Our real, concrete, goal was to speak to the theme of rebirth. The pilot resuscitates Chief. Chief brings life and courage to the Pilot. The Pelican is brought back to life by Chief. It speaks to the potential of the world we're creating. Ultimately Chief is a symbol for that idea. The potential to be greater and to discover something within that makes you stronger. He becomes a symbol of strength and a symbol of human potential without fear.

For our audiences he becomes permission to believe in the impossible. To remember what it's like to live with wonder. To jump without fear. To trust against all logic and when everything inside you says "hide." The kernel of that potential is everlasting because it's undeniable and pure. It's something we all strive for--courage, hope, assurance, leadership. So while this trailer may not speak to hope, I do believe it speaks to greatness. It speaks to courage and the need to go within—toward the unknown.