MIAMI -- Dwyane Wade is getting into the app business.

The Miami Heat guard released a fitness app called "Dwyane Wade Driven" on Monday, the same day that the team was celebrating its third NBA championship with a parade and rally. The app offers customized training programs and videos for basketball players and other athletes.

"It shows people ways to work out, a lot of different ways to work out, whether it's basketball drills or not," Wade told The Associated Press. "A lot of people work out at home. A lot of people don't have access to a gym. A lot of people don't have trainers. So it's kind of like I'm the personal trainer for basketball and fitness, and I'll show them a lot of things I do with my body and for my body."

The app, priced at $3.99, was available Monday for download. It includes basketball drills and a fitness routine along with ways for users to track their progress.

Driven Apps, the publisher, plans to release additional bundles for users to download once they have mastered or completed the initial Wade program.

"It's something that we've worked on for a while," Wade said. "I actually filmed it earlier this season. It's something we've talked about for a while, something I've thought about doing in many different ways. Apps are so big now, so important, everyone has them on their phones, this became the best way to do it. It's very nice, very well done."