Cloud9, an enviable North American Esports organization recently announced Cloud9 BMW sponsorship. This is the first time BMW sponsors a team. The only sponsorships they had in Esports to date was sponsoring EU LCS Summer Finals 2 years ago.







Jack Etienne, Cloud9 Founder and CEO said that the Esports organization already filmed advertisement videos with the car company.

Their professional players like Zachary “Sneaky” Scuderi and Tristan “Zeyzal” Stidam appear in the commercials and promote the brand.

Aside from this, last they made another sponsorship deal with AT&T, an American telecommunications multinational giant. This deal says that we will have a weekly series called the “The Nines”. In this series, we will see the highlights of the team, profiles of players, tournament opinions and insights, and other important information to the Esports organization and its partners.

They are already a widely spread organization, having many partnerships – OMEN by HP, Red Bull, U.S. Air Force, Twitch and HyperX. They also secured the apparel through a deal with Puma, made at the beginning of the year.

The team is obviously not sitting around doing nothing. They are already a successful organization and partnerships with these giant companies are sure to help them shoot to the stars.

BMW (Bayerische Motoren Werke) is a German multinational company that currently produces motorcycles and automobiles. Them, just like everybody else nowadays, are looking to set a foot in Esports. Now with Cloud9 BMW sponsorship, they’ve done exactly that.

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