When you google for a product or service, the search engine lays out a list of relevant websites in return. Now, customers tend to visit websites that top the list as they seem more compatible & relevant with their keywords. Obviously, the ones who dominate the top are going to sell more.

Studies have shown a 0% chance of selling your product or service online in case your website doesn’t appear on the first page. SEO comes to the rescue here. It is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. The key to getting more traffic lies in integrating content with search engine optimization and social media marketing.