The Nintendo NX may be revealed as early as next week.

Word this time comes by way of the Macquarie Group, a global investment banking and financial services group. The Macquarie Group just changed Nintendo’s stock rating from “Outperform” to “Neutral,” anticipating something major coming next week.

The reason for the downgrade in rating isn’t due to the expected quality of console itself, but due to the expected price. According to the Macquarie Group, the NX will sell for somewhere in the $300 to $350 range, a price that’s on par with Sony and Microsoft’s consoles but higher than Nintendo’s typical console price point. From Macquarie’s financial perspective, a higher price equals fewer potential buyers, hence the drop.

Of course, if the rumors are true, the NX also may be two consoles in one, being both a portable and at-home console system (like buying both a Wii U and a 3DS), justifying the higher price.

Nintendo hasn’t yet given a date for the NX’s reveal, but a release next week would fit in well with other rumors of an October release that have been going around for a while. The system itself is expected to launch in March 2017, lining up with the upcoming The Legend of Zelda: Breath of the Wild.

Source: SeekingAlpha