There have been a lot of great things happening for Ternio in the last few weeks with more scheduled to come over the next 2 months. The Ternio team wanted to share some of these updates as many of you may not be aware if you’re not in the Ternio telegram every day.

Lexicon Pilots are starting

Ternio has been focused on building a highly scalable blockchain framework that is capable of supporting the high QPS (queries per second) of programmatic advertising. Starting in October, select advertising agencies will be testing Lexicon for their programmatic media campaigns. The goal of these pilots is to demonstrate that blockchain works in a programmatic environment and will provide transparency to the ad supply chain by decentralizing every ad impression that is purchased. This transparency will ultimately increase efficiencies and improve the ROI for that campaign.

Once the pilots are complete our intention is to release a case study demonstrating the results. Due to the fact that there are multiple parties involved (brands, ad agencies, and ad tech companies) we do not have a set date. However, we want to publicize Lexicon’s effectiveness as soon as possible and will be working closely with all parties to achieve this.

Ian Kane spoke with Jason Appleton (Crypto Crow)

On October 4th Ian did a live stream interview with Crypto Crow. The interview was over 45 minutes long and covered Lexicon and BlockCard as well as blockchain technology and the overall cryptocurrency market. Give it a watch and a thumbs up below!

Daniel Gouldman spoke at The Blockchain Revolution in Advertising

On September 28th Daniel gave a presentation at The Blockchain Revolution in Advertising. The event was in NYC and catered exclusively to those in the digital advertising and blockchain industries. The event was put on by Chris Ulrich of IBM. You can watch Daniel’s full presentation below. Don’t forget to subscribe to Ternio’s YouTube channel!

The release of GetBlockCard.com

We are finalizing the details with our financial partner and have released the first version of the BlockCard website. As more details become available we will update the website. Our goal is to release the first 100 BlockCards in mid-December (bearing any unforeseen changes). In the coming weeks, a new post will be published explaining exactly how you can signup and get access to be one of the first 100 BlockCard card holders.

A refreshed look to the Ternio website

As Ternio grows we needed a website to reflect our progress. We have updated Ternio.io to reflect this. The new site includes a dedicated section for Programmatic Advertising, inclusion of the BlockCard, expanded team, and more. There is also a robust careers section where those interested in working at Ternio can get more information. The Ternio website will be updated periodically as well as we have more announcements to share.

Ternio hosts the Tour De Crypto

The Tour De Crypto team is making their way from New York to California to raise awareness for non-profits and cryptocurrencies. As the Tour De Crypto made their way from Charlotte to Atlanta, both Ian and Daniel were able to meet up with the riders to learn about their cause and also educate them on Ternio.

Ian with Tour De Crypto in Charlotte:

Daniel showing off the BlockCard with Tour De Crypto in Atlanta:

https://twitter.com/TourDeCrypto/status/1046952779456163840

We also couldn’t let them leave without some Ternio swag!

https://www.linkedin.com/feed/update/urn:li:activity:6450792472497971200

That’s it for now. We have additional partnerships and other announcements that will be published in the coming weeks. The Ternio team appreciates everyone’s support and continued excitement (especially in this bearish market). Ternio’s objective is to push the overall utilization of blockchain and adoption of cryptocurrency into everyday life. We’re making great strides with Lexicon and BlockCard to achieve this goal. Look out for more news soon and give this 50 claps before you go!