V. The decline in crypto prices is maturing the market

The market downturn in 2018 separates those interested inherently in blockchain technology and those interested in making a quick buck. While the price decline may not be a positive, it allows the market to mature and the serious players to double down on creating real products and businesses that will dominate in the near future. The bear market gets rid of the people who are in it for the wrong reasons. At Totle, we are using this time to build a strong foundation so we can thrive in the next growth cycle.

VI. Great UX will drive mass adoption

The need to bring the mainstream public to the crypto sphere, while acknowledged by all, does not require them to have a deep understanding of the underlying technology.

The consensus at all the events we’ve attended was that current products bring out too many technicalities and processes to the end user, which hurts adoption and usability. After all, not all people using credit cards understand how they work, and not all people using cell phones understand what processors and semiconductors were used to make them. Usability, trust, and transparency will drive growth and adoption more than anything, which further validates our mission.

Overall, the feedback and interaction at Korea Blockchain Week was overwhelmingly positive from any standpoint, and for that we are thankful.

Korea is a tremendous market for Totle, and we will be back in force!