This summer, the Tower Of London will be surrounded by a sea of crimson. This installation, conceived by artist Paul Cummins and designer Tom Piper, will commemorate each and every British or Colonial fatality from World War 1 by planting 888, 246 red ceramic poppies in a flowing sea around the tower.

The installation, entitled “Blood Swept Lands And Seas Of Red,” will be unveiled on August 5th, exactly 100 years after the first day of Britain involvement in World War 1. The final, 888,246th flower will be planted on November 11th, 2014 – a day of remembrance in the U.K. set aside to commemorate the end of the war.

The ceramic flowers will be sold for 25 pounds a piece, and 10% of the proceeds will be split evenly among 6 different service-related charities.

More info: hrp.org.uk | paulcumminsceramics.com | Twitter (h/t: thisiscolossal)

Image credits: Historic Royal Palaces

Image credits: Massimo Usai

Image credits: Historic Royal Palaces

Image credits: Historic Royal Palaces

Image credits: Historic Royal Palaces

Image credits: Massimo Usai

Image credits: Massimo Usai

Image credits: Historic Royal Palaces

Image credits: Massimo Usai

Image credits: Historic Royal Palaces