He arrived on the world stage 20 years ago in a blaze of expletives and canine-inspired hip hop slapstick (trailing cloud of marijuana smoke), asking What's My (Motherf––-in') Name?

And it seems Calvin Cordozar Broadus jnr – aka Snoop Doggy Dogg, aka Snoop Dogg, aka Snoop Lion, and now "Snoopzilla" – is still searching for the answer to his own question.

What's My Motherf---in' Name? Snoop Dogg now Snoopzilla. Credit:Getty Images

In fairness Snoop has apparently only changed his name for one upcoming album, a collaborative project called 7 Days of Funk with groovester Dam Funk. He was apparently inspired by funk's bass wizard, Bootsy Collins, who sometimes calls himself "Bootzilla".

Only last year he changed his name to Snoop Lion after converting to Rastafarianism. The resulting album, Reincarnated, was released to mixed reviews.