V100's Reggie Brown, Madison sports-talk host Mike Lucas among the hundreds laid off at iHeartMedia stations nationwide

Media giant iHeartMedia, which owns six radio stations in the Milwaukee area and 15 more in the rest of Wisconsin, reportedly laid off hundreds of employees nationwide this week as part of a restructuring aimed at what it called its "transformation as a technology- and data-powered 21st-century media company."

Among the people let go by iHeartMedia Tuesday was Mike Lucas, a sports-talk host on Madison's WTSO-AM who also was heard in Milwaukee.

Separately, Lucas is a senior writer for UWBadgers.com, and has been a color commentator on University of Wisconsin football and men's basketball games.

According to reports on radio industry sites, at least six other radio workers in Wisconsin lost their jobs in iHeartMedia's latest round of cuts.

In Milwaukee, iHeartMedia owns sports-talk stations WRNW-FM (97.3) and WOKY-AM (920), oldies station WRIT-FM (95.7), news-talk station WISN-AM (1130), country station WMIL-FM (106.1), and urban-hits station WKKV-FM (100.7).

WKKV on-air voices Reggie Brown and Promise confirmed on Instagram Friday that they were among the iHeartMedia cuts.

Others in Wisconsin who were let go include Hannah Cole, morning co-host on Eau Claire Top 40 station WBIZ-FM (100.7) and "Donuts," half of the country morning show "McKay and Donuts" on WQRB-FM (95.1), also in Eau Claire.

Industry reports estimate the cuts could total more than 1,000 jobs. Although Tuesday saw a big wave of cuts, some observers say there'll be more to come this week.

Radio markets like Des Moines, Iowa, and Syracuse, N.Y., seemed to be especially hard-hit.

In some markets, the layoffs haven't gone over well with listeners. In Des Moines, WHO-TV reported Thursday that sports-talk station KXNO-AM rehired all six of the on-air personalities who had lost their jobs on Tuesday after an "extensive backlash" from listeners.

In Chicago, media blogger Robert Feder reported Wednesday that three nighttime DJs were let go Tuesday: Chris Michaels at WVAZ-FM (102.7), DJ MoonDawg (real name: Michael Muniz) at WGCI-FM (107.5), and Trace Hamilton at WEBG-FM (95.5).

Contact Chris Foran at chris.foran@jrn.com. Follow him on Twitter at @cforan12.