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Things Your (Basketball Training) Business Can Learn From the NBA:

1. Social Media is important in your marketing mix but not always deemed critical by big business. This could be an inroad for you.

2. What metrics we should view in measuring social media efforts.

3. How they engage. Go take a peek at the Clippers Facebook page

4. When to engage on social media.

5. What topics convert well.

6. Tech entrepreneur and Dallas Mavericks owner Mark Cuban doesn’t really love Facebook- so choose your own platforms. Don’t always follow everyone.