It began with a casually devestating pool shot. Then, the women of Chester turned out in their dozens. He even started to ironically use outdated slang. He’s got his own fandom. Is the unthinkable happening? Is Ed Miliband becoming cool?

If you still need some persuasion, ladies and gentlemen, look no further than cooledmiliband.tumblr.com, a haven of Mili-mania.

"Politics shouldn't be about who's cool and who isn't," its description reads. "But just in case it is for you, here's some pictures of Ed Miliband looking cool."

Feast your eyes upon Ed Dean:

"You're tearing me apart, David! You say one thing, Clegg says another, and everybody changes back again!!"

Scream your heart out for Eddy Styles:

"The NHS lights up my world like nothing else."

Form an orderly queue for Ed Draper:

"I'm living like there's no tomorrow, because under the Tories, there isn't one."

Study the fine stubble on Ediana Jones:

Ediana Jones and the Cost of Living Crisis

Aaaand feel approproately aroused and confused by Ed Gandy:

All photos via cooledmiliband.tumblr.com