The Partnership for a Drug-Free New Jersey rolled out some funky new, retro-style ads on the PATH train that are more likely to entice kids into experimenting with heroin than dismay them. After all, unlike the crappy dope in the 70s, this new shit has way less impurities.

Even poor R2-D2 got dragged into the mix. Someone might want to tell the ‘Partnership’ that K2 has been outlawed by the DEA already. Way to reignite the interest though.