In the 2006 Richard Kelly film Southland Tales, the United States has been transformed into a porn dystopia, where military tanks bear the Hustler logo and adult film directors run a secret resistance movement bent on taking down the government.

New York Fashion Week may be a far cry from the Big Brother-esque surveillance state portrayed in the under-appreciated sci-fi film, but there was one show that brought to mind Kelly’s vision of a porn-branded future.

Last week, Hood By Air‘s catwalk featured models with Hustler and Pornhub logos splayed across their chests (and other body parts). They also wore amber goggles that referenced the kind of protective eyewear California porn stars were nearly mandated to wear on set when a 2013 condom bill was proposed in the state senate.

But the most provocative aspect of Hood By Air’s Pornhub-branded NYFW show was the hair and makeup.

Photo via NYFW.com

Fashionista spoke with a couple of the hair and makeup artists behind the high-concept look, who claimed it was inspired by kids playing with Vaseline.

“The look is inspired by mischievous children getting into household products like Vaseline, oils or beauty products,” Bumble and Bumble hairstylist Amy Farid told Fashionista backstage.

It’s unclear why the artists didn’t just cop to the fact that the models looked like they were covered in semen—the look was identical to a post-Bukkake glaze—but sure, mischievous children it is.

The show featured performance artist and musician No Bra (above) among its model lineup. No Bra‘s Susanne Oberbeck is famous for performing topless, her Lady Godiva-length hair covering her body while sexed-up queers frolic and make out in her videos.

According to Fashionista, the tools used to create the cumshot hair and makeup look included Vaseline, Egyptian Magic, and a special effects product called Ultra Ice that mimics the look of frozen water on skin.

Frozen water, as it turns out, is another way of saying loads and loads of semen.

SEE ALSO: Please touch the art

