The 2020 Toyota Prius Prime is a strange-looking vehicle. In fact, the Prius has always looked a bit strange since the second-generation model arrived in 2003. It may not have any sporting credentials but in other parts of the world, Toyota has attempted to jazz up the Prius by equipping sportier TRD components.

Toyota's TRD department is well-known in the United States but Toyota has another styling division called Modellista, which isn't offered on this side of the Pacific. At the 2020 Tokyo Auto Salon, Toyota's booth is divided between TRD cars on one side and Modellista cars on the other. But in the middle, the two groups collaborated on a new vehicle called the Ambivalent RD Prius PHV Concept.