To promote their popular learn-to-code app, Swift Playgrounds, Apple invited us to work on an international campaign for programmable robotic toys. Our videos demonstrate how the app puts young coders in control to make Sphero’s SPRK+ roll; UBTECH’s Jimu Robot Meebot dance; and Parrot’s Mambo MiniDrone fly. Produced in six different languages for international markets, the videos appear in the Apple Store and online to encourage connected play.