The Clemson Tigers, with a 13-0 record and the No. 1 seed in the College Football Playoff, are perched atop the college football world. Their dream season has produced priceless exposure for the university and a multimillion-dollar playoff payout for the Atlantic Coast Conference, of which Clemson is a member.

Now, a group with strong ties to the university wants to make sure the next wave of players is paid for its efforts. And the group’s members think they can do it without breaking N.C.A.A. rules.

The answer to the riddle of putting money in the hands of amateur student-athletes, who according to the N.C.A.A. cannot be paid, is crowdfunding, said Rob Morgan, a Clemson business school graduate and an anesthesiologist based in Greenville, S.C. His new website, UBooster, started on Friday with the goal of soliciting payments for high school recruits from fans, and delivering the money to the athletes after their college careers end.

“We think this is the direction college sports is headed,” said Morgan, who has been helped in his venture by a former Clemson football player and the interim dean of the university’s business school. “At some point, there is going to be an opportunity for players to make money, and here’s how we can be a part of it.”