Table of Contents

1 Introduction (Page No. - 23)

1.1 Study Objectives

1.2 Definition

1.3 Study Scope

1.3.1 Digital Signage Market Covered

1.3.2 Geographic Segmentation

1.3.3 Years Considered

1.4 Currency

1.5 Package Size

1.6 Stakeholders

2 Research Methodology (Page No. - 27)

2.1 Research Data

Figure 1 Digital Signage Market: Process Flow of Market Size Estimation

Figure 2 Market: Research Design

2.1.1 Secondary Data

2.1.1.1 Key Data From Secondary Sources

2.1.2 Primary Data

2.1.2.1 Key Data From Primary Sources

2.1.2.2 Breakdown of Primaries

2.2 Market Size Estimation

2.2.1 Bottom-Up Approach

Figure 3 Market Size Estimation Methodology: Bottom-Up Approach

2.2.2 Top-Down Approach

Figure 4 Market Size Estimation Methodology: Top-Down Approach

2.3 Market Breakdown and Data Triangulation

Figure 5 Data Triangulation

2.4 Research Assumptions

Figure 6 Assumptions for the Research Study

3 Executive Summary (Page No. - 36)

Figure 7 Commercial Vertical to Dominate Digital Signage Market During Forecast Period

Figure 8 Market for Software to Witness Highest CAGR During Forecast Period

Figure 9 APAC to be Fastest-Growing Region for Market During Forecast Period

4 Premium Insights (Page No. - 39)

4.1 Attractive Opportunities in Overall Market

Figure 10 Increasing Adoption of Digital Signage Market in Commercial Vertical and Rising Infrastructural Developments Driving Market

4.2 Digital Signage Outlook Revenue, By Vertical

Figure 11 Commercial Vertical to Dominate Market During Forecast Period

4.3 Market in APAC, By Vertical and Country

Figure 12 Commercial Vertical Held Largest Share of Market in APAC in 2018

4.4 Market, By Country

Figure 13 India, Australia, China, and Canada to Witness Higher Growth in Market By 2024

5 Market Overview (Page No. - 42)

5.1 Introduction

5.2 Market Dynamics

Figure 14 Market: Drivers, Restraints, Opportunities, and Challenges

5.2.1 Drivers

5.2.1.1 Increasing Adoption of Digital Signage Market Products in Commercial Vertical

5.2.1.2 Growing Technological Advancements in Display Products

5.2.1.3 Rising Demand for 4k & 8k Displays

Figure 15 Shipment of 4k TV to Grow Rapidly in Next 2 Years

Figure 16 Shipment of 8k TV to Surge From 2019 Onwards

5.2.1.4 Increasing Infrastructural Developments in Emerging Countries

5.2.2 Restraints

5.2.2.1 Increasing Trends of Online/Broadcast Advertisement

5.2.3 Opportunities

5.2.3.1 Growing Smart Signage Applications

5.2.3.2 Increasing Retail Space Worldwide

5.2.3.3 Rising Demand for Context-Aware Signage

5.2.3.4 Increasing Transition of Traditional Stores to Smart Stores in Retail

5.2.4 Challenges

5.2.4.1 Developing Robust Equipment Suitable for Harsh Environmental Conditions

6 Industry Trends (Page No. - 50)

6.1 Introduction

6.2 Value Chain Analysis

Figure 17 Value Chain Analysis: Market

6.2.1 Research & Development

6.2.2 Product Development & Integration

6.3 Key Trends

6.3.1 Increasing Deployment of Digital Menu Boards in Restaurants

6.3.2 Rising Popularity of Wireless Signage Solutions

6.3.3 Growing Technological Trends in Digital Signage Market

6.3.3.1 Internet of Things (Iot)

6.3.3.2 Artificial Intelligence (Ai)

7 Digital Signage Market, By Offering (Page No. - 53)

7.1 Introduction

Figure 18 Market Segmentation, By Offering

Figure 19 Market for Software to Register Highest CAGR During Forecast Period

Table 1 Market Size, 2016�2024 (USD Billion)

7.2 Hardware

Figure 20 Market, By Hardware

Figure 21 Displays to Dominate Market for Hardware During Forecast Period

Table 2 Market for Hardware, By Type, 2016�2024 (USD Million)

Table 3 Market for Hardware, By Region, 2016�2024 (USD Billion)

Table 4 Digital Signage Market for Hardware, By Vertical, 2016�2024 (USD Million)

Table 5 Market for Hardware in Commercial Vertical, By Type, 2016�2024 (USD Million)

