ABC is set to premiere a not at all funny sitcom called Work It about two men who dress as women to get jobs. If you are not sure how this has any comedic value and think it only serves to hurt the trans community then you are not alone. Ridiculing people for who they are is in no way funny.

And fortunately the folks at GLAAD and the Human Rights Campaign have taken out a full page advertisement in Daily Variety, the industry newspaper, condemning the new show and also educating the public on the issues facing the trans community. It is all too rare that the media highlights something positive in the trans community and shows like Work It move us in the opposite direction.

Here’s an excerpt of the ad:

Since ABC has a record of positive portrayals of lesbian, gay, bisexual and transgender people, they should know how offensive this show is, and that it even has the potential to jeopardize the safety of many transgender Americans in the process. Transgender Americans — who can be legally fired in 34 states today simply for being who they are — face an inordinate amount of workplace discrimination that images like those on Work It perpetuate. In fact, 97% of self-identified transgender people reported being harassed or abused at work, and 26% — that’s one in four — reported losing their jobs because they are transgender.

Click here to sign the petition to tell ABC that Work It Doesn’t Work It