For the first time, modeling agency Wilhelmina this fall will field a transgender model in its “show package” — the premier group of faces sent to designers and editors and marketing partners to be used for their upcoming efforts.

“That’s a real statement about the face of beauty and the sort of openness and embrace of the modeling industry and the fashion community to all sorts of beauty,” says CEO Bill Wackermann, the ex-Condé Nast veteran who’s been running Wilhelmina for the past six months.

Wackermann, who was picking out tile in Southampton, NY, as he chatted to On the Money, told us he’s seeing lots of new trends in the fashion world. “Ethnicity is such a strong attribute when we’re scouting and signing models,” he said. “We’re seeing a greater demand for Asian models on New York runways. There is an understanding of the power of China.”

Wackermann is fresh off a positive set of financial results. The company reported last week a 2.8 percent increase in total revenue in the second quarter, to $22.3 million, and a 28 percent increase in operating income from year-ago levels. Net income rose 54.7 percent over the same period.

The new boss says there are fresh revenue streams as models are in demand for digital video content and social channels. For instance, a model could charge $5,000 for a single social media post, or could appear talking about post-runway activities during New York Fashion Week. A model these days is much more than just a pretty face.