I’ll go right to the point:

Right now, merchant directories websites, like the beautiful AcceptBitcoin.Cash , are probably missing thousands of merchants that already accept Bitcoin Cash!

Keep reading — I’m about to share the juicy details with you.

The goal of Bitcoin Cash is to become a worldwide peer to peer electronic cash system, as fast as possible.

With that in mind, I’d like to focus on one particular aspect of adoption that I think is the lowest hanging fruit.

We’ve Got A Classic “Chicken and Egg” Problem

There’s 2 groups of people:

1. Merchants . Those who sell goods or services in shops or on websites. 2. Consumers. Folks with BCH who want to spend it.

A major obstacle to adoption is that neither group sees many representatives from the other group.

In other words, merchants won’t adopt BCH if they believe there’s few consumers using it, and potential users won’t see the point of owning it if there’s nowhere to spend it.

But What If Our Merchant Listings Suddenly Became Monstrous?

What if a new BCH user clicked on a directory site like AcceptBitcoin.Cash and saw tens of thousands of places they could spend BCH?

There’s at least two immediate benefits.

First, no matter where they got their BCH from (or even if they’re just thinking about getting some), the user will have a much better experience.

They’re a lot more likely to find something to purchase that they truly want or need… more likely to see this as “real”, spendable money… and more likely to use it again.

Second, the merchant will get paid. Now they’ll have more of a reason to keep offering BCH. Maybe they too will start promoting it more and believing in it more.

There’s other benefits too, but it doesn’t take a genius to realize this would be tremendous.

Directory Sites Like AcceptBitcoin.Cash Are Only Listing a Fraction of the BCH Merchants

The folks at AcceptBitcoin.Cash have built a very nice website. However, they only have a curated list of 607 merchants that accept BCH.

And Bitpay recently made BCH available to their existing customers, so that means there are likely thousands or tens of thousands of merchants that accept BCH that we could be listing.

There are also other companies like Coinbase and Coinpayments, as well as individual merchant websites that accept BCH directly, that aren't being listed currently.

Let’s Solve This

I talked to Ken Salomon from AcceptBitcoin.Cash and he mentioned he hasn’t been able to get merchant lists from Bitpay or Coinbase. I don’t know if that was because he wasn’t talking to the right people, or if it wasn’t a priority for those companies, or there were privacy issues or what.

But I’m adamant that we get to the bottom of it, and I’m confident that whatever the issues are, we can solve them or work around them.

Where there’s a will, there’s a way.

The fact of the matter is that there is total incentive alignment for a company like Bitpay to facilitate this. It helps Bitpay. It helps the merchant. It helps BCH.

The community should be rallying around this.

We should be doing whatever we can (as long as it's legal and ethical, of course) to get an accurate list of as many BCH merchants as possible.

This is a Huge Opportunity

We currently have so many fantastic ways to onboard new users. We have CoinText . We have tipping bots. It’s never been easier to help people try Bitcoin Cash.

But we need to make sure they have a great user experience, and that starts with a rich selection of places they can spend it.