At a dedicated event last night in Guangzhou/Beijing, Volkswagen China presented new products, new logo and new goals to the local public. Of course, it was all evolving around electric mobility.The new logo is already a fact as introduced earlier at the Frankfurt Motor Show in September. It aims to interpret the new face of a vibrant, bright, colorful and targeted brand. Jochen Sengpiehl, chief marketing officer of Volkswagen's passenger car brand, said: "Through the new public, we have given our brand a new look and new character. Now, our brand has a new look, new logo, clearer and more precise, suitable for presentation on digital devices of all sizes."The new products are the ones from Volkswagen's ID family. With the theme of "Meeting the New Volkswagen", the company not only displayed four new models with new logos but also unveiled the first pure electric ID model for China - ID. First Look (ID.4) - which will be launched in the local market within 12 months. The company also confirmed that the ID.3 will be made by SAIC Volkswagen. It is speculated that the ID. First Look is the ID.4 - an SUV that is expected to visit the US in 2020. Even if this is the same vehicle, we are very doubtful that it will have a 4 in the name. For the Chinese market, tetraphobia is quite common, so we expect another name for this model there. Currently, Volkswagen China refers to it as the ID. First Look.The new goals could be summed up with the following sentence: "Volkswagen is building zero-emission travel for everyone." The launch of a series of heavy-duty models further demonstrates the group's goal. Dr. Feng Sihan, member of the Volkswagen Passenger Vehicle Brand Management Board and CEO of Volkswagen Passenger Vehicles, said: "We have brought a new look and a new character to the Volkswagen brand. Volkswagen will continue to develop attractive and energy-efficient internal combustion engine models, and ID. First Look and ID.3 also show that electric vehicles will be the inevitable choice for us to fully achieve carbon-neutral travel." Dr. Feng Sihan added: "In the future, more new models will enter the market, and a fully interconnected era is coming, and we are launching a large-scale electric travel offensive."By 2020, Volkswagen will launch 10 NEVs based on existing models and by 2023, it will have 10 pure electric ID models available. By 2025, 25% to 35% of Volkswagen's models sold in China will be pure electric vehicles. Also by 2025, Volkswagen's factory in China will reduce waste emissions by 30% and reduce energy and water consumption by 30%. At the same time, Volkswagen will fully support the group in China and achieve the goal of reducing greenhouse gas emissions by 30% in the entire product cycle of vehicles worldwide. In order to achieve these goals, Volkswagen has been promoting hundreds of improvement projects in vehicle production to date. In this regard, Dr. Feng Sihan said: "We have started discussions with the Chinese government and energy production companies."