(Newser) – In what is not expected to be the last controversy of the Clinton campaign, heated discussion of her logo erupted on social media as soon as she announced her 2016 White House bid yesterday. Some critics said the red-and-blue logo looked like it had been made in MS Paint and likened it to a road sign for a hospital, Mashable reports, while WikiLeaks accused her of ripping off its Twitter logo; others wondered if she had made off with the arrow from the FedEx logo. Many noted that the logo's arrow points right, which Tom McKay at Mic believes could be "a deliberate hint that Clinton's campaign strategy will focus on selling her as an easily palatable moderate rather than a firebrand progressive."

The widely mocked logo even caught the attention of conspiracy theorists who saw an homage to the 9/11 attacks in the design, Junkee reports (think of the arrow as a red plane flying through two blue towers). But not everyone was a critic: "Gotta say so far Hillary has the best logo," tweeted Montel Williams. "Time will tell as to substance." Dartmouth political science professor Linda Fowler tells Reuters that while the Clinton launch looks like an overall success, the logo would be better suited to a hardware store. "But maybe it's working," she says. "She's got you guys writing about her logo instead of her pantsuit and her hairstyle." (After Clinton's announcement, Rand Paul started selling items like the Hindsight Eyechart.)

