With the announcement that the new Ford F-150 would be aluminum intensive, we’ve all been pretty giddy. This is the truck all trucks aspire to be. Maybe not in a rugged sense, but the F-150 is the best selling truck in the country for 43 years running. What’s even more staggering is that the F-150 is the best selling vehicle in the country for 32 (!!!) years straight. So when Ford makes an announcement about their moneymaker, we listen.

And speaking of money, that’s exactly what Ford announced yesterday. According to Autoblog the starter F-150s, the XL and XLT, get priced at $26,615 and $31,890. The King-Ranch will set you back $49,460 and the top-of-the-line Platinum trim will be a scarcely believable $52,155. Those last two take jumps of over $3000 compared to the outgoing model.

The bigger news, which we all knew about, is the aluminum use had shed 700+ pounds off the beefy truck. This should return better MPGs and make this the daily driver truck of choice for people that hate minivans. As of yesterday, orders are now being taken by Ford. If you want one, have at it. And by looks alone, this is set to be the best F-150 yet.

Photo Credit Autoblog