The Manufacturing of Greta Thunberg – for Consent: The Behavioural Change Project “To Change Everything” [Volume II, Act V]

September 18, 2019

By Cory Morningstar

The Manufacturing of Greta Thunberg – for Consent series has been written in two volumes.

[Volume I: ACT I • ACT II • ACT III • ACT IV • ACT V • ACT VI • Addenda I ] [Book form]

[Volume II: An Object Lesson In Spectacle • ACT I • ACT II • ACT III • ACT IV • ACT V • ACT VI] [ACTS VII & VIII forthcoming]

• A 100 Trillion Dollar Storytelling Campaign [A Short Story] [Oct 2 2019]

• The Global Climate Strikes: No, this was not co-optation. This was and is PR. A brief timeline [Oct 6 2019]

“All experts serve the state and the media and only in that way do they achieve their status. Every expert follows his master, for all former possibilities for independence have been gradually reduced to nil by present society’s mode of organization.” — Guy Debord, Paris, February-April 1988, Comments on the Society of the Spectacle

The Climate Group Launches We Mean Business & Climate Optimist

“With respect to environmental governance, the effect of this is to sustain ‘the paradoxical idea that capitalist markets are the answer to their own ecological contradictions’. In service to this fantasy, celebrity promotion helps to mobilize affect and desire in support of environmental causes, focusing attention on splashy, sensation-filled spectacle supporting the win-win narrative and thereby conjuring an aura of environmentalism ‘as exciting, exotic, erotic, and glamorous—as ‘sexy'”. — Blinded by the Stars? Celebrity, Fantasy, and Desire in Neoliberal Environmental Governance, Robert Fletcher

On September 5, 2014 , The Climate Group announced that the launch of We Mean Business [Volume II, Act IV] would take place later that month on September 22, the eve of the UN Climate Summit, in order to “catalyze action around climate change and bring it back to the top of the global agenda”. The founding partners of We Mean Business are Business for Social Responsibility (BSR), the B Team, Carbon Disclosure Project (CDP), Ceres, The Climate Group, the Prince of Wales’s Corporate Leaders Group (CLG) and the World Business Council for Sustainable Development (WBCSD). Together, these entities represent the world’s most powerful corporations and investors.

Ahead of the launch (on September 9, 2014) a press conference was held by Christiana Figueres, executive secretary of the United Nations Framework Convention on Climate Change (UNFCCC); Mindy Lubber, president of Ceres; and Nigel Topping, executive director of CDP. The conference focused on the role of corporations and investors at the UN Climate Summit and during climate negotiations, as well as the UN climate chief expectations from CEOs leading up to Paris 2015.

The media contact provided for both the press conference led by Figueres and the We Mean Business launch was that of Callum Grieve of We Mean Business. Grieve, who created and led the first Climate Week NYC in 2009 is identified by WWF as co-founder of We Mean Business. As disclosed in Volume II, Act IV Grieve shared the tweet of the *”lonely” girl on a sidewalk, Greta Thunberg, on the very first day of her strike, August 20, 2018. As the third person to reply to the initial tweet, Grieve would include the following people and institutions: We Don’t have Time, The Climate Museum, Greta Thunberg, Jamie Margolin (youth founder of This Is Zero Hour), Zero Hour, Youth Climate March LA, This is Zero Hour Ft. Lauderdale, Greenpeace International, Al Gore’s Climate Reality Project, and the UNFCCC, the “official Twitter account of UN Climate Change”. [*Ingmar Rentzhog, founder and CEO of We Don’t Have Time, Volume I, Act I ]

As touched upon in Volume II, Act II, Grieve is the communications specialist for Christiana Figueres “Every Breath Matters” campaign. He is the former communications director for We Mean Business, The Climate Group (co-founder of We Mean Business), and Sustainable Energy for All (SEforALL). Grieve has coordinated high-level climate change communications campaigns and interventions for the United Nations, the World Bank Group, and several Fortune 500 companies.

Callum is the co-founder and director of Counter Culture, a brand development firm specializing in behavioural change campaigns and storytelling, focused on climate change and energy. The co-founder of Counter Culture is Emily Farnworth, head of climate initiatives at the World Economic Forum, former director of Counter Culture and former campaign director of the We Mean Business RE100 initiative led by The Climate Group in partnership with CDP. [Incorporated April 26, 2011, dissolved December 19, 2017, the Twitter account for Counter Culture has been inactive since May 11, 2018.]

The Climate Group’s initiatives are brought forward as part of the We Mean Business Coalition. Such initiatives include RE100 (renewable power), EP100 (energy productivity), and EV100 (electric vehicles). [Source] [Further reading on The Climate Group: ACT IV]

By far the most popular initiative of The Climate Group is the annual event created by Grieve: Climate Week NYC.

On September 19, 2017, The Climate Group launched Climate Week NYC 2017 with a high-profile opening ceremony attended by B Team leader billionaire Richard Branson, UN representatives, governors, NGOs and corporate entities such as PepsiCo, Bank of America, and Walmart. Showcasing “the unstoppable force for action on climate change”, the ceremony highlighted the launch of the Climate Optimist campaign created “to change the dominant narrative on climate change.”

“We also launched the Climate Optimist campaign, in partnership with Futerra, which aims to spread the word about climate action and focus on what is happening, rather than the doom and gloom.” — Helen Clarkson, CEO, The Climate Group, former head of Forum for the Future and Médecins Sans Frontières “In the last eight weeks Mars and VF Corporation and Interface and Ashden and DivestInvest and EcoMedia came on board to help us launch this campaign.” — Solitaire Townsend, Co-Founder, Futerra, [Source]

The Climate Optimist Twitter account (created July 2017) would post its first “tweet” on September 25, 2017. The Climate Optimist concept, largely consisting of celebrity endorsement, appears to be more or less sitting in the wings at this time, having been effectively replaced by Christiana Figueres “Global Optimism” project.

The Medium is the Message

During the years 2003-2009, new joint collaborations were forged to create a global platform where three entities – corporations, state and civil society – would all fuse together as one. The United Nations Framework Convention on Climate Change (UNFCCC), the non-profit industrial complex and the foundation funding made possible via oligarchs, corporations and capitalism itself, would facilitate the transition. [1] Pivotal to this evolution would be the corporate and foundation funded “progressive media”. The social engineering project to “change everything” is today perhaps the most successful behavioural sciences experiment in modern history.

The creation of ClimateWorks, GCCA (both officially launched in 2008), The Climate Group (2003), Climate Week NYC (2009), and other heavily financed projects would essentially culminate as an overlapping force of key players that would saturate and dominate the discussions surrounding climate. NGOs, such as those that formed the GCCA, would soft peddle feel-good messages to the public, while the critical discussions led by (and serving) corporate power took place behind closed doors unabated, with little to no dissent. Climate Week NYC (“shaping markets and setting policy“) was formed as a partnership between The Climate Group, the United Nations, the UN Foundation, the City of New York, the Government of Denmark, the GCCA TckTckTck campaign, and the Carbon Disclosure Project (CDP). Climate Week NYC, takes place every September in New York City and features the campaigns of We Mean Business.

“Today more than 3,000 events in more than 120 countries around the world the TckTckTck campaign has organized what we call global wake up events to our leaders. We feel that now is the time for all of us – government, business and civil society – to stand shoulder to shoulder to work together…” — Kumi Naidoo, Chair TckTckTck Campaign, Executive Director of Greenpeace International, 6th segment of the Opening Ceremony of Climate Week NYC, September 2009

Behavioural Change: “Together” and “Equality”

Today, the project for corporations, Annex 1 states and citizenry “to come together as one”, has been largely realized. The distinct boundaries between working class, ruling class, and the corporation rebranded with a caring human face, continue to be strategically and deliberately blurred. Orchestrated movements, comprising the Euro-Anglo (shrinking) middle class are embraced, regardless of vaguely understood elite/corporate origins. Manufactured demigods and deities (framed as “leaders” and “activists”) are predominantly white from elite backgrounds and/or privilege. As this relationship becomes more and more normalized, via a decade of societal conditioning, those tasked with implementing the “together” (i.e. we are all equal) ideology become more excelled in their ability to create discourse. That is, to shift all discussion away from class analysis – and even eliminate the issue of class altogether. The grotesque irony of corporate behemoths that purposely impoverish the world’s most vulnerable while plundering the planet for profits, feigning concern over inequality, goes largely undetected.

“What they do manage to do is deliver an added punishment on the poor and working class, people who are struggling to make ends meet. It places an unfair level of guilt on ordinary people whose impact on the environment is relatively negligible compared to the enormous destruction caused by the fossil fuel industry, mining companies, plastic and packaging production, shipping and the military industrial complex. Seldom (if ever) questioned are the basic foundations of the current economic order which is driving the decimation of the biosphere for the benefit of the wealthy Davos jet set.” — Kenn Orphan, March 2019

“The U.S. military hides statistics on its petroleum usage and its disposal of chemical waste, and of course the severe consequences of all the current ongoing U.S. wars (see Cholera in Yemen just for starters). The socio-political landscape is seeing the rise of global fascism as well as a continuing migration of wealth to the very top tier of the class hierarchy. Homes are being built with servants quarters for the first time in over a hundred years. It is a return to both Victorian values and social structure and in a wider sense a return to feudalism. The homeless camps that circle every American city speak to the extreme fragility of the social fabric in the West today. A fragility that both planned and exploited by the ruling classes.” — John Steppling, June 2019

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The Framing and Language Utilized to Create the Required Momentum

“To Change Everything We Need Everyone”

“Not only is tackling climate change compatible with economic growth… it is the only way that we are getting economic growth from the 21st century onwards.” — Paul Polman, Chair of the B Team, Chair of the International Chamber of Commerce (ICC), Vice Chair of the UN Global Compact Board and member of the International Business Council of World Economic Forum (WEF), August, 4, 2014 [Emphasis added]

