ServAdvisor enables retailers\ service providers to channel their marketing budgets into rewarding the consumer directly for their attention and engagement instead of paying large sums to the media giants.

ServCoins is a utility token that will become the currency that enables retailers and service providers to utilize this powerful blockchain distributed platform to influence and reward consumers to make smarter choices.

ServCoins will be awarded to ServAdvisor App users, retailers, service providers and ServAdvisor itself from their own ServAdvisor Coin reserves.

Retailers and service providers can incentivize ServAdvisor App users with ServCoins to view their product information as well as to give ServCoins as rewards for consumers who complete product-specific actions, thereby creating a powerful combined marketing and incentive tool.

ServCoins can be used to incentivize customers to engage, take actions, or simply integrate ServCoin as part of an in-built loyalty program. This reward model incentivizes users to interact with retailers\ service providers and continually redeem and spend ServCoins where appropriate.

This means that retailers\ service providers, who wish to use the platform to promote purchase, will be required to have a sufficient balance of ServCoins in their digital wallets in order to reward ServAdvisor App users.

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