It only took 20 minutes for the lines at the check-out counters to be at least five deep. A few minutes later they stretched back into the aisles.

Amy McCartney stood by the pink lemonade, about halfway down the juice aisle at about 8:35 a.m. She reckoned it would take her at least 15 minutes to reach the front.

It was her first time at Trader Joe’s, she said. She came after “all the hype.” McCartney liked the store and the organic products, and she plans on shopping there again. It’ll fit in around Sprouts and Whole Foods for her weekly shopping, she said.

McCartney said she came from about seven miles away Friday and doesn’t think, given Trader Joe’s price point, that it’s too far away.

Despite its small size and limited selection, the store will be a regional draw, according to the site’s leasing agent and a national retail expert.

“With their fanatical following, I would think they could be a major regional draw and bring people in from far away who are currently trekking down to Dallas and now have a closer option,” said Brian Brunk, principal with retail consulting firm Boston Retail Partners.