Jacinda Ardern talks about her meeting with Rotorua tourism operators affected by coronavirus. (Video first published on March 19, 2020)

New Zealand cinemas remain open as others around the world close in reaction to Covid-19, but it's not all smooth sailing.

The weekly box office takings in New Zealand have dropped 13.29 per cent in the last week, with bigger loses expected as movie releases are pushed back and people choose to stay home.

Cinemas around the country were impacted on Wednesday by the government's latest announcement on mass gatherings, with no more than 100 now allowed at indoor venues.

This will put a strain on the bigger cinemas but smaller boutique cinemas are carrying on.

STUFF Cinemas around New Zealand have introduced seating separation measures to limit contact between people

Wellington's Roxy Cinema will stay open for now, according to co-owner Ray Letoa.

Because of new releases being delayed, the team have become "creative" with the films being screened.

He said many of the regulars were still coming in to see movies that had been showing for at least a month.

He was also looking to run some cult films and classics.

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"We want to be a 'breather' in this hard time," he said. "And offer a sense of normality."

Following the government's mass gatherings announcement the cinema has made an effort to allocate more spare seats around patrons and lower the number of seats available at screenings.

STUFF Miramar's Roxy Cinema is staying open... for now.

But Letoa said customer numbers hadn't dropped from this time last year.

"Generally [this time of year] is quiet," he said. "We're still getting people in.

"We really appreciate it."

The cinema also has a restaurant and cafe, where seating has been reduced already for "patron comfort".

Letoa is awaiting advice from Hospitality New Zealand about his work space and what the new restrictions mean for staff.

The government is working with the hospitality industry, with more information to be released in the next 24 to 36 hours.

Hoyts said in an email that the organisation had a limit number on bookings to ensure it didn't reach the mass gatherings cap of 100 people.

It's also introduced "in-seat separation" guidelines for all its New Zealand cinemas.

In an email from Hoyts head office in Australia, it said "we are constantly reviewing our operations in the light of developments and will respond to any updates from the health authorities".

It is still advertising the preview screenings of Disney/Pixar film Onward from this Friday before general release on March 26.

DISNEY Onward is now available to stream on iTunes and Google Play and will be debut on Disney+ on April 24.

In other parts of the world cinemas are closing and films are being delayed.

Disney has delayed the release of its Marvel film Black Widow as cinemas close in the United States.

Major theatres in the UK have also shut.

Universal has started to put new releases online for rental, while Sony is set to release the new Vin Diesel action film Bloodshot digitally this month.