Hailed as a business magnate and one of the industry’s most innovative entrepreneurs, Sir Richard Branson not only holds the the hugely successful Virgin label to his name, but also stands as one of the most iconic business venture stories in the world. Having pushed his first project The Student to success with the help of a £300 loan from his mother, Branson is extending the realm of Virgin and fueling the buzz created by current day up-and-coming entrepreneurs with the announcement of Virgin StartUp: a not-for-profit scheme that provides business loans to bustling start-ups across the UK. Despite the outstanding nature of his successes and Virgin’s most recent development, Branson’s Essentials remain intimate and minimal, keeping his emphasis on business and personal care at the forefront of his creative canvas, free from clutter and finicky trends.