With over 1.35 billion people and 725 million Internet users (and still growing), marketing possibilities in China seem like a non-stop train. As the world’s largest social-media market, China’s social media marketing is vastly different from the West.

Why understanding Chinese social media marketing is particularly important for doing business here? The infographic made by Go-Globe below will answer your questions. Check out how to get started with social media marketing in China and see where your marketing efforts can go.