Cavaliers Sign Deal With Mobile App 15 Seconds Of Fame

The Cavaliers signed a deal with mobile app 15 Seconds of Fame that starts in the second round of the NBA Playoffs. Fans who attend Cavs games at Quicken Loans Arena will have to download the 15 Seconds of Fame app and take a selfie. Using facial recognition technology, the app will receive all videos and photographs when a fan appears on the video board. The app also will work during Cavs playoff watch parties at Quicken Loans Arena. 15 Seconds of Fame signed deals with the Suns and Univ. of Michigan men’s basketball last season. It also reached pacts for a couple of one-off games with the NBA Kings and Devils.