Hello SEO consultants,

This clause will aid you on with your SEO issues to an extent. I stumbled upon quite a great deal of new stuff at the moment and thought it will be vital to share it with the surface world of site builders.

Out of the various instruments I got here throughout at the moment have been:

? SeoSiteCheckup

? AddThis

? compressnow

All are too rattling good for any SEO analyst or a specialist. Basically I labored on over 2 dozen SEO methods at the moment and all of them verified to be essential. Here is an summary of the methods I handled:

1) Keywords – The meta key phrases tag permits you to present extra matter content for serps to index together with the remainder of what you have written in your webpage. Meta key phrases can emphasize a specific phrase or phrase in the primary physique of your matter content.

2) Most Common Keywords Test – Check the most typical key phrases & their use (variety of occasions used) in your net webpage. HOW TO FIX In order to go this check, you will need to optimize the density of your main key phrases displayed above. If the density of a elite key phrase is below 2% you will need to improve it and if the density is over 4% you will need to lower it.

3) Keyword Usage – This describes in case your most typical key phrases are utilised in your title, meta-description and meta key phrase tags. Keyword(s) not enclosed in Meta-Title Keyword(s) enclosed in Meta-Description Tag Keyword(s) enclosed in Meta-Keywords Tag HOW TO FIX First of all, you will need without doubt that your webpage is utilizing the title, meta-description and meta key phrases tags. Second, you will need to alter these tags content material to be able to embody among the main key phrases displayed above.

4) Headings Status – This signifies if any H1 headings are utilised in your webpage. H1 headings are HTML tags than can assist emphasize vital subjects and key phrases inside a webpage. HOW TO FIX In order to go this check you will need to determine crucial subjects out of your webpage and insert these subjects between tags. Example: Important matter goes right here Another matter Headings Status This signifies if any H2 headings are utilised in your webpage. H2 headings may be useful for describing the sub-topics of a webpage.

5) Robots.txt Test – Search engines ship out tiny applications referred to as spiders or robots to go looking your website and produce info once again in order that your pages may be listed inside the search outcomes and placed by net customers. If there are information and directories you do not need listed by serps, you should utilise the “robots.txt” file to outline the place the robots mustn’t go. These information are quite simple matter content information which can be positioned on the foundation brochure of your site: There are two vital concerns when utilizing “robots.txt”: – the “robots.txt” file is a publically accessible file, so anybody can see what sections of your server you do not need robots to make use of; – robots can ignore your “robots.txt”, particularly malware robots that scan the online for safety vulnerabilities.

6) Sitemap Test – This check is to examine in case your site is utilizing a “sitemap” file: sitemap.xml, sitemap.xml.gz or sitemapindex.xml. Sitemaps are a straightforward means for site owners to tell serps about pages on their websites which can be accessible for crawling. In its easiest kind, a sitemap is an XML file that lists URLs for a website together with extra metadata about every URL (when it was final up to date, how commonly it often modifications, and the way vital it’s, relative to different URLs inside the website) in order that serps can extra intelligently crawl the positioning.

7) Favicon Test and Validator – Check in case your website is utilizing and befittingly implementing a favicon. Favicons are small icons that seem in your browser’s URL navigation bar. They are in addition saved ensuant to your URL’s title when bookmarking that webpage. They can assist model your website and make it simple for customers to navigate to your website amongst an inventory of bookmarks. HOW TO FIX To add a favicon to your website, it’s worthy to have your brand created in a 16×16 PNG, GIF or ICO picture and uploaded to your net server. Then it is only a matter of including the next code into the header of your HTML code in your net pages: In the instance above the “url_to_my_favicon” refers back to the precise location of your favicon file.

8) Code To Text Ratio – Check your webpage supply code to be able to measure the dimensions of matter content content material in comparison with the construction (HTML code). This % just isn’t a direct rating issue for serps ne’ertheless there are different elements that depend on it comparable website loading pace and consumer expertise. HOW TO FIX In order to go this check you will need to increse your matter content to HTML code ratio. Here are some tehniques: transfer all inline styling guidelines right into a exterior CSS file transfer your JavaScript code right into a exterior JS file use CSS format as a substitute of HTML tables

9) URL SEO Friendly Test – Check in case your site URL and all hyperlinks from inside are SEO pleasant

10) Broken Links Test – Check your site for damaged hyperlinks

11) Google Analytics Test – Check in case your site is coupled with Google analytics HOW TO FIX In order to go this check you will need to create an account on Google Analytics website and insert into your webpage a small javascript monitoring code. Example: Note that you must change the ‘UA-XXXX-Y’ with the right id which you may discover into your analytics account.

