Because no one gets it right 100% of the time.

Friend or faux pas?

The year is 2018 and we are all resigned to the fact that we, the human race, are soon to be enslaved by our robot overlords. Obviously.

At least, that’s what some headlines would have you believe.

We at Focus love the amazing things that AI can do, but we know that even the very best AI needs a human touch. That’s why we give you the most sophisticated, intelligent software in the business: so that you can do the talking.

And that’s because when you leave AI to its own devices, weird things can happen.

For superhuman intelligence, AI can come across as pretty stupid sometimes.

Here are a few of our favourite examples where AI really lacked a human touch…

Like this woman who ordered a toilet seat from Amazon, and the algorithm knew exactly what marketing strategy to use…

And who among us hasn’t been caught out by an awkward #AutoCorrectFail?

Luckily, Google is always on hand to answer your burning questions — search suggestions know exactly what’s wrong with your computer.

And who can forget the launch of Microsoft’s pioneering chatbot Tay, who went from friendly customer service aide to genocide advocate in just 24 hours.

Two virtual assistants. One heart. Their intelligence might be artificial, but the romance is real: