‘Ami Ji, Ami Ji video and PKMKB : Not so-subtle memes that went viral in India, Pakistan

LAHORE: In a deeply conservative Pakistan internet users tried a not so-subtle approach to spread a video of a couple indulging in intercourse a few months ago, putting a question mark on government’s ability to regulate the internet.

In a country where government has long tried to prevent people from watching lewd videos by banning tens of thousands of adult websites, the internet users spread the video by arousing curiosity through thousands of famous “Ami Ji, Ami Ji memes” on social media platforms.

Apparently overwhelmed by pleasure or maybe pain, the female character from the infamous video was seen screaming “Ami Ji, Ami Ji” (Oh, MOM).

The “Ami Ji, Ami JI, phrase was apparently the reason behind widespread circulation of arguably the most sought after video last year.

The users triggered a storm of funny memes with picture of room where the act was performed. The memes on Facebook and Instagram piqued people’s interest.

Many users saw the video while others chose not to after being informed about the mysterious yet funny “Ami Ji, Ami Ji memes”.

People used Whatsapp messaging app to share the video, highlighting the fact that users are still able to get their hands on the content of their choosing.

The fate of the couple seen in the video still remains unknown.

India’s PKMKB memes

It was India’s “Ami Ji, Ami Ji” moment when users were equally intrigued by PKMKB memes and turned to search engines to find story behind the trend.

The memes were meant to dis Pakistan in a language no society approves of.

Provoked and encouraged by government and media, Indian users abused Pakistan following Pulwama attack in Occupied Kashmir that killed over 40 paramilitary soldiers.

People, who believed in government’s lies, started abusing Pakistan and since most of the people couldn’t find courage to abuse publically, they used an acronym PKMKB to express their feelings.

Social media activists criticized the government for encouraging youth to indulge in a behavior which would prove detrimental for the future generations.