BullMatch is a Tinder-style app created by farmer Brian Kelly of Kilinaboy, County Clare to match bulls with heifers and we can't even deal with how Irish this is.

The app will be launched at next week's Ploughing Championships in Co. Offaly.

Which, by the way, is the best craic you will have all year.

If you've never been, go. Trust us.


BullMatch was created to find the best match between bulls and cows so they can mate and create a calf with the lowest carbon footprint.

The app uses a complex algorithm to match heifers with the best bull.

This is pretty much how we're imagining it:

Brian Kelly is the owner of Lena Farm, Kilinaboy, Co Clare and has created the app with his wife to ensure that calves comply with the Beef Data and Genomics Programme.

The app will be featured in the innovation area of the Ploughing Championships in Screggan County Offaly.

The innovation tent will also showcase a solar-powered bin that sends farmers a text when it needs to be emptied and...we swear we are not making this up.. an iFarmer robotic arm for stacking bales of hay and identifying weeds.


BullMatch is pretty much our favourite thing to ever come out of the ploughing so far though.

We're having images here of crowds of heifers, chewing the cud, swiping left or right, discussing whether or not the bulls would behove them.

It does seem to be a purely hook up app though, we recommend that if the girls are looking for something a bit more serious that they try OK Cowpid or Match.cow instead.

The ploughing championships will also be holding Tractorpool Karaoke, which yes, is just as it sounds. Iy's like carpool karaoke, but with tractors.

Last year, they had tractor football, which was hilariously fun, we're hoping they have it again this year, best laugh we've had in ages.

The Ploughing Championships start on Tuesday, September 19 and run until Friday, September 21