John Rice has taken his love for crytpocurrency and Deed to a whole new level. Rice, who resides in Leeds, England, first started researching crypto in November of last year after reading an article about blockchain technology.

“I love technology. It was the blockchain technology that really got me interested,” Rice said. “I studied and studied it and realized it was going to change the world in the future big time. I thought to myself what businesses that are going to use blockchain will be pioneering. I settled on real estate and advertising.”

His interest in real estate led Rice to Deed, an innovative platform that allows property buyers and sellers to secure transactions with a large reduction in agent commission. The standard commission in the industry is 6% for someone selling their home. Deed (https://www.deedcoinlaunch.com/) has built a national network of brokers in all 50 U.S. states covering 163 cities that will sell homes for a 1% commission when clients use the Deed token.

Rice researched several real estate related projects before deciding Deed was a great solution to the high real estate commissions being charged by agents.

“Deed’s idea is very concise and simple,” Rice replied when asked about why he chose to support Deed. “It’s a well thought out and planned project. Deed’s direction is clear and managed in a very professional way. It’s the best real world project in its sector.”

How did the idea come about to wrap his van with Deed?

Rice first thought about the idea because of his strong belief in Deed as a company and a project. He wanted to get awareness out there in his own way so it made perfect sense to use the space on his van. He sat down with a designer and the project became a reality.

“We’ve been very fortunate to have strong support from the people in the Deed community,” Deed Co-Founder Charles Wismer said. “What John did with his vehicle was really something special and a great testament to his belief in our project.”