The latest Britney Spears Prerogative fragrance is an extremely surprising and exotic blend that opens with fruity notes of goji berries, apricots and aromatic red pepper. In the heart of the fragrance we find a unique scent of red calla lily, latex petals and espresso foam which are spiced up with soft saffron cream. In the base notes, which binds everything, we can sense the subtle woody notes of sandalwood and amberwood.

“Prerogative is all about empowerment and confidence – we all deserve to feel free and fierce!” – says Britney Spears.

“The Britney Spears fragrance portfolio evolves with each new scent. With this campaign, we showcase the confidence, versatility and individuality that Britney has demonstrated throughout her career,” explained Ron Rolleston, EVP Global Fragrance Marketing, at Revlon. “From design to scent to campaign concept, Prerogative is all about pushing boundaries.”