Dear RollerCoaster Tycoons,



This week we will be taking a slight detour in our production blogs to write a short pre-Game Developers Conference marketing update.







First, I would like to thank all of the fans who entered our Valentine’s Day sweepstakes led by our new Community Manager RCTCM . The sweepstakes entries were true to the RCT spirit – both creative and hilarious. It serves to highlight the importance of being able to build what you want, and the incredible things fans have been able to do with custom scenery. Fan creations are one of the very reasons we have had many serious design discussions on how and when to implement custom scenery features, as discussed in our previous blog posts.

But enough about production! As mentioned in our last blog, Atari has been extremely busy getting ready for GDC, so we apologize for not being able to get a post out sooner. However, I am happy to share that we’re going to reveal our second trailer very soon! We wanted to make sure we continued the story that began in the first trailer, while also featuring gameplay footage in a way that only RCT can. We can’t wait to show you!



The second piece of news is with the launch of our trailer we will also be launching our official Steam and Atari.com product pages; once those go live we will share a note about the release date of the game. We know a lot of you have been asking about our release schedule, and we will be addressing that shortly. Our primary focus is and always has been making sure we release the best possible game. We have exacting standards - RCTW must stay true to the franchise, be of AAA quality, and please our most dedicated fans, along with those who have yet to discover the magic of RCT.



I would like to take this time to ask all fans reading this blog that once the Steam page goes live to make sure to add the game to your Steam Wishlist and Follow the game. This is incredibly important to us as it allows us to not only communicate with you all automatically (most news will be posted there as well) but shows us and our partners the strength of the fan base. It takes two seconds for anyone to do and gives us, as well as you, a ton of value.



Lastly, as many of you have noticed, a few of our partners (particularly in retail) have already launched their product pages and in fact have shown a cool new piece of marketing material that I would like to officially share with you all. Below you will find the official reveal of the box cover for RollerCoaster Tycoon World. What’s special about this box cover is that it was designed almost entirely using models and art assets from the game. That means that a lot of what you see there will be available in the final game!







Box Cover Art from RollerCoaster Tycoon World!



NEXT TIME:

Remember to also check Steam once we announce the launch of the Steam page and Community Hub. Lastly, as always, join our forums and talk with our developers and producers about the game! Even though we can’t always confirm things when we see them, many of your ideas and feature requests are making it into the game and likely will be featured in a Production blog when the time is right.



Tune in next week for a special GDC edition of our Production blog where we will have screenshots, news, and moreRemember to also check Steam once we announce the launch of the Steam page and Community Hub. Lastly, as always, join our forums and talk with our developers and producers about the game! Even though we can’t always confirm things when we see them, many of your ideas and feature requests are making it into the game and likely will be featured in a Production blog when the time is right.

Cheers,

Mattlab

Executive Producer