“We’re excited to have Toyota as the presenting sponsor of the Tour,” said Pat Kelleher, executive director of USA Hockey. “They’ve been a tremendous partner and the Tour will serve as an exciting primer for what’s to come in February.”

“Toyota is proud to be the presenting sponsor of USA Hockey’s The Time is Now Tour,” said Ed Laukes, group vice president marketing, Toyota Motor North America. “Our partnership with USA Hockey is the longest we have had with any NGB in the United States, and we look forward to interacting in a meaningful way with passionate women’s hockey fans from coast to coast in the coming months.”

The U.S. women have been highly successful over the past decade and are currently ranked No. 1 in the world by the International Ice Hockey Federation. Team USA has won the seven of the last eight IIHF Women’s World Championships, including the last four.

Toyota began its association with USA Hockey in 2012, and has since extended and expanded its partnership to include the designation as a proud partner of the U.S. Men’s, Women’s and Sled National Teams. Additional sponsors for The Time is Now Tour include Dunkin’ Donuts, Insureon and Liberty Mutual Insurance, Nike and Thorne.