By far my best quality when it comes to my relationship with woman is not giving a shit if I get turned down. My dad always tells me the story of how at my 6th grade dance I got turned down by the first 25 girls I asked to dance with. The 26th chick I asked said yes and I ended up having a great time with her. Why am I mentioning this story from before I had hair on my balls? Because the test I did over the past week is similar.

The social experiment that I designed for myself this week was I went up to 50 girls on Monday and 50 girls on Tuesday and tried to see if I could get a phone number within a minute of engaging in a conversation with them. What was the difference between day 1 and day 2? I dressed much better the second day. The results were pretty eye opening.

I live close to one of the biggest malls in NY so I have the perfect place to conduct my social experiment. After work on Monday I changed into khaki shorts, a plain gray tee and converse and headed to the mall. The reason for all of this was to see what kind of role someone’s wardrobe plays in helping them (or not helping them) pick up chicks. If a girl only talks to you for a minute her only opinion of you is pretty much how you look and what you are wearing. If I extended the conversation over a minute, the ebb and flow of the conversation would dictate the female’s interest and make my social experiment invalid.

The next thing I made sure to do was to have the same exact dialogue with each female. This is what every conversation consisted of:

Asking her where the Starbucks was. Complimented her eyebrows Asked her where she’s from Made a joke about how girls from there tend to high maintenance Asked if we could grab coffee next week Handed her my phone to put her number in.

This took between 45 and 60 seconds every time. My demographic was woman 18- 25 who were not walking with a male. (Even if the male were just a friend a girl would not give out her number in front of another guy.) It did not matter whether or not she was walking with other girls. I had a target and a limited window to try to get the number. Another standard I had was they had to be at least a 7 on a scale to 10. (I’m not a fan on applying numbers on females to judge how good looking they are but for the sake of this test I wanted the demographic to be as specific as possible.) I literally was just walking around the mall and every girl I saw I went up to that met the criteria and had this exact conversation. Within two hours I talked to 50 woman and the results were surprising.

Editors note* everyone has different ratings and preferences for girls. So don’t nitpick about 7-10 when reading this article. He thought they were hot.

With me, in my average looking clothes, 38 of the woman gave me their number. Now that sounds good but to make the results accurate I texted them later that night and if they didn’t text back it didn’t count. Out of the 38 women that gave me their number 22 of the texted me back.

For you non math majors out there that’s a 58 percent success rate. While this may sound successful, not all of you are going up to every single hot chick you see. 58 percent is a good number but you want this number much higher to help with confidence.

To be honest, going into day 2 I wasn’t expecting much better results. 22 women texting back after such a short conversation and literally knowing nothing about me was surprising. However, I made it this far so I went out the next day to see if the results would differ.

On day 2 I went to the mall straight from work in my business casual attire. I had on black dress pants, a blue and gray button down from banana republic, beige suspenders (Don’t mock the suspenders it’s my signature), nice leather banded watch, and nice dress shoes. I repeated the same exact process and the results blew me away.

A whopping 48 of the woman gave me their number and 44 of them texted back. The fact that 88 percent of the woman I went up to gave me a correct number and were interested in seeing me again after knowing me for 45-60 seconds is unbelievable. Even though us men do not take a lot of stock in a woman’s wardrobe it is completely opposite the other way around. I thought the results from day 1 were good but it was nothing compared to day 2.

MORAL OF THE STORY: Dressing well regularly is a good move. I’m not saying you should look ready to walk the red carpet every time you go out but you should try to clean up nicely every day. Another pearl that I would like to share is don’t be afraid to get turned down. This might sound egotistical/misogynistic but if a woman turns me down I just assume she is a complete idiot and I dodged a bullet. You are never going to see her again so why give a fuck if it doesn’t work out.

FINAL WORD FROM ACES: Take some pride in how you look EVERY DAY. It might just help you land a dime.

Editors note* clothing will attract the type of girl you want too however. If you are looking for a girl concerned with her looks, she probably (whether she knows it or not) looks for the same in guys. If you are looking for a chick who likes to watch football and have a beer you most likely aren’t picking her up in a mall. Obviously all experiments aren’t perfect but this one should give you a good idea that every god damn second counts with women. Don’t fuck it up