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The Challenge UPDATED



My name is Luke. I used to have a 1p coin. On January 1st 2011, I challenged myself to turn my 1p coin into something of greater value. After 6 months I traded my way up to a wedding photography package. During the next 6 months I will continue to trade up until I own an Island on which I can create my very own country.

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The Rules

The project will begin at 12:01 am, 1st January, 2011.

The project will end at 12:01 am, 1st January, 2012.

No further capital shall be invested into the project by myself, apart from the initial start up cost of 1p.

The value of the initial 1p can be increased by any and all means possible.

Donations will not be accepted.

The Point

I’m not really sure there is a point. I suppose I’m just curious about the possibilities. My Dad has given me a lot of advice throughout my life, but the most memorable (and repeated) nugget of wisdom has been :-

“Look after the pennies and the pounds look after themselves.”

I have to admit, I haven’t always looked after my pennies. I’ve hoovered up and thrown away more than my fair share. I always understood what my dad meant when he recited this proverb, but the real reason I like it is because it suggests that even one insignificant penny has the potential to become part of something greater. That’s exactly what I want for my one penny.