Hugh Kretschmer’s surreal photography have been described as curious, imaginative, unusual, conceptual and a little dark, but dark in a good way. And indeed it is a bit surrealistic giving the viewer’s imagination full vent.

His work is often dreamlike and playful, yet confronting the viewer with current social issues. It is a commentary on the human condition, and seeks to embrace the strengths and weaknesses we all share; illustrated through quirk and irony.

The Los Angeles based photographer is specialized in advertising, photo illustration, editorial photography and design. ‘My ideas are conjured-up by my dreams and desires of what life would be, if only…’

He describes his current work as “an amalgamation of different influences from many years of absorbing.” This rich sea of inspiration mirrors Kretschmerâs method, in which he looks for projects that “will bring me the most creative satisfaction. It is best if it also gets me out of my comfort zone and has me trying things that I have not done: build a prop in a way that is untried or solve a visual problem by a technique that I have not used before. I may sweat and I may fail. But at the end of the day, I can at least say I tried.”

Meet also Surrealism photography by Thomas Barbèy HERE!

According to Kretschmer, “ My ideas are conjured-up by my dreams and desires of what life could be, if only… They are commentaries on the human condition and seek to embrace the strengths and weaknesses we all share; illustrated through quirk and irony.”

See more surreal photos HERE!