Nexus One — Jan 2010

This was the first ad for the Nexus One. Hardware and software get equal billing, with the phone’s pencil-like thinness, 800x480 3.7 inch display and 5 megapixel camera being shown off. Google’s services, like Maps and YouTube, get their apps shown off and towards the end highlights how developers have freedom to make any app for Android. The ad opens and closes with the tagline that the One is a web phone that can do a multitude of tasks. Of interest is how the URL for the product is google.com/phone and did not have any references to Nexus as a line of products.

Full Playlist

The Nexus One also had a series of videos showing off the making of the device: Concept & Design, Display & 3D Framework, Testing, Manufacturing, and Day One. Close collaboration with HTC is touted throughout.