Lexus has revealed the heavily modified GXOR concept, an off-road monster inspired by overlander owners:

This is a concept through and through, as it’s unlikely the Lexus GXOR will ever be available in dealerships. Even so, there’s nothing to prevent owners from customizing their GX in a similar way (except a lease agreement, I suppose). This concept also opens the door for a off-road sub-brand within Lexus, similar to the Toyota TRD Pro series.

The breadth and detail of the modifications is impressive, here’s a full breakdown in a handy graphic:

Finally here’s a massive photo gallery showing off the GXOR from all angles: