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A flasher who exposed himself at a retail park is being hunted by police.

Cops are desperately seeking the flasher - who reportedly stripped off in broad daylight.

The incident happened in the Midlands in the middle of the afternoon.

The fully-naked man was seen parading around his motorhome before bending over.

Passersby reported he was 'spreading his backside'.

The shocking incident happened as the vehicle pulled off the forecourt at the Asda garage on the Wolstanton Retail Park, in Staffordshire, at around 2.30pm on Saturday (May 25).

The area was busy with shoppers and motorists making the most of the Bank Holiday weekend at the time.

Now officers are appealing for witnesses as they try to track down the pervert.

A Staffordshire Police spokesman said: "Officers were called to a report of indecent exposure at Asda petrol station on Wolstanton Retail Park just before 3pm on Saturday.

"It is believed a man exposed himself whilst in a vehicle that was leaving the forecourt.

"Inquiries are on-going and anyone with information is asked to get in touch."

An eye-witness told StokeonTrentLive : "We were subjected to a male exposing himself in a motorhome in extreme fashion.

"Not only did he full frontal parade himself he also spread his backside.

"Luckily no children were on site at the time.

"The police have been informed."

Anyone with information is asked to call 101 quoting incident number 485 of May 25.