Brooks Brothers “@MikeMelia”

Leave it to the folks who clothed Abraham Lincoln to do one of the smartest fashion campaigns of the year. Best use of an influencer. Love the wit and charm. Adweek did a great write-up here: http://www.adweek.com/creativity/brooks-brothers-made-an-ad-star-out-of-an-instagrammer-and-his-great-looping-selfies/

Metal Potential? Silver.