Design Sprints are the next big thing when it comes to product development. It’s proved that they shorten the time it takes to develop an idea and have excellent benefits.

Implementing Design Sprints isn’t easy. At first, they can seem very daunting!

Following one of our core values of sharing with the community. Today, we bring you five reasons why you should run a Design Sprint!

Thank you, Jake Knapp, for this beauty!

But first — What is a Design Sprint anyway?

Design Sprints, an invention of Google Ventures’ design team, are a 5-phase exercises intended to improve the chances of making something people want. Sprints are useful starting points when kicking off a new product or workflow, as well as solving problems with an existing product. They typically last 5 days but can be done them in less time.

Probably the fastest explanation of what a DS is. Now — let’s get into it: