The map above reveals the results of our data mining, the top 3 most popular Halloween candies in each state. Hover over your state to see the goods. (Apologies, it’s not interactive on mobile devices).

Do your state’s choices surprise you? The top Halloween candy in your state are not always what you think they were. Salt water taffy and Hot Tamales performed much better than some expected, for example.

For over 12 years, we’ve been delivering tons of bulk candy around the country. As bulk candy retailers and distributors, we’ve got a lot of candy sales data to comb through. Including some we shipped to New York not too long ago…

We have seen a lot of surprising favorites and least favorites over the years. That’s why working with unbiased data is so much fun. We looked at 12 years of sales data (2007-2018), looking in particular at the months leading up to Halloween. We sell nationwide (and to Canada) so we broke down our sales by state. We also have relationships with major candy manufacturers and distributors – all of whom contributed and helped us reach our conclusions.

Then we charted the best sellers in every state for Halloween. And we present it to you in the above spooky HTML5 interactive map of the most popular Halloween candy. If you’d like to see the nationwide winners, we made a graphic for that too:

Source: CandyStore.com Embed this graphic

This year, the National Retail Federation is estimating that shoppers will spend $2.6 billion on Halloween candy. Same as last year.

Consumer confidence is not quite as high this year, fueled mostly by uncertainty surrounding the impact of tariffs and interest rate changes on the domestic economy. Feels like 2019 sales will be steady but not a break-out year.



Halloween Candy Quick Facts 172 million Americans celebrate Halloween Nearly 1/4 of all Halloween purchases are made online Among those who celebrate Halloween, 95% will purchase candy They will spend about $25 on average Most Halloween shopping is done the first 2 weeks of October. In Oregon, full-sized candy bars are the norm for trick-or-treaters to receive Over 50% of parents stash some Halloween candy to enjoy later in the year

Industry research showed in 2015 that online candy sales were increasing by 15 percent. People are realizing they can save time and money by skipping the store and purchasing from the comfort of their home. But will you buy the right candy?

Have a look at the candy your state loves. Let us know what you think in the comments below.

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State by State Data Table





State Top Candy Pounds 2nd Place Pounds 3rd Place Pounds AK Twix 5002 Blow Pops 4278 Milky Way 4082 AL Hershey's Mini Bars 49755 Candy Corn 47882 Tootsie Pops 39822 AR Skittles 203647 Jolly Ranchers 189462 Butterfinger 76353 AZ Hot Tamales 750322 Snickers 741779 Hershey Kisses 611877 CA Skittles 1574770 M&M's 1188726 Reese's Cups 977453 CO Twix 123646 Hershey Kisses 108326 Milky Way 89273 CT Milky Way 2893 Almond Joy 2087 M&M's 1287 DC Tootsie Pops 25643 M&M's 21392 Blow Pops 19827 DE Skittles 21336 Candy Corn 16703 Life Savers 11987 FL Skittles 563882 Snickers 532998 Reese's Cups 403785 GA Jolly Ranchers 142876 Swedish Fish 123827 Hershey Kisses 60728 HI Skittles 27641 Hershey's Mini Bars 24567 Butterfinger 19274 IA Candy Corn 63472 M&M's 51987 Reese's Cups 32872 ID Candy Corn 86352 Starburst 67929 Snickers 42883 IL Kit Kat 172663 Sour Patch Kids 136257 Snickers 102364 IN Hot Tamales 98275 Starburst 83620 Jolly Ranchers 67291 KS Reese's Cups 248726 M&M's 212884 Snickers 187363 KY Swedish Fish 78262 Tootsie Pops 60917 Reese's Cups 32878 LA Lemonheads 112883 Reese's Cups 98273 Blow Pops 76239 MA Butterfinger 69223 Sour Patch Kids 63728 Dubble Bubble Gum 47626 MD Reese's Cups 38726 Milky Way 30287 Hershey Kisses 20188 ME Sour Patch Kids 59873 Starburst 51899 M&M's 32747 MI Starburst 114879 Candy Corn 106295 Skittles 86221 MN Skittles 191826 Tootsie Pops 176038 Candy Corn 118745 MO Milky Way 44327 Dubble Bubble Gum 35664 Almond Joy 30657 MS Snickers 96352 3 Musketeers 93227 Butterfinger 68683 MT Dubble Bubble Gum 28736 M&M's 18873 Twix 14757 NC Reese's Cups 89454 M&M's 86337 Snickers 72464 ND Candy Corn 61837 Hot Tamales 56745 Jolly Ranchers 49883 NE Salt Water Taffy 96362 Sour Patch Kids 82938 Twix 37829 NH Starburst 69692 M&M's 59822 Snickers 35775 NJ Tootsie Pops 140763 Skittles 136782 M&M's 127894 NM Candy Corn 78623 Jolly Ranchers 73425 Milky Way 56772 NV Candy Corn 311876 Hershey Kisses 223826 Tootsie Pops 190765 NY Hot Tamales 194762 Sour Patch Kids 134828 Candy Corn 75263 OH M&M's 166398 Starburst 145223 Blow Pops 112844 OK Dubble Bubble Gum 18773 Snickers 13756 Skittles 11788 OR Reese's Cups 90213 M&M's 72937 Candy Corn 56986 PA Hershey's Mini Bars 274927 Skittles 246722 M&M's 178992 RI Twix 17543 M&M's 15776 Candy Corn 12788 SC Skittles 123847 Candy Corn 112987 Butterfinger 57723 SD Starburst 25748 Jolly Ranchers 18944 Candy Corn 12846 TN Tootsie Pops 54882 Skittles 47621 Salt Water Taffy 37648 TX Reese's Cups 1022847 Starburst 987873 Sour Patch Kids 612942 UT Jolly Ranchers 412745 Tootsie Pops 267545 Candy Corn 221894 VA Hot Tamales 162987 Snickers 146282 Tootsie Pops 78298 VT M&M's 33947 Skittles 23463 Milky Way 18722 WA Salt Water Taffy 225463 Tootsie Pops 192217 Skittles 89847 WI Starburst 109826 Butterfinger 97635 Hot Tamales 60253 WV Blow Pops 43728 Milky Way 35755 Hershey's Mini Bars 28644 WY Salt Water Taffy 25864 Reese's Cups 24790 Dubble Bubble Gum 18776

Source: CandyStore.com Embed this table

So, what candy do people in your area like? If you get the wrong thing, the consequences could be dire. The inverse of treat is trick, as we all know. Streaming TP from your tree limbs? Ok hopefully kids in your neighborhood wouldn’t do that. But the adults might :|

So how did we do? Did your personal favorite match your state?

Leave a comment and let us know!

For more info or press inquiries contact Ben at: Ben@pr.astormars.com

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