It's also three-times faster than WD's SATA SSD, making it ideal for 4K video editing and storage, according to the company. And now that the likes of NVIDIA and camera-maker RED are starting to introduce 8K editing to the masses, even high-end video producers may want to give it a look. Of course, 4K clips can hog a lot of storage, so it's handy to have low-cost options when shopping around for an SSD upgrade.

Cheaper still is the new 250GB model, which costs $55. There's no confirmed release date as yet for the duo. Meanwhile, gamers chasing more storage and higher speeds can turn to WD's pricier Black 3D NVMe (unveiled last year) which packs a 1TB model with 3,470 MB/s for $280.