As the nights draw in and the clocks go back, it’s time once again for the perennial road safety campaigns to call for cyclists and pedestrians to take their share of responsibility by making sure that they’re visible.

But today I’m delighted to announce another important new road safety campaign.

Because every day when I look around on our streets it is clear to me that it’s not just cyclists and pedestrians who are failing to do their bit by making themselves visible. There is another group of road users who are all too often failing to do their bit.

That’s right, I’m talking about fluorescent yellow illuminated retroflective plastic ‘keep left’ bollards.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

All of these fluorescent yellow illuminated retroreflective bollards should have made themselves more visible.

Both of these fluorescent yellow illuminated retroreflective bollards should have made themselves more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

These fluorescent yellow illuminated retroreflective bollards should have made themselves more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

These illuminated retroreflective bollards should have made themselves more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

These illuminated retroreflective bollards should have made themselves more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

These fluorescent yellow illuminated retroreflective bollards should have made themselves more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

Stop quoting Tommy Robinson, just reply to him with this gif and he blocks you. Problem solved, he's off your TL 🤷🏾‍♂️ pic.twitter.com/LzBWoG70DQ — 🎈 (@z4chary_) June 19, 2017

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

At some point the "road safety" orgs will have to admit that however visible something is, someone will drive into it sooner or later. pic.twitter.com/aRl4jhhWMM — The Alternative DfT (@AlternativeDfT) July 8, 2017

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

#bollarddown nice bit of ikebora-do as you might say in Japanese. -do as in ド not 道 (hmm, maybe…) pic.twitter.com/rr6HBLphlw — Jitensha Wo°O🎃O°oni (@jitensha_oni) March 15, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

‘When I tell you to dump a body in the marsh you dump it in the marsh’ #bollarddown pic.twitter.com/RvLonCJ8Ab — Jitensha Wo°O🎃O°oni (@jitensha_oni) March 7, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

#bollarddown and other road guides. nos. 41 and 42 spotted since July 2015 :-O pic.twitter.com/dGC4S1oNAq — Jitensha Wo°O🎃O°oni (@jitensha_oni) May 21, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

One of these fluorescent yellow illuminated retroreflective bollards should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

#bollarddown 4th or 5th time "since records began" for this one. pic.twitter.com/xtipg3YopV — Jitensha Wo°O🎃O°oni (@jitensha_oni) June 17, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

Hackney Quietway cycle "infrastructure" just weeks after installation #sharetheroad pic.twitter.com/eBYqgSEgQ9 — John Galliver (@jguk) July 27, 2017

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

These fluorescent yellow illuminated retroreflective bollards should have made themselves more visible.

♫ All I want for Christmas is a #bollarddown ♫ pic.twitter.com/M94syUTAww — Jitensha Wo°O🎃O°oni (@jitensha_oni) December 26, 2015

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

https://twitter.com/adventuresofrob/status/887372941691932673

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

Saw this last night. Must have been going at quite a speed to get up and over that island. pic.twitter.com/f8fUkv4Pjd — eatmoreghost (@eatmoretoast) February 8, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

I want to break free, I want to break freeee! Some kind of lack of situational awareness? @steinsky pic.twitter.com/Gviie2OGs2 — Damiano di Cere (@Dominus_Tempori) February 1, 2016

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard still should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

This fluorescent yellow illuminated retroreflective bollard should have made itself more visible.

It’s time fluorescent yellow illuminated retroreflective plastic ‘keep left’ bollards took their share of responsibility on the roads and made themselves more visible.