Rupee may not perform in this position but you can! 😉 #RupeeAllTimeLow Buy Now: https://t.co/POmnRjSwWM https://t.co/irpOXlRb1W — Durex India (@DurexIndia) 1530195201000

NEW DELHI: As the rupee goes into free fall, condom manufacturer Durex India has taken a, ahem, position on it."Rupee may not perform in this position but you can!", it said on Twitter. And it elaborated in its tweet:The rupee on Thursday briefly - ever so briefly - breached 69 , an all-time low, but recovered to close at 68.79. Blame it on higher crude oil prices and concerns about a looming US-China trade war.On Thursday, Durex would have been pushing '69' but was thwarted, likely by RBI intervention."If global issues heat up further, and if the rupee crosses the 69.20 resistance level, then we can expect to see the exchange rate at 70 in the medium term,” said M Hariprasad, senior VP and treasury head at Centrum Direct, to TOI.Until then, there's always Durex.