The serial was written in six weeks. including 11 original songs. The program was purchased mostly by department stores, but in Los Angeles, he was sponsored by the Downtown Merchants Association. There were twenty-six programs in the series, designed to be broadcast six times a week between Thanksgiving and Christmas Day. The feature carried with it elaborate processed window display cutouts in brilliant colors, songs from the program published in sheet music form for sponsor giveaways, together with many promotional and publicity ideas. It is believed that The Cinnamon Bear was recorded at "Radio Recorders" at 7000 Santa Monica Boulevard in Hollywood. The studio would later be used for recording many artists including Elvis, before becoming "Studio 56". The Cinnamon Bear program was narrated by Bud Hiestand. Songs were composed by Don Honrath, with lyrics by Glanville Heisch. Music was conducted by Felix Mills. Vocals were sung by The Paul Taylor Quartet. The Cinnamon Bear was Produced by Lindsay MacHarrie for Transco. The Cinnamon Bear program was pressed and distributed by "Radio Transcription Co. of America Ltd." based at the old Columbia Records West Coast pressing plant at 1509 N. Vine Street in Hollywood. The Cinnamon Bear was pressed on standard 16-inch transcription discs. Radio stations received a Cinnamon Bear 12-inch promotional disc to play preceding the program. The colored record label featured a drawing of The Cinnamon Bear.