Hip hop artist and all-around entertainer Gary has become the spokesperson for a face mask brand!

Face masks, or sheet masks, are a common beauty product in South Korea and becoming increasingly popular all over the world.

Gary is the new model and face of WonderTree, a face mask brand. He was reportedly hired due to his continuing popularity with women in their 20-40s, especially in China.

WonderTree stated, “We chose Gary as a model because his friendly and relatable image matches well with our masks, which are designed to be easy to use even for people with sensitive skin.”

They continued, “Gary’s popularity increases every time he releases an album full of straightforward, sincere music that feels relatable to the public. Not only in variety, but also in the commercial market, his honest and passionate personality is an asset. Since his image matches well with WonderTree’s brand, we are confident that we can forge a good marketing relationship between us from here.”

Gary has been a musician and a variety star, most notably a member of SBS’s “Running Man,” for the past several years. Last year he left his position on the show to focus on his music.

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