According to statistics collected from creative and its related industries that was released by NBS in China on Sep.26, the value accrued from creative and its related industries has amount to 465,6 billion dollars, accounting for 4.14% of GDP. North America with 3.3% market share, topping the global list，has created 620 billion dollars and 4.7 million job opportunities.

The booming creative industry in UK has annually contributed to 8% GDP and more than 8% job vacancies. The Culture Secretary of UK quoted that contribution made by creative industry was undeniably remarkable and its global driven boost in economic increase left no room for argument. However, we can’t turn a deaf ear to the issues existing in this industry despite of all the stunning progress — it still can’t fully get rid of being minority group, scattered in distribution and extremely vulnerable.

Despite the fact that abundant and exquisitely designed handicraft has been discovered in Yun Nan Province (southern west part of China), the real picture of this industry is far from being appealing. Although craftsmen and small-scale studios have been working desperately on their original design and masterpieces with great effort made by generations, their creation is sold at cheaper price. They are so poorly informed about the updated news and information that is why they are unable to gain the upper hand when it comes to negotiation and transaction with giant end-brand suppliers who have proven capacity for massive production. As a result, they are reduced to be victims and vulnerable minority group of the industry chain.

Although the government has proactively carried out various strategic plans and encouraging policies in order to boost the creative industry, the progress remains unsatisfactory. The culprit preventing the creative industry from being full of vigorousness lies in scattered distribution channels, vulnerable individuals with struggle for copyright protection and ill circulation between upstream and downstream suppliers. Unfortunately, these issues can’t be resolved by SOHO-like creative centers or campaigns either.

We are craving for making progress to break down the dilemma! It’s our ultimate goal to be disruptive in the whole creative industry and play a unparalleled role at global economic system! But how can we make it?

The solution is BLOCKCHAIN!!!

Zeepin team was enlightened by the application of blockchain and came up with the solution to cope with with the problem by creating an ecosystem platform that completely relies on blockchain. Zeepin has been committed to establishing a utopian-style economy community that can be shared by the whole creative industry. This community, based on blockchain, offers everyone equal and easy access to point-to-point sharing and process low-cost transactions with decentralized trust built.

Let’s go back to think about the scenario in Yun Nan; With the help of the brilliant ecosystem created by Zeepin, the bridge to connect the craftsmen with over 1,200,000 designers from all over the world is well established by ZeeCreate. That said, more innovative philosophy combined with trendy elements is expected to be integrated into traditional handcraft to maximize the value. Even more impressive, it would be much easier for crowdfunding projects and global buyers who are interested in original handcraft.

As the second global largest entity, China is the on the track of revitalizing its current economy operating pattern and reshaping the industry chain, value chain and supply chain.

Zeepin, at macro-level, focusing on distributive smart new economy system, will reshape the framework of industry chain, value chain and supply chain in creative industry, which marvelously matches the needs of transition to new economy. With a proven track record of 15-year experience in art and design industry, Zeepin founders are aware of what stands in the way in every aspect of the creative process.

Zeepin’s IT team has developed a series of tools and applications including infrastructure such as ZeeCrew, digital copyright dApp ZeeRights and other tools like ZeeCreate、ZeeFund. ZPT serves as token penetrating into each role of ecosystem in creative industry. In Zeepin’s community, a decentralized autonomous entity will be built consisting of creators, distributors and manufacturers. It doesn’t take a genius to figure out how efficient it will be for commercializing the creative ideas.

Different from traditional industry, the creative industry prefers to utilize crowdsourcing for operation in order to maximize its value. In this case, by resorting to Zeepin, creative entrepreneurs can choose tools that can make the most of their resources and advantages. For the for the processes where they lack the knowledge, they can assign them to other suppliers or individuals available on virtual teams.

I guess now you are better informed of what Zeepin aims at. A well established integrate ecosystem in creative industry, empowered by blockchain. Zeepin’s ambition is enlarged by the idea to integrate the third-party financial and insurance tools to ecosystem. You can’t deny that Zeepin’s imagination is beyond everything and is going to disrupt the creative industry.

Still a bit confused? Let me illustrate by using ZeeSure for instance.

ZeeSure belongs to Zeepin’s insurance project. Zeepin has made promising progress in discussion with two influential insurance brokers regarding how to apply insurance products to ecosystem to protect the digitized assets. Copyright protection remains a huge challenge for scriptwriters and musicians. ZeeSure is designed to digitize the tangible asset and make a price at digital copyright and select the proper insurance product carrying the same amount insured. In this way, both creative parties and suppliers can protect their right by using Zeepin’s token for the purchase.

The same is true for financial institutions to which smart contract can be applied as well.

Thanks to the open nature of the blockchain, more investors, financial institutions and third-party commercial institutions can join up with Zeepin Chain in the future. In this way we can enhance traffic guidance, transaction and service on different nodes of the entire community, and accelerate value circulation and cashing in the creative industry. We have witnessed the profits accrued from the most booming creative industry in UK, which never fails to surprise us at the speed of creating 10 million pounds revenue per hour. What magical chemistry could be created if creative industry is empowered by blockchain? Just make any wild guess at the figure!

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