Take a second look! Some people believe that Time magazine purposely gave Donald Trump horns on his 2016 Person of the Year cover.

The conjecture began to pick up steam on social media shortly after the publication revealed the president-elect, 70, as their choice for the annual title. In the photo, the letter “M” in Time is placed directly above the mogul’s head.

“Ok so it’s probably just me but has Time magazine given Donald Trump the Glasgow traffic cone treatment or Devil horns?” one person wrote via Twitter.

A second joked: “Donald Trump may have won Person of the Year, but Time wins Magazine of the Year for using the ‘M’ to give him devil horns.”

Actress Alyssa Milano’s reaction garnered more than 3,000 likes. “Horns,” she tweeted along with the magazine’s cover. “They gave him horns.”

Time dismissed the idea on Wednesday. “Any resemblance to cats, bats or devil horns is entirely coincidental,” the mag wrote in a new story.

Additionally, the publication gave 34 examples of past Time magazine covers that appeared to give people horns. (The list was updated from a story published in March 2015.) The list includes Trump’s Democratic rival Hillary Clinton (November 2009), Pope Francis (December 2013), Prince Charles (May 1978) and Russian president Vladimir Putin (December 2007).

Read more reactions below:

Those are totally devil horns on Trump on the cover of Time. — Landon Godfrey (@landongodfrey) December 7, 2016

Wow. They must really hate Trump at Time. Look, the M over his head makes horns. They have him HORNS! — Joseph G Sukhbir (@josephsukhbir) December 7, 2016

Barron: Daddy, they made the M Devil horns!

Trump: That’s right sweetie, I’m a devil! Boo! Now eat your pancakes. — Jon Daly (@jondaly) December 7, 2016

https://twitter.com/ashleyblogging/status/806578724556701696

They put horns on Trump? I won’t buy their magazine! — Nana (@nanaziegler) December 7, 2016

https://twitter.com/jckindle/status/806568931389538306

I love the position of Trump’s picture on Time magazine. It really brings out his devil-like horns ? — Marilyn Fregoso (@littomarilyn) December 7, 2016

The “m” in Time gives Trump devil horns. — Travis Marsala (@travis_marsala) December 7, 2016

Guys, stop thinking that TIME put “devil horns” on Trump. It happens all the time and besides, it doesn’t matter. — Doug Wilson (@realdougwilson) December 7, 2016