As we all know, Social Media is all consuming the more sophisticated apps get, the more demand of creativity goes up. Along with all of that – Followers and Reach becomes a top priority, where the tag ‘influencers’ are now in hot demand. Because, businesses know that that’s where the real market is.

But, what happens when it becomes obsessive? You forget that the real world exists outside of 15 to 1min long videos on Instagram or Snapchat? What types of personalities does that breed?

Leading up to the podcast with Naomi, I had so many questions in my head. When you get to 50k in followers on Instagram, the last thing most people would do is delete the account to start fresh. What I learnt from her story is it was a blessing. But, mostly a curse. Random people swearing at you, complete strangers knowing everything about you. A part from the free gear and attention for your craft. I guess it does become an overwhelming burden.

Of course, there so much ground to cover in such a broad subject. But, If you have listened to the show. I hope you enjoyed it and gained a fascinating back story behind Naomi. If you haven’t yet. There’s still time! Click the link below to listen or subscribe via iTunes, Stitcher Radio or Google Play

#105 – Naomi Werrett