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The group of investors who want to bring Major League Baseball back to Montreal want to know more on the customer experience that fans want to have in an eventual new stadium.

The group led by Stephen Bronfman has hired CSL to put together focus groups in Montreal on May 22 and 23.

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To be selected for these groups, organized with Léger Marketing, baseball fans must fill out a survey that can be found on the Facebook page ExposNation. The group is specifically targeting baseball fans who could eventually become season ticket holders and go to games.

CSL has conducted other similar surveys for professional sports organizations in North America. Subjects to be studied include everything from the price of tickets to the fan experience to what kind of food should be available at concessions.

The survey is part of preparatory work by the investors to prepare a file for eventual presentation to MLB, which has not requested such an exercise.