The single most important ingredient of a great referral social campaign is choosing the best incentive to participating referrals. For this reason we strongly recommend to first come up with a compelling reward idea. Once it is selected, the rest is mere technical details. Here are some examples to get you started:

Social Rewards Campaign Reward your customers immediately as they share your link via their social channels. Works best if you can offer valuable perks to the users at a low cost to yourself. E.g.: digital content (music, e-book downloads), access to extra features or increased usage limits, and small discounts. Invite for Perks Campaign Reward the customer for bringing in x number of referrals. Reward via money, discount or store credits and yes, block chain tokens. Suitable for referral programs with high-value bonuses and for ecommerce stores. Gamification Campaigns Create a goal based reward program where you can create a challenge and allow participants to invite other participants. Eg, Goals should award more points when you refer people to sign up for the challenge