With the use of ASTRA Platform and GMS Token, Gemstra is constructing a token economic system with its own blockchain-integrated ecosystem. Gemstra intends to unlock social promoting to all the retail market with its token system.

Gemstra also provides a technological infrastructure with the Astra Platform; it goes to retailers and brands as a way to integrate and build their social selling channel. They give a leverage blockchain with knowledge placed within the fingers of sellers.

Providing this service would allow what in the Gemstra ecosystem are referred as “retailers” and types from the $24 trillion international retail economic system a way to affix social promoting.

With the open software supplied by Gemstra and an SDK, they will be able to combine them with the ASTRA platform, and use the GMS Token as ASTRA’s default trade of worth.

This GMS Token will be used for every move involved with payments. It would also be used for commission, rewards and, general governance of the ASTRA Platform.

What is Social Selling?

The art of using social networks as a way to locate and directly interact with prospects and customers is what we know as social selling.

If you want to find out about the first social sellers, you might have to go back to early in the 1900’s, when Brands hired independent representatives or “sellers” to go door by door and sell their products; this method helped thanks to its one-to-one demonstrations.

Since then the social selling model has evolved with the help of technology.

With the adoption of the Internet, social sellers have unlimited power in the market through online avenues, especially when it comes to reaching the social media.

ASTRA Platform

Gemstra will work on the ASTRA platform, a technological infrastructure used by retailers and brands as a way to integrate with and build a social selling channel; it’s often seen as the solution to democratise the model to promote equity between sellers, retailers, and brands.

With the use of the ASTRA platform, it would solve captivity issues; it liberates social selling by leveraging the blockchain to store data, processing every action involved with transactions, and decentralizing its control.

By using ASTRA, any retailer and brand will be able to participate in social selling and gain benefits from all their user-friendly protocols.

With the use of ASTRA and their GMS Token, it would be the first time that someone connects retail brands and social selling, allowing sellers to represent any variety of brands and let those retail brands to grow in their respective business industry easily.

Gemstra’s blockchain

Captive companies were the ones that dominated the social selling landscape; they kept sellers’ data in their ‘hands’ locking it and storing them.

This would come to an end with Gemstra’s vision, decentralising the space and deleveraging the risk to sellers in the traditional model.

With the use of the GMS Token in the ecosystem of Gemstra and giving a framework for rewards and governance and with Ethereum’s technology, a decentralized architecture of blockchain would allow democratizing data on a public ledger and promoting both fairness and equity in the social selling model.





Gemstra website: https://gemstra.com

By Bountyhive user BTCUpload - Affiliate link: https://bountyhive.io/r/BTCUpload

Article was originally posted on our blog: https://btcupload.com/bitcoin-news-blog/gemstra-the-future-of-social-selling