Students at University of Texas (UT) in Austin will be openly carrying dildos to class coming Wednesday in protest of a new state law that makes it legal for gun owners to carry concealed firearms into public university campus buildings.

The Senate Bill 11, which was signed by anti-LGBTQ Texas Governor Greg Abbott, went into effect on 1 August.

Last October, UT alum Jessica Jin started a campaign called ‘Cocks Not Glocks‘ to protest against the legislation.

Even though she and her supporters weren’t able to stop the legislation, they are going ahead with their demonstration anyway.

‘It offers a visual representation of what it would look like if the gun lobby really got what it wanted, which is the complete normalisation of gun culture,’ Jin told Observer.

She added: ‘A lot of our American culture is still so puritanical, and we see that in the continual normalising of gun culture, while shutting down sex culture, which is pretty harmless and happy.

‘If the guns around you aren’t making you uncomfortable, then maybe this dildo protest will make you think twice about what it is that makes you feel uncomfortable, and why.’

UT’s Austin campus has a student population of around 50,000 students.

According to the campaign’s event page on Facebook, around 10,000 people have RSVP’ed for Wednesday’s showdown.

There’s also a pre-rally event on Tuesday where Jin and her team will be giving out as many as 4,000 dildos to supporters.

The Daily Show with Trevor Noah will also be sending its correspondent to cover the ‘Campus (Dildo) Carry’ exercise.

‘Hopefully students will leave dildos on their backpack as long as there are guns in students’ backpacks,’ Jin said.

In a separate but related event, UT’s faculty members are also holding a rally where people are encouraged to wear orange and speak out against the law in solidarity.

Visit CocksNotGlocks.org for more information about the movement and get some of their cute and punny merchandise here.