With mint-scented jeans (left), you can freshen up by ... uh, scratching yourself. A spill-proof pair (right) uses the same coating that's on your nonstick frying pan. Lupine Hammack (mint: Alamy)

Brandon Svarc designs denim for his label Naked and Famous, but his latest innovations are for the smelly and clumsy. At least that's what we thought when we heard about two new pairs, one Teflon, one scratch ’n' sniff.

Teflon we get. The nonstick coating keeps jeans fresher for raw-denim lovers who don't wash their pants much. And for klutzes: Spill some wine and it just beads up and rolls away. But ... do aromatic jeans really make scents? The company has already produced raspberry jeans, and the next pair are mint. Scratch the fabric and baked-in microcapsules break open, releasing a whiff of wintergreen. (The capsules will last through at least 10 washes.)

Svarc says the smells are intended as a novelty feature. "If you want to get rid of your body odor, you should definitely wear deodorant." But that won't stop us from scratching if we need to freshen up.