Audi used "E-Tron" for a couple of hybrids in the past, as well as for the premium R8 electric supercar that it recently killed off. What Stadler is saying, though, is that the E-Tron name will eventually represent a line of EVs. Clearly, the automaker is gearing up to compete with new and long-time rivals getting into the EV business, including BMW and Mercedes. Besides the SUV, which will be the first one to carry the name, Audi also plans to release a hatchback and a sedan (pictured below) under the line before the end of 2020.

[Image credit: Autocar]