Revelation of the week

Look no further than the huge YouGov poll, including some 100,000 interviews. Not only did it predict that Boris Johnson was on course for a comfortable 68-seat majority, but it revealed that shadow cabinet ministers Sue Hayman and Lesley Laird could lose their seats. The fact that the pair were not only MPs but in Labour’s prospective cabinet stunned the political world.

Campaign of the week

This section features a public awareness campaign this week. Has anyone seen or heard from the cabinet’s scarcely believable public-school comedy sketch Jacob Rees-Mogg? Ever since he suggested Grenfell Tower victims should have ignored expert advice and left the building, he has listened to expert advice and remained hidden inside his. Still, it’s evidence of his legendary common sense that Rees-Mogg has made himself scarce during this election.

Claim of the week

When candidates have to make clear that their party won’t win to reassure voters that their flagship policy won’t happen, you know a campaign may not be on track. But that is the glorious mess that the Lib Dems have found themselves in. The party’s policy to revoke Brexit if they win – a policy that has united some Remain and Leave voters in opposition – means Layla Moran and others have been making absolutely clear that the idea of a Lib Dem government is absurd. Such faith in the project!

Policy of the week

Much laughter last week stemmed from Labour’s new policy on trees. Some found it hard to believe Labour’s pledge to plant 2bn trees by 2040, equating to 200 a minute, every hour of every day. Cue a series of terrible online puns about a root and branch review of environment policy, or unfair questions about whether Jeremy Corbyn was barking. As for who will plant them all – former BT and rail bosses, as well as other executives of newly nationalised companies, will need something to do, won’t they? Truly, a policy for the haves and the have-knots.