In another stark reminder of whom the NCAA's inane rules governing athletes' self-promotion actually serve (everyone but the athletes), an entrepreneurially-minded Georgia student has reportedly been making a profit off of running back Todd Gurley's name, per the Atlanta-Journal Constitution. Gurley is currently suspended for allegedly doing the same.

Peyton Bennett, a senior business major, has been selling shirts that say #FreeGurl3y, telling the AJC he has sold about 100 in three days at $15 per shirt.

"As a Georgia fan, I hope [the suspension] is lifted as soon as possible," Bennett said to the AJC. "As a T-shirt salesman, I'm kind of hoping it'll stay unannounced a bit longer."



via AJC

Gurley was reportedly spotted wearing a Free Gurley shirt in Athens, but Bennett said the shirt wasn't his.