Studies have shown that nearly half of women can’t identify parts of their genitals, but this one might be easier than most. A giant clitoris has appeared in a field in southern France, as activists campaign to eradicate taboos surrounding women’s bodies and their sexuality.

According to the Local, it’s 120 metres long, carved out in a field in the Montferrier-sur-Lez village. The women responsible are Marie-Noelle Lanuit and Jean-Claude Piquard, who are sexologists.

“The clitoris still has no visibility in biology textbooks. Either it’s absent or it is included but with no mention that it is the organ of female pleasure,” Lanuit told Midi-Libre newspaper.

“Female pleasure is taboo in the medical world. Only the vaginal pleasure is taught where the clitoris plays a secondary role, with arguments that are often incompatible with anatomical data,” she added.

“It is sometimes named, but it is never drawn in textbooks in the complete form. In books it is usually presented as a small bean.”

Lanuit and Piquard hope to bring French women together in the field to raise awareness, dressed in red to represent the sexual organ.

Of course, not everyone who identifies as a woman has a clitoris, and this campaign addresses only a faction of sexuality that's continually misrepresented or willfully ignored.

Similar activism surrounding sexuality has cropped up across France: Les Infemmes published their “sensual counter-culture” zine last year, entitled “L'antisèche du clito” (The Clit Cheat Sheet). Since then, the group has opened a digital gallery, held conferences and workshops, created clit-focused comics and Christmas carols to promote gender equality in sexual pleasure.