Michael Bloomberg and his billions get most of the attention in the anti-gun universe, but don’t go to sleep on Gabby Giffords and Mark Kelly. The peripatetic duo just announced that they’re merging their civilian disarmament advocacy shop, Americans for Responsible Solutions, with the San Francisco-based Law Center to Prevent Gun Violence. Sometimes mergers like this are done in desperation, the last ditch efforts of two failing organizations to keep their heads above water. But as usatoday.com’s report lays out, this one looks like the firm of Kelly & Giffords saw an opportunity to add some legal muscle to their anti-2A portfolio by taking over a smaller competitor . . .

The Law Center will now operate as part of the Americans for Responsible Solutions Foundation. No change in leadership or staffing is planned at either group. Americans for Responsible Solutions Foundation took in $159,900 in 2014, according to its most recent tax return filed with the Internal Revenue Service. Americans for Responsible Solutions Political Action Committee raised about $3 million in the final six months of 2015, according to its filing with the Federal Election Commission. There was about $4.2 million in its campaign account at the start of 2016. The Law Center took in about $1.4 million in 2014, according to its most recent tax return.

USA Today makes sure to cast the newly expanded entity as the scrappy little competitor to the big bad 800 pound pro-gun gorilla.

The NRA’s Political Victory Fund raised $572,406 in January, according to an FEC report, and had $11.3 million in its account to start February. In addition, the NRA Foundation had $41.3 million in revenue in 2013, according to its most recent tax filing, and total assets of $115.2 million.

So yes, the NRA and its estimated five million members can outspend the newly expanded ARS. But again, Bloomberg’s net worth is estimated at over $38 billion which means he could buy and sell the NRA with the cash he keeps in checking if he wanted to. Have you renewed your NRA membership yet?