Sen. Kamala Harris, D-Calif., heads for her party’s weekly policy luncheon at the Capitol on May 16. (Photo: Chip Somodevilla/Getty Images)

WASHINGTON — Sen. Kamala Harris, D-Calif., said that Democrats have a message “much bigger” than opposing President Trump and that the party is focused on telling Americans “we see them.”

“The issues are not simple, so the message is not going not be simple,” Harris told Yahoo News in a small gaggle of reporters after she gave a speech at the “Women Unshackled” criminal justice conference Tuesday morning.

Harris said Democrats should not have a “monosyllabic” simple slogan, but instead focus on issues that matter to Americans, like jobs, the economy, health care, climate change and criminal justice reform.

“It’s going to be multitiered, but essentially it’s about telling the American public we see them,” Harris said of the Democrats’ message. “All Americans want to know that they are healthy, that their children and their parents are going to have access to health care and dignity. All Americans want to know they can get a job and keep a job. All Americans want to be able to retire with dignity.”

“These are truths, and when we see people for who they really are, and instead of some demographic based on what a pollster looks at, I think we’ll all be better for it,” she added.

Democrats have struggled to articulate a unified message since Trump won. And the issue of the party’s branding sparked up again after a top House Democrat, Joe Crowley, D-N.Y., recently told the Associated Press that the message is “being worked on.”

Harris is a buzzed-about potential candidate for president in 2020 and has already raised significant amounts of money for her Senate colleagues running in 2018. Harris has said she’s not giving “any consideration” to running for president, but Democratic donors are increasingly speculating about her as a top contender.

Harris’ criminal justice speech Tuesday to a bipartisan group of lawmakers and activists was greeted with enthusiastic applause, and the senator was nearly mobbed afterward with fans wanting to take selfies with her. Oklahoma Gov. Mary Fallin, a Republican, and Sen. Cory Booker, D-N.J., are also speaking at the event, organized by the U.S. Justice Action Network.

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In her speech, Harris criticized Attorney General Jeff Sessions for steering the country back toward another war on drugs, which she called an “abject failure” and “crazy.”

“We made a mistake when decades ago we decided to criminalize what is a public health matter,” Harris said, advocating for drug treatment instead of jail time for nonviolent offenders.

She also spoke of her recent visit to a women’s prison in Chowchilla, Calif., where she talked to incarcerated women who were making American flags. “I walked away thinking, ‘Isn’t it part of who we are as Americans that we believe in second chances?'” she said.

Harris, a former prosecutor elected just last November, has made criminal justice reform one of her top issues in her short time in the Senate. She has co-sponsored legislation with other Democratic lawmakers to ban the practice of shackling pregnant inmates, and she announced during her speech that she would also be introducing legislation to reform the bail process so that decisions about whether to release prisoners ahead of their trials is based more upon the security risk of doing so and not upon how much money the prisoner has.

The senator told reporters she’s “optimistic” that legislation could pass, even in a divided Washington.

“I think this is something that should not be thought of as even bipartisan — this should be a nonpartisan issue,” Harris said.

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