12) Underscores in Links Test – Check your URL and in-page URLs for underscore characters. The common advise is to make use of hyphens or dashes (-) slightly than underscores (_). Google treats hyphens as separators between phrases in a URL -unlike underscores.

13) Google PageRank Test – Check Google PageRank in your site. A Google PageRank (PR) is a measure from 0 – 10 and is set by a proprietary mathematical components that counts each hyperlink to an net site as a vote. In essence, your site is put up con to each different site with related content material and key phrases in a recognition contest. Therefore, it can be crucial in your site to accumulate backlinks from different sites which can be basically giving a vote of confidence to your website. With your site already cleaned up and shining with superior superiority content material and inside SEO strategies (key phrases, meta tags, then forth), you must have a method to get your site ascertained by others. Important pages obtain a better PageRank and commonly tend to seem on the high of the search outcomes.

14) Alexa Page Rank Test – Check Alexa Rank in your site. Alexa Rank mesure the visitors price of your area and is set by the online info firm Alexa. This firm ranks websites based mostly on the measure of visitors (over a interval of three months) recorded from customers which have the Alexa Toolbar put in. The decrease your score on Alexa the higher. Meaning when you’ve got a rating below 100,000 then your site necessarily to be producing some good visitors. The visitors rank is dependent upon the recognition of your site (the variety of customers who attend your website and the variety of pages out of your website considered by these customers). HOW TO FIX Some finest practices for improve your Alexa Page Rank are listed below:

– The most vital factor is the content material: write helpful and qualitative content material



– Regularly submit recent and distinctive content material Increase the visitors in your website



– Generate superiority backlinks in your site



– Connect to social networking websites



– Install Alexa Toolbar in your browser and Alexa Rank Widget into your webpage



– Verify your site on Alexa.com

15) Image Alt Test – Check all pictures out of your webpage for alt attributes. If a picture can’t be displayed (fallacious src, sluggish connection, then forth), the alt attribute offers various info. Using key phrases and human-readable captions inside the alt attributes is an efficient SEO follow as a result of serps can’t actually see the photographs. For pictures with an cosmetic position (bullets, spherical corners, then forth) you’re recommended to make use of an empty alt or a CSS background picture. HOW TO FIX In order to go this check you will need to add an alt attribute to each tag used into your webpage. An picture with an alternate matter content specific is inserted utilizing the next HTML line: Remember that the purpose of alt matter content is to supply the identical purposeful info {that a} visible consumer would see.

16) Inline CSS Test – Check your webpage HTML tags for inline CSS properties. An inline CSS property is added through the use of the fashion attribute for a elite tag. By intermixture content material with presentation you may lose some benefits of the fashion sheets. Is a superb follow to maneuver all of the inlines CSS guidelines into an exterior file to be able to make your webpage “lighter” in weight and lowering the code to matter content ratio. HOW TO FIX Is a superb follow to maneuver all of the inlines CSS guidelines into an exterior file to be able to make your webpage “lighter” in weight and lowering the code to matter content ratio. Check the HTML code of your webpage and determine all fashion attribute for every fashion attribute discovered you will need to correct transfer all declarations inside the exterior CSS file and take away the fashion attribute For instance: some matter content right here some matter content right here p{coloration:crimson; font-size: 12px}

17) Media Print Test – Check in case your webpage is utilizing media print CSS property for bespoken printability. HOW TO FIX For printing your webpage in a user-friendly format you should utilise one among these strategies: 1. Use a @media print {… } rule on the finish of your CSS file (word that specificity and priority guidelines even so apply!) Example: @media print { /

* your print types go right here

*/ #header, #footer, #menu { show: none; } physique { font: 12pt georgia,serif; } h1 { font-size: 18pt; } h2 { font-size: 16pt; coloration: #000; } } 2. Create and use a print stylesheet: The file, print.css is the print stylesheet, and the media=”print” command implies that this CSS file entirely will get referred to as up when your webpage is printed. The entirely CSS guidelines it’s worthy to put inside the print stylesheet are ones to override the CSS guidelines in the primary stylesheet (you needn’t repeat any color or branding CSS operative instructions as they will already be taken from the primary stylesheet).

18) Google Preview – This permits you to see how your webpage may look right into a Google search outcomes webpage. A Google search consequence makes use of your webpage title, url and meta-description to be able to show the data. If these components are too lengthy, Google will truncate their content material. You are recommended to set your webpage title as a great deal like 70 characters and your webpage description as a great deal like 160 characters.

