Well, this is something I've hoped to share with all of you for a long time, and now I can. As of today, Rolex has confirmed that Tudor will be re-entering the US market, and soon!

The official announcement states that Rolex has created a new subsidiary, Tudor Watch USA, LLC, and the launch date is currently slated for late summer of this year! It goes on to say that Tudor will be supported with advertising on a national and regional basis with a selective distribution base that has been chosen for the launch, and it will be helmed nationally by Mr. Russell Kelly.

We couldn't be more thrilled about this, and to celebrate the best news we've heard in a while, we talked to some of our friends - you know, those guys from AContinuousLean, Gizmodo, and such - about what this means to them. Take a look at the video above. We are honored to be among the first to say "Welcome back, Tudor!"

More details will follow in an official press release just before Basel World. In the mean time, revel in the fact that later this year, you'll be able to walk into your local authorized dealer and see the Pelagos, The Black Bay, The Heritage Chrono, and the rest of the Tudor lineup on American soil.