It is well known that tracking and thoroughly analysing hashtags is a major key to planning and managing a very effective campaign on social media platforms

Originally, hashtags typically started as a way to search for various things on the Twitter Platform and is now successfully used across platform for different purposes; hashtags are employed by both companies and individuals for virtually everything they do with their communication, an example is a major global event like #WorldCup

A great hashtag is able to change the fortunes of a company by causing an increase in their social media activities. However, tracking hashtags effectively such that it might be effective is not a simple thing to do. This is because hashtags are used in different countries, in different languages, in different contexts, but this article offers a big role by curating the contents you need

Hashtag tracking tools

The different tools that helps to track hashtags comes in many sizes and shape, with some focusing on monitoring conversations while others focus on influencers and many other still help you understand what exactly what hashtags mean. In this article, we have compiled a list of free hashtag tracking tools with valid recommendations from Social media experts to help digital nomads conducts articulate hashtag analysis. It is important to note that most of these tools offer both free and premium services.

These are some amazing tracking tools for your hashtags

Now you can track your favourite hashtags now

Talkwalker helps to track hashtags

For you to perform a more comprehensive analysis, you require a paid tool like Talkwalker’s powerful social media analytics platform.

You can experience the platform by making use of the free social search which enables users to accurately measure the impact of the hashtags by looking at a variety of metrics which includes just the general buzz, the engagement, the sentiment and the potential reach.

Hashtagify

At times, when you think of hashtags to utilise in promoting your campaign or products, you may wish to know how different hashtags are linked together. Hashtagify enables you to find the hashtags related to the original search as well as the many top influencers for each of the hashtags

You will surely get a wall of posts using the hashtag and also the hashtag’s usage patterns. Theo tool will show show the different times of the day that your hashtag is frequently used, along with the relevant information about how it’s performance over a period of time and also speculative insights on how it will be used in the coming week

Hashtagify is free for hashtag research; it also comes with other features which are available for a premium. Other features will also help you compare hashtags, email alerts, influencer reports and also Instagram research

What are the key features?

You will get related hashtag analysis – this happens when you select the related hashtags in the advance mood, it will then go ahead to show you the related hashtags it shares with the main hashtag you have inputted.

You will see the top recent media – It is also possible for you to check the recent tweets on each hashtags alongside the media and video

You can also monitor the usage pattern – This tools offers you the usage patterns which shows the usages associated with the hashtags in the last two months

You will also get to know the top languages and the spelling variants that is used

RiteTag is really cool; it is more like having your own hashtag personal trainer. All you have to do is to sign in with your Twitter account first. You are also allowed to look through a list of the hashtags trending currently and you will find a lot of valid statistics which includes the number of tweets and retweets per hour and also the potential reach. There is also the feature to check out the stats and connections for each of the hashtags you can use

Another important feature includes the option of real-time feedback and social media integration tools like Hootsuite and Buffer. Chrome extension is also available which makes it unique when you compare it to all similar tools. RiteTag just like as with many other tools of its kind come for free and also at premium but as you know, you will need to pay for the advanced elements

What are the key features?

One of the key features is the Trending hashtags alerts – here you can add your topics and you will get email alerts when there are any new popular hashtags that have just emerged about your topic.

Another key feature is also the Tag set – where you can group the hashtags so that you are able to compare them based on the metrics of the hashtag such as reach, retweets, exposure and impressions

There is also the feature of instant feedback – here you are able to view the analytics of a hashtag as soon as you type it on Twitter or on any other platform

Socialert is a tool that is very easy to use for hashtag, it gives users a quick overview of the performance of each hashtag for free. This is how to use it; enter a keyword, hashtag, @mention, accounts which the tool makes use of to generate a report automatically so that users can start digging into social media platforms like Twitter. It is actually much more than just a keyword tracking or hashtag analytic tool; users can also use Socialert for tracking events, monitoring brands and also to track competitors.

There is an important feature which of course is a very nice feature; it let users know what their audience are talking about as it relates to the brand on the various social media platforms and channels. Users are also able to get sample Twitter for free of charge and for more advanced options, there are premium

Packages

What are the key features?

You can measure the tweet count for every single day

Users can specify the country distribution

Users can access influencer ranking

Users can identify the top active users

Users can see the most famous mentions

Users are also able to assess the most used keywords

Users can simply input URLs with Rank

Tagboard is such a great way to assess quick, visual representations of how a hashtag is being utilised across the various social media platforms. Users can also see hashtags that are associated with the one the user has searched for. This therefore makes it easy for major events that often have more than one hashtag

Once a user searches and you log in, a board is used to welcome them just like Pinterest, but with amazing updates from a numerous range of networks like Facebook, Twitter, Google+, Instagram, Vine and App.net. Users are also able to filter out conversations they might not be intrested in, this is such a nice way to focus on the posts that matters most to them

Tagboard comes with an interactive and easy to understand access to a wide range of networks and such a powerful system to track the things that are of utmost importance to users. Users are able to retweet, reply, like and leave comments on the tagboards. You can see tagboard of hashtags for free, and for other awesome features, a premium is required

What are the key features?

Keyword filter – Users can if they want, filter the various posts thereby having a specific keyword

Filter by media category– Users can filter different posts on the basis of media like picture, text and video

Advanced filter feature – Users can specify under settings ‘advanced tab’ where they can add keyword and URL filters

Users can also choose how they’d like to display results.

BONUS TOOL

TWChat is another amazing tracker for Twitter chat that enables users track and contribute to other Twitter chats much more effectively. The welcome page contains a compilation of tweetchats which users can filter based on interests and categories. On this tool, there are all the basic features required to join and host any Twitter chat. The automated hashtag additions and multiple tracking features make it a better option for hosts of Twitter chats. The ability to filter questions also makes it a unique one.

What are the Key features?

There is a mentor section – it shows users tweets directly from the tweetchat host in a different section – it is also useful if users post questions that they need to check

Users can attach image – there is a unique feature of this tool that let’s user add images along with their post

Users can show tweets with questions – there is a filter where users can see tweets with questions so they can filter the tweets where they can answer and build reputation