Over the years we’ve watched and produced thousands of hours of video. It’s been our dream that one day we’d be able to create a platform that gives back to creators and viewers. Verasity is what’s been born from all those hours of creating, watching, and understanding online video.

Content creators come in all shapes and sizes. You’ve got the bedroom superstars and then the production studios and media giants. It’s easy to think that the big boys have made it, they’ve got nothing to worry about, why would they? They’re at the top of the ladder and the view is great.

It’s a long way down though…

How many series get cancelled, how many movies go straight to DVD, and how many shows have faded into the background of daytime television as their audience goes elsewhere?

Failure happens for many reasons: subpar advertising revenue, low ticket sales, or low viewing numbers. You don’t hear about the people who love a show so much that they name their first born after the lead character. Shows are getting slammed for simply taking a few episodes to get going. Everything is in the hands of the distributors and what makes them the most money.

Let’s take Firefly for example. The TV series has a dedicated fan base who would love to see the cult show continue. It’s unlikely it’ll ever be seen on TV again. For risk-averse distributors, it’s simply not worth taking a chance when they could put out a cookie-cutter mass-market TV show.

If the producers of Firefly wanted to film a new series they’d need to secure funding. Verasity’s Spark Marketplace is the next-evolution of crowdfunding which could see fan favourites coming back like never before. Firefly would set up an account on Verasity and sell a part of their channel on the Spark Marketplace. The users who purchase their VeraSparks give the producers the funds they need to bootstrap a new series. The users who hold those VeraSparks then receive a portion of the channel’s future revenue in VERA. Let’s say the new series goes live on Verasity as Pay-per-view and viewers buy it. The users who hold those VeraSparks then receive an ongoing portion of the revenue. What could be better than funding something you love and then getting rewarded when it succeeds?

VeraSparks also create brand advocates. The more popular a channel becomes the more VERA both the channel owner and VeraSpark holders earn. At any point, the user can sell their VeraSparks to another user on the Spark Marketplace. From that point onwards, the new owner then begins to reap the rewards from holding the VeraSpark.

Imagine if you could buy a VeraSpark in the next hit TV series and receive a percentage of the show’s future VERA earnings! Imagine if you could help finance a reboot of your favourite show! Imagine if you could produce your own movie with the support of a dedicated community!

The possibilities are endless with Verasity’s Spark Marketplace.

Join our community:

If you want to join the conversation about Verasity then please follow our various accounts below!

Website: https://verasity.io

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Verasity is a leading video platform providing unique Rewarded Player Technology to major publishers across the globe.

Our patent pending Rewards-as-a-Service (RaaS) Player enables VRA rewards, monetization and loyalty schemes within the player wallet. Our player technology is already available to 280,000 publishers with 240 million users and 50 billion monthly views. This brings engagement, audiences and revenues back to publisher sites. Our attention-based model creates a thriving VRA token economy between viewers, publishers and advertisers.

Verasity is the future of online video — Reach, Reward, Retain.