Circulytics supports a company’s transition towards the circular economy, regardless of industry, complexity, and size. Going beyond assessing products and material flows, this company-level measuring tool reveals the extent to which a company has achieved circularity across its entire operations. It does this by using the widest set of indicators currently available: enablers and outcomes. Circulytics:

Measures a company’s entire circularity, not just products and material flows

a company’s entire circularity, not just products and material flows Supports decision making and strategic development for circular economy adoption

decision making and strategic development for circular economy adoption Demonstrates strengths and highlights the areas for improvement

strengths and highlights the areas for improvement Provides optional transparency to investors and customers about a company’s circular economy adoption

optional transparency to investors and customers about a company’s circular economy adoption Delivers unprecedented clarity about circular economy performance, opening up new opportunities to generate brand value with key stakeholders

The Circulytics indicators have been developed by the Foundation in collaboration with 13 Strategic Partners and member companies, and have been tested by over 30 companies during 2019. When creating Circulytics, we sought alignment with other circular economy related initiatives, which will be in ‘other tools’ as they become available.