The activities of Israel’s famed intelligence agency, the Mossad, are generally conducted in the shadows. In recent days, however, the spy organization has launched a very public campaign with one aim: to enlist more women into its ranks.

With ads splashed across newspaper pages and on its official website, the agency has declared it’s on the hunt for new female intelligence-gathering officers with “exceptional” character.

“Wanted: Women of strength,” the ads announce in bold font splashed across a woman’s half-obscured visage. “We don’t care what you’ve done, we care about who you are!”

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At the official website, inquirers are invited to apply for jobs in the agency’s operations, intel, staff and technological departments.

A male version of the ads was also in circulation.

According to the Ynet news website, the female-targeting campaign was the first public recruitment effort by Mossad geared specifically toward women.

The website noted that female representation in the agency is already impressive for a security organization, with women making up 40 percent of employees.

The Mossad most recently figured in world headlines following December’s assassination of a Tunisian engineer said to have led Hamas’s drone program.

Both Hamas and Hezbollah have accused the agency of killing Mohammed al-Zoari, 49, who was shot to death at the wheel of his car outside his house in the Tunisian port city of Sfax. On Sunday Tunisian President Beji Caid Essebsi said there was “suspicion that Israel was involved.”