Presidential candidate Bernie Sanders released two new ads on Thursday, which will go to air in Iowa and New Hampshire.

One of the ads, dubbed ‘Rock’ features Vermont dairy farmer Eric Paris speaking about how Sanders is viewed in his home state. The 30-second commercial was filmed in Vermont.

“He’s a rock,” Paris says of Sanders.

The other ad, ‘Effective’ focuses on Sanders’ tenure in Burlington, Vermont where he served as mayor. That ad also looks at Sanders’ record in Congress, where he has passed more amendments in a Republican Congress than any other member.

The brand new ads will go to air in Iowa and New Hampshire beginning Friday.

You can view the ads Rock and Effective on Sanders’ Youtube channel.