Trump campaign and RNC continue to campaign virtually as coronavirus outbreak halts normal voter interaction

NBC News

Monica Alba

March 24, 2020



"Since the coronavirus pandemic has essentially brought the 2020 race to a halt, President Trump's campaign and Republican National Committee have pivoted to a fully virtual outreach plan as millions of voters are confined to their homes.



"On Saturday, the Trump re-election effort made a record 1.5 million calls, marking the first time this kind of voter contact has been done purely remotely by the party, according to the RNC. Volunteers highlighted the administration’s response to the current health crisis, while encouraging supporters to adhere to Centers for Disease Control and Prevention guidelines for their own safety.



"'With our ability to engage with voters virtually and digitally, Trump Victory is not missing a beat, and we continue to be full steam ahead to November,' RNC Chief of Staff Richard Walters told NBC News in a statement.

…



"Since then, Trump Victory – the joint operation between the campaign and the RNC – has held hundreds of volunteer trainings in virtual settings, including using an application called 'Trump Talk.' Nearly 50,000 people signed up to use it and make calls from the comfort of their own homes in the last week alone, the RNC said.

…



"To that point, the talking points included that Trump took “quick and decisive action” back in January to restrict entry into the U.S. from foreign nationals who had visited China. If voters didn’t answer, they were left with a voicemail from senior adviser Lara Trump which included information about “how to help slow the spread” of the deadly respiratory illness.



"The major societal changes that have forced millions to work from home in recent days has also contributed to a surge in online traffic for GOP websites such as Vote.GOP and TrumpVictory.com, nearly doubling their normal visitors, per the RNC…



"So far this cycle, Trump Victory has outpaced its 2016 and 2018 voter contacts, boasting 9 million to date. The number of calls made on Saturday alone was bigger than any total week of calls made ahead of the last midterm elections, the group highlighted…"





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