This year's 42nd issue of Akita Shoten's Weekly Shonen Champion magazine is unveiling the title and first key visual for the third anime season based on Wataru Watanabe's Yowamushi Pedal manga on Thursday. The Yowamushi Pedal: New Generation season will premiere in January. The visual's tagline asks fans to take "the never-before-seen road, together," and the magazine further teases, "Team Sōhoku's new generation starts at last!"

The story of the original Yowamushi Pedal manga centers around Sakamichi Onoda, an otaku at Sōhoku High School. He loves anime and games so much, that he would ride his commuter bicycle to and from Tokyo's Akihabara shopping district in a 90-kilometer (about 60-mile) round trip over steep slopes after school. Onoda's life changes when he encounters his school's cycling team, and he ends up joining the competitive sport of bicycle racing.

Wataru Watanabe launched the original manga in Akita Shoten's Weekly Shōnen Champion magazine in 2008, and the story already inspired stage plays and two television anime adaptations so far. The first season of the anime premiered in 2013, and Crunchyroll streamed the anime outside of Japan as it aired. The second season premiered in Japan in 2014, and ended in March 2015. Crunchyroll also streamed the second season outside of Japan as it aired.

The first anime seasons inspired two compilation films that opened in Japan starting in September 2014. A feature film sequel opened last August, and the announcement of the third season followed last October. An anime film of the spinoff manga Yowamushi Pedal: Spare Bike opened in Japan in August.

The story of the third season is set after the previous two seasons and the August 2015 film, and after the previous third-year students have graduated.