NIKE names HBCU alum G. Scott Uzzell President & CEO of Converse

The Florida A&M University graduate began his career in sales and marketing at various companies, including Procter & Gamble, Coca-Cola and Nabisco

(Photo: famunews.com)

NIKE has named Florida A&M University alumni and FAMU Foundation Board member, G. Scott Uzzell, President and CEO of Converse, Inc., the company announced Friday, Dec 21.

According to The AP, Uzzell comes to Converse from The Coca-Cola Company where he most recently served as President, Venturing & Emerging Brands Group (VEB).

“Scott’s unique blend of experience driving both strategic business growth and strong brand development is well-suited to help unlock the full potential of the Converse Brand and lead its next phase of growth globally,” said Michael Spillane, President, Categories and Product, NIKE, Inc.

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Uzzell began his career in sales and marketing at various companies, including Procter & Gamble, Coca-Cola and Nabisco and has held leadership positions at brands such as McDonald’s U.S. Division. Is that’s not impressive enough he reportedly serves on the boards of State Bank and Trust Co., Fairlife LLC and Suja Juice Co.

As head of Coca-Cola’s VEB Group, Uzzell led the development portfolio of high-growth brands for The Coca-Cola Company, including Honest Tea, ZICO Coconut Water, Fairlife Milk and Suja Juice, famunews.com reports.

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Uzzell holds an MBA from the University of Chicago and a bachelor’s degree in business administration from Florida A&M. He is also a member of the FAMU’s Foundation Board as well as a member of the Executive Leadership Council (ELC).

Uzzell starts work at Converse on Jan. 22 and will report directly to Michael Spillane, President, Categories and Product, NIKE, Inc. Uzzell reportedly replaces Davide Grasso who retires at the end of the year.