EnChroma in Color of Life Exhibit at the California Academy of Sciences â€“ Glasses for the Color Blind Available at Upcoming Exhibit Celebrating Color in the World â€“ Berkeley, CA â€“ June 11, 2015 â€“ EnChroma â€“ the company bringing color to the color blind â€“ today announced that its glasses that help the color blind see colors will be available for use during the opening weekend of the California Academy of Sciences Color of Life exhibit June 13-14, 2015. People with color vision deficiency (CVD) can borrow EnChroma's glasses to see and appreciate the colorful exhibition featuring live animals and immersive interactives that illustrate the role color plays in nature. Upon entering the exhibit, guests will be immersed in a color-rich, multisensory space filled with eye-popping visuals.



"We are thrilled to work with the California Academy of Sciences to let red-green color blind people enjoy the same amazing colorful experiences of the exhibit as those with normal color vision," said Tony Dykes, CEO of EnChroma. "As we're doing with other museums, such as the Museum of Contemporary Art Chicago, EnChroma continues to find ways to help the color vision deficient enjoy a fuller, safer and more colorful life aesthetically, in school and in the workplace."



â€œWe are proud to partner with EnChroma to provide a dynamic and accessible experience for all visitors,â€ says Dr. Elizabeth Babcock, the Academyâ€™s Chief Public Engagement Officer and Roberts-Wilson Dean of Education. â€œWith our new Color of Life exhibit, we hope to give every visitor a new lens through which to view biodiversity and inspire their wonder and curiosity about the natural world.â€



Color blindness is often considered a mild disability, but studies estimate that two-thirds of the 300 million people with CVD feel it's a handicap. One in 12 men, and approximately one in 200 females, have some form of CVD, of which approximately 80% can be helped by EnChroma eyewear. At the exhibition, guests can borrow EnChroma's glasses at the company's table located in the central Piazza area.



Made possible through a generous gift from Google.org, the exhibition's vibrant live animals, shimmering scientific specimens, and immersive interactives invite visitors to touch, see, and experience the often surprising ways that natureâ€™s colors help us understand the health of ecosystems and the interconnectedness of life on Earth.



Sincerely,

The EnChroma Team



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