IUNI have once again shook the Chinese smartphone world with the release of their latest smartphone! The IUNI U3 has launched for 1999 Yuan in China with 2K QHD display!

IUNI kicked off their year with the launch of their first ever phone, the IUNI U2, which was released at around the same time as the Oppo Find 7. Less than a year on and they already have the successor to the U2 ready to launch and here it is!

The IUNI U3 had already been teased on the official IUNI SNS services. The details told of a 2K display and had us guessing as to which processor the phone will be running.

The phone has now been officially unveiled in Beijing today with all the details released about the Snarpdragon 801 powered phone. Official specs include a 5.5-inch Sharp display with a pixel density of 538ppi and Corning Gorilla Glass for protection. Keeping the 5.5-inch panel manageable has meant reducing the bezels to a minimum, so the IUNI U3 measures in at just 74.9mm.

IUNI have moved away from the all metal body of the U2 for a durable plastic body, which they say will resist dirt and look better for longer. The chassis remains metal though, and is in fact a magnesium alloy to keep weight down.

The IUNI U3 continues to use a Qualcomm processor, this time a 2.3Ghz Snapdragon 801 which also boasts 4G LTE. There is 3GB RAM, 32GB memory on board and even room for external memory.

Interestingly IUNI have given the IUNI U3 dual SIM LTE standby, a large 3000mAh battery and a 4 mega-pixel ultra-pixel front camera. The rear camera is a 13 mega-pixel sensor with F2.0 aperture and OIS optical image stabilisation!

The IUNI ROM is now running on Android 4.4 Kitkat and according to our sources will receive English this time around. The IUNI U3 will be available in black, white and green from next month in China for only 1999 Yuan!

IUNI U3 launch photos

What do you make of the IUNI U3? Could this be the flagship killer we have really all been waiting for?