Mentioned in this article Games: Dota 2, League of Legends

Since it first broadcast ESL Frankfurt on German TV, Sport1 has slowly turned competitive gaming into a significant part of its televised and digital content. The outlet currently runs its own dedicated esports app, TV programming and online content, and alongside regular coverage of the EU League of Legends Championship Series and Counter-Strike scene, the sports channel recently secured the German broadcast rights to the ESL One Hamburg Dota 2 competition.

At the SPOBIS Gaming and Media summit, The Esports Observer spoke to Marcus Meyer, Head of Business & Advertising Innovations for Sport1 Media.

In our conversation, Marcus discusses the impact esports has had on the channel’s viewership, the readiness of German audiences to embrace more data-heavy games like Dota 2, and the impending competition for esports TV media rights.

Interview: