This might be one of those objects, where pretending to be green is worse than what we do now.Here is the famous study of grocery bags:Organic cotton bags should be used 20000 times to have the same environmental impact as single use bags. It is crazy, that over 50 years, if daily used. This might fall into the same category. The real problem is that the average person has no idea about the impact. Not even a close estimation is possible without investigating deeply, and companies pray on people, upselling them with "green" products.