by Vito Rispo

Nikon has this new series of ads for their S60 model of digital camera. The tagline is “The Nikon S60. Detects up to 12 faces.” It’s really quality marketing: it’s simple and it gets the point across well. Well done.

Ad Info:

Agency: Euro RSCG, Singapore

Photographer: Jeremy Wong

Executive Creative Director: Charlie Blower

Creative Director: Victor Ng

Art Director: Lee Hsueh Ling

Copywriter: Victor Ng, Stephen Kyriakou

Check out full size images of all three ads:



