Today, VISIT PHILADELPHIA announced new stats for annual visitation, highlighting the importance of travel and tourism to the region’s economy — and the numbers look great.

Fast Facts

A record 41 million people visited Greater Philadelphia in 2015.

people visited Greater Philadelphia in 2015. Philadelphia tourism’s economic impact topped out at a record $10.7 billion .

. Of the region’s 41 million visitors, 36.2 million (88%) were here for leisure.

Last year marks the sixth straight year for record visitation to the five-county region: 41 million domestic visitors in 2015, with 88% here for a leisure purpose.

The year also brought record highs for tourism’s economic impact, which came in at $10.7 billion for the year.

That means more people are visiting Philadelphia than ever before — 2015 is the very first time more than 40 million visited the region in a single year.

The Big Numbers

Leisure and hospitality is one of the largest industries in Greater Philadelphia and the impact visitors have on the economy of Philadelphia — by supporting local businesses and generating taxes — affects the quality of life here in the City of Brotherly Love.

In 2015, Greater Philadelphia welcomed a record 41 million domestic visitors, a 3.1% increase from 2014, that spent $6.7 billion in the region, with the majority of that spend going towards food, beverage and lodging.

Greater Philadelphia welcomed a record 41 million domestic visitors in 2015, up 3.1% from 2014.

The Impact

This direct visitor spending generated $10.7 billion in economic impact — or $29 million every day!

All in all, 2015 visitation supported 93,340 jobs and generated $612 million in state and local taxes, which is an increase of 2.4% over 2014, to support priority programs such as schools and sanitation.

Visitors to Philadelphia generated $10.7 billion in economic impact — or $29 million every day!

VISIT PHILADELPHIA worked with Econsult Solutions, Inc. to develop the 2015 visitation numbers and used CBRE Hotels, Valuation & Advisory Services and STR as other sources for leisure numbers.

For more on our regional impact, mission and work, go to visitphilly.com/about.