The giant parent company of a beer maker that generates a turnover of $ 15 billion annually and boasts with 24,000 employees has participated in a crypto pilot project. The company decided to get involved in blockchain technology testing for shipping activities.

We are talking about Anheuser-Busch InBev, based in Belgium. The company is already member of a consortium designed by Accenture, that aims to test the blockchain- based projects. Among other members we find APL, logistic firm Kuehne Nagel and an European organization whose name is not disclosed.

The pilot project includes 12 shipment solutions provided by Accenture. These have been submitted to different jurisdictions, respectively are subject to different regulations. According to Accenture, the results “confirmed that blockchain can reduce operating costs and increase supply chain visibility.”.

The Vice President of international logistics Ab InBev company, Danillo Figueiredo stated that:

“We continually evaluate new technologies and innovations to enhance our operations to meet consumer needs and deliver the freshest beer. Blockchain technology will be transformational to our business and the world. It reduces mistakes, digitizes information and improves the supply chain process so we can focus on our core business of brewing the best beers for consumers.”

The project aims to modernize the delivery operations. It plans to convert the traditional paper-based system into a digitized one. Using digital technology, the company will strive to support streamlining the process of distributing information between different stakeholders.

Anheuser-Busch InBev is not the only company that has decided to get involved in such pilot projects. We can also mention the Japanese shipping firm Mitsui OSK Lines, which enjoys a successful partnership based on the use of the proof-of-concept system with IBM, in order to streamline the logistics operations.

Also, in 2017, the influential shipping Maersk, based in Denmark has finished successfully its first live blockchain trial. The world’s largest shipping company has also signed a partnership with IBM, benefiting of an open-source fabric blockchain software.