Building the Future Business

China is a very positive, hopeful and forward looking nation and one of the great superpower nations of the planet. The booming upper-middle class has more than doubled in size since 2010, and is expected to double again by 2020, when affluent households are projected to exceed 100 million. That’s a lot of new disposable income! However, as a culture the people are also very loyal and protective of their traditions and language, making China one of the most daunting nations in business to localize for. Social media within China has polarized the market even further, with Chinese consumers quickly accepting or dismissing foreign businesses based on “word of mouth.” Furthermore, less than 1% of the Chinese population speaks English, requiring import companies to rise above business-as-usual. If only your company could reach this market on their wavelength, you would have a good chance to build loyal customer relationships to help carry your business into the future. Callnovo’s Chinese call centers can help bridge the span between your business and this highly lucrative marketplace.