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Zlatan Ibrahimovic could be in trouble with the FA over his involvement with a new betting company.

Manchester United striker Ibrahimovic is expected to be helping launch BetHard, which aims to become Europe’s leading sports betting brand.

But the FA are ready to look into Ibrahimovic’s potential involvement, to see if the 36-year-old striker has breached their strict rules and regulations with regard to betting.

If Ibrahimovic is found to be in breach of FA rules, the Swede is likely to be asked to cease his activity with the company or risk facing sanctions.

Players, along with managers, coaches, match officials and club employees, are prohibited from betting on matches, transfers, managerial appointments, team selection or disciplinary matters.

(Image: Getty Images Europe) (Image: AFP)

The ruling also forbids individuals from advertising or promoting any betting activity that they are prohibited from being involved in, which is the area Ibrahimovic may have breached.

FA rules state: “An individual participant, when acting in a personal capacity, shall not be permitted to advertise or promote any betting activity that the participant is prohibited from engaging in by rule E8(1) or E8(2).”

(Image: Getty Images Europe)

The FA rules on betting have been tightened up in recent years to cover not only the placing of bets on matches, but involvement with companies that promote gambling.

Joey Barton is banned from playing until June 1 after placing 1,260 bets on matches or competitions over a 10-year period in breach of FA rules.

Although Ibrahimovic has not placed any bets, the FA are likely to want to clarify the extent of his involvement to see if any of its rules have been broken.