TRAVELODGE, one of the largest budget hotel chains in Britain, is a company in a hurry.

Founded in 1985, it operates 330 hotels throughout Britain and has plans to build 40 more a year for the next 12 years.

“We plan to take 10 percent share of the U.K. hotel market by 2020,” said Shula Gillam, a spokeswoman for the company, which was bought in 2006 by Dubai International Capital for about $1.4 billion. (The Travelodge chain in the United States is under separate ownership.)

It is also Travelodge’s goal to be the biggest hotelier in London during the 2012 Summer Olympics, with 7,000 rooms in and around the city. “Our expansion plans are very aggressive,” she said.

Indeed, the company recently announced that it would pay a fee to anyone who helps it find a site for a new hotel. The reward is £500 (or about $1,000) for each room that is ultimately built, to a maximum of $300,000. (The average Travelodge has 100 rooms, according to Paul Harvey, the company’s director of property and development.)