Probably the biggest question that you are asking yourself (and probably know the answer to).

Remember, to be successful, your music must be treated as a business. Either you can treat it like a business, or you can hire a manager. Regardless of how much you want it to be about the music, to succeed, someone needs to do the “office-work”.

Every business should have an online presence. Not only does it mean that someone can find you easily with a google search, it is also a platform to provide updates and news.

There is, of course, the argument that social media is a great platform for this, but over the past few years, Facebook especially has significantly cut the relevance of pages for musicians and small businesses. They say this is to make the content on people’s newsfeeds more friends and family orientated, but it also means that if you want to get around it, you need to put a lot of money into Facebook advertising.

Convenient.