About the Project

This project has two main parts: the collaborative aspect and the poster aspect.

The name of this project came from our tutor while we were discussing our plans. Feminism has such negative connotations because of a loud minority making it about hating men rather than helping women. We chose “The ‘F’ Word” because feminism now is something often hidden and not discussed in actual terms. We needed a euphemism.

Collaborative

We are just two people. We experience certain levels of sexism but due to our area, race and general behaviour, we only receive a couple of kinds of sexism. Of course there are people who experience much more or just very different kinds and that is what we want to show. This isn’t exclusive to women either, sexism affects men too and we would love to show that side of it.

We have opened up our inbox for people to send us images of themselves with a sign answering one of these three questions:

Why do you need/want feminism?

What kind of sexism have you experienced? (And explain this in more detail if you’re comfortable doing so)

How do gender stereotypes affect you?

These are just guidelines. If what you want to say doesn’t fit into these three, feel free to send the image anyway - we’re more than happy to receive anything*. If you want to keep the photo anonymous you could also use the sign to cover up your face or keep your head/identifying features out of shot.

Submissions can be sent to jaydinefoley@gmail.com or jade.e.spain@gmail.com or uploaded through Tumblr here.

If you really don’t want to send a picture, we could still use your input. Our ask box is open for people to answer the questions in text form.

Posters

As well as asking your your input, we are also doing some studio shoots to put together and handful of posters to put up around town and our university.

The images will be very much inspired by Liora K’s Feminism shoot as well as Barbara Kruger, Gillian Wearing and Suzanne Lacy.

We want to show how a short skirt or low cut top does not equal consent and a woman’s body should not be something that is fought over regarding abortion and birth control. However we also want to show things from a male perspective and show how gender stereotypes can harm men too.

These images will be post-processed and turned into a poster with quotes from people who have sent us things, celebrities or ourselves. We want to make an impact.

The Exhibition

The exhibition will consist of around 12 user submitted images printed in A3 and displayed on the wall of one of the main buildings on campus. We will have string between these images where we will put up the text-based submissions and have blank index cards for our audience to get involved and write their own experiences.

As well as this, we will have posters around town, leading the way to the exhibition to draw in more viewers.