London News Desk

The just announced alliance includes companies and organizations Accenture, Banco Santander, Blockchain Research Institute, Clearmatics, ConsenSys, Digital Asset, EY, IBM, ING, Intel, J.P. Morgan, Komgo, Microsoft, R3, and Web3 Labs, among others - all working together under the umbrella of the Enterprise Ethereum Alliance (EEA).The alliance aims to provide both real-world use cases to help businesses evaluate implementing the technology, as well as agree upon the terms used when doing so.What's clear is that the organizations involved are well beyond wondering 'what if?' regarding the future of cryptocurrency - they're openly saying they know the future includes everything 'from cash to securities to plane tickets and unique artwork' becoming tokenized.Their goals include:In simple terms, the end result will be guidelines any business can use if they wish to implement the use of tokens into their business, all with the stamp of approval from giants of the business world, and organizations from the blockchain and cryptocurrency world.From examples to how the technology can be used, to agreeing upon the correct terms to use so businesses can communicate clearly with each-other - the whole process should become less confusing and intimidating, leading to more companies entering the space.says Oli Harris of JPMorgan.added David Treat, managing director and global blockchain lead at Accenture.The official press release can be read here -------