Amazon announced today that Prime Instant Video subscribers can now watch select shows in high dynamic range. The original series Mozart in the Jungle and the pilot episode of Red Oaks are both available to be streamed to Samsung SUHD TVs today, with more devices, movies and shows coming soon.

You may be familiar with HDR on your smartphone’s camera; scenes with bright and dark sections are evened out to show more detail. For TVs, it’s the reverse. Ultra-high definition cameras capture a wider range of brightness in a scene, and compatible TVs can play back that deep range. HDR TVs keep pictures from looking washed out and losing details at the edges of the brightness range.

Amazon is the first streaming video provider to stream HDR-enabled content. Prime members have been able to stream 4K video since late last year, but Netflix beat the online retailer to that technical milestone.

While the HDR-enabled streams cost nothing extra to Prime members, compatible TVs cost nearly $3,500 (on the low end) from Amazon. For more information and a roundup of compatible options, visit Amazon’s dedicated HDR page.