– Don Callis discussed the long-standing concept of the “cool heel” on his latest Killing the Town podcast. Speaking about the concept (per Wrestling Inc), the Impact Wrestling VP said that the cool heel has outlived its usefulness.

“The cool heel is something that should probably be extinct,” said Callis. “It is never good if you are a young wrestler, and there’s a bizzillion of them out there. Please don’t be a cool heel. Cool heels are infuriating, because the babyface already has a hard job to do. In one way, being a babyface is easy, because you just have to listen, in other [ways] it’s hard because, with the exception of a select few people who are very comfortable doing that babyface thing, it is a hard thing to do. So, don’t make the babyface’s job harder by being the cool guy in the match, and now he’s just the goofy babyface.”