In fact, it’s the number one factor determining where Americans shop—87% say that price is very or extremely influential.

Consumers also shop where they want to nowadays, whether it’s through an app, browsing online, via social media, etc.

They can also check prices via Google Shopping and price comparison sites like NexTag.

The point is, shoppers are smart so you have to be, too.

That’s why I’m about to share with you the best of these pricing strategies to help you grow your e-commerce business.