The Australian Taxation Office has looked overseas and called in the big guns.

The ATO has paid online entertainment and news giant BuzzFeed – known for its lists such as "19 struggles only Game of Thrones Fans understand" – to make and distribute animated posts about the heavy subject of superannuation.

The ATO has contracted BuzzFeed to create posts about the need for young Australians to consolidate their super, according to an internal newsletter sent to the agency's 20,000 staff.

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