Welcome back to our bi-monthly report, the market has been a rollercoaster over the last fortnight and the team are excited to be a part of the ever-changing industry.

Pinned Announcements

Access to features is available to team accounts and members of our Pilot Programme.

The aim of the Pilot is to gather feedback from our community in order to provide an improved platform for the wider audience.

Our site and a new app will be available to the wider public once the pilot ends, unveiling our new live features.

Development Update

Alpha App Rollout

Having tested the mobile app internally, the team has rolled out the minimum viable product (MVP) to a small sub-group of the Plutus community. Members of our Pilot Programme across both the UK and EU have downloaded the alpha app and they are currently supplying feedback to the tech team for further improvements.

The early responses have been overwhelmingly positive so far and we thank everyone for their continued support. The team are streamlining some transition states when navigating from one feature to another and a ‘change password’ bug, however, the rest of the features have proven robust. There is at least one round of iteration left before we go live publicly.

Current features included:

Access balance

Deposit funds to current account

Transfer funds between accounts

View transactions

Edit personal details

Additional features will be rolled out consistently and incrementally until we have delivered a well-rounded and superior crypto finance application.

If you are part of the Pilot Programme and you are yet to download the alpha app, please reach out to our resident Community Manager, David, on Discord for details on how to participate.

Database Migration

The team has completed our transition to a new and improved database management platform which proved a challenging and time-consuming task. As we approach public release, scalability and high availability become a greater priority, and our previous database software did not meet the required standards.

The server move will cut costs by up to 40% and improve logging, metrics, HA, autoscaling, and more. The tech team were able to implement the changeover safely with minimal downtime.

Marketing Update

Received Full Samples

The team has reached an exciting point where physical samples of all our hard work are coming through the post. The team received mock-up cards alongside the complete packaging (card-holder and mailer) and we are pleased with the aesthetic quality.

Stickers

The marketing team has sourced a high-quality and cost-effective sticker manufacturer and created several potential sticker designs. After both an internal and community vote, we have narrowed down the decision to just two designs which we plan to mail to our users alongside the Plutus Debit Cards.

User Acquisition

The team is currently building a detailed customer acquisition plan and then breaking it down into actionable chunks. This contains a heavy load of information including our target audience, key geographical locations, messaging, design, optimal marketing channels, budget allocation, ROI and more.

General Update

Compliance

In order to be compliant with our payment provider, we are implementing a Transaction Monitoring system which allows us to more efficiently screen transactions. We have carefully selected a compliance partner after some cautious considerations, and they will assist in reducing the costs of investigating and reacting to unnecessary alerts through automatic transaction monitoring.

Back Office Admin

We have just completed Phase 1 of our back-office re-design and we are now entering Phase 2 which will support the customer service team in providing helpful responses to our users.