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Sun-seekers in the capital city will be able to get their vitamin D fix at Cardiff Festival’s latest attraction, which will see the Roald Dahl Plass transformed into an urban beach.

Running from July 27 until September 1, the Cardiff Bay beach attraction will allow visitors to settle down and relax in deck chairs under giant parasols as they enjoy live music and entertainment from local music and dance groups.

There will also be a child-friendly beach complete with a sand pit and shallow water play area, and a mixture of traditional rides and stalls to bring the seaside to the city.

For the more energetic types, there will also be goal posts and volleyball nets, adding an athletic tinge to the sandy site.

Cabinet member for sport, culture and leisure, Councillor Huw Thomas, said: “It’s important that new ideas are developed for the Cardiff Festival to keep it fresh and interesting. I’m sure the beach will be a fantastic new addition to the festival programme and will provide a great free day out for residents and visitors.

“Roald Dahl Plass was created to be used as an events space and we are delighted to have reached an agreement with organisers to host this free-to-access attraction at no cost to the Council. This will be a great place to enjoy a party atmosphere, hear some great live music, and hopefully get a suntan to boot.”

The build will begin after Cardiff International Food and Drink Festival (July 12-14). It will take over 300 tonnes of sand to create the sand pit area in Roald Dahl Plass.

The privately financed attraction has already been successfully developed in other cities including Paris, Amsterdam, Brussels, Dublin, London, Birmingham, Nottingham and Liverpool.

As well as Cardiff Bay Beach, there are more than 20 other events taking place across the city this summer, including the Cardiff International Food and Drink Festival, Cardiff Carnival, Joust! and much more.

For further details on what’s in store this summer, visit www.cardiff-festival.co m and follow @CardiffFestival on twitter.