Article content

The LCBO says it is “looking further” into the actions of an employee after they posted an in-store sign, suggesting Ottawa Senators hockey owner Eugene Melnyk be ousted from the organization.

While at the Rideau Street location on July 14, a shopper spotted a sign under cans of beer that read: “Enjoy this refreshing beer! I miss hockey. Get rid of Eugene Melnyk!” and tweeted a photo of the display.

We apologize, but this video has failed to load.

tap here to see other videos from our team. Try refreshing your browser, or LCBO investigates worker's homemade sign calling for ousting of Senators' owner Back to video

After the posting was retweeted almost 300 times, the LCBO issued a statement, via Twitter, three days later, condemning the employee’s actions.

“Recently an individually-created product display sign that referenced @ MelnykEugene was posted at an @ lcbo Ottawa store. This is against our policies & values. We are looking into the matter further & offer sincere apologies to Mr. Melnyk, the @ ottawasenators, fans & customers.”

Melnyk’s critics were quick to respond to the LCBO tweet, with most of them calling on the corporation not to discipline the unnamed employee.