Story highlights The goal is simple: Flip a bottle and make it land upright

The satisfaction of a successful flip can be addictive.

Atlanta (CNN) Technology has never been more advanced, yet children across the United States are entertaining themselves with something very old-school: partially-filled plastic water bottles.

The craze is called bottle flipping. And it's driving parents crazy.

The goal is simple: Flip a bottle and make it land upright. But the constant thud-thud-thudding can really grate nerves.

"I've heard many legends of many people saying that they started bottle flipping, which I disagree with terribly," 10-year-old Jhenya DeCarlo said. Jhenya, who lives in metro Atlanta, has been a frequent flipper since mid-summer.

"Obviously, like most things, people found it on YouTube," added his 11-year-old brother, Nicholas DeCarlo.

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