A few months ago, leading hospitality consulting firm Baum + Whiteman published its 2018 Food & Beverage Forecast , which predicts that vegan food will be a megatrend of the coming year—and the forecast hit the nail right on the head! Here’s the proof.





The year kicked off on quite a high note with more than 100,000 people pledging to go vegan, a new record for Veganuary.













And Domino’s Australia can’t keep up with demand for its recently introduced vegan cheese. That’s right, the pizza chain literally keeps selling out of vegan cheese.





Additionally, Bareburger announced this month that it would remove two meat burger options and add the vegan Beyond Burger to the menu. This makes the burger joint the first restaurant to offer both the Beyond and the Impossible burgers!





The New York Times. Veganism has seen consistent growth over the past decade as millennials—the world’s largest generation—purchase their own food. Concerned about the environment, animal welfare, and their health, this generation boasts more self-identified vegetarians than any other , according to





The popularity of veganism is great news for the countless animals who suffer at factory farms. Despite being just as smart and sensitive as the dogs and cats we adore at home, cows, pigs, and chickens raised and killed for food are brutally mutilated and confined in filthy, barren cages before meeting a terrifying death.





Sounds awful, right? Watch.







