CLANCY OVERELL | Editor | CONTACT

Sports journalism in Australia has this week sunk to levels lower than Australian music journalism, as failing newspapers and TV stations scour the news cycle for some sort of outrage.

This comes as an almost comically unaccomplished but somehow high-profile sports reporter, from a media company that has not adapted well to the invention of the internet, has this week taken a break from vilifying the Roosters and the Sea Eagles and instead decided to vilify the Aboriginal community.

Ray Kent, who may have played a bit of Super League reserve grade back when there were 22 professional clubs in Australia and every cunt was getting a go, has spent the last week not reporting on the 2020 launch of God’s Winter Game – but instead playing the victim over a 10 second shot of a proud Aboriginal man in the new NRL promo.

As someone whose never been to war and only celebrates ANZAC day for the gambling, Ray Kent obviously couldn’t give a fuck about this synthetic uproar about why the Aboriginal flag got a ten second shot and the Australian flag only got a one second shot.

It’s something he’s been directed to do by his editor, as even Australian sports media resorts to the lowest rung of talkback commentary and begins whingeing about the great replacement of white people.

“You know what gets clicks mate” Ray’s editor tells him.

“We need to help the Boomers take their minds off this Coronavirus. It’s terrifying them”

“Go after the blacks and the Lesbians. Give them something to punch down on”

The television advertisement, which celebrates a 30-year anniversary of the campaign originally launched by Tina Turner has drawn criticism from some members of the media as well as bogans who couldn’t name three players on social media.

The five-second inclusion of an Aboriginal flag also appeared to hit a nerve for Australian media commentators, with many claiming it was divisive and not fair to the 35% of NRL players who are white people from Australia.

In response to this disgusting display of diversity, droves of media identities like Ray Kent have taken the new route of dragging politics into their reporting.

We spoke to Ray Kent over a few pints of Carlton Draught at his local pokies-dive where he drinks every night because he is a failed alcoholic.

“It sure is great to no longer have to write exclusively about sex tapes and someone bashing someone at the pub” says Ray.

“I don’t know if I know enough about politics to keep up this new conservative-NRL-reporter shtick, but I don’t think I need to know much”

“I just need to say ‘I Don’t Like It’ – and the rednecks get stiffies… Haha”

“I can see why Pauline has had so much success”