Davide Zicchinella, mayor of the southern village of Sellia, is on a dual mission to improve local people's health and to stop the village's rapid depopulation, the AGI news agency reports . Using a carrot-and-stick approach, he's promising tax breaks for locals who avail themselves of health services, but penalties for people who choose not to do so. "Those who don't take preventive measures, and jeopardise their own health and that of our village, will have to pay more taxes," he tells the agency. His directive, uploaded to the local council's website, says falling ill within the village is "banned".