"Hurting people’s feelings is the quickest way to get them to change," the kickoff post reads, "as any man who has been rejected by women can tell you (we can get laid today only because we’ve adapted to being shamed and punished for our appearance and beta male behavior over the course of many years)."

The post concludes, "We have decided as a group that fat shaming is essential in creating a society of thin, beautiful women who are ashamed for being ugly. Let the fat shaming begin!"