Chrysler Co. has a spotty history in social media. Sometimes they're brilliant and sometimes they drop the f-bomb on Detroit drivers. It seems like today they just left the intern in charge. It didn't go well.


Yes, that's an E46 BMW that Dodge itself has called a Challenger. You like the kidney grill on that 'Dodge'? We do.


It's not the worst thing they've tweeted. That honor goes to the tweet sent out by the employee of a company hired to run their account. He wrote: "I find it ironic that Detroit is known as the #motorcity and yet no one here knows how to fucking drive." Despite his excellent use of hashtags, he was fired. Then he blamed Tweetdeck.

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While we're on the subject of Chrysler's social media screw-ups, let's not forget how they bungled a payola/postola scheme to bring a bunch of mommy bloggers into their good graces. Oh Chrysler, just turn all your accounts over to Raph.


(Hat tip to StreetsideStig!)