Our Mission

Preserve & Restore Earth’s Ecosystem

Now that you know why we are here and what we’re trying to do, we’d like to go a step farther. Yes, we want everyone to learn to welcome salt into their diets in moderation again, but we also want to preserve and restore the Earth’s ecosystem.

Did you know that there is a healthy and unhealthy salt? Our salts are healthier because they aren’t refined and have no anti-caking agents or preservatives in them. We’re highly dedicated to giving our customers all-natural salts that can be used every day. Just use our salt instead of a traditional bath or table salt. Often, table salt is stripped of its natural minerals, heavily processed, and contains a variety of additives to help prevent clumping. Therefore, we started our mission to reeducate everyone on the benefits of salt. Since then, we’ve looked into varieties of ‘healthy salt.’ Yes, they are out there, and we’ve found a few options that we now offer to you.

Our unrefined sea salts are rich in minerals and vitamins unless your typical table salt. Of course, our journey doesn’t end with finding healthy salts for our customers. That’s only the beginning. Now, we’re focused on educating the world on the benefits and power of using unrefined salt.

Still, we aren’t done. Yes, these two things are doing wonders for those who love salt and feared having to remove it from their diets altogether. However, our ecosystem is failing. Right now, you could go to any ocean and see scores of plastic bottles, rings, and other items that are polluting the waters and endangering the oceanic animals that we find majestic, graceful, and essential for life.

Therefore, our mission is now to counteract those negative effects of plastic pollution. We’re making sure that we’re doing everything we can to revive and protect our ecosystem, and we’re doing it one sale at a time. When you buy any of our salt products, a portion of the purchase goes toward protecting and restoring the Earth’s ecosystem.