Although Heroes & Generals is not a historic representation of the Allies vs Axis, potentially one of the better ways to introduce factions is to have them start out as sub-factions of the historic Allied or Axis powers, develop the content over a period of many months, and then split them off into a standalone faction when the content is complete and people have had chance to rank up characters and unlock Assault Teams. Previously, the Soviet Union was introduced and players had no Assault Teams, giving the faction an extremely rough time in the strategy game. The first thing to be introduced should be a basic Infantryman, with a rifle, some grenades, and an SMG; this will allow time for one or more Infantry to get ranked up. The sub-faction Infantryman should only be able to use their own faction's weapons to avoid a mess after the split. Vehicles could be shared temporarily, but when the new factions gets their own version, it can simply be automatically switched out. Eventually, as the Tanker, Pilot, Recon and Paratrooper is added and the faction splits off, characters should just simply be transferred over to the new faction and all Assault Teams will carry over as normal.

The ability to transfer characters to new factions (when they become fully standalone) would be ideal to allow players to consolidate their time investment into a potential new "main" faction and help to balance new factions by giving them a better start; it could either be time limited or limited to new factions only. Transferring a Character would allow the player to keep their character rank and character ribbons and badges, but not weapons (any existing weapons would be transferred to the equipment depot for later use). This could either be free for a short period, or potentially cost a small amount of Gold. The process would be irreversible so players would need to be made aware of this, and once the character is on the new faction, it stays on the new faction, however, if yet another new faction is released, they will again be able to transfer should they wish to (following the same process, keep rank + ribbons, leave weapons behind).