U of L has released the online edition of its 2018 football media guide, and the cover has instantly created quite a buzz.

Hey, when you lose Lamar Jackson, you’ve gotta find a way to keep the star power around the program up.

There’s so much to love here, but let’s break down the best parts:

1. The mere fact that Justify is made to look like a member of the Louisville football team is glorious. He even gets his own identification text just in case you thought he was either an ordinary horse just tossed on the cover for no reason or a fourth Cardinal wide receiver.

2. I love that the background is a barn and not a football field. Just in case you didn’t notice that one of the four major cover subjects is a horse and not a human being, the barn really drives the point home.

3. The smiling faces of Jaylen Smith and Dez Fitzpatrick’s juxtaposed with Justify’s no-nonsense demeanor is brilliant. This horse isn’t here to take pictures, his mind is already 100% on Sept. 1. Justify wants ‘Bama.

The rest of the country seems to have fallen in love with U of L’s work here.

Coolest cover of the year. https://t.co/ZhgiJghMwM — Suzanne Halliburton (@suzhalliburton) July 17, 2018

Louisville replaces a Heisman Trophy winner with a Triple Crown winner https://t.co/pbpbEzhXEM — The legend (@thelegendratman) July 17, 2018

Amazing. If this doesn't win the best media guide design from @CoSIDAnews.... https://t.co/azoF1wgGpd — Eric Wieberg (@ewieberg) July 17, 2018

This is epic https://t.co/kqjhnIc4Xc — Mark Cooper (@mark_cooperjr) July 17, 2018

Most famous animal on a media guide since Florida put a crocodile on its 2003 media guide cover https://t.co/AeP2QHLlSM — Brett McMurphy (@Brett_McMurphy) July 17, 2018

This is excellent https://t.co/qweEE5l7tk — Brooke Pryor (@bepryor) July 17, 2018

This is the best sport. https://t.co/D79FujzWK9 — Justin Ferguson (@JFergusonAU) July 17, 2018

If this leads to our game being a reboot of the 1976 Don Knott’s/Ed Asner classic Gus, make no mistake: we are HERE FOR IT . https://t.co/LQkV9KY6IK — CampingWorldKickoff (@CWKickoff) July 17, 2018

You can check out the full online edition of the 2018 media guide here.