Obviously, we are more than convinced of our product and its potential to revolutionize not only the loyalty market but especially also the blockchain space. We have a passionate and dedicated team with extensive knowledge across a myriad of industries, such as loyalty, blockchain, banking or consulting. And, we firmly believe in the tremendous, transformative potential of the technology powering our product: Blockchain. But how do we convince potential partners that qiibee is the way to go? 😉

First off, brands have been intrigued by the loyalty solution we offer — they can easily set up their loyalty programs on the blockchain and issue their own tokens via plug & play, which means enjoying full flexibility of loyalty program design. More specifically, they can decide on things such as the timing of issuance, price development and rate of exchange for other tokens.

Consequently, our core product, the LoyaltyToken Protocol, is capitalizing at a significant scale and adoption rate — for the rest of 2018 alone, more than 30 brands have confirmed loyalty token launches and DAPP development on qiibee! And we expect to boost that number in the future.

The QBX demand on the public market is mainly driven by our business partners and therefore boosted by partnering agencies that resell QBX-based loyalty tokens and white label DAPPs to their brand portfolio. So, the adoption is powered by our 5 partnering agencies that resell QBX-based loyalty tokens and white-label DAPPs to their brand portfolios.

First Proof Of Concept: Lattesso

As you all know, we rolled out our product with Lattesso with great success. The numbers speak for themselves: (alone) during Lattesso “happy hour”, a campaign during which consumers would receive double the amount of Lattesso Coins throughout a given time period, sales increased by 61%, while traffic grew by 57% — the figures highlight just how commercially powerful a crypto reward can be. 😎

In the last 2 months alone, far over 10,000 wallets — throughout the Lattesso campaign — have been created, which is impressive, given that there are currently roughly 30m digital wallets worldwide! Considering our powerful network of advisors, partners, brands and users, we have the opportunity to blow up this figure and take everyone one huge leap closer to the mass adoption of crypto and blockchain.

Beyond that, our marketing agency MindNow has conducted a study, whereby an astounding 84% of the respondents stated that they prefer crypto rewards (to any other reward) and it’s easy to see why — in contrast to ordinary loyalty rewards, crypto rewards leave you with far more possibilities and higher value.

We are excited to see how the rest of our brand roll-outs will fair, but we are positive that they will be just as great and push us further towards our goal to revolutionize the crypto and blockchain space.