Super Bowl LIV champion Travis Kelce just invented a new drinking game.

You may be used to seeing pro athletes use a hockey championship trophy, the Stanley Cup, to chug celebratory alcohol.

Now, it’s for football, too.

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There’s no cup on the Lombardi Trophy, so the bro-gotta-bro party boy tight end created the Lombardi Luge with a Bud Light on the flight back from Miami.

The 6-foot-5, 260-pound rowdy star posted on Instagram: “Growing up playing hockey, I always wanted to chug out of the Stanley Cup after being crowned a Champion.... No cup on the Lombardi, so I decided to take a ride down the Lombardi Luge!! #LombardiLuge”

He’s not just the life of the party: He is the party.

The whole football party.

Sunday night, Kelce had six receptions for 43 yards and one touchdown during the Kansas City Chiefs’ 31-20 comeback victory over the San Francisco 49ers.

Kelce surely is doing a pretty good job of getting himself into the record books with his play on the field.

He holds the NFL record for the most seasons by a tight end with 1,000 or more yards receiving, with four and counting.

This athleticism, flowing with feral grace, comes from the riotous dude whose silly, entertaining, ridiculous, hilarious -- or all of the above -- dances to celebrate his touchdowns instantly go viral moments after he gets into the end zone.

Kelce has “Hit the Quan” and done “The Chicken Head” and everything in between.

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“I just love to live life, man,” Kelce previously told The Associated Press with a big smile. “And I like to enjoy happiness along the way.”