Beer sales are becoming common at smaller schools: 27 of the 34 stadiums are home venues for programs outside the Power Five conferences. Marshall, a Conference USA member, announced last week beer will be sold at its stadium starting this season.

Of the 12 football teams in the American Athletic Conference, eight had beer for sale at their stadiums last season, with four of those being off-campus sites. Other than TU, the schools in the league that didn’t serve beer at games were Navy, UCF and East Carolina.

Ohio State, the Hurricane’s Week 2 road opponent, announced last month it would sell beer throughout its stadium. This season, TU will play at two other venues that sell beer: Houston’s on-campus TDECU Stadium (Oct. 15) and Memphis’ off-campus and city-owned Liberty Bowl Memorial Stadium (Oct. 29).

In 2015, the average crowd size for TU’s six games at the 30,000-seat Chapman Stadium was 19,622. Could the option of buying beer at games bring in more fans?