UPC customers will soon be able to get their hands on the fastest broadband speed in Ireland after the company announced its launch of its 240Mbps service doubling its current limit.

Until now, UPC customers had a top download speed of 200Mbps for personal use but the company is now trying to stake its claim as the country’s largest broadband provider ahead of other companies in the Irish market.

However, the future of Ireland’s broadband in 2015 is looking to be the most competitive to date with the rolling out of the ESB/Vodafone deal that will see ESB electricity cables being used to pipe high-speed broadband into rural areas.

Eircom is also hoping to end the high-speed dominance of UPC after it revealed last October it has plans to launch broadband speeds between 200Mbps and 1,000Mbps, beginning with 66 towns this year, which would inevitably cast UPC’s record in a sizeable shadow.

Discussing the cost of the new high-speed broadband, UPC said it will cost €45 per month.

The launch of the new service coincided with a report commissioned by UPC highlighting broadband in Ireland, which named UPC as the provider of the fastest broadband in Ireland.

High speed image via Shutterstock