When you go to the video store and rent a wicked old VHS of Fight Club to watch with your hot girlfriend (must be brunette or it doesn't work as good) and you watch the movie and get kinky with her in the Robert Paulson scene.After the film you do the nasty and halfway through you completely go limp, totally dead, you hold your breath for as long as you can until that bitch thinks you're dead. Then and only then will she start to chant "His name is Robert Paulson. His name is Robert Paulson. His name is Robert Paulson." Then you finish inside her like never before and you realise that there is no girlfriend and she is actually your hand. Fight Clubbed