__________________________________________

Hello world!

It feels surreal writing it, but I’m a millionaire today.

2 years ago, I started from almost nothing. Then a friend told me about Ethereum. I went all in ETH at 5 USD. Sold at 20 USD — and felt like a king. After a 4x. LOL.

I learned a lot since then. It was fucking intense. Many nights without sleep.

My specialty is picking profitable ICOs. SALT (up 15x, holding), Dragonchain (42x, holding), OmiseGo (sold most at 60x), Request Network (6x, holding), Kyber (5x, holding), Icon (sold most at 20x). And so on.

Where is the next moon ICO?

I want to share how I work — and hopefully you can benefit.

So today is my first public ICO check! I need your honest feedback. I’m not perfect & this isn’t investment advice.

What problem is Gatcoin solving?

You know all those loyalty cards, discount coupons and reward points that you never use? You’re not alone, apparently over 70% of these “reward points” get thrown away. That is a crazy number if you think how much money companies put into creating them.

In a nutshell Gatcoin is a “reward market”, a global marketplace for shopping incentives. They allow you to sell those uninteresting reward points and trade them against shopping incentives that you need. Want to buy new sneakers? Dump your useless Starbucks discount and get that Nike discount. Redeem incentives just by bringing your mobile phone to the store.

Market

Apparently, the rewards industry is an incredible 320 billion USD monster of a market that is so inefficient that the large majority of products (rewards) lands in the trash. That is the definition of a market waiting to be disrupted.

Competitors

Tokenizing reward points and shopping incentives is an ideal use case for blockchain — making them liquid and tradable. I am not aware of any blockchain company that does that already.

Team

When I invest in an early phase startup, I basically invest in the team. Simon Cheong, the founder of Gatcoin is a former world banker and partner at a top law firm. The core team seems to be friends since university days. Team tokens are vested over 3 years. All this tells me they are serious and long term oriented. It’s a mainly Asian team, located in Hong Kong and Singapore. I did some research on the founder and he comes across as a trustworthy guy with a strong delivery. Judge yourself.

Clients

Most ICOs don’t have a demo, and are far away from even having clients. Gatcoin has a client, a huge one, covering whole Asia - a continent that is crazy for discounts and coupons: COTOCO. A mobile gift certificate service, owned by SK Planet Japan in 2014 (http://www.sk.com/Channel/News/view/1230)

I didn’t know COTOCO at first. Then I learned that they are managing the reward programs for 21 major brands, like Domino’s pizza, Starbucks and even Amazon’s gift cards in Asia. COTOCO’s brands have a network of over 30,000 retail stores, 80,000 restaurants and 60,000 beauty outlets in Asia. In my book that is one hell of an anchor client right there!

Here is the press release confirming that SK Planet Japan (the owner of COTOCO) will work with Gatcoin

Technology

To my surprise, Gatcoin also has a patent-pending making them the only company to be able to airdrop coins by geolocation. I repeat: The only company to airdrop coins by location. So, no other company can do targeting of shopping rewards based on where the customer currently is. That is a huge competitive advantage. Here is an article they published about this topic:

https://medium.com/@gatcoin/tech-sneak-peek-gatcoins-targeted-a-droptm-technology-b68c93c56b44

Masternodes? Holder incentives & hype factor

What I always look for is if the token has any utility other than being a pure currency. This is where Gatcoin really scores:

Brands will pay all services with GAT, and the entire service fees are locked for the entire duration of the service (can be weeks and months). The more brands use the Gatcoin app, the more GAT is locked up at any point in time. This reduces supply and should drive up the price.

Holder incentives, similar to Masternodes, have been set in place. The more GAT you hold the better the deals you get. More exclusive offers, higher discounts. That way, the more people use the app, the more GAT is locked up to get these holder incentives. This further reduces the available supply, driving the price up further.

And finally, GATCOIN will sell GAT via their app, but only at least at 3x the ICO price. That limits downward risk and should set a nice price floor. Also, they will keep buying GAT from exchanges and resell them via their app at a premium above market price.

All this is pretty smart and very rare in crpyto. A built in mechanism that guarantees that usage of the app will automatically increase the GAT price.

Token Sale

Low hard cap (US$14.5m), so nice potential for a good ROI because we start with a low market cap.

There are no earlier tiers that will dump on exchange listing, limiting the downward risk.

Unsold tokens redistributed to token sale participants

Demo/Prototype

Demo available now, prototype planned before public token sale. See demo here:

Potential ROI

There are different factors to keep in mind to predict a possible ROI.

Is the project really solid? That’s a clear yes for me.

2) Market cap prediction. Basis: Gatcoin will start out with a 15m market cap (number of coins in circulation * price = 500m * 0.03c per coin = 15m).

a) Asia hype

I’ll tell you a secret: Almost anything Asian pumps. And solid projects pump hard. The average of the most known Asian projects is 1.7 billion USD market cap:

That’s a 119x (!) from here for Gatcoin, based on the 15m Mcap at ICO.

b) Market share method

The global incentives market is 362 billion USD per year. Let’s assume they tackle the famous 1% of that. Seems far-fetched but if you look at the patented technology and their anchor client (the group revenue totals 157 Billion USD…), it doesn’t look as far-fetched anymore, does it?

1% of total market would be a 250x after ICO

0.1% of total market would be a 25x after ICO

Conclusion

Overall Gatcoin is a strong buy for me.

Disclaimer: This is not investment advice. Do not invest what you are not willing and able to lose.

Hope this was helpful!