One Norwegian punter was jumping up and down with delight while the rest of us where gasping with shock when Luis Suarez appeared to bite Italy's Giorgio Chiellini.

Richard Helmersen placed 100 Norwegian Kroner, just under €12, on the Liverpool striker to bite someone at the World Cup at odds of 175/1.

He told TV2 that he placed the bet because England and Italy were in the group and their could be flashpoints.

Here is the bite incident:

FIFA has announced it will investigate the Luis Suarez alleged biting incident with Liverpool's Uruguay striker likely to face a lengthy ban if found guilty.

A FIFA spokesperson said: "We are awaiting the official match reports and will gather all the necessary elements in order to evaluate the matter."

FIFA's disciplinary code sets a maximum ban of 24 matches or two years, but the longest ban in World Cup history was eight games for Italy's Mauro Tassotti for breaking Spain's Luis Enrique's nose in 1994 with an elbow.

... and the twitter reaction to it:

View the story "Twitter reacts to Luis Suarez' alleged bite on Giorgio Chiellini" on Storify

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