The White House has launched a Facebook page for President Barack Obama -– and the president used it as an opportunity to talk about climate change.

The page joins other presidential social media channels, including the official White House Facebook page and a number of Twitter accounts.

“We’ve got to preserve this beautiful planet of ours for our kids and grandkids. And that means taking serious steps to address climate change once and for all,” Obama says in a video on the page, in which he walks across the White House lawn. “Now, we've made a lot of progress to cut carbon pollution here at home, and we're leading the world to take action as well. But we’ve got to do more. In a few weeks, I’m heading to Paris to meet with world leaders about a global agreement to meet this challenge.”

I just launched my Facebook page with a video on climate change. America will lead on this. The time to act is now. https://t.co/WG5y1FbhIA — President Obama (@POTUS) November 9, 2015

The president and other world leaders are preparing for a landmark series of talks on climate change scheduled to take place in Paris in December.

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The new Facebook page was updated with “life events” for the president, including his birth in Hawaii in 1961, and his marriage to First Lady Michelle Obama in 1992.

The Obama administration has had a close relationship with social media since his first presidential effort, when Facebook co-founder Chris Hughes helped coordinate online campaigning. A blog post from the White House on Monday called the new Facebook page “a place for conversations with the American people about the most important issues facing our country.”

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