The Art of the Follow-Up

Let's say you just had a job interview or attended a professional event. Perhaps you struck up a conversation with someone on a plane or connected with a fellow guest at a dinner party. You've now got the person's business card ... but that little piece of cardboard is essentially worthless if you don't put it to good use. Herewith, a game plan.

Take

Notes

After speaking with someone (repeat: after, not during), take a minute or two to jot down a few notes about the person and your conversation. You can often do this directly on their business card. And the more details, the better. You never know when their spouse's name, alma mater or favorite foods could come in handy.

Immediate

Contact

Example "It was a pleasure to meet you at the fundraising event last night. You mentioned that I might be of service in an upcoming project and I'd love to continue that conversation. Do you have some time next week to discuss?" Make sure to reach out a day or two after your initial meeting. Simply say that you enjoyed meeting them and try to reflect back on a point or topic from your conversation. You might also remind them of what you can do for them. This is your opportunity to briefly outline your potential in whatever goal you're looking to accomplish, be it a job opening or collaboration.

Long-Term

System