You know that feeling when you receive a gift or you win something? The excitement, gratitude, and confidence it brings? It's true, people LOVE freebies! With the ever-changing algorithms and never-ending saturation on social media, I love to discover ways in which I can be engaging with my audience, while at the same time providing amazing content. Something I have discovered is the power of influencing your audience to take the desired action - and people’s desire to get something for nothing is one of the most powerful influencing techniques at your disposal.

Below I share how you can use giveaways and similar promotions on social media to build your fanbase and reach new potential customers. We’ll go over specifics to consider when launching a giveaway, examples of how this strategy can impact your growth and challenges to avoid. To receive your free worksheet on giveaways, sign up below.

How do you use giveaways? What have you found that works well, and what have you found that doesn't? Any advice to share with us? Please leave your comments and thoughts below by clicking the "comment" button at the bottom.

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If you want to learn more about your elevator pitch, and how to land deals from it, I encourage you to check out Pitch It Perfect, a course I created that helps you land your first $5K in brand deals, attract more followers and pitch like a pro!

This is my way of serving your needs as an influencer and entrepreneur, so you can get to know me better. I’m hoping you’ll do the same! Please, introduce yourself on Instagram, Facebook, Pinterest, Twitter.