IBM CEO Ginni Rometty will announce a plan to create 1,800 jobs over the next two years in France in areas like AI, blockchain, cloud computing and IoT. On Thursday, Rometty will also make new moves around privacy and social good efforts.

The bottom line: IBM continues to make moves aimed at distancing itself from peers caught up in the techlash.

What's happening: IBM plans to hire both new graduates and experienced workers for a range of positions, including business consultants, IT architects, developers and technical experts. IBM is also expanding a big effort to train workers for what it has called "New Collar" jobs. (IBM has been making a similar pitch in the U.S.)

Rometty is making the announcements later today at the Tech for Good Summit, where she is speaking along with French President Emmanuel Macron. Also this week:

Rometty is expected to make a new commitment on data privacy as well as castigate tech companies that can't protect their customers' data and/or won't commit to not using it without permission. That will come Thursday — one day before GDPR protections kick in — as she speaks at VivaTech.

Finally, IBM is teaming up with some new partners on the social good front.

Meanwhile: Rometty isn't the only techie in Paris this week. Bloomberg's "Sooner Than You Think" conference lineup includes:

Cambridge Analytica whislteblower Christopher Wylie

Facebook's Chief AI Scientist Yann LeCun

Atomico CEO Niklas Zennström

DeepMind Co-Founder Mustafa Suleyman

Go deeper: Facebook's Mark Zuckerberg denies monopoly in EU testimony.