For any country that may be considering acquiring its first nuclear reactor, Russia's annual ATOMEXPO offers a seemingly simple solution. At a recent event, thousands of people from around the world flocked to a giant, czarist-era exhibition hall. A visitor could hear vendors such as Rolls-Royce talk about steam generators, watch reporters interview experts for a Russian nuclear-themed television program or pick up a “Miss Atom” calendar featuring the year's prettiest Russian nuclear workers.