Another year, another Daily Mail column where Sarah Vine gets to spout nonsense in the name of moral decency.

Citing Simon Stevens, the chief executive of NHS England who claimed that the NHS was being turned into the “National Hangover Service”, Vine has embarked on the annual tradition of shaming women for the outrageous crime of getting drunk.

Vine is shocked to see the images of drunk women because they’re not the “usual suspects” – “thuggish male louts or football hooligans” – but rather, *gasp*, they are female.

Alarmed at the sight of a young woman who has chosen not to wear tights (bare legs, scandal!), Vine goes on to wax lyrical about how terrible it is that these women won’t feel bad about going a bit too hard on New Year’s Eve. They probably won’t wince at the “mortifying humiliation” of one too many Jaegerbombs, or even feel that all-important “self-loathing” which dammit, women just don’t feel enough of in today’s society.

This isn’t to undermine the dangers of binge-drinking; it is a problem – but Vine, who wouldn’t know a good night out if it threw a tequila shot in her face, is claiming, or at least making it out to appear, that women are the greatest perpetrators of Britain’s drinking problems.

The women she attacks in the photos don’t actually look too bad, albeit a tad undignified in some cases, or dishevelled due to the rain that poured down on New Year’s Eve and, yes, probably due to a few drinks.

In pictures: World celebrates New Year's Eve 2016 Show all 16 1 /16 In pictures: World celebrates New Year's Eve 2016 In pictures: World celebrates New Year's Eve 2016 Fireworks explode over the Sydney Harbour Bridge and the Sydney Opera House on December 31, 2016 Getty Images In pictures: World celebrates New Year's Eve 2016 The SkyTower firework display during New Year's Eve celebrations on January 1, 2017 in Auckland, New Zealand. Getty Images In pictures: World celebrates New Year's Eve 2016 People release white balloons, carrying their wishes, to celebrate the New Year at Prince Park Tower in Tokyo On January 1, 2017. AFP/Getty Images In pictures: World celebrates New Year's Eve 2016 People attend the count down event to celebrate the arrival 2017 new year during New Year's Eve celebration at Beijing Olympic Park in China, 31 December 2016. EPA In pictures: World celebrates New Year's Eve 2016 New Year Eve's fireworks illuminate the Marina Bay in Singapore, 1 January 2017. EPA In pictures: World celebrates New Year's Eve 2016 South Koreans strike a bell during New Year celebrations in South Korea, 1 January 2017. EPA In pictures: World celebrates New Year's Eve 2016 Fireworks explode over Victoria harbour during New Year celebrations in Hong Kong on January 1, 2017. AFP/Getty Images In pictures: World celebrates New Year's Eve 2016 Fireworks explode over Moscow's Kremlin complex during New Year celebrations in Moscow on January 1, 2017. AFP/Getty Images In pictures: World celebrates New Year's Eve 2016 Fireworks explode above the pyramids during New Year's day celebrations on the outskirts of Cairo, Egypt, January 1, 2017. Reuters In pictures: World celebrates New Year's Eve 2016 Fireworks explode over the Al-Nusoor Square during the New Year celebrations in Baghdad, Iraq January 1, 2017. Reuters In pictures: World celebrates New Year's Eve 2016 Fireworks are seen above Pyongyang, North Korea, for New Year on January 1, 2017. Reuters In pictures: World celebrates New Year's Eve 2016 Fireworks explode at the Burj Khalifa, the world's tallest building, and surrounding skyscrapers to mark New Year in Dubai AP In pictures: World celebrates New Year's Eve 2016 Fireworks explode behind the Brandenburg Gate at midnight on January 1, 2017 in Berlin, Germany Getty Images In pictures: World celebrates New Year's Eve 2016 Revellers watch a fireworks show over the Arc de Triomphe monument, from the Champs-Elysees avenue as part of the New Year celebrations on January 1 , 2017 in Paris. AFP/Getty Images In pictures: World celebrates New Year's Eve 2016 Fireworks light up the London skyline and Big Ben just after midnight on January 1, 2017 Getty Images In pictures: World celebrates New Year's Eve 2016 Fireworks light up the sky during the Hogmanay New Year celebrations in Edinburgh. PA

What Vine chose to omit in her piece is the fact that twice as many men die from alcohol misuse every year as women.

The most recent figures cited by her beloved NHS England reported that 19 per cent of men said they drank more than eight units of alcohol on at least one day in the past week, compared to 12 per cent of women drinking more than six units.

