tZERO, the security token trading platform and Overstock.com’s subsidiary, has announced that it will open its security token market to virtually all investors. The platform went live earlier this year, but has been strictly limited to wealthy accredited investors.

How tZERO’s Platform Will Soon be Available to Retail Investors

tZERO’s security token trading platform went live in January 2019.

Next week, the platform will open its doors to a new investor type, enabling retail investors to buy and sell security tokens.

The doors will officially open August 12th, which will constitute a one-year lock-up period from tZERO’s initial offering back in 2018.

Currently, two security tokens will be available on tZERO: Overstock’s digital A-1 preferred stock, and tZERO’s own private equity token.

tZERO’s parent company Overstock also announced plans to issue digital shares as a dividend to current shareholders. The idea behind the move is to accelerate the adoption of tZERO and security tokens as a whole.

Despite tZERO’s net loss of $10 million in Q2 2019, CEO Saum Noursalehi says 50,000 investors who previously purchased Overstock’s shares are lined-up to trade security tokens.

According to Noursalehi,

“We had a lot of broker-dealers, about 30 or 40, reach out to us that want to get involved in this ecosystem. We’re working on these requests. Investors have been sending questions as well. They are excited and they are trying to understand it.”

tZERO has seen a fluctuating daily trading volume, with a high of over $245,000 on July 23rd.

Recently, tZERO announced the tokenization of a major motion film, titled ‘Atari: Fistful of Quarters’.

What do you think of tZERO opening its doors to retail investors? Let us know what you think in the comments section below.

Image courtesy of tZERO.