Nana's Nails

Nana’s Nails is a 10 week start-up business that tackles loneliness and social isolation in the elderly community.

Loneliness and social isolation can affect everyone, however older people are particularly vulnerable after the loss of friends and family, reduced mobility or limited income. This loneliness and feeling of social isolation can impact their well being and effectively their quality of life.

Nana’s Nails offers a pampering experience for senior citizens. We go to retirement villages and rest homes providing high tea that accompanies nail painting and hand massages. Our service offers an outlet for those that need emotional support or simply a relaxed afternoon. The experience is designed to create short term relief in a relaxing environment.

We designed a feminine, soft visual style. This is reflected through our logo, swatchbooks, thank you cards, place cards and uniform.

The team pooled together a creative cluster of skills ranging from branding, graphic design, strategy and planning, event organisation and management, videography and photography, public speaking and learning our way through creating a sustainable social enterprise business model.



Find us at:

facebook.com/nanasnailsnz

instagram.com/nanasnailsnz

Strategy - Alana Parker, Kelsey Mackaness, Jamie Trolove

Graphic Design - Jamie Trolove

Videographer - Nadine Henderson

Photographer - Kelsey Mackaness, Alana Parker, Nadine Henderson

Event Management - Kelsey Mackaness

Event Organisation - Kelsey Mackaness, Alana Parker

Textile Design - Esther Turner

Social Media - Alana Parker