Insecure Brits: A quarter of women wear make-up to go to BED in a bid to impress their partner

95% keep their make-up wearing habits a secret from their partner

Women blame the pressure of looking good in the morning

Say their partner looks just as good in the morning as at night

Wear make-up despite saying it negatively affects their sleep



One in four women in the UK sleeps with their make up on in order to stay looking their best for a partner, it has been revealed.

While most women can admit to have fallen into bed with a full face of cosmetics on occasion after a night on the town, it appears large numbers of women deliberately keep their make up on throughout the night.



Self conscious women in relationships are ignoring the negatives of sleeping in make-up and are going to bed with mascara, foundation and even fake eyelashes on, to give the illusion of round the clock beauty.

Insecure women want to create the illusion of 24- hour beauty and so wear make-up at night, even lying to their partner and telling them they have removed it

A poll asked just over 1,500 British women about their sleeping habits and revealed women’s insecurities meant they were actively wearing make up to bed with their other half and some were even lying about it.



A huge 95 per cent of women admitted to keeping this a secret from their partner, and half of these were actively saying they had taken their make up off before bed- even if they were wearing a full face of it.



The pressure of looking good in the morning is the main reason women are doing this, and many claimed they felt their other half looked just as good in the morning as when they went to bed.

Jed MacEwan, of Ergoflex UK who conducted the study said: 'Considering the surge in awareness of the relationship between sleep and health we’ve seen over recent years, I have to admit the findings took us a little by surprise.



'Putting the clinically proven negative impact on skin health aside, what was most interesting from our results is just how many women admitted to keeping makeup on when they slept, despite over half claiming it negatively affected the quality of their night’s sleep.

Sleeping in make up is not only bad for your skin, but women report that is actually negatively affects their sleeping

'We’re all about a quality night’s sleep here, and as you’d expect, found that the ‘vanity’ aspect trumping that of overall health, both of your skin and sleep, well, quite astounding.



'Chances are, men won’t notice a blind bit of difference - I can’t speak for all of us, but I’m certain the large majority just aren’t that observant early morning!

