TNL Take: Last Sunday, Activision held their massive Call of Duty XP Event at the Forum in Ingelwood showcasing the Call of Duty World League Championship.

Activision has made a slew of Media hires over the past year, with Executives from ESPN, NFL, Univision and Fox Sports. I've already covered CEO Bobby Kotick's vision for estimated revenue derived from eSports Media rights.

After spending millions on the event - I know what it costs to just get Snoop and Wiz to perform - Activision released Viewership data.

Let's take a look at what the PR really meant.