With every purchase made on this store, not only do you get a high quality, elegant shirt with a cute bird on it, but that money you spent will go to more than our wallets. Some money goes to pay for the shirts and keeping the website running, but the rest of the money goes right to charities, there to protect the Kiwis from extinction. we guarantee that with every purchase, 50% of all profits will go to saving the docile little creatures in New Zealand. Thank you.