But the asexual, or ace, community has a lot more riding on Jughead's arc. Jughead is canonically asexual—a revelation that was made in Jughead No. 4, released last February. The comic's co-creator Chip Zdarsky later told a New York Comic-Con panel, "People have asked me if there is going to be a romance if I'm writing Jughead, because I'm very romantic, and the answer is no, because there is enough of that in Archie. I think something like asexuality is underrepresented, and since we have a character who was asexual before people had the word for it, I'm continuing to write him that way." Even the actor who plays Jughead, Cole Sprouse, said he hopes his character's asexuality is explored.

IMO, it was a little forced and unnecessary—the two characters don't have much in the way of sexual chemistry. Beyond that, is it too much to ask that a guy and a girl just investigate a murder together as friends and nothing more?

I haven't met many people who ship the Jughead-Betty kiss that took place at the end of the episode six of Riverdale.

Research says asexuals account for up to one percent of the general population.

But, at least for now, Jughead seems to be pretty into Betty. VICE reached out to a few people who identify as asexual to get their thoughts on this development.

One thing that's important to note is just because Jughead has romantic feelings for Betty, it doesn't mean he's not asexual. Asexual people aren't necessarily aromantic.

"You can basically define it as people who do not experience sexual attraction to others," said Sasha Kaye, 23, a UBC grad who lives in Vancouver. "It's very much a spectrum and there's a lot of diversity in the community in a number of different ways."

Kaye explained that within the group, there are those who don't experience any sexual attraction whatsoever, and "greysexuals" who may experience sexual attraction very rarely. She said she considers herself a virgin but isn't repulsed by sex—just indifferent to it.

Kaye said she always knew she was asexual but she didn't have a word for it. It's part of the reason she said she wants to see an asexual character like Jughead portrayed in the mainstream.

"I remember once in high school watching an intramural sports match and my friends were like 'Oh my god, he's the hottest.' I thought the guy in the sweater was, cause he was wearing long sleeves and I thought he must be sweating."

Then, in university, she saw someone use the term on social media.

"I read this definition and I thought 'Oh my god. That's me.' That moment was life changing."