The promotion comes after multiple outlets inaccurately reported that Lifetime had pulled the movie.

Turns out Will Ferrell wasn't telling the truth: Lifetime's top-secret movie starring Ferrell and Kristen Wiig — a project that Ferrell said he had scrapped — will air later this month.

The female-skewing cable network confirmed the upcoming broadcast of A Deadly Adoption via a massive billboard on Hollywood Boulevard — which included the tagline "The birth of a plan gone wrong." Sources tell The Hollywood Reporter that the movie will air Saturday, June 20, despite the poster saying Sunday.

As THR first reported in April, Ferrell is a huge fan of Lifetime movies and had always wanted to make one himself. He and Adam McKay's Gary Sanchez Productions banner produced Deadly Adoption, which at the time of THR's report already had been filmed.

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Ferrell's plan was to keep the movie secret, so a day after THR's report, multiple outlets inaccurately reported that Lifetime had pulled the movie because Ferrell issued a statement to Entertainment Weekly saying that he and Wiig were "deeply disappointed" that the "top secret" project had leaked to the press and had opted instead to "forego the project entirely."

The duo stars in the dramatic thriller as a successful couple who house and care for a pregnant woman (played by 90210 alum Jessica Lowndes) in the hopes of adopting her unborn child — then things quickly go awry. The movie is described as a campy, fun, contemporary wink at the genre, and it comes as Lifetime is poised to mark the 25th anniversary of its TV movie business.

The movie hails from Mar Vista Entertainment and National Picture Show. Rachel Lee Goldenberg (Escape From Polygamy, Love at the Christmas Table) directed the two-hour pic, which is based on a script from The Spoils of Babylon's Andrew Steele. It marks a reunion for Steele with Ferrell and Wiig, who both starred in the IFC miniseries.

Steele, Sharon Bordas, Fernando Szew and Jessica Elbaum will also executive produce.

June 2 at 8:30 p.m. Updated with the revised air date.

Email: Lesley.Goldberg@THR.com

Twitter: @Snoodit