'KIA Motors' has established a marketing partnership with YG Entertainment, reported various media outlets on January 3.

The motor company will be acting as one of the official sponsors of Black Pink's 2019 world tour, 'Black Pink World Tour with KIA'. Currently, the girl group is expected to stop in a total of 7 cities in Asia including Bangkok, Hong Kong, Singapore, and more.

The partnership with Black Pink will allow 'KIA Motors' to market their latest brand essence - "A different beat" - with a modern and global perspective. Throughout the duration of Black Pink's world tour, 'KIA Motors' intends to provide the members with ground transportation via 'KIA' vehicles. In turn, the brand plans on creating exclusive endorsement CFs starring Black Pink, 'KIA Motors' display areas at Black Pink's concert venues, and more.



Will you be seeing Black Pink on their 2019 world tour?