Types of Concept Art

There are many types of concept art. I am specialized on three of them: pitch concepts, production concepts and vfx concepts.

Pitch Concepts are these flashy illustrations which almost look like full-fledged illustrations – they take a lot of time, but their job is to convince an investor to back this particular project.

Production Concepts are the most common form of concept art. Their main use is communication between departments. The produced images are a little bit rougher than their pitch counterparts, because there have to be quite a lot of them depending on the size of the project.

Vfx Concepts are quite similar to the production concepts although they get produced at a very different time. Production paintings are usually made before the first day of shooting, since they feature a lot of elements, which have to be built. Vfx concepts on the other hand are produce while and after shooting and mainly serve the purpose of combining digital and real world, so these two elements don’t drift too far away from each other, designwise.