BMW introduces a new concept at the 2012 LA Auto Show. The BMW i3 Coupe Concept joins the i family and gives us a closer look at how the production i3 will look like. The new concept is built atop the i3 four-door variant and makes use of the innovative LifeDrive architecture.

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The development process of the i3 Coupe was shorter than the original i3. The architecture renders the BMW i3 Coupe Concept light, safe, spacious and dynamic, core elements of the new i design language.

The Coupe is propelled by an electric motor developed by the BMW Group, which develops a maximum output of 125 kW/170 hp and peak torque of 250 Newton metres (184 lb-ft), and channels its instantaneous power delivery to the rear wheels via a single-speed transmission. The electric motor draws its energy from the lithium-ion storage cells under the floor. Positioning the battery units here has the effect of lowering the center of gravity considerably, which further adds to the vehicle’s sensationally agile handling.

BMW Group Design Chief, Adrian Van Hooydonk, and BMW is Head of Design Benoit Jacob take the time to explain the design philosophy of the i3 Coupe.