Peter Bonahoom serves up fast food with a side order of whimsical tree-hugging. The founder of Galactic Pizza dresses his delivery drivers as superheroes and dispatches them all over Minneapolis in electric cars. Each new employee develops an alter ego - there's Captain Awesome, Captain Organic, Flying Squirrel, General Statement, Italian Scallion, Merman, Pink Thunder, and Weather Man - and then designs a costume that Bonahoom has custom-made by a local seamstress.

Pictured here are Jacob Teschow, a.k.a. Merman, and Chris Knutson, a.k.a. Pink Thunder.