Chabots aren’t new in the tech world, though they have hit the mainstream only in 2016. It was the first wave of AI technology introduced to the masses.

In contrast to chatbots of the past, the most sophisticated of today’s chatbots have the ability to carry on a real organic conversation.

Enterprise chatbot solutions offer rich sources of data for further analysis. With the help of this data, brands become more perceptive to customers needs.

By delivering personalized products and services, businesses optimize engagement, gain better relevance, and higher revenue.

Why are we suddenly seeing so many chatbots?

Messaging apps simply outstrip other types of applications. The primary driver that stood behind 2016’s chatbot outbreak decreased user interest in social media and messaging apps.

Users don’t need hundreds of apps on their mobile devices to support each separate brand. Messaging applications solve this problem – they are simple, easy, and fast. Thereafter, businesses follow their audience.