McLaren 570S

Production has begun on the McLaren Sports Series. The series features two high performance sports cars, the 570S and 540C with the 570S being the first to be produced. Production of the 540C will soon follow the initial production of the 570S.

Both cars will be built in the British sports car maker’s McLaren Production Centre in Woking, England. The first McLaren 570S Coupe has already come off the assembly line and has been delivered to a dealership in the U.K. There are already 1,000 pre-orders for one of the two models in the Sports Series.

Jolyon Nash, Executive Director – Sales and Marketing at McLaren Automotive: “The start of production of the new Sports Series cars is a pivotal moment for McLaren Automotive. In our short history, we have produced a range of supercars and hypercars targeted at a core, enthusiast buyer. Since 2011, our sales have increased year-on-year with corresponding developments in revenues and profits. The Sports Series is targeted towards a new buyer and opens McLaren up to the sports car market that we have not served to date. The buyer of a Sports Series model will still experience the benchmark performance and driver engagement delivered by every McLaren model, but will also notice the increased usability and practicality that differentiates it from our existing cars. In addition, the Sports Series will make a significant contribution to the long-term sustainability of the company.”

With all the new models that McLaren has introduced they are forecasting that their production will double by 2018. That would put about 4,000 cars from the marquee on the road each year.

The Sports Series is priced from $161,000 for the 540C Coupé rising to $184,250 for the 570S Coupé. This makes the cars very attainable by McLaren standards.