(CNN) Rescuers were still searching Friday for at least 50 people feared buried under debris up to 15 meters deep following a landslide in the Philippines Thursday.

The landslide followed several days of heavy rain in Naga city, Cebu province, a popular island destination, though the incident occurred away from the tourist beaches, some 21 kilometers south of Cebu City.

By Friday afternoon, 25 bodies had been pulled from the rubble, which is thought to have covered up to 60 homes, across an area the size of about 10 football pitches, CNN Philippines reported

Rescuers carry a resident brought out from the landslide site.

On Thursday, rescuers said families had received text messages from loves ones feared buried in the mud, raising hopes that they were sheltering in air pockets in the debris. By Friday, there was no sign of life.

"The whole area is isolated. And we don't find any movements, not even the waving of hands (from the victims)," said Baltazar Tribunalo, head of the Cebu Provincial Disaster Risk Reduction and Management Council in a news conference Friday.

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