By Bindu Rai

UPDATE: Fans of the infamous Bollywood rapper can heave a sigh of relief as Yo Yo Honey Singh is alive and well; or at least his Twitter account says so.

An update appeared on the singer's official account saying: “News of Yo Yo's accident is a fake rumour must be spread by some haters. Please don't bother and Keep blessing Yo Yo [sic].”

This is not the first time the social media rumour mill has killed off a celebrity, only this time it is Bollywood that has found itself a target.

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Earlier, stories also circulating on BlackBerry Messenger and the WhatsApp social application stated the Bollywood rapper died in car accident.



While the news spread like wildfire across Twitter and Facebook too, the man in question's last public sighting was in Dubai, while promoting the Global Fighting Championships at the World Trade Centre.



The rapper has plans to take the fight league to India.



Meanwhile, fans of the singer were also tweeting pictures of Honey Singh from a hospital bed in Punjab, which others have refuted and said are from a show on MTV India. Others have placed him in Jaipur.

While the manhunt for his actual location continues on Twitter, his fans were far from impressed with the latest death hoax.



Vj Vishal tweeted: “Yo Yo Honey Singh dead in car accident. RIP Honey Singh.”



Ganesh Maurya asked: “Yo Yo Honey Singh died in accident? Is it true?”



Aakash Ahuja tweeted to the singer saying: “Rumours about your death are going on social media. Kindly, tweet the truth and inform your fans as soon as possible.”



HR wrote: “Yo Yo Honey Singh is absolutely alright; please don’t be part of such a cheap rumour.”



Honey Singh has yet to respond to the fan frenzy generated in his wake.



Over the last few years, several celebrity deaths have circulated on social media, including that of Bollywood stars Madhuri Dixit-Nene and Ayushmaan Khurranna.

Also Read: Bollywood’s Ayushmann Khurrana latest victim of celebrity death hoax



Both those incidents turned out to be a celebrity death hoax.

However, Hollywood is no novice to such social media deaths.

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A spoof site killed off Hollywood hunk Channing Tatum last year in a skiing accident, which incidentally also knocked off Tom Cruise, Mickey Rourke, Justin Bieber and several other such big names in the same way.

Meanwhile, Morgan Freeman is a favourite target for such hoaxes, who is 'killed off' annually since 2012.

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