Celeste Smith

Celeste Smith

Jonathan McFadden

Observer veteranoversees small business coverage. Join the conversation here for trends affecting your company, and share insights on being your own boss.Contactat 704-358-5087, cesmith@charlotteobserver.com , or on Twitter at @celestesmithobs-------------------covers small business and entrepreneurship for the Charlotte Observer's ShopTalk. He likes meeting new people and drinking copious amounts of coffee.To pass on news tips and story ideas --or suggest a new cafe-- reach him at 704-358-6045 or jmcfadden@charlotteobserver.com . You can also follow him on Twitter @JmcfaddenObsBiz.------------------For more small business coverage, check out the ShopTalk page every Wednesday in the printed edition of the Charlotte Observer.