No, really, he did.

On Tuesday night, West Virginia Senate candidate Don Blankenship lost his primary race to become the Republican nominee to challenge incumbent Sen. Joe Manchin, D-W.Va., in the November midterm elections. Manchin will now fight for his U.S. Senate seat against GOP nominee Patrick Morrisey, who's the state's current attorney general.

After an unnecessarily racist commercial Blankenship released last week — in which he attacked Senate Majority Leader Mitch McConnell, calling him "Cocaine Mitch," and his family, labeling them "China family" — McConnell would not let a good trolling opportunity go to waste in light of Blankenship's defeat.

Behold! The greatest tweet you will lay your eyes on this year (if not, ever).





If you're confused about the context of this incredibly timed Photoshop that's nothing short of a work of art, here's a promotional image from the Netflix show "Narcos."





That's Colombian drug kingpin Pablo Escobar, better known as "The King of Cocaine."

Mitch McConnell and his team just memed the show Narcos to take a dig at Blankenship, who had labeled him "Cocaine Mitch" and absurdly accused his in-laws of being drug traffickers. What a time to be alive.

Whether you love or hate McConnell, you have to admit it's a brilliant use of social media. It might not change the outcome of the midterm election, but it's a remarkable shift in politics. You can call it the Trump effect if you want, but, nevertheless, politicians seemed to be more relaxed in how they and their team use social media. It's not so much about being respectful as it is making a statement.

If Senate Majority Leader McConnell's tweet is indicative of the future, expect a Supreme Court brief explained entirely with Spongebob Squarepants memes down the road.