We really dig the Mercedes-AMG C63 Coupe. With a stonking 4.0-liter twin-turbo V8 sending 469 horses to the rear wheels, it's the kind of burly, tire-punishing fun we've come to expect from the AMG brand. But not everybody can commit to daily driving such brutality. That, we assume, is where the newly-revealed Mercedes-AMG C43 Coupe, seen here, comes in: With a more manageable power output and 4Matic all-wheel-drive, it's the Mercedes muscle coupe for folks who value traction.

First, a little lesson on naming conventions. The Mercedes-AMG C63 Coupe may be more familiar to you under its previous moniker, the Mercedes C450 AMG. Mercedes used to use the AMG / AMG Sport suffix for offerings that landed in between the non-performance model and the full-bore AMG version; now, those models wear the Mercedes-AMG badge. The bigger the number, the bigger the power.

And of course, those numbers don't really correspond to anything anymore. The Mercedes-AMG C43 is powered by a 3.0-liter twin-turbo V6, putting out 362 horses and 384 lb.-ft. of torque; none of those numbers bears any mathematical relationship to the number 43, but there you have it.

That power gets sent through a nine-speed automatic transmission to an AMG-tuned 4Matic all-wheel-drive system with a 69-percent rearward torque bias. AMG Ride Control sport suspension offers three stages of adaptive, variable damping; AMG Dynamic Select offers five driving modes ranging from economy to comfort and up to Sport Plus. The C43 gets more negative camber front and rear for increased agility, while 14.2-inch front and 12.6-inch rear brakes handle deceleration duties.

Mercedes says this mid-muscle coupe will do 0-60 in 4.6 seconds, and run to the industry-standard 155 mph—though given that the pre-name-change C450 AMG sedan with the same engine but an older 7-speed transmission did the 0-60 sprint in 4.7, we think Mercedes's acceleration estimates might be a bit conservative.

On the styling front, the C43 coupe looks a bit like the little brother to the be-flared C63, but aesthetic details like AMG-unique front and rear bumpers and 18-inch five-spoke AMG wheels (wrapped in 225/45 front, 245/40 rear tires) set the C43 apart from its lesser bretheren. Inside, AMG-branded instruments and black-upholstered sport seats with red accent stitching carry over the subtle performance theme.

The 2017 Mercedes-AMG C43 Coupe arrives at U.S. dealers this fall. Pricing has not yet been announced.

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