By now you are probably aware of all the great features ClearPoll will include on launch. You might have favourite ones, and some you don’t really understand. We thought it would be a good idea to explain how we see them all working together to create the full experience.

ClearPoll has evolved since our successful ICO. We’ve added a lot of cool features and all of them are necessary. The added features were partly responsible for the moved launch date (and in hindsight, given the current market, that was a really good call!).

Let’s begin with Sponsored Polls. This feature was not included in our initial white paper — we only had “ClearPoll Plus” for market research. The value of Sponsored Polls is obvious. It gives far more control over the poll demographics, duration and visibility plus great insights into the poll results such as age, gender, location and more. Most importantly, being the valuable market research tool that it is, it will attract big brands to the app. They are likely to actively promote their poll, driving more users to install. Sponsored Polls are a paid service and one of our primary revenue streams. Revenue, as you know, feeds into the ClearPoll User Rewards pool. More Sponsored Polls means more rewards for you.

On the topic of User Rewards, this is the main driver to gain users and increase user retention. Rewarding users for creating great content, and for their time voting on Sponsored Polls and Star Polls, is going to see an amazing boost in app usage. App usage and retention are factors in App Store ranking and possible promotion. As well as keeping the users active, User Rewards also introduces masses of mainstream users to cryptocurrency. In order for them to redeem their rewards, they must create a wallet to hold their POLL tokens. We will explain to them how to do this. Once they’ve got a wallet, they are now officially involved with crypto and they will likely do some Googling to work out how to trade POLL for BTC etc. This is the kind of interest and self learning that the market can really benefit from. They will absolutely tell their friends that they’ve managed to earn crypto just for using an app.

Now for Star Polls. On the surface it looks like just another cool feature. Stars have fan bases. Big ones. When they create a Star Poll it will not only attract their existing fans, they’ll also gain exposure to ALL ClearPoll users due to the high prominence Star Polls have within the app. All of their polls are likely to receive high numbers of votes because users earn rewards for voting on Star Polls. So the Stars benefit from extra exposure and huge response. ClearPoll benefits from their fan bases using the platform plus tremendous reach when they promote a poll they just created. A popular or controversial poll from a Star is also likely to create headlines, resulting in big exposure for ClearPoll.

So, all of these features work together.

More users = Greater market research value for Sponsored Polls

More users = Greater value for ClearPoll Advertising publishers

More users = Greater incentive for Stars to join

More Sponsored Polls and Advertising = More revenue

More Star Polls = More users and more stars attracted to platform

More Users = More votes on all polls

More revenue = Increased POLL token buying volume

More revenue = More User Rewards

More User Rewards = More users attracted to platform

And repeat.

Ok so it’s a little difficult to explain, but you can see how the cycle of gaining users, creating value and that resulting in even more users is probable.

This is all happening. 81 days until ClearPoll launch. 🚀

Get $POLL tokens from KuCoin or Cryptopia. Some Stars will be revealed later this month and we’ve got some big names and interesting characters on board!

Big things ahead!

Daniel Abela

CoFounder

ClearPoll