Is there a point where you might decide that user retention is more important than user acquisition?



For example, I'd love to be a retained player but the game seems to focus away from roleplaying and competitive pvp. So I'm not playing (or paying anymore).



I feel like if we had more of a focus on roleplaying and building community, and less of a focus on grinding (i.e. we had a hard cap) we'd be a more popular game and it would be both easier to retain and acquire users.



Something to think about.

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