Recently, a fairly large number of studies have appeared in which the state of modern sports is assessed. Their analysis reveals the following main trends in the development of sports observed in the last decade:

Significant growth in sports achievements.

This is due to a number of factors:

with the introduction of new training methods that are more effective and aimed primarily at improving athletic performance. with a change in the conditions of the competition, improvement of equipment, equipment, sports equipment; with a significant increase in the volume of training work; with the use of new methods of increasing efficiency, the creation of new pharmacological means of recovery of athletes; with economic incentives for competition.

Significant appreciation of sporting events due to:

increased requirements for the conditions of their implementation (bases, inventory);

the emergence and development of sports, based on expensive substantive activities;

an increase in representativeness and an expansion of the program of competitions;

increasing requirements for organizational, judicial, medical and information support.

In addition, significant funds are required to conduct the selection and training of athletes, to ensure a training system, the financing of sports science, medicine, etc.

Professionalization of sports.

Professionalization of sports is an inevitable objective process that helps to increase the effectiveness, technicality, aesthetics and entertainment of sports. In addition, putting sport on a new organizational and economic basis and creating self-supporting clubs, the state can acquire an additional source of financial income to the country’s budget.

All this indicates that the niche occupied by MyTVchain is in demand, promising, profitable and has great potential. It is also worth noting that in addition to the development of the sports industry itself, the video industry associated with the creation and viewing of sports video content and sports web channels is rapidly developing and is in great demand.