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Used Rolex watches are big business for unsavory sellers. What's real and what's fake? That's what buyers need to know. "The question is simple but the answer is seldom easy," says Avi Dayan, an international expert on used Rolex watches. "Trickery and deceit is the hallmark of those who peddle phony Rolex watches." The finest Rolex detectives 'know the devil is in the details,' says Dayan. "When the pros inspect a watch their attention is always focused on the little things most people would never notice."

An international expert on used Rolex watches, Avi Dayan, offers 10 tips for telling a real Rolex from a fake one.

10 tips that tell a real Rolex from a fake

They have never manufactured a watch with a see-through case. If you see a glass-back case on a watch, move on. You're not looking at a Rolex. Rolex has never fabricated a case or a band with even the smallest amount of rubber. You know it's a fake if you feel rubber. Skeleton dials display the moving parts of a timepiece. They have never made a skeleton dial. Oyster Perpetual watches always have a screwed-back case - never a pop-up. Oysters are fabricated of steel, gold or platinum. Chrome or chrome-plate is never used. Only men's full-size watches have day and date features. The case of a President is platinum, 18-karat yellow or white gold - never steel or two-tone stainless and gold. Rolex watches are not gold-plated - ever. When it comes to gold, a Rolex is either 14 or 18-karat gold. Surprise, surprise. Rolex does indeed, make a quartz movement watch - the perpetual Oyster. But, be careful before you buy. Quartz movement comprises fewer than 10% of all Perpetual Oysters. The other 90% are conventional automatic Rolex movements. They are a Swiss company that has in years past manufactured watches in various other countries including the U.S, Mexico, Italy, and Venezuela - but never China. A "Chinese-made Rolex" is a genuine fake. Avi Dayan has owned San Francisco-based A&E Watches for more than 16 years.

Also, check out things that you can do to protect yourself:

Never buy a watch on the street. Never buy used Rolex watches from an Internet dealer - unless he also operates a brick and mortar store situated in a secure, respectable location. A customer always should always have the option to visit the proprietor's store and personally inspect a watch. A used Rolex, like a new one, should always come with a warranty.

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