Earlier this week, Fox News host Laura Ingraham took to Twitter and mocked Parkland shooting survivor and gun control activist David Hogg for not being admitted to colleges that he applied to. The backlash was swift, and Hogg took the opportunity to ask his nearly 600,000 Twitter followers to boycott Ingraham’s advertisers.

Just hours after Hogg called for the boycott, Pet-food maker Nutrish announced they’re pulling ads from her show. Ingraham’s remaining advertisers are Sleep Number, AT&T, Nutrish, Allstate & Esurance, Bayer, Rocket Mortgage, Liberty Mutual, Arby’s, TripAdvisor, Nestlé, Hulu, and Wayfair, according to VICE News.

We are in the process of removing our ads from Laura Ingraham’s program. — Nutrish (@Nutrish) March 29, 2018

Right-wing media outlets and pundits piled on Hogg after he gave an interview with TMZ where he said he was rejected by four University of California schools.

“At this point we’re changing the world,” Hogg said in the interview. “If colleges want to support us in that, great; if not, doesn’t matter. We’re still going to change the world.”

Ingraham later posted to Twitter saying, “David Hogg Rejected By Four Colleges To Which He Applied and whines about it. (Dinged by UCLA with a 4.1 GPA…totally predictable given acceptance rates.)”

David Hogg Rejected By Four Colleges To Which He Applied and whines about it. (Dinged by UCLA with a 4.1 GPA…totally predictable given acceptance rates.) https://t.co/wflA4hWHXY — Laura Ingraham (@IngrahamAngle) March 28, 2018

Hogg responded to Ingraham’s tweet by calling out her biggest advertisers and encouraging his followers to boycott them.

TMZ producer Harvey Levin defended Hogg, asking Ingraham if she had even taken the time to watch the interview.

“David was not whining,” Levin tweeted. “I called him about the story. He was not feeling sorry for himself in the slightest. It was my idea that colleges should consider applicants who are so committed. Did you watch the video???”

From VICE:

All this on top of the fact that the Parkland survivors are being branded as “crisis actors” by conspiracy theorists.

Update: Ingraham has tweeted out an apology to Hogg and “any of the brave victims of Parkland.”

Any student should be proud of a 4.2 GPA —incl. @DavidHogg111. On reflection, in the spirit of Holy Week, I apologize for any upset or hurt my tweet caused him or any of the brave victims of Parkland. For the record, I believe my show was the first to feature David…(1/2) — Laura Ingraham (@IngrahamAngle) March 29, 2018

… immediately after that horrific shooting and even noted how "poised" he was given the tragedy. As always, he’s welcome to return to the show anytime for a productive discussion. WATCH: https://t.co/5wcd00wWpd (2/2) — Laura Ingraham (@IngrahamAngle) March 29, 2018

According to Eric Boehlert of Media Matters, Ingraham’s apology is “what panic looks like.”

she knows both OReilly and Beck lost their Fox shows when advertisers started to flee — Eric Boehlert (@EricBoehlert) March 29, 2018

of course she didn't post a "Holy Week" apology until advertisers started dropping her — Eric Boehlert (@EricBoehlert) March 29, 2018

That sentiment was reflected by many in the comment thread that opened up beneath Ingraham’s apology tweet:

That your mind was in that place when you tweeted it originally shows you are just plain ugly mean. Now that you being called on it, you apologize– TOO LATE! — Kerry (@krybyrne) March 29, 2018

'When People Show You Who They Are, Believe Them' — Korby Siamis (@ksplanet) March 29, 2018

Laura, I guess your advertisers got to you. No one believes you're sincere. — Carrie Beth Lasley (@CBLasley) March 29, 2018

I'm sorry…(My advertisers are leaving) — Itchy Kitchy (@KitchyItchy) March 29, 2018

You're not sorry you're just sorry now it's hurting your bank balance! Until that David Hogg called you out you stood by what you said, maybe these kids are right and they will change things.. Hopefully starting with Trump's propoganda machine @FoxNews — Mark. F (@chessienda) March 29, 2018

Seriously, you talk about your show here? You mocked a kid who saw 17 of his friends die and still manages a 4.1 gpa and now talk about your show being the first. In response to Holy Week, you are nowhere near a Christian. Delete your show. — Danny Deraney (@DannyDeraney) March 29, 2018

It would be more sincere if you apologized BEFORE your sponsors started dropping your ass like a bad habit. You knew what you said and you meant it. Don't try and back peddle now. We aren't buying it!! — Swnsasy #Resistance#VivaLaResistance #FBR (@swnsasy) March 29, 2018

Hey Laura! Will you also apologize for saying that Islam is a “satanic death cult”? Or that LeBron James should “shut up and dribble”? Or that Robert E. Lee was “an honorable man”? Or that terrorism is the “price you pay for multiculturalism”? Or were those poorly worded, too? — Sleeping Giants (@slpng_giants) March 29, 2018

Featured image via screen grab/YouTube