Media Execs Working On Development Of Spring Football League

Three longtime sports media execs are planning to launch a spring football league by ’18. Former NBC, TBS and MSG exec Michael Lardner, former NBC, CBS, TBS and WWE exec Rex Lardner and MSG CFO Robert Pollichino are behind the Spring League of American Football (SLAF). The league plans to launch with 10 teams playing a 10-game regular-season schedule that runs from April through early July.

The league will place teams in regional areas, like the Texas/Southwest region and the Florida/Southeast region, and will feature players that have some sort of geographic affiliation to the area. The three execs say they are negotiating with additional ownership groups and media companies, and expect to have more announcements later this year or early next year.