This latest ad of Meat & Livestock Australia in the “You’ll Never Lamb Alone” series, it is very insensitive, irresponsible and total nonsense.

Not only it is defaming the religion, it is also highly inappropriate for, Hindu's, Muslim's and Buddhist's as well. So to say all the religions.

Soon this 30-second ad, will be a part of a broader marketing strategy that will also include in-store promotions, billboards and social media posts.

This should be stopped immediately, it can not be accepted whatsoever. We urge to the PM of Australia to please look into this matter at the earliest before it catches eye of foreign media and embrace the racist image of the country world wide.