Most of the times we associate successful people with the ones who have their office in one of the best business centers in town, who own some of the best cars in the parking lot, have some of the best cloths and who are always busy. We can’t picture a successful person who is not busy all the time, who isn’t always talking on the phone or working late at night, on weekends and even on holidays.

On the other hand we live in a society focused on efficiency and productivity. A society which is always looking to maximize the output and minimize the costs. Costs are not represented only by the resources used in the process of obtaining the product but also by the time spent in order to obtain that product.

Thus real success has nothing to do with how busy you are. The secret is to maximize success while trying to minimize the costs and the impact on your free time. Efficiency and productivity are the true keys to a successful balanced life.