Back in the 1970s, says Moreno, “Little Village was a mix of Bohemian and Mexican. As the years have gone by, it’s become the largest Mexican neighborhood in Chicago. We’ve expanded with the neighborhood, and we’ve changed a lot since moving from a small 4,375-square-foot location to our 14,000-square-foot location, which gave us room to expand our selection. With the larger space, we’re able to hold educational seminars, and what keeps me going every day is our customers’ eagerness to learn more about the spirits we carry.”