When Louisville coach Rick Pitino walked into the city's Tattoo Salvation on Friday morning, he was out to show his players that he would follow through on this midseason promise -- you win the national title, I will get inked.

Rick Pitino shows off his new (and only) tattoo. At midseason he told his players that if they won the national championship, he'd further acknowledge it with some ink. Louisville Sports Information

On Feb. 9, after a demoralizing loss to Notre Dame that required five overtimes to settle, Pitino told his Cardinals that they'd win out, win the Big East title and get to the Final Four.

"I then told them they have to stop with all these tattoos," Pitino said.

That's when the players fired back at Pitino. If the Cardinals could win the national title, would the coach get his own tattoo?

The rest is history. Louisville rallied to defeat Michigan 82-76 in the championship game on April 8, with Pitino becoming the first coach to win national crowns at two schools, and he revealed his tattoo promise in a postgame interview.

"Our biggest motivation," senior guard Peyton Siva said after the victory, "was to get coach a tattoo."

Adam Potts has lived in Louisville his entire life, so as the owner of a tattoo shop in town, he saw this as an opportunity. He sent a letter to Pitino saying he'd be interested in doing the work. Things got surreal when the coach walked in.