Waytools - In my last few posts I encouraged you to “protect” your super loyal customer base - specially the ones engaged in the forums. They are your ambassadors and will promote heavily for free.

Not many companies can boast to have a super loyal customer base that after 2+ years of shipping them nothing (ever) they are still engaged, supportive and hopeful.

Please do not squander that asset. Keep the active forum users engaged.

If for any reason you need to delay release again do not be quiet about it. That is the wrong thing to do.

Add ALL the forum members to TREG. Even if you throw away the data you collect because is too much. Somebody mentioned that active forum members are measured in the low hundreds (200 ?), so that would be very simple for you to do.

That is an extremely cheap way to have “free promoters” engaged that paid you already for the honor.

Think of adding 200 TREG as the best possible marketing investment you could ever make. And it costs you NOTHING. The users paid for the units. Even if you throw away the data it would be good for the launch in the long run.

I am GM and has been involved in marketing and sales all my life. Do not minimize this. Huge return for zero investment other than administrative stuff that you can choose to ignore !

We all want you to succeed. But if you do not address the above you will loose the strongest asset you have today - a supper loyal customer base that has patiently waited +2 years for something that has never ever shipped yet.

Pls do not minimize this. Do not be arrogant and just close threads, forcefully return orders, etc. That is also a bad thing to do. As you can read people are loosing the energy, interest, and trust.

This is the time for you to act. No more words, but actions.