Ep 12. “Doing Good and Doing Well” with Zoe Chance

Zoe Chance is a renowned expert in influence and persuasion techniques and an Assistant Professor of Marketing at Yale’s University’s School of Management, but my audience knows her best as the “I like your hat” lady.

The story of how I met Zoe is very public, but in case you haven’t heard it, here’s the short version: We met on a plane, sitting next to each other, when she opened a conversation by saying, “I like your hat.” I had no idea those four words would change the course of my life.

In this episode, Zoe and I get into the nitty-gritty on the power of no: How to say no, why to say no, and why saying ‘no’ may be the most generous thing you can do. We chat in-depth about how to influence others in a way where both people come out ahead, and of course Zoe shares her story of a chance encounter with lasting impact.

Oh – and as a bonus, we finally get to hear her side of the “I like your hat” story. And yes, it’s the first time I was hearing it as well.

So please enjoy this epic Season 1 finale of One New Person.

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