Cloud computing has become a common element of imparting mobility to the enterprises. Since mobility has its own added advantages in face of increased efficiency and enhanced productivity, its adoption by firms has been on high.

However, channelizing mobility without the help of a cloud computing platform is not a feasible task. Windows Azure is one such cloud computing platform that allows for the development of cloud computing apps for Windows mobile operating system.

Moreover, having a cloud-based mobile app has become a necessity for ensuring the proper growth and development of your business through profit and customer base expansion. Since most of the traffic on websites is driven by portable devices like mobiles and tablets, catering to the needs of the mobile-based audience is the most important customer retention strategy in e-commerce these days.