In just a year, Republican presidential candidate Donald Trump and his close-knit family and team of social media warriors have shattered Internet records, collecting over 30 million followers and fans and generating billions of views, according to a Secrets analysis.

The social media #TrumpTrain, as fans know it, is driven by the candidate, who touches base with Twitter, Facebook, Instagram and even Snapchat 18-20 hours a day, sending out his own messages or quickly scanning those offered by his family and campaign team.

“The success to our social media is all Mr. Trump and his messaging. What sets his social media apart from the rest is simple — since day one, he has been directly involved and he LOVES communicating with the American people,” a top aide emailed.

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