After Stanley acquired the Craftsman brand, the company “invested heavily” to rapidly expand sales, in part, through a strategic alliance it announced in May 2018 with Lowe’s to carry certain lines of the product. And in September, Stanley launched a full line of Craftsman tools, “including the introduction of over 1,200 new tools and products” to be released through an expanded network that includes Lowe’s, Ace Hardware and Amazon.com.