About

On July 15th a couple of friends met in an old cafe near their hometown. The week before they had shut down their latest side project, so the conversation revolved around the mistakes they had committed. Realizing that these errors were the same they had made in previous projects, they decided to build something to prevent anyone from repeating them again.



That's how Failory was born.

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13 days after, and spending only $41, our new startup was topping Product Hunt and was positioned on Hacker News’ front page. This eBook has the objective of sharing this success story and recommending some strategies and tools to build your own side hustle.

What is Included?

Stage 1: Idea

You need to solve a problem, 3 real strategies to find problems.



Stage 2: Business Plan

What your business plan should include.



Stage 3: Design

A deep analysis and a guide to design the brand and website.



Stage 4: Development

Options to build the website and build in public movement. Stage 5: Feedback

Tools and methods to collect feedback without even launching.



Stage 6: Launch

Strategies to launch the side project.



Stage 7: Growth

Marketing strategies you can use to grow your side project.



Stage 8: Monetize

Ways to start monetizing the project.

What are People Saying?



"Nice ebook "Creating a side project"! I'm now creating my new company. I really like your content and marketing strategy. 😀

Guillaume Chevalier Founder of Neuraxio

Thanks for sharing your PDF! It was a good read and straight to the point. I'm currently working on tools for designers/creatives so I found many of the points you listed really helpful.

Helen Vling Maker of HueSnap