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It’s hard to keep up with the incoming fire on the Trump campaign, much of which has come from those in his own party in recent days.

But it’s his own attack last year on a disabled New York Times reporter that is coming back to haunt him in a new 60-second television ad out this week.

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In the ad, which was funded by Priorities USA Action, the parents of a girl with spina bifida – a condition in which a developing baby’s spinal cord fails to develop properly – call Trump’s 2015 attack on a disabled reporter “shocking.”

“When I saw Donald Trump mock a disabled person, I was just shocked,” Lauren Glaros, the mother the girl says in the video. “The children at Grace’s school all know never to mock her, and so for an adult to mock someone with a disability is just shocking.”

The father, Chris Glaros, added: “When I saw Donald Trump mock someone with a disability, it showed me his soul. It showed me his heart.”

To this day, Trump claims he wasn’t mocking the reporter and didn’t even know he was disabled. In fact, the presumptive GOP nominee says it is him, not the reporter, who deserves an apology.

The ad, which is titled “Grace,” began running Monday in seven battleground states – Florida, Ohio, Virginia, Nevada, Colorado, Iowa and New Hampshire.

It’s a sign that no matter how hard Trump tries to change, he will never be able to run from his primary-season rhetoric.