In 1996, Patek first centralized its activies in Plan-les-Ouates, but soon outgrew the space in subsequent years. As a result, in 2003, the exterior components department was relocated to the nearby neighborhood of Perly.

Now, over 11 years later, the brand will relocate all of its Geneva-based activities back to the Plan-les-Ouates campus, which is able to accommodate the expansion due to the purchase of an adjoining lot in 2009. The new building will be massive – containing approximately 50,000 square meters across six above-ground levels, and four levels underground.

Construction is expected to begin this spring, lasting an estimated four years. Interestingly enough, the entire nine-figure project was financed entirely by Patek Philippe.

More specifically, the investment will also be applied to the following areas of Patek's business:

Applied Research

New homologation (full process of testing, certification, and approval) laboratories will be created, facilitating more intensive research in new horological technologies.

Rare Handcrafts

A new department with 40 in-house and external artisans will be dedicated to "Rare Handcrafts." These crafts include, but are not limited to, enameling, guilloché, and engraving – perhaps best seen on the highly-decorated Grandmaster Chime Ref. 5175R.

Service

Of special import to existing collectors, the manufacture will consolidate its repair facilities, providing both manufacturing and warehouse space for spare parts. Additionally, Patek will strengthen its focus on restoring old timepieces.

Training

With an eye on the future of their business, training will be centralized for watchmaking and repairs. Sales and marketing training for worldwide distributors will also be centralized.

For more information, visit Patek Philippe online.