A writer called Jim Browne has been criticised for an article about Ireland which is both factually incorrect and filled with hateful comments.

The rant, entitled 'Get Stuffed,Eire', featured in Country Squire Magazine.

In its Twitter bio the publication refers to itself as a "ground-breaking magazine which post-Brexit provides a platform for voices from the overlooked Great British Countryside”.

We'll start with the cover image for the article, we're not sure if this is supposed to be a 'Country' house or simply what Jim thinks an Irish home looks like.


His figures were all over the place as he exaggerated Ireland's dependence upon the UK, while we won't even start on his reference to our 'northern friends Sinn Fein'.

"The southern Irish – just like their northern friends Sinn Fein – can be trusted about as far as one can throw them. Nothing has changed.

"Britain is far and away Ireland’s biggest trading partner, accounting for 50 per cent of exports from the Republic. Ireland is virtually entirely dependent upon its larger neighbour for energy, importing 90 per cent of its oil and more than 90 per cent of its gas from the UK."

He went on to mention Leo Varadkar, Bob Geldof and even Michaella McCollum...

"The Irish Government under its latest lippy Taoiseach, Leo Varadkar, continues the Irish tradition of being bloody difficult...Varadkar sees Brexit as an opportunity to be a pain in the situpon. He has said the country will not “design a border for the Brexiteers” as his foreign minister said there was no proposal to make the Irish Sea the new frontier with the UK after withdrawal...Eire is the land of puppy farms, rain-soaked holidays, dingy bars, drugs mule celebs, verbal diarrhea and squeaky fiddles – that fool Bob Geldof comes from there. A “country” where the burglars from Britain with surnames like Kettle and Rafferty – return to build eyesore “palaces” in ratholes like Rathkeale (a small Irish town swollen by the proceeds of crime). Eire is bankrupt yet replete with EU white elephants (many unfinished as the money dried up to complete motorways and other infrastructure)...The country’s banking history is a joke – wasted away on a property boom and buying in furniture restoring old British castles for narcissistic Irish “entrepreneurs”."

He goes on to claim that 'Eire 'is "certainly not a nation" and even the Irish breakfast comes in for criticism in the no-holds-barred attack.

"Eire’s history is basically British – before that it was a bunch of warring families and a corrupt church involved in an incessant spiral of gobshiteing and slaying – certainly not a nation. The best things in Eire are all British – amongst them Cadbury's chocolate, Jack Charlton and the English breakfast. Even their much-heralded patron Saint was a Brit and they had to kidnap the poor fellow – at the age of sixteen Patrick was captured by a group of Irish pirates who brought him to Ireland where he was enslaved and held captive for several years (one wonders if the plastic Paddies in Boston and Chicago who dye their rivers green know this?)."


It gets better....

"Want to see some Irish loyalty? During the Falklands Crisis even Guinness considered turning itself into an English company and was prepared to drop all associations with Ireland.

"If Britain wants to it can run Eire into the ground where there are no consolations – its spotty youths will brain drain again to the US and Britain and its economy will crumble. In a decade, after some bumps in the road, Britain and the North of Ireland will flourish..."

Jim is clearly an angry, angry man.

Showcasing some good Irish humour Twitter users have been taking the piss out of the article.

Others have rightly pointed out that there's no place for such vitriolic musings in the media.

It's been slammed as "disgraceful" at best and "racist" and "xenophobic" at worst.


UPDATE:

The backlash for Country Squire magazine continued after RTÉ journalist Philip Boucher-Hayes contacted Land Rover over their apparent advertising on the website.

The company got back to him and promised to have their advert removed as did Barbour.

Dear Philip, Land Rover does not endorse these views and we are speaking with our advertising agency to remove the advert. — Land Rover UK PR (@LandRoverUKPR) August 12, 2017


Hi Philip, unfortunately this advert has been placed without our consent. We are taking action & do not in any way endorse these views. — barbour (@Barbour) August 11, 2017

Things took another twist then as Land Rover discovered it was a fake advert before adding that they'd be addressing the issue with their legal team.

Dear Philip, our investigation into this matter shows that the Land Rover advert is actually fake and not placed by us or our agents. — Land Rover UK PR (@LandRoverUKPR) August 12, 2017

We are raising this with our legal team — Land Rover UK PR (@LandRoverUKPR) August 12, 2017


Country Squire Magazine expressed their delight at the rise in traffic after the article went viral.

Huge increase in website traffic and engagement on twitter past couple of days. Figures going through the roof! Thanks to all:) — Country Squire UK (@CSquireMagazine) August 11, 2017

Before one of the Irish readers got some hilarious revenge.

A Message From the Editor Regarding Jim Browne's Piece on Eire Yesterday. pic.twitter.com/IyYp9zfqGo — Country Squire UK (@CSquireMagazine) August 12, 2017