The National Broadband Network has ruled out a "Netflix tax" in favour of drastic wholesale discounts and a new 1Gbps speed plan amid pressure from major reseller Telstra to cut its prices.

A pricing consultation paper released by the $51 billion NBN Co on Tuesday proposes three new plans, including a 250Mbps and a 1Gbps option, but did not suggest changing the prices for Australians using their broadband for video streaming after intense industry criticism.

The NBN Co has proposed a wide range of discounts across its wholesale plans. Credit:Louie Douvis

The NBN Co raised the possibility of changing the price for those who use data to stream video in a June consultation paper but faced a backlash from the public over the idea of a "Netflix tax" that threatened net neutrality rules, where all types of content are treated the same by telcos. The NBN Co has denied it was angling for a "tax" on streaming, arguing it was considering a range of possible pricing options.

Regardless, NBN Co chief customer officer Brad Whitcomb has now ruled out any video streaming-focused changes, saying there are "no plans" on this front anymore.