“Oh, I say you been misled. You been had. You been took.” — Malcolm X, 1964

Above: Susan Rockefeller, Co-executive producer of the “This Changes Everything” documentary film and founding partner of Louverture Films, LLC. Louverture is the production company for the documentary film “This Changes Everything” (with The Message Productions, LLC / Klein Lewis Productions). Photo: Rockefeller at her home on the Upper East Side in Manhattan, New York, on September 8, 2015. Samira Bouaou/Epoch Times)

“We cannot change everything – without everyone.” — Solitaire Townsend, co-founder, Futerra, at the “Climate Optimism” global launch, Climate Week, September, 2017 (with Helen Clarkson, CEO, The Climate Group) “To change everything, we need everyone. It is time for all of us to unleash mass resistance – we urge the adults to join us. On September 20th we call for a global general strike.” — Greta Thunberg, May 23, 2019, Twitter

This Changes Everything started with “The Message” project financed in its infancy by Rockefeller and several foundations in 2011. In 2014 the first stage of “The Message” project launched with the book published by Naomi Klein (350.org director and Leap founder) “This Changes Everything”. [Further reading: “Financing ‘The Message‘ Behind Naomi Klein’s ‘This Changes Everything’ Project”] The book was launched in advance of the first People’s Climate March which took place on September 21, 2014. The march was organized by GCCA/TckTckTck, the Rockefeller Brothers Fund, Climate Nexus (a sponsored project of Rockefeller Philanthropy Advisors), 350.org (incubated by the Rockefeller Foundation), the Rasmussen Foundation and USCAN. The People’s March was mobilized as a means to build momentum for the United Nations Climate Summit in New York City.

From this juncture forward, “This Changes Everything”, in its many variations, has indeed served as the central “message” for desired behaviours sought by the ruling classes.

“Emphasis by repetition gains acceptance for an idea, particularly if the repetition comes from different sources.” — Edward L. Bernays, Biography of an Idea: The Founding Principles of Public Relations, 1965

Within the repetitive language and framing that inundates our collective psyche – ever so subtly coaxing our subconscious to acquiesce to the “new climate economy” – we find the words: change, everything, everyone and together. “To Change Everything, We Need Everyone.” “This Changes Everything.” “Changing Together.”

From Naomi Klein, to 350.org, to WWF, to We Mean Business, to the World Bank, to The Climate Group, to the Green New Deal, to Greta Thunberg – the remixed slogans with identical language are reverberated from the corridors of the non-profit industrial complex and hallways of the power elite. The shared marketing slogans coalesce with the shared neoliberal ideologies. Ideologies undergoing a restructuring in a desperate attempt to maintain an economic system in decline.

The language continues right up to the present year with Naomi Klein presenting the video production “A Message From the Future With Alexandria Ocasio-Cortez” to the call for the September Global Strike by Greta Thunberg via Twitter: “To change everything, we need everyone.”[Shared at 2:22 PM – 23 May 2019, the tweet had 2.9k “retweets” and 6.8K “likes” on 23 May 2019 at 9:54PM EST].

The purpose of “the message” is paramount. This is the subtle, yet effective, erasure of class divisions. The peasants can sleep soundly knowing they and the corporation (or NGO) that has seized their land share the same values. The interests of those at the helm of Goldman Sachs are no different from those espoused by the plumbers, factory workers, and working class. There is no common enemy, as we are united as one. Inequality will be corrected under a new reformed capitalism sometime in the near future.

This can be illustrated in the article written by Greenpeace International Executive Director Jennifer Morgan, in collaboration with The B Team’s Sharon Burrows (January 21, 2019, Davos). The following is an excerpt from their article Tackling the Twin Challenges of Climate Change and Inequality:

“Meanwhile, the world’s richest one percent took home 82 percent of all new wealth last year and, according to the World Bank, almost half of all people worldwide are one medical bill or crop failure away from destitution. Inequality continues to rise as the world warms.”

The said solution provided by Morgan and Burrows is tragic to say the least: “We need the Davos elite to change the rules of the global economy to benefit people and the planet alike.” The citizenry must “demand the fundamental and urgent change we need” – from those that enslave us and destroy our natural world.

And here the word “together” presents itself once again. Morgan and Burrows surmise their argument with:

“We are determined and excited that together, as environmentalists and trade unionists, we can face up to the twin challenges of inequality and climate change. Will the ‘Davos Man’ join us?” [Emphasis added]

The idea that “the Davos Man” (the billionaire oppressor) would consider joining the oppressed, impoverished and exploited, or that such a union would be a beneficial one, is an insult to both the world’s most vulnerable citizens and to the workers of the world. Black Panther Assata Shakur, now living in exile in Cuba, dispelled this myth and dangerous discourse in a single sentence: “Nobody in the world, nobody in history, has ever gotten their freedom by appealing to the moral sense of the people who were oppressing them.” Yet this is exactly what those in servitude to the ruling class would like you to believe can happen. At one time, fairytales were written for children. Today, they are written for adults.

