The Hawaii Farm Bureau Federation and Hawaii Pacific University have joined forces to develop Honolulu’s newest Farmers’ Market, opening on Friday, August 5, 2016 at the Aloha Tower Marketplace. Running from 4:00 to 7:00 p.m., the market will continue every Friday night at the waterfront location.

The new market brings together the expertise of the Hawaii Farm Bureau, creators of Honolulu’s finest Farmers’ Markets, and the unique location of the historic Aloha Tower Marketplace.

“This is a great location for us,” said Brian Miyamoto, Executive Director of the Hawaii Farm Bureau Federation. “It’s extremely convenient for Downtown workers and for the residents of the areas condos, who haven’t had such convenient access to our markets in the past. And because it’s in the late afternoon and early evening, our shoppers will have a chance to stop and enjoy the sunset at Aloha Tower, which is spectacular.”

Stephanie Blakeman, Director of Promotions and Marketing at the Aloha Tower Marketplace, is also excited to offer the community a new experience. “This is something we’ve been thinking about since we re-opened the Aloha Tower Marketplace last August,” Blakeman said. “It’s a great way to invite the community down to the Tower and experience what we have always intended to be a community gathering place. It also gives our students extremely convenient access to the best produce and local products available. The fact that we get to work with the Farm Bureau and support Hawaii agriculture is a nice bonus.”

This newest location adopts the character of a night market, which are growing in popularity across the nation. The Aloha Tower Night Market will feature an assortment of offerings from the Farm Bureau’s top providers. Produce and prepared foods, eat-it-there or take-it-home, the Aloha Tower Night Market will provide a new place to gather, explore, and rediscover the contribution of Hawaii’s farmers and purveyors.

About the Hawaii Farm Bureau:

The Hawaii Farm Bureau (HFB) was founded in 1948 and is a statewide nonprofit organization nearly 2,000 farm families united for the purpose of analyzing problems and formulating action to ensure the future of agriculture thereby promoting the well-being of farming and the State’s economy. HFB serves as Hawaii’s voice of agriculture to protect, advocate and advance the social, economic and educational interest of our Hawaii’s diverse agricultural community.

About Hawaii Pacific University:

Hawaii Pacific University (HPU) is Hawaii’s leading independent, non-profit university. With its core campus in the heart of Honolulu’s business district, and campuses at Makapuu Point, Kaneohe, and Oahu military bases, HPU offers students a distinct blend of small class sizes, hands-on learning opportunities, and global perspectives, with more than 60 undergraduate and graduate programs for those seeking an educational adventure in the center of the Pacific Rim.

Photos courtesy Hawaii Farm Bureau.