The Alan Sugar years:

After the biggest stock flotation in history made the two Steves super-rich, they were now bona fide businessmen. And, as any MBA will tell you, that's shorthand for "a snappy 1980s suit and eradication of any unsightly facial hair, please".

Eagle-eyed fans continue to wonder whether Jobs is wearing any trousers with his suit: the enigmatic smile on the face of the Japanese woman featured on the Mac screen is giving nothing away.