Anheuser-Busch InBev, the maker of Budweiser and a bunch of other beers, announced Wednesday that it is working with a Canadian medical marijuana company called Tilray to research drinks infused with cannabis. Before anyone jumps to conclusions: The beverages will be non-alcoholic, as almost all drinks made with cannabis are. You're not getting THC-infused Bud Light. And before anyone starts complaining: You know you can only handle one substance at a time.

Together, the companies will invest $100 million dollars into the cannabis beverages, CNN reports. Here's hoping a killer product comes of it.

Canada legalized recreational marijuana in October for adults 21 years or older, and it quickly has become a hotbed for big business investment in marijuana ventures. Molson Coors Brewing started working alongside Hexo Corp., a Canadian medical marijuana company, to make CBD-infused beverages this summer. Around the same time, Constellation Brands, which owns Corona and Svedka, among others, sunk $4 billion dollars into a Canadian weed company called Canopy Growth. Coca-Cola was in talks to work with a company called Aurora Cannabis, Inc., also in Canada, on CBD drinks, although that deal stalled out.

Brewers are experimenting with cannabis-infused, non-alcoholic beverages in the States as well, but with federal legalization still a long shot, their market is limited to 10 states where it's legal (or soon to be legal). On the bright side, a fifth of the country having legalized weed isn't too shabby.

Soon enough, marijuana products will be so commercial it won't even be cool anymore.

Sarah Rense Sarah Rense is the Associate Lifestyle Editor at Esquire, where she covers tech, food, drink, home, and more.

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