In the business world, image is everything. Your company logo provides a way for customers to remember your brand with a mental image. Who doesn’t think about a Big Mac after seeing a giant gold “M”? Or a White Chocolate Peppermint Mocha when you see a green and white siren? (You know … the lady with the long wavy hair).

Before ordering your first set of official company business cards, you’ll want to design your perfect logo. Where to begin? Start with a SMILE. Simple. Memorable. Inviting. Limited. Exciting. Now that you’ve gotten your concept, it’s on to the design. Your logo’s design elements, color and font, will do most of your logo’s “talking”. What do you want it to say?

Check out our guide to designing the perfect company logo in our latest infographic,

Go Go Logo!

Sources:

http://problog.weddingwire.com/index.php/business-ideas/business-branding-what-do-your-colors-say-about-you/

http://blog.marketo.com/blog/2012/06/true-colors-what-your-brand-colors-say-about-your-business.html

http://blog.weemss.com/post/2857-the-psychology-of-fonts/16#.UebKWNLijng

http://www.smashingmagazine.com/2010/12/14/what-font-should-i-use-five-principles-for-choosing-and-using-typefaces/

http://en.wikipedia.org/wiki/Typeface

The “Go Go Logo” infographic was designed by 123Print, a leader in printing personalized business identity products, including affordable business cards, letterhead, address labels, envelopes and presentation folders. Visit 123Print.com to learn more.