Photo by: Robert Paul / Blizzard

South Korean esports organization Gen.G, which also owns Overwatch League franchise Seoul Dynasty, has raised an eight-figure investment from high-profile investments. These include actor Will Smith and soccer player Keisuke Honda; NBA team LA Clippers’ minority owner Dennis Wong; and former Alibaba Group chairman Michael Zeisser. Together, the number Gen.G has raised amounts to $46M.

According to reports, the investment will be put towards strengthening Gen.G’s players and content creators, expansion into new titles, launching the org’s headquarters in Los Angeles, and developing new talent.

Gen.G, previously known as KSV Esports, entered esports in late 2017, when they acquired the LCK slot of then-reigning LoL world champions Samsung Galaxy. With time, the org expanded into numerous titles, including PUBG, Overwatch, and Call of Duty.

Although employing some of the best talents in the various games, Gen.G’s current results are not that great, however. Their OWL franchise Seoul Dynasty finished mid-table in the first stage of OWL Season 2 and their PUBG squad failed to make it to the international FACEIT Global Summit. Gen.G’s Call of Duty roster, however, is making waves, and is currently leading Division A in the Call of Duty World League.