Everyone is so busy focused on quantitative metrics and short-term results that they forget to look at the big picture. It's okay, we've all been there but after working with a dozen startups this year I can confidently say all cryptocurrency companies are under-prioritizing genuine community development and relationship building.

Your Community Values need to explain what relationship people should expect when they interact with your company and in your communities. What are you about? What do you believe? Unless you are a massive corporation entrenched with market share with your position protected by laws, approaching your company culture passively or corporate-flavored vanilla is not going to end well for you.

These values are a simple way to let others know what you stand for and therefore what their support contributes toward. Without this knowledge, why would you expect anyone to care? Step outside of your own shoes for a moment and realize that you're just another project to all of us at first impression.

Here is a framework for your online community to better navigate the blockchain world. Crypto communities require more freedom of speech to succeed than most entrepreneurs have experience with or understand. Discover and implement your own core values to help lay the foundation for your company's success. Here's one of ours:

Once you have fixed on you governing principles, you must hold onto them as laws that you cannot transgress. Pay no heed to what is said of you for it is beyond your control. Epictetus - Encheiridon 50.

EVERYONE IS A HUMAN BEING FIRST and should be treated as such, even if they do not act like it or return the favor. We will be increasingly conscious of the long-lasting effect we have on others.

WE ARE MULTIFACETED INDIVIDUALS that will not allow others to label us with their oversimplified judgement, thinly-veiled attacks, masturbatory virtue signaling to brigades, or outward expectation.

YOU ARE RESPONSIBLE FOR WHAT YOU SHARE WITH OTHERS and there will be no assumption of your gender, color, sexual preference or any other potentially exploitative piece of information until implicitly shared.

HUMOR, EDUCATION AND SCIENCE PLAY AN IMPORTANT ROLE IN OUR SOCIETY and must be given open license to be politically incorrect, ask sensitive questions, and have the freedom to test ideas. Any conscious person is allowed to test boundaries and be funny.

REAL DIVERSITY ACCEPTS ALL VIEWPOINTS and respects eachothers' differences. This radical inclusivity is the truest way to accept all others regardless of creed, race, age, location, perspective, or belief.

WE WILL AVOID UNDERVALUING OURSELVES, our time, our potential, or anyone else.

WE CHOOSE QUALITY > QUANTITY and use our limited resources to maximize freedom, security, impact on overall human well-being, and sustainability.

SUCCESS IS BUILT TOGETHER through mutually beneficial relationships. Win-win outcomes are the most rewarding and must be the default growth strategy for humanity to continue moving forward.

EVERYONE IS REDEEMABLE. Life is meant to allow for growth and change. It is unjust to irrevocably commit judgement on a persons' character based on their interests, a phase of their life, past mistakes, differing ideas, or any specific written or uttered phrase.

Remember, we are human and imperfect too. If we break your trust or make a questionable decision, we implore you to contact us with your honest feedback.