Investing in ICOs can be both very tricky and of crucial interest to investors. An investor must know the ins-and-outs, must have familiarity with the system, and most of all, he or she must possess the right business mind in order for an ICO investment to be successful. To begin with, an ICO, also known as Initial Coin Offering, is a way for developers of block chain technology to raise development funds. It is a method that has become popular in the business and entrepreneurial world in recent years.

Before thinking about investing in an ICO, one must have an idea of how to select the correct ICO to invest in. Making the wrong choice can lead to financial loss and even worse –the downfall of a business. First, it is important to evaluate ICOs.

There are several ICOs out there; almost all of them with the promise of success, but the reality is that most of them do not guarantee good results, and some of them will turn out to be a scam. You should evaluate ICOs based on the team/company (know the people behind them), by going for disruptive concepts, understanding the target market, evaluating the technology involved with the ICO, checking out the white paper, which serves as the company’s pitch to potential investors, and by being familiar with the different types of tokens (equity, security and utility). By considering all of these things, a trader may be able to use a guide when it comes to selecting the proper ICO to invest in.

One factor that has been mentioned in this article is the possibility of being scammed. If you think about it, this possibility is everywhere. From false advertising, to online buying and selling, scams exist, and this is the same for ICOs. As investors, it is very important to be able to identify which is an ICO scam and which is a legitimate one.

For one to be able to spot a scam, it is probably best to find out everything about the development team responsible for the ICO and always make sure that they are not anonymous. If there are names given, search any information about them online by using search engines such as Google and Yahoo. Make sure to examine the members’ educational background and their past work experience and projects. Also consider researching whether the members possess social media accounts such as LinkedIn, Twitter or GitHub on the ICOs website. When doing this, it is best to also check the date when the accounts were created in order to distinguish the fake social media accounts from the real ones.

Investing in an ICO is a very serious matter. Don’t get carried away and start spending your hard earned money right away on ICOs. Treat it as a step by step process, by evaluating first so the right decisions can be made.

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