In a since-deleted post, 2 Cheap Cars were offering $10 Pak n' Save vouchers in exhange for five-star reviews

Car dealers 2 Cheap Cars is offering $10 Pak n' Save vouchers to customers who leave then a five-star review on Google.

"We love good reviews!" the company wrote in a since-deleted Facebook page on Saturday night.

The post asked customers to give their local branch a five-star rating, take a screenshot and send it to the company in exchange for a supermarket voucher.

The offer was since deleted from the company's Facebook page.

Only the first 200 people to do so would receive a voucher, the post said.

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Customers haven't taken too kindly to the marketing stunt, with some labelling it as a bribe.

JOSEPH JOHNSON/STUFF 2 Cheap Cars has come under fire for its latest marketing stunt.

"The fact that you realise that your company getting a good rating is only worth max $10 worth of groceries suggests you already know you don't deserve the reviews you're asking for," one Facebook user wrote.

"This is so deceiving and gives a false rating of your company and service," commented another.

But some have played along, with many branches having received an influx of five-star Google reviews dated in the past week.

Last month the auto dealership was ordered to pay more than $320,000 for employment breaches and short-changing staff on wages.

An investigation by the Labour Inspectorate found 2 Cheap Cars owed 12 employees about $20,800. They were taken as a sample of the 83 employed by the business.

The company has also faced controversy in the past for its advertising. Earlier this year the company pulled an ad featuring a Japanese car salesman after it received complaints about perpetuating racial stereotypes.

The "Ah so" advertisement received 27 complaints, topping the Advertising Standards Authority's most offensive commercials for last year.

Another investigation by the Labour Inspectorate found two Hamilton car companies, run by the same person who operates 2 Cheap Cars, failed to pay employees minimum wage and was also in breach of keeping records and employment agreements. They were fined over $65,000 in penalties.

2 Cheaps Cars was unavailable for comment on Sunday afternoon.