Table 6 Market for Hardware in Infrastructural Vertical, By Type, 2016�2024 (USD Billion)

Table 7 Market for Hardware in Institutional Vertical, By Type, 2016�2024 (USD Million)

7.2.1 Displays

7.2.1.1 Displays, By Technology

Figure 22 Displays, By Technology

Figure 23 Digital Signage Market for Direct-View Fine-Pixel Led Technology to Register Highest CAGR During Forecast Period

Table 8 Market for Displays, By Technology, 2016�2024 (USD Billion)

Table 9 Market for Displays, By Technology, 2016�2024 (Million Units)

7.2.1.1.1 Lcd Display

7.2.1.1.1.1 Lcd Display to Dominate the Display Technology Market With Highest Share During Forecast Period

7.2.1.1.2 Oled Display

7.2.1.1.2.1 Oled Display to Emerge as the Leading Technology Owing to Various Advantages Such as Better Contrast, Clarity, and Low Power Consumption in the Market During Forecast Period

7.2.1.1.3 Direct-View Fine-Pixel Led

7.2.1.1.3.1 Direct-View Fine-Pixel Led Display to Witness Highest CAGR During Forecast Period

7.2.1.1.4 Direct-View Large-Pixel LED

7.2.1.1.4.1 Direct-View Large-Pixel Led Display Expected to Find Major Application in Outdoor Environment

7.2.1.1.5 Others

7.2.1.2 Displays, By Resolution

7.2.1.2.1 8k

7.2.1.2.2 4k

7.2.1.2.3 FHD

7.2.1.2.4 HD

7.2.1.2.5 Lower Than HD

7.2.1.3 Display, By Brightness

7.2.1.3.1 0�500 Nits

7.2.1.3.2 501�1,000 Nits

7.2.1.3.3 1,001�2,000 Nits

7.2.1.3.4 2,001�3,000 Nits

7.2.1.3.5 More Than 3,000 Nits

7.2.2 Media Players

7.2.2.1 Increasing Consumer Engagement With Digital Media is the Major Growth Driver During Forecast Period

7.2.3 Projectors

7.2.3.1 Projectors to Witness High Growth in Retail, Transportation and Public Places and Education Vertical During Forecast Period

7.2.4 Other Hardware Products

7.3 Software

Figure 24 Software Offerings: Digital Signage Size Outlook Revenue

Figure 25 Commercial Vertical to Hold Largest Size of Digital Signage Software Market During Forecast Period

Table 10 Digital Signage Market for Software, By Vertical, 2016�2024 (USD Million)

Table 11 Market for Software in Commercial Vertical, By Type, 2016�2024 (USD Million)

Table 12 Market for Software in Infrastructural Vertical, By Type, 2016�2024 (USD Million)

Table 13 Market for Software in Institutional Vertical, By Type, 2016�2024 (USD Million)

Table 14 Market for Software, By Region, 2016�2024 (USD Million)

7.3.1 Edge Server Software

7.3.1.1 Edge Server Software to Witness the Significant Growth During Forecast Period

7.3.2 Content Management System

7.3.2.1 Content Management System Software to Witness Highest CAGR in the Market During Forecast Period

7.3.3 Others

7.4 Services

Table 15 Digital Signage Market for Services, By Type, 2016�2024 (USD Million)

Figure 26 Digital Signage Services Market for Infrastructural Vertical to Register Highest CAGR During Forecast Period

Table 16 Market for Services, By Vertical, 2016�2024 (USD Million)

Table 17 Market for Services in Commercial Vertical, By Type, 2016�2024 (USD Million)

Table 18 Market for Services in Infrastructural Vertical, By Type, 2016�2024 (USD Million)

Table 19 Digital Signs Trends for Services in Institutional Vertical, By Type, 2016�2024 (USD Million)

Table 20 Market for Services, By Region, 2016�2024 (USD Million)

7.4.1 Installation Services

7.4.1.1 Installation Services to Dominate the Services Market With Highest Share During Forecast Period

7.4.2 Maintenance & Support Services

7.4.2.1 Maintenance and Support Services to Witness Highest Growth of Market for Services During Forecast Period

7.4.3 Consulting & Other Services

8 Digital Signage Market, By Product (Page No. - 77)

8.1 Introduction

Table 21 Digital Signs Forecast, By Product, 2016�2024 (USD Billion)

