How do you know when the people "just say no" to chicken over rampant bird flu concerns? When even McDonalds (whose ad campaign for the past decade "I am loving it" continues to be an anagram for "ailing vomit") is forced to slash chicken-related prices, in this case the 20 piece McNuggets, from CNY36 to CNY20. Pretty soon not even giving away the McMystery meat will clear out the shelves of all chicken-related fast food first in Shanghai and soon elsewhere in China. Finally, we dread to imagine the horrors that will befall Yum (read China KFC sales), now that after so much pain, the fast-food chain had finally reported a modest bounce in Chinese sales. So much for that.

h/t Rob Schmitz