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WATCH: People rejoice as they take advantage of 1984 pricing at a Shell station in Edmonton. Fletcher Kent reports.

EDMONTON – To celebrate 30 years of refining in Alberta, Shell is bringing back 1984 gas prices at select retail locations Wednesday.

Eight stations across Alberta will lower the price of bronze grade fuel to 039.9 cents per litre – the price it was 30 years ago.

The company’s Twitter account was releasing the gas station locations taking part.

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Next station dropped to #1984Pricing-17056 95 Ave station in #Edmonton – you have 1 hr! GO! Don’t miss it #YEG http://t.co/UEDTPGLUUX — Shell Canada (@Shell_Canada) October 8, 2014

Do you miss 1984 #gasprices? Gas is at 39.9 for 1hr @ 110 Town Crest Rd in #FortSask Don’t miss #1984Pricing #YEG http://t.co/ugR8KzJ7U9 — Shell Canada (@Shell_Canada) October 8, 2014

On Thursday, the company was basking in the afterglow of its 1984 gas price event and the public reaction to it.

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Raw video: Shell offered 1984 gas prices at eight Alberta locations on Wednesday, to celebrate “30 years of refining in Alberta.”



“I’m sitting on empty,” said Dave Dupuis, who was waiting for the 10 a.m. deal at the Edmonton Terra Losa Shell station since 7:05 a.m.

“Why not? I’m going to save $80, $90.”

He was first in a long line of vehicles hoping to get the deal within the hour it was being offered.

“At least 250, 300 vehicles,” guessed Dupois. “It’s all the way past Shoppers Drug Mart.”

“I think it’s absolutely awesome. They should give back a little bit… gas is expensive, so when it drops, that’s why there are so many people lined up.”

READ MORE: Why gas prices are falling across Canada

Sarah Courchesne wasn’t even born in 1984, but appreciated the deal all the same.

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“I’ve never seen any price this low,” she said. “Fill up… I’m running on empty… It’s pretty nice to be able to get gas this cheap.”

Drivers shared the news on social media.

Today’s Shell gas station deal asks the question: How long are you willing to wait to save $25?

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— Rascal Gas (@rascalgas) October 8, 2014

@shell_canada, this is great, as I only use shell gas. Hoping for a station close by, ,thanks — David (@Pitguy34) October 8, 2014

The line at Shell’s Edmonton Terra Losa location for 1984 gas price day, Oct. 8, 2014. Geoff Stickle, Global News

However, not everyone was thrilled with the deal.

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It’s too bad I can’t take advantage of #1984Pricing from @Shell_Canada today because my gas tank is almost full. #yeg — Tamara Vineberg (@TamaraVineberg) October 8, 2014

@Shell_Canada got to Shell with five minutes to spare and they turned me away. You should’ve included that info. Wasted GAS for no gas #yeg — Keltey (@kdegenst) October 8, 2014

Last vehicle just put through for 17056 95 Ave location #1984pricing pic.twitter.com/rrWhndLaNq — Shell Canada (@Shell_Canada) October 8, 2014

Scott Hennig with the Canadian Taxpayers Federation offered some perspective.

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With @Shell_Canada selling gas for $0.39/L in #yeg, #yyc and #fortsask today, worth noting $0.21/L is tax. Shell only gets $0.18/L. 54% tax. — Scott Hennig (@ScottHennig) October 8, 2014

Hundreds of volunteers from Shell will take part in the throw-back event.

Shell employees at Wye Rd station are ready for #1984Pricing!! #80smoment pic.twitter.com/hsXZJSDXMv — Shell Canada (@Shell_Canada) October 8, 2014

Three decades ago, Shell opened the Scotford Refinery and Styrene plant 40 kilometres northeast of Edmonton. Shell says all of the products produced at the refinery come from Alberta’s oil sands.

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