ADIDAS by PALACE

PALACE SKATEBOARD, FOUNDED BY LEV TANJU, HAS TURNED ITSELF FROM A SKATEBOARD COMPANY TO A REVERED "UNDERGROUND" FASHION BRAND. THE BRAND AESTHETIC OWES MORE TO ENGLISH FOOTBALL CASUALS THAN AMERICAN WEST COAST STYLE ON WHICH THE SKATEWEAR INDUSTRY IS BUILT. PALACE SKATEBOARD AND ADIDAS DROPPED OFF THEIR APPAREL COLLABORATION. PALACE UTILIZED THE CHANCE TO USE ADIDAS’ TECHNICAL FABRICS IN A COLLECTION THAT IS DESIGNED FOR THE STREET.