MarijuanaDoctors Ads New Jersey.JPG

MarijuanaDoctors.com said this week that it had launched an ad campaign in New Jersey through the cable provider Comcast. Today, the company and Comcast said ads never aired.

(Andrew Harrer/Bloomberg )

A commercial for a medical marijuana service that was said to be airing this week in New Jersey on late-night cable television did not actually make it to broadcast as originally announced.

A company called MarijuanaDoctors.com on Monday said it launched an ad campaign to Comcast subscribers in New Jersey. The ad, which was widely reported upon, promoted the website's services to patients and physicians who prescribe medical marijuana in states where it is legal.

But on Saturday, a spokeswoman for MarijuanaDoctors.com said the company had "received information" on Friday that the ad campaign did not actually air. “To the best of our knowledge, the ads were running,” spokeswoman Janet Falk said.

A Comcast spokesman said that's not the case.

"The ad has not appeared via Comcast Spotlight and reports and statements to the contrary are incorrect. All commercials are subject to final review by Comcast Spotlight prior to airing and during that process it was determined that the spot did not meet our guidelines," spokesman Steven Restivo said in a statement.

The announcement of the ad campaign was widely reported in the media, including by The Star-Ledger. At the time, Comcast spokeswoman Jennifer Khoury did not return The Star-Ledger’s requests for comment on the campaign.

USA Today had earlier quoted another Comcast spokeswoman, Melissa Kennedy, as saying the company's lawyers had approved the ads because they were to be viewed in states where medical marijuana is legal.

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