THEY say ignorance is bliss.

But try telling that to the social media team at the NFL’s Washington Redskins, which has copped a tremendous backlash after posting what has been branded “the tweet that offended everyone” by CBS Sports.

The use of the name and logo of the team has been questioned for years with claims the use of Native American names and/or symbols by non-native sports teams is a harmful form of ethnic stereotyping.

Today’s tweet to the NFL team’s 513,000 followers only strengthened the argument.

Wishing you and your family a Happy #Thanksgiving. pic.twitter.com/qI3U7hbGhK — Washington Redskins (@Redskins) November 26, 2015

The tweet is highly offensive to many North Americans, as Trevor Hughes of USA Today explained: “As millions of Americans sit down to celebrate Thanksgiving today, some Native Americans are pushing back, urging the country to remember the implications of white settlement on indigenous cultures.

“Some of the frustration centres around what some Native Americans see as their relegation to supporting players at that first celebration, rather than people with long-existing culture, knowledge and government. History puts the first thanksgiving in 1621 at Plymouth, between Pilgrims and members of the Wampanoag tribe.”

“They are depicted as nameless, faceless, generic ‘Indians’ who merely shared a meal with the intrepid Pilgrims. The real story is much deeper, richer, and more nuanced,” the National Museum of the American Indian says in a guide for teachers covering Thanksgiving.

The team came under attack on Twitter within seconds.

@Redskins hey, social media person, happy thanksgiving. i'm sorry you have an out-of-touch idiot boss or bosses who insisted you do this — Hip Wishboner (@hipsterboner) November 26, 2015

@Redskins remember how you continue to disrespect half of the people that were at Thanksgiving? Neat. — DwayneShintziusFan (@Cyrus_is_risen) November 26, 2015

@TENSAINEXTDOOR basically celebrating the demise of what their logo stands for — Hurell The Human (@Sir_Hurizzel) November 26, 2015

The lack of awareness in this tweet is incredible. It isn't just a Snyder problem. Nobody in organization gets it. https://t.co/GVy4qIJeuN — Zach Soskin (@ZSoskin) November 26, 2015

It is not the first time the Redskins have made turkeys of themselves on Twitter.

Exactly a year ago, right when a potential change to the team name was a hot topic, the team sent out this tweet.

The annual offensive tweet is becoming as much of a tradition as Thanksgiving football itself.