Digital media and political strategist Brad Parscale will reportedly be joining Donald Trump's 2020 run as his campaign manager.

It's no surprise Parscale is involved with Trump's campaign - he told 60 Minutes he was working on Trump's 2020 election bid last fall in an interview.

The 42-year-old former digital media director for Trump's 2016 presidential campaign helped Trump win the election with a "digital first" mentality.

Parscale began working for the Trump Organisation in 2011, handling web design and creating and executing digital media strategies.

Then, in 2015, Parscale and his firm Giles-Parscale were then hired to make a website for Trump's potential campaign.

When Trump officially named himself a Republican candidate later that year, he requested Parscale turn it into his presidential campaign site.

During the election, Parscale managed the campaign website, along with all digital and traditional media aspects of the campaign and online fundraising.

​He was also largely responsible for the grassroots funding that the campaign grossed through social media.

And last January, Parscale and Trump aide Nick Ayers were responsible for launching the "America First Policies" - a non-profit that supports Trump's initiative and policies.

Parscale was born in Topeka, Kansas, and lived there until he went to the University of Texas at San Antonio for college to play basketball, but his career ended because of a back injury.

He then went to Trinity University in the city and received a degree in finance, international business and economics in 1999.

After graduation, Parscale worked as a sales and marketing director for five years until he established Parscale Media in 2004.