The United Nations goes further than Morgan and Burrows in framing the gross inequality with the following statistic provided by Oxfam:

“26 people own the same wealth as the poorest 3.8 billion people who make up the poorest half of humanity.” [Emphasis in original.]

And indeed this is shocking as it is grotesque. But to comprehend the real new-found concern and focus on inequality between the world’s billionaires and those monetarily impoverished [“The New Focus: Inequality“], one must keep reading.

At the heart of “the new focus, “inequality” represents something far more important than eradicating poverty and distributing wealth equally amongst the world’s citizens; rather, the real crisis is the growing fear of billionaires – that capitalism could collapse – due to a citizenry no longer willing to be compliant.

The UN divulges that in 2018 “79% of Latin Americans said their countries were governed in the interest of the powerful — the highest number since 2004.” This statistic is derived from the April 5, 2019 report “Ruling for the few? How Weak Legitimacy Can Hinder Compliance and Cooperation in LAC countries” written by Luis Felipe López-Calva, UN Assistant Secretary-General and UNDP Regional Director for Latin America and the Caribbean.

From the report:

“The increasingly widespread belief that countries are governed to benefit “the few” rather than “the many” suggests that the legitimacy of institutions may be declining in the region…. Voluntary compliance is a key enabler of cooperation and coordination, and thus ultimately an important foundation of positive governance-development dynamics. As explained by Margaret Levi, “…citizens are willing to go along with a policy they do not prefer as long as it is made according to a process they deem legitimate, and they are less willing to comply with a policy they like if the process was problematic. One widely used measure of willingness of citizens to cooperate is tax morale…. In the graph, the share of people responding greater than 5 is shown as those that think it is “justifiable” to evade taxes. What we see is that while a majority of citizens in all countries manifest disagreement with the idea of evading taxes, there is a clear and positive relationship between the share of people who think their country is governed in the interest of a few powerful groups and the share who think it is justifiable to evade taxes…. If citizens do not believe that institutions are responsive to the needs of all, they may choose not to cooperate. We can think of this as “opting out” of the social contract.” [Emphasis in original]

Chapter 4 of the same UN report features a quote by Achim Steiner, UNDP Administrator, and former advisory board member of The Economics of Ecosystems and Biodiversity (*TEEB):

“Inequality is causing all of us a great deal of unease. In many of our societies, it is triggering a great deal of polarization, a questioning of fundamentals – whether it is the social compact, whether it is the role of government, whether it is the role of capital…” [Source] [Emphasis added]

[*TEEB, launched in 2012, hosted by UNEP and backed by the European Commission and countries including Germany, Norway, and the United Kingdom, has since been absorbed/rebranded into the Natural Capital Coalition. The Natural Capital Coalition is working with the world’s most powerful corporations and institutions for the implementation of the financialization of nature.]

The UN report continues: “Inequality has jeopardized economic growth and created a serious barrier to eradicating poverty, the bedrock of the 2030 Agenda. But inequality is not natural or inevitable. It stems from policies, laws, cultural norms, corruption, and other issues that can be addressed.”

While it is true that “inequality is not natural or inevitable”, the statement that it “stems from policies, laws, cultural norms, corruption, and other issues that can be addressed” is a convenient alibi. Inequality is a by-product of the capitalist economic system. It can be “addressed” by the UN for infinity, that is true. It cannot and will not, however, be solved inside of the capitalist system, as the system is built upon and dependent upon exploitation.

“In 2017, an estimated 82% of the wealth created globally went to the top 1% of the world’s population. Wages in many parts of the world remain flat. Despite important recent progress in tackling poverty, just under half of Africa’s population still lacks access to electricity today.” [New Climate Economy]

Following the rollout of the global “green new deals” masking the 100 trillion dollar bailout, we can expect the 82% of the wealth created globally that went to the top 1% – to rise. We can expect wages in many parts of the world to remain flat, and despite the promise of job creation (a key selling feature for the GND), the exact opposite is more likely to be true. The fourth industrial revolution is “characterised by increasing globalisation and the rise of automation. Indeed, the growth of new technologies and artificial intelligence (AI) is having a profound effect on labour markets, with some economists suggesting that automation could potentially replace over half of all jobs by 2055.” [New Climate Economy]

Ironically, the featured image on the cover of this same Sustainable Development Goals report is a young girl in Afghanistan standing at a chalkboard. While feigning concern for the Earth, her inhabitants, and inequality, the US and NATO states have spent trillions of dollars financing their deadly resource wars in Iraq and Afghanistan. Death, devastation, and environmental degradation, are exempted from discussions with the modern environmental “movement” – as is organized resistance to the US Pentagon – a leading contributor to climate change. Consider the June 27, 2019 article “The Pentagon’s Outsized Part in the Climate Fight” authored by 350.org founder Bill McKibben, minimizing militarism’s horrific impact. One can only wonder how a victim of US warfare would feel reading McKibben’s optimistic opinion on the world’s most destructive war machine.

