The brother of the woman called the ‘Pakistani Kim Kardashian’ has been charged with her honour killing murder.

Qandeel Baloch, 26, was a rarity in the Middle East: a social media superstar who titillated fans and infuriated the imams with her saucy Instagram snaps.

But on July 15, her meteoric rise was snuffed out when she was found dead at her home. Baloch had been strangled to death.

Now, her brother Waseem Mohammad Baloch, is charged with her murder.

With 123,000 Instagram followers Baloch had as many admirers as she did detractors in conservative Pakistan. But she kept on pushing the envelope.

She once offered to do a striptease for the Pakistan national cricket team.

Last Valentine's Day, she wore a plunging scarlet dress and then posted a video message defying the country's president who had slammed the “Western” celebration.

The post nabbed more than 70,000 likes.

“People are going crazy - especially girls. I get so many calls where they tell me I'm their inspiration and they want to be like me,” Baloch said at the time.

But she was also aware that there were people in Pakistan who wanted her dead and she had considered leaving the country.

Baloch is the highest profile victim of honour killing in a country where it’s common.

“Qandeel was an extremely astute individual who knew that what she was doing, was more than being the most loved bad girl of Pakistan,” activist Aisha Sarawari said, according to the Daily Mail.

“[Her killing] defines yet another setback for the women of our generation. This makes it harder for women. Period.”

Some hardliners have said Baloch’s antics left her family with “no choice.”

Her brother has pleaded not guilty to her murder.