The 2017 College Football Playoff National Championship game is being held in Tampa, Fla. on Monday night. It turns out Tampa Bay is also hosting a gun show.

That is referee Mike Defee. And he is using that enormous bicep to let everyone know this is a first down.

A star has been born.

So far, Twitter is talking more about the ref's arms than the game itself. I love you, internet. #NationalChampionship #CFBPlayoff — Jason Adams (@JasonWCPO) January 10, 2017

Instead of the Pro Bowl, let's just have a boxing match between Ed Hochuli and this swoll ref. — Robert Mays (@robertmays) January 10, 2017

BEEF REF setting the tone for protecting the quarterbacks tonight and also letting you know the Westside Method really works — HAPPY MOO YEAR (@edsbs) January 10, 2017

this ref looks like the guy who shows up at the gym in a WWII hat and jorts, stretches for 45 minutes, then dead lifts 500 — Mina Kimes (@minakimes) January 10, 2017

That is some impressive physique. It’s also impressive he was able to get a shirt that tight on. They even called it a “smedium” on the broadcast!

The NFL is preparing a random test for performance-enhancing drugs for Defee immediately.

All hail BEEF REF.