DETROIT — It's marketing genius.

Tom Nardone of Birmingham, the founder of the Detroit Mower Gang, a prolific pumpkin carver, bulletproof vest manufacturer, a married father of three and the creator of a successful Troy-based sex toy business named PriveCo, has harnessed the federal government shutdown to bolster name recognition for his company's website, vibrators.com.

For as long as the government is closed, his company is offering 200 free vibrators per day to furloughed government employees.

News of the offer has already been picked up by national women's magazine publisher Cosmopolitan.

Nardone said this in a comment he left on a Cosmopolitan.com post about his offer:

As of about 9:15 p.m. Friday, Nadone posted on his Facebook page that 40 orders had been filled.

"Are you a federal employee that has been deemed non-essential?" the Vibrators.com website asks. "Do you have a little too much time on your hands and nothing to do? Is the recent government shutdown to blame?

"As vibrator enthusiasts, we want everyone to experience the pleasure that a nice vibrator can bring to partners and individuals. Besides, we know you have some free time, why not try something new?"

Nardone told AVN.com: "