The New York Times reported in December that a small group of people at Apple were “conceptualizing and even prototyping some wearable devices,” so we posted Federico Ciccarese’s creepy take on a wearable, curved-glass iOS device last week. Now, Swedish designer Anders Kjellberg introduces his iteration of the tech with an “iWatch” concept featuring FaceTime.

The mockup touts a Retina display, an 8-megapixel camera with HD and FaceTime capabilities, Wi-Fi, Bluetooth and Airplay support, a built-in, rechargeable Lithium-ion battery, 16 GB of storage, accelerometer, proximity and ambient light sensors, and eight customizable wristbands. Oh, and iTunes and apps—of course.

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According to Kjellberg’s website [translated]:

iWatch. Because it’s time.

Occasionally, I get concept assignments such as “how would the gadget X look like if Apple designed it?” And even if these missions are fun, they can also be very difficult. Apple, Steve Jobs (saligen deceased) and Jonathan Ive has a very good design for all the places on the market, from loggans placement on an iPod Nano to the hinge design on a MacBook. This means that when to imitate an Apple design on a product that is not designed by Apple, chances are that you run into a creative dead end: how the hell should it look like?Everyone knows an Apple product when they see it. The product is well thought out, functional and stylish design but this is not always something you throw together in a week. It is not enough, an aluminum chassis to make it look like Apple.

iWatch began with the mission of Swedish MacWorld to just type “how would X be if X were a iPryl” but after I supplied the illustrations are so hung iWatch left. I wanted to make another attempt with it, maybe I could make it neater and more in line with Apple’s style, if I got a little more time on me. There are quite a lot of concept illustrations of iWatch on the net because it is one thing many apparently feel Apple could manage quite well but none of these concepts were quite what I expected a iWatch would look like (most resembled most on a scaled iPhone). For a few weeks I tested various designs and the result you see above. Everything is modeled in CINEMA 4D and rendered with Maxwell Render.

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