Nevada has been undergoing a yearslong project to build out its electric vehicle charging infrastructure. It has deemed a stretch of U.S. 95 (the primary route between Las Vegas and Reno, not to be confused with Interstate 95 on the East Coast), along with portions of other major roadways in the state the “Electric Highway,” and is encouraging visitors to see the state by taking an emission-free road trip. Nevada is also home to the Tesla Gigafactory, which in some ways jump-started its electric vehicle efforts.

“We have so many cultural and historical sites that people are interested in and we promote the state through the road trip,” said Chris Moran, a public relations specialist at Travel Nevada. “It’s great to do it in a sustainable and respectful way to the environment.”

In some ways the new technology also allows people to travel in a more old-fashioned style. Because charging takes longer than filling up a gas tank, it means electric vehicle drivers are more likely to spend time and money in small communities along their route.

“If you think of what the interstate highway system is, how it so dramatically changed the nature of road travel and road trip tourism, this is a different way to travel and see places,” said David Bobzien from the Nevada Governor’s Office of Energy. “We have a lot of car enthusiasts who love their electric vehicles and they love to drive them, so it’s the road trip and the joy of the road trip that lures them to use the highway.”

Similar infrastructure can be found in many places in the Northeast as well, with Tesla charging stations along the Interstate 91 and 95 corridors.

Hamlet Aguilar relies on those stations as the anchor for his new business, Bound. The car-service, which began earlier this year, shuttles passengers between New York and Boston in Teslas for prices that begin at $99 each way.