“The ADDY Strikes Back” from Elastic Pictures on Vimeo.

You don’t necessarily have to be a Star Wars fan to enjoy seeing the Sunsphere obliterated by the hand of Darth Vader as Mayor Madeline Rogero shrieks in dismay.

Or, for that matter, AT-ATs clomping down Gay Street and leaving a wake of destruction as TIE fighters swarm overhead.

It’s cool!

These scenes of invasion by the Galactic Empire were created by local production studio Elastic Pictures, along with JAOPRO and Auralation Music, for this year’s Knoxville American Advertising Awards. With the theme of “The ADDY Strike Back,” the video opened the Feb. 27 awards ceremony with a story about a brave band of Rebels who have “set out to reclaim the ADDY Awards from the clutches of the Evil Empire.”

Okay, so we didn’t find the storyline very believable, but the special effects are quite accomplished and Mayor Rogero has the best line in the video. See for yourself!