William Bin Li

Chairman of the Board of Directors

Mr. William Bin Li is our founder and has served as our chairman of the board of directors since 2005, and had also served as our chief executive officer until January 2018. In 2000, Mr. Li co-founded Beijing Bitauto E-Commerce Co., Ltd. and served as its director and president until 2006. In 2002, Mr. Li and Mr. Weihai Qu, our senior vice president, co-founded Beijing C&I Advertising Company Limited, one of our variable interest entities in China, and has served as its chairman of the board of directors and chief executive officer since its inception. In addition, Mr. Li currently serves as the vice-chairman of CADA, and was recognized by CADA in 2008 as one of the top 10 most influential and distinguished people in China's automobile dealer industry in the past 20 years. In 2014, Mr. Li founded Nio, a global startup company that designs and develops electronic vehicles, and currently serves as chairman of the board of directors. Mr. Li received his bachelor's degree in Sociology from Peking University where he minored in Law.