RICHMOND, Va. (WRIC) — A group of VCU students “armed with giant PETA posters” will protest Starbucks’ extra charge for dairy-free milk Tuesday afternoon.

The students will be protesting at the Starbucks near the VCU campus on 1500 West Broad Street at noon.

The students will point out that Starbucks’ extra charge for dairy-free milk punishes those who are lactose intolerant—most of whom are people of color—along with anyone who simply wants to reduce methane-gas emissions or who opposes cruelty to cows.” PETA

PETA said the protest will happen under Starbucks’ ‘Third Place Policy,’ which lets people use its spaces even if no purchase is made.