THE corporate world may have embraced her but dancing hurdler Michelle Jenneke is on the nose with her sport.

Jenneke has been dumped by Athletics Australia from its funding structure after performing poorly at the Rio Olympics.

The 23-year-old was one of the faces of the Games as part of a sponsorship deal with Coca Cola which saw her featured in a worldwide TV commercial and plastered over billboards in the Olympic city.

Famous for her raunchy pre-race routine which made her an internet phenomenon, Jenneke failed to live up to the hype at her Olympic debut.

She didn’t get out of the heats of the 100m hurdles, finishing sixth almost half-a-second outside her personal best.

Camera Icon Michelle Jenneke on a billboard on the streets of Rio de Janeiro Brazil. Credit: News Corp Australia, Alex Coppel. Camera Icon Michelle Jenneke failed to get our of the heats in Rio Credit: Getty Images

Australian head coach Craig Hilliard was critical of Jenneke’s commitment and preparation after the Games, saying she arrived in Rio out of shape.

She paid the price when she was left off the National Athlete Support Structure, the high performance system that provides support to individual athletes who have the highest potential for podium finishes at major championships.

AA named 62 athletes who will receive support on a number of different levels as the attention of the organisation shifts to the 2018 Commonwealth Games on the Gold Coast.

Another big-name casualty was discus thrower Benn Harradine who failed to get out of qualifying in Rio.

Javelin thrower Kim Mickle has also been removed from the funding scheme as a result of her joining the Fremantle Dockers for the upcoming AFL Women’s season.

Mickle, a world championships silver medallist who blew out her shoulder in Rio, has indicated she will return to the sport in the lead-up to the Commonwealth Games.

Australia’s fastest woman Melissa Breen has once again been left off the NASS scheme.