Australians are increasingly shunning holidays to the United States as the Trump effect reverses the popularity of the country as a vacation destination.

There has been a significant decline in the growth rate of Australians heading to the US for their holidays, according to analysis of Australian Bureau of Statistics data by Finder. It shows the growth rate of travellers fell to just 0.6 per cent in the first seven months of 2017, down from an average of 9.6 per cent year on year since 2009.

Ilsa Harun chose to go to Tokyo instead of the US because of her opposition to Donald Trump.

Instead, Australians are heading to China, New Zealand, UK and Thailand at a far higher rate than those visiting the US last year.

Ilsa Harun, a Melbourne University student, said she would not not be travelling to the US while Donald Trump is President because of the recent immigration ban on some Muslim countries. She planned to go but said the ban signals to her that Mr Trump "doesn't want people like me in his country". Instead, she chose to visit Japan.