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A Twitter campaign is urging users not to view or share the graphic footage of American journalist James Foley being beheaded by the terrorist organization ISIS.

The campaign, under the hashtag #ISISMediablackout, drew support after an appeal from Foley’s friends and family not to share the video.

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“Please honor James Foley and respect my family’s privacy. Don’t watch the video. Don’t share it. That’s not how life should be,” wrote Foley’s sister, Kelly Foley, on Twitter. Her account was deleted not long after the message was posted.

“He gave his life trying to expose the world to the suffering of the Syrian people,” Foley’s mother, Diane, said in a heartbreaking statement. “We thank Jim for all the joy he gave us. He was an extraordinary son, brother, journalist and person.”

Twitter CEO Dick Costolo announced Wednesday morning that the company is moving to suspend accounts tweeting the graphic imagery of Foley’s beheading.