Hurley promised to set a record for use of the word “identity” the rest of the season, as he is the leader in the clubhouse for use of the word “culture.” They’re one in the same, of course. He wants UConn to be known for something, as Rhode Island and Wagner were known for something soon after he got to those places. Here’s another word for the UConn brand: “Tenacity,” which was missing on the road, very evident in the rebounding (46) and second-chance points (19) as well as the blocks (nine) against Tulane. Tenacity can get the Huskies some of the now-unexpected wins they’ll need in AAC play.