A porn site is aiming to penetrate the sports world.

Adult entertainment company BangBros has submitted a $10 million bid to own the naming rights for the American Airlines Arena in Miami, according to a statement posted to their Twitter account.

With American Airlines’ deal with the Miami Heat arena set to expire at the end of the year, the company announced Thursday that it does not plan on renewing it. That means the name for the arena is up for grabs — and the Miami-based porn site was quick to pounce.

BangBros hopes to rename the arena “The BBC” — or “The Bang Bros Center.”

“The last major winning sports team the city had, the Miami heat, were led by legends Dwayne [sic] Wade, Lebron [sic] James, and Chris Bosh,” read the statement. “That’s why another legend, adult company BangBros, wants to come in and put their stamp of approval on the arena.”

“It doesn’t get much more Miami than having the arena sponsored by BangBros.”

Predictably, social media had some fun with the bid, which is unlikely to come to fruition with the NBA.

“Bang Bros should buy the naming rights to the Dolphins’ stadium because all my life they’ve done nothing but f–ked me,” wrote one user.

Another user offered a clever take on the Heat’s logo, replacing the flaming basketball with an eggplant emoji.