I’ll leave it to others to thoroughly excoriate Seth MacFarlane’s performance at the Oscars. What I want to address specifically is his gloating “We Saw Your Boobs” video, and the interestingly skewed notion of sexuality that it presents.

If you believe MacFarlane, and others who think like him, sex is a sort of competition between men and women. Whenever women engage sexually with men–for instance, by appearing topless in a movie that is viewed by men–the man “wins” and the woman “loses.” In the video, the women whose boobs MacFarlane says he saw are portrayed as shocked or embarrassed, whereas Jennifer Lawrence, whose boobs MacFarlane notes that we have not seen, is shown to be celebrating.

In this view, women have no agency to experience sexuality on their own terms and for themselves. MacFarlane et al. do not realize that a woman might want to appear topless in a movie not (just) to be viewed by men, but because it makes her feel good or because it increases her opportunities as an actor, or for any other reason.

Of course, that’s arguable, because nowadays in Hollywood female actors’ opportunities are so limited unless they’re willing to appear topless. So for an actor who doesn’t want to do a nude scene for whatever reason but feels pressured to do it because there’s not much of a choice, doing a nude scene is a sort of loss. But not because “hur hur we saw your boobies,” but because in the society we have set up, people often have to do things they find objectionable in order to make a living.

This view of sex as a game or competition is embedded in the language we use to discuss sex–for instance, in the case of virginity. Although men are also sometimes thought of as being virgins or having virginity, traditionally it’s a concept that only really applies to women. Virginity is something that women “lose,” “save,” “give up,” “give away.” Although you could certainly argue that sometimes we can also lose things that are bad and that we’re better off for having lost, it’s still interesting to think about the connotation that it has to say that women “lose” something when they have sex for the first time.

It’s similar when we talk about “playing hard to get,” which is a role that’s traditionally been assigned to women. A woman “plays hard to get” until she finally “gives in” and lets the guy “get” her–he wins, she loses. (Interestingly, the “hard to get” role is becoming more associated with straight men, as well–thanks to PUAs, the cultural ideal of apathy, and probably tons of other factors.)

(As an aside, it’s interesting and also discouraging that some of the most problematic aspects of traditional views of female sexuality–virginity, playing hard to get, etc.–are increasingly being attributed to male sexuality as well. Equality shouldn’t mean making things suck for everyone.)

Why must women “lose” when they have sex with men or allow themselves to be viewed sexually by men? Because it seems that some people still believe that ultimately, women don’t really want to be sexual. It’s good to remember that views of female sexuality have varied widely throughout history, and until fairly recently one of the predominant views was that women didn’t have sexuality. They “gave in” to sex because men wanted it and because they wanted to please men. When I read The Hite Report on Female Sexuality, a landmark 1976 study of women’s sex lives, for class, I was stunned at how many women reported that their male partners didn’t really seem to notice or care whether or not they were having orgasms or otherwise getting pleasure out of sex. It can’t be that all of those men are just terrible people who don’t care about their partners; it’s more likely that they simply didn’t realize that that could even be a concern.

At the time the report was published, prevailing notions of female sexuality were already beginning to shift. Many of the women who responded to the questionnaire said that they faked orgasms for their male partners because the partners expected them to have orgasms–but only from whatever the men enjoyed (generally, vaginal intercourse).

Of course, there’s usually more than one view of any given thing circulating in a given culture at a given time. Interestingly, an alternate and sort of opposite view of female sexuality from MacFarlane’s is the one championed by Girls Gone Wild, Cosmo, and hookup culture: that sex with men is empowering for women and that if you’re out there flashing your boobs in front of a camera or hooking up with as many guys as you want, you’re not “losing” at all–you’re winning. There’s a reason this sort of ideology is so popular with young women: it appears, at least on the surface, to affirm and empower female sexuality as opposed to treating it as something shameful or even nonexistent. You could view it as a direct repudiation of outdated views like MacFarlane’s.

But ultimately it falls short, because in this view, sex and the female body in general are still things that exist for male consumption, whether it’s the leering guys behind the cameras of Girls Gone Wild or the mythical and almost deity-like “he” constantly being referenced in Cosmo headlines: “Drive him wild with pleasure!” “Find all of his erogenous zones!” “Make him feel like a real man tonight!”

A few nights ago my friends and I were laughing at a book of Cosmo sex tips and someone asked if the magazine ever even mentions the possibility of sex with women. We shook our heads. Although many people see Cosmo as a celebration of independent female sexuality, the fact that it completely ignores the existence of queer women suggests that it’s really just about female sexuality for men.

In this sense, the Cosmo view of female sexuality isn’t actually that different from MacFarlane’s wacky sex-as-competition view. Whether women “win” or “lose” by engaging sexually with men, the reason they ultimately do it is always for the men, and never for themselves or for any other reason.

The irony of MacFarlane’s song is that a bunch of the nude scenes he mentioned are actually rape scenes. The female actors in these scenes weren’t topless in order to titillate (male) viewers, but to depict a cruel and tragic part of reality. And Scarlett Johansson’s “nude scene” was actually not one at all, but rather the nude photos of her that were leaked to the press. She certainly didn’t take off her shirt for MacFarlane’s smug pleasure.

Of Charlize Theron’s nude scene, Salon’s Katie McDonough writes:

[T]he only time we see Theron’s breasts is in a quick shot in the bathroom, following a brutal rape at the hands of a john, in which she examines her badly beaten body. The “boobs” that MacFarlane sang an ode to are made up to appear badly swollen and red from the multiple times she was kicked in the stomach by her abuser. The nudity isn’t there for cheap thrills, it’s a snapshot of a terribly beaten body that should evoke horror — not giggles — from the viewer.

While giggling about a rape scene is several orders of magnitude more egregious than giggling about the fact that a woman showed you her boobs, the common thread is an inability on the part of MacFarlane (and, I’m sure, others) to see the “purpose” of women’s bodies and sexuality as anything other than entertainment and titillation on the part of male observers.