LUCKNOW: In a move aimed at increasing the reach and penetration of Narendra Modi's Vijay Shanknaad rally on Sunday, the state BJP unit is reportedly planning to tie up with some prominent cinema halls of the city for live telecast of his speech. Party insiders said if the proposal materializes then it would set a precedent for other parties to follow.

On the reason behind the proposal, a senior party leader requesting anonymity said, "An owner of a prominent cinema hall is considered close to many state BJP leaders. During the course of discussion, it emerged that if Modi's speech is beamed live at the cinema hall, then it would enable urban Modi supporters to listen to their leaders in a high-definition environment." He added that the experimental may also add a dimension to the conventional style of canvassing.

Another theory floated by the state unit is that since the rally venue is on the outskirts many may not be able to reach there but can instead listen to the speech in theatres. "A large number of LCD TVs have already been brought in Lucknow and would be installed at various places in the vicinity of the rally venue, thereby enabling more and more people to listen to Modi's speech. And if circumstances permit, then the cinema halls would also beam Modi's speech which would herald a new era in election campaigning," another state leader said.

BJP spokesman Manish Shukla said, "Till now we have not thought on these lines," Shukla said, and added that any decision was yet to be taken formally by the party brass."

