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adidas unveils the latest creation from its recently unveiled SPEEDFACTORY – the AM4 running shoe featuring BOOST cushioning and tailored specifically to the requirements of runners in London. adidas worked closely with a group of runners who provided insight to fine-tune this running shoe, with the result being this stylish, highly engineered model created at their SPEEDFACTORY in Ansbach, Germany. adidas plans on continuing the Speedfactory mission of co-creating with consumers with this unique collaborative design method for specific products tailored to New York, Los Angeles, Paris, Shanghai, and Tokyo. For now, the adidas Speedfactory AM4 for London will release on October 26th.