Frank Gore's efforts in the San Francisco 49ers' NFC Championship Game victory over the Atlanta Falcons didn't go unnoticed by the NFL, which decided he wore his socks last Sunday a little too low to its liking.

Frank Gore, seen here standing on the field before the NFC Championship Game, was fined $10,500 for wearing his socks too low, a source told ESPN. Michael Zagaris/San Francisco 49ers/Getty Images

The running back was fined $10,500 on Wednesday for wearing his socks too low in the game, marking the second time he has been fined this season.

"Yeah, I'll be cool. It's all good," Gore said Wednesday. "I was wrong. Next time, I'll do better."

Gore says he was so focused on winning the game and getting the 49ers back to a Super Bowl at last that he didn't give his uniform all the attention he should have.

"When you're playing, you don't think about it," Gore said. "You're trying to win."

Gore rushed for 90 yards on 21 carries and scored two touchdowns in the 49ers' 28-24 win, including the eventual winning score with 8:23 remaining that gave San Francisco its first lead of the game.

The 49ers rallied from a 17-0 deficit to grab the victory and their first trip to the Super Bowl since 1995.

On both of Gore's TDs, the Falcons had to worry about quarterback Colin Kaepernick running it in himself. They barely even touched the running back on either play.

"I kind of figured that coming in and they showed that on film, so I assumed Frank and LaMichael (James) were going to have a big day," Kaepernick said Sunday. "Frank ran hard today, and I can't say enough about him."

Gore rushed for 1,214 yards and eight touchdowns this season.

Information from ESPN NFL Insider Adam Schefter and The Associated Press was used in this report.