rs3771 Sep 05, 2014 Yes, indeed - wish it would be sooner. Now, the truth is you won't see a dramatic difference between a 1080p and a UHD image, certainly not on 50-60 in. TVs and beyond. Where the difference will likely show up is on very large screens like 100-200 inches, IMHO. I do have the Sony true 4K 1100ES projector and also have the Sony FMP-X10 4K Media player and I have watched true UHD videos at my home and found nothing totally dramatic in terms of resolution. I'm displaying a 200-inch image and the 1080p material holds up really well even at such large display. Now, the one thing that'll jump out is the "expanded color" - you won't know what you're missing until you see it. All 1080p material is upscaled to UHD on my Sony PJ and of course, it is high end, but the expanded color is so good that I can't go back to plain old 1080p. I did watch the Amazing Spiderman 2 trailer in UHD and to my surprise, it looked no different from 1080p material. May need more exposure to start discerning the differences. I honestly struggled to tell the difference between DVD quality and Blu ray quality several years ago on my 50-in TV but it slowly grew on me. Now, when I play DVDs on my projector, it looks like crap because of the blow-up. I haven't spent much time viewing UHD material yet although I have access to it via my media player - did watch a few short video clips - nothing really stood out that clearly differentiated the true UHD from an upscaled HD video source. That said, I need to spend more time watching. The 4K Media Player menu screen though on my 200-inch display looks as sharp as viewing on a 13-inch laptop. It really is ultra-sharp. So, need to get used to it - but the color gamut deal is very true - just the expanded color alone is enough to take your breath away. As far as collecting new 4K (or really UHD) blurays, they'll take their own sweet time to show up, especially the older ones - so, even if you want to upgrade some older titles, they may not really be available for like another 5-10 years...I'm sure all the new ones will start showing up in 4K. Now, here's another thing - I watched Men In Black "Mastered in 4K" bluray - and I can clearly tell it is a different animal - very very very crisp and sharp relative to any normal 1080p bluray. Sony claims that "Mastered in 4K" is as close as you can get to real 4K at the moment - and I found this to be true with my one sample bluray. On the other hand, I also watched the Ghostbusters Mastered in 4K bluray and that looked like an upscaled DVD to me (very soft). So, need a lot more viewing - but 4K will definitely be exciting on very large screens. Now, I can't wait for the first Dolby Atmos encoded bluray to show up - should be happening soon. I haven't quite gotten the gear yet though. Plan to add 4 ceiling speakers to accommodate Dolby Atmos.