The official website for the BanG Dream! television anime series began streaming a commercial about bass player Rimi Ushigome (voiced by Rimi Nishimoto) on Monday.

The website began streaming a Kasumi (played by Aimi) character commercial in October. The video revealed that the anime will premiere in January 2017.

Bushiroad describes the project as follows:

A next generation Girls Band Project which links characters with real live performances!

BanG Dream! is a media mix project featuring animation music videos, comics, song releases, and many more. What's more, the voice cast for the characters of BanG Dream! will also hold real live performances as the Girls Band, “Poppin'Party”.

Bushiroad launched the BanG Dream! multimedia project in January 2015, and the company formed the Poppin' Party band for the project in February 2015. The band's members consist of voice actresses who portray the characters in the story, and they play the same instruments as their characters. The cast includes:

Aimi as Kasumi Toyama on guitar and vocals

Ayasa Itō as Arisa Ichigaya on keyboard

Rimi Nishimoto as Rimi Ushigome on bass

Sae Ootsuka as Tae Hanazono on lead guitar

Ayaka Ohashi as Saaya Yamabuki on drums

Bushiroad and OLM's joint anime brand ISSEN is credited with the original work, and is also handling animation production alongside XEBEC. Novelist Kō Nakamura is credited with the original story, and Hitowa designed the original characters. Atsushi Ootsuki (Wagnaria!!2, To Love Ru: Darkness, Argevollen) is directing the anime, and Yuniko Ayana (Locodol, Girls Beyond the Wasteland, Hello!! KINMOZA) is handling the series composition. Matsuko Nitta is adapting Hitowa's characters for animation, and Noriyasu Agematsu and Junpei Fujita from Elements Garden are producing the music.