(CNN) Hundreds of thousands of basketball fans are calling on the NBA to update its logo to honor Kobe Bryant following the basketball great's tragic death.

Bryant died along with his 13-year-old daughter Gianna Bryant and seven others in a helicopter accident in Calabasas, California, on Sunday.

The group was flying to Thousand Oaks, California, for a basketball game in which Gianna was expected to play and Bryant was expected to coach.

"With the untimely and unexpected passing of the great Kobe Bryant please sign this petition in an attempt to immortalize him forever as the new NBA Logo," creator Nick M wrote on the Change.org petition

He added that he hoped " ... our dream does come true and we are able to see Kobe Bryant engraved into the NBA Logo."

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