In a hour-long “do or die” TV interview broadcast simultaneously by nine channels, Mr Sarkozy adopted Churchillian tones as he unveiled measures from reducing working time and salaries to save jobs to raising VAT in order to cut employers’ contributions by €13 billion (£11 billion). However, the man who staked his presidency on boosting the French economy faces a tough task as he lags in the polls, unemployment stands at a 12-year high and public debt is at record levels.