19) Keywords Cloud – The Keyword Cloud is a visible illustration of key phrases used in your site. This will present you which of them phrases are ceaselessly used inside the content material of your webpage. Keywords having enlarged density are introduced in big fonts and displayed in alphabetic order.

20) Deprecated HTML Tags – Check in case your webpage is utilizing previous, deprecated HTML tags. These tags will finally lose browser help and your net pages will render in a different way. Check this listing with all HTML tags. 21)TML Page Size Test Check your webpage’s HTML dimension. HTML dimension is the dimensions of all of the HTML code in your net webpage – this dimension doesn’t embody pictures, exterior javascripts or exterior CSS information.

22) HTML Compression/GZIP Test – Check in case your webpage is befittingly utilizing HTML compression as it’s despatched out of your server. HOW TO FIX Your two choices for file compression are Deflate and GZIP. Deflate is an choice which comes habitually with the Apache server and which is easy to arrange. GZIP instead must be put in and requires a bit extra work to put in. However, GZIP does obtain a better compression price and attributable this fact could be a better option in case your site makes use of pages which have quite a great deal of pictures or giant file sizes. Setting up file compression in your site will depend on which kinda server you are utilizing in your site. Most doubtless, you may be utilizing Apache, which suggests you’ll be able to allow compression by including few deflate codes to your .htaccess file. # compress matter content, html, javascript, css, xml: AddOutputFilterBySort DEFLATE matter content/plain AddOutputFilterBySort DEFLATE matter content/html AddOutputFilterBySort DEFLATE matter content/xml AddOutputFilterBySort DEFLATE matter content/css AddOutputFilterBySort DEFLATE software package/xml AddOutputFilterBySort DEFLATE software package/xhtml+xml AddOutputFilterBySort DEFLATE software package/rss+xml AddOutputFilterBySort DEFLATE software package/javascript AddOutputFilterBySort DEFLATE software package/x-javascript For extra superior info concerning deflate you’ll be able to examine this Apache documentation.

23) Page Cache Test – Check in case your website is serving cached pages. Cache reduces server-load (since pages are generated much less commonly) and quickens webpage show (by caching webpage ouput vs compilation the php-page). Cache in addition reduces bandwidth necessities by as a great deal like 80%. Caching makes most sense for top visitors pages whose content material doesn’t change on each webpage view. Common caching strategies are Quickcache and jpcache. HOW TO FIX In order to go this check you’re recommended to make use of a caching mechanism in your pages. There are three strategies which can be utilised to caching your net pages: 1. Alternative PHP caching – Alternative PHP Cache (APC) is an open supply framework which caches information utilizing intermediate PHP code. Most net programmers who’re aware of the PHP programing language can simply arrange Alternative PHP Cache in your website. 2. Quickcache – Quickcache is a light-weight webpage caching answer which was antecedently generally far-famed as jpcache. Quickcache caches the webpage output slightly than compilation the PHP webpage, making it a superior model of webpage caching to the Alternative PHP caching. Quickcache may be quickly downloaded from their site and power scale back your webpage load time as a great deal like 80%. 3. WP Super Cache – If you will have a WordPress site, WP Super Cache may be put in inside seconds and with out no programming information.

24) Flash Test – Test in case your site is utilizing flash objects.

25) Nested Tables Test – Check in case your website is utilizing nested tables, which may decelerate webpage rendering inside the consumer’s browser.

26) Image Expires Tag Test – Check in case your webpage is utilizing a picture expires tag, which specifies a future expiration date in your pictures. Browsers will see this tag and caches the picture inside the consumer’s browser till the required date (in order that it doesn’t hold re-fetching the unchanged picture out of your server). This quickens your website the ensuant time that consumer visits your website and requires the identical picture. HOW TO FIX In order to scale back the variety of HTTP requests, you should utilise the HTTP Expires header to set an expiration time in your pictures or other content material kind. You can add the next strains into your.htaccess file: ExpiresEnergetic on ExpiresBySort picture/jpg “access plus 1 month” ExpiresBySort picture/jpeg “access plus 1 month” ExpiresBySort picture/gif “access plus 1 month” ExpiresBySort picture/png “access plus 1 month” Doctype Test Check for doctype declaration. A doc kind declaration, or DOCTYPE, defines which model of (X)HTML your webpage is emphatically utilizing and that is important to a correct rendering and functioning of net paperwork in manageable browsers.

27) Frameset Test – Check in case your site use frames. Frames are utilised by programmers to show many HTML paperwork on the identical time. The consumer will get to see an entire net webpage, ne’ertheless visiting spiders simply see a bunch of unrelated pages.