The Framing and Language Utilized to Create the Required Momentum

Together

to·geth·er Dictionary result for together: 1. with or in proximity to another person or people. “together they climbed the dark stairs. synonyms: with each other, in conjunction, jointly, conjointly, in cooperation, cooperatively, in collaboration, in partnership, in combination, as one, in unison, in concert, concertedly, with one accord, in league, in alliance, in collusion, side by side, hand in hand, hand in glove, shoulder to shoulder, cheek by jowl; informal in cahoots “friends who work together”

September 20, 2019: The “Global General Strike”

“And in 1964 this seems to be the year, because what can the white man use now to fool us after he put down that march on Washington? And you see all through that now. He tricked you, had you marching down to Washington. Yes, had you marching back and forth between the feet of a dead man named Lincoln and another dead man named George Washington singing “We Shall Overcome.” He made a chump out of you. He made a fool out of you. He made you think you were going somewhere and you end up going nowhere but between Lincoln and Washington.” — Malcolm X, 1964

On May 23, 2019, the Greta Thunberg Twitter account announced “To change everything, we need everyone. It is time for all of us to unleash mass resistance – we urge the adults to join us. On September 20th we call for a global general strike.

Also on May 23, 2018, The Guardian published a letter credited to “Greta Thunberg and 46 youth activists”: Young People Have Led the Climate Strikes. Now We Need Adults to Join Us Too – “But to change everything, we need everyone. It is time for all of us to unleash mass resistance – we have shown that collective action does work. We need to escalate the pressure to make sure that change happens, and we must escalate together.”

May 23, 2019: Author and 350.org board member Naomi Klein shares a social media post by 350’s Strategy and Communications Director, Jamie Henn. Henn is recognized by Future Stewards (Leaders Quest, Mission 2020, The B Team) as a “deep practitioner”: “Committed leaders will increase pressure on their peers to engage – establishing a new norm.” [Source]

The following day (May 24, 2019), The Guardian published a letter of support and endorsement of the global strike credited to “Naomi Klein, Bill McKibben and others”: “It’s a one-day climate strike, if you will – and it will not be the last. This is going to be the beginning of a week of action all over the world. And we hope to make it a turning point in history. “Others” included the following signatories: Christiana Figueres (B Team leader, Global Optimist, etc.), KC Golden (350.org), Annie Leonard (executive director of Greenpeace USA and co-founder of Earth Economics), Michael Mann (The Climate Mobilization board), Jennifer Morgan (executive director of Greenpeace International), Kumi Naidoo (executive director of Amnesty International), Gus Speth (The Climate Mobilization board, World Resources Institute founder), billionaire Tom Steyer (founder of Next Gen NGO), and Farhana Yamin (Track Zero and Extinction Rebellion leader). [2] Here we have Christiana Figueres slowly being brought into the public foray of elite “activism” by The Guardian with those such as 350’s McKibben and Klein.

Above: Global Climate Strike website [This Global Climate Strike event registration is hosted by 350.org.”] International partners include 350.org, Avaaz, Greenpeace, WWF, Oxfam, Amnesty International, Extinction Rebellion, Fridays for Future, Friends of the Earth International, Global Greengrants Fund, and Patagonia [3]

MoveOn is a co-founder of Avaaz: “US Youth Climate Strike is working with MoveOn”

The “global strike”, coinciding with the Climate Week NYC event is, in reality, the opening act for the UN Climate Action Summit.

“Recent climate strikes have shown that young people and civil society are demanding action on climate and want to be engaged in the decision making process. The time to respond with action is now.” — Secretary-General’s Climate Action Summit, Track #3: Youth Engagement & Public Mobilization, V.3 – 31 May 2019

The UN Climate Action Summit commences on September 23, 2019: “There is still time to tackle climate change, but it will require an unprecedented effort from all sectors of society. The Summit will showcase a leap in collective national political ambition and it will demonstrate massive movements in the real economy in support of the agenda. Together, these developments will send strong market and political signals and inject momentum in the ‘race to the top’ among countries, companies, cities and civil society that is needed to achieve the objectives of the Paris Agreement and the Sustainable Development Goals.” [Source][Emphasis added]

“Internally, the necessary acquiescence to established powers and institutions is garnered by public relations counsels through the selective presentation of information, repetition, emotional manipulation, and appeals to popularity and authority. Interestingly, contemporary writer and notable propagandist Walter Lippmann referred to this process as the ‘manufacture of consent.'” [See Public Opinion by Walter Lippmann][ Source ]

In order to achieve a much sought “Paris-like moment”, the UN has set up a steering committee of 25 “distinguished individuals” and “key advisory committees”. “The overarching purpose of the Key Advisory Committees is to ensure that the Secretary-General’s 2019 Climate Action Summit delivers major outcomes on enhanced climate ambition.” [Source]

Laurence Tubiana, CEO of the European Climate Foundation (ClimateWorks) serves as co-chair of the Ambition Advisory Group. Christiana Figueres serves the Youth & Mobilization “action stream”. Other steering committee members include Nicolas Stern (The Global CCS Institute – carbon capture and storage), Paul Polman (New Climate Economy, B Team chair, International Chamber of Commerce chair, UN Global Compact Board vice-chair, member of the International Business Council of World Economic Forum), and Achim Steiner (TEEB, the financialization of nature, Green New Deal 2009). [Full list]

