Council chiefs are aiming to change the name of the town of Gravesend to Gravesend-Upon-Thames in a bid to boost tourism.

The Kent town, which has a population of 66,000, is often criticisied by its own locals for being a "dive" and is referred to by some as "an armpit of a place".

In 2013, it was voted the sixth worst place to live in England by the website Chav Towns, which stated that it was home to some of "the most grotesque, loathsome, vile and vulgar" people in Britain.