EN AF OS

A couple months ago I was approached by Brickbacker to design a model for an upcoming campaign of theirs. When I learned what their client did, I was in. From the website:

The purpose of the nation-wide campaign EN AF OS (ONE OF US) is to de-stigmatise mental illness in Denmark; So, no more discrimination and elimination of people who suffer from or have suffered from mental illness. In the campaign, we express it like this: No more silence, doubt and taboo about mental illness.

No matter what, everybody is and should feel like they’re one of us.

Specifically, the campaign works to increase the Danes’ knowledge about mental illness, lessen the distance, which leads to stigmatisation, prejudices and social exclusion and create a better understanding of mental illness in schools, in the workplace and everywhere else where lives are led.

Behind the campaign is a strong network, namely “The Joint Effort”, which was formed in 2010 by the parties: The Social Network of 2009, The Danish Mental Health Fund, TrygFonden, Danish Regions, the five regions, KL, The Ministry of Social Affairs, Children and Integration and The National Board of Health.

By buying this awesome model featuring an EN AF OS volunteer you support the campaign with 35 Danish kroner – and become part of the Brickbacker community!

Go to brickbacker.com/product/en-af-os/ to learn more and purchase this model to help them reach their goal. Unfortunately, this is only for sale to residents of European Union countries. But if you live in one of them, I hope you'll support this campaign!

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