NEW YORK--(BUSINESS WIRE)--PickChamps, a groundbreaking Daily Fantasy Sports (DFS) product, launches today. Built around a completely new gameplay concept, PickChamps is a revolutionary way for fans to put their sports knowledge to the test on gameday and win real cash prizes.

Unlike any other DFS format, PickChamps allows players to completely customize their Picks and predict specific athlete performances against a huge range of real-game statistics, as well making head-to-head match-ups between athletes.

PickChamps has no restrictive salary caps or pre-determined draft rules, you’re free to build strategies around the athletes you know best. Players aim to score as many points as possible, climb the leaderboard and win cash. With one of the most aggressive prize structures available in DFS, there are more chances to win than ever before.

Launching for the 2015 NFL season, PickChamps offers a wide range of football contests with basketball, baseball, soccer and multi-sport contests rolling out over the next year.

Leighton Webb, CEO of PickChamps, said: “The Daily Fantasy market is dominated by the salary cap format. PickChamps is focused on going beyond that and making DFS more engaging and exciting at every step of the player experience.”

“PickChamps’ innovative, patent-pending gameplay is like nothing people have played before. It lets everyone play DFS completely how they want to. By making Picks based on the performance of athletes, there are almost unlimited options – any athlete, any stat, you can allocate your points however you think will best maximize your score.”

HOW TO PLAY - THE PICKS & THE OFFER

Statistic Picks: Predict the statistical performance of single player performances. For example, make a Pick that your favorite quarterback will pass for 300 or more yards; or that he will throw a minimum of two touchdowns.

Combined Statistic Picks: Predict the combined statistical performance of two athletes instead of one. For example, make the call that two running backs will pair up for over 200 yards this weekend.

Head-to-Head Picks: Match two athletes against each other, predicting the outcome in a chosen statistic. For example, put your points on one wide receiver having more receptions than a rival in their respective games that week.

The Offer: Each customized Pick generates a fantasy points offer, which determines your points return for each Pick based on the chances of you making the right call. A player then just decides how many points to put behind their Pick and accepts the offer to lock it in. If their Pick is correct, the player notches up points in return.

HOW TO PLAY - KEY FEATURES

PickChamps includes several other features that elevate it from the competition:

Live-Pick Play: Allows players to make Picks while the contest is in progress as opposed to submitting them prior to a starting cut-off time. Incorporates a ‘rolling balance’ enabling players to re-invest fantasy point returns throughout a contest.

Pre-Pick Play: Players must make all of their Picks before the start of the first game of a given contest and then watch how they all combine to deliver a final score.

Re-buy: Allows players back into a Live-Pick contest when their predictions haven’t worked out, but they want to re-enter the contest and keep competing.

Interactive Leaderboards: A social feature that allows players to search for and follow others on the leaderboard, ensuring you can interact with friends within a tournament.

Multi-Sport Contests: PickChamps will offer single-sport as well as multi-sport contests across multiple leagues and sports.

Quick Picks: Players can choose from pre-populated, curated Picks. This gives players the ability to make Picks quickly and also find ideas for picks and strategies to utilize.

Early-Bird Pricing: Reduced entry fees for players who enter a selected contest before the early-bird cutoff time.

VIP Program: A subscription service to receive exclusive benefits such as discounts on select contests, etc.

PickChamps launches September 17th and is available on desktop with the mobile app coming soon.

Go to pickchamps.com to play.

For further information please visit pickchamps.com, view this explainer video or contact M&C Saatchi Sport & Entertainment at +1 646 619 2813 or pickchamps@mcsaatchi.com

ABOUT PICKCHAMPS

PickChamps LLC, headquartered in New York City, is Daily Fantasy Sports without limits.

Launching in September 2015, PickChamps is a new way to experience Daily Fantasy Sports - one with no restrictive salary caps or pre-determined draft. Players enter cash-prize contests and pick the players they know best. With no set draft slots to fill, players predict the outcome of an athlete's performance against a real-life stat or match two athletes against each other and predict the outcome. Players accrue points based on their picks with the aim of scaling the contest leaderboard to win real cash prizes.

PickChamps launches this fall with NFL Football and will introduce contests across NBA Basketball, MLB Baseball and MLS & EPL soccer over the coming year.

PickChamps’ gameplay is patent pending.

PickChamps is a member of the Fantasy Sports Trade Association.

Discover more about PickChamps at the following locations:

http://www.pickchamps.com/

http://blog.pickchamps.com

https://twitter.com/pickchamps

https://www.facebook.com/PickChamps