BMW New Zealand doesn't joke around.

The company ran an "April Fools' Day special" in the newspaper on Wednesday, stating that users who came in to the Auckland dealership with the clipping and asked for "Tom" would be able to swap their old car for a new BMW.

The the ad had prank written all over it, but the dealership turned out to be very serious. When Tiaana Marsh from Auckland, New Zealand, walked in with the clipping, the manager surprised her with a brand new car.

And that's why you still read newspapers, kids.