Happy Valley Hustle

Brian Allen -- Creating 'The Anti-Mascot' Gritty And Thriving As A Freelancer

Jan 15, 2019 Episode 24

Bill Zimmerman

Gritty, the orange bearded, googly-eyed new mascot of the Philadelphia Flyers, rode an initial wave of social media ridicule to rabid fandom in the span of a few days this fall. Gritty's creator, freelance Illustrator Brian Allen, discusses the rise of an "anti-mascot" and what it's like to spark a pop culture phenomenon. Recorded at his home Flyland Designs studio, Brian also offers a glimpse at his transition to self-employment and gives advice for thriving as a freelancer.



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