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Dave: iOS 14, iPadOS 14, tvOS 14, and WatchOS 7 coming tomorrow.

iOS 14, iPadOS 14, tvOS 14, and WatchOS 7 coming tomorrow.

Kelly: So...does Craig's Hair have a contractual agreement to appear in every video? That would explain the non-speaking cameos...

Bryan: And that's it! Tune into The Mac Observer for in-depth coverage all the new products!

Bryan: Tim is wrapping up.

Bryan: iOS 14 released on Wednesday, September 16th. Same with iPadOS 14, watchOS 7, tvOS 14.

Dave: iPad Air starts at $599, available "next month."

Dave: New iPad Air specs and features.

New iPad Air specs and features.

Dave: iPad Air with 10.9" screen gets magnetic Apple Pencil support.

iPad Air with 10.9" screen gets magnetic Apple Pencil support.

Bryan: iPad Air is a very impressive device.

Dave: iPad Air gets USB-C

iPad Air gets USB-C

Dave: Nice to see Andrius from @Pixelmator at #AppleEvent

Nice to see Andrius from @Pixelmator at #AppleEvent

Bryan: Man, I can't wait for the A14Z processor in the next iPad Pro...

Bryan: Apple's A14 processor includes a new Neural Engine that can do 11 trillion calculations per second. Come on...🤯

Dave: Today's comparisons of iPad (Air) to "similar laptops" have a new ring to them given the potential of an Apple Silicon laptop announcement.

Bryan: A14 processor for iPad Air uses 5nm tech...which is just insanely cool.

Dave: A breakdown of the new iPad Air Touch ID Sensor.

A breakdown of the new iPad Air Touch ID Sensor.

Dave: Touch ID on new iPad Air uses a new sensor in the top button.

Touch ID on new iPad Air uses a new sensor in the top button.

Bryan: iPad Air keeps Touch ID, but moves the sensor to the power button on top of the device. That is very interesting. The Secure Enclave used in iPad Air is faster, too.

Bryan: Laura Legros, VP of Hardware Engineering, is onscreen to show us iPad Air. New colors include rose, green, and sky blue. iPad Air will have 10.9" Retina display.

Dave: New iPad Air loses the Home button and works with the Magic keyboard.

New iPad Air loses the Home button and works with the Magic keyboard.

Kelly: I was impressed with the (new) regular iPad, I can't wait to see the other updates...

Bryan: iPad Air is up next.

Dave: iPad 8th Gen starts at $329. Preorders today, available Friday.

iPad 8th Gen starts at $329. Preorders today, available Friday.

Bryan: iPad (8th Gem) starts at $329. Education customers start at $299.

Bryan: Apple says iPad outsells top-selling Chromebook by 6X. That's not a great comparison, though, because "Chromebook" is a whole platform with dozens of devices sold by many manufacturers.

Dave: iPad with A12 Bionic retains its home button,

iPad with A12 Bionic retains its home button,

Bryan: iPad (8th Gen) will run on Apple's A12 processor.

Dave: Time to update "the rest" of the iPad line.

Time to update "the rest" of the iPad line.

Bryan: iPad and iPad Air are being updated. We're starting with iPad.

Bryan: Tim Cook is moving us to iPad.

Kelly: Now we're moving on to iPad. It's ten years old now!

Kelly: Three tiers of Apple One: Individual, Family, and Premier (which includes Fitness+/News+)

Dave: Apple One Pricing. iCloud Storage is 50GB / 200GB / 2TB

Apple One Pricing. iCloud Storage is 50GB / 200GB / 2TB

Dave: Apple One includes iCloud, Apple Music, TV+, Apple Arcade, Apple News+, and Fitness+.

Apple One includes iCloud, Apple Music, TV+, Apple Arcade, Apple News+, and Fitness+.

Bryan: Apple Fitness+ will be $9.99 per month or $79.99 per year. Apple Watch Series 6 comes with three months free.

Dave: Yeah, there. He said it.

Yeah, there. He said it.

Bryan: Apple is announcing Apple Fitness+, an exercise service built around Apple Watch. It will feature training, music, and tie-ins with your Apple Watch.

Dave: Did you hear him say, "screw you, Peloton"? I mean... I don't *think* I heard that, but maybe? I dunno. ¯\_(ツ)_/¯

Did you hear him say, "screw you, Peloton"? I mean... I don't *think* I heard that, but maybe? I dunno. ¯\_(ツ)_/¯

Kelly: (For those playing along at home, if you turn on captions it tells you the name of the song when it's not just incidental music.)

Kelly: Well hello there Fitness +

Bryan: Apple showed us a great Apple Watch Series 6 commercial. We'll post it once it's available.

Kelly: Loving this  Watch Promo video. "It already does that!"

Bryan: Apple Watch Series 6 will be available starting on Friday, September 18th.

Bryan: Apple Watch is made from 100% recycled aluminum. 100% rare earth elements.

Bryan: Lisa Jackson says that Apple will be 100% carbon neutral by 2030, including products and supply chain. That's a remarkable goal.

Bryan: Lisa Jackson is on screen touting Apple's accomplishments and goals for green energy.

Dave: One question: Is Watch SE available *without* Cellular? Or is it Cellular only so that it can be used with Family Setup? We'll find out for you!

Dave: Apple Watch SE Features

Apple Watch SE Features

Jeff B: I created my memoji on my iPhone SE without scanning my face. I think that may only be required on devices with FaceID.

