A Byron Bay fashion label has been enlisted to make vegan the new vogue.

In the Soulshine has partnered with PETA US to create a limited-edition crop top.



The tee is made with 100% cotton jersey and sustainable vegan ink.

It features button art with messages like "Animals Are Not Clothing", "There's No Planet B", and "Vegan Leather, Baby!"

Shoppers can order it from the PETA US catalogue or from In the Soulshine's online store.

In the Soulshine will donate a percentage of all sales towards PETA US' work to help animals used in the clothing industry.

Brand founder Tanya Camilleri said vegan fashion is the future.



"Animal skins are loaded with toxic chemicals to keep them from decomposing and are responsible for the slaughter of millions of living beings every year.

"It's clear we must find more sustainable, compassionate ways to get dressed."