‘’Building transparency in supply chains’’

https://pureinvestments.org/ — We are a vibrant community of Crypto Traders and Analysts with a wealth of resources. Come and join over 9000 other Crypto enthusiasts in our Discord server: https://discord.gg/bhJ3v5E

OriginTrail (TRAC) is fast becoming a well known supply chain cryptocurrency as investors are waking up to it’s huge potential. Which isn’t surprising given the extremely strong fundamentals present and great potential to rival big coins such as VeChain and WaltonChain. OriginTrail aims to revolutionise supply chain management by building the first purpose-built protocol on the Blockchain, that will allow supply chains to seamlessly interact with each other even across international borders. This is something that plagues the real world supply chain industry. OriginTrail can run on top of any I.T system making it inter-operable and fit for real world use.

It’s becoming increasingly hard to keep track between all points of contact between modern supply chains ultimately putting quality and safety of products at risk. OriginTrail synchronises all supply chain data on a decentralised platform whilst performing consensus checks and storing fingerprints of data permanently on a blockchain, guaranteeing the integrity of the whole supply chain. The platform will be fuelled by utility tokens which will be an incentive for safe storage of data. We are yet to see TRAC listed on any major with IDEX (Largest decentralized Ethereum exchange) pulling the most volume. Many people are speculating OriginTrail will see huge gains over the next few years, and is being described as a coin that is ‘’flying under the radar’’.

Team, Parnerships and Awards

OriginTrail’s team at first glance doesn’t seem like anything special, we have no big names from other well established cryptocurrencies but we have to appreciate how small the market cap is. OriginTrail first released their Alpha in 2013 but, have only been out of ICO for a few months and despite the harsh bear market we’ve seen their market cap has still been rising. OriginTrail’s team is strategically diverse, made up of Blockchain experts and Supply chain experts which suits their goal of executing the two together to create their product. We can see OriginTrail is not a hype product like we often see in the crypto space, they already have a product and have been using it for years. Many coins especially fresh out of ICO don’t have a product.

OriginTrail boasts partnerships will well established industry-focused accelerators, and innovative leading food suppliers from all corners of the globe. Their main focus is partnering with brands that focus on healthy products without GMO’s and harmful pesticides. We will begin to see a big switch between big pharma companies who don’t meet the increasing demand for healthier food and smaller companies that we see partnered with OriginTrail that aim to lead the new era of healthy eating and veganism. I think OriginTrail’s partners are exceptional considering how small their company is. I expect over the next few months and years we will see announcements for partnerships with other well established brand names mostly in Europe and America which will inevitably result in a drastic increase in exposure.

OriginTrail’s blockchain-based, decentralized protocol that enables safe data sharing along supply chains was awarded by the world’s biggest retailer. Walmart already invests heavily in the application of blockchain technology for efficiency and transparency of supply chains. Its Food Safety Collaboration Center in China recognized OriginTrail’s potential for bringing transparency to supply chains, where there is huge untapped potential for increasing efficiencies on a global level.

The “Food Safety Innovation Spark Award” was presented at a ceremony in Beijing, in front of the large audience of supply chain, logistics and food safety experts. OriginTrail was the only blockchain startup among 12 selected projects that were admitted into the first generation of the Walmart Food Innovation Program.

Interoperability and data integrity

OriginTrail enables seamless and automatic data connection between IT systems of different supply chains with consensus mechanisms for ensuring integrity of data. Interoperability is delivered by integrating globally recognised GS1 standards for Master Data (descriptive attributes for products), Transaction Data (related to business relations), Visibility Data (related to tracing and tracking). Other data sets will include IoT and compliance data. Consensus among entities in supply chain is achieved by performing cross-reference checks every time a new data set is added to the protocol. This ensures the entire supply chain is in accords regarding a particular batch of products. If there is no consensus, discrepancies can be quickly reported, investigated and reconciled. The consensus check is performed in 3 steps: 1. Creating a chain of accountability by mutual approval of supply chain stakeholders 2. Matching of dynamic batch information is verified. Sensitive data is protected by a zk-SNARKs implementation 3. Auditing and compliance organizations confirm the provided data

Trace Token — an ERC20 compatible token on Ethereum

The Trace token is the means of compensation between supply chain data producers and data consumers on one side and the OriginTrail node holders on the other. It provides the incentive to the nodes in the peer to peer network to perform the system functionalities. OriginTrail nodes are incentivised for performing:

• Discover & connect functionalities • Supply chain consensus checks • Data quality checks • Data replication checks • Data storage & management • Filtering & delivering supply chain data.

Fragmentation of data and opacity of supply chains

The current state of supply chain data management solutions involves a number of localised information systems, and custom solutions. In order for them to communicate, custom integrations need to be implemented. Often referred to as “data silos”, these centralised systems lack a common technical environment, security, and exchange protocols to enable data sharing. Because of this low interoperability of data useful real time knowledge on supply chain product context has not been available to interested stakeholders. With each stakeholder in the supply chain receiving and sending data about product attributes trust is easily broken and integrity compromised. OriginTrail plans to tackle this issue using a decentalised fragmentation to enable data sharing whilst ensuring integrity. I have included a diagram of how this system will work below.

OriginTrail brings:

Seamless data connection between IT systems of different stakeholders in supply chains, with consensus mechanisms for ensuring integrity of data. 2. A public decentralised solution for performance, cost and scalability issues by providing a tailored decentralised system for each supply chain data based on the blockchain. ● product authentication, ● product journey visibility, ● product recall efficiency, ● product freshness for perishables, ● chain of custody with accountability, ● CSR activities support, ● supply chain mapping and optimisation, ● inventory management, ● alert systems (exception management), ● supply chain compliance assurance, ● customs, audit and regulations process optimisation, ● and any other supply chain application that requires transparent supply chain as a starting point.

Competition

OriginTrail is seen as a middle-ware that complements Blockchains like Wabi, Waltonchain and Vechain. I Don’t see them as direct competitors, but think of Walton as someone who verifies the authenticity of a product, and Origintrail complements by verifying the process behind the creation of the product. One of the biggest issues we see is not putting data on the blockchain itself, rather having a suitable solution for a large amount of highly interconnected data, which is the domain of database solutions. OriginTrail’s protocol adds to the blockchain layer in that sense, as it provides immutability off chain and high inter-connectivity with consensus checks between partners. That is why its possible to use OriginTrail and these platforms together.

Video demonstration of the OriginTrail App -

OriginTrail Current Price / Market Cap

Exchanges