A Halifax crosswalk safety advocate hopes new reflective flags will keep pedestrians safe when crossing the street.

Norm Collins helped install the flags at the intersection of Mumford Road and Leppert Street in Halifax at lunchtime on Thursday.

He previously installed similar flags at an intersection on Waverley Road in Dartmouth.

Collins told CBC News his dentist, whose office is near Mumford Road and Leppert Street, gave him the money for the most recent set of flags.

The idea for crosswalk flags came from Collins' neighbour, Brian Slaunwhite. Slaunwhite saw crosswalk flags on a trip to Salt Lake City. When he returned home, he shared the idea with Collins and helped him make the flags.

On Thursday, Slaunwhite was on site to help install the flag system.

The orange flags have a reflective strip with the message "Be Careful! Be Seen! Be Safe!" This is the message behind Collins's ongoing crosswalk safety advocacy campaign.

Collins fought city hall for five years before he convinced Halifax council to let him place the flags at crosswalks.