Jefferson Graham

USA TODAY

LOS ANGELES — How socially awesome is ThePrice is Right this week? The venerable game show, which was first seen in the 1950s, this week is all about Twitter, Pinterest, Instagram and YouTube, with a series of shows interacting with audience members on social media.





The show has a good fit with geeky host Drew Carey, who walks around L.A. with a camera attached to his person, and craves a new virtual reality headset that has yet to go on sale to the general public.

OCULUS RIFT

It's well known that Price is Right contestants can get really crazy when they hear about what prize they could win. Which begs the question: What tech prize would get Carey to jump up and down?

"I can't wait for the Oculus to come out. I think it will be the greatest thing, for movies and gaming." Prototypes of the Oculus Rift virtual reality headset have been shown at trade shows, and Facebook was so impressed it bought the company earlier this year for $2 billion. No firm date has been given for the Oculus release. "It will be pretty awesome, or it will give me a headache."

ONLINE SPECIALS

On Monday, ThePrice is Right studio audience all received tickets by tweeting their interest. Tuesday is about Pinterest, with a free trip to Hawaii offered to a handful of folks who click an image on Pinterest. Wednesday offers a director's view of the show to YouTube fans, with Carey donning a Google Glass-like glasscam to show his point of view to online viewers. This will run on YouTube and Priceisright.com, side by side with the regular version of Price.

"That was the craziest show we have ever done. People could see everything."

WEARABLE CAMERAS

Off-screen, Carey has been known to walk around with computerized technology attached to his body. His latest purchase: the $279 Narrative Clip camera, which attaches to the lapel, and takes automatic photos everywhere you go. Carey found it on Kickstarter before it was released. "It's a five-megapixel camera that you wear in your pocket, and it takes a picture every 30 seconds. You get a lot of duds, but it's a fun way to blog your day, without thinking about it."

OTHER APPS

As the part-owner of the Seattle Sounders soccer team, he's a big fan of the MLS Matchday app, which is available for free on the Apple, Android and Windows platform. "It helps me keep track of team. I travel a lot, so I can see the game on my iPhone, watch it from the dressing room. It's amazing that I can watch my team play on the app."