A new initiative to bypass the corporate media blackout on GMO foods and bring the issue to world attention has been launched. Monsanto Video Revolt is to hit the net in the upcoming weeks, editor of Naturalsociety.com Anthony Gucciardi tells RT.

Anyone can become a part of the Monsanto Video Revolt announced by the Global Healing Center, Natural News and Natural Society, which have united to counter genetically modified Monsanto-produced crops and the overwhelming amount of poisonous herbicides and pesticides being dumped all over the world.

The campaigners want to fill the mailboxes of lawmakers and the folks responsible so full that they will have no choice but to listen to Monsanto opposition.

According to the initiative, participants are to record a video of explaining why they stand against Monsanto and GMO’s at large. Then on July 24, videos are to be uploaded to a major video website such as Vimeo or YouTube - with Monsanto Video Revolt in the title – and shared through Facebook, Twitter and other social networks.

“The Monsanto Video Revolt is a natural extension of the protests and the opposition against Monsanto and GMOs at large,” Gucciardi told RT’s The Truthseeker.

Having succeeded with the March Against Monsanto in May, anti-Monsanto activists believe they must continue the momentum and join forces to slay the giant that is Monsanto. The March Against Monsanto was very successful, but “there’s no reason for the mainstream media to cover it,” he explained.

With the Video Revolt “we’re blasting this information over the gates of the mainstream media right into the central nervous system of society as a whole,” Gucciardi said, because “media could choose to ignore – and they do every single time in the mainstream media.”

“We’re going to flood search engines, YouTube, video websites with Monsanto Video Revolt to the point where everyone is going to see it even if he is not looking for it specifically,” he said, dubbing the initiative “a display of power of the alternative news community.”

“This movement as a whole, this video campaign and others, this initiative ultimately will turn into real action, legislation change, because we’ve had enough of the Monsanto pollution of our food supply, and it is going to change very soon. This is ultimately either the beginning of the end or the end of the end from Monsanto,” Gucciardi concluded.

Monsanto Video Revolt is called to abolish the US Monsanto Protection Act, signed by President Barack Obama In March 2013. Monsanto legislation was hidden inside of the Continuing Resolution spending bill, and it enabled protection of Monsanto and its genetically modified creations from federal courts.

In 2007, during his election campaign, Barack Obama promised to ‘immediately’ label GMOs upon his election. Having become president he never bothered to stop Monsanto’s increasing monopoly on the food supply. Instead, he pushed the pro-Monsanto bill into law.

The Monsanto Video Revolt protesters also intend to make GMO food labeling mandatory, as people have the right to know what they are eating.