Taking a leaf out of Fifty Shades? Penélope Cruz's sister Mónica channels hit novel in sexy new Agent Provocateur lingerie ad



As the sister of Hollywood A-lister Penélope, Mónica Cruz was always going to be a beauty.

Now a new campaign, for luxury lingerie brand Agent Provocateur, has revealed just how alike the two siblings are.

Mónica, 35, who is a celebrity herself in her native Spain, appears to be channelling hit 'mommy porn' bestseller Fifty Shades of Grey in the sexy series of images.

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Flying solo: Mónica Cruz, the younger sister of Hollywood A-lister Penélope, is the star of a sexy new Agent Provocateur campaign that bears similarities to the plotline of hit trilogy Fifty Shades of Grey

True to form, the label pushes boundaries of acceptability by setting the shoot in a former London prison, in a dark, windowless room with a chain hanging from the ceiling.

But despite the similarities to Fifty Shades, the campaign actually has a very different concept. Titled Wilhelmina: Show Your True Self, Mónica plays a Victorian woman whose true spirit is unmasked by a magic camera.



Daring: True to form, the lingerie label pushes boundaries of acceptability by setting the shoot in a former London prison, in a dark, windowless room with a chain hanging from the ceiling

However suggestive the resulting photos, the actress and dancer looks sensational in the fall/winter collection.

One set, the Novah, in deep fuchsia-red satin with a black lace overlay, features a balconette bra and high-waisted briefs giving it a retro, Fifties-inspired feel.

Another design, the Whitney, is rather more daring: a complex arrangement of black straps that only the most toned of bodies could pull off.

Risqué: Among the looks Mónica models is the Whitney design, a complex arrangement of black straps that only the most toned of bodies could pull off

In shape: Mónica, like her sister, began her career as a flamenco dancer and clearly still works out

Of course this is clearly no issue for Mónica, who, like her sister, 38, began her career as a flamenco dancer and evidently still works hard to keep in shape.

Agent Provocateur creative director, Sarah Shotton, told WWD: 'She’s a professional dancer, a very sexy women. I’ve never seen a woman move like that...

'Mónica is a beautiful embodiment of the Agent Provocateur brand, knowingly sexy and empowered by her own sensuality.'

Sister act: Mónica (right) with sister Penélope at the launch of their collection for Mango in 2007

This is not the first time Mónica has fronted a fashion campaign. In 2007, she and Penelope joined forces to create a collection for Spanish chain Mango.