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"Voters need to meet the real Hillary Clinton," read a 1992 memo drafted for the Bill Clinton electoral effort, marking perhaps the first time that particular effort was being undertaken. It has barely stopped since.

The conservative Washington Free Beacon dug up documents from a close Clinton ally, Diane Blair, that were stored with the University of Arkansas Library. It's an odd assortment of documents, mostly focused on brief journal notes from Blair's interaction with the First Lady (most of the files are from after Clinton's inauguration). The Free Beacon echoes the renaissance of attention being paid to Bill Clinton and his travails — championed by Kentucky Sen. Rand Paul — by pointing out that Hillary at one point referred to Monica Lewinsky as a "narcissistic loony toon." (Which, honestly? Pretty tame, given Monica's relationship with Clinton's husband.)

Among the papers, though, is that 1992 memo, created by Celinda Lake, a prominent Democratic pollster now with the firm of Lake Research Partners. It's almost certainly one of the first articulations of Hillary's political strengths and weaknesses, framed within the era and her husband's campaign, but also revealing a theme that will apparently never end: Voters just don't know the real Hillary.

First, voters need to meet the real Hillary Clinton. They have a distorted, limited, and overly political impression of her. They need to see and hear a broader, more diverse, and more personal portrayal of her character.

Among the concerns Lake expresses in the memo (which can be seen in full at the bottom of this article) were that voters worried about a "co-presidency" between Hillary and Bill Clinton — with memories of Nancy Reagan's strong role in her husband's presidency still fresh in mind. Some women felt as thought Hillary had disparaged stay-at-home mothers; others apparently felt that she came off as too stiff or elitist. "She needs to project a softer side," Lake writes, "some humor, some informality. Voters need to see her relating to people."