stan_marsh said: but why? Why even do this? You don't speak for everyone so just advertise for the game itself not the target audience. It's so archaic.



We have moved passed this.



They could have done a valentines list of games couples can play. Click to expand...

Easy_D said: I like The Sims and Life is Strange, am I a girl now? Are (the ton of) girls who like Overwatch men? Click to expand...

If the marketing doesn't work, then who cares?Let's say it's wholly redundant (and I'm not convinced it is, if you're wanting to sell something), then surely we just ignore it? We're not purchasing anything. In fact, we're having nothing to do with any aspect of it.It seems like it's a failed imitation of what loads of shops do with gifts around Christmas, and in an unusual twist, GAF is giving it more attention than it deserves. The fact we're discussing it proves that.This is what I mean. Come on now.If your perceptions of yourself are so fragile that you see an advert saying 'for him' as a contest of your gender, there might be something wrong.