There’s no better way to reach a huge audience for relatively little money than with a B2B social media presence. That’s why more than 93 percent of B2B marketers use social media as a rising channel where B2B buyers hang out more often. When it comes to choosing the right social media channels, which one should you use?

Not all platforms are the same, and neither are all B2B businesses. The big question is, where does your audience hang out? Here are some answers – and the data to back it up. Interested?