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It's the newest case of unfortunate ad placement: McDonald's McRib billboards placed next to cancerous, rotting flesh depicted in an anti-smoking ad.



"Spotted a #McDonalds McRib advert next to a picture of a smoker's diseased insides that looks unfortunately similar!" one tweeter commented.



"Ever wondered what happens to the stuff from your insides when you smoke? It goes to make a McRib that's what! #mcrib" another writes.



The unfortunate juxtaposition surely can't help either campaign, and certainly adds a nausea-inducing link to McDonald's poor sandwich.

Spotted a #McDonalds McRib advert next to a picture of a smoker's diseased insides that looks unfortunately similar! pic.twitter.com/GsnbKVTzxa — Jon Opstad (@JonOpstad) January 16, 2015