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Arsenal must offer £40million for Luis Suarez to get Liverpool to even consider selling him.

And the Gunnersare set to increase their bid for the controversial striker after having a £30m offer flatly rejected last week.

The Reds' position remains that they do not want to sell the unsettled Uruguayan - who has also attracted interest from Chelsea and been linked with Real Madrid, Napoli and Bayern Munich - despite his claims that he is keen to go.

However, as with their then-star striker Fernando Torres in 2011, Liverpool know every player has his price.

They may be prepared to sit down with the Gunners for negotiations if the Londoners put £40m on the table.

The odds are still against Arsenal, though - it is understood Suarez would prefer to leave Britain, with Spanish giants Real his stated first choice.

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Liverpool would also want the 26-year-old to hand in a transfer request, to show the Anfield giants' fans that the club have done all they can to keep him.

Arsenal are focusing their efforts on Suarez because their efforts to land Gonzalo Higuain - ironically, a player the Uruguayan could replace in the Real squad - are faltering.

The Gunners felt they might to be able to buy the Argentina international for £23m, but Real want much more than that.

In addition, Real's new coach Carlo Ancelotti is keen for Higuain to stay and be part of his first-team plans.

One forward who has left the Bernabeu is Jose Callejon - sold to Italians Napoli as they prepare to lose Edinson Cavani to Paris Saint-Germain.

* FULHAM are eyeing up Liverpool's OTHER Uruguay international - defender Sebastian Coates. Reds boss Brendan Rodgers is prepared to sell as the 22-year-old has failed to make an impact in two years at Anfield.