A new seven-day-a-week liquor store has opened on the North Side and is including Colorado-produced wine and beers in its inventory.

SoCo Liquor Mart is located at 4410 Dillon Drive and its owner is Jignesh Patel. A former hotel operator, Patel has lived in Pueblo for the past seven years.

"This is a new venture for me but I am confident about the inventory and services we are offering our customers," he said Friday as employees put the finishing touches on the 10,000-square- foot store.

Patel said the store carries a full line of wines, beers and spirits.

"And we're making space for Colorado-produced beverages, too," he said. "We're going to be giving our customers the best value, variety and service."

Store hours will be 9 a.m. to 9 p.m., Monday through Thursday; 9 a.m. to 10 p.m. on Friday and Saturday; and 10 a.m. to 8 p.m. on Sunday.

Patel said the store is creating a website but already is featured on Facebook and other social media.

For more store information, call 544-2377.

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