Summary: The apparent entryism at Amazon — a pattern which pays Microsoft for Linux and Android — continues

THE mobile dysphoria of Microsoft has left it facing an exodus of executives and a trail of dead products, several of which being mobile devices. Microsoft lost billions in the area, and this generalises well.

“The move comes as reports suggest the retailer-turned-e-book-maker is building its own mobile to rival Apple’s iPhone.”

–The Register Amazon, on the other hand, has seen relative success with Kindle, but more Microsoft executives move into Amazon, the latest being this one: “Robert Williams, a WinPho business development boss, has left Redmond and tweeted he’s now “at work” at the online shopping centre. Williams had been with Microsoft at least until May.

“The move comes as reports suggest the retailer-turned-e-book-maker is building its own mobile to rival Apple’s iPhone.” (but with Microsoft tax)

Following many departures we saw more and more Microsoft people entering Amazon (Kindle, for example, is now managed by former Microsoft staff), which then decided to pay Microsoft for Linux and Android. We called it entyrism. Let us hope that Amazon does not become another alter-ego of Microsoft in the same way Nokia and Yahoo did. █

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