Here's the thing about politicians and their initial rise to national attention: it's often a phenomenon driven by elites. Sometimes promising young leaders are given a speaking slot at a political convention, like Barack Obama. Other times it's taste-makers in coastal media who launch a pol from obscurity: take Bill Kristol's role in the rise of Sarah Palin, who he championed after meeting her on a luxury cruise to Alaska. There isn't anything wrong with elites alerting the wider public to a deserving candidate. What I object to are the judgments about who is worthy of that boost.

The GOP establishment gave us George W. Bush as a fait accompli during the 2000 primary season, and taste-makers in the conservative movement remain proud of having launched Sarah Palin's career in national politics. Either the elites on the right should start alerting us to worthier leaders, or else the GOP rank-and-file should start looking elsewhere for inspiration. (Being a Gary Johnson partisan, I'd suggest Reason magazine, where writers seem more interested in advancing the careers of people who share their professed beliefs, as opposed to helping ciphers who'll advance their agenda out of a combination of policy ignorance, malleability, and personal indebtedness.) At the moment, the best way to raise your profile in the GOP is to denounce the mosque and community center being planned a few blocks from Ground Zero. Is that the incentive structure the right wants?

It remains to be seen what Barack Obama will do for the remainder of his term. And national politics tends to reveal previously unknown facts about people who enter it, so perhaps Gary Johnson is less appealing than he seems. Were our criteria for viable presidential candidates more sane, however, he'd be a strong contender, due to his experience, desire to reform obviously broken policies, apparent lack of disqualifying traits, credibility in principled statements, and alignment with a sizable chunk of the most dissatisfied voters on key issues.

Instead attention is meted out based on opaque standards that are causing us to consider Mitt, Sarah and Newt as front-runners, a status quo that does a special disservice to tea party voters who'd love a former New Mexico governor if only they knew more about him.

At the very least, it is time to give Gary Johnson a fighting chance.

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