Red Ice TV was a notorious hub for white supremacist content, boasting more than 330,000 subscribers before the ban. The channel was operated by Henrik Palmgren and his wife, Lana Lokteff, who used it to broadcast white supremacist, anti-Semitic, and other racist content. The couple and their operation have been banned by other platforms and companies including iHeartRadio, Pinterest, Wells Fargo, Skrill, PayPal, and Venmo. Notable Red Ice titles include “They Want You Dead White Man!" and “Why Interracial Relationships are Pushed on White Women.”

Last year, YouTube had given the channel two “strikes” and had put a two-week uploading ban on its primary channel after videos were found to be in violation of the platform’s policy on hate speech. During Red Ice TV’s temporary uploading restriction, Red Ice Media was used as a workaround to continue uploading videos and communicating with followers; at least six videos on the secondary channel were uploaded during the temporary ban.

Red Ice Media hosts a collection of Red Ice TV content, including videos attacking critics of white supremacy, promoting the “great replacement” conspiracy theory, and attacking the cultural impacts of the film Black Panther as anti-white.

An October 17 livestream broadcast shortly after the removal of Red Ice’s primary account revived the sparsely used secondary channel. The stream informed new followers that “YouTube Deleted Us” and is being promoted on other social media site Telegram as the “Red Ice backup YouTube channel.” Since the ban went into effect, multiple Red Ice-branded videos have been uploaded onto the secondary channel.