The way people are watching video in the living room is changing. Just look in your teenager bedroom. What does that mean to you and your marketing strategy? Well check the numbers and get back to the drawing board.

In other news GrubHub is buying up thousands of restaurant web addresses in their latest shady move which lasts for a couple of years now. That means small businesses and Mom and Pop little hideouts can’t own their slice of the internet if they were a part of GrubHub previously. Unfair business model? Think about SPAM…no one took care of that.

Finally, an interesting story of a WordPress shop turning to modern web architecture and leading their clients to a successful move thanks to better speed, security and dev experience.

It pays to follow the trends.

👉 TOP READS FOR THIS WEEK

Why NYC-based Revamp Agency Switched from a WordPress Shop to JAMstack — Every business can benefit from a website, but sites that are slow, clunky, and difficult to manage or update can do more harm than good.

How to Build a Lead Funnel That Actually Works — 11 lead generation tactics that’ll most likely work for your business, too.

20 New Graphics on Google’s Valuation of Links — Links are no longer equal. Not by a long shot. They actually never was but this post explains how are links treated today.

How to establish an effective social media strategy as a one-person marketing team — One man bad? Challenges as a one-person marketing team. Story of my life.

Popups: 10 Problematic Trends and Alternatives — Whether modal or not, most overlays appear at the wrong time, interrupt users during critical tasks, use poor language, and contribute to user disorientation.