Photo by Walker Evans.

Exactly four years ago today, HOMAGE transformed from an internet-based tshirt business into a brick-and-mortar icon in the Short North when owner Ryan Vesler opened up his very first retail store at 17 East Brickel Street. To celebrate that momentous occassion, the team at HOMAGE is announced today plans to shut the store down and relocate into a larger space on High Street in the old Substance storefront at 783 North High.

“Obviously, we’re most excited to move to High Street for the improved foot traffic,” explains Nate Ellis, Director of Marketing at HOMAGE. “The new space is also double the size and a better layout for us, so it will be nice to have more space and not have to go through the dressing room to get to stock room in the back.”

Ellis says that the relocation project is a coincidence of perfect timing on multiple levels. The company’s lease on Brickel is expiring at the end of the year, the High Street location became available just this summer, and the new Over-the-Rhine store is also progressing toward a Mid-October opening.

“The stars aligned for us,” says Ellis. “Our plan is to open on High Street before the holiday shopping season hits. So we’re shooting for late October or early November.”

Vesler and team have stated that the new store won’t change much in concept, though the larger space will allow them to carry a more complete product line that more closely matches the much larger Easton Town Center store.

For more information, or to shop online, visit www.homage.com.