

Apple has quietly launched a Hulu Plus channel on Apple TV this morning. We've first received a report from one Apple TV owner who first found the channel to appear this morning and have since been able to confirm it ourselves. We've found that users may have to reboot their Apple TV for the channel to appear.

Hulu Plus is a U.S. online subscription streaming video service with support from many television networks and studios. The service has been notably absent from the Apple TV despite being available on the iPhone/iPad as well as other set top boxes such as Roku.

Existing Hulu Plus users can login, while new users can be billed for Hulu Plus service via their iTunes account.

Thanks Sami

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Update: Hulu has issued a blog post announcing the addition.