While Dolby Vision been licensed by many TV manufacturers, Samsung isn't one of them; it's chosen instead to push HDR10+ as a royalty-free alternative. Now Warner Bros. is joining Samsung, Fox and Panasonic in supporting HDR10+ on its 4K video releases.

We don't have a lot of details, but the team insists that other companies are also interested in using HDR10+, and soon they'll have access when its certification and logo program opens up. If it takes off, then that could mean there's an extra sticker/setting to look for on your next 4K TV, Ultra HD Blu-ray player, or movie.

Click here to catch up on the latest news from CES 2018.