First there was the "Bic for Her" pen. Then there was the Fujitsu "Floral Kiss" lady-computer (complete with a built-in scrapbooking app and bedazzled keyboard!).

Honda just took things to the next level by producing the Honda Fit "She's" — a pink car made specifically for women that's marketed as "adult cute."

The $17,500 car, currently only being sold in Japan, has loads of lady-friendly features. Apart from pink aesthetics and a dainty heart to replace the apostrophe in "She's," design features include: A windshield that helps prevent wrinkles, and a "plasmacluster" air conditioning system that Honda says will improve skin quality.

If you don't like the pink tone, don't worry. A Honda executive told Yomuri Shinbun newspaper that it's also in brown and white, to match the driver's eyeshadow.

While cars like the Volkswagen Jetta have often been stereotyped as a more female-friendly car (there's even a Tumblr called "Hot Girl. Volkswagen Jetta."), this is the first car specifically designed for women since Chrysler's La Comtesse and La Femme, made in 1955 and 1956 respectively.

The vintage cars, complete complete with hat, purse, and lipstick storage space, came in colors ranging from "Dusty Rose" to "Pigeon Gray."

They also went out of production almost immediately in 1957.

Here's what the car looks like: