This group has been working on what it previously called Project Phenix for years and yes, it is a spec for the DRM system wrapped around those pristine Ultra HD, High Dynamic Range (HDR) video files. The two HDR-equipped flicks (Maze Runner and Exodus: Gods and Kings) will only play in 4K on the 2015 Samsung SUHD televisions however, and in HD on the 2014 televisions (part of the spec means it can store copies in lower res for playback on different types of devices). Fox EVP Danny Kaye says the move combines "unprecedented quality" with convenience, since not only do viewers get the best looking version of the movie, they can move it from place to place or device to device.

When we got a demo of the tech at CES it seemed to work smoothly, but we'll need to see that list of compatible devices (and available movies) grow quickly to make it worth investing in. Right now, the drive comes gratis with Samsung's JS9000, JS9100 or JS9500 Ultra HD televisions, so if you need a knockout demo to go along with that new set (other than some new NASA flicks from the ISS) they have you covered.