Sony won't allow a controversial game about seducing women on the PlayStation 4's online marketplace, the company said this week.

Super Seducer, which launched on PC and Mac via Steam on Monday, was planned for a PS4 release according to press materials from last month. But Sony said in a statement to the BBC that the game "will not be made available" on the platform. While the outlet additionally reported that it was Sony's decision to block the game, the reasoning behind the decision is unclear (a Sony representative was not immediately available to comment to Ars Technica)

As the title suggests, Super Seducer is built around "world-renowned dating coach Richard La Ruina," who "teaches players the secret psychological tricks of attraction experts, accumulated from over 20 years of live workshops," according to a press release. Players in the game select from multiple choice options on how to respond to live-action video depicting attempts to pick up women, with La Ruina explaining the "right" and "wrong" way to go about things.

Player accounts suggest the game's worst options—such as "start touching yourself to get her turned on"—are presented as over-the-top humorous wrong answers. But even the "right" answers risk spilling over into creepy coercion or harassment, and they highlight harmful stereotypes about women, according to some players. The game doesn't feature any full nudity, but it does feature frequent scenes with women in their underwear.

"I made it with the intention of helping men who are generally shy, introverted, and scared to approach women," La Ruina told The Verge in an interview. "I’m not going to pretend it’s not a game that aims to teach men how to pursue beautiful women successfully, nor apologize for that subject matter," he added in a press release from February.

Super Seducer first attracted controversy last September when the game was suspended from Kickstarter just before hitting a €23,000 funding goal. Press materials released since then have emphasized the game's "controversial" nature, with La Ruina saying that he was "honestly surprised by the extent of the backlash."

Where to draw the line on allowable content can be a touchy subject for gaming platform holders. Valve blocked similar seduction-based game House Party from Steam last year, then reinstated it on the service after black "censorship" bars were added over the in-game private parts.

PC distribution platform GOG refused to list ultra-violent shooter Hatred, and console makers similarly refused the game after it received an AO rating from the ESRB. Steam, on the other hand, reinstated Hatred to its Greenlight fan-voting service just one day after taking it down.