HALIFAX—A Halifax-area Tim Hortons selling doughnuts to honour the Humboldt Broncos will now be donating the $1 it charges for the treat to the hockey club.

On Monday, the manager of the Fall River store, who wouldn’t provide his name to a reporter, said the shop’s baker made the doughnuts in the team’s yellow and green colours as a gesture to the Saskatchewan hockey team, whose bus crashed Friday killing 15 and injuring 14.

When StarMetro Halifax showed up at the Fall River Tim Hortons on Monday and asked whether proceeds would be sent to help those affected by the tragedy, the manager said no.

He said he understood that some people might see the doughnut sales as an attempt to profit from tragedy but declined to comment further.

In a statement to StarMetro Halifax Monday night, Tim Hortons Canada said all proceeds from the sale of the pastry would benefit the team.

Chris Wakefield, regional marketing lead for Tim Hortons Canada, said in an email statement that the restaurant owner sold the doughnut as a ‘thoughtful gesture along with a personal donation to the Humboldt Broncos Hockey Club over the weekend.”

“Of course, this restaurant will be donating 100 per cent of proceeds from this doughnut to the Humboldt Broncos Hockey Club and we apologize for the misunderstanding,” Wakefield said in the email.

Tim Hortons locations in Saskatchewan are selling “Humboldt Broncos Strong” doughnuts for $1, with all proceeds going to the hockey club.

The chain also donated $50,000 to the team relief fund.

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