Telefonica, Spain’s telecommunication services provider, has partnered with Microsoft to use blockchain and Artificial Intelligence (AI) in expanding its digital innovation.

As per sources, Telefonica will leverage Microsoft’s Azure platform to build new services tailored for the telecoms sector. The company is already using AI to improve its customer relationships and is looking forward to reaping more benefits of Azure AI.

Satya Nadella, CEO of Microsoft, has commented that under the partnership, the company will help Telefonica develop new services on its Azure and Azure AI platforms. It has also been stated that the scope of the partnership includes customer-focused technological innovations over the previous systems.