Larry Scott, the Pacific-12 Conference commissioner, flew to Beijing on Sunday to start an apparently unprecedented effort by a college sports league to establish itself in a foreign country.

Scott plans to spend four days there meeting with various officials to put together a “road map” for a way to expand the presence of Pac-12 universities in China. While Scott has his eyes on Central America, South America, India and other Asian nations in the long term, his immediate priority is establishing the Pac-12 in China.

Scott said in a telephone interview Saturday that he expected the Pac-12 to play games in China in the next three to five years, and that he hoped the league’s cable network would someday be available there.

There have been college football games played overseas, and dozens of colleges have sent teams in other sports on foreign tours, but the Pac-12’s initiative to become more involved in China is believed to be the first concentrated effort by a league to establish itself overseas. Pac-12 presidents and athletic directors say there is a strong desire for the results to transcend sports, hoping that an increased presence in China will lead to recruitment of future students and positive cultural experiences for their athletes who travel there.