"I think [Loftin] does an incredible job taking readers behind the scenes and giving people a great inside look at what was all involved in his decision-making processes in a lot of different areas," Burson said. "This is by no means a one-person decision, he relied heavily on the board of regents, the chancellor's office and members of his close inner circle, but Loftin is the only person who could have written this book in his very unique perspective as president of Texas A&M."

Burson said Loftin discussed the idea of the book while A&M president, but the pair didn't officially start work until January. A&M Press Director Charles Backus said many of the details about the book are tentative, as it's still being edited. He said the university press has been working on the book intensively for two to three months, which is a much quicker time frame than most projects. Backus said he expects the book to be sold in print and as an eBook in time for football season and that more information will be made available in the coming weeks.

Jason Cook, senior associate athletics director for external affairs for A&M athletics, said he helped fill in timeline gaps for the book, but was not formally interviewed. Cook served as Loftin's vice president of marketing and communications during the university's move to the SEC.