Image caption PJ Ryan's selfie was the most popular photograph in the competition

The Pope has done it, Barack Obama and David Cameron have done it, and now a farmer from County Tipperary has become the latest famous subject of a "selfie".

The self-taken photograph of PJ Ryan was submitted by his daughter Aisling to the Irish Farmers Journal's Selfie on the Farm competition.

"Dad was helping my younger sister with her agricultural science project when he took the picture with his salers in the background," she said.

The winner was decided by whoever received the most likes on Facebook.

Image caption Galway man Tom Lally was the runner up. "What does the cow say? Yum yum yum yum," he wrote.

Image caption "Little does he know how much I really love my goose... yum yum," wrote Patricia Farrelly of Ballyjamesdufff.

Image caption "If in doubt, pout it out," says Christine Warburton of County Westmeath.

Image caption Aisling Molloy from Tullamore, County Offaly, pictured with Baby Jimmy. "Say cheese," she says.

It was a landslide victory for Mr Ryan's photograph, which was liked by more than 1,600 people, over half more than his nearest rival.

"Selfie" was named as word of the year by Oxford Dictionaries, which suggested its frequency in the English language had increased by 17,000% in the last year.

While the Irish Farmers Journal's contest has tapped into the popular craze, it is not the first time this year that one of its competitions has gone viral.

Image caption This photo by Rachel Keavney won the Irish Farmers Journal's summer competition. "Nobody move an inch," was the caption.

Image caption This home-made pool made out of straw bales and silage cover helped to cool down these people in County Meath during the summer heatwave.

Image caption This photo of an improvised hay pool was taken by Orla Moriarty.

Image caption "Who needs a hay bale swimming pool," wrote Geraldine Hoey.

Image caption "Just chillin' with the ladies," said Stuart McClean.

While many of the photographs submitted for its July contest captured ingenious responses to the summer heatwave, including a few swimming pools made from hay bales, the contest was won by a picture of a cow on a trampoline.