Bryan: Holy crap! Andrew Orr nailed "Apple Watch SE," a new entry-level Apple Watch. It uses an "S5" Apple Silicon chip.

Kelly: Apple Watch SE! Stay tuned for Andrew's Victory Lap. (:

Dave: yep! Apple Watch SE

yep! Apple Watch SE

Bryan: Apple just said kids can create their own Memoji on Apple Watch, but that surely requires a scan from iPhone first. We'll sort that out in our written coverage.

Kelly: Making it easier to use a Watch sans iPhone is the smartest thing!

Dave: I can smell it... Here comes the low-cost Apple Watch (SE? :)

Bryan: Apple is launching "Family Setup" for Apple Watch, manageable through iPhone.

Jeff B: Family Setup for Apple Watch...your kids can have their own Watch now, even without their own iPhone. Tres cool.

Dave: Setup your family's Apple Watches with your iPhone... they don't need one!

Setup your family's Apple Watches with your iPhone... they don't need one!

Bryan: There are new Hermes versions of Apple Watch straps, too.

Dave: Apple Braided Solo Loop

Apple Braided Solo Loop

Jeff B: I love the Braided Solo Loop with the Product (RED) Watch.

Bryan: Apple is launching a new silicone loop Apple Watch strap. No buckle, no join, just one continuous loop. It stretches. There's also a "Braided" version.

Dave: Apple Solo Loop

Apple Solo Loop

Bryan: Apple is showing us a LOT of new faces, and many of these are information-oriented, as opposed to merely being cosmetic.

Dave: And the Tachymeter!

And the Tachymeter!

Bryan: There's a new Memoji Apple Watch face that reacts to your touch. Pretty cool.

Dave: I'm loving the Rolex-inspired "Pepsi" GMT face!

I'm loving the Rolex-inspired "Pepsi" GMT face!

Bryan: Apple is showing us a video about Apple Watch faces, how Apple develops them, and what's new in watchOS 7.

Bryan: Apple Watch Series 6 has an always-on altimeter built into it. Display is brighter, too, specifically for the always-on mode.

Dave: "Apple Silicon" in the Apple Watch Series 6

"Apple Silicon" in the Apple Watch Series 6

Bryan: The Apple Watch Series 6 has the "S6" system-on-a-chip, the newest "Apple Silica" processor.

Kelly: Three new health studies. I'm super excited about these! I love the idea of crowdsourcing research data at an Apple-Watch-User scale.

Bryan: Apple us launching three new blood-related studies along with Apple Watch Series 6.

Jeff B: Measuring your blood oxygen is a huge deal, especially for those with chronic bronchitis, asthma, and I would assume people suffering from COVID-19.

Kelly: RED AND BLUE! How will I decide?

Bryan: Apple Watch Series 6 will measure Blood Oxygen! Can do test in 15 seconds.

Dave: Measure Blood Oxygen with Apple Watch Series 6 in just 15 seconds.

Measure Blood Oxygen with Apple Watch Series 6 in just 15 seconds.

Bryan: The new Apple Watch Series 6 looks great.

Jeff B: Product Red Apple Watch! It'll match my iPhone.

Bryan: Apple Watch Series 6. Blue aluminum case, a Product (RED) case, a graphite case, and a gold case.

Dave: Apple Watch Series 6

Apple Watch Series 6

Bryan: Apple Watch being announced!

Charlotte: Well hey there, Jeff Williams! (The man it is assumed will be the next Apple CEO!)

Kelly: We mentioned Tim's presentation skills, and I think Jeff Williams has gotten a lot more dynamic too.

Bryan: Jeff Williams is on screen now to talk watchOS 7.

Kelly: Cute Hair Force One Cameo just there.

Dave: Oops. Not Crag's turn... yet!

Bryan: Tim is showing us a video of more people whose Apple Watch have helped them or alerted them to a problem.

Jeff B: Yes, I love the real-world stories of how Apple Watch has improved quality of life for people with diabetes, high blood pressure, heart disease, and so forth.

Dave: Interesting how all the people in these ads are talking about how "my Watch" changed each of their lives. Not "Apple Watch", "my Watch". Subtle, but... clear.

Jeff B: Yes, I love the real-world stories of how Apple Watch has improved quality of life for people with diabetes, high blood pressure, heart disease, and so forth.

Bryan: Tim is making the case for what he—and others—do with our Apple Watches. This includes a political campaign-like anecdotal of ordinary people who had major events helped by their Apple Watch.

Dave: Interesting to see them starting with Apple Watch. Makes sense for a "Time Flies" event, but also sets the tone here.

Kelly: Show me your  Watch face, Tim! Is it Siri or something else?

Bryan: Tim Cook is starting with Apple Watch as he walks through the halls of Apple Park, though it might possible be against a green screen.

Dave: And there's Tim Cook at Apple's campus.

And there's Tim Cook at Apple's campus.

Bryan: I've noted this a few times in the last few years, but Apple CEO Tim Cook has exponentially improved his presentation skills.

Bryan: Event is starting, at least on Apple TV.

Dave: Here we go!

Jeff B: Not just monotonous...annoying. I'm tempted to mute until someone shows up.

Dave: Apple's musical choice for this is a little monotonous, so in my head I'm hearing the Talking Heads singing "Still Waiting...." which is also monotonous, only less so. Let's GO!!!

Dave: Join us at 1pm EDT/10am PDT today for our coverage and commentary of Apple's "Time Flies" event!

Join us at 1pm EDT/10am PDT today for our coverage and commentary of Apple's "Time Flies" event!