Prototyping, marketing, advertising: concepts you'd expect from an adult business owner, not a 10-year-old. The Baby Toon is the result of her first grade science fair project.



Cassidy noticed that when her little sister would eat with a traditional spoon, she would often put the end in her mouth, which her parents say could have been dangerous. "I wanted to create a product that eliminated the long and sharp design of a traditional spoon," Cassidy explains.



With the help of her parents, Cassidy literally molded a few ideas together. After a few attempts, out came the elephant. "Its trunk looks like a spoon," she says.



The pink or blue soft, silicone spoon has rounded corners and edges. Cassidy says it's easy on an infant's gums, and the length of the trunk limits how far it can go in a baby's mouth. They're made in the USA, and this young boss lady's been selling them at $15 dollars a "toon."



"Now I have my own business and company," she smiles. While most kids her age focus on growing up, Cassidy looks to grow her business, so she's taking science fair to ABC's Shark Tank.



"We know that with the Sharks' help we could sell more than we could do alone," she says. Cassidy says she swam toward the sharks for help with shipping costs and marketing.