Digix is proud to announce a partnership with SWIPE, a mobile engagement, advertising and data monetisation platform.

Introducing SWIPE

Today, the traditional data monetisation model is monopolised by large data intermediaries, who collect, manage and govern the data collected from users. Under this centralised model, there is a lack of transparency on data sharing policies, as there is no auditable way for users and data buyers to track the provenance and effectively prove that user privacy is not infringed. In addition, as data is usually collected and traded without the consent and knowledge of users, significant information about a user’s profile is incomplete, unknown or false. Users, essentially the data providers, are not incentivized and this creates a highly unfair ecosystem where the centralized intermediaries benefit disproportionately.

SWIPE recognises the need to reform the ecosystem, and also the need of advertisers to obtain useful data to conduct consumer and marketing analytics research. SWIPE is therefore building the SWIPE Network, which would enable data monetisation and privacy control on the blockchain. SDK tools developed by SWIPE can be easily integrated into mobile applications, enabling data collection and monetisation, improved user engagement, and utilising blockchain technology to enable an auditable, privacy-guaranteed data exchange ecosystem.

Introductory Video Link:

https://youtu.be/mgzPU_APvv8

Digix x SWIPE partnership

SWIPE has an established user base in emerging markets, with more than 700,000 users, and DGX as a gold backed token is able to provide a stable store of value to both SWIPE and its user base.

SWIPE’s native token, SWIPE, will be the primary method of payment for data monetisation and data buying through the SWIPE network, which includes the SWIPE Marketplace.

DGX will be introduced as a hedging solution on SWIPE’s Marketplace where users will have the option to swap their earned SWIPE tokens for DGX. This option brings relief to users who may be concerned about the volatility of cryptocurrency prices and hence seek a hedge for their token value.

“Digix serves as an extremely sought after use-case in the cryptocurrency ecosystem, providing a stable store of value that is secure, verifiable and transferable. In today’s volatile markets, the use-case for Digix could not have been clearer. We are happy to adopt Digix and leverage on stability of their token to give assurance for our participants in SWIPE’s network” says Clifford Lim, CEO of SWIPE.

The SWIPE team are early partners of the Digix brand. Both KC and Shaun, CEO and COO of Digix respectively, are advisors to SWIPE and are looking forward to grow this mutually beneficial partnership.

SWIPE’s Minimum Viable Utility (MVU) app, Blockpost launched last month. It demonstrates the capabilities of SWIPE’s SDK, displaying crypto news right to your lockscreen! Download Blockpost at the following link and start earning Swipe tokens today!

Blockpost: https://blockpost.app/

More information can found on the company website and regular updates from their various social media channels.

Homepage: digix.global/

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Homepage: swipecrypto.com

Facebook: SWIPE

Twitter: SWIPE

Youtube: SWIPE

Blog: SWIPE

Telegram: SWIPE

Github: SWIPE