Ryanair launches 24-hour ‘Fly to Vote’ promotion ahead of Referendum

Irish low-cost airline Ryanair has launched a new promotion in which fares to the UK are being offered at low prices for just 24 hours ending midnight tonight (Thursday 19 May) so British nationals living abroad can fly back to the UK to vote in the upcoming EU Referendum.

This is the latest in a series of resourceful offers launched by the airline, which in the past have included an ‘Escape Winter’ campaign, a ‘Winter Wonder’ campaign, a ‘Mid-Week Madness’ campaign, and a ‘Keep Greece Flying’ campaign.

Ryanair did however give a nod as to its inclination for the vote by naming the campaign the ‘Fly Home to Vote Remain’ seat sale, which according to the airline is designed to “help the more than 1.2m Brits living abroad fly back to vote ‘Remain’ in the Referendum on 23 June.”

Flights to the UK are on sale from just €19.99 for travel on Wednesday 22 June and Thursday 23 June until midnight tonight (Thursday 19 May).

Ryanair’s Chief Marketing Officer, Kenny Jacobs said: “As an active supporter of the ‘Remain’ campaign, we are launching a €19.99 seat sale on flights to the UK on 22 and 23 June to allow UK citizens to fly home to vote ‘Remain’ in the Brexit Referendum. These flights are available for booking for 24 hours, on Thursday, 19 May. As the UK’s largest airline, Ryanair is absolutely clear that the UK economy and its future growth prospects are stronger as a member of the European Union than they are outside of the EU and with just 5 weeks to go, we will continue to work hard to help deliver a resounding ‘Remain’ vote on 23 June.”