This is a creative solution.

Comic book store, The Comic Bug of Manhattan Beach, California, will be stocking Adventures Of Superman #1, including its story by controversial author Orson Scott Card.

They are planning to donate the profits from carrying the comic to the NPO Freedom to Marry. And for those who are choosing to boycott the comic, they will have a donation jar on the front counter, which the store with match dollar for dollar for the time the comic is on sale.