In the midst of this week’s rainbow-flag-waving celebrations, CatholicVote.org’s ad ‘Not Alone’ is being noticed — and it has hit a nerve. Secular industry sites caught wind of the provocative video, which features 6 young adults who ‘come out’ as being pro-marriage. Watch it here:

AdWeek, a widely-read secular industry journal slammed the video with an article entitled “Gay Marriage Opponents Act Like an Oppressed Minority in Catholic Group’s Despicable Ad.”

In the midst of vile, hate-filled comments (ironically tagged #LoveWins) many readers rose up in defense of the ad, accusing AdWeek of the very intolerance the video warns against. Once their hypocrisy was revealed, AdWeek removed “Despicable” from the title and changed much of the copy.

See below for a running list of sites that have posted the video:

MSNBC wrote about the viral ad with commendable neutrality, saying “Many point to last year’s ouster of Mozilla CEO Brandon Eich as a sign of an increasingly intolerant climate for those with traditional views about marriage.” “Same-sex marriage opponents ‘come out’ in new video.”

Slate writes: “Here are some Catholics who feel oppressed by same-sex marriage”

GQ Magazine reports: “Absurd Catholic Video Presents Bigots as the Victims of Marriage Equality”

BuzzFeed contacted CV President Brian Burch for comments, says: “This Video is Letting Catholics Know That It Gets Better Now That the US Has Marriage Equality”

PerezHilton.com says: “These Brave Souls Came Out As Anti-Gay ON VIDEO — You Won’t Believe What Brings Tears To Their Eyes!”

Legal Insurrection comes to the ad’s defense: Ad Week has “a hilariously self-awareless fit….Without realizing it Ad Week proved Catholic Vote’s point. Well done, Ad Week. Well done.”

Fast Company reports: “Least Creative Thing of the Day: Catholic Group Plays the Victim in Anti-Gay Marriage Ad”

Blue Nation Review writes: “Ridiculous Video Shows Americans ‘Coming Out’ As Anti-Gay”

Chicks on the Right blog exposes the hypocrisy in the comments posted on the video: “The Love In #LoveWins Doesn’t Extend To Christians Voicing Their Religious Beliefs. As If We Thought It Would.”

Next Magazine reports: “Don’t Feel Sorry for These Anti-Gay Douches”

Patheos’ Friendly Atheist channel posted: “A Hilarious Response to CatholicVote’s Anti-Gay Marriage Video”

Refinery 29 described video: “Insane Anti-Marriage-Equality Ad Parodies Coming-Out Videos”

The Young Turks devoted an entire segment of their show to mocking the ad here: https://www.youtube.com/watch?v=SFt9WuseoJo&feature=youtu.be

Gawker struggled to find a creative way to bash the ad, but they tried anyway with article and hokey video entitled “We Fixed That Awful Homophobic Coming Out Video.”

Huffington Post covered the ad under the crude title: “B*got vs. [email protected]”

Huffington Post thought it so egregious, they tried another article: “Why I Can’t Stop Watching that Absurd Anti-Gay Marriage PSA.”

Well done, secular media! You’ve proved the point. Now if you really want to see some (vile) irony, check out the comment sections on these articles.

#LoveWins, does it?