Amir Samarghandi

asamarghandi@enquirer.com

Cincinnatians with a penchant for tasteless humor can now shuffle over the Queen City's history with a new card game.

Starting next Monday, local startup CityNova will launch online sales for When Pigs Fly: A Card Game for Cincinnati Cynics.

Nick Lachey, Marge Schott, Pete Rose, the digestive dilemmas of Cincinnati chili and other city icons are all open targets for the new game, which is a localized interpretation of the popular Cards Against Humanity.

"It’s a competition to play the most awful and shocking card, and that’s who wins. It’s a way to take the serious tone off and get away from the negativity," said Kyle Gundrum, founder of CityNova. "It’s an opportunity for people to be more connected to Cincinnati while not taking things so seriously."

When Pigs Fly is intentionally crude; it does not intend to polarize, Gundrum said.

"There's nothing overtly sexual or drug-related," he said. "We won't make race jokes, or target sexes or genders, or specific political policies."

The game is marketed for ages 18 and up, though, so Gundrum doesn't recommend parents buy it for their kids. "It's unapologetically tasteless," he said.

The goal of CityNova, Gundrum said, "is to focus on the positive aspects of Cincinnati and get locals to get out and connect more with their city."

So far, it's going well: After launching three weeks ago, the startup has already reached 11,000 unique visitors.

To increase that reach, CityNova is holding a launch event at the Moerlein Taproom at 1621 Moore St in Over-The-Rhine at 7 p.m. on June 15. At the event, guests can play the game for the first time and order a set for a one-time launch price of $15.

Online sales begin June 13, with the game going for $25.

The game has no affiliation with Cards Against Humanity and is not an unofficial expansion deck.