A new Zogby Analytics survey has promising news for the White House, revealing that President Trump now has a 46 percent approval rating among likely voters — just short of a majority. But Mr. Trump’s biggest fans can be found among some familiar demographics, suggesting that many heartland voters still stand behind him.

“The president’s job approval rating is very strong among certain groups,” the analysis said.

It found Mr. Trump has a 64 percent approval rating among NASCAR fans — the highest percentage in the survey. It also found that 58 percent of Walmart shoppers give him the thumbs-up. Fifty-two percent of homeowners and even 57 percent of voters who have recently lost their jobs offer a positive review of the president.

“Trump’s numbers are also up among groups he has recently had trouble with, including union voters (48 percent approval), voters living in small cities (47 percent approval) and voters earning $75,000-$100,000 annually (57 percent approval), the analysis said.

“The president’s numbers have improved because he has rebounded with some elements of his base,” the report noted. “Trump’s numbers with men and women are both better. Among men, his job approval is 52 percent, while support among women has crept up to 40 percent.”

Among ethnicities, Trump’s numbers improved among Hispanic voters to 45 percent; 52 percent of white voters approve, though he only warrants a 17 percent approval among black voters.

“President Trump’s job approval rating has improved because the current economic conditions in the U.S. are getting better,” the analysis noted. “Not everything is pointing to an economic boom, but there’s increased optimism among businesses due to the recent tax cuts passed by Republicans and the stock market is at an all time high. These factors and others might explain an increase in the president’s job approval rating right now with voters.

“One of our survey indicators we use to measure how the economy is doing is to ask voters ‘How do you feel the next four years will be for the U.S. economy?’ The numbers are very positive — 54 percent believe things will be good.”

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