A fitness blogger is inspiring women to love their bodies by sharing photos of her ‘not so flattering side.’

31-year-old Ashlie Mostad regularly posts about nutrition, working out and healthy living on her blog, Foodie Girl Fitness, which are often accompanied by photos of her super fit bod.

But she’s also keen to prove that social media isn’t always as it seems.

With more than 85,000 Facebook likes, the blogger decided to post two side-by-side images of herself that were taken at the same time but in different poses and from different angles.

“If I'm going to show you the posed, put together, professional sides of me, I'm gonna make damn sure you see the not so flattering sides too,” she writes.

“Because, contrary to what society has taught us to think, our worth isn't measured by how many belly rolls we have, or how many dimples on our booty, or how much jiggle hangs out on our arms.”

By sharing the images, Ashlie hopes to comfort those blinded by the smokes and mirrors created by social media.

“We've been told for years that we're not good enough until we {insert any of the thousands of ideas of perfection that has been fed to us over the years},” she adds.

“But I call BS. I say that the real magic happens when we embrace who we are, at every angle and size.”

The fitness fanatic wants her photos to send a message reminding those who are reading that they are “worthy and beautiful and special.”

She goes on to explain that despite her job, she too struggles with body confidence at times.

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“This doesn’t mean I don’t also struggle with embracing this body I was given, but it does mean that I understand working on loving me is the most important job I will ever have.”