Richest man of India Mukesh Ambani with his Reliance Industries is gearing up to take on the world's largest e-commerce company Amazon. Chairman of Reliance Industries Ltd (RIL) mentioned his next vision at the inaugural function of the Vibrant Gujarat Global Summit in Gandhinagar. According to Ambani, Reliance will create a new e-commerce platform for 12 lakh (1.2 million) retailers and store runners in Gujarat, in the next 12 to 18 months across the country. According to a report by Morgan Stanley, India's e-commerce market can grow by 30 per cent a year to $200 billion in the next 10 years up to 2027. The target is easily achievable with increasing usage of the Internet and smartphones in India, offers, and discounts by online retailers for everything from basic groceries to large electronic devices. The company is already working on the trials in six cities including Mumbai, Kolkata, Chennai and Bengaluru.