Trixie Mattel has committed one of the cardinal sins of show business: She read her own press.

The country-pop singer/songwriter and drag icon is getting to ready to hit the road for "Trixie Mattel: Grown Up," a 29-city run of North American dates launching Wednesday, Feb. 5, at Seattle's Moore Theatre.

"Listen: I'm always trying to better myself," Mattel said in 2019, while preparing for the tour. "I went through reviews of all my old tours. I Googled reviews of my shows — which you're not supposed to do, but I did it — and I was like, 'What do people get out of it?' and 'What do people not get out of it?'

"And people were always like, 'Oh my God, this is so funny and the music was great,' but nobody's ever doing a full write-up on the costumes. And the drag queen in me is like, 'Well, how do we really gag people?' So this show has a lot more looks in it because I want people to be stunned."

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"Grown Up," Mattel revealed, will have 10 or so costume changes, wig changes and produced comedy videos playing during transitions. The tour heads our way Friday, Feb. 28, for an engagement at Webster Hall in Manhattan, and Saturday, Feb. 28, at Temple Performing Arts Center's Lew Klein Hall in Philadelphia.

The tour also will mark Mattel's first outing with a full backing band, as the queen and company bring to life material from her third album, "Barbara," out Friday, Feb. 7, via PEG Records.

Following the down-home Americana sound that dominated 2017's "Two Birds" and 2018's "One Stone," "Barbara" is a bright sampling of summertime pop, following hot on the heels of the May 2019 electric bubblegum single "Yellow Cloud."

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"I needed to test the fan reaction (to 'Yellow Cloud') of: If I go from folk/country to more plugged-in, '60s, 'That Thing You Do' sweetheart pop, are they going to go for it? Or are they going to be like, 'This is not the yee-haw bitch we were promised?' " Mattel explained.

Fortunately the fan response to "Yellow Cloud" was incredibly positive, generating nearly 1 million plays on Spotify and more than half a million views for its video on YouTube.

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" 'Yellow Cloud' did well, so the new record is much more 'Yellow Cloud,' " Mattel said. "Like, (it's) buzzy and fuzzy and happy and hand-clapp-y. It's designed to sort of be like AM radio at the beach in 1969. That's sort of what the vibe is supposed to be."

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Following the likes of Bob Dylan's "Bringing It All Back Home" (1965) or Counting Crows' "Saturday Nights and Sunday Mornings" (2008), "Barbara" is a conceptual affair. Mattel explained that she structured the album like an eight-track tape, with Side A the soundtrack of a day at the beach and Side B a set of evening bonfire music.

“I was writing all this new music in this new genre, this really sugary, fun, '60s-style music, but the heart of me is still folk," Mattel said. "And so I was like, ‘How do I marry these concepts?’ Because I still want my heartstring folk songs on here because that’s kind of the bread and butter of what my fans know me for, those mid-tempo sort of folksy songs.”

Mattel won the third season of “RuPaul’s Drag Race All Stars” in 2018 after initially competing on the seventh season of “RuPaul's Drag Race” in 2015. As shown in the compelling 2019 documentary "Trixie Mattel: Moving Parts," the relentlessly prolific performer has established a deep connection with her global fanbase.

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"People have this real commitment, and I think it's because the character I designed is made to be a kid's toy. It's made to emulate America's favorite 11-and-a-half-inch fashion doll," Mattel said. "(That connects to) some relationship with toys and their childhood and the way that they felt with the toys in their childhood.

"And I feel that as an adult you grow up, you're always looking to be like a kid again, and so Trixie basically is a character that uses the building blocks of kids' development, toys and stuff. But we address adult anxieties and adult fears through comedy and music. And so I think that's where that real life preserver reaction people get from Trixie is."

Trixie Mattel, 7 p.m. Friday, Feb. 28, Webster Hall, 125 E. 11th St., New York, $45, and 8 p.m. Saturday, Feb. 29, Temple Performing Arts Center's Lew Klein Hall, 1837 N. Broad St., Philadelphia, $41.50 $64.35, www.trixiemattel.com.

"Trixie Mattel: Grown Up" 2020 North American Tour dates: