My dear marketers! With Christmas nearly here, you’re probably snowed under all the work you have to do. Christmas usually involves many emails! However, I know what you are going through, so I just wanted to send you some love during this festive season. Join in and sing, or hum with me this enhanced version of “12 Days of Christmas”. I dedicate it to all of you!

P.S. You can easily replace “manager” with “client” if you are dealing with clients directly.

Here we go.

12 Days of Christmas [E-Marketer’s Version]

On the first day of Christmas

My manager sent me

An email with a plea.

On the second day of Christmas

My manager told me

Build me two e-cards

And an email with lots of glee.

On the third day of Christmas

My manager wanted

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the fourth day of Christmas

My manager wanted

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.







On the fifth day of Christmas

My manager wanted

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the sixth day of Christmas

My manager wanted

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the seventh day of Christmas

My manager wanted

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the eighth day of Christmas

My manager wanted

Eight personalisations

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the ninth day of Christmas

My manager wanted

Nine newsletters

Eight personalisations

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the tenth day of Christmas

My manager wanted

Ten reports on metrics

Nine newsletters

Eight personalisations

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the eleventh day of Christmas

My manager wanted

Eleven full approvals

Ten reports on metrics

Nine newsletters

Eight personalisations

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

On the twelfth day of Christmas

My manager wanted

Twelve happy stakeholders

Eleven full approvals

Ten reports on metrics

Nine newsletters

Eight personalisations

Seven workflows

Six email briefs with

Five fun graphics

Four sparkling pages

Three A/B tests

Two cheerful cards

And an email with lots of glee.

XXX

I’ve also added a YouTube link (though with the original lyrics) to remind you how to sing it. Maybe next year we’ll have our own video, who knows? Or maybe someone will volunteer to do it..? 🙂

I wish you a very Merry Christmas and a Happy New Year! Thank you for your hard work!

Love,

Adele