.Blog domain extensions will be available to all websites starting this year.

For more than a decade, the word “blog” has been synonymous with “your home on the web.” And since 2005, WordPress.com has been proud to help you create a unique space that is all yours.

Now we’re excited to announce a brand new way to create a unique identity for your website: .blog, a top-level domain extension that will let you create a customized name and web address for your site.

A name that’s all yours

Just like .com before it, .blog is clear and accessible, and it creates millions of fresh, new options for naming your blog. It’s the perfect place to build your home on the web.

The .blog domains are coming this year — sign up here to get notified when they become available. We’ll be offering them to all websites — you won’t need to have a WordPress or WordPress.com site to purchase one.

Why .blog?

For years, .com was the dominant choice for website names, but it’s become increasingly difficult to find a name. With a top-level domain like .blog, you can get a name that truly matches your identity. Plus, you’ll get all the same benefits with Google search results.

How .blog was born

Automattic — the parent company of WordPress.com — secured the rights to oversee and operate the sale and registration of .blog domains, a new and never-before available top-level domain. You’ll be able to purchase a .blog domain at WordPress.com or through our partner domain name registrars. And again, the .blog domain will be available to everyone, regardless of what kind of site you have or who hosts it.

Pricing

Domain registration prices are still being finalized, but they will be in the standard range for new top-level domains with some premium pricing for higher-value names. The domain names will become available through traditional timeframes such as “sunrise” (the period during which trademark owners can purchase domain names) and “landrush” (the time in which applications can be received prior to general availability).

Sign up to be notified when .blog arrives

We’re thrilled to bring .blog sites to the world, and we’ll share more details as they’re available. Sign up here to receive updates about .blog availability.