Kate Moss is launching her own fashion label.The catwalk queen is re-modelling herself as a fashion designer after being the muse for so many during her career - and she is determined to make her brand the biggest and best.She is alleged to have recently said: "I'm going to take everyone on and I'm going to shock everyone."I know what works, I know what women want, and I know there is money to be made. My name is my brand and it's going to be the biggest thing in fashion."A close friend told Britain's Grazia magazine: "No contracts have been signed yet, so there is no launch date - although she is looking at getting something underway by next year. But everyone around her is being really positive about the whole thing. They think it will just grow and grow."Possible names being lined up for her line include 'Kate', 'Mossy' or 'Lila Loves' - a homage to her three-year-old daughter.Her friend added: "She is clear about the direction she wants it to take - she loves Stella's McCartney's clothes and would like to do something similar.

"Kate will be overseeing the whole design and, presumably, ensuring the clothes have enough of the 'Kate sparkle' that has made her a style icon."

A spokeswoman for Moss has confirmed that she is considering releasing a clothing range after she has finished modelling, but claims she has no plans of retiring from the catwalk for "three or four" years.