The world is becoming faster by the day. People need things in a jiffy. And not just any fast, it should be as instant as snapping your fingers. It goes without saying; the mode of communication you use should not be slow.

Marketers today are using an array of media to get their business out to the public. Traditional media has had its day in the sun and there is a good reason it is referred to as traditional. New media has raised the standards, and especially corporate Videography.

Don’t they say a picture speaks a thousand words? Yes they do and here are benefits for using corporate video:

Makes it easy to highlight company achievements

If there is a better way to exhibit the various achievements for your company, corporate video is the silver bullet. It makes it easy to not only show what you have achieved but also share how you have achieved it. At your disposal, you have a perfect tool to prove to your customers that you stand for what you believe in and you always deliver on your promises.

Customers love video

In a recent study on customer marketing preference, an impressive 86% of the surveyed population preferred videos. Asked how they knew about a brand or its products and services, a whopping 90% of the surveyed customers said videos. From this simple statistics, you can see how much customers love video. With professional corporate Videography, you have what customers want. Compared to any other company using a different mode of marketing, you stand on higher ground.

Video reaches global audiences

With Billions of customers on Vimeo and YouTube, your corporate video will reach a global audience. Shares and likes is all you need to get it rolling and traversing all borders to reach the remotest corner in this world. You have a chance to specifically target your expected audience as well as open a gate for potential customers.

Video has a way with emotions

Every story that captures emotions is worthy listening to and telling others about it. That is what your company story should be. And what a better way you can make it an emotional story than using video? Corporate video, with its power to create emotion, hands you a great way to create a bond with your customers. Tell your company experience to customers like they have been part of it. You will be amazed by the loyalty you can get from customers simply because your corporate video seems to align with their everyday story.

Video is fast

Telling your brand’s story in words can take a full page or more. To read all that you will need five to ten minutes. Customers do not have that time. In fact, a study on customer attention to marketing content only lasts for ten seconds. A video can tell so much within a minute before a customer gets bored. Corporate video is fast in delivering the message and somehow has the holding power to keep the audience watching.

Adding a single image to your brand message increases the chance to remember it by 55%. Imagine what a one-minute video could do to your brand? Invest in corporate Videography and make your brand memorable (as competitors are forgotten).