So I just finished reading yet another article, on how Nokia should have used Android instead of Windows Phone. Because you know, bloggers on the internet know everything about business, that’s why they are so successful right? Back in reality, this is actually becoming a really hot topic when discussing Nokia. A lot of people are emotionally charged about it for some reason. The prevailing argument, is that had Nokia used Android, they would have miraculously become rich and famous, with droves of minions at their beck and call. They would have crushed all enemies, and heard the lamentations of their woman and children.

Ok, I know it’s melodramatic, but that’s the kind of stuff you read in these articles. Suffice it to say, you can pull up several of these, and several explaining as well why Windows Phone was a good choice, but there is a perceived public perception that Android would have mythically saved the company from utter destruction.

Ok, let’s face things honestly, things are not going the best for Nokia right now, but I hardly think it’s one hundred percent doom and gloom either. In a surprising amount of time, they have been able to capture the lion’s share of the Windows Phone market, which might be small by comparison to other platforms, but is still nothing to ignore either. I know a lot of people that have never heard of Windows Phone, but they know that Nokia has this new lumy something phone. Other people I know, they know Windows Phone, and they know it’s a Nokia thing. They have no clue there are other Windows Phone OEM’s out there, they only know Nokia. I am by no means saying say, that the HTC 8X is not a good device, I think very much it is good. I am simply saying that in a lot of the people I encounter, if Windows Phone is brought up, Nokia is brought up.

So obviously, this can only help Windows Phone and Microsoft right? There is this assumption that Nokia is getting the short end of the stick. Since they are not using Android for their phone. Let’s take a closer look at things though for a minute.

If you look at the latest smartphone market share numbers, you see one thing clearly. In the Android universe, there is Samsung, and there is everyone else. Were Nokia to jump into Android, they would have to compete against Samsung that would slaughter them in advertising dollars, and years of experience in working with Android. You have to add up the next three Android makers below Samsung together to get more market share than what Samsung has alone. Are you beginning to see the picture?

Yes, the Lumia devices are amazing, but are they amazing enough to compete with Samsung on a level playing field? Can they compete with Sammy’s PR machine? You have to realize too that where would Nokia be now without Microsoft infusing cash into them every quarter? If they had used Android they would have had to go it alone.

And for those saying, “But, its Nokia, there devices are so well built, and high end, people would love them!” Sure, go ask Sony how that’s worked out and get back to me later.

There is more than enough room in the world for multiple smart phone ecosystems. I don’t believe dividing it down the middle between two companies is a good strategy for consumers. To have more than two ecosystems though, you can’t just have software, you have to have OEM’s that make good hardware. So far, I have been very satisfied with what Nokia has done with Windows Phone. They don’t just make phones. That is to say, when I hold my Lumia 920, it feels like it was really MADE for Windows Phone. I don’t think that Nokia and Android make as compelling a device choice.