Diner 24 closes in downtown Greenville

The news came suddenly. Downtown Greenville's first 24-hour restaurant, Diner 24, has closed. Owners closed the restaurant at the start of service Monday after just about four months in operation and a year-plus renovation project, according to the company's director of marketing.

"The diner officially closed today and it will open back up under new management," said Morgan Conroy, director of marketing for The Bottle Cap Group, which owns SIP Whiskey & Wine Bar, Ink N Ivy and Vine Nightclub. "We do have prospective people interested in reopening either the diner or a new concept."

The Bottle Cap Group investors have brought in a brokerage firm to help with the transition to new ownership, Conroy said. She did not have the name of the brokerage company overseeing the deal.

The closing of Diner 24 comes just one month after Bottle Cap closed Brazwells Premium Pub at 631 S. Main St. The pub was the first Greenville restaurant for the Charlotte-based group. Bottle Cap also closed Green Room Restaurant & Bar earlier this year. That space is currently in the process of being retooled into a new concept called Wu's Cajun Sea Food.

Conroy called the Diner's closing "a business decision that our company needed to make." She said she would have further details by the end of the day.

Ink N Ivy Greenville and SIP are both doing well, as are the locations of Ink N Ivy in Charlotte and Charleston and the Charlotte location of Brazwells, Conroy said.

"It comes down to location," Conroy said. "Greenville is a tough market for sure.There are so many things opening, there is a lot of competition."

It was not immediately clear when Diner 24 staff was notified of the closing. Many of the Diner 24 staff also work at other Bottle Cap restaurants, Ink N Ivy, Vine Night Club and SIP, Conroy said, and thus would be able to continue working with the company.

Wu's is slated to open soon, as well, Conroy added.