Multi-game ticket packages have been an NBA staple since the 1990s, when teams found an ingenious way to pair a fair-weather fan’s interest in seeing one of the breakthrough stars of the day with America’s abiding interest in taking advantage of a bargain, something too good to be true.

Not only could you score a seat to see Michael Jordan’s Bulls and Charles Barkley’s Philadelphia 76ers, but you could also grab tickets to eight other games (featuring Doug West’s Minnesota Timberwolves and Lionel Simmons’ Sacramento Kings) for a fraction of the price you’d pay had you purchased each ducat individually.

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The packages, in the era of Stephen Curry and LeBron “Sittin’ One Out” James, remain available and quite popular. It’s as close to guaranteed fun as one can get.

The Milwaukee Bucks, as they often do, have decided to take the clear phenomenon one step further.

The middling Eastern Conference squad, which may produce its first All-Star in 13 (Michael Redd, 2003-04) years in the form of Giannis Antetokounmpo, upped the ante in the form of “10-win packages,”

Darren Rovell, at ESPN, discussed the new move on Tuesday:

In a package that will go on sale Tuesday through Jan. 11, the Bucks will sell fans a ticket pass for $149 that will begin on Jan. 13 against the Miami Heat and will be active until the Bucks win 10 home games. The location of the seats will vary from game to game, depending on what’s available. Fans will get their ticket on the day of the game through the team’s app.

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If the Bucks play less than .500 ball at home during this time period, fans will get tickets to 21 games, which is how many games would be left in the regular season once the promotion starts.

Among the 10 guaranteed games, besides two games against the Heat, are against the Rockets, Celtics, Lakers, Pistons, Jazz, Suns and two games against the 76ers. Seven of those games are against teams that currently have losing records.

Rovell reminds that the Bucks currently own the fourth-worst attendance in the NBA, working out of the thoroughly unmodern former Bradley Center. Relative to other teams, the Bucks still rank 19 out of 30 NBA squads when it comes to the percentage of punters that actually show up to the BMO Harris Bradley Center, but that glass half-full knowledge doesn’t move the bottom line a whole heck of a lot.

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This is why the ticket package is a solid move (from one of the more entertaining squads in the league, with one of the more creative promotional staffs in the league), a package that may not even qualify as a mere loss leader once one considers the amount of empty seats that will be available for some of the games listed above. Even the formerly-starry Lakers (working without Kobe Bryant) and Celtics (with the respected, if hardly famous, Isaiah Thomas and Al Horford) won’t be a cinch to pull in the fannies.

Nope, these Bucks are guaranteeing that they’ll give you tickets for as long as it takes to achieve 10 wins, and you can’t help but appreciate the creativity behind the promotion:





If things go pear-shaped for the Bucks, you could basically be looking at a season ticket for that price.

Milwaukee is currently at 14-15, entering Tuesday evening, with Antetokounmpo leading the team in scoring (at 23.4 points per game), rebounds (9.1), assists (5.8), blocks (two) and steals (1.9 a contest – he’s very good!). He’s also, recently, drawn the ire of both LeBron James and John Wall.

Now Bucks fans will have the chance to see him draw the ire of Sergio Rodriguez, Reggie (not that one) Jackson, Eric Bledsoe, and, well, Isaiah (not that one) Thomas.

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Kelly Dwyer is an editor for Ball Don’t Lie on Yahoo Sports. Have a tip? Email him at KDonhoops@yahoo.com or follow him on Twitter!

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