A Tulsa World photographer captured an image of the storefront and of a billboard advertising its $99 ounce special on Monday. Both use the earlier version of the logo.

The Treehouse logo with the font and design at issue in the lawsuit has been in existence in Canada since around 1997, according to the complaint. The lawsuit includes as exhibits several images of Treehouse dispensary billboards and storefronts, which Nelvana said used a “slavish copy” of the logo originally created for use in children’s programming.

Records from the United States Patent and Trademark Office state that the “TREEHOUSEDIRECT” mark belonged to Nelvana as of Nov. 27, 2007. Its first use in commerce was on Sept. 16, 2006, for entertainment services including distribution of television programs and films.

Treehouse Direct has targeted its YouTube channel to United States audiences since the early 2000s; more than 500,000 people now subscribe on its English-language channel, and more than 1.1 million subscribe to its Spanish-language channel. The YouTube channel is in addition to Nelvana’s offerings of broadcast television, cable, and other goods and services such as children’s vitamin supplements, according to the complaint.