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“Often in country, and the music industry as a whole, sounding different isn’t always a benefit to building a career. I think a good songwriter or musician tends to be a pretty emotionally porous person, and if I hear someone say something that’s just right, or read a phrase that sticks, I jot it down and keep coming back to it.”

Over the course of three releases, T.J.’s knack for hooking the right phrase with the melodies by the brothers and assorted collaborators has produced a wealth of the kind of song stories that are the lifeblood of country music.

The band’s love of longer-form videos for songs such as I Don’t Remember Me (Before You) from the new album Port Saint Joe has been a great way to reach audiences that might not be in the band’s regular touring circuit. It Ain’t My Fault’s video from Pawn Shop almost looks like a treatise for a new Netflix show.

“There was an era I loved in the Nineties during the grunge era when people were coming up with these amazing videos that said not only something about the story of the song but also a bit more about who you are as an artist and how seriously you take that,” he said.

“We had already done some silly videos (Shoot Me Straight) before that It Ain’t My Fault one. We liked the result of that one and how it could expand a three minute-long commercial song into a more rounded out story and used that for I Don’t Remember Me (Before You).”