The Undertaker says he believes it’s important for young wrestlers to build a strong character and relationship with the audience, because fancy moves are only one part of telling a story.

The Deadman sat down for a rare out-of-character interview with pastor Ed Young of Fellowship Church in North Texas. The interview was part of a 4-week Sunday series the church is doing featuring Ric Flair, Ted DiBiase, Sting and Taker.

While The Undertaker touched on his faith, he also spent a lot of time on the wrestling business and working with younger talent.

“It’s not about the moves — it really isn’t — it’s being able to evoke emotion in one facet or another,” he said. “You have to either make people love you or you have to make people hate you.”

Taker stressed sports entertainment is about telling a story — saying wrestling moves should be one aspect of communicating the story, though that’s not always the way it’s viewed by up-and-comers.

“A lot of times what happens with these young guys is they’re so athletic, they’re so gifted, they’ll do some kind of double crazy back flip off the top rope and land on somebody on the floor and then that’s what the audience takes away from it: ‘this guy does crazy stuff.’ Well, you can only see that so many times before you’re like ‘I’ve seen that. I need something new,'” he said. “And that’s the position they sometimes back themselves into. They have to keep upping the ante. And when you up the ante like that, then you increase your potential for injuries.”

He put over The Rock, John Cena, and Ric Flair as talent who had the ability to make you love them or hate them — and noted they were in the driver’s seat at some high times for the business.

Undertaker added it takes many wrestlers a considerable amount of time to figure things out and put it all together, but that’s key to longevity.

“If you can’t bring that emotion out of your audience, you aren’t going to have them for long,” he said.

Watch the full interview below.