Does it pay to be an Android app developer? How do revenues on Android compare to those on Apple's mobile platform, iOS?

For a couple of years, app marketing and analytics firms have estimated the size of the Android-iOS monetization gap using various definitions of revenue, and their conclusion has always been that Android falls short.


But in a new report BI Intelligence explains that it's no longer the case that there's no money to be made on Android. In fact, when a broad view of revenue is taken into account, including advertising, mobile commerce, and other fees, Android only lags Apple by a hair. The report also explains how Android developers can do more to boost monetization. It's also full of data that gauges the size of the opportunity in Android-land.

Here are our takeaways on the Android market opportunity:


The report is full of charts and Excel datasets that can be easily downloaded and put to use . Subscribers also gain access to our chart library of hundreds of charts and datasets on the mobile industry, and receive weekly in-depth reports and daily data-driven stories on the latest mobile trends.

In full, the report:

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