HOUSTON – Intel has unveiled new technology that allows apps to open, not with a password, but with facial recongnition.

The company hopes the new technology will replace passwords.

You start with an app called True Key.

Once you have that dowloaded you register and take a photo of your face with your smartphone camera or webcam.

Instead of opening up websites by typing in a password, True Key will open them up for you based on your image.

True Key plans to operate on a "freemium" model.

It will be free to be used with 15 websites.

To use it with more sites, there will be a fee of $19.95 a year.

To sign up for a test version of the app, go to TrueKey.com.