With a following of over 27 million on Weibo and 5.6 million on Instagram, Kris is one of the most influential artists in China with a growing international fan base. "It is my pleasure to be named ambassador to one of the world's most recognizable sports and entertainment events. Thanks to the NFL and Minnesota Super Bowl Host Committee for inviting me to join in the Super Bowl LIVE festivities leading up to the big game," said KRIS WU. "I look forward to participating in Tencent's coverage and sharing my gameday experience with fans around the world."