MAYU General information Sex Female Age 15 Voice Mayumi Morinaga Product information Company EXIT TUNES Release December 5, 2012 Language Japanese Illustrator Hidari Type VOCALOID3, VOCALOID NEO Code QWCE-00264 Affiliation YAMAHA Corporation Image Gallery Category Gallery

MAYU (マユ) is a Japanese VOCALOID developed and distributed by EXIT TUNES, and was released in December 2012 for the VOCALOID3 engine.

She is voiced by the singer Mayumi Morinaga.

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Concept Edit

Her birthday is on May 6.[1]

She is based on a yandere junior high school student.[2]

Etymology Edit

Currently, there has been no official word explaining the name "MAYU." However, it is likely to be taken from her voice provider's name "Mayumi".

Appearance Edit

MAYU's design is based on Lolita fashion. Her hair itself fades from a light blonde to rainbow, and she is depicted with a hat that has a speaker attached. Her earrings appear to be styled like in-ear headphones that hook over the ear. The buttons on her dress are amplifier buttons/knobs, while the bottom of her dress has a keyboard pattern. Her shoes also have neon-lighting.

According to VOCALOID NET, she is supposed to be a junior high school age student.[3]

She holds an axe, which is to show her yandere influence. She also holds a rabbit doll which has a microphone at the top of its head. When she holds it up to sing, she grabs it by the neck, as if she were strangling it. It was first introduced as an April Fools' Day 2012 joke as a parody of the Crypton Future Media Character Vocal series website. There, it was listed as a new line of VOCALOIDs called "Animaloid."[4]

Relations Edit

For more on VOCALOID relationships, see the FAQ.

Usano Mimi - A stuffed rabbit that acts as a microphone.

History Edit

Marketing Edit

MAYU has a standard usage "terms of use." Individuals and doujin circles can, without prior approval from EXIT TUNES, freely use the name MAYU, illustrations based on the character design, and her voice created through the software, as long as distribution is limited in scope or is one of the “noted distribution methods," regardless of whether money changes hands in doing so. Furthermore, commercial entities can freely use the voice without prior approval from EXIT TUNES. However, the official logo and illustration is not included in this license.[5]

As part of her promotion, EXIT TUNES released MAYU as a special package, which features her VOCALOID3 voicebank and a Special 2-disc CD. This bundle also comes with a MAYU cellphone strap and mouse pad, though note that these items are limited stock.[6] MAYU also has several pieces of merchandise based on her.[7]

And a dress based on MAYU's outfit has been produced by Coslook, from which an Usano Mimi stuffed animal has also been made.

Voicebanks Edit

MAYU MAYU was a Japanese female voicebank and one of the more unique VOCALOID3 releases, she had an expressive youthful vocal.

MAYU ( VOCALOID3 ), December 5, 2012

), December 5, 2012 MAYU (VOCALOID NEO)

Music featuring MAYU Edit

On this wiki, MAYU is featured in 70 songs , 60 albums , 3 series , 0 events.

There are listings for notable and original songs.

ホルマリンの海 Translation Horumarin no Umi Featuring MAYU Producers Deadball-P Categories Original song

Love Logic Featuring MAYU Producers DaniwellP Categories Original song

孤独の番人 Translation Kodoku no Bannin Featuring MAYU Producers natsu-P (music, lyrics), Haku (guitar, bass, drums, mix), HaruAki (illust, video) Categories Original song

チミドロスイッチ Translation Chimidorosuitchi Featuring MAYU Producers mothy Categories Original song

Reputation Edit

Status

Google Trends VOCALOID+MAYU,マユ Reaction Due to early announcement, MAYU started to gain popularity several months before her release. In Japan, due to EXIT TUNES' effort, she received much attention. MAYU songs appeared in the Weekly VOCALOID Ranking seven weeks before her release. By the release date, her most popular song had earned 330,000 views on NicoNicoDouga, and had hit the #1 position in the Ranking (but only for one week). By that date, she had six songs with 50,000-150,000 views, and seven songs with 10,000-50,000 views. However, despite her heavy promotion, this result was not spectacular. Moreover, some of her promotional songs reached a lower number of views despite having been created by famous producers. These producers had experienced much more success in the past with other songs featuring different VOCALOIDs. In addition, EXIT TUNES normally produce the most successful of the albums ever released featuring VOCALOIDs, popular VOCALOIDs such as Hatsune Miku, GUMI and IA owing part of their the success due to EXIT TUNES' album as a result. MAYU being owned by EXIT TUNES themselves, has maintained a presence on the albums since her introduction. As a consequences, Mayu has been present on albums that have sold well among VOCALOID fans and has in turn contributed to a level of success for MAYU herself. However, this does not mean that the songs using her voice within those albums are as popular as those featuring different VOCALOIDs. More often then not, these songs were not as popular or gained as much popularity compared to the works of artists using other VOCALOID vocals featured on the albums. The result has been a mixed reaction since her release and it is unclear how popular she is overall and her popularity tends to place her in the mid-range of VOCALOID popularity overall. Misc In February 2014, Vocaloid Otaku user "Dessert>desert" decided to run a test to see how many illegal VOCALOID downloads had been made via torrent. At 11,404, MAYU was the second highest download, beaten by 12,434 illegal downloads for the VY2v3 package.[8] Achievements First VOCALOID from EXIT TUNES

First female VOCALOID from EXIT TUNES

First Yandere influenced VOCALOID

First lolita-styled VOCALOID

Polls

Do you like MAYU? Yes. 2253 No. 36 Indifferent. 96

The poll was created at 00:14 on November 20, 2015, and so far 2385 people voted. Please wait, submitting your vote...

What characteristic of MAYU do you like? Appearance. 298 Voice. 111 Name. 30 All of the above. 1898

The poll was created at 00:14 on November 20, 2015, and so far 2337 people voted. Please wait, submitting your vote...

References Edit

Language Description Site Japanese EXIT TUNES official homepage Link Japanese Mayu San The official website for VOCALOID MAYU Link English deviantArt , art and media community Link Japanese Pixiv , art and media community Link