Highlights:

Mining Giant Bitmain recently announced several marketing strategies

The Company is planning diversify its operations by providing discounts and merged mining

Jihan Wu, the CEO, has a lot of controversial plans for the company

Jihan Wu, the recently returned founder and CEO of Bitmain recently hosted a client meeting only for its customers. The event was Wu’s first public appearance since a power struggle six weeks ago when he announced as founder and chairman that his co-founder Micree Zhan Ketuan was no longer with the company.

Wu took the stage to announce at the event new sales initiatives to lure customers, including a promise to seek deposits as low as 20% for those who buy its Bitcoin mining rigs in large bulk, the attendees said.

The decision that were announced can be correlated with the upcoming and highly anticipate Bitcoin halving. Bitcoin rewards for miners are going to be reduced by 50% from 12.5 BTC per block to 6.25 BTC per block. This is one of the most bullish features of Bitcoin that reduces the issuance of BTC by half every four years.

Meanwhile, competition among major miner makers in China is still racing nonstop ahead of bitcoin’s halving next year with Shenzhen-based WhatsMiner manufacturer MicroBT launching its flagship M30 series of miners, while Cannan filing for IPO and Innosilicon coming out with their new 7nm chips.