THE Labour Party is rebranding itself with the phrase that is used by its voters.

After failing to win an election based on a positive appeal to voters, Labour has embraced its future as the default choice of pragmatists who dislike the Conservatives.

A spokesman said: “We also considered ‘Obviously I Can’t Vote Lib Dem So, Yeah, Labour’ but that would require much larger and more expensive badges. We are nothing if not financially prudent.

“Labour tried to be the anti-supposing party. Ed Miliband tried to make us the Labour, Hell Yeah! Party but that was obviously stupid and wrong.

“From now on, Labour, I Suppose will be the party for disenfranchised, tired cynics who expect nothing but compromise and mediocrity. We will deliver.”