She started collecting old photos and happened to acquire a post-mortem of a girl named Lizzy. At the time she didn't know that Lizzy was no longer living; she believed she was just sleeping (like Sleeping Beauty). Upon her realization that Lizzy was indeed dead, she plunged herself into the never-ending rabbit hole of the obscure history that was hiding just beyond the veil of our normal world. Ever since, Pam has scoured antique stores, flea markets, and auctions looking for the macabre and unusual artifacts of our not so distant past. Pam created Noir to embody her thirst for knowledge. Along with her son, Zane, and the amazing Noir staff, they take great pleasure in rescuing odd artifacts and sharing their stories with their customers. They like to think of Noir as a walk-in Cabinet of Curiosities where you can explore and learn but the best part is that you can purchase a piece of history to start your own obsession.