"I did an experiment a few months back where I picked a couple women in my mind, and I just personally pinged them [online] and said, 'Hey, do you want to come to this thing?'" she says. "One said, 'I don't know anyone, I don't really want to go,' and I said, 'What if we met beforehand and got coffee, and then we would know each other?' and she said OK. All she needed was a personal invitation and to feel like 'I do belong, I am welcome here.'"