"That's where we believe ShapeScale will really hit home with consumers: Visuals are stronger motivators than numbers, especially because you can be blasting away fat and steadily gaining muscle, but the scale may never budge." Brittany Smith - Men's Fitness

"Traditional scales only track your weight, and looking in the mirror everyday makes it difficult to visualize changes that are taking place gradually. ShapeScale can give users the most accurate before and after photo that they could ever wish for." TechCrunch

"The level of detail for a home device is certainly cool...ShapeScale takes all the information it's gathered to build a 3D representation of you. It's not a gray blob or blank mannequin, but it's you, stupid expression and all." Kris Naudus - Engadget

"So basically, all the motivation ShapeScale is going to give you is the day-to-day visuals that chart your physical change. And let's be honest, that's what most people care about anyway." Jeff Bakalar - CNET

"Using infrared depth sensors and a high-res camera, ShapeScale can create an amazingly accurate 3D image of your physique, from your bulging biceps to corpulent love handles." Jon Phillips - TechHive

"ShapeScale points the way toward a future containing technology that arms people with increased self-knowledge. It is a round disc with a scanner protruding from its side. It kind of looks like some sort of teleportation device when it’s in action." Erika Rawes - Digital Trends

"Fitness trackers may help the wearer monitor their weight overtime, but these devices fall short in showing exactly where the pounds have been packed on or lost. Now, a new innovation uses 3D body scanning technology to create a 360-degree virtual avatar of the user, allowing them to see their measurements and body composition." Stacy Liberatore - Daily Mail

"The thing that I am most pleased about is that changes in the body are understood in details. You can clearly see at a glance which muscle has increased and where fat has decreased." Lifehacker