If you spend much time reading about sports online, you’ve no doubt encountered The Players’ Tribune, a website that features articles written by athletes. That unique hook, paired with a smart social media strategy, means that the site’s content tends to be unavoidable.



That’s never more true that when the site produces its signature piece: the “Letter To My Younger Self”, in which an athlete sits down to pen some words of wisdom to themselves from days gone by. It’s a fascinating feature that gives us valuable insight into the lives of professional athletes, such as the fact that they all write in exactly the same voice. Even Brendan Shanahan did one.



Apparently, he’s not alone. Top secret sources inform me that Maple Leafs rookie Auston Matthews has been asked to contribute a letter of his own for an upcoming edition. And as luck would have it, DGB spies were able to get their hands on the first...