The video will start in 8 Cancel

News, views and top stories in your inbox. Don't miss our must-read newsletter Sign up Thank you for subscribing We have more newsletters Show me See our privacy notice Invalid Email

People living in small village are dipping their children in cow dung - in a bid to bring good luck.

The unusual tradition takes place in a tiny village named Betul in Madhya Pradesh, India.

Parents believe that smearing their kids in cow dung can help them lead a healthy life free from ailments.

And they also believe that the ‘purity’ of the cow dung will bring them good luck.

The practice is followed a day after Diwali - the biggest Indian festival, also known as the festival of lights.

For weeks, people in the village collect cow dung in one place and store it in huge piles.

In the morning, after offering a special prayer to Hindu gods, people start dipping children as young as one-year-old in the pool of cow dung.

Scores of villagers gather around the heap and wait for their turn to place their kids in the pure dung.

It goes on from dawn to dusk until each of child in the village gets the holy dip.

The ritual has been followed for centuries and locals believe their kids have benefited from bovine excrement.

Read more:

The cow is considered one of the most scared animals in Hinduism. Many Hindu preachers believe that cow urine and cow dung have medicinal properties.