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We are excited to share with you a project that we've been working on for the past year - a new way to experience the Strava feed.

The feedback you've been sharing with us about better ways to sort and filter the feed has not gone unnoticed. The feed fuels the power of our community and is where athletes inspire and interact with each other. We discovered that on average Strava athletes miss almost 60% of the content in their feed every day. Strava's new feed presents a non-chronological ordering of activities based on characteristics we think are most valuable to you.

Here's how it works:

When you refresh your feed, any content you haven't seen before will be at the top of the feed, above activities you've already seen. The order in which these new items appear is based on a learning algorithm that uses your past behavior to gauge whether you'll find content interesting. Comment a lot on your sister's activities? Her items will be ranked highly for you. Your friend just ran their best time for a 10K? That will get promoted as well. The algorithm will continue to evolve over time, learning as you use it. We won't hide any activities from you - they'll all be in your feed, just in a different order designed to ensure you don't miss the items that matter most to you. You can read more on our blog.

We will be slowly releasing the new feed over the coming weeks, along with close monitoring of performance and your feedback. You are welcome to add to the discussion below or contact us directly by submitting a ticket.