NEW DELHI: The News Broadcasters Association has written to the government reiterating its demand for a stimulus package that includes a 50% hike in advertisement rates and the immediate paying up of uncleared dues of Rs 64.49 crore pending over the last decade.Over the last month, key media organisations including the Indian Broadcasting Federation and Indian Newspaper Society have written to the government seeking urgent financial help from the government.The NBA letter to I&B minister Prakash Javadekar says news broadcasters are grappling with problems of recovery of dues, and advertising inventory and release orders being cancelled even for top-rated news channels.