For months, commentators have flocked to diagnose the ills that have supposedly propelled Trump’s support, from the Republican primaries until now. As in Britain, many have settled on a ‘left behind’ narrative – that it is the poor white working-class losers from...

For months, commentators have flocked to diagnose the ills that have supposedly propelled Trump’s support, from the Republican primaries until now. As in Britain, many have settled on a ‘left behind’ narrative – that it is the poor white working-class losers from globalization that have put Trump over the top. Only a few clairvoyants – Michael Lind, Jonathan Haidt – have seen through the stereotypes.

But, as in Britain, there’s precious little evidence this vote had much to do with personal economic circumstances. Let’s look at Trump voting among white Americans from a Birkbeck College/Policy Exchange/YouGov survey I commissioned in late August. Look at the horizontal axis running along the bottom of figure 1. In the graph I have controlled for age, education and gender, with errors clustered on states. The average white American support for Trump on a 0-10 scale in the survey is 4.29.

You can see the two Trump support lines are higher among those at the highest end of the income scale (4) than the lowest (1). This is not, however, statistically significant. What is significant is the gap between the red and blue lines. A full two points in Trump support around a mean of 4.29. This huge spread reflects the difference between two groups of people giving different answers to a highly innocuous question: ‘Is it more important for a child to be considerate or well-mannered?’ The answers sound almost identical, but social psychologists know that ‘considerate’ taps other-directed emotions while ‘well-mannered’ is about respect for authority.

People’s answer to this question matters for Trump support because it taps into a cultural worldview sometimes known as Right-Wing Authoritarianism (RWA). Rather than RWA, which is a loaded term, I would prefer to characterise this as the difference between those who prefer order and those who seek novelty. Social psychologist Karen Stenner presciently wrote that diversity and difference tends to alarm right-wing authoritarians, who seek order and stability. This, and not class, is what cuts the electoral pie in many western countries these days. Income and material circumstances, as a recent review of research on immigration attitudes suggests, is not especially important for understanding right-wing populism.

Figure 1

Now look at the same graph in figure 2 with exactly the same questions and controls, fielded on the same day, in Britain. The only difference is that we are substituting people’s reported Brexit vote for Trump support. This time the income slope runs the other way, with poorer White British respondents more likely to be Brexiters than the wealthy. But income is, once again, not statistically significant. What counts is the same chasm between people who answered that it was important for children to be well-mannered or considerate. In the case of Brexit vote among White Britons, this represents a 25-point difference around a mean of 45.8 per cent (the survey undersamples Brexiteers but this does not affect this kind of analysis). When it comes to Brexit or Trump, think successful plumber, not starving artist or temporary lecturer.

Figure 2

Some might say that even though these populist voters aren’t poor, they really, actually, surely, naturally, are concerned about their economic welfare. Well, let’s take a look at the top concerns of Trump voters in figure 3. I’ve plotted the issues where there are the biggest differences between Trump supporters and detractors on the left-hand side. We can start with inequality. Is this REALLY the driving force behind the Trump vote – all that talk about unemployment, opioid addiction and suicide? Hardly. Nearly 40 per cent of those who gave Trump 0 out of 10 (blue bar) said inequality was the #1 issue facing America. Among folks rating the Donald 10 out of 10, only 4 per cent agreed. That’s a tenfold difference. Now look at immigration: top issue for 25 per cent of white Trump backers but hardly even registering among Trump detractors. Compared to immigration, even the gap between those concerned about terrorism, around 2:1, is not very striking.

Figure 3

Figure 4