Japanese porn channel Paradise TV hosted a breast squeeze benefit in August, 2012 as part of "Erotica Will Save The World." The 24-hour event was streamed live online, and all donations were given to STOP!AIDS, an organization that promotes AIDS awareness, treatment, and prevention.

To win a chance to squeeze the breasts of one to ten Japanese adult film actresses, participants aged 18 and up made donations and sanitized their hands. If they wanted to squeeze the breasts more than twice, they had to make another donation.