It can be your best friend or your worst enemy, and the law of sod is that when make up does turn on you, it's generally you whom is last to notice. Invest in finely milled, non-comedogenic pigments sitting lightly in bases that protect and nourish your skin. You wear your make up for hours, hence it has to be a combination of beautiful, comfortable and resilient which is why we have scoured the globe to find products that strike the right balance - from heroic lip colours ("Hello, Charlotte Tilbury), to Anastasia Beverly Hills' genius eyebrow-technics via must-have brushes from ZOEVA - and below is our cream of the crop.