The e-sports revolution continues with Irvine-based Blizzard Entertainment’s new arena in Burbank.

The facility, a former NBC studio, has multiple sound stages, control rooms and player lounges. The Blizzard Arena Los Angeles was designed for multiple e-sports competitions at which gamers compete in leagues, much like the NFL.

E-sports is considered a big part of the future of online game playing, with millions of dollars being invested in teams and facilities to host competitions. College campuses, including UC Irvine, are building e-sports programs.

NFL team owners, according to Bloomberg, are ponying upwards of $20 million for league teams. Owners include Stan Kroenke of the Los Angeles Rams, and his son, Josh, who bought an Overwatch League team in August, the New England Patriots’ Bob Kraft, who will control the Boston franchise, and Jeff Wilpon, whose family owns the New York Mets and will run the team in that market, according to Activision Blizzard, the parent company.

Bobby Kotick, Activision’s chief executive, believes e-sports is a lucrative new piece of the $109 billion video-game pie, with sponsorship opportunities and star players.

“We’ve never had any doubt about the opportunity for our owners and players,” Kotick told Bloomberg.

The Burbank arena will host its grand opening Oct. 7-8 during the Overwatch Contenders Playoffs. Overwatch is a popular Blizzard shooter game. In league play, players on two teams of six select from one of 24 characters, or heroes. A battle ensues in which the teams fight for prices as big as $1 million.

Other Overwatch teams are forming in London, Miami-Orlando, New York, San Francisco, Seoul, and Shanghai. Another Los Angeles-based team is owned by Noah Whinston, CEO of e-sports organization Immortals.

Earlier this summer UC Irvine said it would offer scholarships to those who represent the university competing in Overwatch. In September, the university opened a new eSports Arena, the first of its kind in a public university.

The Burbank arena is located at 3000 W Alameda Ave in the Worthe Real Estate Group’s Burbank Studios. It is the former site of NBC Studios.

On Oct. 13, the arena will hold the summer championship for the Hearthstone Championship Tour.