Vietnam based low cost airline, ViertJet Air would soon launch its operations in India. Run by a woman entrepreneur, Nguyen Thi Phuong Thao, the airline is popularly known as bikini airline.

As the name suggests, air hostesses of ViertJet Air dress up in bikinis and swim suits unlike other airlines.

The carrier would reportedly commence its operations between July to August this year.

Due to the unusual uniform, VietJet Air gained popularity in no time, making its CEO Nguyen Thi Phuong Thao, Vietnam's first woman billionaire.

The airline has announced direct flights from New Delhi to Ho Chi Minh City.

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It would fly four times every week.

The airline is one of the most controversial airlines in the world as some countries are against the concept of bikini hostesses and experts believe that its operation in India would surely create uproar.

In 2017, VietJet Air transported over 17 million passengers with a total revenue of $986 million, a 41.8 per cent rise from 2016.

Vietjet is Vietnam's first private airline.

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According to the latest dat available, VietJet presently operates about 60 routes both domestically and internationally, and hopes to have a fleet of 200 aircraft by 2023.

It has started its first commercial flights in December 2011 but due to its bikini clad air hostesses gained popularity in no time and became the country's second-largest airline.

The airline gives neck and neck competition to the flag carrier Vietnam Airlines.

Earlier this year, Vietjet was slammed on social media because of its "cheap" PR stunt. The airline came under fire for sending models in swimming costumes to join the footballers heading home from China.

Though the airline has grabbed headlines by staffing some of its inaugural flights with air hostesses in nothing more than bikinis, many online users said it was inappropriate to send the lingerie models to accompany the young men.