Thu Nov 26, 2015 10:36 am

Thank you for coming here!



How much demand have you seen with your coins so far?



What kind of marketing and outreach have you done or are planning on doing?



What kind of people prefer a physical coin compared to saving their bitcoin in a hardware wallet or a paper wallet?



Have you talked to the owner of Casascius coins about your business to exchange ideas or get advice?

We have been disappointed with demand- we have sold approx 50 coins to date, but have had to turn away a lot of business from outside EU (particularly the US) and we hope/expect to see more demand if the price keeps recovering (the price halved from when we launched 15 months ago, which has not helped if you consider we are really selling bitcoin as a long term investment and the margins we charge can decrease as prices rise).Marketing- we have been testing various strategies- have realised sponsoring events is unfortunately not economically feasible and neither are cost-per-click models at the moment. We have an affiliate system that is currently being developed and working on a few CPA opportunities. We tried flyering/ giving away chocolate coins in central London this time last year, which did not work. Posting updates on forums has had some impact (bitcointalk especially has driven some sales) , but we are determined to find ways to get 'noobies' into bitcoin, so will keep searching/ trying!Outreach- we spent a great deal of time explaining bitcoin to local government officials and other professionals on the Isle of Man and have given away 30-40 0.01btc physical bitcoins (and have done the usual setting up wallets and giving a few £ in bitcoin to friends). Took part in a local initiative to give away $5 in bitcoin/ setup a wallet/ get people to buy coffee with it (courtesy of sponsorship from ice3x) and help explain bitcoin, but even this didnt seem to get many people interested/ involved. TGBEX joined the Manx Digital Currency Association, but people involved lobbied for extra regulations, so we refuse to have anything to do with it now.Amazingly hard to profile a typical TGBEX customer- have sold to an 18 year-old IT enthusiast (who knows much more about bitcoin than me), a 50 year-old who lectures on bitcoin for a prominent society, a few executives of big companies and just last week sold a few to a 80-year old lady, who came to the Isle of Man from the UK especially to buy some! (involving a plane flight and hotel stay overnight) - would say that approximately a third of our clients have been female, which I would guess is a far higher % than your average exchange.Coin enthusiasts, bitcoin gurus, busy professionals and technophobes - seems pretty random... (would also say about half of our customers have never owned bitcoin before which is the real purpose of the company).We did try and reach out to Mike at Casascius before we launched and partner has also tried to contact him a few times more recently (David Bailey who still sells Casascius coins via his company HardBTC.org), but seems an elusive person to get hold of - would love to speak to or meet him hopefully one day.China is unfortunately one of the places we would love to sell to, but hard to figure out regulations/ taxes etc so not at the moment (we have started initial discussions with a few possible resellers in Asia, South Africa and Canada, but 'outsourcing' is a danger to our reputation and logistics are tricky, so will not rush into anything).