Nike blew away analysts at its headquarters today, providing a more detailed breakout of its fourth quarter earnings that brought costs more in line and reflected continued big growth in China.

Since much has been covered out in the open, we talked to Nike Brand President Charlie Denson exclusively on other topics.

Denson revealed that Nike's NFL contract begins next April and that's when Nike will start pumping out products for retail.

So I asked Denson the all-important question: How much will you change it up?

"We're going to be aggressive," Denson said. "Some teams are willing to go further than others."

Wow. If that doesn't get the NFL fan base hurting for good product excited, I don't know what does.