Hundreds of South African lions are being slaughtered to make bogus sex potions for men. But we can stop this cruel trade by hitting the government where it hurts -- the tourism industry.



A global ban on tiger bone sales has traders hunting a new prize -- the majestic lions. Lions are farmed under appalling conditions in South Africa for "canned hunting", where rich tourists pay thousands to shoot them through fences. Now experts say lion bones from these killing farms are being exported to phony 'medicine' makers in Asia for record profits. Trade is exploding and experts fear that as prices rise, even wild lions -- with only 20,000 left in Africa -- will come under poaching attack.



If we can show President Zuma that this brutal trade is hurting South Africa's image as a tourist destination, he could ban the trade in lion bones. Avaaz is taking out strong ads in airports, tourism websites and magazines, but we urgently need 2 million petition signers to give the ads their force. Sign the petition on the right to build our numbers fast.



