

While the reality this video paints could be possible by the 2030s if our brains are synced up to the internet as Ray Kurzweil thinks, we think it is unlikely and really hope to never wake up to a dream like this. However, this subliminal trippy version would be preferred to the approach advertisers take in Futurama.

"The real question is not: How many ads do we see? The real question is: What do we have to do to see no ads? And the answer is: go to sleep" - James B. Twitchell

We see ads everyday and everywhere. They have become part of our life. While some people try to avoid seeing ads, advertisers keep finding new ways to reach us. However they are unable to reach us when we sleep. Our dreams are the last safe and add-free place so it seems.

But what happens when advertisers have the possibility to enter our dreams? Based on recent developments in brain science and technology this might be possible in the near future.

This animated short is an impression of a dream infected by a brand we all know,...

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