Text size

Tyler and Cameron Winklevoss made the pitch for a Bitcoin ETF at the Value Investing Congress in New York this morning -- the crux of which came down to taking some of the fright out of a frightening idea. Even the twins call owning Bitcoin a "scary proposition."

If you're new to this story, back in July, the duo better known for contesting Facebook's (FB) origins filed regulatory paperwork for the Winklevoss Bitcoin Trust, an ETF investing in the digital currency that caused more than a few jaws to drop in the fund industry. The plan from the Winklevoss' Math-Based Asset Services LLC was immediately panned, including by the man known as "the Godfather of ETFs." The digital currency was viewed as too illiquid, too volatile, and facing too much regulatory uncertainty to build an easily tradeable ETF.