In an international supply chain with many different parties and interests, it takes strategy and incentives to force blockchain adoption.

You've heard of the advantages of blockchain:

Trustless

Saves time and money

Traceability / Immutability

Accountability

Well these industries needs all of the above. The international food and pharma supply chain is a giant ... mess.

We speak with the CEO of Ambrosus, Angel Versetti.

Whether it's making product recalls more accurate and less costly, understanding where in the supply chain things went wrong, or helping consumers understand where their food really comes from, there is giant potential here.

Mentioned in the episode:

Ambrosus

Food Fraud Costs Consumers Up to Billion Per Year Worldwide