That's not the only piece of evidence on the rap sheet, either. UKRokuChannels discovered a 4K Showcase offering on the platform's channel store, which was swiftly pulled by the company. It'll come as no surprise that the company is embracing the standard, since it revealed in January that it was working on a 4K reference design. In addition, now that Amazon has added the feature to the new Fire TV, it's only a matter of time before Roku joined in. The firm wasn't able to respond in time for publication, but we'll keep a beady eye on the FCC's website over the next few weeks -- just in case.

Update: A new theory has emerged, suggesting that the Roku 3 might remain the flagship, but get a hardware refresh to include the new tech.