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A Cardiff shop has been forced to apologise after one of its banners contained an offensive typo.

Bargain store Massive Discounts contracted a sign-maker to create a new banner for the shop front. Sadly, the banner contained the word ‘discocunt’ instead of the word ‘discount’.

Shop manager Jim Bellend told WalesOnCraic:

“I’ve always hammered home the importance of good spelling to my staff. Unfortunately, this didn’t extend to the twat who made my sign and posted it for all the world to see. It’s a massive embarrassment as I don’t have any discocunts in stock.”

Shopper Lesley Longarms said:

“I popped in to get one for my husband as I’d rather he didn’t touch mine. I was vexed when they told me that they didn’t sell any. I left in tears so I went to Burger King and stuffed my face full of dead cow and fat.”

The shop has since replaced the banner.

