Not all wrestlers are Rolex-wearin', limousine-ridin', jet-flyin', sons of a gun (wooooo)! Think of wrestling as a ladder. At the bottom are those who start off in wrestling school, who work two or three jobs just to stay afloat. Higher up the ladder are the indie wrestling circuits, where wrestlers have to make and sell their own merchandise just to make ends meet (à la Kevin Steen and Colt Cabana). Next up are wrestling companies like ROH and TNA, where wrestlers perform on TV, but are permitted to wrestle outside the company to make extra money. Finally, at the top of the ladder is WWE. Only when wrestlers get to the very top (and I mean very top) of this company, do you find wrestlers who make the big bucks. Although there are exceptions (looking at you, Lesnar), wrestlers aren't in it for the money. They're in it because they LOVE the wrestling business.