Former Florida Gov. Jeb Bush (R) on Sunday unveiled a new campaign logo, one day ahead of an expected announcement that he’s running for the 2016 GOP presidential nomination.

Bush rolled out the new logo on Twitter.

As with Hillary Clinton Hillary Diane Rodham ClintonBiden leads Trump by 36 points nationally among Latinos: poll Democratic super PAC to hit Trump in battleground states over coronavirus deaths Battle lines drawn on precedent in Supreme Court fight MORE’s 2016 campaign logo, Bush does not include his last name.

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The new Bush logo sparked comparisons on Twitter to his past gubernatorial campaigns.

.@JebBush's 2016 logo looks familiar to Floridians. Here's a photo from his 1998 gubernatorial campaign launch pic.twitter.com/G32XqKHHEs — Patricia Mazzei (@PatriciaMazzei) June 14, 2015

Bush is expected to officially launch his candidacy on Monday at Miami-Dade College in Florida.

Bush, who some expected to become the dominant figure in the GOP race, faces stiff competition from fellow Floridian Sen. Marco Rubio Marco Antonio RubioSunday shows preview: Justice Ginsburg dies, sparking partisan battle over vacancy before election Florida senators pushing to keep Daylight Savings Time during pandemic Hillicon Valley: DOJ indicts Chinese, Malaysian hackers accused of targeting over 100 organizations | GOP senators raise concerns over Oracle-TikTok deal | QAnon awareness jumps in new poll MORE and Wisconsin Gov. Scott Walker.

Read more from The Hill:

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--This report was updated at 12:30 p.m.