If you're in New York City in the next week and own a Google Pixel (or plan on ordering one), you should stop by the Made By Google pop-up location on Mercer Street at Spring in SoHo. Unless you don't want an adorable ugly sweater for your phone, you monster. Google is using a 3D printer knitting machine and yarn to make the little phone garments, and if you're among the first 150 to get one today you could also get a full-sized human ugly sweater like the one in the hero image above.

There's no cost - just show up, wait in line with your Pixel, and Google will let you spin a prize wheel. The wheel will award you a phone sweater, a cookie, or a full-size human sweater (or combinations of all three). Google's Snapchat account (@Google) is currently documenting the action on video if you want to check out the process - it's kind of neat.