British radio station Talk Sport is being slammed for repeating transphobic comments about the new Scotland away kit, saying it makes the soccer players look like the ‘tranny army’.

On the Alan Brazil breakfast show this morning (27 February), the hosts were laughing about the response over the new pink and yellow strip.

Brian Moore, former rugby union player and now pundit for BBC Sport and Talk Sport, was looking through the comments made on Scottish newspaper The Daily Record.

He said: ‘I’ve just been looking through some of the tartan army comments on The Daily Record. One said, “It’ll suit the tranny army”, which is quite interesting.’

The comments caused an outrage on social media.

Tara Hewitt, trans activist, said: ‘Disgusted hearing @talkSPORT this morning share joke that new scottish football kit makes players look like the "tranny army" #transgender’

So @talkSPORT thinks the new Scotland football kit makes its players look like the ‘tranny army’, rather than the tartan army. Funny. Not,’ Winq Magazine said on Twitter.

And another Twitter user, @LaytonCharlotte said: ‘Come on… Do you think it’s acceptable to talk about ‘tranny army’ the rest of the uk doesn’t. @Ofcom #equality’

The inspiration for the new Adidas pink and yellow shirt came from Lord Rosebury – the patron of football in Scotland.

The national team wore the colors of Lord Rosebury for three years after the Second World War, and will be wearing the strip during Scotland’s qualification campaign for Euro 2016.

While it has certainly divided opinion, some managed to make jokes about the strip without resorting to discriminatory comments.

‘New Scotland kit comes with choice of large fries or milkshake,’ comic Jo Caulfield said.

While TV presenter Chris Addison said: ‘That new Scotland away kit has “Blue Peter Competition Ages 7-10 Category Runner-Up” written all over it.’

In January this year, Talk Sport announced they would stop using Twitter on its radio station over the racist and homophobic comments made towards former soccer player Stan Collymore.

‘Racist or abuse messages of this nature are illegal and unacceptable,’ Scott Taunton, talkSPORT Chief Executive said.

‘It seems inconceivable that a hi-tech company with a market capitalisation of $30bn appears incapable of preventing racist and abusive tweets being broadcast across its platform.’

In a statement made to Gay Star News, a talkSPORT spokeswoman said: ‘Brian Moore was reading a comment on a Daily Record article about the new Scotland kit, not expressing his own view.

‘However, talkSPORT would like to apologize for any offence caused.’