Second, and closely related, is the highly imbalanced risk-reward ratio Trump and his campaign were confronting. Throughout the entire contest, from its very beginning to its final day, the Trump candidacy was considered the longest of longshots. The astonishing fact we must keep in mind as we watch this bizarre individual deface the White House is that his primary objective in entering the race was to secure a better contract with NBC for his television show, The Apprentice. Trump himself never expected to win. Neither did those from whom he now distances himself by calling them "satellites."