AURORA, Colo. (CBS4)– The driver who was shot in the head while driving in Aurora on Tuesday morning, then crashing into another vehicle, has died from those injuries. Police are offering a $2,000 reward in the case.

The victim, identified as Jevon Antwaine Bailey, died on Tuesday. Detectives investigated his death as a homicide but did not confirm it was road rage.

Police rushed to the intersection of Iliff and Troy on Tuesday morning on reports of a car accident. When officers arrived, they discovered the driver of one of the vehicles had been shot in the head.

The driver of the other vehicle in the crash was not injured.

Police continue to investigate and search for the gunman described as a black male driving a white sedan.

Investigators say the suspect vehicle was seen following Bailey’s vehicle, a blue Volkswagen Jetta, in the neighborhood north of the shooting scene. When Bailey stopped at the stop sign at East Warren Drive and East Iliff Avenue, the supsect’s vehicle pulled alongside Bailey’s VW where the men had a brief verbal exchange.

As Bailey pulled into the intersection, shots were fired by the suspect and one bullet struck and killed Bailey. That’s when Bailey’s car collided with another vehicle.

A memorial for Bailey has been scheduled for 6 p.m. at Utah Park in Aurora.

Friends say they’re shocked to learn what happened.

“He’s just like a big, cuddly teddy bear. He wouldn’t even harm a fly and for something to happen to him like that… it’s crazy,” said Bailey’s friend AJ Franklin.

Additional Information from Aurora Police:

If you can help investigators with this case you are asked to call Agent Matt Ingui with the Major Crime/Homicide Unit at 303-739-6067. Tipsters can also call Metro Denver Crime Stoppers at 720-913-7867. By calling Crime Stoppers tipsters can remain anonymous and eligible for a reward of up to $2,000. Tips can also be sent via text message. Text to 274637 then title DMCS and enter your message.

The Aurora Police Department Reward fund is also offering an additional reward of $2,000 for information which leads to the arrest of the suspect.