MyPillow, one of the few remaining advertisers frequently featured on Tucker Carlson’s Fox News show, is laying off more than 100 employees not even a year after the company’s founder praised President Donald Trump for creating a “booming economy.”

In a statement to HuffPost, Mike Lindell, inventor and CEO of MyPillow, told us via email that he’s in the process of launching an “online store for entrepreneurs and inventors to sell their products.”

“As we prepare for the launch of MyStore.com, we are changing the layout of our Shakopee [Minnesota] factories so the fulfillment and shipping of all MyStore products can happen here,” he says, before adding that the “new direction” means layoffs for about 150 employees.