A user scans for an available vehicle using the Uber's app on a smartphone in London.

Uber was banned from operating in London Friday, and a rival ride-sharing company celebrated with discounts.

German company, mytaxi, tweeted Friday morning that customers would see an immediate drop in prices through the end of September, when Uber's license officially expires.

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The city's ban on Uber has left some Londoners searching for alternatives. With half-off rides, mytaxi seems eager to corner the market.

"We believe Londoners deserve the highest standards in safety, accessibility with a premium service that's second to none," the company said in a statement. "Customers deserve a seamless, technology-enabled fleet of professional taxis with drivers who are proud to offer a superior service and have devoted the equivalent of a degree to their trade."

Mytaxi operated in almost 50 cities internationally, including Washington D.C.