RE: DRAFT launch statement for progressive media

From:susan@messageinc.com To: pbegala@hatcreekent.com, tom@zzranch.com, john.podesta@gmail.com CC: sgreenberg@gqrr.com, agreenberg@gqrr.com, tara@campaigntodefendamerica.org Date: 2008-02-19 20:57 Subject: RE: DRAFT launch statement for progressive media

I hear u. btw, would def have rand beers with nat'l security/iraq being a key focus. who's the economic expert? _____ President of DLC. Unlikely to be helpful. Very likely to undercut us if things get hairy. I love Harold, but let's not put him in a position in which he might be taking heat. ----- Tom - can u run the statement by Mark Elias in addition to sandler? How about Harold Ford Jr? ________________________________ Statement looks good - so long as the lawyers approve. I would reach out to Obama supporters. Let me nominate Jamal Simmons. He's young (to me) Af-Am and way smart. He worked in the Clinton White House and now does commentary with me on CNN. Other prominent African-Americans should be courted, like Donna Brazile. How 'bout Dee Dee Myers? Not African-American, but rumored to be a woman. Knows the media as well as anyone. Hispanics, anyone? Can we ask Maria Echaveste but not Chris Edley? (I'm kinda pissed at Chris for telling the NY Times that the Clinton Admin had a mixed record on civil rights. Funny, he didn't say that when he was in the Clinton Admin). I will keep thinking. ----- could go with a short or long list of founders. it might be better to do it with 10-12 people instead of 50. feedback needed. DRAFT launch statement PROGRESSIVE MEDIA Progressive Media will serve as a communications and messaging nerve center for the progressive movement. We will create a robust echo chamber with messaging that spans from independent groups, to progressive partisans, to grassroots organizers, to the netroots. We will align messaging across broadcast and cable TV, radio, print, Internet, single-issue and advocacy organizations, progressive media, surrogates and new media. Through Progressive Media, during the 2008 election campaign we will focus on showing the public where John McCain stands on key issues facing America and the world. We seek to become a part of the permanent progressive infrastructure to last beyond the 2008 election. Breaking through the clutter of the modern media environment with a progressive message requires repetition of common themes from different sources organized by a central apparatus--that is the organizing task of Progressive Media. Founders List (sample--need people outside the campaigns) Tom Matzzie Paul Begala Susan McCue Stan Greenberg John Podesta Anna Greenberg Wes Boyd Brad Woodhouse Eli Pariser David Brock Jon Soltz Rand Beers? Arianna Huffington? Will Robinson? David Bennehaum? Rand Beers? Larry Mishel? Robert Borosage? Union folks? enviro folks? who else? bloggers?