After a successful run with its smartphones line-up, OnePlus is now developing a "premium, flagship TV" that may launch in 2019. OnePlus founder and CEO, Pete Lau has confirmed that he will head the new TV division alongside the smartphone division. So far, the company hasn't provided any hard details but explained its arrival in the Smart TV space. Here are more details.

The idea OnePlus aims to offer a connected experience with its TV

With a plan to leverage 5G and Artificial Intelligence (AI), OnePlus wants "to bring the home environment to the next level of intelligent connectivity". To achieve this, "we are building a new product of OnePlus' premium flagship design, image quality, and audio experience to more seamlessly connect the home. We call it: OnePlus TV," Lau stated in a blog post.

Release date OnePlus would launch its first smart TV in 2019

Speaking to Business Insider, Lau said the company plans to launch its first Smart TV in 2019. He further added that "it won't be something that's perfect and absolutely complete and revolutionary from the start" but with regular updates over the next five years, the TV will become smarter and get more connected to your smartphone. Understandably, the smartphone will remain your primary device.

Beyond content What kind of a connected experience can we expect?

As a modern-day device, we expect OnePlus TV to easily stream media from the smartphones and sync over-the-air to show updated calendar and other details. Further, it could take video calling to the next-level with cross-platform integration (smartphone+TV+ other Android-powered devices). Lastly, a streamlined integration of IoT devices is expected, considering the market for smart devices will grow many folds in the coming years.

Information We expect OnePlus to offer flagship specs at competitive prices