So basically you make a video telling us how you trick people into buying something by making it look a lot better in a commercial than the product they're actually getting.

And you are head of marketing? Really?

Everybody already knows they do this ofcourse, but this is the first time I've seen a company put focus on the fact that they do it and the process itself.

I can't imagine Apple making a video on the tricks they use to make the iPhone advertisement pictures (the ones that were supposedly snapped with an iPhone and untouched) look as amazing as they do.