Apparently, rules are rules.

After Disney's Paperman won the Academy Award for best animated short Sunday, producer Kristina Reed began throwing paper airplanes, about three or four -- with kisses on them, like the ones seen in the film -- from her seat in the mezzanine.

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The paper planes were nowhere near the stage, instead shooting straight down from the balcony. It went largely unnoticed by the crowd, but security didn't think the act was very sweet, kicking her out of the Dolby Theatre auditorium.

It would turn out to be temporary. After a short protest, security brought her back to her seat about five to 10 minutes later.

The black-and-white Paperman, which played on the big screen ahead of Oscar-nominated animated feature Wreck-It Ralph (that film lost to Brave), is a blend of hand-drawn and computer animation directed by John Kahrs.

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The film tells the story of a guy who notices a woman on the train platform and then in the office window across the street from his building. Stuck in a paper-pushing prison of an office, he does his best to catch her attention but is at the mercy of the wind's whim, as it takes his paper airplanes far from their intended destinations.

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