“HELP WANTED: RACISTS

Anywhere, USA -Must have an irrational fear and hatred of all things African American. -Must honestly believe black people get all the breaks, have it easier than whites. -Must believe black people are naturally inferior to whites, lazy, prone to criminality, less intelligent, etc. -Must believe racism ended with either (1) the civil rights movement or (2) slavery. But must hide these beliefs under a thin veneer of civility. For instance: -must never use the N-word (in public) -must never beat or kill a black person (unless on the police force) -must never light a burning cross on a black person’s lawn (and get caught) -must never tweet or express these views publicly in a way that can be traced back to you. Enjoyment of rap music, black culture or black sexual partners optional. Fox News viewership preferred. Bonus pay if racism is unrecognized by the applicant. No experience necessary. Apply within.”

If you saw an advertisement like the above posted in your local shop window, it really wouldn’t be so surprising. Would it?

Well maybe because of its bluntness. But it’s not really that different from campaign fliers for Republican Presidential candidate Donald Trump vowing to “Make America Great Again!”

Throughout its history, when exactly was America great for black and brown people who have been denied equal rights? When was it great for women or LGBTs or a host of other non-cis/non-male/non-white people?

A pledge to make America great again is just a pledge to make America white again – or at least to propel male whiteness back to the center of normativity.

(In fact, much of what I’m going to say about racism here could also be said of all kinds of prejudice. But for the interest of clarity, I’ll try to contain myself to focusing on racism, though I acknowledge the high degree of intersectionality of the phenomena.)

Yep. A lot of folks are riled up because the flower of white male privilege is wilting, and they think too many are suggesting we let it die.

What can they do? White people’s only remaining claim on supremacy is based on a fleeting numerical majority that is fast coming to an end. Soon they’ll be outnumbered.

They’re so mad about even an incremental loss of white power, they’re willing to blind themselves to obvious injustices against people of color.

For instance, black people are killed by the police at twice the rate of white people. Unarmed black people are killed at five times the rate. Yet somehow it’s black folk’s own doggone fault.

What if he has a legal weapon, but it’s not anywhere in use? HIS FAULT.

What if he has no weapon? HIS FAULT.

What if he’s just a child? HIS FAULT.

What if it’s a woman mysteriously found hanged in her prison cell with no possible motive for suicide? HER FAULT.

What if he’s screaming in pain from an injury sustained in the police encounter? HIS FAULT.

What if he’s complaining on video that police are choking him and he dies as a result of those injuries? HIS FAULT.

I mean come on, people! How does a brotha’ got to die before white folks will admit to some culpability by police?



And that’s just one type of example. Consider: There are more black people in prison today than were slaves before the Emancipation Proclamation. Black people get harsher prison sentences than whites for the exact same crimes. Black people are segregated into poor communities with underfunded schools. People with black-sounding names are less likely to get a job than white counterparts with the same experience.

And on-and-on-and-on.

Yet you’ll find white apologists everywhere who will see no evil, hear no evil, and speak no evil of the racial caste system under which their black brothers and sisters are forced to live. They refuse to acknowledge it, get angry when you bring it up and will actively support it at the polls.

That’s racism, people.

It’s 2016. Legal slavery ended more than 150 years ago in this country. The civil rights movement ended more than 60 years ago. Why do we still have systematic racism baked into the fabric of America?

In 1963, the African American writer James Baldwin asked the same question. He said:

“The future of the Negro in this country is precisely as bright or as dark as the future of the country. It is entirely up to the American people, and our representatives, it is entirely up to the American people whether or not they’re going to face and deal with and embrace the stranger who they’ve maligned for so long. What white people have to do is try to find out in their own hearts why it was necessary to have the n****r in the first place. I am not a n****r. I am a man. But if you think I’m a n****r, it means you need it… You, the white people, invented him, and you have to find out why. And the future of the country depends on that.”

Why do white people need racism?

Today we have an answer. The short version would be this: because it’s useful.

It serves a function in society.

When people conceptualize each other into these highly dubious and unjustifiable categories of black and white, it provides a valuable service to the status quo. In fact, we couldn’t have the status quo without it.

When historians look back at the ancient Spartan empire of 900 -192 BC, there is little confusion why their society was so highly militarized. Few historians wonder why such a small population organized themselves into a military state. They needed to control the vast network of slaves dispersed throughout their community. The conquerors were massively outnumbered by the conquered so they resorted to militarized fear to keep their social structure intact. They weren’t afraid of invaders from without. They were afraid of invaders from within.

Likewise, if humanity survives our current moment in time, historians of the future will undoubtedly be in agreement about the reasons for American racism. It’s the same reason found in ancient Sparta. We need it to keep our society together.



In America today, the top one percent own more than the bottom 90 percent. The richest 85 people have as much wealth as the bottom half of the country. And it’s only getting worse.

A country with such vast wealth inequality cannot survive without a scapegoat – black people. The majority of the population would not let the top one percent gorge themselves on our riches unless they had distracted us with something.

