The U.S. footwear industry is one of the biggest victims in an escalating trade war with China.

President Donald Trump on Thursday announced another round of tariffs on the roughly $300 billion of Chinese goods that hadn't already been targeted by American levies. The 10% duties will take effect on Sept. 1, impacting consumer goods such as apparel, home textiles like bedding and shoes.

Shoe manufacturers in particular are bracing to take a major hit, with reality setting in that after months of on-and-off talks between these U.S. and China, these tariffs are set to take effect. A whopping 70% of shoes sold in the U.S. come from China, according to the Footwear Distributors & Retailers of America, an industry organization with more than 500 members, including Walmart, Nike, Crocs and Steven Madden. Footwear imported from China is already being hit with upwards of 67% duties, the group said.

"The consumer won't be able to hide," FDRA President and CEO Matt Priest said. "Even if it's 10%, it's death by a thousand cuts."

In May, more than 170 shoe retailers and brands — including Under Armour, Ugg and Foot Locker — sent a letter to Trump asking him to not raise tariffs on footwear, saying: "These tariffs would mean some working American families could pay a nearly 100% duty on their shoes." (Trump in May was considering a 25% tariff hike.)

FDRA has calculated that a popular type of canvas "skate" sneaker could increase in price to $58.69 from $49.99 with an additional 10% tariff. The price of a typical hunting boot could jump to $222.27 from $190. And a popular performance running shoe could rise to $187.50 from $150.

Companies like Nike, Under Armour and Puma have steadily been decreasing their reliance on China, shifting resources to places like Vietnam. Still, the U.S. imported $11.4 billion worth of footwear from China last year, according to data from the U.S. Census Bureau, making it an industry incredibly reliant on the country for its cheap, skilled labor.

Nike, for example, made 47% of its shoes in Vietnam in fiscal 2018, according to its latest annual report. It made 26% in China and 21% in Indonesia.