Pierce Brosnan was trending on Twitter all of Friday morning

On Friday morning, newspaper readers were in for a shock.

Pierce Brosnan, aka ex James Bond actor, was seen posing for a 'Pan Bahaar' ad on the front page of Times of India. This was no photoshop. This is a real endorsement.

Is he the ambassador for Pan Baahar? We don't know yet. Here's what we do know. Twitter being twitter, has already started with the jokes.

Pierce Brosnan was trending all of Friday morning. Here are some of the shocked, excited and funny tweets:

Are we sure that it's Pierce Brosnan and not a fitter Kulbhushan Kharbanda? 😝 https://t.co/KEbON3AY04 — Puddin' (@lady_gabbar) October 7, 2016

Pierce Brosnan is endorsing Pan Bahaar. Don't know about India but Kanpur has certainly established itself as a superpower. — Aladdin (@Alllahdin) October 7, 2016

When James Bond starts selling pan, you know the empire really has struck back. pic.twitter.com/KhgdKrVDDG — Dhruva Jaishankar (@d_jaishankar) October 7, 2016

So much pressure on stand-up comedians and twitter comedians to crack a Pierce Brosnan joke today. — Sanket Aradhye 🇮🇳 (@sanketaradhye) October 7, 2016

Ajay Devgn just sent a friend request to Bond... pic.twitter.com/YNd9lhQWjK — The Viral Fever (@TheViralFever) October 7, 2016

Pierce Brosnan is the new brand ambassador for Pan Bahar. Yes, James Bond wala Pierce Brosnan. I have no joke. Nothing to say. Speechless. — Hardik Rajgor (@Hardism) October 6, 2016

Priyanka Chopra chews Rajnigandha & now Pierce Brosnan chews Pan Bahar. Now I know why I am not successful, will start chewing gutka today. — Trendulkar (@Trendulkar) October 7, 2016

Pierce Brosnan selling pan on the front page of the Times of India. The Asian Century is upon us. pic.twitter.com/Kj5nsLdkqj — Iain Marlow (@iainmarlow) October 7, 2016

So I'm looking at Pierce Brosnan's Pan Bahar ad and thinking someone's trying to send us a message. Too many logic gaps in the world. — samit basu (@samitbasu) October 7, 2016

Pierce Brosnan replaced Saif Ali Khan aftr endorsing Pan Bahar..

m afraid now Leonardo Dicaprio might replace Anup Jalota frm Kamla Pasand — Arun Lal (@dhaikilokatweet) October 7, 2016

Please tell me Pierce Brosnan is photoshopped into this ad and he's not endorsing Pan Bahar. https://t.co/BJ4ddaZZyO — Moon (@moonsez) October 7, 2016

At the cost of promoting Indian James Bond Ajit Doval, this is what Modi has reduced Pierce Brosnan to - endorsing Paan.#WillKejriSayThis — Ashwin S Kumar (@ashwinskumar) October 7, 2016

Once they made us chew cow & pig hide. Now we make them chew pan masala. Colonialism has come full circle with Pierce Brosnan & Pan Bahaar — Arnab Ray (@greatbong) October 7, 2016

Pierce Brosnan is endorsing pan bahar , i think that dude doesn't even know what is in that box. He think its m&m's. — Singha (@heisenjit) October 7, 2016

Brexit has hit UK so hard financially that James Bond has to endorse Pan Bahar. pic.twitter.com/XBDv0djE4a — चार लोग (@WoCharLog) October 7, 2016

Sigh. I couldn't get tickets to the pierce brosnan museum - I just wanted to wake up and see his face 500 times.

Thankfully there's twitter. — Tarun Tripathi (@probablytrippy) October 7, 2016

Watch the ad here:

