The UK's data regulator may have clarified that Google Glass shouldn't be singled out for special measures over personal use, but that isn't stopping domestic companies from enforcing their own rules. The Independent reports that just a week after the Google wearable finally went on sale in Britain for a hefty £1,000, UK cinemas are banning it over fears that "Explorers" could use them to pirate movies. "Customers will be requested not to wear these into cinema auditoriums, whether the film is playing or not," says Phil Clapp, chief executive of the Cinema Exhibitors' Association (CEA), which offers guidance to 90 percent of the UK's cinema providers. Movie chain Vue is enforcing a ban, asking users to remove their eyewear "as soon as the lights dim," while Odeon requests that "guests and employees do not wear Google Glasses [...] capable of recording images and video within the cinema auditorium."