LEADERSHIP

As an artist, musician, composer and filmmaker, Shmuli began his career as a successful producer and jingle writer. His work has been aired on Nickelodeon, The Cartoon Network, WABC, WCBS, Fox and more.

Shmuli served as Director of Marketing at Kars4Kids, one of the nation’s largest non-profits. At Kars4Kids, Shmuli was responsible for pioneering the companies shift into many new digital areas, as well as their media campaigns and world famous TV commercial jingle campaign. Shmuli’s passion for creativity and media still drove him as CardCash’s Chief Revenue Officer. Card Cash, featured in Forbes and on the INC 500 for 6 years in a row is a thriving tech startup, and Shmuli’s visionary leadership and creativity was reflected in their groundbreaking business strategy and marketing campaigns.

Creativity is only half the equation. As CEO of fwd/NYC, Shmuli’s marketing and consulting firm, he constantly demonstrates the ability to fully understand a company or non-profit’s needs and guide it to success. He has deployed innovative and comprehensive marketing solutions, establishing an insight-driven culture, and setting a template for marketing’s strategic impact on business. Shmuli is also a published writer and sought after speaker.