Summary

About Truth Theory

Truth Theory Team

What We Bring To Dash

Truth Theory Numbers:

Dash Will Receive:

Exclusive sponsorship of our 12 part video series called “Open Letters To Humanity”



Watch full size video on Youtube: Video teaser intro:Watch full size video on Youtube: [b]https://youtu.be/Mb4LqnZg0Aw

Video teaser outro:

Watch full size video on Youtube: https://youtu.be/yY0uuD6Njx8

Example of banner1:

Budget (Estimate)

Delivery Timeline and Escrow

3rd of April first payment received

Open Letter Video Series 3 episodes released on April: 15, 22, 29 with consecutive weekly videos until the end of the 12 week series.

Open Letter Series Dash dedicated page on Truth Theory launched on 15th

20 branded videos published during the month

3 Banner ads placed on Truththeory.com connected with dedicated articles and Dash.org starting from 7th of April

2 additional Articles published about Dash in April

1st of May KPI report with the stats for April published on Dash forum.

3rd of May second payment released (using Escrow service)

Open Letter Video Series 4 episodes released on May: 6, 13, 20, 27

20 branded videos published during the month

3 Banner ads running throughout the month on Truththeory.com connected with dedicated articles and Dash.org

2 additional Articles published about Dash in May

1st of June KPI report with the stats for May published on Dash forum.

2nd of June third payment released (using Escrow service)

Open Letter Video Series 4 episodes released on June: 3, 10, 17, 24

20 branded videos published during the month

3 Banner ads running throughout the month on Truththeory.com connected with dedicated articles and Dash.org

2 additional Articles published about Dash in June

1st of July KPI report with the stats for June published on Dash forum.

Open Letter Video Series final episode released on July 1st

If the 50mln combined impressions on all the Dash branded content has not been reached the campaign continues until the goals are reached.

In the current climate when Facebook and Google are banning advertisements of cryptocurrencies and prices of crypto are constantly declining it is more important than ever to partner with strong media brands that have resources and infrastructure to promote Dash to a targeted audience.Sponsor Truth Theory Media for 12 part video series, sitewide sponsorship and dedicated Dash content.Truth Theory want to partner with Dash to help grow both of our platforms and challenge the current unfair and unstable power structure. We are proposing sponsorship for a 12 part series of open letter videos (and articles) addressing much of societies problems we are currently facing. The core theme of the videos will be how all of these issues have links to the financial system and how Dash can work as part of the solution. The series will be produced by our award winning film director Marko Randelovic . These videos will be published on various platforms (Youtube, Facebook etc) and promoted throughout our network of partners and influencers. This part of our campaign is designed to evoke emotional response and has strong viral potential, we will also have a dedicated page on our website covering the video series and Dash.We believe that with the latest restrictions Google and Facebook have placed on advertisers https://www.dashforcenews.com/google-to-ban-cryptocurrency-ads-deepening-crypto-blackout/ that it is important for cryptocurrencies to find alternative means of exposure. This is why alongside the video series, we are also offering dedicated content, site wide sponsorship and branding on all our videos and content."Truth Theory are new media facilitating the empowerment of humanity using honest, solution based and thought provoking ideas"Truththeory.com is a digital media brand which was established in 2010. Since its inception, we have had over 100 million page views, with 43 million of those views in the last 12 months due to rebranding and refining our message.Our rebranding was to shift focus largely towards solutions, instead of problems and to provide uplifting content. This also included a heavy focus on the creation of video content which gained us nearlyWe created a new concept which is that of New Media - we believe if we label ourselves as alternative, we will always remain an alternative to the mainstream, this is why we have coined the term “New Media” to replace the outdated “Old Media” paradigm. To learn more about it click here

We believe that Dash is a perfect match for our community. Our following has 45% based in the US, with nearly 22% coming from the UK, Canada and Australia. Our biggest city demographic is London UK, where we are based, and our followers are people looking for solutions to the current issues the world is facing. Our viewers are made up largely of activists and freethinkers, with many becoming interested in the crypto space, due to its massive growth and media coverage over the last year.205 million video views on Facebook (In the last 12 months)43 million pageviews on our website (In the last 12 months)1.7mln fans on Facebook17.7k fans on Instagram20.8k followers on Twitter26k email subscribersFacebook partnerships with several leading influencers totaling tens of millions of followersEpisodes will include: (Pilot) An Open Letter To All Of HumanityThen focus on:The Education SystemThe Financial SystemMediaSexualityWork LifePoliticsThe Legal SystemScienceThe EnvironmentHealthcarePrivatisationThe theme of the videos is the intrinsic link to the financial system and without being overly promotional - How Dash is a potential solution.[/b]2. A dedicated “Open Letters To Humanity” solutions page with Dash being featured.3. Exclusive branding of all video content produced by Truth Theory (20 videos per month). All video content produced over the next 3 months will have a “Powered by Dash” watermark and outro with a link to our dedicated Dash page.4. Banner ads on our website. The different banners will have a link to different pages so we can reach people who have a different understanding of Dash and cryptocurrency.- First banner: “Comparing Bitcoin with Dash” and redirecting readers to a dedicated page listing all the benefits of Dash ( link ) The reason? We believe many people recognise Bitcoin, but don’t know what Dash is. We want to capture their attention and show how Dash is solving many issues Bitcoin cannot.- Second banner: “Will Cryptocurrencies destroy banks?” This will be linked with a web page explaining how decentralized technologies like blockchain have potential to replace banks and how Dash is playing a significant role in this revolution.- Third banner will be sending people to Dash.org directly.5. We will write 2 dedicated articles per month about Dash, how to buy it, how to use a wallet, what are the benefits, how it is different etc. We can create article ideas and have the Dash community approve them before writing.6. We will provide a monthly KPI report.Dash will have sponsorship on all content created in the next 3 months, with an estimated 50 million impressions.The investment will be to sponsor our video series, expand our team and replace revenue streams provided by our current advertising partners.Open letter video series (12 episodes) $99,000 (over 3 payments of $33,000)Site wide and video sponsorship $45,000 per month(Total estimated reach is 50 million views/impressions)Costs will cover our team of writers, video editors, technical team, social media managers, acquisition of traffic, hosting, security and licences.At the current price ($393.83) 200 Dash per month for 3 monthsWe have an audience that are very much looking for solutions to the world's problems. We also have a diverse team who have skills in creative, marketing and traffic acquisition: we believe that we can not only bring banner impressions to Dash, but create a campaign that will educate and raise awareness of what Dash is and give the Dash community a return on its investment.April 2018:May targets:June targets:July targets:We are also looking for a longer term sponsorship should the first 3 months be a mutually beneficial partnership. We are open for questions and either myself (Mike Sygula) or Luke Miller will answer any that you have.