

The mantra of Gen-Y, is that social media and web 2.0 are synonymous with efficiency. Anytime an article comes out blaming Gen-Y of wasting time at work on Twitter or Facebook, another article pops up from a Millennial praising the efficiencies of using social media to communicate.



I whole heartedly agree that web 2.0 has provided numerous ways for us streamline our lives – to an extent. Don’t hate me. It wasn’t until recently, as more and more people recommended that I join more and more social media sites, and I began working more and more hours at work, that I realized I straight up don’t have time to balance all of it. Where’s all that damned efficiency that everyone’s been raving about? With a handful of social media websites, I can be efficient. With hoards of them, each offering me unique ways to simplify my life, I find myself bogged down. I’m being bludgeoned with promises of efficiency.



This reminds me of a Robin Williams quote from his infamous Live On Broadway performance where he talks about a similar problems with pharmaceutical drugs. There a drug for this and that, but why can’t there just be one wonder drug?