LONDON—There are terms a pole-dancing judge just doesn't use at the World Pole Sports Championships.

"Spatchcock," for instance.

That's what pole dancers usually call the maneuver Liza Szabo worked into her routine at the contest held here in July—a move that evokes a chicken splayed for roasting. But the old name wouldn't do for this venue.

Here, her move was officially the "FM10," and for good reason: The meet's organizers want to reform pole dancing into a sport respectable enough to go to the Olympics.

So they've written a rule book that gives code names to compulsory moves, specifies scoring methodology and bans pole-dancing staples such as removable articles of clothing. And they'd like people to call their event "pole sports" now.