Publix made a series of political donations to a staunch ally of the National Rifle Association. Controversy ensued. Now, the company won't be donating to a Parkland victims fund because such a move would be too political.

That's what Fred Guttenberg, the father of Parkland shooting victim Jaime Guttenberg, claimed in a series of tweets Tuesday afternoon.

Guttenberg tweeted that Publix CEO Todd Jones told him Tuesday that last Friday's highly publicized die-in made it politically untenable for Jones to visit Parkland.

"He had the gall to say to me that because the die in made this so political that he would not be able to come down here to meet with the Parkland kids and families," Guttenberg tweeted, "and that Publix would not be making any donation to the victims fund."

Here is my follow up to everything that happened with Publix. I am extremely annoyed at @Publix now and the CEO Todd Jones. On Wednesday May 16th I called his office and left a message wanting to talk to him about the donation to Adam Putnam. At that time, news of the donation — Fred Guttenberg (@fred_guttenberg) May 29, 2018

When I finally had the chance to speak with him on Thursday, I asked him for two things. One was to come to Parkland and to visit with the families who have been affected by this violence. He had explained to me that morning the change in Publix policy and I asked him to come — Fred Guttenberg (@fred_guttenberg) May 29, 2018

Putnam. He said he would get back to me on both items. When I did not hear back, I called again today and we did speak. He had the gall to say to me that because the die in made this so political that he would not be able to come down here to meet with the Parkland kids and — Fred Guttenberg (@fred_guttenberg) May 29, 2018

Putnam and the lack of response from Publix until there was an outcry. The victims in Parkland did not make this political. — Fred Guttenberg (@fred_guttenberg) May 29, 2018

A spokesman for Publix, Florida's largest private corporation, did not immediately respond to questions about Guttenberg's claims.

News of the supermarket chain's support for Agriculture Commissioner Adam Putnam, which was the Tampa Bay Times reported May 15, ignited a political firestorm. Liberal activists, including survivors of the February Marjory Stoneman Douglas High School shooting, took exception to Publix supporting a vocal NRA supporter in Putnam. They organized boycotts on social media and on Friday, many participated in a "die-in" at at least one south Florida Publix location.

Minutes before that demonstration began, Publix announced that it would suspend political contributions.

"We regret that our contributions have led to a divide in our community," the company said in a statement.

Guttenberg tweeted Tuesday that Publix made the choice to enter the political arena, and they are now facing the consequences.

Putnam and the lack of response from Publix until there was an outcry. The victims in Parkland did not make this political. — Fred Guttenberg (@fred_guttenberg) May 29, 2018

"To be clear, this became political because of the donation to Putnam and the lack of response from Publix until there was an outcry," Guttenberg tweeted. "The victims in Parkland did not make this political."

Previous coverage: Publix is supporting Adam Putnam's run for governor like no politician before

Previous coverage: Publix suspends political contributions amid statewide protests