The bald and the beautiful: From Katy Perry to Miley Cyrus, a new 'no eyebrow' trend is taking the fashion world by storm



When it comes to eyebrow grooming, an increasing number of fashion-forward women are skipping the tweezers and reaching for the bleach.



Katy Perry recently became the latest celebrity to rock the 'no eyebrow' trend when she revealed a snap of herself on Instagram with invisible brows, following in the footsteps of Lady Gaga and Miley Cyrus, who got the look when she was profiled by Ronan Farrow for W magazine.



Increasingly, erasing eyebrows is becoming synonymous with haute couture: Kendall Jenner also wore bare brows for Givenchy's Fall/Winter 2014 ad campaign.



New look: Katy Perry posted a selfie on Instagram with the 'no eyebrow' look

Alexander Wang sent models so hairless that they almost seemed alien down the runway for his Fall 2014 show.



It may seem extreme, but bald brows have been popping up in high fashion for several years. In 2006 model Lara Stone bleached her eyebrows on the advice of French Vogue editor Carine Roi tf eld - and her career was launched into the stratosphere.

The look is androgynous and tough, and channels edgy characters like Rooney Mara in Girl with the Dragon Tattoo.



Some women are attracted to the low-maintenance aspect of the trend. Getting the bold brows popularized by models like Cara Delevigne requires time, effort and shading - but getting rid of them only takes five minutes.



High fashion: Alexander Wang sent models down the runway for his Fall 2014 show with bleached brows

Hair razing: The naked brow look is an alternative to the 'power brow' popularized by models like Cara Delevigne

Fashion insiders say that eliminating brows gives women a 'blank canvas' face that fits perfectly with the 1990s fashion revival.



Back then, Stephen Meisel put eyebrow-less supermodels Karen Elson and Kristin McMenamy on the cover of Vogue to create the iconic 'grunge' shoot.



Makeup artist Pat McGrath told The New York Times that the trend actually started much earlier, pointing out that the Venus de Milo was brow-less.



'No brows has been a beauty option since the beginning of time,' she told The New York Times. 'Think of those looming images of Queen Elizabeth.'

Bald brows: Miley Cyrus unveiled the smooth look back in November

Trend setter: Lady Gaga wore bleached eyebrows on the red carpet in November 2013 (left) while model Kristin McMenamy (right) has always embraced the androgynous look

Others believe that the popularity of Botox plays into the trend. Since eyebrows cannot be used to make facial expressions, they become superfluous - just another form of excess body hair.

But can a trend that seems harsh even on the world's most stunning supermodels really work on real women?



'It takes a certain type of woman and style to pull the no brows look off, such as Tilda Swinton,' celebrity makeup artist Rachel Wood - who counts Mariah Carey among her clients - told MailOnline. 'A face with a strong bone structure works well with this look.'



Rather than reaching for the razor, she suggests baby steps, and explains that women with darker brows can bleach them so that they have the option of dying them back.

'A good alternative to test out is to apply your skin-colored concealer over the hairs to get a good idea,' she says. 'Don't shave or pluck as it might be a fashion choice you regret later in life.'



High fashion: Kendall Jenner (far left) rocked the no-brow look in the Givenchy Fall/Winter 2014 campaign

Launching the look: Model Lara Stone has made bleached brows part of her trademark look

Test of time: Whoopi Goldberg (left) is now on-trend, and the Mona Lisa (right) famously had no brows





