Calgary, AB (October 3, 2019) – Sundial Growers Inc.’s (Nasdaq: SNDL) (“Sundial”) is proud to officially launch Palmetto, a new brand in Sundial’s Play (recreational) brand portfolio. Palmetto is synonymous with high-quality and convenient cannabis, offering pre-rolls and vape pens for an effortless and exceptional consumer experience.

“The launch of Palmetto is an important milestone in Sundial’s growth strategy as we continue to pave our way as a leading international cannabis company,” said Ryan Hellard, Chief Experience Officer of Sundial. “The market data shows that consumers are seeking safe and convenient ways to experience cannabis. As we selectively expand our premium brand portfolio, we are carefully listening to Canada’s cannabis consumers to offer them brands and products they desire.”

The new Palmetto brand offers convenient, ready-to-use products to accommodate consumers looking for a seamless and spirited experience. Palmetto’s initial strain offering for pre-rolls is Agent Orange, a sativa-dominant hybrid with the distinct smell and taste of fresh Florida oranges. Palmetto pre-rolls initial entrance into the Canadian market will begin in Saskatchewan and Manitoba. They will be available for purchase later this year in the remainder of provinces where Sundial products are available. Vape pens, along with additional strain offerings, will also be available across Canada later this year.

Palmetto products are sourced from Sundial’s best-in-class facilities that grow “craft-at-scale” cannabis, providing high-quality and consistency that consumers can trust. Additional brands such as Top Leaf and BC Weed Co. are also planned to join the portfolio in the near future.

For more information about Palmetto, visit www.palmettocannabis.ca.

For more information about Sundial, visit www.sndlgroup.com and follow us on Twitter @SundialCannabis and LinkedIn @SundialCannabis.