Introduction

Shopping is part of our everyday life, the pattern and platform have changed but the behaviour remains. The company employ various methodologies to study a consumer's behaviour in a variety of mediums. Be it offline shopping, which everyone is used to, Or online shopping, which most south-east Asian are getting used to. The pattern of mall shopping has been fading in the Europe and America. Especially the USA, which has seen a tremendous rise in the online shopping and also China.

How Brick and mortar shops can be used to study the patterns of consumers is a pertinent question. And, not only shopping experience but every other activity which companies can make a profit of. They are always in a search of tools which can help scale their product growth in the market. Due to rise in digitalisation, this study has become a little easier but most of the brick and mortar shops are still unable to gather enough data about the consumers. The digital world has pushed the company to experiment and disrupt. Do you think there is a way in which they can utilise their customer' buying pattern and most importantly how do they gather such a kind of data?

SOLUTION OFFERED

NUCLEUS.VISION is here to solve this problem with its proprietary IoT based solution. It utilises the Identity management system over blockchain to gather information about the consumers. It is contactless and does not require any wi-fi, GPS or Bluetooth. There is no requirement for any app download.

It works on the ION Sensor, which is a multi-technology IoT sensor Platform enabled by the RF technology. Their Product is already working in the retail stores. A few of the top features of the platform can be summarized below.

Proprietary ION Sensor

Single Sign In for companies

Dynamic In store Pricing

Online to offline attribution

More than 2000 successful authorizations

nCash: Token-based Payments

Neuron Intelligence Platform

ICO INFORMATION & TEAM

While they are yet to announce their ICO dates, the whitelisting process for ICO saw a massive response from the investors. This shows the quality of their product, which is being praised for its unique idea. They are backed by Reliance capital and other hosts of investors, who have full faith in the technology developed by them. The team behind this project is experienced in the Retail partnership, Business and entrepreneurship. We will soon be able to see them in many countries.

CONCLUSION

The credibility and applicability of the platform are evident from the companies they have partnered with. Reliance, Idea, Vodafone and Intel are a few of the names they have partnered with to bring out the solution in the different countries. Internet of things (IoT) is already making our homes and products smarter and now is the time to makes shopping and buying experience smarter. They wish to expand further in the different sectors such Smart hospitals, Agriculture, City and the world.

They wish to create an ecosystem of the connected world over the blockchain based on the Internet of Things. The future will be in the hands of Smarter Homes and Smart Machines, which will shape the way how we interact with the things around us. It remains to be seen the effect on the market, which it is trying to disrupt.

But, we remain hopeful considering the innovative technology behind the product. I think we will see a revolution in the physical stores once NUCLEUS starts its expansion in the different countries. Are you ready to be part of the connected world of objects?

Website: https://nucleus.vision/

Btalk ANN: https://bitcointalk.org/index.php?topic=2455575

Published By: Etheran

Btalk profile: https://bitcointalk.org/index.php?action=profile;u=1108165