Aviary Attorney is greenlit! This means that the game will definitely be appearing on Steam once development is complete.

I know some developers are curious about exactly what is required to get through Steam Greenlight, so here’s a screenshot of the final statistics:

For some additional context:

We started the Greenlight campaign and the Kickstarter campaign at the same time on the 9th of December. We were greenlit on the 29th.

The game was somewhere between 85% and 95% of the way to the top 100 by the end of the campaign.

The Greenlight description was fairly barebones, and I only made one update clarifying a few details. This leads me to believe that (unsurprisingly) people vote almost entirely based on the video content.

I didn’t heavily push the Greenlight page on social media or to games journalists, but I still had a steady stream of voters. This leads me to believe that people were continuously discovering the game through Steam itself. I would guess that less than 10% of the voters came to the page from an external site URL.

I’ve heard some speculation that this was a fairly large Greenlight batch, and other speculation that this was a regular-sized batch. I don’t have any clue either way.

I guess the main take-away from all this data is to:

Have an eye-catching video.

Have a thumbnail that stands out from the other Greenlight games.

Cross-promote to Kickstarter (or other sites) where possible, but link spamming doesn’t appear to be necessary.

I hope you all have a good year of developing in 2015!