Snovio is the world’s first decentralized sourcing and lead generation service providing high-quality leads using blockchain technology and crowdsourcing data collection methods.

“Lead generation” is a process of finding and collecting potential leads. It consists of four basic steps: 1. Finding and searching for sources of potential leads; 2. Collecting and collating the information (lead extraction or lead crawling); 3. Scoring to analyze the relevance of the collected entries; and 4. Verification to make sure the information that is extracted and scored is valid.

For accurate and useful lead generation all potential leads should be vetted and verified. This means that any potential lead found needs to be analyzed and its information verified to be useful (eg. valid email address, valid phone number, valid address).

Prior to Snovio lead generation occurred when marketing or sales specialists would use websites like Facebook, LinkedIn, YellowPages, Yelp, or Google to find information. The task was to find the websites that catalogued information about businesses (and people with needed skill sets). Information could be collected either manually or with the help of scripting tools that extracted email addresses and phone numbers from the website text automatically. While the task to find information sounds simple the size and scope of doing this task efficiently and effectively is both overwhelming and time consuming.

Snovio uses the idea of decentralization to help solve the difficulties faced when using standard lead generation methods. Snovio has worldwide reach and those using the platform have access to tens of thousands of people from around the world to collect accurate, up-to-date data.

Snovio is developing its decentralized lead generation platform by combining Software as a Service subscriptions (SaaS) and marketplace models using SNOV tokens. The platform and token work together to bring an innovative approach to lead generation. All transactions on the platform will be conducted via the smart contract, and stored on the blockchain. The smart contract ensures execution of the transaction and equitable reward distribution. The platform will offer its users the opportunity to earn tokens, rewards and incentives while adding to the leads database with new people and company contact information.

Generating individual leads is costly for industry and business as estimates (in $USD) in the table below demonstrate.

Snovio will help clients to significantly reduce the costs they spend on lead generation.

The Snovio Development Team

Snovio is led by Alexis Kratko (CEO) along with an impressive development team that has experience in all key areas related to lead generation (web developers, marketing, communication, coders, and web design). The roaster of advisors’ credentials are equally impressive. Lead generation is the job usually done by marketers and Snovio’s team is weighted with an impressive group of marketers that understand the lead generation business.

Snovio’s platform has developed from the “idea development stage” to “product stage” in under half a year. So Snovio already has a minimal viable product (MVP) that can be scaled-up. The current beta platform provides users with features such as: Domain Search, Email Verifier, Lead Search and Company Search. It also has a Chrome plugin extension with several thousand installations already. This continued development of the decentralized platform will be successful given the talented team behind Snovio.

The SNOV Token

The Snovio ICO ended on November 30, 2017. There were 2.5 billion ethereum- based (ERC-20) SNOV tokens issued. Snovio was first listed on Kucoin exchange on December 29, 2017. You can buy SNOV tokens on Kucoin which trades as 2 tradable pairs: SNOV–ETH and SNOV–BTC.

Summary

Snovio is the only lead generation company on the blockchain and this gives it a unique position to develop with little competition. Snovio’s use of the blockchain is a revolutionary way to vastly improve how leads are generated. It is estimated that using blockchain technology will help Snovio’s platform to increase its database from 400,000 to 10 million unique contacts or more by mid-2018. The efficiency and data verification of this larger database means that Snovio will be the clear frontrunner and the “go to” source for lead generation. Its platform will provide the most accurate data that will be unmatched by any other traditional lead generation method. The future growth and potential for Snovio is enormous.

Snovio’s SNOV token is a resounding strong buy!

Snovio website: https://tokensale.snov.io/

Snovio whitepaper: https://tokensale.snov.io/docs/WhitePaperEn.pdf