Lay’s is kicking off the New Year with the launch of three new flavors: Lay’s Cheddar Jalapeño, Lay’s Poppables Sea Salt & Vinegar and Lay’s Kettle Cooked Flamin’ Hot.

Here’s a closer look at the new flavors:

Lay’s Cheddar Jalapeño : Sharp cheddar gets a warm kick of jalapeño. The new flavor is available in 9.75-oz bags for $4.29, 7.75-oz bags for $3.79, and 2.75-oz bags for $1.89.

: Sharp cheddar gets a warm kick of jalapeño. The new flavor is available in 9.75-oz bags for $4.29, 7.75-oz bags for $3.79, and 2.75-oz bags for $1.89. Lay’s Poppables Sea Salt & Vinegar : The tasty tang of vinegar, balanced by the airy and crispy texture of Lay’s Poppables. The new flavor is available in 5-oz bags for $3.79.

: The tasty tang of vinegar, balanced by the airy and crispy texture of Lay’s Poppables. The new flavor is available in 5-oz bags for $3.79. Lay’s Kettle Cooked Flamin’ Hot: Fiery chili pepper flavored kettle chips. The new flavor is available in 8-oz bags for $3.49 and 2.5-oz bags for $1.89.

Smile With Lay’s

In addition to the new flavors, Lay’s also announced it will be bringing back its popular “Smiles” bags later this fall. But first, Lay’s is launching a nationwide search for the grins that will star across millions of Lay’s potato chip bags.

Do you know someone who goes out of their way to make other people smile? Nominate them at SmileWithLays.com and they might just win a starring role in the new Lay’s campaign.

Images – Lay’s