The past 24 hours in the KIN Community have been very exciting. As most of you know KIN was released within KiK Messenger to 1000 beta testers. The crypto publication world has gone wild with upbeat articles announcing the release. We’ve even seen screen shots and videos on how the users are interacting with KIN by earning (performing tasks such as filling out surveys) and spending (using their earned KIN to purchase chat themes and gift cards). This has been a long awaited release and the community cannot wait to see the number of beta users scaled up, see the reports and to get confirmation on the success of the integration. On top of all that, we’ve seen a very nice spike in price in an otherwise bearish market. It’s been a great 24 hours for all of us to say the least!

All of this excitement has got me thinking. What does it all mean? I mean really. It’s wonderful to see the integration take place, and knowing that the SDK will soon be live for all developers to integrate with KIN is just the icing on the cake. But what about the big picture? Here is how I see it. KIN is the very first cryptocurrency to do two things:

Attempt to set the value of their own currency by pegging the price of goods and services within the app to specific amount of KIN.

For example, the cost of a chat theme within the new beta integration is set at 100 KIN. These themes can developed by 3rd parties looking to earn some extra cash so one might assume that a chat theme perhaps would cost at least $1-$3. Which in turn would make the value of KIN $.01-$.03 . With this perceived value, it would be likely that over time the value on exchanges would begin to reflect this perceived price. This particular point can get a little complicated and deserves it’s very own post in the near future. So hold tight.

2. Allowing every day consumers and users to be part of the blockchain without even having to know how it works.

The key to mass blockchain/KIN adoption is to make things so simple that users don’t even know it exists. Part of the reservations around blockchain technology for the average consumer is that they don’t understand it. But they don’t have to. This was the same argument in the beginning of mass internet adoption. People did not understand it, therefore it would not work. Now the internet is one of the biggest pieces of our lives. How many of you truly know how the internet works? It doesn’t matter, because you don’t have to. And that’s how KIN plans to move forward. Keep it simple. Allow people to earn and spend your currency without the need to know any of the details. It’s brilliant. It’s the thing that nobody is talking about. But it’s the thing that sets KIN apart from the rest. KIN will soon be the most used cryptocurrency in the world. Mark my words!!

As always, thanks for reading. I’m Crypto KIN. Follow me on twitter @ http://www.twitter.com/CryptoKin_