Credit header image: Kjokkenutstyr Net



In the United States, dairy farmers are lobbying hard to ban nut milks from being labeled as "milk" and want them to be called "juice" or "beverage" instead.



The thing is, milk has what is called a "federal standard of identity." This states that milk is defined as a "lacteal secretion". And, well, we can all agree that technically almonds don't "lactate".

Similarly, the US Cattlemen's Association is trying to impede plant-based and lab-grown meat from being called "meat".

At first sight, these might look like legal quarrels between the disruptive forces of progress and some conservative lobbies that want to take us back in time.



However, if we do go back in time, we might get some interesting surprises.