tataUFO the social network of the blockchain is the first decentralized application on the TTC protocol. It was launched in 2013 by Brian CHEONG and most of its user-base are college students making loyalty stand for the brand. It currently has more than 10 million users.

Unlike traditional centralized social networks where the returns of the network is consumed by the entity running that social network; tataUFO actually shares the returns of the network with its users through the token incentive mechanism.

The token incentive mechanism is a rewarding mechanism over the blockchain. It can be categorized into: content reward which is the reward given to those who create high quality content and those who interact with it. In this case the token calculation is the summation of the users’ interacting reputation by the activity weight. The activity weight has a fixed distribution on the platform while the user’s reputation is based on the user’s activity on the platform. For example if more people like your content the higher your reputation and if people report your content your reputation is deducted.

When a user embarks on the platform the weights would be distributed as: 30% being the like weight; 50% being the comment weight and 20% being a share weight. As you can see commenting has the highest weight percentage to incentivize engagement between users. As the users’ reputation value grows their interaction weight also increases rendering the reputation proportional to the content value. For example when a user of high reputation interacts with a content; that, impacts the overall content value.

The second type of rewards is called the reputation reward it is for those who have been loyal to the platform and been constantly active. The last type of rewards is called the advertising reward and it is for those that engage with the advertisements in the platform and participate in the progression of the platform. TTC tokens are distributed on a daily basis to users from a fixed pool of TTC tokens.

When I mentioned content, the question that is likely to have crossed your mind is; is this another steemit? No it is not. Steemit is a blogging platform which can be compared to tumblr or medium; tataUFO is more about personal lifestyle sharing; think facebook but better. Users can share moments of their lives and interact with each other. Under the hood there is a heavy utilization of big data and machine learning algorithms that matches users with similar interest rendering relationships more personal and not just some random connections.

tataUFO allows users to administer their own content and the content distribution is decentralized allowing anyone to joing regardless of their crypto knowledge. tataUFO also allows users to benefit from the advertisements running on the platform. The latter is unique to tataUFO.

As you are rewarded in TTC tokens you can use those tokens to personalize your account; you can purchase third party emoticons and even premium services and bots offered on the platform.

tataUFO as mentioned earlier has more than 10 million users onboard that is or can be largely attributed to their design. They did not only focus on the underlying technology and the incentive system they went beyond and took their time to think long about the point of entry to the platform. tataUFO made usability one of its priorities; the Dapp had to be user friendly and allowed users to quickly get onboard; take steemit for example, usually it takes few days just to sign up making the process is quite tedious killing interest in the Dapp early on especially for non-crypto users.

I mentioned earlier that the rewards on tataUFO are on TTC tokens; that is because tataUFO is on the TTC protocol and in TTC protocol the token fueling the protocol is called the TTC token. TTC token is rewarded to users based on their contribution on the platform. The more activity you have the more the reward; keeping activity in the platform.

Guess what? If you refer anyone to tataUFO you can get free TTC tokens. So far there are more than 200k users participated in the airdrop and it is not too late for you to get a piece of the cake. If you sign up you will get 15 TTC tokens and if you refer your friend you get for each 8 TTC tokens. This airdrop is taking place in three stages; the first which was completed was to have 0 - 50k participants, the second stage was to have 50 - 25k Participants which is ongoing and the last phase is to get 25 - 100k participants.

Here is How to earn TTC tokens [https://medium.com/ttc-official-blog/tataufo-x-ttc-protocol-referral-campaign-telegram-airdrop-48a5010da4e4 ]

Resources:

Telegram (English): t.me/ttc_en

Telegram (Korean): t.me/ttc_kr

Email: [email protected]

Homepage : http://www.ttc.eco/

Facebook : http://www.facebook.com/ttceco

Twitter : http://www.twitter.com/ttceco