No false advertising here.

Netflix is producing a new series entitled Clickbait.

According to streaming company the eight-episode series “is a character-based thriller which explores the ways in which our most dangerous and uncontrolled impulses are fueled in the age of social media and reveals the ever-widening fractures we find between our virtual and real-life personas.”

Filming has already begun in Melbourne, Australia.

The series will star:

PIA BREWER (Zoe Kazan) (The Big Sick, Ruby Sparks) is a young woman desperate for answers in the search for her missing brother in a case that has become a media sensation.

SOPHIE BREWER (Betty Gabriel) (Get Out, Counterpart) is an Oakland woman struggling to keep her family together as they become the subject of the biggest media story in the nation.

NICK BREWER (Adrian Grenier) (Entourage, Affairs of State) has a seemingly perfect life-loving wife, two sons, beautiful home. His life is derailed when he becomes a part of this bizarre crime.

ROSHAN AMIR (Phoenix Raei) (Stateless, The Heights) is a detective with the Oakland Police Department who finds himself at the center of a media storm as he investigates this case.

Tony Ayres (The Slap) is the co-creator, Showrunner, and Executive Producer. Christian White is the co-creator, co-producer, and writer.

Top Photo: Clickbait stars: Zoe Kazan, Adrian Grenier, Betty Gabriel and Phoenix Raei. Courtesy: Netflix.