In partnership with DNV GL, VeChain is announcing it’s first ever third-party initiated, developed and managed decentralized application (dApp) for VeChainThor is here, and its name is My Story!

My Story is an off-the-shelf blockchain based digital assurance solution for the food and beverage industry combining deep industry expertise of prominent industry leaders, and DNV GL, with independent physical audits, data collection, and verification services.

The Italian wine sector is the first to use of My Story working directly with the four wine producers Michele Chiarlo, Ricci Curbastro, Ruffino and Torrevento who partner and collaborate with VeChain and DNV GL straight on this disruptive solution. These industry leaders will feature the My Story label on their bottles in stores, using the VeChainThor blockchain solution and VeChain hardware tags, by the end of the year.

Luca Crisciotti, CEO of DNV GL — Business Assurance

“My Story illuminates products and their supply chain for the benefit of consumers, who will have instant and in-depth access to key product characteristics such as quality, authenticity, origin, ingredients, water and energy consumption and more, all verified by DNV GL along the entire transformation process,” says Luca Crisciotti, CEO of DNV GL — Business Assurance.

The My Story solution will not be a stand-alone application for the wine industry but will transcend to be an application accessible across a wide variety of markets.

Digital Transformation Director in DNV GL — Business Assurance Renato Grottola said:

“My Story is our first solution based on our brand new Digital Assurance concept which already goes far beyond tracking a product from the point of origin up to the consumer. The VeChainThor powered application will be available on DNV GL’s data management platform Veracity. This is only the first step of a longer journey in which we will leverage on the combined and coherent use of Blockchain, IoT, Data Curation and Artificial Intelligence to help customers building trust on their products, improving their performances and increasing efficiency in processes.”

VeChain continues to expand it’s use cases alongside the strategic partners such as DNV GL to bring blockchain solutions to enterprises all over the world.

My Story is an excellent pioneer for the many third-party initiated applications being built on VeChainThor.