Verizon's Still Planning to Launch a New Streaming Video Service Verizon continues to work on a new streaming video service after several failed forays into the arena. The company again confirmed to Verizon-owned Techcrunch that the company is cooking up an "over the top" streaming video service to compete with services like Sony's Playstation Vue, Dish's Sling TV, Google's YouTube TV, and AT&T's DirecTV Now. It's still not clear when this product will launch, or exactly what users will pay to access it. It will however be offered outside of Verizon's traditional FiOS footprint and aimed at the company's wireless subscribers.

Rumors of an over the top live streaming service from Verizon have been bouncing around for more than a year , though like most companies Verizon has struggled to get broadcasters to sign off on the necessary licensing rights. But Verizon's ambition is clear: use its AOL and Yahoo acquisitions to fuel its quest to be a major advertiser the likes of Google or Facebook. Especially among Millennials. The problem for Verizon (entirely unmentioned by its own news outlet): those plans haven't really gone all that well, at least on the video and content side of the equation. Verizon's first attempt at a media website quickly folded after reports emerged indicating Verizon wouldn't let its writers talk about net neutrality or surveillance. The company's joint venture with Redbox also went belly up after several years of hype. The company's similarly well-hyped Go90 service, which was Verizon's attempt to make a stodgy old telco seem sexy in the eyes of Millennials, has been declared "a dud" by Verizon's own partners. Verizon's biggest problem remains that its expertise historically has been in running networks -- and lobbying the government to protect those networks from competition. Building and creating a disruptive, inexpensive streaming video platform pretty clearly isn't in the company's DNA. That's why Verizon has made countless outside media and entertainment hires to help fuel the project, though as Go90 makes clear those efforts have yet to pay any real dividends. But Verizon has made one thing clear: it intends to throw as much money as possible at its quest to transform itself into a media and advertising powerhouse. But Verizon has made one thing clear: it intends to throw as much money as possible at its quest to transform itself into a media and advertising powerhouse.







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Most recommended from 4 comments



Tomek

Premium Member

join:2002-01-30

Valley Stream, NY 4 recommendations Tomek Premium Member Lack of Integration We are seeing high market fragmentation. All these companies introduce exactly the same product, just with different skin and line-up (and of course pricing).

In the end, that is unnecessary middleman.

There should be standardized platform and people can subscribe to what they want, but ISPs want to be gatekeepers and collect middleman fees.

Unsurprisingly, closest thing to it is Kodi, but content owners and (data) transit companies are so connected, they won't embrace it anytime soon.