Probably everyone of you heard this phrase: “One email subscriber equals 1$ a month”. So finally you have build very own email list, sending newsletters and automated campaigns, but in a week or two looking at your reports find out one main problem,- subscribers does not take action and does not buy at all. For this, reason I will uncover:

5 reasons why your email list does not convert

​1. You don’t sell enough

​If you are sending emails with content providing value 2-3 or 4 times a week, how many times you are pitching something to buy? Your income will be directly connected with sales offer, if you will not try to sell,- nothing gonna happen at all!

​2. You don’t sell them what they want

​It does not matter how big is your email list and how good is your email marketing skills. People will only buy what they need, not what you want to sell them.

​3. You are not speaking in their language

​There are no communication between you and subscriber, in this case they have no reason to trust you and as a result there are no conversions.

​4. Your emails are not being delivered

​Sounds stupid simple, but if your emails does not reach inbox, then there will be no people who saw your offer, always track your statistics of every email campaign, also check my recent post about: how to Stop emails from going into promotions tab on Gmail .

​5. You are marketing to the wrong audience