Ad Design : Ultimate Guide to Influence Consumer Behaviour

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Join 11,000+ students in the most comprehensive Digital Marketing Courses provided by IIDE on Udemy.

The brain makes decisions before you even know it!

Every human being’s subconscious mind is responsible for making decisions much before the conscious one interferes. As digital media marketers, it is very important for you to understand that there are ways to communicate directly to each and every human being’s subconscious.

The subconscious or the unconscious mind is constantly being influenced by one’s surroundings and through associations of ideas, experiences, thoughts and beliefs; one might have experienced over the years.

This course on Ad Designing & Brand Communication will help you to understand how the brain processes information and how you can use it to create more favourable/memorable ads/content that increase your marketing return on ad/content investment.

As human beings we are exposed to 362 ads in a day, out of which we are only aware of 86, out of those only 12 are remembered.

Do you want to make high performing ads that are remembered by people? If yes, this course is all you need to master the art of ad creation and ad designing.

At the end of the course, you will be able to:

Fully understand digital communication fundamentals

Increase conversions and sales with high performing content

Maximise the customers attention towards your communication

Create content that attracts more sales

Understand advertising strategies and techniques about where and how to place ads

Understand how consumer’s perceive or can be influenced by ads

Understand difference between a good ad and a bad one at psychological level

Understand how use of fonts, colours or visuals that can impact performance of your ads

In a nutshell, the course has been designed to teach you – how you can make maximum return on your ad/content investment?

This course will teach you how after you’ve done your best, how you can do even better. Try the steps taught to you in this course and track how each small change will effect your ‘Click Rates’, ‘ROI’ or ‘Conversions’. Each small change will bring you actionable results and you’ll be able to track them, REAL TIME.

Other resources to help you ace digital marketing:

SEO Training for Beginners: Complete SEO Guide by IIDE

Digital Copywriting & Content Creation Guide

Google Ads (Adwords): Run Successful Search Ad Campaigns

Complete Guide to Manage & Market Your Online Reputation

The Ultimate Facebook Ad and Facebook Marketing Guide 2020

Get ready to maximise your potential from each penny spent, get the maximum sales conversion & make the most of your marketing budget!

Instructors: Indian Institute of Digital Education – IIDE