Blog Post No– 001 in ‘Missing Features’ Series

This blogging website was originally planned to publish analysis of missing features of various online platforms. However the scope for the posts being published was broadened to innovation, engineering, fintech, design, and ethics to include the discussion on those subjects too.





With this post commences the publishing of blog posts with ‘missing feature’ theme.





After releasing Linkedin native video functionality in July 2017 the feature has received immense popularity on LinkedIn. The feature is used by users for personal branding as well as business to business lead generation.





Linkedin already has a feature where Linkedin allows Linkedin users to share the user’s Linkedin post on the user’s Twitter account connected with Linkedin. If Linkedin can provide a feature to share the user’s video on Youtube as well it would be beneficial to both Linkedin users and Youtube.





Benefits for Linkedin Users:

At the time of writing this article Youtube is number 2 in the most visited websites’ list.¹ It is very likely a business or a person trying to brand or position themselves in a predefined manner can achieve so by uploading relevant videos and multimedia content as the chances are their audience would be Youtube user. Jeff Previte outlines another benefit that Youtube videos are included in Google’s search results due to Google Universal Search.²





Benefits for Youtube platform:





Youtube will have more professional and business videos by allowing Linkedin to let Linkedin users upload professional and business videos on Youtube.





Footnotes:





Websites and URLs referred in footnotes had the information referred in above post at the time of posting this blog however that information may be removed or altered in the future by the owner of the respective website.





¹ Thanks Wikipedia - https://en.wikipedia.org/wiki/List_of_most_popular_websites





¹ Thanks Wikipedia - https://drive.google.com/open?id=1KpM9DGw7FN_h4AppyVABvKzE804tRkfc



