New NJ.com logo

Introducing our new logo

We are excited today to unveil a new NJ.com logo and tagline showcasing our focus on

meeting readers' and advertisers' needs in the digital age.

In conjunction with the new logo, we're also launching our most significant marketing campaign in nearly a decade. Celebrating our new motto, the campaign will begin appearing on billboards, NJ Transit buses and trains, PATH trains and various websites this month.

NJ.com unveils new logo 5 Gallery: NJ.com unveils new logo

New Jersey's number-one source for news, sports, and information

NJ.com has experienced tremendous growth in recent years and currently reaches nearly 10.5 million monthly visitors who generate more than 87 million monthly page views [Source: Adobe Site Catalyst, August 2013]. We see how our audience is engaging with our content on a daily basis and we work relentlessly to keep the people of the Garden State connected to what is important to them, whenever and wherever they need it.

As the #1 news and information site in New Jersey [Source: The Media Audit, May-July 2012, Base: New Jersey Twenty-one County Area, Adults 18+, 30-day cume], we are also in a unique position to connect businesses and New Jerseyans. NJ.com's popularity among a wide range of audiences, particularly among the highly coveted 25-49-year-old demographic, has translated into significant advertising growth. Far more than a website, we are at the leading edge of online marketing solutions. With a portfolio of clients ranging from local and national retailers, to entertainment, real estate, employment and automotive, we offer innovative digital solutions to help businesses grow, including sophisticated geographic and behavioral targeting using first-party data, search-engine marketing strategies, online display advertising, email marketing, mobile marketing and video.

Expanding to serve consumer and advertiser demand

As part of the evolution of NJ.com, we are investing and expanding to meet

high consumer and advertising demand.

On the editorial side, we are expanding our digital-first coverage of major New Jersey

pro and college sports teams — particularly the Giants, Jets, Yankees, Devils and Rutgers football — while also enhancing our local, public-interest and

political reporting.

On the business side, we've greatly expanded our advertising sales and client service team to provide some of the New Jersey's leading advertising consultants, specializing in online marketing solutions that help local businesses succeed.

We hope you like our new look and direction, and above all else continue to enjoy coverage that is "True Jersey."