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VICTORIA — The B.C. Federation of Labour has launched a new attack ad against Premier Christy Clark, the latest in what will be a growing number of pre-election advertisements in coming weeks.

The ads, to run on social media and the federation’s website, depict a 1980s retro video game, with Clark as a character who jumps on the heads of citizens to earn shiny coins (leaving them dazed and increasing her “tax $” meter), “powering up” through photo ops, and executing a special move on a school that ejects all the kids onto the street and shutters the building.

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“School closure bonus!” says the narrator, as coins fly from the school for the premier to collect.

The ad then depicts Clark’s character as closing a senior’s home, before plowing through a crowd of elderly citizens on the sidewalk with a power move to score more coins.

“The ad sends a clear message that Premier Clark has been playing working people long enough,” said BCFED President Irene Lanzinger.