Samsung created new packaging for its Lifestyle TVs that lets customers re-use the cardboard in useful ways.

Cardboard packaging for The Serif, The Frame, and The Sero TVs can be made into shelves, cat houses, or containers.

Samsung teamed up with Dezeen, a British magazine, to award up to $20,000 to the customer that repurposes the packaging most creatively.

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Samsung designed new eco-friendly packaging for some of its TVs so customers can transform what might have been a heap of garbage into useful household items like cat houses, magazine and book holders, or entertainment centers, the company recently announced.

Samsung introduced the new packaging, which we first saw thanks to Gizmodo, as a way to limit waste and encourage recycling. The packing comes with some of Samsung's luxury TVs including The Serif, The Frame, and The Sero.

Check out what you can do with Samsung's cardboard packaging: