Kohima, Sep 15 (PTI) Nagaland Governor P B Acharya today launched the ?Swachhta Hi Sewa? (Cleanliness is Service) campaign at Super Market area here.

In his brief address, the governor while maintaining that cleanliness was next to Godliness said that one should keep their surroundings clean in order to live healthily.

He also emphasised on the importance of having good clean public toilets.

Maintaining that most of the households in the state were equipped with proper toilets, the governor, however, emphasised on construction of more public toilets.

The governor also called on the people of the state to keep their surroundings and colony clean.

"For tourism to flourish in our state we must keep our towns and villages clean", he said.

Stating that the government and municipal councils were just facilitators, Acharya challenged all to make a clean Kohima and to set an example for others.

The governor along with minister for Road and Bridges Dr Neikiesalie Kire, Parliamentary Secretary for Housing Levi Rengma, Chief Secretary Pankaj Kumar and other senior bureaucrats symbolically cleaned the Super Market area in the heart of Kohima town.

Public Health Engineering Department (PHED) Nagaland also simultaneously launched the campaign at its Directorate with Director of Water and Sanitation Support Organisation (WSSO) Y Tep delivering the keynote address.

He informed that marking the campaign till October 2, various programmes have been sorted which including mass cleanliness drive and construction of toilets throughout the State.

He also administered Swachhta Hi Sewa pledge to the officials. PTI NBS RG