Frye King organiser Andy King, infamous for his willingness to give a customs officer a blowjob for water bottles, has secured a brand partnership with... Evian. (Instagram)

Despite it feeling about seven lifetimes ago, the gay Fyre Festival organiser Andy King is making headlines again because he’s the new mouthpiece of Evian water.

If you’re not quite in on the four layers of irony stacked up here, King was willing to “suck the d**k” of a customs official in order to secure the release of a crucial Evian water shipment to rescue the failing festival.

While the proposed blowjob was never required, King’s level of commitment to the doomed debacle has seen him star in an ad for Evian water.

Andy King: ‘Who’s thirsty?’

King, 58, announced the genius brand partnership on his Instagram on January 18.

“Who’s thirsty?” he wrote, “on the one year anniversary of my doc debut, Evian water is releasing a special bottle with a new slogan… in honour of my infamous team spirit.”

“So good you’d do anything for it,” the slogan says.

Yeah.

King then called on followers to tag friends in the post in a chance to win one of 10 of the custom-made bottles.

The 2017 Fyre Festival controversy saw well-heeled festival-goers cheated of hundreds and even thousands of dollars, and local islanders not paid for services after brash entrepreneur Billy McFarland’s music festival imploded.

It was a wreckage so spectacular, a collapse so filled with lawsuits and official inquiries, that is has gone onto gain an infamous reputation.

Amplified by the likes of Kylie Jenner, the festival’s aborted opening saw panicked participants scrounging the dark beaches of Great Exuma, with beds soggy, tents unfinished and bars understocked.

Organisers and festival staff begged for McFarland to axe the event but he didn’t budge.

The fraudulent festival even had a Netflix documentary made about it, in which King explained he was willing to do anything to release the four 18-wheeler trucks filled with Evian.

Speaking to Vanity Fair, King revealed that he received offers of branding campaigns with several bottled water companies, and “three TV show offers this week, from notable networks.”

Dreams really do come true.