Since 1875 our club has used the passion and power of football to entertain, to delight, and to serve our community.

Now, as the club’s charity enters its second decade of doing wonderful work, we want to use our Colours to reinforce one message – We Are All Hibs.

As we unveil our new home and away kits for season 2019/20, we are determined to ensure the above message will be much more than a tagline.

A football club must be about more than the 11 players who run on to the pitch on a Saturday and we are proud of our roots in the community – in Leith, in Edinburgh and further afield, and so this season we will proudly display the logo of the Hibernian Community Foundation on the front of our strips.

In the last three years alone, the Foundation has invested £1.2 million in improving the lives of some of the most disadvantaged people in our community through its programmes and activities – ranging from community football to alcohol awareness.

Putting their name on our strip means we can better tell their story and shine a light on their work.

The decision was taken as the club sought to find the right brand to put on our shirts.

There were offers, but as we investigated the Foundation option the club felt it was the right time to bring club and community visibly together.

And supporters should know that the decision will have no impact on the football budget – and indeed our players are delighted to support a good cause.

Supporters will have an option to play their part.

All fans will have the chance to purchase their strips with or without the Hibernian Community Foundation logo, but if you decide to stand shoulder to shoulder with Hibernian captains David Gray and Joelle Murray and opt to pay to have the logo then every penny of profit from the transferred branding will go straight to the Hibernian Community Foundation to support their work in the community.

In addition, we have also launched our optional Kit For Kids add-on, which lets you donate a kit to those who may otherwise not be able to afford one.

Hibernian Chief Executive Leeann Dempster – who also serves as a Director for the Hibernian Community Foundation – is delighted to have reinforced a partnership that can enhance efforts to tackle a multitude of issues.

Leeann said: “We’ve had Marathonbet on the front of the shirt for a number of years now. They decided not to progress with that and I think it was the right time for them and us, to be honest.

“We decided to go into the market for a sponsor. In terms of the sponsors we were talking to, I think that environment is changing quite a lot but we had a couple of genuine offers.

“Then we had the opportunity to talk to the Hibernian Community Foundation and really bring them into the fold, closer to the club and everything associated with that. The more we started to talk to them, the more appealing it became.

“We really want to celebrate their vibrancy within the community. They’re a massively important part of the community at Hibernian and we want to talk about them more.

“With respect to the football budget, it is never going to be impacted by these decisions. Paul and his team will continue to get very strong support from the club, as they always do.

“Not one penny will be lost to him from this decision.

“I actually think it will encourage everyone to look forward to buying the strip, wearing it and supporting the Foundation throughout their different campaigns.”

Charlie Bennett, Chief Executive of Officer of the Hibernian Community Foundation, added: “We are genuinely delighted to be able to strengthen our partnership with the club.

“Those of us who work with the Hibernian Community Foundation see the issues that impact on people in the area every single day but also the power that a community pulling in the same direction has to change things for the better.

“Football can be a real force for good. Hibernian Football Club has always had a strong social conscience and we are proud to be playing our part in taking that to the next level.”

We hope and think that the brand new strips – designed in conjunction with Macron – will prove popular with those of you who make up our own community, who love nothing more than to wear our colours with pride wherever you go.

The home strip is available NOW online and will be in the Clubstore from 9am on Saturday 22 June, while we’ll confirm the launch date of the striking purple away strip in the coming days.

WEEKEND CLUBSTORE OPENING HOURS

Saturday: 9am-6pm

Sunday: 10am-5pm

Monday: 10am-5pm

PRICING*

Adult shirt: £47

Adult shorts: £20

Adult socks: £9

Kids shirt: £37

Kids shorts: £18

Kids socks: £8

Infant kit: £40

*Please note that there will be an additional £5 fee for the Hibernian Community Foundation logo, with profits going to the Hibernian Community Foundation.