How do we optimize mother and infant health just by messaging about breast milk to moms without providing the institutional support that facilitates that mother-infant bonding to support breastfeeding? The answer is: we can't. I'm talking to you, legislators, and the voters who elect them. I'm talking to you, job creators and collective bargaining units, and workers, and shareholders. We all have a stake in the public health of our community, and we all have a role to play in achieving it. Breast milk is a part of improving human health. In the NICU, when infants are born early or sick or injured, milk or bioactive constituents in milk can be critically important. Environments or ecologies, or communities where there's high risk of infectious disease, breast milk can be incredibly protective. Where there are emergencies like storms and earthquakes, when the electricity goes out, when safe water is not available, breast milk can keep babies fed and hydrated. And in the context of humanitarian crises, like Syrian mothers fleeing war zones, the smallest drops can buffer babies from the biggest global challenges.