The former TJ Maxx at Rotterdam Square has been turned into Social House, a sports bar and

entertainment venue with bowling alleys, videogames, a wide range of food and plenty of screens for sporting events.

Social House is the first major investment by new owners of the mall, now called Viaport Rotterdam, who acquired it for $9.25 million in 2015. Istanbul-based Via Properties also plans to spend $10 million on improvements, officials told my colleague Tim O’Brien in January.

My colleague Steve Barnes reported that two area restaurateurs are involved in Social House, part of a larger, 30,000-square-foot entertainment complex that also will include an aquarium.

Chris Marotta, owner of Marotta’s Pizza and the closed-for-renovations Maroitta’s Bar-Riso, both in Schenectady, and Will Phan, owner of LAX Restaurant & Lounge in Albany, are the business partners behind Social House, Barnes reported last week.

The aquarium is set to open in late spring.

Via Rotterdam has lost a number of retail clients, including its Macy’s anchor store. Two other anchors, Kmart and Sears, remain open.

But its new owners apparently see more opportunity in creating an entertainment destination. It’s a strategy that Pyramid Companies, owners of Crossgates Mall in Guilderland, also have been pursuing.