Valid for 28 days, the Rs 345 pack comes with unlimited calls and 1 GB data per day

Amid heightened competition in the telecom sector led by Reliance Jio, Vodafone India is providing its prepaid users 28 GBs of data (1GB per day) in a limited-period offer. Valid for 28 days, the Rs. 345 recharge pack comes with unlimited voice calls as well as 1 GB or gigabyte of mobile data per day, Vodafone India, the Indian arm of British telecom major Vodafone, said on its mobile app - My Vodafone. Vodafone India also said that the Rs. 345 recharge was a limited period offer. The My Vodafone app listed the Rs. 345 recharge under its new 'SuperPlans' series of packs, which come with unlimited calls, it said.(Vodafone's app - My Vodafone - showed the Rs. 345 came with 1 GB of data every day)Vodafone India has also come up with hourly unlimited plans starting at Rs. 7. Called "SuperHour" plans, this Vodafone offering comes with benefits such as free Vodafone-to-Vodafone local calls and unlimited 4G/3G data for its prepaid customers. Vodafone prepaid customers can activate or purchase 'SuperPacks' - including SuperHour, SuperDay, SuperWeek and SuperNight - through the My Vodafone app.Highly competitive pricing of mobile data and the facility of free voice calling by new entrant Reliance Jio has forced incumbent players to announce new plans or revise existing offers to protect their market share, say some analysts. Many incumbent telecom companies have come up with new packs and plans for their prepaid and postpaid customers alike to tackle the competition.

Reliance Jio offers many recharge options to its prepaid customers. Two of its recharge plans - Rs.399 and Rs. 349 - look to address the needs of different customers and to increase the company's overall blended ARPU (Average Revenue per User), say telecom analysts.Jio's Rs. 349 recharge pack comes with 20 GBs of 4G speed data with a validity of 56 days without any daily limit, according to Reliance Jio's website - jio.com. Reliance Jio's Rs. 349 pack comes with 1 GB of 4G data per day for 84 days along with free voice calls, SMS (short message service) and access to MyJio app services.