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The clip, aired in Australia, shows an actor playing the son of God moments before his crucifixion.

Two Roman guards approach him and ask if he has considered donating his organs before he dies.

The pair inform Jesus that registering as an organ donor could help save the lives of up to seven people, before suggesting he signs up immediately before he is killed.

And when Jesus shows interest in their proposal, one of the guards sticks a phone on a spear and passes it up to him on the cross.

Stranger still, the guard then tells Jesus he needs his family to be “on board for this,” and invite his parents, Mary and “earthly father” Joseph, to endorse his desires.

All three of them pose for a selfie, which one of the guards suggests should be posted on social media with the hashtags #register, #DyingToLive, while Jesus comes up with #blessed.

The controversial advert is part of a documentary called Dying to Live, which addresses the lack of organ donor registrations in Australia.

But the ad has caused a stir online, as religious followers labelled it "blasphemy".

(Image: YOUTUBE/DYING TO LIVE)

(Image: YOUTUBE/DYING TO LIVE)

It has now racked up more than 32,000 hits, with twice as many dislikes as likes.

"This is a truly despicable grab for publicity," one comment read.

Another added: "To be so casual about Jesus' crucifixion is taking humour denigrating Christ to a new low.

"If your aim was to divide opinion over the level of respect Jesus Christ and Christians should be given, you have succeeded."

A third claimed: "If the intention was to be disrespectful and be blasphemous towards Christians and their God – then you nailed it.

(Image: YOUTUBE/DYING TO LIVE) (Image: YOUTUBE/DYING TO LIVE) (Image: YOUTUBE/DYING TO LIVE)

"This is very offensive to me."

And a fourth added: "How dare you mock my Lord Jesus! If this were mocking my race, colour, gender or sexual preference you would be breaking the law."

The crucifixion of Jesus occurred in the 1st-century, most likely between AD 30 and 33.

According to gospel, he was arrested and tried by the Sanhedrin, and then sentenced by Pontius Pilate to be scourged, and finally crucified by the Romans.

He was then hung between two convicted thieves and, according to the Gospel of Mark, died six hours later.