When The New York Times discovered that a site was sharing copies of their articles without permission, it demanded the associated domain registration service to identify the owner. While some companies may be eager to comply, Njalla is not. The anonymous registration service replied with some unusual responses instead, reminiscent of TPB's infamous 'legal threats' section.

Back in the day, The Pirate Bay was famous for its amusing responses to legal threats. Instead of complying with takedown notices, it sent witty responses to embarrass the senders.

Today the notorious torrent site gives copyright holders the silent treatment, but the good-old Pirate Bay spirit still lives on elsewhere.

Earlier today the anonymous domain registration service Njalla, which happens to be a venture of TPB co-founder Peter Sunde, posted a series of noteworthy responses it sent to The New York Times’ (NYT) legal department.

The newspaper warned the registration service about one of its customers, paywallnews.com, which offers the news service’s content without permission. Since this is a violation of The Times’ copyrights, according to the paper, Njalla should take action or face legal consequences.

NYT: Accordingly, we hereby demand that you immediately provide us with contact information — including email addresses — for both the actual owner of the paywallnew.com website, and for the hosting provider on which the paywallnew.com website is located. If we have not heard from you within three (3) business days of receipt of this letter, we will have no choice but to pursue all available legal remedies.

Njalla is no stranger to threats of this kind but were somewhat offended by the harsh language, it seems. The company, therefore, decided to inform the NYT that there are more friendly ways to reach out.

Njalla: Thanks for that lovely e-mail. It’s always good to communicate with people that in their first e-mail use words as “we demand”, “pursue all available legal remedies” and so forth. I’d like to start out with some free (as in no cost) advice: please update your boiler threat letters to actually try what most people try first: being nice. It’s not expensive (actually the opposite) and actually it works much better than your method (source: a few tens of thousands years of human development that would not have been as efficient with threats as it would have been with cooperation).

In addition, Njalla also included a request of its own. They kindly asked (no demand) the newspaper’s legal department for proof that they are who they say they are. You can never be too cautious, after all.

Njalla: Now, back to the questions you sent us. We’re not sure who you are, so in order to move further we’d like to see a copy of your ID card, as well as a notarised power of attorney showing that you are actually representing the people you’re claiming to do.

This had the desired effect, for Njalla at least. The NYT replied with an apology for the tough language that was used, noting that they usually deal with companies that employ people who are used to reading legal documents.

The newspaper did, however, submit a notarized letter signed by the company’s Executive Vice President, General Counsel and Secretary, and once again asked for details on the Njalla customer.

NYT: Once again, as I mention above, the referenced website is stealing large amounts of New York Times content. If you click on this link: http://www.paywallnews.com/sites/nytimes … As this abuse — aside from being an egregious infringement of The Times’s copyright — breaches your own Terms of Service, I hope you will be able to see your way to helping me to put a stop to this practice by providing me with the name and contact information for the owner of paywallnews.com and for the ISP on which it is hosted.

This is when things started to get really interesting. Founded by someone with an extensive background in “sharing,” Njalla clearly has a different definition of stealing than the NYT’s legal department.

The reply, which is worth reading in full along with the rest of the communication, makes this quite clear.

Njalla: Stealing content seem quite harsh of this website though, didn’t know that they did that! Is there anyway you can get the stolen items back though? You should either go to the police and request them to help you get the stolen items back. Or maybe talk to your insurance company, they might help to compensate you for the loss. But a helpful idea; if they’ve stolen something and then put copies of that on a website that you can freely access, I would suggest just copying it, so that both of you have the same things. That’s a great thing with the digital world, everyone can have copies of things. I am surprised they stole something when they could just have copied it. I’m guessing it’s some older individuals that don’t know the possibilities of modern day technology to make copies.

It’s obvious that the domain registration service makes a clear distinction between copying and stealing.

In addition, Njalla contests that the site is problematic at all, noting that this might be a “cultural difference.”

Njalla spotted something even more worrying though. The NYT claims that the site in question violates its terms of service. Specifically, they reference the section that prohibits sites from spreading content that is illegal according to local law.

Is the NYT perhaps spreading illegal content itself, Njalla questions?

Njalla: Deborah, I was quite shocked and appalled that you referred to this part of our ToS. It made me actually not visit the website in question even though you’ve linked it now a few times. You’re admitting to spreading illegal content at your newspaper, for profit, is that correct? We’re quite big proponents of freedom of speech, let me assure you of that, but we also have limits. If you spread illegal content, and our customers stole that illegal content and are now handing out free copies of that, that’s a huge issue for us. Since it would be illegal for us to get those copies if they’re illegal, I’m asking you what type of content it is?

As an attachment to the reply, Njalla also sent back a “notarized” letter of their own, by simply copying the NYT letter and sticking their own logo on it, to show how easily these can be fabricated.

TorrentFreak reached out to Sunde who informed us that they never heard from The New York Times after the last reply. As a domain registrant, Njalla is not obliged to comply with takedown requests, he explains.

“If they need help from us on copyright issues, they’re totally missing what we’re doing, and that they should look somewhere else anyhow. But I think most domain services gets tons of these threat emails, and a lot of them think they’re responsible because they don’t have access to legal help and just shut customers down.

“That’s what a lot of our customers say at least, since they migrated from a shitty service which doesn’t know their own business,” Sunde adds.

The NYT is not completely without options though. If they take the case to court in Sweden and win an injunction against paywallnews.com, Njalla will comply. The same is true if a customer really violates the terms of service.

Meanwhile, paywallnews.com remains online.