Why Genesis Vision will FAIL

(and why it needs to fail in order to succeed)

First, I want to say, there are many aspects with the Alpha platform that could be better. A better Alpha Investors guide could have been written, the UI could have been better, the way investments are confirmed with managers could have been better, and there are just some aspects of the Alpha that are down right clunky. Some could say these issues are failures in the team’s ability to execute, and they would not be completely wrong.

But here is some things to consider.

The team is creating an ambitious project that has never before been attempted (no foot steps to follow, or past examples to learn from) The team has limited resources in terms of money and human capital Speed of execution is critical

Why failure is necessary, and what you should be paying attention to as an investor.

Ok, this is the part where I explain why failure is actually a good thing. As an investor, the two things you should keep an eye on at all times are speed of execution by the team, and the team’s priorities.

Know what is being worked on, and how quickly are things getting done

When developing a new product or service, with limited resources, the absolute worse thing to do is to waste those resources on something that is unnecessary. This is why failure is important. When the team fails at something, they can then determine the priority and develop further action plans.

The Genesis Vision Team Knows how to Fail Fast and Pivot

How do I know this? The team deviated from their road map and announced they were building a Crypto Brokerage which will come online in April or May. The only reason they would do this is if they reached a point of failure in their old road map, and realized that if they needed to re-prioritize their execution items.

Genesis Vision Knows how to Prioritize

Lets take the recent Alpha release as an example. There is a lot of feedback on the Alpha platform at feedback.genesis.vision. 80% of the feedback is related to new ideas and around 20% of the feedback is related to bugs.

And of those 20% of the feedback related to bugs, not a single one is related to the actual core function of the Genesis Vision platform. None of the reported issues are related to the smart contracts, manager to investor investment/profit distribution, trade synchronization, or any other important technical aspect core to the GV platform.

Seeing that there are no reported issues with the back-end product behind the platform, I believe this flawless piece of technical execution demonstrates that the team knows where to prioritize its efforts. The backbone of the platform has been built, and it works. Period.

No Marketing ≠ Bad Marketing

If there is any preferred time to fail, it would be now. The earlier in the development process, the more failures there will be and the more drastic the changes will be to the final product. The team knows this very well. I can say this with confidence because the team’s low-key marketing approach supports this notion. Right now, team does not want a ton of attention before a presentable product is ready.

THIS MEANS THE TEAM ACTUALLY KNOWS HOW TO DO MARKETING.

Marketing and promotion is not all about creating flashy attention grabbing advertisements all the time (Take notes Justin and Walton 💪 💪 🚀🚀). In fact, knowing when NOT to promote can more beneficial than promoting at the wrong time. Drawing attention to a product that is still under development with a a lot more changes ahead is NOT a good idea right now. Can some one say “under-valued” with me?

In conclusion…

I believe the team “knows what they are doing,” as an investor you must understand the value drivers: speed of execution from the team, and priority of the work the team is doing. If you really want to stay “in-tune” with the value creation of the team, frequent the feedback.genesis.vision website, look at the issues that are being reviewed by the team, and see how quickly these issues are resolved and implemented.