Survey Finds Nearly 70 Percent Of Parents Believe A Healthy Smile Can Impact Success In School

Moreover, Colgate researchers have conducted studies that show how poor dental care can be linked to lower grade point averages. Students with lower dental health quality missed an average of three times more school than those with healthy smiles. This constant missing of school showed in their grades after missing too many days to keep up with the workload. These studies have now helped to show that a healthy smile will lead to a healthy school life.

Original Article: New Colgate Survey Finds Nearly 70 Percent Of Parents Believe A Healthy Smile Can Impact Success In School



NEW YORK Sept. 9 2014 /PRNewswire/ -- As the new school year kicks off parents across the country are helping their kids excel in the classroom by caring for their smiles. A majority of parents believe a healthy smile can contribute to academic success – 83 percent recognize that maintaining good oral health can keep a child from missing school while 43 percent report that a dental related illness has kept their child home from school according to a recent Colgate survey.

For more than 20 years Colgate has been reaching children in classrooms across the U.S. with free dental screenings and education through its Bright Smiles Bright Futures program. This year to better equip families with the resources they need to help their kids achieve a healthy smile Colgate has partnered with actress best-selling author and education advocate Danica McKellar ("The Wonder Years"; "Dancing with the Stars") as part ofSmile for Picture Day™ – an annual back-to-school campaign that uses the tradition of school picture day to promote healthy brushing routines.

"Nothing says 'confidence' like a bright smile - and confidence is a key factor for a successful school year. I'm thrilled to join Colgate's Smile for Picture Day campaign and look forward to helping families by promoting the importance of healthy habits.We can help kids feel good about themselves by reinforcing the skills they need to take care of their smiles -- for picture day and every day. I appreciate Colgate's commitment to dental health -- especially for their mobile dental van initiative for underprivileged children."

Several studies have demonstrated a connection between poor dental health and low grade point averages and in some cases children with poor oral health are nearly three times more likely to miss days at school than their peers due to dental pain.2In addition to encouraging proper brushing and regular dental check-ups parents can improve their kids' dental health by downloading the "Colgate Tooth Defenders" app.This educational app is available for free via iTunes or Google Play and is specially designed for children in Kindergarten through Grade 3 to help make fighting cavities fun through a series of games.

During Smile for Picture Day™ beginning now through October Colgate's fleet of mobile dental vans will travel to more than 150 elementary schools providing free dental screenings to children in need. Additionally Colgate's award-winning oral health curriculum reaches approximately 3.5 million children in all 50 states throughout the year and more than 750000 kids through Colgate's longstanding partnership with the Head Start program of the U.S. Department of Health and Human Services.

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