Thousands of fans packed the Credit Union Centre in Saskatoon for the Macklemore concert Tuesday night, but the show didn't go exactly as planned.

As the show came to an end the Seattle based rapper, who has become one of the hottest artists in the world, was not the one getting all the attention.

Instead, the crowd focused on "Dave."

It all started when Macklemore asked the crowd for a favour.

"Please, just two seconds of silence so I can say what I'm about to say, because this is the most important thing that I've said all night," announced Macklemore.

But before the musician had a chance to get the words out, someone in the audience just couldn't hold their tongue.

Fans gathered at Saskatoon's Credit Union Centre for the first Macklemore concert in the city. (Peter Mills/CBC)

"Say Happy Birthday to Dave," a single voice yelled out.

The crowd almost instantly turned against him, and Macklemore too addressed the interruption "Stop, you're blowing it," he said.

But, the man, who has now been identified as "Mark" insisted that the artist "Say Happy Birthday to Dave."

"No one cares that it's Dave's birthday dude," Macklemore responded in what seemed like a build up of frustration.

The crowd cheered and the rapper tried again.

"All right let's just go for one second of silence, I have something important to say."

But Mark, relentless, once more broke the silence with, "Say Happy Birthday to Dave."

That's when Macklemore gave up all together.

On Wednesday, Macklemore fans took to social media to make "Dave" the most hated man in Saskatoon.

"Dave" the birthday boy, tells his version

CBC tracked down Dave Modeland to hear his side of the story.

"My buddy Mark looks at me, then looks out and I was like, 'Oh I got a bad feeling,'" Modeland said. "And he yells, 'Say Happy Birthday to Dave,' and we all thought it was hilarious, and he did it again and I was like, okay that's a bit much."

"I was a bit flustered I guess, but I mean short of actually hitting the guy...getting physical, I couldn't really shut him up," he said. "We never got to hear what Macklemore was going to say."

Modeland said he's seen all the Tweets and news stories about what happened and feels pretty bad about it.

"I feel bad for the show that…got ruined for people by my name," said Modeland. "I'm not that type of guy, so I hate being portrayed as that guy. I guess they usually call me the peace keeper…usually the voice of reason."

It turns out that Modeland's buddy Mark, who couldn't keep his mouth shut at the concert Tuesday night, works with him, but he didn't come in on Wednesday.

"Knowing Mark I'm assuming he'll think it's hilarious, probably won't be that taken aback by it," said Modeland.

But Modeland has been taken aback by the event.

"I'm sorry to everyone whose concert-going experience was ruined by the actions of my friend," he said.