The UN Secretary-General has prioritized six action portfolios and three additional key areas. The second key area identified is “Youth Engagement and Public Mobilization: To mobilize people worldwide to take action on climate change and ensure that young people are integrated and represented across all aspects of the Summit.” [Source] [Track #3 work plan]

Leading the youth engagement and public mobilization for September 21, 2019 are GCCA co-founding NGOs Greenpeace International, 350.org, Avaaz and CAN International. Here, we can add that the money being funnelled into these NGOs is phenomenal. Consider 350.org (with assets of $11,249,637.00 in 2017) received funding from 197 foundations in 2017. These included US ClimateWorks, the European Climate Foundation (arm of ClimateWorks), and the Rockefeller Brothers Fund.

Others at the helm of youth engagement include WEF Global Shapers (World Economic Forum), The B Team (We Mean Business), World Resources Institute, and YouTube. [88] (Here it can be noted that Voice For the Planet is an WEF Global Shapers initiative managed by WWF. It is more than likely that very few, if any, youth that comprise the WEF Global Shapers actually comprehend that the Voice For The Planet campaign is in fact a campaign to advance the financialization of nature.)

Highlighted under “The Road to the Youth Climate Summit” section on the UN website is the May 29, 2019 meeting between UN Secretary-General António Guterres and Greta Thunberg at the R20 Austrian World Summit, which links to a photo of Guterres and Thunberg on the UN Instagram account. The message to the millennials following Thunberg is that Guterres is an ally, as is the UN. The behaviour change insights offices working with governments across the globe would refer to this media event as “nudging”.

The “Expected Outcomes Objective” of the working plan is to “respond to the unprecedented mobilization of young people worldwide who are demanding ambitious climate action in the lead-up to the Secretary General’s Climate Action Summit.” In other words, give the appearance of concessions and victories to the organized and orchestrated mobilizations, financed and organized by the very same powers who will thus respond with the so-desired market solutions that will further destroy the biosphere.

Highlights from the 2018 Global Climate Action Summit outcomes convey what “success” looks like in the face of a global relentless assault on our planet that sustains all life:

“Starbucks’ CEO Kevin Johnson announce that Starbucks commits to design, build and renovate — and, importantly, operate— 10,000 greener stores globally by 2025.” [Source: 2018 Global Climate Action Summit Outcomes] At the Global Climate Action Summit, more than 100 jurisdictions — including California, the world’s fifth largest economy — and over 70 big cities that are home to more than 425 million people, as well as a significant number of companies — including heavy industrial emitters and financial institutions — joined those who have explicitly pledged to reach carbon neutrality by mid-century. [Source: 2018 Global Climate Action Summit Outcomes] [Here, it must again be stated that “carbon neutrality” has nothing to do with stopping emissions. Rather, the term allows for continued business as usual while simultaneously accelerating carbon markets/offsets.]

Under the “youth engagement and public mobilization” section titled “intergenerational dialogue”, it is odd to find the “youth leaders of climate action” defined as “now talismanic”. Definitions of talismanic. 1. adj possessing or believed to possess magic power especially protective power. Perhaps written in reference to Thunberg’s mother’s metaphor in her recently published book, that Greta can see CO2 with her naked eye. [Source]

The intergenerational dialogue continues to the strategy of providing youth leaders “a chance to ask bold and provocative questions of political leaders as well as propose concrete solutions in a UN setting will be an important statement that the voices of youth are being listened to, and more importantly are being responded to” with the expected outcome as follows: “Through partnerships with the private sector, philanthropic foundations, and/or celebrity influencers, XX people reached worldwide as a result of innovative public engagement campaigns.”

Other expected outcomes are the complete omission of militarism, restrictions on aviation, the elimination of industrial livestock production, and any policy whatsoever that could hinder economic growth of the industrial machine destroying the planet.

It is incredible, yet completely predictable, that to date, the Twitter account belonging to Miss Thunberg, with 5,102 “tweets” for action on climate (accessed September 7, 2019), has yet to create a single post highlighting the primary drivers of climate change: militarism, imperialism, colonialism and capitalism. It’s not as though Miss Thunberg does not understand what war is, as she has mentioned the word “war” at least twice in reference to solving climate change:

“How do you solve landing on the moon for the first time? How do you solve a war? I’m sure as soon as we recognise that we are in a climate emergency, we’ll find solutions.”— Greta Thunberg in UK Parliament “We need to change the system, as if we were in crisis, as if there were a war going on.” [Source]

The omission of war is quite an interesting oversight considering Thunberg has been nominated for a Nobel Peace Prize. A Norwegian lawmaker who nominated Thunberg for the prize states that “climate threats are perhaps one of the most important contributions to war and conflict.” – yet no one in a position of power and influence states the opposite reality: war and conflict are one of the most important contributions to the climate threat.

