The Wrestling Observer is reporting, as evidenced on the past couple weeks of TV, that WWE is taking a much more aggressive approach to pushing Twitter in the company. So far we have seen WWE plug trending topics at Vengeance and on TV, and they've also begun to reveal wrestler tweets and Twitter accounts during broadcasts.

It's being said that WWE intends to go even further with promoting Twitter on the air, and a big "cross-promotion" down the line has been discussed. This idea would include talent tweeting right before they head out to the arena, and WWE has discussed implementing this come Royal Rumble time.