One of the great challenges for evolutionary psychology has been to explain within-sex individual variation in mating behaviour. Several lines of evidence suggest that some of this variation stems from an adaptation for facultatively increasing or decreasing long- and short-term mating inclinations in response to circumstances. It remains unclear, however, how rapidly such changes can occur, and what stimuli might initiate them. This paper presents three experiments that investigate mating strategy change following exposure to the evolutionarily-relevant stimuli of parental care, resource-abundance, and danger. In each experiment, participants indicated their preferred relationship type (long-term, short-term, or none) for each of fifty other-sex individuals, both before and after priming. Relative to a control group, relationship preferences changed in all three experiments, in directions generally consistent with evolutionary psychological predictions. Moreover, short- and long-term relationship preferences were found to shift independently, such that a change in long-term preference was not accompanied by an opposite change in short-term, or vice versa. Together, these experiments represent the first direct test of the claim that brief interventions can shift the relative strength of people's preferences for long-term and short-term relationships.