Monday afternoon, Armen Hammer reported that the CrossFit Instagram account appeared to have been taken down, showing “User not found” when attempting to access their page.

What was first speculated to be a case of a hacked account, now appears to be deliberate action by CrossFit.

“I can confirm that CrossFit [has] removed all their Facebook and Instagram channels indefinitely,” wrote Ollie Mansbridge, the director of Strength in Depth and manager of the CrossFit UK Facebook page. “I have just received notification that the CrossFit Twitter account will remain. Our U.K. CrossFit FB and Insta page will also be shifting over to Twitter.”

Since the news of that broke, the CrossFit Games, CrossFit Training, CrossFit Health and CrossFit Affiliates Instagram and Facebook accounts have all been deactivated. The only account that remains active on Facebook at the time of writing this is CrossFit Health.

“I can confirm that CrossFit [has] removed all their Facebook and Instagram channels indefinitely.” — Ollie Mansbridge

CrossFit’s YouTube, Twitter and CrossFit Games’s Twitter are still online.

Mansbridge also said that CrossFit HQ will be making an official announcement “in the coming days.”

The move caught many by surprise as CrossFit Games’ channels were actively sharing content throughout the weekend, including some of Morning Chalk Up’s stories.

The CrossFit Games and CrossFit Facebook pages alone combined for more than 5 million fans, with similar numbers on Instagram.