The guys over at McDonald's introduced a new character named Happy today, and, well, just take a look for yourself.

If your reaction to that picture was something along the lines of "HOLY CRAP, WHAT IS THAT HORRIFYING MONSTROSITY?" you're not alone. And because we here at The Huffington Post are professional journalists, we decided to investigate just how much scarier the ironically named Happy gets as you zoom closer and closer in.