Men are more likely to drink than women, more likely to drink heavily, more often, and more likely to die from alcohol-related causes, but the media still enjoys painting women’s drinking as more problematic. And it’s all to do with an antiquated view on how women should and should not behave.

Ironically the young women Vine rails against in her column are actually the ones who are drinking less.

Alcohol consumption has seen a sharp decline in the past decade, and most adults are making an attempt to drink less – with those aged 16 to 24 primarily responsible for the fall in numbers.

But while drunk men are depicted in the media as being aggressive or disorderly, women are slammed as unfeminine, undignified and “laddish”, with a patronising, moralistic tone that rarely appears in opinion pieces berating male drinking habits.

The 10 countries that drink the most alcohol Show all 10 1 /10 The 10 countries that drink the most alcohol The 10 countries that drink the most alcohol 10. Poland Results from an OECD report The 10 countries that drink the most alcohol 9. Germany Two competitors face off during the 60th annual Bavarian finger wrestling championships (in German: Fingerhakeln) on August 11, 2013 in Feldkirchen-Westerham, Germany. The sport involves two competitors matched in class according to age and weight who sit at a specifically-designed table across from one another and pull at a small leather band with one finger until one player has pulled the other across. The sport is traditional in Bavaria and Austria. The 10 countries that drink the most alcohol 8. Luxembourg Mandatory Credit: Photo by WestEnd61/REX (2694653a) Luxembourg, People sitting near restaurant VARIOUS Rex Features The 10 countries that drink the most alcohol 7. France The 10 countries that drink the most alcohol 6. Hungary Mandatory Credit: Photo by Juergen Hasenkopf/REX (507890e) Hungarian alcohol bottles URGARN, BUDAPEST, HUNGARY Rex Features The 10 countries that drink the most alcohol 5. Russia Russian World War II veterans drink vodka as part of Victory Day celebrations in Vladikavkaz on May 9, 2008. The occasion reflects the trauma of World War II in which millions of Soviet citizens died before driving back the Nazis, but also a large measure of Soviet-style propaganda which airbrushed dark aspects of the story -- not least Stalin's massive wartime repressions. AFP PHOTO / KAZBEK BASAYEV (Photo credit should read KAZBEK BASAYEV/AFP/Getty Images) AFP/Getty Images The 10 countries that drink the most alcohol 4. Czech Republic BREZNICE, CZECH REPUBLIC - JULY 19: Competitors down a bottle of lager July 19, 2003 during a beer drinking competition at the Herold Brewery in Breznice, Czech Republic. Pub life and beer are an intrinsic element of Czech culture, and contribute to the Czech Republic's first place world ranking in annual consumption of beer per capita, at 156 liters, well ahead of second-place Ireland (125 liters per head) and third-place Germany (120 liters per head). (Photo by Sean Gallup/Getty Images) The 10 countries that drink the most alcohol 3. Estonia Mandatory Credit: Photo by Mood Board/REX (3916338a) MODEL RELEASED Bartenders working at counter in restaurant Tallinn, Estonia VARIOUS Rex Features The 10 countries that drink the most alcohol 2. Austria SALZBURG, AUSTRIA - JULY 27: Ben Becker (Tod) broaches the beer barrel at the launch party at Krimpelstaetter tavern after the 'Jedermann" premiere during the Salzburg Festival on July 27, 2011 in Salzburg, Austria. (Photo by Martin Schalk/Getty Images) Getty Images The 10 countries that drink the most alcohol 1. Lithuania Lithuanian President Dalia Grybauskaite (Rl) and members of her delegation hold glasses of wine on November 22, 2011 during a document-signing ceremony after their talks in Kiev. Grybauskaite is in Ukraine for a one-day working visit to meet with Yanukovych and Prime Minister Mykola Azarov and to attend the fifth session of the Council of Presidents of the Republic of Lithuania and Ukraine. AFP PHOTO/SERGEI SUPINSKY (Photo credit should read SERGEI SUPINSKY/AFP/Getty Images) AFP/Getty Images

If she really wants someone to blame, Vine should turn that magnifying glass a little closer to home.

Just last month, in fact, Vine wrote what was essentially an homage to the glass (“or two... maybe three”) of red wine she enjoys at the end of each day, whining about how the middle classes get blamed for everything.

But hey, Sarah, don’t let that stop you trying to shame a generation of women who are clearly having more fun than you ever have.