Lyft tried to sell itself to several companies, but came up short, according to The New York Times.

Lyft reportedly approached General Motors, Apple, Google, Amazon, Uber, and Didi Chuxing about selling the ride-hailing company. The most serious discussions were with GM, one of the largest Lyft investors, but a written offer was never made.

"There is no shortage of conflicting rumors in our industry and we are not commenting on them," a spokesperson for Lyft told Business Insider.

Ride-hailing services have been facing mounting competition in a crowded space. Uber China merged with Didi in a $35 billion deal in early August. Didi, which averages 11 million rides a day in China as of June, was proving to be too steep of a competitor for Uber.

A possible Lyft-Uber deal was what prompted Didi to merge with Uber, The Wall Street Journal reported in August. Didi reportedly got nervous when it heard Lyft hired investment bank Qatalyst Partners, which is known for helping tech companies find buyers, in June.

"In Uber, Didi and Lyft had a common adversary. Didi and its Chinese backers had funneled money to Lyft, even making their systems compatible. The possibility of an Uber-Lyft merger gave Didi executives pause, giving them the impetus to pursue a deal with Uber, according to investors," the WSJ reported at the time.

GM, which was reportedly in more serious talks with Lyft than the other companies, invested $500 million in Lyft to create self-driving cars and car rental hubs for Lyft drivers in the US in January. GM is planning to launch its first driverless car on the Lyft platform.

Lyft, however, isn't in any danger of shutting down with a $1.4 billion cash cushion, the NYT reports.