Samsung has unveiled a bizarre new hypnosis experience that it claims will help you forget your favourite TV series – so you can re-watch it as though it ‘were the first time.’

The firm’s Swedish site is offering a 23-minute online hypnotherapy tool dubbed Unspoil Me, which walks the viewer through a soothing audio session as swirling patterns play on the screen.

The unusual marketing ploy is designed around Samsung’s QLED TV; while the hypnosis will work with other devices, the firm recommends re-watching your shows on the QLED TV for an ‘amazing binge-watching experience.’

Scroll down to try Samsung's 'hypnosis' experience

The firm’s Swedish site is offering a 23-minute online hypnotherapy tool dubbed Unspoil Me , which walks the viewer through a soothing audio session as swirling patterns play on the screen

HOW TO TRY IT To try out Samsung's bizarre new 'hypnosis' too, click here. For Samsung's 'Unspoil Me' tool, the firm recommends being in an area where you won’t be interrupted, and can put all your focus on the hypnotherapy. This means you’ll need headphones, and a tranquil environment. Before beginning, interested participants must indicate that they are over the age of 18 and are ‘mentally healthy,’ in addition to approving the terms and conditions. Dailymail.com tried out the 23-minute hypnosis experience, and found it did create strong mental visuals and feelings of relaxation. Given the listening environment, however (a bustling newsroom is not the ideal setting for hypnosis), it's unclear if the service truly worked to 'erase' memories of a TV show. Advertisement

Unspoil Me, spotted by a Reddit user who alerted CNET, incorporates the expertise of certified hypnotists Ulf Sandström and Fredrik Praesto.

Before beginning, interested participants must indicate that they are over the age of 18 and are ‘mentally healthy,’ in addition to approving the terms and conditions.

The video begins by asking the listener to think of the show they’d like to forget.

Then, it walks you through 23 minutes of hypnotherapy.

A soothing male voice coaxes the listener into a relaxed state, talking through stories of nature and counting down to reach a ‘deeper place.’

It also asks the listener to envision a staircase to descend to this place, along with a ruler-style timeline upon which you can jump back and forward in time.

Eventually, the speaker asks the listener to imagine the place where they started watching that favourite series, and instructs you to jump to a spot before this happened.

Then, it tells you to look into the future – and zoom there as though you’d never watched that show.

According to Samsung, the hypnosis should essentially erase that show from your mind, making it seem ‘fuzzy.’

‘For the best possible effect you should get one night’s sleep before you watch your favourite TV series for the first time again,’ the firm explains.

Before beginning, interested participants must indicate that they are over the age of 18 and are ‘mentally healthy,’ in addition to approving the terms and conditions. The firm recommends listening with headphones, in a tranquil environment free of distractions

The hypnosis experience isn’t just a one-time thing.

Samsung says you can repeat the session multiple times, to forget numerous shows or movies.

It doesn’t work for everyone – but, to optimize the chances of successfully being hypnotized, Samsung recommends being in an area where you won’t be interrupted, and can put all your focus on the hypnotherapy.

This means you’ll need headphones, and a tranquil environment.

According to the firm, it could help viewers appreciate their favourite series as new again.

The unusual marketing ploy is designed around Samsung’s QLED TV; while the hypnosis will work with other devices, the firm recommends re-watching your shows on the QLED TV for an ‘amazing binge-watching experience’

SAMSUNG'S $20,000 QLED TV In August, Samsung revealed its new Q9 TV, which has an 88inch QLED screen, is available from Best Buy in North America from today - for $20,000. It features a new picture technique said to display '100 per cent colour volume'. Samsung says the giant set was launched 'as consumers continue to demand larger screens and premium TVs' The firm already offers its QLED TV lineup, which also includes 55-inch, 65-inch and 75-inch models. When it was first shown off at the CES show in Las Vegas, Joe Stinziano, Executive VP of Electronics in America, said the QLED is set to give the 'perfect viewing experience.’ Samsung's QLED TV lineup includes 55-inch, 65-inch and 75-inch model, along with a 88-inch, $20,000 version Advertisement

‘With the Samsung QLED TV we want to offer you an amazing binge-watching experience, with a wide range of content and remarkable picture quality,’ Samsung says.

‘There’s really only one thing that could ruin your experience – that you already know how everything ends.

‘That is why we created Unspoil me; a tool that gives you the possibility to forget your favourite TV series, so you can re-experience it with the same thrilling feeling you had the first time you watched it.’