Telcos love taking your money and giving you rubbish reception and massive data bills in return.

An Australian telecommunications company is trying to sweeten those data frustrations to attract new customers. Virgin Mobile Australia is launching a data auction, where you can reclaim your unused data and turn it into something great.

In Australia, most companies swallow up all of your unused data at the end of the month — despite the fact you are shelling out a fortune for a megabyte and the data is rightfully yours. So, Virgin Mobile Australia hatched an ad a plan to let people who can't roll over their data, no matter their carrier, bid on prizes from Apr. 15 - May 15 with their unused data instead of cash. That means, though, that Virgin customers with a data rollover plan can't participate in the auction since it is the only Australian phone company to allow postpaid customers to roll over their data.

If your phone company is stealing your unused data, this is for you. You can win an island holiday, drones, phones and other items daily. Virgin Mobile is calling the promotion the "world’s first online auction powered by unused mobile data."

To play, you take a photo of the leftover data on your most recent bill and that is your ticket into the bidding party. Simply post your image in the comments section of the daily auction on Virgin Mobile Australia's Facebook page.

The winners will obviously be those who rarely go online, have never watched Netflix and don't have a Spotify account. So, tell your mum.

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