No visiting team but the United States can guarantee the same benefits.

This was why Mr. Bariteaud, and many others in Reims, were thrilled to learn last year that the Americans would play their first game — and possibly another in the knockout rounds — in their city.

Reims is the heart of the country’s Champagne-producing region, and Mr. Bariteaud said hosting the United States team was a valuable opportunity to display the city’s other charms before and after games.

When Americans arrived in Reims last week for their team’s opening match, chants filled the air around the cathedral in the afternoon and continued in the packed stadium that night.

“I can’t personally thank all of them, but the fans who have traveled, and what they create for us in terms of support for our players, is magnificent,” Coach Jill Ellis said about essentially having home-field advantage thousands of miles from home. “They’ve had to travel a long way and, I’m sure, at large expense.”

Fans at men’s tournaments are less likely to make a holiday of the occasion. They just show up, drink and go to a game, Mr. Bariteaud said, while acknowledging that he might be simplifying a bit. Women’s World Cup fans, he said, seemed to include far more families and groups of people interested in finding non-soccer, non-alcohol-related activities.