While e-bikes have been widely used in Asia Pacific and Europe for years, recently they've been gathering interest in North America and Western Europe. The usage appears to be correlating with the increase of congestion in the urban areas and attentiveness for environmental initiatives.

Similar to a traditional bike, E-bikes have become known for being environmentally friendly and sustainable. Most of the ebikes on the market use an affordable lithium ion battery that can typically last 800 full charge cycles, and take approximately two and a half to six hours to charge. The batteries longevity is dependent on the manufacturer of the battery, the battery capacity, and battery chemistry.

In addition to being more environmentally friendly than driving a car, e-bikes have become widely used because they appeal to a large audience. While commuters are the main audience, some of the other audiences that ebikes appeal to include: