MUMBAI: Coming down hard on fraudulent investment advisers, regulator Sebi on Friday proposed to ban trading tips via bulk SMSes and emails, as also to clamp down on games, competitions and leagues relating to the securities market. Sebi also plans to curb unsolicited investment advice and promotion of investment products through electronic and broadcasting media platforms.Besides, Sebi will have a re-look on the exemption from registration as an investment adviser, provided to mutual fund distributors and other registered market intermediaries, as part of an overhaul of rules governing investment advisers.These proposals, approved by the Sebi board at its meeting here, are aimed at having “uniform standards“ as well as address the gaps or overlaps in legal or regulatory standards governing all the intermediariespersons engaged in providing investment advisory services.Sebi will come out with a consultation paper on these amendments.The regulator would look at “restriction on providing trading tips via bulk SMS email , etc. and restriction on soliciting investors by offering schemes, competitions games, leagues etc. related to securities market,“ an official release said.Besides, such activities would be covered under advertisement code as well as Sebi norms. While providing clarification with respect to investment product and investment advice given in electronic broadcasting media, the regulator has proposed to look at the “applicability of advertisement code to be followed by any person including the investment advisers while issuing advertisement“.Further, Sebi would look at giving three years time to mutual fund distributors who seek to migrate as an investment adviser in order to enable them to obtain necessary certification as well as comply with requisite norms.