Tempe company funds game 'better than Cards Against Humanity'

A Tempe game company is about to release a new game that they're calling "better than Cards Against Humanity."

Those are some fighting words.

Up Up Down Down Games successfully completed their first Indiegogo campaign Tuesday night to fund a card game called Crazy Make 'Em Ups that's "one part Kings Cup, one part Battle Wizards, one part Cards Against Humanity, and one part Mad Libs."

The infamous Cards Against Humanity has become, well… boring, said Up Up Down Down Games founder Todd Peden, 38.

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"They played enough times, they've seen all the cards," Peden said. "There's no real surprise to it anymore. All the shock value is gone. This one ratchets up the shock value" and changes every game depending on the group, he said.

So here's the deal. You get about six people, give or take two, in some kind of private space. Drinking is optional but the game makes it highly ideal. You take turns drawing cards that make you do outrageous, random things, and there's no clear winner or loser.

Example card:

More examples:

Say "... in bed?" whenever the Captain finishes a sentence for the next 2 rounds.

"Go get [name] a beverage. Their choice. Make it snappy, wench! You are their beer wench for the rest of the game. Also, everyone may refer to you as "wench" for the rest of your life."

Until the end of the game, any time someone touches another person's butt because of card instructions, you must bark like a dog.

Until the end of the game, any time someone gives a high five, yell "'Merica!!!"

Disclaimer: Peden emphasizes that if you don't want to do something on a card, just don't do it. This is America, after all.

UUDD Games raised $8,010 from 240 people. Its fundraising success is mostly due to the Phoenix chapter of the Hash House Harriers, "a drinking club with a running problem." The big group of drunken runners fell in love with the game and helped spread it, Peden said.

Wanna buy the game? It's still available on Indiegogo for $25 and will be for about a week; after that, the company hopes to accept pre-orders on its website. Peden said the games should be shipped by August.

UUDD Games also has merchandise that works with the game (think shirts made for removing and shot glasses meant to keep you drinking).

A beta version of the game is also available to download for free so long as you agree to the terms, which confirms in part that "I am 21 years of age or older and I like to party."