Washington (CNN) Potential Supreme Court justices and their backers have been making pitches to President Donald Trump all week, and on Monday the President will begin his own selling of the nominee.

Along with the assertion of superb academic and career credentials will likely come a more humanizing personal narrative. For Neil Gorsuch in January 2017, Trump accentuated his "extraordinary resume" and roots in the West: "Judge Gorsuch was born and raised in Colorado and was taught the value of independence, hard work and public service," Trump said in the prime-time announcement.

For John Roberts, now chief justice, it was about northern Indiana, where, as President George W. Bush noted in his July 2005 prime-time address, "he captained his football team and worked summers in a steel mill to pay his way through college."

In 1993, President Bill Clinton emphasized that as a new lawyer Ruth Bader Ginsburg was turned down by law firms because she was a mother with a young child, and that she went on to be for women's legal rights what "Thurgood Marshall was to the movement for the rights of African-Americans."

The background of some justices naturally enhances their personal stories, such as the first woman Justice Sandra Day O'Connor in 1981 (raised on the family's Lazy B Ranch) and first Italian-American Antonin Scalia, of Queens, in 1986. Both were appointed by President Ronald Reagan.

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