Don’t pay any attention to the Wall Street bailout. Look at those welfare queens, which is code for black people sucking away our wealth.

Don’t pay attention to the overt militarization of the police force. Look at those violent black criminals they have to deal with by pulling their service pistols and shooting them into submission.

Don’t pay attention to the inequitable distribution of education funding to your public schools. Look at how these black kids don’t pull up their pants, and if they manage to graduate, they’re given undeserved preference over more qualified white people through affirmative action.

Think about it. Why do we have a sizable black population in the first place?

Slavery. The very presence of a substantial black population is attributable to market forces. We needed a cheap workforce for our agricultural industry – especially tobacco and cotton. It was a labor intensive process and the only way to make a substantial profit at it was immoral thrift. And you can’t get much cheaper than forced, generational servitude.

Why weren’t black people treated equally after the Civil War?

We still needed that cheap workforce. The wealth of our nation depended on it. We needed legal ways to keep them subjugated. We needed to keep them on the farm or in prison so the economic engine of agriculture could continue unabated. If they all had the right to vote or could protest their conditions, that would hurt the bottom line. They’d gain freedom, but we’d lose money. Not gonna’ happen.

Why didn’t equality come after the civil rights movement?

Agricultural mechanization had decreased the need for cheap labor, but having an underclass is profitable for whoever can take advantage of them. The invisible hand of the market will preserve human subjugation for as long as it can and as long as it turns a profit.

Moreover, throughout the entire history of this country, the rich have needed something to keep white labor in check, too. Fair wages, overtime pay, child labor laws, vacation pay, workplace safety – all of these rights had to be fought for tooth and nail – usually by the most demonized of social institutions, the labor unions. We needed something to stop the rising tide of economic fairness. Giving white workers someone to kick around made them more satisfied with their own lot in life and less willing to fight for a larger share of the pie.

It went something like this: You may have to work in the factory all day, but at least you aren’t one of THEM. You might be bone tired while the bosses get rich off of your labor, but at least you can feel proud of your race.

What an amazing swindle! The rich have actually convinced many hard-working white people to feel proud of the pigmentation of their skin! No. Not their cultural heritage. Not the struggle of their moms and dads, their ties to a homeland across the sea, their religion or ethnicity. No. The color of their skins!

If intelligent aliens ever crossed light years of space and time to investigate the intellect of human beings, that one fact would have them rushing back home shaking their tentacles and multiple heads in disbelief!

Just look at how racism has been used to justify the actions of the wealthy throughout history!

Europeans discover a New World in 1492 full of riches to plunder and exploit. But how do you justify doing that when it’s already populated? How can you do that morally? After all, doesn’t our God command we love our neighbors as ourselves? Isn’t murder and theft a… gulp… sin?

Well obviously the indigenous peoples don’t count. They’re not like us. They’re not Christians. They’re heathens.

But wait a minute! The church is forcing them to adopt our religion. This justification has a sell-by date. It won’t last long enough for us to suck every drop of wealth out of the Americas.

So we came up with a new way to dehumanize people – racism. It’s not just that they’re heathens. They’re subhuman, too. FWEW! Problem solved.

Then comes 1776. The American colonies revolt and write up some high minded language about all men being equal. If we actually believed that, it would necessitate a new social order. Much easier to find new justifications for the old one.

Well we already agreed the Native Americans are naturally inferior. These African slaves we stole are likewise beneath our high ideals. The same with women. And the poor. And immigrants. And homosexuals. And whoever else we need to subjugate. They just don’t count.

When idealism and capitalism have come into conflict, the rich have invariably chosen capitalism. And when the rest of us choose racism, prejudice, sexism, xenophobia and homophobia, we’re doing them a favor. We’re backing up their interests.

Stop being such chumps, white people!

A racist is invariably a traitor to his own class. A sexist is a sycophant to the smart set. A xenophobe is a diversion to the hands buried in your pocket robbing you blind.

Your interests have much more in common with all those people you’ve been taught to hate. You could be coming together in common cause with all those black and brown people. You could be rising up and demanding your due. We could join together and demand a fair shake, an equitable piece of our gross national product.

But instead we are content to protect an ever shrinking share of our national wealth if we can just keep that ridiculous and childish pride in our lack of melanin.

During the same interview, Baldwin was asked if he thought there was any hope America would change it’s ways. He said:

“I can’t be a pessimist because I’m alive. To be a pessimist means that you have agreed that human life is an academic matter, so I’m forced to be an optimist. I’m forced to believe that we can survive whatever we must survive.”

I agree.

It’s all up to us, white people.

Racism doesn’t serve us. It subjugates us just like it does everyone else.

They throw us a bone and we jealously guard it like its a prime cut of steak.

When are we going to wake up? When are we going to put away hate and choose love?

When are we going to join our brothers and sisters in the struggle and demand what’s ours?

The rich may need racists, but we don’t.