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Toon star Cheick Tiote is making a name for himself off the pitch.. .in his very own fashion line.

The Newcastle midfielder has joined forces with designer Yusuf Abubakar to launch a new range of men’s clothing.

And the line, called TIC, will include a selection of jackets, shoes and T-Shirts and is hoped to be rolled out in April.

Tiote had seen one of Yusuf’s jackets in a picture and asked to meet up with the designer.

The the 23-year-old later received a phone call to from the Magpie player asking if he could work alongside him in the future.

And the pair began to chose material and designs for the new clothing range.

The pair are hoping the products will be produced by April and plan to launch the line in a fashion show.

Yusuf, who lives on Newcastle’s Quayside, said: “Tiote is a really down to earth guy. When I met him I was really star struck but he was really friendly. He often calls me boss.

“I find working with him incredible. He takes on board what I say and it works well.”

Yusuf, who studied IT, designed clothing in his spare time and has made clothes for Leon Best.