Ubex, the pioneering blockchain based global advertising exchange project, has officially become a full-fledged member of the Crypto Valley Association in Switzerland as per the consensus reached in New York.

The Crypto Valley Association is an independent, government-supported association established to take full advantage of Switzerland’s strengths to build the world’s leading blockchain and cryptographic technologies ecosystem, support and connect startups and established enterprises through policy recommendations, projects across verticals, initiating and enabling research, and organizing conferences, hackathons, and other industry events.

Crypto Valley was initiated by Johann Gevers after identifying Switzerland with its decentralized, citizen- controlled political system, its centuries-old culture of individual rights, innovation, and entrepreneurship, its neutrality, stability, and business-friendly environment, and its world-class infrastructure and educational institutions as the ideal environment for building the new generation of decentralized technologies.

Artem Chestnov with Ralf Glabischnig Co-founder Crypto Valley Labs

The Crypto Valley Association also encompasses the Crypto Valley Labs founded by Ralf Glabischnig. The Crypto Valley Labs is a fully-digitalized, fully-tokenized co-working space in Zug, Switzerland — in the heart of Crypto Valley — offering a range of services and amenities for the worldwide blockchain and crypto community. The first location in the Crypto Valley Labs ecosystem is now open. Known as the “The Block” the co-working space in Zug welcomes blockchain and crypto companies from around the world. Together with those startups operating out of the Lakeside Crypto Lab, the Genesis Hub numbers more than 70 companies, including Crypto Valley Labs Genesis Members Etherisc, Melonport and Bitmain.

In January 2017 the Crypto Valley Association was established as a professional organization to coordinate, accelerate, and scale the further development of Crypto Valley into the world’s best ecosystem for crypto technologies and businesses. The founding members included Bitcoin Suisse, Bussmann Advisory, iprotus, Lucerne University of Applied Sciences and Arts, Luxoft, Monetas, and Thomson Reuters.

Members of the Crypto Valley Association include such prominent companies as PWC, Luxoft, Lakeside Partners, Lykke, Consensys, Inacta and many others.

As part of its membership in the Crypto Valley Association, Ubex is granted the right to act as a rightful representative of the association at various events.

The membership of Ubex in the Crypto Valley Association is a significant advantage to further bolstering the project’s reputation and prospects. Stay tuned for more news from Ubex as the project continues to develop and expand.