The lawsuit is unsurprisingly one-sided and should be taken with a grain of salt, but neither of the defendants have sterling online reputations. Princip has seen multiple channels banned for violating YouTube's guidelines, and appears to have stopped producing for the site altogether. Martin, meanwhile, has been accused of paying for bots (to frame critics for cheating on video views) and creating channels after getting the boot.

One thing's for sure: as YouTube has grown to include more professionally produced content, it's also inheriting the bitter legal action that's all too common in conventional media. There's enough money at stake (VideoGames has over 3.3 million subscribers as of this post) that producers can get into fights over sums of money that would have been unthinkable several years ago.