We are Fjallraven Canada and thought this would be a really fun opportunity to connect with the community! And boy, did Reddit deliver.

We strongly believe in protecting the environment and the animals who live there, including supporting the endangered arctic fox. So when we opened our WWF box and saw that we symbolically adopted an arctic fox through the generous donation of our Secret Santa, we were ecstatic! The whole office was abuzz, and our soft little fox plushy definitely made the rounds :)

Thank you to our incredibly thoughtful Secret Santa, and to all the Redditors out there who contribute to this amazing online community!

If you want to find out more about the artic fox and how you can help, check out http://www.worldwildlife.org/species/arctic-fox