In Wednesday night’s Riverdale , “ House Of The Devil ,” the teen soap took something we’re all very used to — yet another duet between sometimes-lovers Archie Andrews (K.J. Apa) and Veronica Lodge (Camila Mendes) — and turned it into an iconic season 2 scene. It’s the moment Betty Cooper (Lili Reinhart) strips down to a surprise set of black lingerie to snake herself around a stripper pole and serpent dance to Gary Jules’ “Mad World,” all in the name of love. And, her usually-straight-laced mom Alice Cooper is in the audience, also uncharacteristically wearing her “bad girl” best , as the character's portrayer Mädchen Amick described the ensemble to Refinery29. Altogether, the scene is Riverdale at its most Riverdale, as it likely had fans both applauding the Cooper women as they embraced the sexier sides of themselves they usually suppress and asking, “What in the ‘Devil’ is going on?” So, let’s figure out the answer to that question.