The UK Army has launched a series of advertisements to try and convince people who lack self-confidence to join up.

The Army have stated that while make up, alcohol, and working out can inspire temporary confidence, it’s nothing to the self esteem gained by organizing a drone strike against an Afghani market-stall.

The campaign says that one of the most effective ways to raise esteem and self-worth is to be involved in a quasi-illegal sovereign invasion based on fraudulent intelligence as a front for arms profiteering and political brownie points.

Slogans for the campaign include:

“Join the Army you fucking losers”

“Maybe you’d get a date if you were taking sniper fire in Fallujah”

“Know what’ll make your stomach look flatter? Sweeping a desert road for IEDs.”

Posters and adverts in the campaign claim members of the armed forces enjoy a “lasting confidence.”

The Army is hoping that soldier confidence will eventually rise to match the past decade’s two biggest areas of growth, institutionalized racism and sexism.

A campaign in 2019 targeted “snowflakes”, “millennials” and “selfie addicts”.

The campaign also told people to “Binge watch a possible suicide bomber”, “Deploy white phosphorus and chill”, referred to former ISIS leader Abu Bakr al-Baghdadi as a ‘Basic bitch’, and told the UK to “Clap back, against the Salafist Jihadism of Boko Harem”