Litecoin (LTC), the peer-to-peer blockchain based cryptocurrency, knows its target group very well and leverages their interest areas to establish a connection. Founded by Charlie Lee in 2011, the platform uses a hashing algorithm for fee fewer transactions in a secure environment. Litecoin has been able to secure the interest of traders and investors through tactical alliances making it visible before the masses. The current market data of LTC places it at a stronger position for longer sustenance.

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