Chinapex, and its flagship technology platform NEXUS, which is also the enterprise platform for APEX Network, has received iResearch’s “Best Marketing Technology Platform of the Year” award.

Chinapex, and its flagship technology platform NEXUS, which is also the enterprise platform for APEX Network, has received iResearch’s “Best Marketing Technology Platform of the Year” award, which is given once a year to one top company in the marketing technology and big data space after meticulous evaluation across multiple benchmarks. iResearch (www.iresearchchina.com) is the largest China-focused internet and tech research firm，with over 400 employees and offices across China and in Silicon Valley, New York, and Hong Kong. This award was presented during the iResearch Annual Summit, aimed at a recap of the industry and ecosystem in the previous year, 2017.

NEXUS, Chinapex’s flagship product, is one of the first marketing technology platforms to incorporate built-in proprietary and self-serve deep learning AI algorithms (IQ framework), which enables data analysts and marketing teams to “play” with predictive AI, and easily use these insights for marketing, personalization, and product recommendations. Combined with APEX Network, a decentralized B2C interaction ecosystem, a recently emerged concept coined as Blockchain+ can be achieved, referring to the augmented value of blockchain technology when combined with use-case driven technologies and solutions. NEXUS has over 300 enterprise customers to date, and a portion is getting ready for pilot tests of APEX Network upon Launch.