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TORONTO — Canadian cable television provider Shaw Communications Inc reported an 8 per cent fall in third-quarter profit on Thursday and said it would likely reach the lower end of its full-year operating income target.

Calgary-based Shaw, which competes with Telus Corp for customers in Canada’s West, said it lost more than 27,000 television subscribers across cable and satellite and almost 21,000 landline telephone accounts. It added around 7,200 new Internet customers.

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“We view these results as neutral-to-slightly negative for the shares,” RBC Capital Markets analyst Drew McReynolds wrote in a note, pointing to the weak subscriber metrics.

Shaw decided several years ago against building a wireless business to go with its landline phone, Internet and television products, which hurt the company as mobile data use exploded.

On Wednesday a multicompany deal was announced, with Shaw receiving $100 million for its wireless airwaves.