A plethora of technology experts suggests that social media apps should comprise loads of features. However, many often misunderstand the real context of it. They make it a point to load their social media app with an abundance of features at the very initial point of its launch. And oftentimes this strategy results in some adverse, unanticipated outcome that none entrepreneur actually wants. It sometimes raises the extent of ambiguity and misguides the user off the core purpose and functionality of the social media app.

There are many mobile app development companies that now suggest going with a minimal version of an app in the initial phase, then to gradually add rest of the features to maintain the user excitement. Today’s smartphone users are tending to get rid of the unuseful apps and keep the only ones which are interesting. The fashion of stuffing the devices with too many application is now gone. Now, only selected apps can make through the cut-throat competition and if you don’t want to be left out, then you have to come up with something unique, engaging, and time-worthy. The following features are a must-have if you want to outshine your app:

1. Fast Login

An average user takes only 30 seconds to determine if your app offers value for them or not. If he/she is forced to spend those 30 seconds on the age-old registration form, then he/she won’t think twice before hitting the uninstall button. Hence, use quick social media login to save your user’s time.

2. An Interesting News Feed

Users like to stay updated on what’s happening around them be it the relationship status of their friends or launch of their favorite movie trilogy’s next trailer. They also love to like, comment, upload photos, places, and read news on social media. Thus, confer them with an engaging news feed to interact with the rest of the world.

3. Profile Customization

If you ever have used popular chatting app WhatsApp then you are probably aware of how frequently your friends update their profile. As a mobile app entrepreneur, it becomes your utmost priority to provide what your user-base seeks. Thus, include a customization feature to let your user update their profile pic, name, relationship status, job, thoughts, and daily status.

4. Privacy and Security

Today’s users share loads of data via personal feeds, photos, and stories and some of that data is sensitive and meant to stay between the two peers (users or user groups). If a third person or hacker finds a way to exploit a loophole in your code and breach the security to steal the data, then your app will lose its value overnight.

This is to say, the necessity of high-end peer to peer security becomes extremely crucial so even if a hacker can’t take advantage of a security loophole. If you believe that your app doesn’t has up to the mark security then contact a renowned mobile app development service and resolve the issue asap.

Apart from the top 4 aforesaid features, you can also add push notifications, search option, and group building in order to offer a unique user experience to your users. Developing successful apps is an art and by keeping a few things in mind, following the right path, anyone can master it.