DOVU was born with a precise mission: drive actions in the mobility industry to bring a positive impact to the future of our cities and our communities. Our ambition is to become the enabler of rewards in the transportation world.

When we think about the future of mobility we normally imagine autonomous vehicles and data driven economies; but we tend to forget that everything is in place to fulfill a specific need: ours.

Fulfilling our mobility needs requires our decisions: We decide whether to go out or not. We decide what is our destination. We decide whether to buy an electric car or a diesel, or simply to use the train.

Consumers, companies and institutions recognize those decisions can have a drastic impact on themselves and their extended environment.

Guiding people towards optimal solutions will accelerate innovation in mobility related sectors, from automotive to airlines.

Empowering citizens to voluntarily become smart citizens. Supporting companies to reward positive choices. Creating a circular economy for blockchain powered mobility.

Welcome to DOVU.

So what drives our decisions?

At a basic level, we choose our actions based on what we expect to happen after we do them.

For example, if we are thirsty, we drink water as we expect not to be thirsty anymore.

Recognising what is ideal in the long term rather than convenient in the short term is what makes societies progress. However, “ideal” is a fluid concept and in specific cases the immediate convenience of an outcome can have a higher priority for an individual.

If I am renting a car, what I really care about is that the car brings me safely, comfortably on time where I have to go. What happens to the car afterwards, or in what status I leave it, is no longer my interest.

If I am a car rental company, I want to provide the best experience for my customer today but also tomorrow, making sure my cars are always in perfect conditions use after use.

These two points of view are both valid. How do we make them converge to a win-win series of actions?

DOVU is the missing piece to make convenient today what is ideal tomorrow.

If the driver is rewarded for his or her positive behaviour through DOV (driving carefully and leaving the car in an optimal state), the car rental will achieve its long term objective AND the user will be more satisfied as well.

The driver achieved something he or she was not required to do, and someone acknowledged and rewarded that behaviour.

The DOVU platform gamifies specific behaviours to create healthy patterns, aligning relevant stakeholder goals. Nudge economics on the blockchain. Rewards for smart citizens.

Blockchain powered solutions

Current loyalty schemes are broken. The value of their rewards is limited because consumers are locked in closed ecosystems, and billions are lost in unused rewards.

A reward is needed for value adding activities, and must be liquid across closed ecosystems to extend the utility for customers across sectors. This is a step-change for a traditionally closed sector.

Smart contracts unlock an auditable system that can record all kind of conditions against which transactions can be executed or rewards allocated.

Combining a liquid token with an auditable system results in a secure platform that can enable the collaboration between different parties, while protecting the data of consumers, avoiding frauds and mismanagement.

The mobility industry needed an agreement for consumers and service providers to trust and empower each other. The mobility industry needed its first blockchain startup to launch a circular economy: DOVU.

The DOV token fills the gaps for incentivizing behaviour that adds value through microtransactions and microrewards.

An ERC-20 token, DOVU uses the Ethereum blockchain to verify and log these actions, which gives us an immutable and totally transparent method to provide reassurance, time/cost savings and incredibly granular accountability to mobility related companies or organisations.

The DOV token can then be used as a unit of value, either being used to pay or offset against other mobility services or even exchanged for regular currency. The goal being to create a new kind of circular economy where your car could pay you to drive it.

Take off with DOVU

The mobility industry has unique characteristics: traditionally it has many closed ecosystems, within which individual actions are tangible, visible, measurable and with immediate results. Moreover, it involves individuals at a gigantic scale.

As Mary Barra, CEO of General Motors recently said:

“‘We are in the midst of seeing more change in the next five years than we’ve seen in the last 50 years.”

Our journey started within the InMotion accelerator, where the extended network of Jaguar Land Rover started to connect us to the industry.

The market showed immediate appetite for a blockchain based reward system, and DOVU is currently consolidating relationships with automotive companies, airlines, the railway sector, universities and city councils.

DOVU turns outstanding necessities into opportunities:

Cutting operating costs. Forge a reward for a specific achievement that helps companies save money; for example, charging a rented electric vehicle correctly.

Forge a reward for a specific that helps companies save money; for example, charging a rented electric vehicle correctly. Maximizing customer loyalty . Award for using a service, taking the bus, 5 times this week, rather than the usual car commute in traffic.

. Award for using a service, taking the bus, this week, rather than the usual car commute in traffic. Alleviating balance sheet pressures. Implement loyalty points in a liquid system. For the user, an expanded range of options (within the DOVU ecosystem or outside). For companies, the capacity to resolve liabilities (Airlines famously hold 20% of their loyalty points as “unsold goods”, and they pay taxes on them).

No transportation system can consider himself independent from each other: you might take an Uber to bring you to a train station, which leads you to the Airport. On a city level, there is interest in reducing congestion within the city center, or easing the commute between two neighbouring cities.

DOVU can connect the mobility industry with a fluid and versatile token.

You can either change industry, or change your industry.

Cars, trains, bikes, planes. Public or private transportation. Smart mobility in smart cities for smart citizens:

Welcome to DOVU, the mobility reward.

_____

This is the first of a series of blog posts that analyse better what DOVU is, how it benefits the mobility industry and its road to success.

Read part 2 about the DOV token and its strategy.

Read part 3 about the benefits of DOVU for businesses.

Follow us and join our Telegram chat to be the first to know about our updates.