CoinDeal Is Getting Ready to Enter U.S. Market Following Successful Sponsorship with Premier League Team

The last Premier League season did not only bring major success to Wolverhampton, but to the CoinDeal cryptocurrency exchange platform as well. The company took the bold marketing step of sponsoring a Premier League side, guaranteeing £38 milllion worth of gross exposure for the CoinDeal brand through media broadcasts. This cooperation with the Wolves was one of the reasons why CoinDeal was able to develop dynamically and keep adding new users despite the recent slowdown in the crypto market.

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CoinDeal became a global sponsor of the Wolverhampton Wanderers football team in July 2018, becoming the first crypto exchange to sponsor a Premier League squad. At the beginning of the cooperation, CoinDeal co-founder Kajetan Maćkowiak stated:

“We believe that Wolverhampton will help us to reach new customers.”

Very soon, the numbers showed that Maćkowiak was right. Less than a year after becoming a global sponsor of Wolverhampton, the CoinDeal platform boasts over 320,000 users, reaping the rewards of its brave marketing strategy. CoinDeal has been shown more than 1 million times on TV screens across the world, and the Premier League had a global audience of over 3 billion.

The Wolves also experienced rapid growth in its fanbase across several regions: 297% in Asia, 221% in the USA, 50% in Europe and a stunning 985% in Mexico. This growth has given a huge boost in recognition for CoinDeal as a brand.

The sponsorship deal involved the CoinDeal logo being placed on the sleeves of Wolverhampton match shirts, training gear, reserve benches at the Molineux Stadium and advertising boards displayed during the games.

In addition, the two parties recorded an advertisement video featuring Wolverhampton Wanderers players as well as Polish freestyle footballers. The advertisement, which prominently features Wolverhampton midfielder Ruben Neves, was created with the goal of displaying the key values of both the cryptocurrency and the football world. The material emphasizes the strengths of the crypto industry that are consistent with the values displayed on the football pitch.

The video has reached more than a million views on YouTube:

Who are we?

Apart from being a crypto industry pioneer when it comes to sponsoring a Premier League team, CoinDeal employs a consistent advertising strategy in other sports. More importantly, CoinDeal is a fiat-to-crypto exchange which was founded in March 2018 by three Poles: Adam Bicz, Kajetan Maćkowiak and Filip Dzierżak.

CoinDeal supports the most popular crypto and fiat currencies, featuring more than 50 markets. As far as fiat currency is concerned, the platform offers USD, GBP, EUR, PLN, RUB and KRW trading.

A unique feature of CoinDeal is that its users can vote on which cryptocurrencies they want to be listed on the exchange. If a coin reaches the necessary threshold of votes, it will be listed on CoinDeal. The platform caters both to advanced traders and newcomers, offering premium memberships as well as an affiliate program.

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CoinDeal strives to constantly improve its platform and give its users an even better experience by supporting technological advancements such as Segwit and offering Premium accounts for the most demanding users. With the Premium program, users have access to a private support consultant, faster trading and reduceed fees. Already, 5% of all users have chosen the Premium feature, and this number keeps growing every day.

Still, CoinDeal has no plans to slow down - users can rest assured that the exchange plans to introduce many pleasant surprises for existing users and attract new traders with engaging campaigns.

With the Premier League season coming to an end, CoinDeal trusts that the end will represent a new beginning. At the moment, CoinDeal’s management remains open to sponsoring a team in the next season as well.

The demanding, but rewarding adventure with Wolverhampton has given management new ideas of further developing the features of the platform and its marketing strategy. In addition, legal discussions and other concrete moves are being made in order to make CoinDeal available to U.S. users.

CoinDeal is getting ready to come to the USA and take a major step forward, opening up the platform to a hugely important market. The exchange will support crypto-to-crypto trading in approximately 14 U.S. states. CoinDeal co-founder Adam Bicz explains:

“We are currently in the process of acquiring hard-to-reach licenses in cooperation with the Oster McBride law office.”

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