But now there are ‘Smart Pyjamas’. These are the "world’s first and only interactive bedtime clothing that will actually read your children a story". At first I thought this was a spoof, but sadly not. It seems there is someone out there who believes parents will spend their hard earned cash on a machine to read a bedtime story to their child. Will said machine do the funny voices? No. Will it make the Gruffalo very scary? I doubt it. Will it add the splash sound when the wolf climbs up the pig’s house, and down the chimney into the boiling water? Unlikely.