A lot of people all over the globe can't attend Pride due to stringent anti-LGBTQ laws, while those in countries like the US don't attend out of fear of being ostracized by friends and family. According to a Pew Research Center study in 2013, more than half of the 1,197 adult LGBTQ individuals they surveyed have never gone to one. Dijk added that after the tragedy in Orlando, the message the company is trying to impart -- that people should be proud of who they are and who they love -- "is even more relevant."

You can access the Pride VR experience through a VR headset, including Google Cardboard. But if you don't have any, the YouTube video below works just fine -- simply drag the screen around to get a full 360-degree view of the scenes.