You can get to the new guide by clicking on the icon in the lower left corner while watching Hulu on the web, or just hovering your mouse cursor near the left side of the browser window. Once in the guide itself, you can browse through your channels or click on the arrow to see what's next. You simply click on any channel logo or program name to start watching.

Smith notes that Hulu users watch a lot of live sports on the web; making it easier to find more of this type of content was an important improvement for the company. Hulu has also created some single-page curated sections for College Football and NFL games, as well as recommending games with teams you've added to your preferences in My Stuff. Apparently it's working, as Smith says that Hulu's live TV service has seen an increase of 70 percent since the start of August.

The new channel guide should roll out to other platforms "in the coming months," says Smith, as Hulu wants to see how its customers use it, first. "You'll also see our content recommendations continue to evolve to more clearly help you keep up on the shows you watch every week, easily resume the show you've been bingeing on, and have more control over what content is recommended to you," he said in a blog post.