Game developers and artists looking to share their expertise and get their name out there can sometimes do so by participating in game jams. Game jams are usually timed contests where designers or teams have a limited amount of time to submit a game and have it judged against others to win some kudos and a bit of internet fame (or in some cases, a contract to get the game fully funded and made with a decent budget, like Afterlife Empire). One game jam that kind of takes the concept to a whole other level is the Boob is Life event. It’s a week long game jam where artists and aspiring game designers are encouraged to submit their ideas centered around the celebration of breasts.

Hosted by independent game developer and pixel artist Yuji Nakajima, the Boob is Life Game Jam is aimed at luring in developers with a penchant for artistic expressions of breast and an enthusiasm to see all different kinds of breast sizes come to life through the digital art-form of interactive entertainment.

Nakajima’s tweets about the game jam have nearly become legendary, with the favstar.fm hosting a few of his gems, which read…

“Life is pursuit of boob, from very first moment alive, you are given giant boob, bigger than head. Do not exclude from game” “BIG BOOB IS LIFE. Man save woman is life. Woman save man is life. Small boob is life. GAME IS LIFE. Relax play happy game.” “Rule have been written to police game, take boob from game. I try put boob back in game, do #boobislife game jam. #indiedev #gamergate”

Speaking up about “saving boobs” in games spawns from a recent influx of social protests from some groups who have become greatly offended about the sexualization of women in video games, with a lot of social media campaigns attempting to hold artists accountable for how they portray women in games, including attacks on longtime franchises including Team Ninja’s latest Dead or Alive 5: Last Round. Some of the criticisms have become overbearing to the point where one artist went public to decry the media’s outrage over the whole sexualization topic in a post called “Save the Boob-plate!”.

Nakajima’s verve for all things mammary managed to get him spotted by the niche gaming outlet, Lewd Gamer. They posted an informative article about the Boob is Life Game Jam, explaining how developers have up until March 26th, 2015 to get their game submitted. The contest will conclude on April 2nd, 2015 where a winner will be crowned.

I went over to the Gamejolt site where the Boob is Life Game Jam is being hosted, and noticed that there weren’t any public submissions on display. I did ask Nakajima about this and he stated…

“Still some days left, games not finish yet, not appear yet, submit near end. […] games are being created, from start, to submit to jam. new games.”

We’ll likely see these titles once the deadline hits for the game jam. There have been some activity on the Twitter hashtag BoobisLife, garnering some positive feedback and funny responses.

According to Nakajima the games that make the cut will be available for free, so people will be able to test them out as they see fit. Additionally, the only rule is that the game has to contain boobs… big, small… even man-titties are allowed. Not too difficult to accomplish, eh?

I asked if Nakajima would be participating in his own game jam, but he mentioned that he wouldn’t. However, he is planning on working on something in the near future, writing…

“In future, I get involve with own game, did not want to be about my game, but about other people freedom to express in game.”

Nakajima’s Boob is Life Game Jam is still currently active at the moment and submissions can be made over on the Boob is Life Gamejolt site. It’ll be a fascinating thing to see if there ample submissions made by the time the jam comes to a conclusion on April 2nd.