The Swap protocol, a decentralized, peer-to-peer protocol for trading Ethereum tokens, announced the launch of its token, “AIR,” and its token trading platform, “AIRSWAP” today.

On October 10, 2017, AIR will be available for purchase in ether. The launch will be a demonstration of the Swap protocol in action as AIR will be sold exclusively through the Swap peer protocol and decentralized exchange smart contract. A percentage of AIR tokens will be reserved for Swap Beta program participants.

Swap also announced the addition of Mark D’Agostino, a managing partner at ConsenSys Enterprise, as an advisor. Mark will advise the Swap team on their legal structure as well as the token design and launch.

“The Swap protocol will bring about greater decentralization to the crypto trading space and I am excited for the reduced exposure to catastrophic exit scams and hacks that exists because of the honeypots inherent in centralized exchanges,” said Mark D’Agostino. “The Swap team has a track record of success and will help showcase the power of a Web3 enabled world.”

AIRSWAP is a globally accessible trading platform that implements the Swap protocol. The AIR token is a token-license hybrid, providing access to the AIRSWAP trading platform and services, whilst providing its holder the liquidity of an ERC20-compliant token.

“By designing the AIR token as a software license, we are able to operate the platform without collecting fees on trades. A third party collecting fees from counterparties goes against the ethos of peer-to-peer,” said Michael Oved, Co-Founder of the Swap protocol.

Because Swap is an open protocol, AIRSWAP will be able to support many permutations of peer-to-peer transactions, such as storefronts, marketplaces, and auctions.

The Swap protocol and AIRSWAP are being developed in partnership with leading venture production studio, ConsenSys.

Find out more at www.airswap.io

The Swap protocol is a decentralized token trading ecosystem on the Ethereum blockchain, allowing anyone to find and trade ERC20 tokens in a peer-to-peer network built for simplicity and liquidity. For more information, please visit https://swap.tech/.

ConsenSys is a venture production studio and custom software development consultancy building decentralized applications (DApps), enterprise solutions and developer tools for blockchain ecosystems, focused primarily on Ethereum. Powered by smart contracts and secured through encryption, our applications provide the benefits of transparency, auditability, and immutability that are unique to blockchain-based solutions. For more information, please visit: http://www.consensys.net.