The fact that MSNBC host Rachel Maddow focuses excessively on Russia-gate is not new, and it’s not unique—clearly, there is some kind of ratings incentive for cable TV news hosts like her to chase the Kremlin dragon in lieu of topics that you or I might consider more concrete and more important. That’s life on the small screen, and while it’s easy to rue the melodrama and the superficiality, Russia has been the moneymaker since Trump was elected, and it’s not going to change.

That said, there’s a big difference between obsessively covering the Mueller investigation and…this.

This is something different, and bizarre, and frankly you just have to watch to understand:

I'm not even joking. I have so much work to do and I can't stop watching this. MSNBC often removes its most embarrassing debacles from the internet. Someone please do that here so I can get to work pic.twitter.com/sdNn20XBv4 — Glenn Greenwald (@ggreenwald) January 31, 2019

When I showed this to Paste's Jake Weindling, he said, “if you transcribed that and said it was Alex Jones ranting, no one would dispute your assertion.”

So I transcribed it. Here you go:

And it is like -50 degrees in that Dakotas right now. What would happen if Russia killed the power in Fargo today? Alright. What would happen if all the natural gas lines that service Sioux Falls just poofed on the coldest in recent memory and it wasn't in our power whether or not to turn them back on? What would you do if you lost heat indefinitely as the act of a foreign power on the same that the temperature matched the temperature in Antarctica? What would you and your family do?

First off, I have to ask: What is the point here, if it's not just blatant scaremongering? It seems like a vague reference to this story, which was—sorry to use the phrase—fake news:

Breaking: Russian hackers penetrated U.S. electricity grid through a utility in Vermont https://t.co/LED11lL7ej — The Washington Post (@washingtonpost) December 31, 2016

That was nonsense, and quickly led to this two days later:

Washington Post retracts story about Russian hack at Vermont utility https://t.co/JX9l0926Uj via @nypost — Kerry Picket (@KerryPicket) January 1, 2017

(Side note: For a comprehensive list of the media’s worst Trump-Russia failures, go here.)

So, again, in the absence any actual connection to actual Russian attacks on our grid, what on earth is Maddow up to here? Is she just using a nasty weather event to stoke the fear that Russia could make it worse? Because that’s definitely what it seems like she’s doing! And fearmongering on that level, with no evidence to support her wild speculation, is deeply irresponsible and extremely reminiscent of the conspiratorial ravings you’d see on Infowars or any other alternative right-wing media source. It’s building an enemy from scratch, and while the Russian government is not a choir of angels, Maddow’s insular red-baiting does no favors to anyone, on any side, and only encourages tribalistic thinking.

If this is what we can expect from her show, or from MSNBC in general, it may be time to retire the idea, once and for all, that we can count on any TV outlet to cover the issues that affect us the most on a daily basis, or to hold our institutions accountable for anything beyond the dark fantasies of a host who has clearly lost the thread.