The store opens at 3 p.m. Thursday, Feb. 22, with a kick-off party from 3 p.m. to 9 p.m. that requires RSVP. Beginning at 9 p.m., the party goes up, literally, moving locations to Cerise on the 26th floor, and cocktails will start to flow. The party is free to enter with RSVP; drinks will available for purchase until 2 a.m. Live DJ sets from Stefan Ponce, HMU, Jahsh Banks and more will serenade guests throughout the evening.