Marketing nonsense? Absolutely. But it's also a hint at our possible self-driving future. If your hands aren't on the wheel, automakers and brands have an opportunity to pump adverts and branded content into your eyeballs. Uber is already testing this concept with its ride-hailing app, while human chauffeurs shuttle passengers around the world. It's also trialling self-driving cars in Pittsburgh and autonomous, Budweiser-laden trucks in Colorado -- so a future in which the two are combined might not be too far off. If the idea makes you bristle, don't worry, you're not alone. For now, let's just focus on the fact a new Star Wars movie is coming out...