It looks like Katy Perry may have to put in a call to Olivia Pope & Associates or an equivalent service. Because her new single ‘Bon Appétit’ is bombing – and in a big way.

Unleashed only a week ago, the Migos assisted track has experienced an uncharacteristically bad chart run.

Indeed, signs looked bad when it failed to ever reach the top 10 of US iTunes – a reality virtually unheard of for a “Katy Perry” release.

Fast forward a week and the track has vanished from the top 100 of the market leader’s digital store.

As at writing, it sits at #103.

Fascinatingly, its below its preceding single ‘Chained To The Rhythm’ (#83) and older efforts from the likes of Lady Gaga (see: ‘Million Reasons’ / #69).

With streaming figures looking equally problematic, it’s unlikely (although not impossible) that even a video will help this.

It definitely makes one wonder: If Katy is struggling to sell / stream singles, what fate awaits her album?

Your thoughts?