Gil Gildner from Discosloth, an SEM agency, posted a screen shot of Google emailing his client directly, denying the request to remove ad automation that his agency thought was hurting his clients budget and campaign goals.

Here is the email screen shot from Gil as he posted on Twitter:

Hi @GoogleAds can you explain why you're emailing our clients saying we "denied to take down the update"? #ppcchat pic.twitter.com/wTZiKEecVo — Gil Gildner (@gilgildner) August 6, 2019

Kirk Williams posted on Twitter "Unbelievable situation. A good agency is a huge proponent for @GoogleAds and calling them out negatively to the client because they determined strategically to avoid using specific automation needs to cease and desist at once."

Think about it - this is just not right and Google should not be doing this. Maybe Google thought this company didn't have an agency? But still, to deny the request to remove Google Ads automation? Really?

We have seen Google try to poach clients from ad agencies numerous times over the years. Is this one of those tactics?

You need to read through the responses on Twitter to Kirk's post, pretty funny and upsetting at the same time.

Forum discussion at Twitter.

Update from Gil: