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Traditional broadcasters and the producer of an edgy, crowd-funded podcast, who shared the spotlight Saturday at a panel discussion on the changing face of radio, admitted they have much to learn from each other as they both try to expand their audiences in an increasingly connected world.

Katie Jensen, who produces the Toronto-based news and media criticism podcast Canadaland, said podcasts are easy and relatively cheap to make, which gives producers like her lots of room for experimentation. In particular, podcasts can help diversify the airwaves by bringing new and different voices to the forefront.

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“You can really take a gamble,” she said.

On the flipside, established broadcasters are expected to apply a journalistic standard to their work that many podcasters could learn from.

“You have to have some sensibility about fairness, balance and accuracy,” said Doug Ward, who helped found CBC Radio’s As It Happens.