Kirk Cousins is taking some important measures to protect his signature phrase.

The Redskins quarterback filed for an application to trademark the phrase “You Like That” in its use in merchandise like bumper stickers, hoodies and even electronic billboards according to an application filed on October 27.

The application was first reported by ESPN’s Darren Rovell.

The phrase became a popular one after Cousins led the Redskins to the biggest comeback in franchise history on October 25. A CSN Sportsnet camera caught him heading back to the locker room shouting “You like that?” and a Vine of the moment went viral.

https://vine.co/v/eYBbTpLquPd

The day that the application for the trademark was filed, Cousins advertised T-shirts with the slogan on it, which he said would be used to support the International Justice Mission.

(Thanks to Darren Rovell for bringing this to our attention)