REPORTER'S NOTE: I received an email response Tuesday morning from FCA that because of a delay, the contest will not launch until noon Tuesday when the first question is supposed to be posted. edl

Dodge isn't just doubling down on its horsepower fetish, it's quintupling it.

The Fiat Chrysler Automobiles brand that touts a "Brotherhood of Muscle" has turned to noted muscle maven Bill Goldberg to help it give away five 797-horsepower 2019 Challenger SRT Hellcat Redeyes.

Dodge fans who hope to drive away with one of the special edition Challengers (each has an MSRP of $89,195, not including destination charge and comes in a specific shade called TorRed) must correctly answer at least one of the five questions in a five-week challenge that kicks off on Tuesday.

Tim Kuniskis, global head of Alfa Romeo and head of passenger cars in North America, noted that horsepower is a key focus for the Dodge brand's image.

"At Dodge, we know that no matter how much horsepower you have, a little more can't hurt. So we're giving all our loyal fans an opportunity to get one of our highest horsepower Challenger models for free," Kuniskis said in a news release. "Unfortunately, there isn't really any such thing as free horsepower, so these five lucky Dodge fans will have to earn their way in by answering a horsepower question. OK, the questions are ridiculously difficult, but it is a free Challenger SRT Hellcat Redeye, and we'll help you along the way."

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The "Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers" features actor and pro wrestler Goldberg "providing horsepower-inspired challenge questions with multiple choice responses" at dodgehorsepowerchallenge.com, the release said. Hidden hashtag clues will be posted on Dodge Twitter and Instagram accounts.

After the first Tuesday in the contest (Nov. 5), the questions post each week at 8 a.m. Tuesday and will be up through the following Monday at 11:59 p.m. Answers will be available a week after the question is posted, the release said.

To win a car, participants must answer at least one question correctly and then be randomly selected. Winners will be announced in mid- to late December.

Contact Eric D. Lawrence: elawrence@freepress.com or (313) 223-4272. Follow him on Twitter: @_ericdlawrence.