This quest to look closely was a personal quest for Gegisian. The film became a method of enquiry into how she could develop a personal relationship with a city that wasn’t part of her own history, having grown up as part of the Armenian diaspora.

“When I first decided to look at Yerevan, my questions were about how a city that is architecturally and visually constructed as a Soviet space could become a place of identification for diverse Armenian diasporic imaginations. I think the quest for me was — and that’s why the city is ‘my’ pink city — to transform something that was not part of my personal narrative into a place of belonging,” Gegisian says.