Rachel Roy's fall 2014 collection, which the New York-based designer showed during New York Fashion Week just last month, and which marked the label's 10th anniversary, isn't going to be produced, at least not by parent company Jones Group. The company has discontinued Rachel Roy Collection, a rep for Jones Group confirmed to us Tuesday morning. A source says the collection was not in line with Jones's overall strategy.

Jones, which is currently being sold to Sycamore Partners, has held a 50 percent stake in Rachel Roy's business since 2008. It will "continue to support" contemporary label Rachel Rachel Roy, which is sold exclusively at Macy's, the rep told us.

This may not be the very end of Rachel Roy Collection, which was sold in doors like Neiman Marcus, Bloomingdale's and Saks. There were reports just last month that brand management firm Bluestar Alliance had been looking to acquire Rachel Roy. Roy told WWD that she plans to produce the collection somehow herself. A rep for Roy could not immediately be reached for comment.