Recently, there was one small exception. On June 26, 2019, Thunberg retweeted a post on militarism’s contribution to climate change. The following morning on June 27, 2019, at 7am, an article authored by Bill McKibben (referenced earlier in this act) on minimizing militarism’s impact, was published by The New York Review of Books.

Rather than a call for a global general strike that could “make the economy scream” in defiance of US militarism – the largest polluter in the world, a call for a global strike has been issued by Thunberg et al. for Friday, September 20, 2019 – which will launch the UN Climate Action Summit on September 23, 2019. An institution and summit that bows down to corporate power and Annex 1 NATO states. An institution that has been successfully captured by the WEF – the architects of the fourth industrial revolution.

“The UN Climate Action Summit team invites input and leadership from businesses in the planning of the event throughout the year, and is working with the UN Global Compact, the We Mean Business coalition, the International Chamber of Commerce and the World Economic Forum to coordinate these efforts.” — Briefing on Private Sector Engagement in the UN Climate Action Summit, 2019 [Emphasis added] “To strengthen and preserve this [Liberal World] order, however, will require a renewal of American leadership in the international system. The present world order has been forged by many hands and peoples, but the role of the United States in both shaping and defending it has been critical. American military power, the dynamism of the U.S. economy, and the great number of close alliances and friendships that the United States enjoys with other powers and peoples have provided the critical architecture in which this liberal world order has flourished. A weakening of America’s commitment or its capabilities, or both, would invariably lead to its collapse.” — Strengthening the Liberal World Order, A World Economic Forum White Paper, April 25, 2016 [Emphasis added]

Emerging from Emergency – Harnessing the Momentum

“Citizen protests and legal actions against companies, governments and individuals will undoubtedly become an increasing leverage opportunity in support of this emergency approach and have already begun.” — Club Of Rome “The Climate Emergency Plan”, launched with We Don’t Have Time and Global Utmaning, December, 2018

The July 4, 2019 high-level Roundtable “Emerging from Emergency – Urgency as a Catalyst for Action and Regeneration” again introduces as the original cast of the Manufacturing for Consent series:

“The Club of Rome will take part in the inaugural London Climate Action Week, which runs from 1st – 8th July. Co-President, Sandrine Dixson-Declève, will speak at a GLOBE international event (1st July) at the Houses of Parliament in Westminster, on the role of parliament in responding to the Climate Emergency. On Thursday 4th July, the Club of Rome will host a high-level Roundtable at Chatham House (“Emerging from Emergency “ ) on harnessing the momentum generated by the growing climate emergency narrative, to shift from mere declarations to action. The meeting will convene the various strands of the climate emergency and sustainability space – activists, problem-holders and solution providers – in order to co-design concrete solutions for genuine impact. – invite only.” [Source]

Until recently, Sandrine Dixson was Chief Partnership Officer for UN Agency Sustainable Energy for All. Prior to this position, Dixson served as the Director of the Prince of Wales’s Corporate Leaders Group (CLG) (also referred to as EU Corporate Leaders Group on Climate Change). CLG, a co-founder of We Mean Business, is the same group of corporations that the climate umbrella group TckTckTck (now simply known as GCCA) had partnered with in its formation prior to COP15 – that threw the G77 states under the bus in Copenhagen, in servitude to their funders. Dixson’s bio is extensive as are her past and current advisory positions inclusive of United Nations Environment Programme (UNEP), and the US Agency for International Development (USAID). She is a member of The Guardian’s Sustainable Business Advisory Board; former vice chair of the European Biofuels Technology Platform, a former board member of We Mean Business and served on the Advisory Board of the Oil and Gas major African oil corporation Sasol. Dixson worked with Al Gore in 1992. In 2017 she served as moderator for Norwegian CCS policy at a seminar in the European Parliament. [Full bio]

July 10, 2019: The Under2 Coalition (The Climate Group): “Global ‘Climate Emergency’ declarations are soaring as governments work towards long-term carbon neutrality.” The Climate Group business campaigns “are brought to you as part of the We Mean Business coalition.”

“The challenge now is to shift from merely sounding the alarm to giving policy-makers and the business community the policy tools and levers of change which genuinely respond to the emergency.” — City of London website

The “Emerging from Emergency” roundtable event was organized by The Club of Rome in partnership with EIT Climate-KIC, ETC/SystemIQ, We Mean Business and E3G.

