Is there any group more reviled than the modern day feminist? Honest question.

I only ask it, because it would appear that every time a feminist raises blue-dyed-armpit-haired hell against something, that something seems to do much better than it would have if it had been left alone.

Anyone who follows my Twitter has seen a good sized steaming chunk of crazy that feminism likes to serve up on the daily. If you do, then you were bound to see this appear in my timeline.

Yeah, that was an actual headline published by an actual website.

In the article, our hero, Marlow Stern, tries to beta his way through his article, hat askew, with the assertion that Jurassic World is a bad movie because Chris Pratt plays a typical Alpha (who according to Stern is not the lead, even though he’s front and center) who loosens up successful and rigid park manager, played by Bryce Dallas Howard, with his alpha-male confidence and virility.

Stern laments that by the end of the movie (spoiler alert), Howard’s character is somehow less than she was.

“Once they’ve emerged from woods, and after avoiding certain death several times, she’s born again: a sweaty, humorous, maternal woman who’s severed her ties to her job and is only concerned with saving her two boys. Oh, and she’s got a man, too.”

Oh, the horror. The character survives to become a human woman with maternal feelings. The injustice of it all. She should be a ball-busting businesswoman, who is above motherhood, is successful in business, and don’t need no man.

As often used as the rigid-turned-soft woman trope is, the one dimensional ice queen that feminists want to see, or else, is beyond boring.

It’s annoying enough that they have to get angry about everything under the sun, possibly including the sun, but to try to generate outrage around a beloved franchise, one that has FREAKING DINOSAURS, and no-less stars Chris Pratt – currently America’s favorite actor – is pushing it a bit too far.

The good news is that Stern and his feminist/beta cohorts do their pet movement no favors. In fact, it does more to help the thing feminists are attacking than it does the feminists themselves. The majority collective groan in reaction to the article in its own comment section was enough indication of that.

But it goes beyond internet comments. Feminist outrage appears to be lucrative.

When 2015’s Cinderella debuted, feminists were clutching pearls at the site of Ella’s waistline, and her pursuit of the prince. Even her very kindness was hailed as a sin. Vox hailed the movie was “regressive.”

The movie was a modern day faux pas… and it garnered $132.5 million box office, $70.1 in its opening week. It scored an 84% fresh rating on Rotten Tomatoes. Hell, I went to go see the movie… by myself.

I did so largely because of my curiosity to see what caused feminists to hate it so much. Anything the rad-fems denounce so vehemently must be worth giving my time and money. And it was. Cinderella was an amazing story about the courage in kindness, and how her genuine and kind nature won her the love of a prince.

It’s an updated movie on an old tale. For all intents and purposes it had no fresh feeling about it, unlike Disney’s Maleficent which was a new spin on a classic. Cinderella had no major acting draw beside Helena Bonham Carter. Regardless, the flick did well. Mothers wanted to take their daughters to see it, and the majority of those who did see it, liked it. Maleficent did better in terms of box office, but it didn’t do so well against Cinderella in ratings.

Why? I think it’s obvious.

But let’s go outside the movies.

Remember Matt Taylor? If you don’t, he’s the guy who feminists lost their minds over after he appeared in an interview wearing a shirt that featured comic-style women dressed in sexy lingerie.

The reaction to Taylor’s shirt was a symphony of feet stamping nonsense from feminists, including one ridiculous, and commonly laughed at article from The Verge actually titled: “I Don’t Care If You Landed a Spacecraft On a Comet, Your Shirt Is Sexist and Ostracizing.”

The backlash to the shirt made Taylor cry. Literally. He’s a good man who was dogpiled by a sexist and hateful movement who will dismiss top tier scientific achievement if it runs afoul of the regressive tribal mentality of radical feminism… but Taylor had the last laugh.

The feminist backlash caused a backlash toward feminists, and this backlash made the creator of the shirt, a woman by the name of Elly Prizeman – yes a woman created the shirt – pretty wealthy.

The shirt went on to sell…and sell…and sell.

Not only did the shirt sell, but Matt Taylor’s name was immortalized due to people wanting to lift him up after feminists had relegated such a great man to the gutter. Feminists wanted to flood Taylor and Prizeman with hate, but all it did was lift their boats.

What about websites?

Reddit has run afoul of many users since its new CEO and noted radical feminist, Ellen Pao, started dictating what constitutes as acceptable for its own users to post or read. This caused an exodus of sorts to a Swiss equivalent of Reddit, voat.co. As of this writing, voat.co is inaccessible due to sudden high volume.

The Washington Post reports:

“Within hours, a Reddit knockoff called Voat — based in Switzerland, and thus subject to different laws — had seen a “large influx” in users and activity, mostly from ex-Redditors seeking greener, and presumably freer, pastures.”

Do you know who Gavin McInnes is? You probably heard some recent screeching about him after he said some very anti-feminist things while on a panel on Sean Hannity’s show.

McInnes has never been more famous. He’s even recently scored a show on Anthony Cumia’s radio network.

All in all, making feminists angry is lucrative. It’ll make you famous more than it will make you infamous. The more bad press, the better. If feminists suggest a boycott, expect financial gains.

Why? Because radical feminism has proven itself to be unadulterated nonsense. People who don’t buy its narrative are either horrified or dismissive of it, and due to it barging its way into every aspect of life, people are starved for anything that runs contrary to it.

Jurassic World would have done well without the feminist denunciation, but with it, it can only do better. Also, hopefully due in part to Stern’s eye-roll worthy article, people will start wearing hats correctly.

Hailing from Austin, Texas, Brandon Morse has been writing about politics and culture across many websites for the last six years, with a heavy emphasis on anti-authoritarianism. Aside from writing articles, he is also known for voice acting and authoring scripts. He is an avid gamer, dog person, and has a bad habit of making vague references to things no one has heard about or seen. Follow him at @TheBrandonMorse on Twitter.

Click through the gallery below to read more from Morse in his previous EveryJoe columns:

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