Despite evidence suggesting that men’s experiences of gender discrimination are increasing, there has been little research exploring the topic. This article examines college men’s ( N = 145) experiences of gender prejudice and how they respond to the events. Participants most often reported experiencing a hostile or negative comment about men, and the instigators were female and friends or partners of the victim. Most participants reported that they respond by confrontation (70, 48%), followed by a non-behavioral psychological response (34, 23%), non-confrontational response (25, 17%), and not doing anything (16, 11%). Distress level significantly predicted the use of confrontational responses. Clinical and research implications are discussed.

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