28) Site Loading Speed Test – It calculates the entire load time of your website. HOW TO FIX In order to resolve this downside you’re recommended to: scale back the variety of your HTTP sources use gzip compression use HTTP caching transfer all CSS fashion guidelines right into a single, exterior and minified CSS file lessen all JS information and,if doable, strive mix them right into a single exterior JS file embody exterior CSS information earlier than exterior JS information place your JS scripts on the backside of your webpage optimize your net graphics.

29) JS and CSS Minification Test – Check in case your externals JS and CSS information are minified. Minification is the method of eradicating all pointless characters from supply code with out altering its performance. These pointless characters often embody white house characters, new line characters, feedback, and typically block delimiters, that are used so as to add legibility to the code ne’ertheless should not required for it to execute. Removing these characters and compacting information can save many bytes of cognition and pace up downloading, parsing, and execution time. The compressed code could also be tougher to debug as a result of it’s clustered collectively, often, on one line. This is why we all the time suggest protective a backup copy of your JS or CSS script to make use of in occasions the place debugging is required. It’s vital to ship as few bytes of CSS and JS markup down the wire as doable. It’s not nearly dimension, although, it is also in regards to the variety of requests to get the bits. In truth, that is commonly extra of an issue then file dimension.

30) JS Minification Test – This checks if any of exterior javascript information utilised in your webpage is minified.

31) Directory Browsing Test – Check in case your server permits listing shopping. If listing shopping is disabled, guests will be unable to browse your listing by accessing the listing at once (if there isn’t a index.html file). This will shield your information from being exposed to the general public. Apache net server permits listing shopping by default. Disabling listing shopping is mostly a good suggestion from a safety standpoint. Libwww-perl Access Test Check in case your server permits entry from User-agent Libwww-perl. Botnet scripts that habitually search for vulnerabilities in your software package program are typically recognized as User-Agent libwww-perl. By block entry from libwww-perl you’ll be able to remove many easier assaults. HOW TO FIX In order to go this check you will need to block the libwww-perl user-agent in your.htaccess file. If your website is working on apache server, you would put these strains in your.htaccess after RewriteEngine on line: RewriteCond %{HTTP_USER_AGENT} libwww-perl.

* RewriteRule.

* – [F,L] Server Signature Test Check in case your server signature is on. Turning off your server signature is mostly a good suggestion from a safety standpoint.

32) Plaintext Emails Test – Check your webpage for plaintext e-mail addresses. Any e-mail tackle posted publically is prone to be habitually collected by laptop software package program utilised by bulk emailers (a course of generally far-famed as e-mail tackle harvesting). A spam harvester can learn by means of the pages in your website and extract e-mail addresses that are then added to bulk advertising databases and the result’s extra spam in your inbox. HOW TO FIX In order to go this check you will need to make your e-mail addresses invisible to e-mail spiders. Note that the most suitable choice is to exchange your complete contact mechanism with a contact kind and utilizing the POST methodological analysis whereas submitting the shape. Other options are listed below: substitute the at (@) and dot (.) characters substitute matter content with pictures use e-mail obfuscators conceal e-mail addresses utilizing JavaScript or CSS trick

33) Website IP Check – Check the IP tackle of your site.

34) Safe Browsing Test – Check in case your site is listed with malware or phishing exercise.

35) Media Query Responsive Test – Test in case your site implements responsive design functionalities utilizing media question approach.

36) Social Media Check – Test in case your site connects to at the very to the last degree some of the vital social networks. HOW TO FIX: To do this, you will need to insert into your webpage some social networks plugins: Facebook Like Button, Facebook Share Button, Facebook Comments, Twitter Button, Google+1 Button, Pinterest Button or AddThis Widget

37) Social Media Activity – Check the exercise on social media networks of your site or URL. This exercise is measured in whole variety of shares, likes, feedback, tweets, plusOnes and pins and this exercise covers entirely your URL and ne’er social media accounts coupled on with your webpage. HOW TO FIX: In order to extend the social media exercise in your website you’re recommended to make use of some social networks plugins inside your webpage: Facebook Like Button, Facebook Share Button, Facebook Comments, Twitter Button, Google+1 Button, Pinterest Button or AddThis Widget All these methods are a great way to begin on with your site SEO initially. These will for sure aid you put your site on the various search engines with a rise on with your SERP’s and PageRank for positive. So implement them, give it few weeks till Google crawls your site, see the distinction and let me know.

We utilised these to our site “unKnown variables” itself. http://www.unfar-famedvariables.com/

Cheers.