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When she just started working at Google, Marisa Mayer placed a bet that she could train smart new grads to become Product Managers. And so, the APM, or “Associate Product Manager”, program was born.

How much do Product Managers (including Associate Product Managers) get paid at Google?

Google Product Manager base salary and total compensation

Using data from the Salary Project, the median base salary for a Google Product Manager appears to be $155,000. The median total compensation is $298,000, which includes annual bonus and stock RSU grants.

Below are the approximate base salary and total compensation ranges for Google Product Managers (including the APM, or Associate Product Manager level) broken out by level:

Base Salary

APM1: $120,000 – $128,000

L4: $130,000 – $152,000

L5: $155,000 – $200,000

L6: $200,000 – $204,000

L7: $212,000 – $212,000 (only one data point)

Total Compensation

APM1: $150,000 – $171,000

L4: $190,000 – $286,000

L5: $298,000 – $370,000

L6: $365,000 – $390,000

L7: $396,000 – $396,000 (only one data point)

Interestingly, the distribution of years of experience for Google Product Managers appears to be bimodal. In other words, the distribution has “two peaks”. There’s one around the 4-6 years of experience level, and another at the 10-12 years of experience level.

Associate Product Manager compensation

If you’re thinking about Product Management as a career, you may be wondering how much entry level Product Managers can get paid.

Again, using the Salary Project’s data and filtering just for Associate Product Managers (which you can do on the Salary Project easily), we see that the base salary is about $125,000, with total compensation being $163,000.

Let’s dig into total compensation for Associate Product Managers. The annual bonus appears to be about $20,000 and stock RSU grants seem to have an annualized value of about $23,000.

A total compensation of $163,000 straight out of college (or recently graduated) is not bad at all for a role that’s not really “technical” (e.g. not Software Engineering). That’s not to say that Product Management doesn’t require some technical skills: Product Managers work very closely with Engineers to build a product, and often need to do their own analysis. Product Managers do need to have an understanding of how software works and how to analyze data.

Today, many companies hire Product Managers. For those who possess a versatile set of technical, analytical, and business skills, Product Management has become a new hot job where they can be the “CEO” for their own product, within a company.

This analysis was powered by anonymous salary data contributions to the Salary Project, from people like you. Want to see more interesting analyses on how companies pay their employees? Contribute your data anonymously to the Salary Project, and reach out with any analysis ideas!

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