BENGALURU: Online real-estate portal Housing.com is set to raise about Rs 220 crore ($35 million) in a fresh round of funding from Japan’s SoftBank , according to two people directly aware of the development. The deal, led by the company’s largest investor, is expected to see the Mumbai-based startup valued at about Rs 2,260 crore said the sources.“We are not talking to any thirdparty investors at this point and focusing only on execution,” said Jason Kothari, the chief business officer of Housing.“Our investors are very positive about where this company is going, so they have actually asked us to not go to any other third-party investors and that they would like to support us.”He declined to confirm the actual amount of funding Housing will receive, while a representative of SoftBank said: “We don’t comment on speculation or future plans,” in an email response to ET’s queries. Housing which was valued at Rs 1,500 crore in its last round of fund raising in December 2014 also counts Nexus Venture Partners and Helion Ventures as early investors.Kothari, who joined the company in September has been tasked with increasing efficiency at the three year-old startup, which has been through a prolonged period of management upheaval culminating in the ouster of its then chief executive officer Rahul Yadav in July. “We are putting the house in order, and looking at this from a ten-year perspective,” said Kothari.The real estate portal is steppingup focus on revenue generation by building an advertisement-based business. The company also requires capital to expand in four new business areas including commercial real estate, design, software development and due-diligence on the ground.Earlier this week, Housing appointed Mani Rangarajan as the Chief Finance Officer of the company. The company is currently being controlled by SoftBank, which has a 32% stake in Housing. An executive committee, led by Jonathan Bullock, a SoftBank executive controls the finances and operations of the company. Housing — which competes with CommonFloor, 99Acres, and MagicBricks, owned by the publisher of this paper — has attracted more than $120 million (Rs 760 crore) in funding.