You've seen the disturbing 'advert' and chatted about it excitedly with colleagues at the water cooler, but what else do we know about Channel 4's upcoming sci-fi series Humans?

What's it all about? It's all a bit dystopian and Black Mirror-esque. Eight-part drama Humans is about futuristic gadgets called synths who have become the norm in households.

Synths are robot servants creepily similar to their human counterparts. One struggling family buys a synth and soon finds out that life will never be the same again as questions are raised about artificial intelligence and what makes us human. Eek.

Who's in it? William Hurt stars as widower George Millican who forms a fatherlike bond with his outdated Synth Odi when he uses his flawless mind to recall memories of his dead wife.

Katherine Parkinson plays troubled woman Laura whose husband Joe (Tom Goodman-Hill) buys a synth in a desperate bid to solve their problems.

Channel 4's Humans Show all 9 1 /9 Channel 4's Humans Channel 4's Humans Humans Pixie Davies as Sophie Hawkins and Gemma Chan as Anita bring a spooky new family setting to life in Humans Channel 4 Channel 4's Humans Humans The Hawkins family buy a synth called Anita and their world changes forever in Humans Channel 4 Channel 4's Humans Humans Ivanno Jeremiah as synth Max and Colin Morgan as his owner Leo on the run in search of someone from the past in Humans Channel 4 Channel 4's Humans Humans William Hurts plays lonely widower George in Humans Channel 4 Channel 4's Humans Humans Will Tudor plays widower George's synth Odi in Humans Channel 4 Channel 4's Humans Humans Tom Goodman-Hill as Joe Hawkins and Dan Tetsell as a salesman in episode one of Humans Channel 4 Channel 4's Humans Humans Katherine Parkinson as Laura Hawkins faces off with Gemma Chan as synth Anita Channel 4 Channel 4's Humans Humans Sope Dirisu as synth Fred in Channel 4's Humans Channel 4 Channel 4's Humans Humans Rebecca Front as domineering synth Vera in Humans Channel 4

Gemma Chan is Anita the servile synth who every now and then does something "almost human" and Colin Morgan is Leo, on the run with his intriguing synth Max (Ivanno Jeremiah) trying to track down someone from his past.

Rebecca Front is domineering synth Vera and Neil Maskell plays Special Technologies Task Force police officer Peter Drummond.

When does it air? Humans began filming last year and airs at 9pm on 14 June on Channel 4 in the UK and on 28 June on AMC in the US.

So about that Persona Synthetics advert...? It was a super clever marketing tool. Everyone freaked out when fake ads for synths began popping up on TV and social media. There's even a Persona Synthetics website! Tons of viewers fell for this Humans promo clip because that's the world we live in - the idea of robot maids is believable and closer than we think which is exactly the point of the series.

Technology can be terrifying huh?

Is there a normal trailer for the show yet? Yes that dropped just last week but calling it 'normal' is a stretch. This is going to get people buzzing - the scary green eye that snaps open at the start says it all. Look at the way they just stand there staring at you. Argh! "It's a machiiiiiine" an incredulous Joe laughs...but is it?

Is it actually going to be any good? Channel 4 has co-produced Humans with US network AMC, the folks behind Breaking Bad, The Walking Dead and Mad Men. So, probably.