Last time we spoke to Vince and Lucky Duck Games they were finished with the Kickstarter campaign for Vikings gone wild. Since then they have released another game and now they are live with a new Kickstarter campaign for an expansion for Vikings gone wild.

————————

Tell us a bit about your new game expansion, Masters of Elements.

After the success of Vikings Gone Wild, both on KS and retail, selling over 23,000 units in 6 months since its release in January 2017, we heard lots of feedback from the community. My brother and I where dedicated to releasing a new expansion that would add more depth and bring a completely refreshing experience from the 3 other expansions already produced. It tooks us over 5 months of intense development to arrive to what we believe is a very solid expansion.

Last time we spoke you just finished the campaign for the original Vikings gone Wild Board game. How did the fulfilment process go?

The overal fulfilment went pretty well. We only had one major issue with HappyShop which, because of a bug in their software, sent French version of the game all over the world instead of English ones. But the biggest lesson is about Freight. We got very unlucky with landing in the US and got pulled for 1st and 2nd tier inspection which impacted our retail launch back in March and costed us thousands of dollars.

You have also funded another successful KS campaign for a new game called Zombie Tsunami. How did that campaign go?

Our mission is to transform mobile/online games IPs to a tabletop form. Zombie Tsunami was the first game, after Vikings Gone Wild, to be a translation of a very large mobile IP. Given the target audience being so casual, we are very happy with the result of this campaign. We sold over 2300 games and raised just above $100K after late pledge. This is a very fun casual filler that we hope will do well on retail as well.

How did you continue to grow your following before you launched Zombie Tsunami and Masters of Elements?

Both of these games already had a community. Zombie Tsunami through the mobile game and Masters of Elements through the previous campaign.

So we made sure these communities were aware of the launch.

One interesting and successful exercise was to created a FB group for VGW. We started sharing art, PnP and engage with the community there.

It paid off big time. People started to share their PnP experience, photos, experience of the base game.

It created a very positive place for players to interact and really helped with the launch of this expansion.

What was the main thing you learned from ZT?

The biggest learning for us was about how the audience of ZT had little impact on the success of that Kickstarter 😀

Let me explain: It turns out that the top 5 countries of the IP, making up for over 80% of the traffic are Brazil, Vietnam, Mexico and Philippines.

The top countries who backed the game: US & France.

All the other coming IPs were picked based on their US and France representation in order to ensure the brand will actually have an impact.

How is it to run a campaign for a reprint and expansion? Is it any different?

In many ways it is a lot easier.

Reviews are already out there for the base product and you already have followers!

We work very closely with this community, engaging a lot on BGG, and trying to satisfy their request as best as we could!

How do you structure your days during the campaign?

Every day we meet to look at the up coming Stretch Goals and the overal campaign trend.

But we mostly try to stay away from KS in order to stay productive. It is so easy to waster hours looking at your page.

Theo our community manager answers 95% of our incoming messages, this allows me to step away and work on the next projects.

What do you think the future holds for Kickstarter and board games?

The Kickstarter scene is getting busier and busier with incredibly high quality campaign and games.

Coming with your own audience as never been so important and we believe this space will keep growing!

Anything else you want to add?

Our next title will be a series of game with the Fruit Ninja license!