But that doesn't matter much, because the family of frames looks pretty good. The lack of cameras also means it, to some extent, sidesteps a lot of privacy concerns.

There's still an awful lot of technology inside the frames, however, which betrays how simple these early renders appear. You'll be able to answer calls by tapping the arm of the glasses, with the arms housing directional mics and speakers, as well as batteries that can be charged wirelessly through the companion case. Surprisingly, it has a pretty big 2,200mAh battery inside -- which should go the distance. There will be voice assistant access built-in too. Expect more details soon. The glasses will apparently launch sometime in July 2019.