Similarity technology

At the core of Markify you find the world's most sophisticated trademark similarity algorithm. Built statistically and with machine learning on hundreds of thousands of actual trademark conflicts (case law).

Finding +99% of all potential conflicts, our algorithm is better than a human because it will not miss a specific search strategy and it can perform thousands of searches every hour.

It took a team of mathematicians, computer scientists and linguists, three years to develop the first version. And now, after ten years the core algorithm is still being updated and refined.