Welcome to our truly unique political methodology!

Hill+Knowlton Strategies is joining forces with AI pioneers Advanced Symbolics Inc. to conduct in-depth analysis of 28 key federal ridings in #ELXN43.

This series is called Ridings to Watch. Over the course of the election we will add blocks of seven strategically important ridings. Below you will find all 28 Ridings to Watch!

The team at ASI created “Polly,” an AI that predicts voter intentions based on publicly available social media data. Social media data is gathered from ASI’s online representative sample of over 270,000 Canadians selected using ASI’s patented CIC algorithm. Polly reveals the discussions that are going on about local candidates, political issues, political parties and leaders. These discussions are broken down geographically and over time.

An AI driven predictive model using this data, as well as census data, is trained and learns about historical polling and electoral results. Every time “Polly” analyses an election “She” learns from “Her” predictions and the resulting outcome, and then refines the analysis for the next time.

In short, “She” is always improving. We hope you enjoy this site!