“We started realizing that it was — there was this sort of elephant in the room, if you like, that was never been grappled, and it crossed between all the different sectors and all the different organizations that we were working with. And mental health was the thing. And we realized no one was talking about it. No one wanted to talk about it. And what was very interesting from when we set up the campaign was not one celebrity wanted to join us. Not one person wanted to be involved in the mental health campaign ‘Heads Together.’” “Really?” “Yeah, absolutely.” We went around —” “And you reached out to a lot of —” “We ran out to a lot of people and nobody, before we started, was interested in being a part of ‘Heads Together,’ because it was mental health. That was two years — three years ago. And that was a big deal. And then obviously, once we start getting the ball rolling, once we started showing people a lot more what we’re going to do, and people realized that Catherine, Harry and I put our necks on the line here, that actually maybe it was O.K., we could join. When I started feeling issues myself — it was from my air ambulance work. I was dealing with a lot of trauma on a day-in, day-out basis, and stuff that your body is not programmed to deal with. There’s just no way it is. For some reason, we are all embarrassed by emotions. British people particularly, we‘re very embarrassed about revealing our emotions.”