Bittrex- a U.S.-based cryptocurrency exchange platform has teamed up with Invest.com- a fintech startup-based in London to start a new EU-focused cryptocurrency trading platform. On Thursday, July 5, the exchange platform made a public announcement regarding the collaboration on its Twitter handle.

Together with https://t.co/A9qgek7HL8, we’re announcing a new partnership to launch a digital trading platform that will initially focus on EU customers. https://t.co/miSCiXfsT1 pic.twitter.com/JqyI3SzYEZ — Bittrex (@BittrexExchange) July 5, 2018

In the announcement made, they mentioned the aim to serve crypto investors with “the ultimate platform to trade cryptocurrency in a safe and secure environment”.

The new crypto marketplace will launch under the Invest.com brand and will provide trading with around 200 digital coins- a selection issued by Bittrex. Also, Invest.com is ready to contribute with its team of investment management expertise and trading experts.

The firms will leverage Bittrex’s exchange technology and Invest.com’s portfolio management experience to establish the new platform, the two companies said.

Their partnership reflects a decision by invest.com on actively engaging derivative trading, algo-trading, and equity trading to shift focus towards cryptocurrency. As mentioned on its website, the fintech company from now will solely operate within digital currencies.

Bittrex CEO- Bill Shihara expressed that the companies hope to “increase customers’ access to some of the world’s most innovative blockchain projects and further push adoption of this revolutionary technology.”

Shihara added that “the establishment of the exchange platform is only one part of the partnership as it will soon expand globally through new services and strategic partnerships.”

Meanwhile, the platform will initially offer customers only in the European Union; it also plans to serve amenities to other countries and regions with qualifications in future.

Itai Avneri- a spokesperson from invest.com, said:

“Our goal is to become the most reputable platform in the EU and later in numerous countries across the globe.”

When will the traders be able to access the new service was not exactly made clear, however, they can pre-register for an account on the exchange. According to invest.com, the newcomers and experienced traders can use this exchange service.

It is exciting to mention that “stepping back in February, Bittrex CEO and Invest.com announced another partnership on a crypto exchange aimed at the retail market called Zodiac”. There is no announcement or release information about the platform yet and details about it are not abundant on the web.

Let’s see what will be the next announcement on the collaboration? Wait till the next news is out!