In the 21st century internet is coming in every hand with unbelievable speed. And here is a fact that as well as internet is coming in the range of people, the market of E-Commerce market has boost speed of growing. If we talk on the base of statistics then 2 million users are adding every month in the world. In 2014 India has 35 million online shoppers related to electronics gadget, fashion, gifts for happy occasion and many more related to daily use. In 2011, Globally e-commerce market is growing 8%-10%. There are some factor by which it is growing in India :-

1. Large percentage of population.

2. Increasing number of smart phone user (second large number of smart phone user).

3. Rising standard of living of people (urbanization rate growing).

4. Birth of advertising websites in which second hand products are available.

5. Evolution of startups and creating a competitive market.

The condition is that if you do a search the top 10 business for starting the e-commerce business already ranks 1st because of its growing rate on the globally platform. By this people get one thing, their valuable time, that is very important for everyone in today's lifestyle. If people get something at a low cost compare to retail market and saving with time then what wrong with it. That is also a main factor to rating of e-commerce business on the top position. Before few day I read a article about comparison between e-commerce market and retail market and the author worried to extinct of retail market. And this is the truth about future generation that they want everything in their hand easily and within having a comfortable zone without wasting their time.

Online shopping market is booming in India and touching the sky with a unbelievable rate. I agree one reason behind this that some company remove their marketing cost mostly who one selling their electronics product online. And their marketing low cost directly beneficial to buyer. For example some mobile phone companies selling their product online not in retail market and they don't spend any money on marketing, distribution, and retailing of their product. This money give a benefit for end users and they prefer online shopping.