When G.I. Retaliation hit theaters earlier this year, there was one character that really stole the spotlight: Joe Colton as played by Bruce Willis. His appearance in the film was beloved by moviegoers, and practically guaranteed the movie's success. The newly-revealed Hot Toys take on the movie icon might get an even better reception.

In the history of action figures, there have been far fewer Bruce Willis-inspired figures than collectors deserve. The 3 3/4-inch G.I. Joe Retaliation Joe Colton figure was incredibly popular among fans, and this new unbelievably realistic 12-inch version will certainly leave some collectors speechless. Check out the details and images below, then figure out how you're going to get the ultimate Bruce Willis action figure.

1/6th scale Joe Colton Collectible Figure There is one man that Roadblock and his teammates can trust in G.I. Joe Retaliation and it is none other than the original G.I. Joe himself. Hot Toys is proud to present the 1/6th scale Joe Colton Collectible Figure as one of the 2013 Toy Fairs Exclusive items. We know fans have been waiting for a collectible figure featuring the acclaimed Hollywood movie star Bruce Willis’ likeness and we are happy to let you all know that the collectible figure based on Joe Colton from G.I. Joe Retaliation is finally here. Based on the icon brand from Hasbro, the movie-accurate Joe Colton collectible figure features a highly detailed head sculpt, tailored costume, weapons and accessories. For fans in Hong Kong, special arrangement has been made for pre-ordering of this exclusive item. For more information, please visit Hot Toys Hong Kong Official Store – Toy Hunters Facebook Page.

Unlike the previously announced Hot Toys Roadblock figure which missed the mark, this figure is a beauty! The head sculpt is instantly-recognizable as Bruce Willis, capturing his squinty-stare perfectly. The wrinkles are set wonderfully, the small pursed lips are dead-on, and the stubble and texture on his face is immaculate. This is very simply the perfect 12-inch representation Bruce Willis.

This figure isn't going to be easy to get your hands on, as it's a "Toy Fairs" exclusive. It will almost definitely require a trip to China or a very expensive aftermarket shopping experience. The good news is that Joe Colton was revealed alongside two other exclusives which are riffs on more accessible and movie-accurate characters. This means we're almost-certainly going to get another Joe Colton available here in the States before too long.

Whether you're a Joe fan or not, this Bruce Willis head is perfect for kitbashes and customs. I can't wait to see 12-inch John McClanes, Korben Dallas, or Butch Coolidge!