Ajit Pai, the Trump-designated Federal Communications Commission Chairman who is definitely not a “Verizon puppet,” has employed a variety of rhetorical techniques to explain why his imminent move to gut net neutrality rules will not be a financial disaster for consumers. Last month, he argued that the ability of tech companies like Twitter and Facebook to moderate content on their platforms is a much bigger threat than rolling back current Obama-era regulations, which prevent Internet service providers from charging companies for faster access or from slowing down content at whim. He insisted that fears of Internet freedom groups and smaller companies were “greatly overstate[d]”. And on Wednesday night, just a few hours before the Republican-dominated F.C.C. was set to vote on his proposal, Pai made a video appearance to try to explain, like so many telecom giants before him, why the rollback will not impact current Internet functions in the slightest.

“There’s been quite a bit of conversation about my plan to restore Internet freedom,” Pai says at the outset of the cringe-inducing video, which was filmed in conjunction with conservative outlet The Daily Caller. “Here are just a few of the things you will still be able to do on the Internet after these Obama-era regulations are repealed.” The rest of the footage features Pai pantomiming pouring Sriracha sauce and a bag of Flamin’ Hot Cheetos over a Chipotle burrito bowl, and Instagramming the resulting Frankenfood; Pai posing with an oversize dog; Pai dressed as Santa Claus, noting that you can still shop for Christmas presents online once net-neutrality rules are rolled back; Pai reminding users they can still binge-watch television shows online or be a part of their favorite fandom; and Pai doing the Harlem Shake, a dance that became an intolerable meme in 2013 and has not resurged in popularity since.

Not only does the video appear to have been scripted by a bot whose knowledge of millennial interests is limited to a series of Instagram hashtags, but it doesn’t come close to addressing tangible and well-founded criticisms of Pai’s anti-net-neutrality proposal. Internet freedom advocates and pro-net-neutrality contingents argue that quasi-monopolistic Internet service providers will assert a stranglehold that blocks or discourages users from accessing certain content, not that you won’t be able to buy a fidget spinner online or wield a selfie stick to take a picture with a puppy. (The video also happens to feature Daily Caller video producer Martina Markota, who fist-pumps enthusiastically alongside Pai, and who publicly endorsed the Pizzagate conspiracy theory first proffered by the likes of Alex Jones and Mike Cernovich.)

Pai has a history of using embarrassing videos to ingratiate himself with skeptical millennials. A video published in May by the conservative Independent Journal Review features the commissioner reading a series of mean tweets directed at him. “I bet Ajit Pai eats mayo sandwiches,” he reads aloud from Twitter. “Hey, that’s fake news, man,” he adds, before cramming a sandwich into his face. He also seems to have a penchant for self-deprecating humor more generally: a more recently leaked video shows Pai at the Federal Communications Bar Association—known as “Telecom Prom”—roasting himself and making jokes about being a Verizon shill. (Pai worked for the telecom company before joining the F.C.C.)

Pai’s swift moves to re-write Internet regulations, which even Republicans overwhelmingly oppose, belies the concern he purports to show for consumers. The vote on his plan is set to take place before any sort of investigation has been conducted into allegations that hundreds of thousands of comments submitted to the F.C.C. during its public comment period appear to have been posted under stolen identities. On Wednesday afternoon, 18 attorneys general sent a letter to the F.C.C. calling for an “immediate delay” in its vote while the matter is dealt with. “Many of our offices have received complaints from consumers indicating their distress over their names being used in such a manner,” they wrote. “While not all of us may agree on any given policy, we stand together today as prosecutors of fraud and as defenders of the democratic process . . . It is essential that the Commission gets a full and accurate picture of how changes to net neutrality will affect the everyday lives of Americans before they can act on such sweeping policy changes.”