Unwilling to let President Donald Trump take credit for anything, journalists and verified Twitter users are currently mocking the president for the font sizes on the new plaque on the U.S. Embassy in Jerusalem.

The plaque was unveiled during the opening ceremony of the new embassy in Jerusalem on Monday.

Josh Rogin, a Washington Post columnist, first noticed that Trump’s name is larger than “Jerusalem, Israel” on the plaque.

On the new U.S. embassy plaque, “Donald J. Trump” is in a larger font size than “Jerusalem, Israel” pic.twitter.com/OIkW2NJF9x — Josh Rogin (@joshrogin) May 15, 2018

Others quickly pounced on the minor detail and tied it to Trump’s ego and brand.

To you, it’s public service. To him, it’s a branding opportunity. https://t.co/YcXdXJY1mU — Will Saletan (@saletan) May 15, 2018

But remember: We are not supposed to consider this a cult of personality. https://t.co/4YKsHDC7ui — Pejman Yousefzadeh پژمان یوسف زاده (@Yousefzadeh) May 15, 2018

The “story” is reminiscent of CNN’s report that Trump got two scoops of ice cream at White House meetings while everyone else got one.

Says it all. This wasn’t about support for Israel, it was about Trump’s ego. And it was a bad decision. And innocent people died. Were killed. It’s an embarrassing and shameful day for both US and Israeli leadership. https://t.co/r2kuNE8v5y — Michael Simon (@mbsimon) May 15, 2018

This physically pains me. @realDonaldTrump YOU DO NOT OWN THE UNITED STATES. This is not a Trump Hotel. It belongs to the people. #gross https://t.co/UE03VjkxoD — teri weinberg (@TeriWeinberg) May 15, 2018

Robbin Simmons, an Emmy-award winning TV anchor, even seemed to make a joke about the size of Trump’s genitalia.

Size matters…even when talking about font size?? https://t.co/n2Q9KzHzwW — Robbin Simmons (@RobbinSimmons7) May 15, 2018

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