The Texas dance rap scene is blowing up, and all it took was a little help from Lil Uzi Vert—and the marketing savvy of Dallas rapper 10k.Caash. Last summer, a brief video clip featuring Uzi dancing alongside Caash—a chubby-faced rapper known locally for his music and signature moves—went viral. Released via Caash’s Instagram account, the Triller app-made video features Uzi and Caash doing a herky-jerky bounce, followed by a sudden stop as if an emergency parking brake lever had been pulled. The dance is called “The Woah,” a move straight from Texas’ vibrant dance rap scene. The two rappers’ performance of “The Woah” was set to a regionally popular song by Arlington rapper Splurge called “Intro Part 2.” “The Woah” has gone from a regional thing to a bona fide internet phenomenon with everyone from fashion influencer Luka Sabbat to a self-promoting Chance the Rapper uploading videos of themselves hitting the move. While the origins of “The Woah” have been debated, it’s for certain that it was popularized in the Dallas-Fort Worth area.

Uzi’s clip exposed the scene to a mainstream audience, as he incorporated all of the essential elements of a typical Texas hip-hop dance video. First, there was the use of “Intro Pt. 2,” a song with no melody just a blaring bassline that was perfect for the stop-start movements of the dance. Then there were Splurge’s animated lyrics—ideal for the improvisational aspect of the dance. Finally, Uzi used the Triller app and its rapid cuts, giving the video a frenetic, fast-paced feel. The final product was fun, shareable, and instructional—as the uninitiated could watch it over and over again hoping to perfect the move themselves.

While Uzi helped promote the dance and the scene it came from via the clip and his own celebrity and social reach 10k.Caash is seeking to capitalize on the newfound attention and soundtrack the craze with his mixtape, The Creator. The 25-minute, 16-track mixtape embodies all of the scene’s crucial elements: All of the songs feature lyrics that lend themselves to being acted out, minimalist bass-heavy production, and each track clocks in at about one minute long—making them perfect for pairing with a Triller video. With the project, Caash hopes to leverage the intersections of dance, music, viral video, and social media but this isn’t the first time a resourceful, internet-born artist made himself the face of an emerging dance rap scene.

It’s been more than a decade since a BAPE-obsessed teenager from Mississippi named Soulja Boy began his rap career by working the internet. In 2006, Soulja used Myspace, SoundClick, and YouTube to not only establish himself as a creator and curator of the South’s most poppin’ dances, but to also make swag-drenched music to pair with the moves (think: “Crank Dat”). 10k.Caash is Soulja Boy’s spiritual successor. Like Soulja before him, Caash’s music features lyrics that could be pantomimed (“I’m walkin’ to the stage in my brand new Bathing Apes/Swag on Mars, wooo, outer space, it’s gone”) and catchy, rudimentary production. It’s why when Soulja Boy released his very own Triller dance video, and 10k.Caash responded with a Triller with Trippie Redd to Soulja’s “I Got Me Some Bapes,” it felt like another validating moment for the Texas scene.

Dance crazes aren’t new to Texas—this is the same state that introduced the world to both “The Dougie” and the “Stanky Legg.” “The Woah,” however, happens to be inspired by the Southern culture outside of the Lone Star State. On The Creator, 10k.Caash acknowledges Memphis’ influence for instance: “Go on and hit that Memphis dance.” When asked about how Memphis has inspired this internet dance trend, Memphis rap legend Juicy J likens it to his hometown’s jookin’ tradition: “They [Memphis] had this dance called ‘The Jook,’ they still do it now. They be jookin’, stopping, and moving. I’ve seen Lil Uzi do it, all of them.”

The internet dance trend Juicy J spoke about is as much about the music behind the dance, as the dance itself. The signature no-melody, bass-heavy instrumentals that have been associated with Splurge and his producer Beat By Jeff, are inspired by both the sound of ’90s Memphis rap and current-day South Florida’s trademark distorted bass. The trend has spread throughout Texas, with up-and-comers like the high-pitched, trash-talking Austin rapper Quin NFN and the self-confident Dallas spitter S3nsei Molly adopting the production style. 10k.Caash’s mixtape is a one stop shop for the Texas dance rap scene, as he embraces the Splurge’s minimalist style and the vocal quirks of the erratic Tisakorean, helping to establish him as the accessible focal point of the movement.

The accessibility of The Creator mixtape makes the project feel like the last step before corporations swoop in and siphon the life out of it—like “The Shoot,” “Milly Rock,” and so many other hip-hop dances before it. But when that time does come, let’s not forget 10k.Caash and the youth of Texas hip-hop who used a social media app, a dance, and a refreshing production style, to create a phenomenon.