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London Abused Women’s Centre says an anti-sex-trafficking online ad campaign that drew scores of calls for help from women and girls was so successful, it’s already planning another.

The online ads, targeting both possible trafficking victims and sex buyers, appeared or were viewed 980,338 times, according to final numbers from the four-month spring campaign, the centre said Thursday.

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Search engine ads targeting potential sex abuse victims drew 117 calls to the centre from women and girls who clicked on the phone number link in the ad.

Anti-sex trafficking digital ad results 980,338: Ad views and appearances $14,000: Approximate cost of initiative 10,730: Clicks ads received 117: Women who clicked phone number link in the ad and called for help 4: Months the campaign ran

“These are just the ones we know of, who clicked on their phone to call after seeing the ad . . . There are likely others,” said centre executive director Megan Walker. “It exceeded all expectations . . . We thought if we could help one woman, just one woman, it would be worth the investment.”