“A new gun advocacy group calling itself a ‘responsible’ alternative to the National Rifle Association is launching July 4 – and it hopes to attract gun owners across the political spectrum,” usnews.com reports. Who dat? “None of the members of the leadership team are representatives, agents, or employees of the firearms manufacturing industry in any way; nor do they claim to be firearms experts of any kind; nor are they law enforcement personnel, politicians, or firearms industry lobbyists,” The Texas-based American Rifle and Pistol Association website assures its readers. “Complete executive profiles on R+P’s leadership team are available to all R+P members.” Wait. You have to sign up before you know who decided that R + P = NRA ? We can do better than that! Let’s start with chairman Peter Vogt . . .

According to his Facebook page, Mr. Vogt is formerly of Stamford, Connecticut, now of Austin, Texas. (Howdy neighbor!) Blame Keep it Weirdville’s tech sector for the anti-gun virus; the dog lover with a hard-on for gun control works for Austin’s BTO Group.

Nope, not Bachman Turner Overdrive, a “highly advanced Cloud Solutions Provider, providing end-to-end Web 3.0 IT transformation solutions & services to the Fortune-1000, Energy and Healthcare.” B-b-b-b-baby you ain’t seen nothin’ yet. Although I have seen that stock shot on their website about a billion times.

CEO Waylan Johnson is an oil man, also CEOing for the Texas Energy Group. American Rifle and Pistol’s President and mouthpiece is Robert Gelinas, another high-tech liberal, the CEO at the Google search-shy AppXoft. He’s also the man behind ArcheBooks Publishing, a vanity publisher with a distinct preference for its owner’s manuscripts.

Gelinas’ Linked In profile proclaims: “R+P is the Voice of mainstream gun owners. It exists to promote SANE gun ownership and firearms management. SANE = Safety, Advocacy, Networking, and Education.”

The R+P appears to have all the authenticity, promise and likely staying power of The Coffee Party. Yet none of this dubiousness has prevented the media from eating-up what they’re putting down. Which really pisses me off.

Thousands of pro-gun rights groups labor in media obscurity, working tirelessly to extend and defend Americans’ natural, civil and Constitutionally protected right to keep and bear arms. And yet the media shamelessly pimps for non-groups like Moms Demand Action and this “hey guys I’ve got a web address!” gun grabbing NRA basher.

The People of the Gun aren’t so easily fooled. And they have long memories. I only wish the NRA was faster on its feet instead of living in no comment Check-with-the-Committee Land. Then again GOA, SAF, NAGR and the rest are genuine grass roots groups who aren’t afraid to denounce the false flaggers, like R+P.