Have you ever wondered how you could have an immutable record of your health and fitness data that seamlessly connects you with all the institutions, companies and also have people that can help you leverage it?

What is the BEAT ecosystem?

BEAT is a high-end blockchain platform that will secure your data, allowing you to share it with sports sponsors, talent scouts, doctors, researchers, insurance companies, unlocking the hidden potential within your verified health and fitness data.

Own your fitness data

We want to enable users to choose which parts of the data they want to share, and with whom they want it to be shared with. For this, the BEAT ecosystem allows users the option to sell their data to various health and fitness data consumers around the world in exchange for BEAT tokens.

Our goal is to connect Data Providers, (the everyday users of the BEAT platform), and Data Consumers (such as companies, researchers and advertisers who benefit from the access to organically-created fitness data) in the fitness industry. Users of the our novelty NoExcuse app, as well as a variety of other in-house fitness data management software, will be able to decide for themselves which data they want to sell for BEAT tokens.

What about the companies that are willing to access this data? They will only have access to the specific data points that our users allow them access to based on a contractual agreement, and no longer will companies have unrestricted access to your health and fitness data.

Workplace Benefits? They do exist!

In the 21st century workplace, the recurring pattern is shaping up towards employees falling into a sedentary lifestyle due to, for example, staying in a swivel chair, sometimes not even comfortable or physically appropriate, while staring at a computer screen for a considerable period of time, leading to a less healthy workforce and an overall lack of productivity. As employees tend to find it harder to focus on their tasks after a long day of work, their lowered immune system is due to a lack of exercise, also making them more vulnerable and likely to miss work for a sick day.

Companies like Hootsuite, for example, are striving to make fitness a part of the work life by installing a full-fledged gym/fitness centre in their headquarters. There are classes, sessions with trainers, and group-based runs and hikes — all of which take part during the working day. As pleasant it may sound, the current ecosystem doesn’t allow these companies to track their employees gym usage.

Here’s how BEAT would be applied — Companies will be given the ability to quantify how much their employees worked out and reward them accordingly, potentially even rewards, including fitness products (e.g. running shoes, protein powder) or subsidized external gym costs, which can be done by paying sports clubs directly in BEAT tokens.

You have to be in it to win it!

BEAT is designed to reward users for going to the gym. The Magicline GmbH team has been developing and launching the NoExcuse app. How would this fall into place? By downloading the app, each user can decide to practice sports or go to the gym. After each session, they will be rewarded with BEAT tokens proportional to the exercise they do. Users can also earn extra tokens by syncing their app with over 3,000 Magicline sports club partners in Germany, as well as health and fitness trackers and wearables, which enables them to sell their sports data.

Once one has earned enough BEAT Tokens, they will be able to redeem those tokens on marketplaces like beadarf.de or sell them on the various crypto exchanges that BEAT will be listed on after the end of the token sale.

On the Blockchain, your data is safe with us

We’re aware of the risks involved when we deal with data collection and the necessary measures that we must take to protect it. For that, BEAT is developing a system that allows Trusted Third Parties (TTP) to safeguard and assure its quality, accuracy and validity. In order to collect the data, review the communication links between consumers and providers, gather data on fitness goods, such as wearables or gym equipment and also its real authenticity and the secure transferability, these third parties will exclusively rely on the blockchain system.

By developing and navigating through the blockchain network, we can be certain that the data will remain clean, clear and concise, avoiding its immutability and privacy breach.