Focus on what you want to be – not what you are. Don’t base decisions on where you are – base them on what you want to become. One of the first things I ask clients is what type of company they want to become – £1m a year turnover? £2m? £5m? £10m? You must have definite objectives. The decisions you make as a £200k-a-year business are different to one that turns over £10m. If you want to become a £10m business – you have to start thinking like one.