Steuart Walton added that he believed “Rapha represents the very best in the world of cycling.”

“Rapha’s strategic vision has set the company on a path to tremendous growth and opportunity,” he said. “We are excited to be part of this next chapter by bringing the best sport in the world to more people in more ways and places.”

A key priority for all would be expansion in the United States, the largest market for cycling in the world, accounting for 26 percent of Rapha sales. Clubhouses in Boulder, Colo., and Chicago opened this year, with another in Los Angeles set to open in the fall, and established communities are already growing in New York, San Francisco and Seattle. Mr. Mottram said he was keen to adopt a “local metro-by-metro approach,” recognizing the pitfalls suffered by other British companies that have looked at the country as a single homogeneous space.

“It is all very exciting,” he said, “not least as we all hold huge ambition for the sport and just want more and more people to enjoy it, not just in America but all over the world. Cycling ticks all the boxes when it comes to the sort of lifestyle that more and more people are turning to.”

“Cycling is a sleeping giant,” he added. “It helps you see new places, is a social activity and can easily be slotted in as part of daily life. From here on in, it will only get bigger.”