Google Analytics is the best freebie a website owner could ever asked for. However, most have neither knowledge, nor time to tap into its potential. The custom Google Analytics dashboards in this post take but a click to set up in your Google Analytics, yet give you all the analytics you need - without breaking a sweat.

Google Analytics is the roadmap that bridges the gap between where your website is today and where you’d like it to be tomorrow.

It gives you the nitty-gritty on: how many readers you have,

where they are coming from,

what they are reading,

why they are leaving;

what is your best-performing content is;

who mentions your blog and sends you traffic;

and much, MUCH more.

With that said, let’s face it…

Google Analytics looks complicated and intimidating.

You don’t have the time and knowledge to conquer it.

I GET IT.

That’s why Google Analytics dashboards are the answer.

What is a Google Analytics Dashboard?

A Google Analytics Dashboard is a customized set of data that gives you an overview of how your website is performing in any given area, like Social Media, SEO, and so forth.

In other words, a customized Google Analytics Dashboard takes a pile of Google Analytics data and organizes it in a way that gives you a clear snapshot of your website performance.

Who customized the data in the Google Analytics Dashboards below?

You did .

People who are more knowledgeable about Google Analytics than you are did.

All you need to do to benefit from their knowledge is download these customized Google Analytics Dashboard Templates into your Google Analytics profile.

How to Download These Google Analytics Dashboards

Make sure you are signed in to your Google Analytics Click the green Add This Dashboard to your Google Analytics button located under each dashboard.

Here’s what you might see:

3. Choose the profile you’d like to download the dashboard to. Feel free to rename it!

4. Click Create.

Done and done.

Where to Find Your Customized Dashboards in Google Analytics

Go to Customisation => Dashboards.

Onto the downloads.

“Your Blog at a Glance” Google Analytics Dashboard

WHO NEEDS THIS DASHBOARD?

Everyone who runs a website and wants to know more about their readers.

Dare I say… everyone?

WHAT CAN YOU TRACK WITH IT?

Things like:

How do people find your website?

Which links drive traffic (and which ones don’t…)?

Which topics are your readers most passionate about?

How do people like your website when viewed on their mobile devices?

and more! 😉

+ Add this dashboard to your Google Analytics

“SEO” Google Analytics Dashboard

WHO NEEDS THIS DASHBOARD?

Download this Google Analytics dashboard if you…

get traffic from search engines (or want to!)

want to see which keywords bring the most traffic

are curious how your website pages perform from a search engine user’s perspective

WHAT CAN YOU TRACK WITH IT?

With this Google Analytics dashboard, you can…

See which search engines bring the most search engine traffic (just a wild guess – it’ll be Google for most of us);

Find out which keywords bring traffic and how that traffic converts;

All the essential stats – bounce rate, page views per visit, new visitors – for each landing page.

+ Add this dashboard to your Google Analytics

“Social Media” Google Analytics Dashboard

WHO NEEDS THIS DASHBOARD?

If you…

use social media to promote your site;

use social sharing buttons on-site;

get traffic from social media (or want to!)

…download the dashboard below!

WHAT CAN YOU TRACK WITH IT?

Learn which social media network brings the most traffic.

(And focus on the top ones instead of trying to be everywhere!)

(And focus on the top ones instead of trying to be everywhere!) See which social media activities (likes/+1’s/shares/comments) are preferred by your readers.

Find the best days to be on social media.

Know which posts performed best on social media.

(Hint: you might want to write more on those topics.)

+ Add this dashboard to your Google Analytics

“Leads” Google Analytics Dashboard

WHO NEEDS THIS DASHBOARD?

Anyone who collects leads (email opt-ins, for instance) on their website.

SIDE NOTE: you need to set up goals in your Google Analytics in order to use this dashboard. Learn more about setting up goals from Google Analytics Help. To learn about setting up goals to track email conversions, take a look at Kristi Hines’ post at GetResponse blog.

WHAT CAN YOU TRACK WITH IT?

How many actual leads does your web traffic amount to?

Which keywords drive the most sign-ups?

Which referrers send you the best converting traffic?

What is your best performing content?

+ Add this dashboard to your Google Analytics

If you prefer to track sales vs leads , download this eCommerce dashboard.

, download this eCommerce dashboard. To track mobile eCommerce stats, download this Mobile eCommerce dashboard.

“Real Time Overview” Google Analytics Dashboard

WHO NEEDS WANTS THIS DASHBOARD?

Anyone who loves to keep tabs on what’s happening at your site right now.

WHAT CAN YOU TRACK WITH IT?

Where is your traffic currently coming from?

coming from? What content are they viewing?

Caution: this dashboard is addictive and I highly recommend to focus on improving your long-term stats vs watching the realtime numbers go up and down. 😉

+ Add this dashboard to your Google Analytics

Google Analytics Dashboards: Marketing Takeaway

Five custom Google Analytics dashboards installed in your Google Analytics profile in five minutes or less.

All the actionable stats you need to keep your finger on the pulse of your site without getting overwhelmed.

Doesn’t get any better than that! 👍👍

With huge thanks to: Koozai, Econsultancy, and Portent for giving great examples of Google Analytics Dashboards.

From Ana with