But this linguistic nuance mattered little to Belarusians, who seemed delighted at the opportunity to get naked and poke a little fun at their leader, who is about to celebrate 22 years in power.

Under the hashtag #getnakedandgotowork, office workers, hospital staff, gardeners, joiners and many more began to post saucy pictures of themselves and workmates engaging in their usual business in the buff.

Most of the comments went along the lines of “If our leader says we must…”, according to the Russia Today media outlet.