Magic Village Toy Store - San Jose, CA - Sign Display by Ad-Art, Inc. - Rendering by Jack Dubois

This image appears courtesy Jack Dubois. PLEASE do not copy without his permission. It is one of his renderings produced for Ad-Art, Inc.

The Magic Village was a toy store off of Tully Road in San Jose, CA. It opened around 1974. The building is now home to a Chuck E Cheese restaurant (street address: 2445 Fontaine Road, San Jose).

The original sign display was well... SPECTACULAR... an attraction in itself. My grandparents took me from Marin all the way to San Jose just to see it. Online building permits indicate that the toys to pizzas transition occurred around 1981. I could swear that the Magic Village was a King Norman's for a while... but my memory could be failing me. After the toy store closed, the giant toy soldiers found their way back to Ad-Art's HQ in Stockton. According to Jack: "We brought those toy soldiers back to Ad Art and lashed them to the side of our warehouse building facing Highway 99, where they remained until Ad Art 1 shut down in 2000. By then, they were pretty much falling apart, dropping their weapons and instruments--VERY sad to see! We then donated them to the Children's Museum and they did a marvelous job restoring them." And that's where the soldiers are today. www.childrensmuseumstockton.org/

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