TV spinoff Absolutely Fabulous and action comedy Central Intelligence snapping at the heels of the family friendly animation The Secret Life of Pets

This article is more than 4 years old

This article is more than 4 years old

The winner #1: The Secret Life of Pets

Declining a slim 20%, Illumination Entertainment’s The Secret Life of Pets holds on to the top spot, with second-weekend takings of £4.74m, and a 12-day total of £16.62m. Animation is powering the market on both sides of the Atlantic, with Pixar’s Finding Dory reigning supreme at the US box office for the last three weeks.

For comparison, this year Disney Animation’s Zootropolis stood at £12.6m after two weekends, and DreamWorks Animation’s Kung Fu Panda 3 was at £7.08m. Zootropolis has reached £23.7m, so The Secret Life of Pets could be on target for around £31m. Ice Age: Collision Course played previews at the weekend, but does not appear to have posed much threat, given Pets’ modest decline. Finding Dory looks a more worthy adversary, but it doesn’t arrive until the end of the month. Also coming soon: live-action/CGI blend The BFG.

The winner # 2: Absolutely Fabulous

The TV show was in its prime as long ago as the mid-90s, but Absolutely Fabulous has retained significant fan affection. So would audiences approach Absolutely Fabulous: The Movie with caution or nostalgic enthusiasm?

With big-screen sitcoms, the biggest commercial successes lately have been exploitations of very current or recent properties (The Inbetweeners Movie, Mrs Brown’s Boys D’Movie). On the other hand, The Bad Education Movie did not want for currency – it wasn’t a powerful enough comedy brand to deliver a big cinema audience. Dad’s Army benefited from brand power, but the recasting represented a challenge for fans of the show.

Absolutely Fabulous was able to retain key cast, and the ageing of central duo Edina and Patsy arguably works in the premise’s favour. Powered by an effective marketing campaign from distributor Fox and brand partners, the film has opened at the top end of expectations, with a debut of just over £4m. In February, Dad’s Army began with £2.08m. Sex and the City kicked off with £5.12m plus £3.65m in previews in May 2008.

Absolutely Fabulous: The Movie and Independence Day 2 reviewed – the Dailies film podcast Read more

The weekend tends to deliver more of a couples audience, and midweek can be a favoured slot for female friendship groups. Absolutely Fabulous may achieve some pretty robust numbers on weekdays. On the other hand, some of the luxury, premium-priced packages being offered by cinemas (Absolutely Fabulous with Bolly, Darling; Absolutely Fabulous with Brunch, Darling) seem a better fit with weekend indulgence. The film was easily the highest-grossing title on Monday, falling just short of £700,000, and 70% ahead of the next title in the market. Some cinemas are offering premium-priced packages, including Absolutely Fabulous with Bolly, Darling, and Absolutely Fabulous with Brunch, Darling.

Fox is billing its film as the biggest UK opening so far this year for a British production, which it is. The competition includes Eddie the Eagle and Grimsby.

The winner # 3: Central Intelligence

Delivering the biggest UK opening of Kevin Hart’s career – unless you count his voice work in The Secret Life of Pets – action comedy Central Intelligence begins with a sturdy £3.05m. That compares with a £1.42m debut for the similarly conceived Ride Along in February 2014, and a £2.14m debut for Ride Along 2 in January this year.

Hart receives a hefty commercial assist this time from Dwayne Johnson, who has enjoyed big numbers in the last three Fast and Furious films, and powered San Andreas to a muscular £4.63m opening (including £740,000 in previews) last summer. As for comedies, Johnson had supporting roles in The Other Guys (£8.19m lifetime) and Get Smart (£4.84m lifetime), but Central Intelligence represents his biggest comedy opening. Johnson stars in the forthcoming Baywatch, a Jumanji reboot (reteaming with Hart) and Fast 8. San Andreas 2 is in development.

The success of The Secret Life of Pets, Absolutely Fabulous and Central Intelligence brings solidity to the top of the chart, with all three films grossing £3m-plus at the weekend. The last time this happened was in December 2013, with The Hobbit: The Desolation of Smaug, Anchorman 2: The Legend Continues and Frozen.

The loser: The Colony

Since her lucrative eight-movie run with Harry Potter, Emma Watson has enjoyed roles of varying sizes in My Week With Marilyn, The Perks of Being a Wallflower, The Bling Ring, This Is the End and Ridley Scott’s Noah. The Colony, set in 1970s Chile, represents her first fully fledged lead role, playing a flight attendant caught up in Pinochet’s repression of political protesters.

Co-starring Daniel Brühl, The Colony received a token UK release from distributor Signature, showing in three cinemas. Consequently, it generated token box office, with data gatherer comScore reporting just £47 for the weekend period – a handful of tickets sold. The film is available as video on demand.

Indie wipeout

Independent film has hit the summer doldrums. Unless you count Shane Black’s The Nice Guys as an indie title, it’s wall-to-wall mainstream releases. The highest grossing arthouse film is Tale of Tales, in 14th place, and with a weekend gross of just £28,000. The well-reviewed documentary Notes on Blindness has not delivered box office commensurate with the critical esteem (100% fresh at Rotten Tomatoes), opening with £20,000 from 32 cinemas, including some preview takings.

The future

Thanks to the arrival of Absolutely Fabulous: The Movie and Central Intelligence, and the strong hold for The Secret Life of Pets, overall box office is 5% above average, when compared to the last 52 weekends. But that wasn’t enough, quite, to match the equivalent session from a year ago, when Minions, Terminator: Genisys and Jurassic World let the box office charge. Takings are 2% down on that weekend frame. Programmers now have their hopes pinned on Now You See Me 2, which in fact arrived in cinemas on Monday, and on The Legend of Tarzan, which joins it on Wednesday. Both films will deliver sizeable preview numbers to inflate their opening weekend box office. Indie alternatives include Nicolas Winding Refn’s beauty world horror The Neon Demon and Rebecca Miller’s sophisticated New York comedy Maggie’s Plan, starring Greta Gerwig, Ethan Hawke and Julianne Moore. Paul Feig’s Ghostbusters follows next Monday.

Top 10 films, 1-3 July

1. The Secret Life of Pets, £4,739,295 from 601 sites. Total: £16,615,725

2. Absolutely Fabulous: The Movie, £4,042,959 from 615 sites (new)

3. Central Intelligence, £3,050,261 from 444 sites (new)

4. Independence Day: Resurgence, £2,023,664 from 613 sites. Total: £9,155,824

5. The Conjuring 2: The Enfield Case, £823,957 from 467 sites. Total: £9,457,326

6. Me Before You, £355,522 from 407 sites. Total: £8,932,057

7. The Nice Guys, £100,055 from 189 sites. Total: £3,694,695

8. Alice Through the Looking Glass, £79,695 from 233 sites. Total: £9,544,781

9. The Jungle Book, £77,682 from 233 sites. Total: £45,736,395

10. Teenage Mutant Ninja Turtles: Out of the Shadows, £75,897 from 237 sites. Total: £5,957,182

Other openers

Notes on Blindness, £20,115 (including £4,638 previews) from 32 sites

Howl’s Moving Castle, £9,944 from 41 sites (reissue)

Jackson Durai, £3,734 from 14 sites

Queen of Earth, £2,983 from eight sites

Bounty Hunters, £2,551 from eight sites

From Afar, £2,043 from one site

The Mafia Only Kills in Summer, £788 from one site

The Colony, £47 from three sites

• Thanks to comScore. All figures relate to takings in UK and Ireland cinemas.