This was not a salary-cap dump. This was about the culture change the NFL is attempting to institute. It is all part of the Hernandez Effect. Teams must do their homework and then double- and triple-check it. No team wants its brand stained, certainly not after watching the damage Hernandez did to the Patriot image. Of course, Hernandez is an extreme case, but his alleged criminal acts have put teams on high alert about their players' off-the-field behavior.