But the folks in the Sunshine State are clever. Not wanting to pass up a marketing opportunity, those trucks will be wrapped with a friendly message that bears the image of a hitchhiking snowman holding a sign that proclaims: “Florida bound.”

Doesn’t it just warm your heart?

“Florida is glad to help Washington, D.C. dig out from the snow I have seen on my visit here this week,” Florida Gov. Rick Scott (R) said in a release announcing his state’s contribution. “Our state will provide 15 dump trucks with a message of ‘Sunshine’ to encourage residents as they clean up and recover.”

Scott is getting a small taste of the winter weather. He landed in Washington on Tuesday for a series of meetings and events.

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Jim Boxold, Florida’s transportation secretary, echoed his boss’s sentiments: “The Florida Department of Transportation is proud to provide important equipment to the residents of the District of Columbia. Our trucks will not only help with snow removal, but will also remind Washington D.C. residents that the Sunshine State welcomes their visit anytime.”

Will Seccombe, president and chief executive of Visit Florida, the state’s tourism agency, was even more direct: “While Florida is proud to help out the nation’s capital in the aftermath of this storm, we also want to send a friendly reminder to our chilly northern neighbors that we have plenty of sunshine and warm weather for them to enjoy here in the Sunshine State.”

The Florida Department of Emergency Management is coordinating D.C.’s request for help. The EMAC is a mutual aid agreement between states and territories in the United States that enables them to share resources after governors have declared states of emergencies in response to natural and man-made disasters.