody got paid to build the machine that makes the can or what is inside it — nobody got paid to formulate the beverage or drive cases to stores or put the cans on shelves. Imagine that those who made the most fundamental component of the drink — the drink itself — never get paid. They were told that work was a privilege. They were told that to get paid to do those things would somehow make the process crass. It would make it impure. Better to drink a drink made out of love, they would say. Love is an ingredient! They would bellow that as they use a literal rake to rake in profits while those beneath them starve.

The only thing HuffPo has is words, and it chooses not to pay for them.

That is not exposure. That is exploitation.

Writing is work. Most things begin with writing. Though I find writing a pleasure, it is also a thing that requires great mental effort. It is not mere content — that word said almost dismissively, as if it is a synonym for styrofoam peanuts. (And by the way: you actually have to buy styrofoam peanuts. They aren’t free unless you rob them from boxes shipped to you.) Content is not slurry. It’s not protein goo. It’s not mud or air or some readily available resource —

At least, it’s not as long as we don’t let it be.

As I am wont to say, there’s nothing wrong with exposure for writers. It can be useful, provided it is on your terms. But also realize that hikers die from exposure, and writers can die from it, too.

Do not be exposed.

Expose yourself.

NO, NOT LIKE THAT, PULL UP YOUR PANTS.

I mean, be in control of how and when you write for free.

And my advice? Don’t write for Huffington Post. Don’t even share links to there. They’re so profitable by not paying writers? Fine. Demand they pay their writers and until they do, don’t click their links, don’t share their links, don’t speak their name while wearing anything other than a Mister Yuck face. Starve them of content and they will see how precious it is to them.

Pay the goddamn writers.

(See also: an earlier response from Wil Wheaton for HuffPo to reprint his work. For free.)