One of the easiest ways to create something that white people will like is to create something that will allow them to feel smart but doesn’t require a large amount of work, time, or effort. There is, however, a catch. Whatever it is that you create cannot be a shortcut. You see white people like the idea of getting smarter quickly, but they don’t like the idea of people thinking that they are lazy. It is a bit of a paradox, but it does explain why white people only like Cliff Notes if they are part of some sort of hilarious college story about last-minute studying for an exam. And why they consider it highly unacceptable to use cliff notes or Wikipedia to get a rough understanding of a book you don’t want to read.

Unfortunately being able to create something that makes you feel smarter without having to do a lot of work has been very difficult. So only a few ideas have ever gained traction with white people, the most notable of which being documentary films and public radio. However, in the past decade a new item has been added to this very short list-TED Talks.

The TED Conference is an invite-only affair that brings together the smartest minds from around the world to share their knowledge and wisdom with the attendees. Additionally all of the talks are made available online and as podcasts so that white people are able to watch or listen to them at work or during their commute.

These talks are like college lectures, except that they are free to listen, shorter, and white people aren’t hung over and pretending to listen.

Due to the broad audience watching the talks, TED speakers generally take very complex ideas and boil them down into a simple engaging presentation. So when a white person finds out that you have a PhD and visits and attempts to engage you in a conversation about String Theory, you should know that all of their understanding comes from a twenty-minute talk they listened to while running on a treadmill. You should also be aware that the average white person considers their knowledge on the subject to be on par or superior to yours.

Sadly, TED Talks are not all roses and NPR approved comedians. For many white people, TED Conferences are actually a source of sadness and depression. This comes from their dreams to attend a future TED Conference in person. But with a price tag of $6000 and an invite-only policy, many white people are simply unable to attend. This is a new concept for white people as they have successfully been creating and joining expensive exclusive clubs for over one thousand years. Popular examples include: private schools, politics, and ice hockey.

Note: It is not advised to try to use sarcasm when trying to console a white person about their lack of an invitation to the TED conference.

“It must hard for you not being able to get into an expensive, invitation only club. As a non-white person, lets just say I have some experience in that field.”

“You didn’t get into MENSA either huh?”