Remember when Jets running back Isaiah Crowell celebrated a touchdown in Week 3 at the Browns by wiping his butt with the football and throwing it into the stands?

Of course you do.

Well, Crowell turned that strange moment into an endorsement deal for a product called Dude Wipes, which markets itself as a toilet paper substitute.

Seriously, he actually has an endorsement deal with a butt-wiping product. (See him pitching the wipes down below, as he lives the great American dream.)

Jets coach Todd Bowles was understandably angry with Crowell's butt-wiping celebration, for which he received a 15-yard penalty in the Jets' loss at the Browns.

Those moments give fans the impression that Bowles has no control over his players, in terms of discipline. So it'll be interesting to hear what Bowles has to say about this endorsement deal.

Crowell expressed some remorse after Jets-Browns for his celebration, which earned him a $13,369 fine from the NFL, officially for unsportsmanlike conduct.

"I can't do my teammates like that," he said. "It was spur of the moment. My passion came out."

A Jets spokesman did not immediately return a message seeking comment about Crowell's endorsement deal with this butt-wiping product.

Meanwhile, Crowell is already hard at work promoting the wipes on his Instagram account:

Darryl Slater may be reached at dslater@njadvancemedia.com. Follow him on Twitter @DarrylSlater. Find NJ.com Jets on Facebook.