Gil Zamora is an FBI-trained forensics artist with over 3,000 criminal sketches under his belt. Dove (through Unilever's U.K. office) and Ogilvy Brazil hired him to interview and draw seven different women—two sketches of each. The first sketch was based on each woman's personal description of herself. The second was based on a description provided by a stranger the woman had just met. Of course, the differences are vast. Watching these women come face to face with the version of themselves in their mind and the version everyone else sees is extraordinary. It's one of the most original and touching experiments to come from the Campaign for Real Beauty in ages, because instead of making faux protests or annoying graphic designers with bullshit filters, they're actually empowering individual women to appreciate their inherent beauty, and in turn, allowing us all to wonder if we've been judging ourselves too harshly. Like all of the best work, the commercial elements are barely there. Beyond the logo, Dove doesn't even attempt to sell soap. Watch the documentary below, and mini-videos of selected women on the web site. Then enjoy the rousing comments section, where people are already attacking Dove for choosing too many skinny, white chicks.

Related: Low Self-Esteem Is Not a Problem in Dove's Real Beauty Sketches … for Men CREDITS Client: Dove Agency: Ogilvy & Mather Brazil Chief Creative Officer: Anselmo Ramos Executive Creative Director: Roberto Fernandez /Paco Conde AD: Diego Machado CW: Hugo Veiga Sketch Artist: Gil Zamora Producer: Veronica Beach Junior Producer: Renata Neumann Business Manager: Libby Fine CEO: Luis Fernando Musa Group Account Director: Valeria Barone Account Director: Ricardo Honegger Production Company: Paranoid US Director: John X Carey Executive Producer: Jamie Miller / Claude Letessier Line Producer: Stan Sawicki Director of Photography: Ed David —Long Version Executive Producer: Jamie Miller / Claude Letessier Producer: Stan Sawicki Editor: Phillip Owens Music: Subtractive Sound mix: Lime Studio Composer: Keith Kenniff Mixer: Sam Casas Executive Producer: Jessica Locke Production Sound: Tim O’Malley Color Grading: Company 3 Colorist: Sean Coleman —Short Version and Cinema Editorial Company: Rock Paper Scissor Executive Producer: Carol Lynn Weaver Editor: Paul Kumpata Assistant Editor: Niles Howard Online: A52 Executive Producer: Megan Meloth Producer: Jamie McBriety Music: Subtractive Composer: Keith Kenniff Sound mix: Lime Studio Mixer: Sam Casas Executive Producer: Jessica Locke Production Sound: Tim O’Malley Color Grading: Company 3 Colorist: Sean Coleman