The news comes as the Viacom cable network will rebrand in January as Paramount Network.

It's one and done for Spike TV's The Mist.

The Viacom-owned cable network has canceled the freshman drama based on the Stephen King novella.

Picked up straight to series in April 2016 as part of Spike's push to re-enter the original scripted space, the drama starring Morgan Spector and Frances Conroy launched in late June to solid sampling, drawing 1.2 million viewers to the premiere with live-plus-three-day Nielsen returns. However, the rest of The Mist's run could barely draw 800,000 viewers — even with DVR. Among adults 18-49, the show couldn't even crack cable's top 30 scripted series.

The Mist, produced by The Weinstein Co./Dimension TV, marked Spike's return to scripted after scrapping previous efforts including Red Mars and the Jerry Bruckheimer-produced drama Harvest, both of which were picked up straight to series.

The decision to cancel The Mist comes as Spike is set to be rebranded as Paramount Network in January as part of a larger plan to reinvigorate corporate parent Viacom.

Spike/Paramount Network president Kevin Kay told The Hollywood Reporter in March that The Mist had the potential to move to Paramount Network with a second season if the first run performed well. Instead, Paramount Network will launch with a mix of high-end scripted including The Weinstein Co.-produced Taylor Sheridan drama Yellowstone and miniseries Waco, as well as TV Land-developed entries American Woman and Heathers.