SNKr, the street culture ecosystem powered by blockchain, disclosed that they have obtained strategic investment from the venture capital alliance, Nova Club. Organization members involved in this investment include: Bitrise Capital, Consensus Lab, Chain Capital, QRC Group, Collinstar Capital, CRC Capital, BN Capital, Waterdrip Capital, Quest Capital, BitAsset Ecofund, Krypital Group, Skyline Capital, DFund, BitMart Labs, and IBG. The organization will provide in depth support in multiple aspects, including community, technology, markets and others.

About SNKr

SNKr, initiated by SWELL, is an application project built on the public blockchain of VeChain. With “Real Recognize Real” as their core vision, they are committed to applying blockchain technology to the mass consumer market. They are focused on empowering the street culture industry with blockchain technology, while introducing young enthusiasts of street culture worldwide to the encrypted assets community. By embedding designer brands, limited edition sneakers, fashion toys and other fashion items with blockchain encrypted NFC chips, SNKr can provide anti-counterfeiting service to the brands, and help brands communicate with users directly. Meanwhile, SNKr would like to build a decentralized trading platform by authenticating and tracing ownership with blockchain technology, and solve the problems faced by centralized platforms caused by counterfeit products and non-transparent authenticating process.