Look, we’re not not saying you should eat five Tommy’s burgers tomorrow, but it is the 73rd birthday of the chili behemoth. To celebrate, every single location of the L.A.-made chain is offering 73-cent hamburgers all day long.

The iconic burger stand helped put our city on the map as the country’s fast-food innovator and popularized the chili burger with a beef-and-tomato blend so vibrant it almost matches the hue on every one of its shacks’ bright red roofs. Tomorrow, you can scoop up a taste of what made Tommy’s a hit from the ’40s and onward, and support a family-run organization that’s been going strong for 70-plus years. Simply stop by your local Tommy’s between 11am and 10pm, and be sure to mention the promotion. From there, it’s all meaty, goopy goodness and a bite of L.A. history.

There’s a five-burger limit for every customer—or if you’re using the drive-thru, a five-burger limit for every car—and, as far as we can tell, the deal extends only to their classic hamburgers, which automatically come topped with chili (sorry, chili dog, tamale and American-cheese fanatics).

Start planning your attack by finding your nearest location here, then check out this episode of Eggslut chef Wes Avila’s The Burger Show, which spotlights the greasy perfection—and late-night culture—of Tommy’s, complete with guest appearances by Kogi chef Roy Choi and KCRW Good Food’s Evan Kleiman:

Share the story