Adventurous eaters — and rich ones — will be happy to hear the Calgary Stampede has almost 30 new midway foods this July.

"We've spent the last year seeking out the best and craziest foods from all over North America to bring you the best new midway foods out there," said midway manager James Radke in a release.

The $100 hot dog is no ballpark tube steak. It contains Bratwurst, Kobe beef, truffle oil, a dribble of $3,000 cognac and some Atlantic lobster. (DougieDog)

From cockroach pizzas and mini-doughnut ice pops, to lobster corn dogs, and the most expensive hot dog in the world.

The foot-long 'Dragon Dog' is a cognac-infused bratwurst, smothered Kobe beef with truffles and fresh lobster. It's served inside a sweet bread bun and at $100 a pop, it's by far the priciest Stampede snack.

Its creator, Vancouver-based Dougie Luv of DougieDog, were featured on CBC's Dragon Den.

Check out the photo gallery above to see some this year's other new midway offerings.