Kanye West dropped a new album this week — not just any album, but a faith-based gospel record complete with a choir. Jesus Is Lord pairs nicely with Kanye's other new(ish) project Sunday Service, where he travels all over the country to host a Christian worship service on — you guessed it — Sundays.

Coming from someone who once wrote a song declaring: "I am a god," it remains to be seen if this latest, more reverent trend in Kanye's life will last. Christians have questioned whether he's faking it. Personally, I don't think that's our place to question. Instead, I question whether or not he's running for office.

West teased a possible presidential run once in 2015 and again in 2018. It’s true that he has been increasingly vocal about politics ever since he became one of the Trump administration's most outspoken and unexpected supporters — but he actually has a long history of making political statements. Back in 2005, during the aftermath of Hurricane Katrina, West made his brutal and infamous comment: "George Bush doesn't care about black people."

A full decade later and Kanye is kicking it in the Oval Office with the first Republican president since Bush. In what seems like rebrand after rebrand, he has changed opinions or shifted positions fairly regularly. His primary policy goals seem to include something about the 13th Amendment and also prison reform. What is perhaps surprising to some is that West and his wife Kim Kardashian have a pretty strong record on that issue. Kim has widely promoted the First Step Act since its passage and even guided some of President Trump's pardons as well.

It hasn't been all smooth sailing, however. After a brief honeymoon period with TPUSA founder Charlie Kirk and his accomplice Candace Owens, Kanye burned out on politics. He got a taste of the rot that exists in the system and seemed to realize that cynical people would use you for their personal gain. Many pro-Trump activists (including myself) believe that Kirk and Owens are wholly to blame for the brief running out of Trump's biggest supporter in the black community thanks to their incessant grifting.

But Kanye's new album and a dramatic shift in his lifestyle suggest he's still considering that run in 2024. It's my view that American politics is 90 per cent name recognition, 5 per cent policy, and 5 per cent public perception. It goes without saying that Kanye has incredible name recognition — almost as pervasive name recognition as Trump when he ran. He's improving his public perception in the eyes of the US public with this shift towards Christianity. And with his brief history of criminal justice reform and focus on repairing the black community, Kanye's got the policy.

'Imma let you finish' - Kanye West's most controversial quotes Show all 10 1 /10 'Imma let you finish' - Kanye West's most controversial quotes 'Imma let you finish' - Kanye West's most controversial quotes "I was the best new artist this year" Kanye asserted this after losing the New Artist of the Year award at the 2004 American Music Awards Getty Images 'Imma let you finish' - Kanye West's most controversial quotes “I am the number one human being in music. That means any person that's living or breathing is number two.” Kanye made this claim while appearing on the Wendy Williams show in 2007. He had recently released the album 'Graduation' to critical acclaim Getty Images 'Imma let you finish' - Kanye West's most controversial quotes “Yo Taylor, I'm really happy for you, I'mma let you finish, but Beyoncé has one of the best videos of all time. One of the best videos of all time!” In arguably the most famous incident of his career, Kanye bravely stole the microphone from then 19 year old Taylor Swift during her acceptance speech for the Female Music Video of the Year at the 2009 MTV Video Music Awards REUTERS 'Imma let you finish' - Kanye West's most controversial quotes "I walk through the hotel and I walk down the street and people look at me... like I'm Hitler" Kanye said this during a mid-set rant while on stage at the Big Chill festival in 2011. Despite releasing the acclaimed 'My Beautiful Dark Twisted Fantasy' in 2010, he was still widely disliked following the Taylor Swift incident PA Archive/PA Images 'Imma let you finish' - Kanye West's most controversial quotes "I am Picasso. I am Michelangelo. I am Basquiat. I am Walt Disney. I am Steve Jobs" Kanye compared himself to these visionaries in a mid-set rant on stage in Paris, 2013 AFP/Getty Images 'Imma let you finish' - Kanye West's most controversial quotes “My greatest pain in life is that I will never be able to see myself perform live.” In 2013, Kanye opened up to reveal more Kanye. His pain is understandable, considering such performances as his at the BRITs in 2015, where he came on stage with an entourage of flamethrower wielding grime artists (pictured) Getty Images 'Imma let you finish' - Kanye West's most controversial quotes “I have to dress Kim everyday so she doesn’t embarrass me.” Kanye tweeted this in 2014, around the time that he was designing the first Yeezy range AFP/Getty Images 'Imma let you finish' - Kanye West's most controversial quotes “By 50 percent [I am more influential than] Stanley Kubrick, Apostle Paul, Picasso… f***ing Picasso and Escobar. By 50 per cent more influential than any other human being.” Kanye made this claim backstage after appearing on Saturday Night Live in 2016, he did not show his working out Getty Images for Yeezy Season 3 'Imma let you finish' - Kanye West's most controversial quotes "My wife just called me and she wanted me to make this clear to everyone. I don't agree with everything Trump does. I don't agree 100% with anyone but myself." This quote followed Kanye's recent expression of love for Donald Trump on Twitter, in which he claimed that he and Trump were "dragon energy" Getty Images 'Imma let you finish' - Kanye West's most controversial quotes "When you hear about slavery for 400 years... for 400 years? That sounds like a choice." Kanye made this comment in a May 2018 interview with TMZ. He later clarified that, in saying slavery was a choice, he meant "we can make our own reality" PA Wire/PA Images

More than that, West can't be touched. The man has survived several “cancelings”. There's no further opposition research to be done; the Hollywood tabloids would've published it long ago. Kanye's wife might have a sex tape, but in this day and age, does that really hurt anymore? And speaking of Kim Kardashian, she's getting a law degree to help with her forays into prison reform activism — another step that will make the family more palatable to the public.

Then there's the base Kanye is appealing to: Republican, evangelical, and deeply supportive of Trump. That's his new target demographic, and he seems to be dragging his old demo along as well.

A Kanye West presidency is entirely plausible thanks to the current president. Trump opened the door for more Hollywood tough guy superstars to run for office at any level. When you have a reality star in the Oval Office, a world-famous rapper isn't that much of a stretch.

So, Kanye's got the black vote, he's got the Trump-lovers, he's got the evangelicals, and he's got the youth (obviously). Not only is Kanye going to run for president, but I wouldn't bet against him to win.