8.2 Video Wall

8.2.1 Video Wall to Witness Highest Growth for Market During Forecast Period

8.3 Standalone Display

8.3.1 Kiosks

8.3.1.1 Interactive Kiosks

8.3.1.1.1 Major Adoption of Interactive Kiosks is Expected in Retail Vertical During Forecast Period

8.3.1.2 Automated Teller Machine (ATM)

8.3.1.2.1 Banking, Financial Services, and Insurance Vertical to Dominate the Market for Automated Teller Machine During Forecast Period

8.3.1.3 Self-Service Kiosks

8.3.1.3.1 Technological Advancement Propelling the Growth of Self-Service Kiosks During Forecast Period

8.3.1.4 Vending Kiosks

8.3.1.4.1 Retail Vertical to Dominate the Market for Vending Kiosks During Forecast Period

8.3.2 Menu Boards

8.3.2.1 Interactive

8.3.2.1.1 Interactive Menu Board to Witness High Growth in Hospitality Vertical During Forecast Period

8.3.2.2 Non-Interactive

8.3.2.2.1 Rapid Penetration of Non-Interactive Menu Boards in Retail, Transportation, Hospitality, and Sports and Entertainment Vertical Would be Major Growth Driver During Forecast Period

8.3.3 Billboards

8.3.3.1 Billboards to Witness High Growth in Outdoor Application During Forecast Period

8.3.4 Other Standalone Display

9 Digital Signage Market, By Application (Page No. - 82)

9.1 Introduction

Figure 27 Digital Signage Market, By Application

Table 22 Market, By Application, 2016�2024 (USD Billion)

9.2 Indoor

9.2.1 Retail Vertical to Occupy Major Share of Market for Indoor Application During Forecast Period

Table 23 Digital Signs Trends for Indoor Application, By Vertical Type, 2016�2024 (USD Million)

9.3 Outdoor

9.3.1 Transportation and Public Places to Dominate Market for Outdoor Application During Forecast Period

Table 24 Market for Outdoor Application, By Vertical Type, 2016�2024 (USD Million)

10 Digital Signage Market, By Vertical (Page No. - 86)

10.1 Introduction

Figure 28 Market for Infrastructural Vertical to Register Highest CAGR During Forecast Period

Table 25 Market, By Vertical, 2016�2024 (USD Billion)

10.2 Commercial

Figure 29 Digital Signage Market for Hospitality to Register Highest CAGR During Forecast Period

Table 26 Market for Commercial Vertical, By Type, 2016�2024 (USD Billion)

Table 27 Market for Commercial Vertical, By Region, 2016�2024 (USD Billion)

Table 28 Market for Commercial Vertical, By Offering, 2016�2024 (USD Billion)

10.2.1 Retail

10.2.1.1 APAC to Witness Highest Growth Rate for Market in Retail During Forecast Period

Figure 30 Usage of Digital Signage in Retail

Table 29 Market for Retail, By Region, 2016�2024 (USD Billion)

Table 30 Market for Retail, By Offering, 2016�2024 (USD Billion)

10.2.2 Corporate and Broadcast

10.2.2.1 North America to Hold Major Share of Market for Corporate and Broadcast Vertical During Forecast Period

Table 31 Market for Corporate and Broadcast, By Region, 2016�2024 (USD Million)

Table 32 Market for Corporate and Broadcast, By Offering, 2016�2024 (USD Million)

10.2.3 Healthcare

10.2.3.1 APAC to Witness Highest Growth Rate for Digital Signs Forecast in Healthcare Vertical During Forecast Period

Table 33 Digital Signage Market for Healthcare, By Region, 2016�2024 (USD Million)

Table 34 Market for Healthcare, By Offering, 2016�2024 (USD Million)

10.2.4 Hospitality

10.2.4.1 APAC to Dominate Signs Market, in Terms of Share and CAGR, for Hospitality Vertical During Forecast Period

Table 35 Market for Hospitality, By Region, 2016�2024 (USD Million)

Table 36 Market for Hospitality, By Offering, 2016�2024 (USD Million)

10.2.5 Government, Command and Control Centers

10.2.5.1 North America to Hold Major Share of Market for Government, Command and Control Centers During Forecast Period

Table 37 Market for Government, Command and Control Centers, By Region, 2016�2024 (USD Million)

Table 38 Market for Government, Command & Control Centers, By Offering, 2016�2024 (USD Million)

10.3 Infrastructural

Figure 31 Transportation and Public Places to Register Higher CAGR During Forecast Period

Table 39 Digital Signage Market for Infrastructural Vertical, By Type, 2016�2024 (USD Billion)

Table 40 Market for Infrastructural Vertical, By Region, 2016�2024 (USD Billion)

