By Jessica Michault

“Especially after the last men’s show I wanted to do something, you know, very earnest and very direct,” said designer Damir Doma after his show.

He went on to talk about how the fashion industry has turned into entertainment and that the purpose of this collection was not to do that. His goal being to create clothing that he wanted to wear. And if that was the sole objective of this show then the designer certainly succeeded.

In a collection of tone on tone dark shades Doma played with texture to try and give a bit of oomph to his outfits. Practical everyday garments like a slim zip front jacket came cut from jacquard fil coupe- its wispy strand floating about as the model moved. Or an a-line hooded tunic coat was crafted out of sporty black nylon at the top and finished in soft alpaca. And then there were the tops and outerwear that were constructed with contrasting matte or shine fabrics on the sleeves. They all gave the quirky impression that the male models were somehow wearing over the elbow gloves.

But in trying to tone things down with this show, Doma, a man not know for his flamboyant fashion, skated just a tad too far past his calm core. Positioning this collection into something that felt just a tad to placid for the talented designer.