A central Victorian man who posted offensive personal comments about women on Facebook has been sentenced to four months in jail.

David McRory, 22, of Bendigo pleaded guilty to using a carriage service to offend and publishing objectionable material online on Facebook.

He and friend Joshua Turner, 22, created a Facebook page rating the sexual performance of women in central Victoria.

His lawyer told the Bendigo Magistrates Court his conduct was reckless rather than intentional.

But the prosecution argued that degrading comments could have a long-lasting effect on the victims.

The prosecution told the court McRory set up the page with a friend after seeing similar ones online, for other towns.

The court heard there was public outcry about the page, prompting police to remove it from Facebook and lay charges.

The court also heard McRory had a criminal history involving driving offences and financial deception.

The magistrate took note of McRory's guilty plea but said he must send a message to the public about his behaviour.

He was sentenced to four months jail but has been bailed pending an appeal in the County Court.

In July, Turner was banned from using Facebook for two years and given a wholly suspended six-month prison sentence.

But he has since launched an appeal against the sentence.