A year after Yellowknife city council passed a bylaw requiring youth under the age of 18 to wear bike helmets, the city's municipal enforcement division says it has not written any tickets enforcing the bylaw.

Instead, bylaw officers are handing out McDonald's Happy Meal coupons to youth seen wearing helmets.

Officers have handed out 105 "happy tickets" so far this summer, while children seen riding bikes without a helmet are told to walk their bikes, says Doug Gillard, the manager of the city's municipal enforcement division.

Gillard says the division could fully enforce the bylaw if directed by city council.

Lang Bui, a father of two boys, says he sees children riding bicycles without helmets daily.

He says parents are not taking the new bylaw seriously.

"It's [a] tragedy, and then parents will realize, hey I am doing something wrong. Maybe the helmet is for a reason. But as of right now, when there is no tragedy, then people don't pay attention to it."

Three years ago, 18-year-old Josh Hardy died in Yellowknife while skateboarding without a helmet.