EB And Its Customers Raise $500k For Hospitalised Children



The Starlight Foundation is a charity dedicated to raising money for the aid of seriously ill, hospitalised children and EB, with the help of its customers, managed to raise over $500,000 in a week filled with in-store competitions and all-night gaming challenges. Congrats to all involved!

“EB Games would like to say a massive thank you to all our generous customers that donated during Starlight Week 2012,” said Elisha Mackenzie, EB Games Marketing Manager. “This year’s result is simply amazing and could not have been achieved without local community support right across Australia.”

The Starlight Foundation praised the contributions of EB and its staff.

“The funds raised by EB Games and its staff will be vital in continuing to deliver our Starlight programs across Australia,” said Louise Baxter, CEO of the Starlight Children’s Foundation.

“Starlight’s programs are developed to distract children in hospital from the pain and stress of their illness and transform their experience of illness and treatment into a positive one. Starlight relies on the generosity of partners like EB Games to continue to brighten the lives of these children.”

We all have our issues with local retailers, but $500,000 is a lot of money! Well done to everyone who got involved, from the customers to the EB staff on the ground helping organise these events and collecting donations. Great job guys!