Published Date: Oct 2019 | Report ID: GMI379 | Authors: Kunal Ahuja, Amit Rawat



Report Format: PDF | Pages: 650 | Base Year: 2018

Cost advantages associated with reuse & recyclability give competitive edge over liquid form

Powder Coatings Market size surpassed USD 10 billion in 2018 and is predicted to register over 7% growth between 2019 and 2025.







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Powder coating refers to dry finishing process used on array of products for improving protective characteristics and visual appeal of the products. The overall process involves polymer resins, levelling agents, flow modifiers, pigments and other additives mixed, melted, cooled and later grounded into uniform form.



Different techniques are used to achieve application of this uniform residue on metallic and non-metallic substrate. Due to low ecological impact, this product is widely used in a variety of applications over liquid namely, automotive, appliances, architectural, furniture, ACE and general industries.



The global powder coatings market growth is attributed to factors such as increased consumer spending, rising per capita income, varying consumer preferences along with advancement in technology. The infrastructural expansion is also a key factor driving the product demand on a global scale. Efficiency and overspray are among the key factors governing the market economics. Higher utilization rate as compared to liquid forms is among the key factors affecting the overall product application scope.



Socioeconomic development by the regional government along with housing subsidies will positively impact the architectural and decorative sector, indirectly supporting industry growth. Excellent performance properties along with availability of product in wide varieties of colors and textures will further spur the powder coating market revenue over the forecast timeframe. High adoption rate owing to ease of applicability, lower product costs and environmental effectiveness are fueling the demand .



Increasing necessity to improve the indoor & outdoor air quality considering the health effects of VOC’s, shifting manufacturers focus on reducing VOC content. Minimal VOC emissions, as compared to liquid paints will provide strong business outlook for industry participants as they can comply easily and economically with the regulations of U.S. environmental protection agency.



Positive application outlook of thermoset resin across automotive industry will influence the market dynamics

Thermoset resin is expected to grow at over 7.2% CAGR from 2019 to 2025. It includes epoxy, polyester, polyurethane, acrylic, and epoxy-polyester hybrid. The resin has a unique chemical structure as compared to its other counterparts. It remains thermally stable post-curing treatment, which means it cannot be liquefied again. This type of resin is extensively used to coat appliances owing to their temperature-resistant properties.



Factors such as increasing use of fire, smoke, and toxic resins, rapid cure systems, and emergence of bio-based thermosets fueling product demand for automotive application. Manufacturers and consumer focus on light weight components have fueled the thermoset resin application scope. Rising demand for thermoset resin in automotive components, such as wipers, horns, door handles, radiator grills, metallic structural component, wheel rims, and bumpers, will drive the segment growth.



Powder Coatings Market Report Coverage Report Coverage Details Base Year: 2018 Market Size in 2018: 10.74 Billion Historical Data for: 2014 to 2018 Forecast Period: 2019 to 2025 Forecast Period 2019 to 2025 CAGR: 7.3% 2025 Value Projection: USD 17.57 Billion Pages: 650 Tables, Charts & Figures: 586 Geographies covered (23): U.S., Canada, Germany, UK, France, Italy, Spain, Netherlands, Russia, China, India, Japan, South Korea, Indonesia, Vietnam, Australia, Thailand, Brazil, Mexico, Argentina, Saudi Arabia, UAE, South Africa Segments covered: Resin, Application, Substrate Companies covered (20): AkzoNobel N.V., Asian Paints, BASF, Kansai Paints, Axalta Coating System, PPG Industries, RPM International, The Valspar Corporation, The Sherwin-Williams Company, Dulux Powder & Industrial Coating, Dupont Coating & Colour Technologies Group, Jotun Powder Coatings, Somar Corporation, Marpol, Protech Oxyplast Powder Coating, Nippon Paint Co., Ltd., Cloverdale Paint, Inc., Vogel Paint, Inc., Hentzen Coating, Inc., Evonik Industries Growth Drivers: Increasing construction spending

Increasing demand in the automotive, aerospace and marine industry

Focus on VOC emissions reduction

Strong outlook in the furniture industry

Lower application cost as compared to liquid coatings Pitfalls & Challenges: Higher energy consumption & investment on machinery & tools

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Consumer preference for aesthetic appearance and light weight products will spur product demand for automotive application





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Increased preference of auto manufacturers towards powder forms owing to substantial cost reductions and other benefits offered by these coats are expected to trigger the powder coatings market growth. Additionally, the use of these glazes in numerous applications including under hood components, rims, and, door handles owing to the growing demand for superior texture and finish will spur product penetration in the automotive segment.



