ABOUT Fuck The Fine Brothers

Attorneys React: The Fine Bros REACT Trademark

This is A group made for peopl who hate the Fine Brothers and want to support the hatred threw steam!With the Sony LET’S PLAY trademark behind us, the internet took a sigh of relief that all was right in intellectual property land again. However, not even a week later, the pitchforks are back out. This time, The Fine Bros. (popular YouTube channel) are in hot water for registering a trademark for the word REACT under “entertainment services, namely, providing an on-going series of programs and webisodes via the Internet in the field of observing and interviewing various groups of people.”That’s a lot of legalese for “making YouTube videos.” If you make reaction videos, which a lot of YouTubers do, you are potentially in a lot of trouble. If you don’t make reaction videos, but you care about free speech and keeping the internet safe from ludicrous trademarks, you should be concerned as well. Where this story differs from the Sony story, is that the Fine Bros actually got approved! So, some quick and important facts:We are entering a public opposition phase.When a trademark examiner approves a trademark, like they did here, they put it forward for publication. On the date of publication, the public has 30 days to file an opposition. Had the Fine Bros kept quiet for another month, they almost certainly would have gotten this trademark, as no one seemed to notice it. Instead, they announced their ridiculous licensing program and turned all eyes on them. How they were not advised to remain silent a bit longer? No idea. But I can tell you that it was a huge mistake, and one that they will regret. Not only are they experiencing a terrible PR disaster right now, I am also assisting a large group of streamers and content creators in an opposition, pro bono (that means free), because I’m extra pissed about this one.It’s as bad as it looks.I’ve seen a lot of people arguing that this is just them protecting their brand, and that they would never go around bullying people. We’ve seen that’s blatantly false as they have issued a plethora of C&D’s (if the reddit users claiming to have received ones are to be believed, which I think they are), and have even sent their fans to brigade programs like “Ellen” for doing a similar reaction bit. I watched Kids Say the Darndest Things. These guys didn’t come up with the idea of filming funny reactions from kids. And they certainly don’t own an entire genre of YouTube videos. It wasn’t their idea, and it’s not theirs to own or police.