It might be easy for some to say, "What's the big deal? Just play it when it gets there," but that's not really the point. The whole purpose of pre-ordering a game (well, one of them, anyway) is to reserve a copy nice and early. These folks want to be playing Titanfall 2 from the get-go, so they took advantage of a service that is supposed to guarantee exactly that. There's also the fact that they've probably forked over extra cash to have their delivery arrive the day of launch rather than a few days later. Even refunding their money isn't going to solve a problem like that. I don't know about you folks, but when I've got a game's launch set in my head, I tend to schedule other events around time for me to be able to play that game. If said game doesn't arrive, you're potentially screwing with my entire weekend.