Donald Trump and Bernie Sanders both said that they were willing to debate one another in the days before the last primary elections, but when a New York-based technology investment company offered to put up the $10 million for charity demanded by the Republican as a condition for his participation, the real estate mogul bailed out on the plan.

Trump may have had little to gain compared to Sanders, who needs to show Democratic Party establishment that he is the only available contender who can win in November, but the GOP candidate comes out of this looking like a coward.

His big talk and bluster could never had withstood the no-nonsense candor with which Sanders presents his case, which is fundamentally that greedy rich people like Trump ruined the country.

Trump has capitalized on broad frustration among the public with a message about how he is going to ‘make America great again’ but there is no meat on that bone.

Trump’s ostentatious style is designed to impress or attract notice, but it is hardly as satisfying as genuine results for which Americans crave.

Imagine how you would feel if you were privileged enough to someday use his gold-plated bathroom only to learn that the accessories did not include toilet paper. That is a lot how a Trump presidency would feel except there could be nuclear fallout, a stock market crash or other catastrophic global crisis.

After back-to-back appearances this week on Jimmy Kimmel’s late-night television program, Trump and Sanders agreed to debate before the California primary on June 7.

On Thursday, Trump said that he wanted “something over $10 million” to go toward “women’s health issues or something” as a condition for his participation and a sponsor came forward almost immediately.

“Yesterday, Mr. Trump asked for a $10 [million] donation to charity in order to accept Mr Sanders’ challenge to debate him,” said Richie Hecker, chairman and CEO of Traction and Scale. “We are willing to offer that $10 [million] donation in return for the opportunity to host the debate.”

Traction and Scale is a New York investment firm focused on “transformative businesses that make people’s lives easier,” and is particularly keen on companies that pay attention to “simple product design, smart data and engaged communities.”

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