Full Page Comcast Ad Tries to Sell Public on Time Warner Deal

In the hopes of further cementing support for their $45 billion acquisition of Time Warner Cable, Comcast this week took out a full-page ad in the Wall Street Journal. In it, Comcast offers a checklist of the wonderful things that users can expect if they support the deal.

At the top of the list is "net neutrality protection," Comcast referring to their agreement to abide by the FCC's dead rules Verizon managed to get struck down in court. Except that dedication doesn't mean all that much, given those rules were intentionally-crafted by industry to be so loophole-filled as to be largely worthless.

Also promised by the ad is a "more reliable and secure network," "faster Internet," "low cost Internet" (which you're probably not going to qualify for) and a new pony .

Usage caps, higher prices and a perpetuation of the very worst customer support in any industry are curiously omitted from the option list.