According to a 2010 poll, 8 in 10 U.S. adults watch cooking shows. 57% of those who watch cooking shows say they have purchased food as a direct result of something they’ve seen on a cooking show. The popularity of cooking shows in America goes all the way back to the creation and introduction of the Betty Crocker fictional mascot in 1924. Since then, the cooking show industry has evolved greatly to meet the ever-growing demands of consumers. In the following infographic, we’ll outline how the cooking show industry has evolved over time, what cooking shows are most popular today, and who the key players in the industry are.

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