Non-metallic substrate developed for powder glazing application will augment the product sales

Non-metal surfaces, such as glass, composites, and wood plastic layer are anticipated to gain momentum in coming years. Introduction of products with low curing temperature capabilities has provided new growth avenues for its applications in heat-sensitive and non-metal substrates. The segment growth is attributed to the introduction of Medium-density-Fiberboard (MDFD), which has intensified the coat of wood-based furniture. This demand will be supported by functional advancements such as scratch resistance, durability, gloss retention, and chalking resistance.



Increasing automobiles production in China, Japan and India will support the market growth in Asia Pacific





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Asia Pacific dominated the global powder coatings market in 2018 and is projected to grow at the fastest pace from 2019 to 2025. This is due to positive market outlook in China, India and Japan. While Southeast Asian countries like Thailand and Malaysia present great opportunities for local sales, they also offer critical production advantages over other countries. Also, Thailand is among the top 10 auto producers as of 2017 with total car production of around 1.9 million units.



The China market size will be driven by government regulation imposed on varnishes. In January 2015, China Ministry of Finance levied 4% consumption tax on coats manufacturers on the sale of any product who’s ready to spray VOC level exceeding 420g/L limit. Additionally, it is mandatory for new automotive OEM units to use only low VOC or waterborne coats. Other factors contributing to this growth include the abundance of economical and skilled workforce. This enables the industry participants in this region to retail their products in the international market at highly competitive prices.



New product development initiatives and incorporation of digital channel for enhancing sales remain key growth strategies

Enterprises operating in the market are adopting various strategies such as new product development, for enhancing market share. For instance, in January 2016, PPG Industries announced to launch HOBA PURAIR internal liner for aluminum aerosol cans. Also, incorporation of digital channel as alternate sales network is another strategy adopted by key industry players for enhancing sales.



For instance, in June 2017, AkzoNobel announced the introduction of android application for purchasing products from mobile devices. This initiative will allow customers to buy products directly from most mobile devices including tablets, computers, and phones. Other strategies adopted by industry participants include strategic partnerships, collaborations, mergers and acquisitions.



Some of the major companies operating in the powder coatings market are AkzoNobel N.V., Axalta Coating System, Asian Paints, BASF, Kansai Paints, Somar Corporation, PPG Industries, RPM International, Dulux Powder & Industrial Coating, Dupont Coating & Colour Technologies Group, Jotun, Marpol, The Sherwin-Williams Company, Protech Oxyplast, The Valspar Corporation, Nippon Paint Co., Ltd. and Cloverdale Paint, Inc.



The powder coating market research report includes in-depth coverage of the industry, with estimates & forecast in terms of volume in Kilo Tons and revenue in USD million from 2014 to 2025 , for the following segments:



By Resin

Thermoplastic Nylon Others (PVC, Polyolefin, ABS, Polycarbonate)

Thermoset Epoxy Polyester Polyurethane Acrylic Epoxy polyester hybrid

Fusion bonded epoxy

By Application

Architectural

Jobbers

Agricultural/

Construction equipment

Pipeline

Oil & Gas

Appliances

General Metal Outdoor furniture & playground equipment Others

Automotive & transportation components Wheels Others

Others (HVAC, Electrical)

By Substrate

Metallic

Non-Metal

The above information has been provided for the following regions and countries :

North America U.S. Canada

Europe Germany UK France Italy Spain Netherlands Russia

APAC China India Japan South Korea Vietnam Australia Indonesia Thailand

LAMEA Brazil Argentina Mexico

MEA Saudi Arabia UAE South Africa



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