Pioneers in Engineered Value Creation

Valbuilder provides consulting services focused on optimizing the customer experience. We assess and improve critical interaction touch points along your customer's journey as they engage your organization.

Through the application of the Engineered Value Creation methodology, we help transform your customer experiences into the satisfying, repeatable experiences they were intended to be.

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Emerging from the crossroads of Biology, Psychology and Engineering, Engineered Value Creation (EVC) is a value creation methodology providing critical customer insight enabling the creation of sustainable competitive advantage.

EVC methodologies allow organizations to reliably create customer experiences that fuel obtaining new customers, retaining existing customers and growing existing customers.

Engineered Value Creation provides a framework for effectively understanding human behavior with respect to the customer's understanding, purchasing and using of your products and services. At a high level, your customers engage your organization to produce attractive outcomes, prevent aversive outcomes and to conserve resources while producing those outcomes. In other words, EVC helps you determine how well your customer's experiences mesh with the good things they're trying to accomplish, the bad things they're trying to prevent and how well they go about efficiently achieving both objectives.

When you're ready to optimize the customer's journey and create sustainable competitive advantage for your organization, Engineered Value Creation is the answer. We help Developers, Entrepreneurs and other agile, adaptable individuals create winning, effective customer experiences.

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The right insight at the right time makes all the difference.