EA CEO Andrew Wilson has spoken out about the remarkable success of PlayerUnknown's Battlegrounds

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Wilson starts by talking about esports as a whole and how viewership of games can help to reach a wider audience of people who may not already play particular games."We always believe, at its very core, esports is going to drive tremendous engagement in our community and allow us to reach broader communities of viewers who maybe have never played our games before. And in doing so, we would see growth in the core digital businesses of the games that we'll feature in esports."He went on to explain how this engagement relates to PUBG and the success it's seen in shaking up the FPS genre saying, "I think what you discover in this industry is there's a lot of great vectors that drive player engagement. And one of those is just innovation in the core gameplay mechanic. And what the team, with PUBG, have done is really deliver a new level of innovation that change the way people were playing first-person shooter games."What this means for the confirmed 2018 Battlefield release or perhaps even the new Battlefield 1 Apocalypse DLC is EA are looking for "new and innovative ways to play" but Wilson assures "And that doesn't mean just kind of PUBG replicas inside of the Battlefield universe, but it does mean that our Battlefield teams...are looking at how they innovate in every aspect of the game, including core gameplay and map design."PlayerUnknown's Battlegrounds consistently breaks records on PC and has recently made its debut on Xbox where it now has over 4 million players . It's no wonder EA would be interested chasing those numbers especially after Star Wars Battlefront II fell short of sales expectations.

Hope Corrigan is an Australian freelance writer. You can follow her on Facebook Twitter , and Twitch.