OUR MISSION

These days, the most endangered species is the law-abiding American citizen—especially the one who lives in a poor urban center. As profiling and institutional prejudice endanger the urban poor, politicians work to restrain their ability to protect themselves. It’s more important than ever to defend our rights and stand our ground. Won't you help those who can't afford to?



The National Rifle Association is proud to partner with Smith & Wesson to Share the Safety, a revolutionary "buy one, give one" program that serves to protect your loved ones plus an at-risk family in one of our country’s most vulnerable neighborhoods. Sign up now to be notified when the program launches this Fourth of July. For each stylish gun purchased, an appropriate gun will be donated to an at-risk, low-income, documented citizen in the urban center of your choice. Your purchase will not only reinforce your own security, but it will forever transform the lives of the law-abiding urbanites who will for the first time be able to defend themselves against those who prey on the urban poor.



Share the freedom. Share the responsibility. Share the safety.