The 10 Marketing Facts That Will Transform Your Digital Strategy

Every year, the advertising industry evolves in new and unexpected ways. Fortunately, it’s possible to keep up with the latest trends by following the hundreds of studies continually published around marketing best practices. From consumer insights to bold predictions regarding the industry’s future, well-researched studies help to shape the marketing strategies of some of the world’s most powerful brands.

Below, we’ve compiled 10 of the most fascinating marketing facts from authoritative industry studies to help your business stay ahead of the competition. From influencer marketing statistics to the rise of online video, each is poised to alter the advertising landscape in coming years.