New York (CNN Business) Chipotle is expecting to run out of its popular new meat dish, carne asada, late next month or in early December — but it's not worried, the marinated steak has served its purpose.

The company rolled out the dish, a limited time offering, in September in an effort to drive excitement around its brand, boost sales and bring more people into its stores. Apparently it worked.

"We only have enough supply for carne asada to last us for part of the quarter" John Hartung, the company's chief financial officer, said during an analyst call discussing third quarter earnings on Tuesday. "We think we'll probably run out around the end of November, maybe into early December."

Chipotle predicts that it will run out of carne asada in late November or early December.

Chipotle's CMG The dish isfirst new meat offering since it reintroduced chorizo in 2018.

"By all accounts, we're delighted with what carne asada is doing for the business," CEO Brian Niccol said during the call. "And the feedback we're getting for consumers, both new users and existing consumers, is they love the product."

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