Analyses of big data are clearly essential for highlighting declines in Earth’s environment and its capacity to support humans. Yet, these impressive advances will not benefit the planet and its people unless we can act to achieve sustainability goals, so it is essential that big data coalesce with ongoing efforts to achieve sustainability. Unfortunately, this is not yet the case for many national and international policy processes. Despite international agreement on the Aichi Biodiversity Targets (which form the strategic plan for the Convention for Biological Diversity), many nations are not taking advantage of the availability of big data and derived products to achieve these goals. Numerous spatial data layers necessary for implementing the Aichi Targets already exist at the national or global scale, yet 80% of the 5th round of National Reports on these targets contained no actionable maps16. In most cases, a map of environmental phenomena requires additional analysis and combination with other datasets before it can be used to directly inform decisions, which may require additional resources (e.g., technical, financial) that are challenging for some less-developed countries to acquire.

It is essential that barriers to analysing big data and accessing derived products are removed. This could take the form of accessible outputs, such as the Global Fishing Watch, Global Forest Watch and global inter-tidal websites (www.globalfishingwatch.org, www.globalforestwatch.org, www.intertidal.app), or user-friendly analysis tools, such as REMAP – a free application that utilises the storage and analysis capacity of Google Earth Engine to map land cover change (www.remap-app.org). While there is a growing trend towards open data, some authorities still maintain barriers to access including fees, substantial delays, or incomplete data releases. For example, in the Australian state of Queensland, which has one of the most dramatic recent land clearing legacies, governmental reporting on vegetation clearance is often delayed by months despite the fact it could be monitored monthly. Ensuring the timely availability of big data products will require a sincere commitment to a shared vision for open data, before more procedural issues such as data management standards can be addressed. A number of international organisations are addressing this, with the WMO (World Meteorological Office, https://public.wmo.int/), possibly one of the longest running and best examples of what is possible from real global collaborations across many countries, while the GEO (Group on Earth Observations, www.earthobservations.org) links 108 nation’s earth observation capabilities to address sustainable development goals. Further, as international accords for conservation and sustainability are operationalised by countries, it is vital to engage national- and international-level decision-makers in government and industry in the generation of global datasets to ensure they are able to be used by all to make effective decisions.

The private sector is increasingly making influential environmental decisions and some large companies are committing to sustainability in their supply chains. Examples include ‘zero-deforestation’ and sustainably sourced palm oil pledges from Nestlé and McDonalds. Tracking the full supply chain for large corporations requires the use of big data analytics, particularly to balance the multiple objectives corporations seek from their supply chains (such as reducing carbon emissions and increasing profitability)17. The use of geospatial, earth observation and many other data will be essential for transparency and monitoring compliance by certification bodies, environmental NGOs and the corporations themselves. Ongoing research, particularly integrating qualitative data, is likely to enable an even closer coupling of big data analytics and sustainable supply chain management. Ultimately, the timely use of big data will be critical to placing commodity production and trade on a sustainable pathway.

Big data now must be harnessed for ecological forecasting to improve decision-making, in both the public and private sectors. Monitoring environmental change in near real-time can be beneficial if there is capacity for action at a similar temporal scale, which is often not the case. However, useful applications are emerging. For instance, Chen et al.18 investigated links between sea surface temperatures and interannual changes in fire activity in South America and forecasted the regional severity of the fire season with a 3–5 month lead time. Across the Middle East, Levin and colleagues19 integrated temporal data on night lights, wildfire, news databases and Flickr photos to identify World Heritage Sites affected by conflict in near real-time. In the marine realm, an automated vessel tracking and monitoring system (which uses a constellation of satellites and terrestrial receivers) can be used to inform models, which predict illegal fishing activity in real-time20. Identifying patterns of suspicious behaviour has allowed governments to conduct targeted investigations of particular vessels that may be undertaking illegal activity in their waters. Such ‘early warning systems’, should be given a platform in relevant management agencies—and closely linked with management action—to harness vast potential of these methods to improve outcomes for nature and people.

To ensure these close links with environmental decision-making, the acquisition and analysis of big data must be solution focused and address sustainability challenges while engaging with decision-makers and those affected by such decisions. From documenting our planet’s greenness to detecting where resources are being illegally harvested, big data analyses can now place detailed evidence of rapid environmental change in the hands of entities capable of management action. Ultimately, there must be a tight coupling of big data analyses and the sustainability agenda to ensure we do not run out of time and space to save our environment—and ourselves.