The lingering anger over the ad underscores the powerful emotions unleashed by the case 13 years ago, and by its sudden re-emergence at the forefront of public debate. Just as the case came to symbolize the feeling of vulnerability among New Yorkers, especially white New Yorkers, the ad seems to represent, for its detractors, the perceived rush to judgment against five black youths. The text of the ad is misremembered at times, with protesters quoting words like ''animals'' and ''wilding'' that did not actually appear in it.

In 1989, Mr. Trump paused in building his real estate empire to run the 600-word ad in The New York Times, The Daily News, The New York Post and New York Newsday, at a total cost of $85,000, under the boldfaced heading, ''Bring Back the Death Penalty. Bring Back Our Police!''

In the ad, Mr. Trump said Mayor Edward I. Koch had stated ''that hate and rancor should be removed from our hearts,'' to which Mr. Trump replied: ''I do not think so. I want to hate these muggers and murderers. They should be forced to suffer and, when they kill, they should be executed for their crimes.'' At the time, the attack victim was still in a coma.

The ad does not name any defendant, instead referring collectively to ''roving bands of wild criminals.''

The five young men confessed, four of them on videotape, and served prison sentences. But last January, a convicted murderer, Matias Reyes, announced that he alone had raped the jogger and that the teens who had confessed had not been present. DNA tests linked Mr. Reyes to semen on the jogger's sock. Lawyers for the original defendants have called for their exoneration, and a report from the Manhattan district attorney's office on the new evidence is due in court on Dec. 5.