Noosa police are seeking public assistance to help identify a man who may be able to assist with investigations into a brazen shop stealing offence.

On Thursday, March 1 a man entered a grocery store on Saint Andrews Drive, Tewantin and attended the hot food display where he asked a shop attendant for a hot meatball sub.

The sub was provided and the man walked to the back of the store where he secreted the sub under his shorts and immediately walked out of the store without any attempt to pay.

Once outside the store, the man has removed the sub from his shorts and continued walking away. A shop attendant attempted to follow the man but was warned off by him.

If you have information for police, contact Policelink by providing information using the online suspicious activity form 24hrs per day at www.police.qld.gov.au/reporting.

You can report information about crime anonymously to Crime Stoppers, a registered charity and community volunteer organisation, via crimestoppersqld.com.au 24hrs per day.