Samridhi Ganeriwalla Founder, Little West Street

Female Founder Collective

Samridhi (Sam) Ganeriwalla had the vision to create Little West Street while she was pregnant with her first child. She wanted the products she was purchasing for her newborn to be stylish, luxurious, and high-quality, yet practical, durable, and ethically sourced.

When she couldn’t find what she was looking for, Sam turned to her family in India, who owned a textile business, allowing Sam to have direct control over her line. With her love for natural fabrics, in-depth knowledge of manufacturing, and obsession with employing ethical practices, she successfully created a quality brand with a heart.

As a mom of two, Sam understands that motherhood is a beautiful and amazing experience, but it can also be overwhelming and emotional. Choices that once seemed easy now require infinitely more thought with considerations like ethics, functionality, and safety. That is why she has made it her mission to make those choices easier for you as you navigate parenthood.