Hi, I’m Pete.

In 2012, I co-founded Discerning Cyclist because I didn’t understand why people had to choose between style and functionality when cycling.

I’m a casual urban cyclist and it’s never appealed to me to wear sports gear like Lycra for riding around town, nor having to shower and change at my destination.

So, Discerning Cyclist was created to help you find stylish cycling clothes, i.e. stuff that feels good on the bike and looks great off it.

Want to learn more about Discerning Cyclist? Read this.