Late last year, on a track shared with Nicki Minaj and his good friend Chris Brown, Drake had a memorable line: "I like my girls BBW," he said. "Type that wanna [NOT APPROPRIATE FOR WORK HOURS] and eat some lunch with you." Well, I guess the dude's not alone. New analytics data from recreational website PornHub suggests that searches for "BBW" are way up since 2013. "BBW, or Big Beautiful Women, is the porn-world shorthand that is generally used to search for content featuring curvier ladies," the company writes in a new, safe-for work blog post. "In short, over the course of the last 28 months, there has been a considerable 47% increase in these types of searches." (The analytics were dug up for a project with Mic.com.)

Where are most of these searches taking place? Well:

PornHub notes that the geographic data lines up perfectly with a previous analysis about butts.

Read more here.