Table 41 Market for Infrastructural Vertical, By Offering, 2016�2024 (USD Billion)

10.3.1 Transportation and Public Places

10.3.1.1 APAC to Witness Highest Growth Rate for Market for Transportation and Public Places During Forecast Period

Table 42 Market for Transportation and Public Places, By Region, 2016�2024 (USD Billion)

Table 43 Market for Transportation and Public Places, By Offering, 2016�2024 (USD Billion)

10.3.2 Sports and Entertainment

10.3.2.1 APAC to Dominate Market for Sports and Entertainment Vertical, in Terms of Size and CAGR, During Forecast Period

Table 44 Market for Sports and Entertainment, By Region, 2016�2024 (USD Million)

Table 45 Market for Sports and Entertainment, By Offering, 2016�2024 (USD Million)

10.4 Institutional

Figure 32 Education to Register Higher CAGR During Forecast Period

Table 46 Market for Institutional Vertical, By Type, 2016�2024 (USD Million)

Table 47 Market for Institutional Vertical, By Region, 2016�2024 (USD Million)

Table 48 Digital Signage Market for Institutional Vertical, By Offering, 2016�2024 (USD Million)

10.4.1 Banking, Financial Services, and Insurance

10.4.1.1 APAC to Witness Highest Growth Rate for Market in Banking, Financial Services, and Insurance Vertical During Forecast Period

Table 49 Market for Banking, Financial Services, and Insurance (BFSI), By Region, 2016�2024 (USD Million)

Table 50 Market for Banking, Financial Services, and Insurance (BFSI), By Offering, 2016�2024 (USD Million)

10.4.2 Education

10.4.2.1 North America to Hold Major Share of Market for Education Vertical During Forecast Period

Table 51 Market for Education, By Region, 2016�2024 (USD Million)

Table 52 Market for Education, By Offering, 2016�2024 (USD Million)

10.5 Industrial

10.5.1 APAC to Dominate Market for Industrial Vertical During Forecast Period

Figure 33 APAC to Register Highest CAGR During Forecast Period

Table 53 Market for Industrial Vertical, By Region, 2016�2024 (USD Million)

Table 54 Digital Signage Market for Industrial Vertical, By Offering, 2016�2024 (USD Million)

11 Geographic Analysis (Page No. - 109)

11.1 Introduction

Figure 34 Digital Signs Trends, By Geography

Figure 35 APAC to Grow at Highest CAGR During Forecast Period

Table 55 Market, By Region, 2016�2024 (USD Billion)

Figure 36 India to Witness Highest Growth in Market By 2024

11.2 North America

Figure 37 North America: Market Snapshot

Figure 38 US to Hold Largest Size of Digital Signs Market in North America During Forecast Period

Table 56 Market in North America, By Country, 2016�2024 (USD Billion)

Table 57 Market in North America, By Vertical, 2016�2024 (USD Billion)

11.2.1 US

11.2.1.1 US to Hold Major Share of Market in North America During Forecast Period

11.2.2 Canada

11.2.2.1 Canada to Witness Highest Growth Rate for Market in North America During Forecast Period

11.2.3 Mexico

11.2.3.1 Mexico to Witness Growth in Market Especially in Retail, Education, Banking, Financial, and Insurance Vertical

11.3 Europe

Figure 39 Europe: Market Snapshot

Figure 40 Germany to Register Highest CAGR During Forecast Period

Table 58 Market in Europe, By Country, 2016�2024 (USD Million)

Table 59 Market in Europe, By Vertical, 2016�2024 (USD Million)

11.3.1 UK

11.3.1.1 UK to Hold Major Share of Market in Europe During Forecast Period

11.3.2 Germany

11.3.2.1 Germany to Witness Highest Growth Rate for Digital Signs Trends in Europe During Forecast Period

11.3.3 France

11.3.3.1 France to Witness Growth in Market Especially in Retail, Hospitality, Transportation and Public Places Vertical During Forecast Period

11.3.4 Spain

11.3.4.1 Sports and Entertainment and Retail Verticals to be Major Users of Digital Signage in Spain During Forecast Period

11.3.5 Italy

11.3.5.1 Growing Retail Space and Sports and Entertainment Events to Propel the Market Growth in Italy

11.3.6 Rest of Europe

11.3.6.1 Retail, Sports and Entertainment, Transportation and Public Places to be Major Users of Digital Signage in Rest of Europe During Forecast Period

