Singapore Airlines to Use Blockchain in its Loyalty Program



Vladimir Finom



Singapore Airlines will begin using blockchain technology in its KrisFlyer frequent flyer program to give its members a new means of spending accumulated miles.

Company representatives at the Singapore Airshow Aviation Leadership Summit announced that the airline plans to launch a digital wallet and sign up retail partners within six months' time, first in Singapore and then in other countries.

"I think we are the first airline to do it,” CEO Goh Choon Phong told the SAALS on Monday.

At the start of this year, Singapore Airlines declared its intention to invest "hundreds of millions" of dollars in digital technology over the next few years, meaning that the present initiative will become part of a larger program. This investment in innovation is being made to increase the company's competitivity among other airlines.

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