And… there was also a caffeine update. Well, mid October there was an update to Panda – somewhere in there was a Vince update and then caffeine saw an update in early November. Did you notice a change in the search results? Do you feel like they’re better or worse?

I’ve had several sites that have “fluctuated” through these updates, some better, some worse. One or two were dramatically worse.

I don’t seem to be alone in seeing some impact and here’s a summary of what the issue is and what to do about it.

Panda is about lowering the importance of sites that are thin in content. It has been easy to rank sites without much content for some time. Just throwing a few back links (in many cases also thin on content) and you could do quite well.

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