This campaign from UN Women uses real suggested search terms from Google’s autocomplete feature. Campaign creator Christopher Hunt, head of art for Ogilvy & Mather Dubai,explained the campaign:

“This campaign uses the world’s most popular search engine to show how gender inequality is a worldwide problem. The adverts show the results of genuine searches, highlighting popular opinions across the world wide web.” While Google users in different countries are likely to get different results, a quick test shows that several of these suggested terms definitely come up in U.S. searches.