The American rapper Curtis ’50 Cent’ Jackson has become the first big-name celebrity to get in on the new gTLD game, announcing today that he’s launching a fan site on a .club domain.

He’ll launch 50inda.club at a .CLUB Domains launch event in New York on May 22, the registry has just announced.

‘In Da Club’ was the name of his breakthrough single in 2003.

A quote in a press release, attributed to Jackson, said:

As I prepare to launch `Animal Ambition’ on June 3 and my new drama `Power’ on Starz, the timing was right to give my fans a central web location to stay on top of all my latest news and social updates. I like to stay on the cutting edge, and 50inda.club represents the new wave of Internet names that actually mean something to me and my fans.

Fiddy has 7.41 million Twitter followers. That’s the kind of social media exposure not many other — probably no other — new gTLD operators have managed to achieve to date.

This, in my view, is a huge coup and is exactly the kind of thing new gTLDs need to be doing to get the word out about new gTLDs.

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