“The challenge now is to shift from merely sounding the alarm to giving policy-makers and the business community the policy tools and levers of change which genuinely respond to the emergency. The other key intervenors for this session are: Nigel Topping (We Mean Business), Chad Frischman (Project Drawdown) and Cynthia Scharf (Carnegie Climate Governance Initiative).” [Source]

If only to demonstrate the degree of overlap, here it is of interest that the president and executive director of the Sunrise Movement is Michael Dorsey a full member of the Club of Rome. [ACT V]

+++

“And that’s the real question faction the white activists today. Can they tear down the institutions that have put us all in the trick bag we’ve been into for the last hundreds of years?” — Black Power by Stokely Carmichael, 1966

As media hypes the global climate mobilizations in perfect synchronicity with a tsunami of “12 years until climate apocalypse” news articles saturating our collective psyches, global climate emergency declarations announced by states, and all levels of government, are indeed soaring. As this series has demonstrated, and as confirmed by the July 4, 2019, high-level roundtable (“Emerging from Emergency – Urgency as a Catalyst for Action and Regeneration”) this feat has been a high-level orchestrated endeavour. Indeed, the stakes could not be higher. Late-stage capitalism is faltering with economic growth in freefall. The climate mobilizations beget the declarations, beget the policy, beget the budgets, beget the finance.

The policy and legislation are instrumental to unlocking the public funds for so-called “climate infrastructure” projects (predominantly in the Global South). Infrastructure and technologies that will be paid by the citizenry, to be owned by the billionaires. We must never lose sight that the terrifying news regarding our rapidly deteriorating natural world is real, but the reason for the media saturation (spectacle) has nothing to do with protecting the natural world nor the climate – and everything to do with rebooting global economic growth and saving the capitalist system itself. Consider the Global Optimist meme shared by We Mean Business: “People are desperate for something to happen.” The message is this: No one can save you but us. Accept our solutions, or die. Another world is possible, but only if that world is designed by the ruling classes that maintain and expand current power structure. One could call this psychological manipulation, or hegemonic coercion.

This is the gentle transition into the new age of neo-feudalism. Social engineering and behavioural change campaigns have been employed to make hierarchical class invisible, in real time.

The environmental NGOs comprising the non-profit industrial complex exist as corporate front groups. They insulate, protect, and assist in the expansion of existing power structures that facilitate capitalism. NGOs cannot and will not stop climate change because this would be counterintuitive to why they were created. They are funded to the tune of trillions by foundations which, in many cases, assisted in their development and incubation, because they function precisely as they were designed to function.

The answers to the multiple ecological crises upon us, will not be found within the capitalist system that created them. Continuing down this path of denial is time wasted while the world burns.

“Capitalism is borne on manic wings. The economic elite move from corporate skyscrapers and high rise rooftops in order to travel by helicopter, where upon landing, they board private, luxury jets, then, whereupon landing again, they are transported by helicopter to corporate skyscrapers and high rise rooftops. Touching the earth is a fleeting experience. The ruling class have lost touch with ground level verities. In a classical sense, such displays of hubris were understood as the progenitor of madness. The gods first elevate those they drive mad.” — Phil Rockstroh, Bodies on the Ground and the Rise and Rise of the Economic Elite, August 12, 2019

End Notes

[1] On May 30, 2007 it was announced that “HSBC has created a five-year, US$100 million partnership to respond to the urgent threat of climate change world-wide with the support of The Climate Group, Earthwatch Institute, Smithsonian Tropical Research Institute (STRI) and WWF… HSBC’s US$100 million partnership – including the largest donations to each of these charities and the largest donation ever made by a British company.” [Source]

[2] “Christiana Figueres, Prof Tim Flannery, Nancy Fraser, KC Golden, Tom BK Goldtooth, Maggie Gyllenhaal, Dr John Hewson, John Holloway, Prof Lesley Hughes, Tomás Insua, Satvir Kaur, Barbara Kingsolver, Winona LaDuke, Jenni Laiti, Bruno Latour, Annie Leonard, Michael Mann, Gina McCarthy, Heather McGhee, Luca Mercalli, Moema Miranda, Jennifer Morgan, Tadzio Müller, Kumi Naidoo, Mohamed Nasheed, Carlo Petrini, Dr Anne Poelina, Mark Ruffalo, Peter Sarsgaard, Dr Vandana Shiva, Rebecca Solnit, Gus Speth, Prof Will Steffen, Tom Steyer, Chris Taylor, Terry Tempest-Williams, Aurélie Trouvé, Farhana Yamin, Lennox Yearwood are signatories to this article.” [Source]

[3] INTERNATIONAL PARTNERS

Accountable Now

Action for Sustainable Development (A4SD)

ActionAid International

Amnesty International

Avaaz (GCCA co-founder)

CAN International

CARE International

CIVICUS

Christian Aid

Demand Climate Justice

Earth Day Network

Earth Strike

Extinction Rebellion

Fridays for Future

Friends of the Earth International

Fund our Future

Global Catholic Climate Movement

Global Forest Coalition

Global Greengrants Fund

Global Justice Now

Global Policy Forum

GreenFaith

Greenpeace International

Health of Mother Earth Foundation (HOMEF)

Indigenous Environment Network (IEN)

International Student Environmental Coalition

International Tibet Network

International Trade Union Confederation (ITUC)

Oil Change International

Our Kids’ Climate

Oxfam

Pan African Climate Justice Alliance

Parents for Future Global

Patagonia

Polar Bears International

Slow Food

War on Want

Women’s March Global

World Wide Fund for Nature International (WWF)

Yes! 4 Humanity

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