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The continuing guessing game over whether or not Hillary Clinton will run for office took an interesting turn today with a new poll suggesting that her gender is the number one reason why voters would chose her for president.

According to a mid-March Gallup poll, 18 percent of Americans surveyed said the prospect of Clinton being the first female president is the most positive reason for her presidency, reports Tal Kopan at Politico. The second most positive factor given is her foreign policy expertise and political experience; following closely behind, eight percent highlighted the change she would bring from the Obama administration.

Gallup refers to Clinton’s potential history-making as the first female president as her “unique selling proposition.” A 2007 poll showed similar results, with Americans more likely to cite Clinton’s gender than other positive factors.

Clinton has essentially created the first endless political campaign; without a concrete answer, voters might as well just assume that she’s running until she officially says no. But her ubiquitous presence in the public eye also means that the media have had to fill the gaps, continuing to cover her by employing, let's just say, creative means. The recent release of never-before-seen documents from the Clinton Presidential Library has further encouraged futile digging into the collective Clinton past for the elusive bite of a story, but the best thing to do for now is forever forget the Planet Hillary meme.