Under Armour CEO Kevin Plank has endorsed President Trump, calling him a “real asset” for U.S. companies.

Fox & Friends has a clip below.

Under Armour CEO Kevin Plank under fire after calling President Trump a "real asset" for U.S. companies pic.twitter.com/hVHcoUEVjk — FOX & friends (@foxandfriends) February 8, 2017

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Twitter users are responding by starting to boycott Under Armour.

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Here are some of them, including co-founder Shannon Coulter of #GrabYourWallet.

.@UnderArmour now in "FYI" section of #GrabYourWallet site. Main part for cos. w/ ???? connex. to Trump fam and/or contributed to Donald's win. https://t.co/9lzBVu7RRn — Shannon Coulter (@shannoncoulter) February 8, 2017

Time to boycott UA! Their stock is tanking. Under Armour: Trump is 'a real asset for the country' https://t.co/bEXY8F2Ty0 via @clusterstock — RANTING Robin (@puppymnkey) February 8, 2017

Hey, @Nike. Looking forward to trying out some of your workout shirts now that I’m about to dump @UnderArmour. — Eric Haywood (@EricHaywood) February 8, 2017

Under Armour CEO Kevin Plank praises Trump. Time to boycott Under Armour! https://t.co/6z44bfqN59 — Alt Hi Volcanoes NP (@AltHVNP) February 8, 2017

Kevin Plank praises Trump as 'passionate' and 'real asset' — Uh, has the CEO of UA heard of @GrabYourWallet? https://t.co/dJkGDiwMax — Dan Rodricks (@DanRodricks) February 8, 2017

Not only is @UnderArmour workout gear for bro-dudes who never work out, their CEO also supports Trump. So fuck 'em. https://t.co/tO9JKVkLyi — Portland Mercury (@portlandmercury) February 7, 2017

I am not a fan of boycotts from either side of the political divide. People should just shop wherever they want.

However, these individuals still have the legal right to do so, even if we disagree.

What do you think about boycotting Under Armour? Comment below to let us know.

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