Hearst Television’s independent WMOR Tampa (DMA 11) has signed an exclusive promotional and broadcast partnership with the United Soccer League’s Tampa Bay Rowdies for the 2017 season.

WMOR, will broadcast all 2017 Rowdies USL home matches live and in primetime on its ThisTV Tampa Bay subchannel.

“We are excited to partner with the Tampa Bay Rowdies and look forward to the 2017 season,” said Pam Barber, the station’s president-GM.

The season opener kicks off on Saturday, March 25, at 7:30 p.m. at Al Lang Field against Orlando City.