There was a time when opponents of video game violence would use the term "murder simulation" to describe combat games.

This was before anyone thought it would be a good idea to produce an actual game that revels in mass murder.

When a trailer for Hatred showed up in the Polygon news inbox this morning, it was met with genuine revulsion. This is awful, awful stuff. A playable "genocide crusade," with some pretty unpleasant undertones. Warning; this trailer is both extremely violent and very tacky.

Here is a trailer in which a protagonist walks the streets and kills innocent people with the utmost delight and savagery. According to its Polish developer Destructive Creations, the game is "an isometric shooter with a disturbing atmosphere of mass killing, where player takes the role of a cold blood antagonist, who is full of hatred for humanity."

"My name is not important. What is important is what I'm going to do," states the evil-doer. "I just fuckin' hate this world. And the human worms feasting on its carcass. My whole life is just cold, bitter hatred. And I always wanted to die violently. This is the time of vengeance and no life is worth saving. And I will put in the grave as many as I can. It's time for me to kill. And it's time for me to die. My genocide crusade begins here."

The blurb goes on to talk about how you play the villain in the game. It does mention combat against law enforcement and some tactical use of people as human shields.

On its website, Destructive Creations states that the game is a response to "politically correct" trends in gaming (the use of this tedious phrase is almost always a bad sign). "These days, when a lot of games are heading to be polite, colorful, politically correct and trying to be some kind of higher art, rather than just an entertainment , we wanted to create something against trends," offers the statement. "We say ‘yes, it is a game about killing people' and the only reason of the antagonist doing that sick stuff is his deep-rooted hatred."

The trailer is not for the faint-of-heart. It begins with the nasty central character declaring his loathing for all humanity, and continues to delight in the slaughter of cops, a screaming businesswoman, a teenager, all delivered with the utmost relish.

Hatred is out on Windows PC in 2015. Polygon has sent the developers a request for interview.