“It’s a huge day in the Marvel universe,” said Whoopi Goldberg on ABC’s The View just moments ago. As we mentioned yesterday, Marvel was going to reveal an “all-new thundering title” on the Disney-owned show.

“Thor, the God of Thunder, he messed up. He is no longer worthy to hold that damn hammer of his. And for the first time in history that hammer is being held by a woman,” said Goldberg.

Unfortunately while there was some joking to be had about who the character really is, no hard information was given other than, “The story behind her is she created herself. She was saved by Thor and she came down to Earth, followed him, and made herself look like Thor and so now she’s taking over.”

The hosts also commented on the hero’s physical features. “She’s got super-powered boobies,” said Jenny McCarthy. “She is actually in better proportion than a lot of the female comic superheroes,” said Goldberg.

“It gives girls something to look up to,” said Sherri Shepherd.

[UPDATE] We now have the official art and press release from Marvel Entertainment:

Marvel is excited to announce an all-new era for the God of Thunder in brand new series, THOR, written by Jason Aaron (Thor: God of Thunder, Original Sin) complimented with art from Russell Dauterman (Cyclops). This October, Marvel Comics evolves once again in one of the most shocking and exciting changes ever to shake one of Marvel’s “big three” – Captain American, Iron Man and Thor – Marvel Comics will be introducing an all-new THOR, GOD OF THUNDER. No longer is the classic male hero able to hold the mighty hammer, Mjölnir, a brand new female hero will emerge will who will be worthy of the name THOR. Who is she? Where did she come from and what is her connection to Asgard and the Marvel Universe? “The inscription on Thor’s hammer reads ‘Whosoever holds this hammer, if HE be worthy, shall possess the power of Thor.’ Well it’s time to update that inscription,” says Marvel editor Wil Moss. “The new Thor continues Marvel’s proud tradition of strong female characters like Captain Marvel, Storm, Black Widow and more. And this new Thor isn’t a temporary female substitute – she’s now the one and only Thor, and she is worthy!” Series writer Jason Aaron emphasizes, “This is not She-Thor. This is not Lady Thor. This is not Thorita. This is THOR. This is the THOR of the Marvel Universe. But it’s unlike any Thor we’ve ever seen before.” THOR is the latest in the ever-growing and long list of female-centric titles that continues to invite new readers into the Marvel Universe. This female THOR is the 8th title to feature a lead female protagonist and aims to speak directly to an audience that long was not the target for Super Hero comic books in America: women and girls.

Marvel currently has solo titles featuring Captain Marvel, Ms. Marvel, She-Hulk, Elektra, and Black Widow with a Storm title premiering soon.

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