What would you do if you were a restaurateur and a customer requested that your servers “show more skin”?

If you’re Daniel McCawley of Atomic Grill in Morgantown, West Virginia, you make lemonade out of lemons. Or, er, appetizer specials out of sexism.

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After one Atomic Grill customer made an inappropriate request regarding the servers’ dress in a now-deleted UrbanSpoon post, McCawley was offended. “It was brutish. I was upset. I m a father of a 12-year-old girl and I ve got five sisters,” McCawley told ABC News. “The way that women are treated is pretty personal as far as I m concerned.”

But rather than rise to the bait, McCawley decided to acquiesce to the customer’s request – in a manner of speaking.

That’s why, through Memorial Day, Atomic Grill will be offering a potato skin special for $7. And the best part? 100 percent of the proceeds from the sexism-defeating snack will go to the West Virginia Foundation for Rape Information Services.