However, there is a secret to work with entrepreneurs. First, you have to offer them confidentiality. Otherwise they don't come and talk to you. Then you have to offer them absolute, dedicated, passionate service to them. And then you have to tell them the truth about entrepreneurship. The smallest company, the biggest company, has to be capable of doing three things beautifully: The product that you want to sell has to be fantastic, you have to have fantastic marketing, and you have to have tremendous financial management. Guess what? We have never met a single human being in the world who can make it, sell it and look after the money. It doesn't exist. This person has never been born. We've done the research, and we have looked at the 100 iconic companies of the world — Carnegie, Westinghouse, Edison, Ford, all the new companies, Google, Yahoo. There's only one thing that all the successful companies in the world have in common, only one: None were started by one person. Now we teach entrepreneurship to 16-year-olds in Northumberland, and we start the class by giving them the first two pages of Richard Branson's autobiography, and the task of the 16-year-olds is to underline, in the first two pages of Richard Branson's autobiography how many times Richard uses the word "I" and how many times he uses the word "we." Never the word "I," and the word "we" 32 times. He wasn't alone when he started. Nobody started a company alone. No one. So we can create the community where we have facilitators who come from a small business background sitting in cafes, in bars, and your dedicated buddies who will do to you, what somebody did for this gentleman who talks about this epic, somebody who will say to you, "What do you need? What can you do? Can you make it? Okay, can you sell it? Can you look after the money?" "Oh, no, I cannot do this.""Would you like me to find you somebody?" We activate communities. We have groups of volunteers supporting the Enterprise Facilitator to help you to find resources and people and we have discovered that the miracle of the intelligence of local people is such that you can change the culture and the economy of this community just by capturing the passion, the energy and imagination of your own people.