Isfahan is the capital of Esfahan Province. The Persians call it “Nesf-e-Jahan”, meaning “Half The World”. Due to its beautiful hand-painted tiling and magnificent public square, it is considered to be one of the most beautiful cities in the world. An ancient town and capital of Persia from 1598 to 1722, it was long noted for its fine carpets and silver filigree. Today, textile and steel mills take their place. Its architecture, tree-lined boulevards and relaxed pace make it one of the highlights of Iran.