I want to update you on where things are at with the new Stats Zone app. Feature wise the app will be very familiar to those of you who have used it over the years, but I thought it was important to let you guys know about the new approach, which is very different to what’s gone before.

Independence

As some of you will remember, the first version of what became Stats Zone launched all the way back in 2010. A lot has changed in the app world since then, and to give Stats Zone the best chance of still being around in 2020 it needs a new approach.

The app‘s life has benefitted from really great brand partnerships - particularly with FourFourTwo in it’s previous incarnation. However, with the long term in mind, I’m relaunching Stats Zone as an entirely independent product - no VC or external funding, no rich backers and no big brand naming. I’m sure partnerships and sponsorships will play a part in it’s future, but I hope that by putting you (the app’s audience) as the main focus we can create a sustainable core to build on. As such, it will rely more than ever on your support…

Revenue model

So what will change? The main difference is the revenue model. The new Stats Zone app will be a free download and will provide access to a great archive of competition match data. An in-app subscription will be required for access to in progress competitions and live matches.

Initially there will be a choice of three subscription tiers:

One Team: access all of one team’s match data (e.g. Barcelona)

One Competition & One Team: access all of the match data for one competition (e.g. Premier League) and one team (e.g. Real Madrid)

Full Access: access everything the app has to offer

Full pricing information and additional details will be available closer to release. With a new approach like this I’m very aware that it might not be right first time, so feel free to get in touch any time and I’ll be keeping my ears open for feedback and potential improvements.

Platforms

One consequence of this approach is how it affects release across platforms. At launch, the new Stats Zone app will be available on the iOS App Store only - that decision comes down to a combination of cost, time and resources. Obviously I hope to also bring the Android app back to life in the near future, but for now I’ll be concentrating on making the new revenue model a success on the iOS app to support that.

More soon…

I’m really looking forward to re-releasing the app and hope that gives you a bit of insight into what’s coming. I’ll be in touch again soon as the release gets closer with some more details such as what competitions the app will be covering. In the meantime, if you’re not already why not follow me on Twitter - @tiki_taka_co and @StatsZone.

Thanks again for your support!

Yours in football, Colm