I've been very concerned the last few years with how easily we are rallied into howling mobs baying for blood on social media. There's a certain joy to being a part of it, the feeling of being just and righteous and striking a blow for good. It's a very human, natural behavior, and it cuts across all lines of belief and political stances. But it also does a lot of damage, especially because sometimes there's no true villain involved -- just regular, flawed people, and mobs that pit them against one another.

It's one of the most crucial tasks of our new era to work out new social norms and etiquette to deal with the implications of social media. How to be kind to one another, even when we're angry, even when we disagree about things that are important. So I'm taking a stab at what that kind of etiquette should look like.