

Tangled phone lines are a common sight on the streets of Bangkok, so Procter & Gamble decided to take advantage of how they resembled long strands of tangled hair. To promote P&G’s line of Rejoice conditioners, a large green comb was placed on the telephone lines, reading: “Tangles? Switch to Rejoice Conditioners.”







Fedex whiteout cross walk ad



A print of a cup of Folgers coffee was placed on top of manhole covers in New York City, USA. Wordings around the cup reads “Hey, City That Never Sleeps. Wake up. –from Folgers”.



Nationwide Insurance made use of the side of a building right through to the car park for this ad.



“The mouse pad that every guy needs.” This controversial idea was done in Dubai by Sandeep Fernandes and Husen Baba Khan for the male deodorant, Axe.



This is ad for Mini Cooper was placed at the Zurich (Switzerland) train station.



This is a clever ad for HSBC by Ogilvy & Mather Mumbai ad agency in India. The bank wanted to raise awareness of the dangers of global warming, so the ad guys glued an aerial photo of a city’s skyscrapers to the base of a swimming pool.



This is an ad for a job recruiting company in Berlin, Germany. Depicting people working in the vending machines, ATMs, it delivers the message that ‘Life is too short for the wrong job’.



Watch Around Water is a campaign designed to educate the public about what adequate supervision is, and encourage parents/guardians to take on the responsibility for adequately supervising their children while visiting public aquatic facilities.



A billboard for Zwilling J.A. Henckels, famous knife-makers



“Reserved For Drunk Drivers”



To celebrate swimwear designer Shay Todda’s new collection, Nivea fashioned this Good-Bye Cellulite sofa for the event. You could call it a product demonstration carried out when our target thinks about cellulite the most.



This promotional poster for a self defense school is quite creative: take one of the teeth and call for a free lesson at the self defense school.



“Thousands are held prisoners for their beliefs in places worse than this.

Write until you free them all. Amnesty International“