Singer Se7en (Choi Dong Wook) has officially set up his very own management label, ELEVEN9, to kick off his promotions!

On July 7, a representative of Se7en revealed, “Se7en will be continuing activities after creating his own agency. His fan meeting in Japan today will be the first official schedule under the new agency. The agency was set up with the investment of SH Holdings.”

It is said that the singer chose ‘ELEVEN9’ as the label name, as his birthday falls on November 9. He will continue working with the same staff members that have been with him since his debut.

Se7en is scheduled to open up his first fan meeting ‘Thank You SE7EN’ today in Japan, since being discharged from the army.

Source (1)