11.4 APAC

Figure 41 APAC: Market Snapshot

Figure 42 India to Register Highest CAGR During Forecast Period

Table 60 Digital Signage Market in APAC, By Country, 2016�2024 (USD Billion)

Table 61 Market in APAC, By Vertical, 2016�2024 (USD Billion)

11.4.1 China

11.4.1.1 China to Hold Major Share of Market in APAC During Forecast Period

11.4.2 Japan

11.4.2.1 High Demand for Market in Retail, Healthcare, Hospitality, Sports and Entertainment Vertical is Expected During Forecast Period

11.4.3 South Korea

11.4.3.1 South Korea is a Major Contributor to Digital Signs Market Due to Presence of Major Players

11.4.4 India

11.4.4.1 India to Witness Highest CAGR for Market in APAC During Forecast Period

11.4.5 Australia

11.4.5.1 Market for Retail, Transportation, and Sports and Entertainment Verticals to Witness High Demand During Forecast Period

11.4.6 Rest of APAC

11.4.6.1 Retail, Transportation and Public Places, and Sports and Entertainment to be Major Users of Digital Signage During Forecast Period

11.5 RoW

Figure 43 Middle East to Register Highest CAGR During Forecast Period

Table 62 Digital Signage Market in RoW, By Region, 2016�2024 (USD Million)

Table 63 Market in RoW, By Vertical, 2016�2024 (USD Million)

11.5.1 Middle East

11.5.1.1 Middle East to Witness Highest CAGR of Market in RoW During Forecast Period

11.5.2 Africa

11.5.2.1 Africa to Witness Significant Demand for Market in Retail and Healthcare During Forecast Period

11.5.3 South America

11.5.3.1 South America to Hold Major Share of Market in RoW During Forecast Period

12 Competitive Landscape (Page No. - 130)

12.1 Overview

Figure 44 Key Developments By Leading Players in Market From 2016 to 2018

12.2 Ranking Analysis of Key Players in Market

Figure 45 Ranking of Key Players in Market (2018)

12.3 Competitive Leadership Mapping

12.3.1 Visionary Leaders

12.3.2 Dynamic Differentiators

12.3.3 Innovators

12.3.4 Emerging Companies

Figure 46 Digital Signs Forecast (Global) Competitive Leadership Mapping

12.4 Strength of Product Portfolio (25 Companies)

12.5 Business Strategy Excellence (25 Companies)

12.6 Competitive Situations and Trends

Figure 47 Product Launches and Developments Were Key Strategies Adopted By Major Players From 2016 to 2018

12.6.1 Product Launches and Developments

12.6.2 Agreements, Partnerships, Collaborations, & Joint Developments

12.6.3 Mergers & Acquisitions

12.6.4 Expansions

13 Company Profiles (Page No. - 144)

(Business Overview, Products and Solutions Offered, Recent Developments, SWOT Analysis, and MnM View)*

13.1 Introduction

13.2 Key Players

13.2.1 Samsung Electronics

Figure 48 Samsung Electronics: Company Snapshot

13.2.2 LG Electronics

Figure 49 LG Electronics: Company Snapshot

13.2.3 Sharp (Foxconn)

Figure 50 Sharp (Foxconn): Company Snapshot

13.2.4 Leyard Optoelectronic (Planar)

Figure 51 Leyard Optoelectronic (Planar): Company Snapshot

13.2.5 NEC Corp.

Figure 52 NEC Corp.: Company Snapshot

13.2.6 Sony

Figure 53 Sony: Company Snapshot

13.2.7 BARCO

Figure 54 BARCO: Company Snapshot

13.2.8 Panasonic

Figure 55 Panasonic: Company Snapshot

13.2.9 Shanghai Goodview Electronics

13.2.10 AU Optronics

Figure 56 AU Optronics: Company Snapshot

13.3 Other Players

13.3.1 Scala

13.3.2 E Ink Holdings

13.3.3 BenQ Group.

13.3.4 Intuiface

13.3.5 DaKTronics (Adflow Networks)

13.3.6 Christie Digital Systems

13.3.7 Omnivex Corporation

13.3.8 Deepsky Corporation

13.3.9 Delta Electronics

13.3.10 Exceptional 3D

*Details on Business Overview, Products and Solutions Offered, Recent Developments, SWOT Analysis, and MnM View Might Not be Captured in Case of Unlisted Companies.

14 Appendix (Page No. - 185)

14.1 Discussion Guide

14.2 Knowledge Store: Marketsandmarkets� Subscription Portal

14.3 Available Customization

14.4 Related Reports

14.5 Author Details