Multiple football players from the University of North Carolina could be suspended one game or more this football season following self-reported NCAA violations of those athletes selling university-issued shoes and athletic gear.

WRAL confirmed the story with multiple UNC Athletic Department officials, including one person in the football program.

UNC became aware of the potential violations and self-reported them in February. The report was processed as a secondary violation by the NCAA in March.

Bubba Cunningham, director of athletics at UNC, issued a statement Wednesday evening, saying: "When we became aware of a situation within the football program, we self-reported what the NCAA deemed to be a secondary violation. I worked closely with Chancellor Folt and Coach Fedora to address this issue from an NCAA, University and Department of Athletics perspective, and we have taken appropriate disciplinary action."

Suspensions pend on the results of the NCAA investigation, those Tar Heel players involved could be suspended for a game or more. It is not known which players or how many players were involved.

The North Carolina football program switched to Nike’s Jordan Brand last season.