Like the most agile of professional wrestlers diving from the top rope to win the championship match,

Andamiro’s newest arcade game has taken a leap toward superstardom. Andamiro’s WWE Superstar Rumble, a ticket redemption machine for family entertainment centers and gamerooms, grabbed the first place Brass Ring for Best New Arcade Product during last week’s IAAPA Attractions Expo in Orlando, FL.

The annual Brass Ring program, produced by the International Association of Amusement Parks and Attractions, recognizes manufacturers of games and attractions, as well as amusement parks, entertainment centers and other types of facilities around the world for excellence in food and beverage services, games and retail, human resources, live performances, marketing and exhibits. IAAPA’s awards committee presented first place honors to Andamiro on Tuesday, Nov. 13, at the company’s booth, where two WWE Superstar Rumble games were on display. Sega Amusements International Ltd. received second place honors.

The award-winning WWE Superstar Rumble made its official debut at this year’s IAAPA Attractions Expo and will begin shipping to operators in early December. Andamiro’s new game features brilliant lights and sounds, rapid interactive gameplay and multiple win opportunities – all under the moniker of the world’s biggest sports entertainment brand. Players fire steel balls at target holes on a back-and-forth moving championship WWE belt. Players advance up the ladder when they pass through a target hole and win a card if they reach the top; miss the target and the ball redirects to a peg-clad playfield where tickets are won.

In deciding on the best new game, judges considered its innovation, quality and benefit to the operator. WWE Superstar Rumble possesses many attributes that make it innovative. These include a collectible card set featuring the Rock, John Cena, Sasha Banks, Bayley, Finn Baylor, Roman Reigns, Undertaker and AJ Styles; and it is also the first game to bring World Wrestling Entertainment content to redemption, the dominant amusement machine category. As with all Andamiro products, quality is No. 1. WWE is manufactured in state-of-the-art factories in Seoul, South Korea; its sturdy cabinet design and intuitive setup and diagnostics will make it a winner with operators, while its attractive and lively graphics (inside and outside) will stand out in any gameroom. To be sure, the benefits are in the trademark and the game itself. WWE Superstar Rumble allows operators to capitalize on WWE’s superior brand position that appeals to a wide demographic and to give their customers a gratifying redemption experience.

“This is Andamiro’s first Brass Ring Award, so it is very special,” said Drew Maniscalco, Andamiro USA’s president of sales and marketing. “Our designers were able to capture the excitement of a WWE event and put it into an arcade redemption game. We worked very closely with WWE on this project and they were thrilled to hear the news about our winning IAAPA’s Brass Ring.”

The tradition of a brass ring, a term that IAAPA has made synonymous with achievement, dates back to the late 1800s. Rings were suspended above carousel riders – low enough for them to grasp, but high enough to present a challenge; riders who grabbed brass rings often won prizes, including free rides on the carousel. Most rings were made of iron, but a few were made of brass — which was considered a valuable reward. IAAPA’s Brass Ring Awards venerate the former custom by celebrating achievements of the global attractions industry. They are considered the most prestigious professional honors in the amusement industry.

About IAAPA

Celebrating its 100th anniversary in 2018, the International Association of Amusement Parks and Attractions (IAAPA) began as an advocacy office in 1918. Since that time, IAAPA has become the largest international trade association for permanently located attractions. The organization is dedicated to the preservation and prosperity of the global attractions industry. As a nonprofit entity, IAAPA represents more than 5,600 attraction, supplier and individual members from more than 100 countries. Members include professionals from amusement parks, theme parks, attractions, water parks, resorts, family entertainment centers, zoos, aquariums, science centers, museums, manufacturers and suppliers. The association’s global headquarters is in Orlando, FL. It also maintains offices in Brussels, Hong Kong, Shanghai, Mexico City and Alexandria, VA. IAAPA is online at www.IAAPA.org.