Many in the media are choosing to criticize President Donald Trump's personal aspects rather than his policies, and that's creating a "conversation of toxicity," White House counselor Kellyanne Conway said Friday.

"It's incredible to watch people play armchair psychologists, ridiculing the president's physicalities, his mental state, calling him names that you wouldn't want your children to call people on the playground," Conway said on Fox News' "Fox and Friends."

Conway was responding to criticism over Trump's tweets slamming MSNBC "Morning Joe's" Mika Brzezinski and her co-host Joe Scarborough."

People are "feigning shock" that Trump wants to defend himself and hopefully change the conversation, as his critics are not reporting how the president is "fighting for all Americans, including America's women."

"We did a little analysis last night at my behest of 160 tweets in the month of June by the president," said Conway. "Roughly about 120 of the 160 dealt with policy bilateral meetings, what the president is doing here at the White House, what the cabinet is doing, news that he sees that he wants to convey to other people."

The president uses social media and controls his own platform, she continued, because "the middleman" can't be trusted to connect Americans with information they need.

"I do not like the way the president is spoken about for hours upon hours upon hours," she said. "I think it's really corrosive for the body politic and it also just denies people information."

She pointed out that the media has covered items such as Trump's tweets and the Russia investigation far more than achievements, such as "Kate's Law" and the fight to repeal Obamacare.

Conway, who earlier in the morning told ABC News' George Stephanopoulos that she "never said" she endorsed Trump's tweet attack on Brzezinski, insisted that as a woman who knows and works for him, he does respect women and is pleased at how he treats women in the White House.

"I'm the mother of four small children, four school-aged children," she said. "His daughter has children. His two daughters and his wife are three of the strongest, most intelligent, most courageous women I have ever met. They are all willing to be public servants at this point."

Trump also elevated women to the highest positions in his business empire and campaign, she said, and is "doing what he can do on behalf of America's women."

But, she said, he's also inherited a "big mess" where women worldwide are concerned, and that she herself has been attacked by outsiders based on her gender.

"I'm here for a bigger purpose," she said. "None of us are here for us. We are here as public servants for the American people. And you have to learn to swallow a lot to do that."