



Samsung Launches High-Performance, Highest-Capacity 2.5" Spinpoint MP4 640GB Hard Drive



SAN JOSE, Calif.--(BUSINESS WIRE)--Samsung Electronics Co., Ltd., a world leader in digital consumer electronics and information technology, today announced that its new Spinpoint MP4 2.5” internal hard drive offers the highest capacity, 640GB in 7200rpm premium mobile drives. Operating at a 7200rpm rotation speed and double cache size, the MP4 is ideal for high-performance mobile computing.



“Demonstrating Samsung’s industry leadership in delivering advanced and high performing storage solutions, the Spinpoint MP4 offers the biggest capacity in what has previously been offered as an option for advanced data storage”



“Demonstrating Samsung’s industry leadership in delivering advanced and high performing storage solutions, the Spinpoint MP4 offers the biggest capacity in what has previously been offered as an option for advanced data storage,” said H.S. Lee, vice president, storage marketing, Samsung Electronics. “The large capacity and productivity improvements in the MP4 drive make it an optimal solution for our notebook PC and slim-desktop customers.”



The combination of faster spin speed, double cache size and improved caching algorithms delivers approximately 30% enhanced performance with 7200rpm rotation speed over 5400rpm speed. Enhanced performance is what gamers, multi-taskers and enthusiastic users yearn for from their computing systems.



Historically, high performance and fast spindle speed meant that the hard drive in operation ran the risk of high vibration, negatively affecting the overall reliability. MP4’s improved motor design decreases the risk of disk imbalance and enhances its stability during read/write operation, compared to the Samsung’s previous 7200rpm model.



The Spinpoint MP4 features 7200rpm speed rotation, SATA 3.0 Gbps interface and Native Command Queuing functions for advanced performance. Equipped with Samsung’s exclusive dynamic balancing technology, the drive’s overall stability and reliability is optimized as a high performing solution. Samsung's proprietary SilentSeek™ and NoiseGuard™ technologies are incorporated in the drive to offer ultra quiet operation.



The Spinpoint MP4 drive has a 16MB buffer memory and is available in 250GB to 640GB capacities.



Initial shipments will be available to key OEMs in April 2010.



Capacity, capacity, capacity. It's the same in the real estate market for location, but in the storage market, the team with the biggest number wins. Samsung Electronics is hoping to grab a bigger slice of the notebook HDD market share with a new 640GB unit, which differs from most other high-capacity notebook drives by spinning at 7200RPM rather than 5400RPM.The Spinpoint MP4 2.5" is definitely designed for high-performance users, boasting a higher spindle rate and more cache than "standard" units. Samsung suspects that you'll see a 30% or so performance boost from the enhancements, and the improved motor design decreases the risk of disk imbalance and enhances its stability during read/write operation. It's based on a SATA 3.0Gbps interface and features Native Command Queuing functions, dynamic balancing technology, NoiseGuard and SilentSeek, not to mention a 16MB buffer. Samsung also offers the MP4 in 250GB and 640GB sizes, but initial shipments won't hit "key OEMs" until later this month. Pricing is unknown at the moment.