A 3-year study was performed by Currys PC World to discover the top trends within the UK gaming industry. A number of interesting facts were found, with one being that Tekken was the most tweeted game in 2017 with 1.9 million tweets. We were contacted by one of Bandai Namco’s PR firms that is closely tied to the research and they made us aware of the study.

The article states, “The top game on Twitter? Fighting tournament game Tekken was the most tweeted game of 2017 with 1.9 million tweets.”

Along with that, they also found the following:

Gamer attitudes on Twitter are overwhelmingly positive

33% of all tweets about gaming in the past three years came from females

Minecraft (+190%), Mario Kart (+95%) and Warcraft (+13%) all saw their popularity on Twitter increase in 2016, while FIFA, Grand Theft Auto and Call of Duty all saw decreases.

To collect the data they say, “Our Twitter data was based on a list of the ten most popular video games, curated using a variety of sources. We added in keywords relating to seasons, themes and events, and ran a Twitter search for all languages and all regions from 1st January 2014 to 31st September 2017. We also used the YouGov Profiles tool to explore the personalities of British gamers. YouGov Profiles contains data on 330,000 GB citizens to provide information that is statistically representative of the whole population.”

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Source: Currys PC World