No, these men aren't pregnant. They're just alive with the miracle of beer.

And they're the stars of a new ad campaign for German beer Bergedorfer Bier, created by advertising agency Jung Von Matt. The tagline, appropriately, is "brewed with love."

SEE ALSO: You can brew beer in less than a week with this magical tank

Each man mimics a classic pregnancy portrait, cradling his expanding belly. Except these guys have it quite a bit easier than actual pregnant women — they can still drink beer, for one thing.

Check out that dewy paternal glow, though.

Image: jung von matt

Image: jung von matt

Image: jung von matt

Ah, fatherhood.

[H/T: My Modern Met]

Have something to add to this story? Share it in the comments.