Donald Trump just can’t help himself.

Even when he has something good to say about military veterans ― like those standing behind him Thursday night at a campaign event in Selma, North Carolina ― the GOP nominee just couldn’t pass up an opportunity for a little self-promotion.

“They’re so much more brave than me, I wouldn’t have done what they did,” Trump said. “I’m brave in other ways ― I’m financially brave. Big deal. These are real brave.”

There have been many stories about Trump’s “financial bravery” this election. For instance, it probably took a lot of guts avoiding hundreds of millions in taxes by using other people’s money. Or retooling his charity to give away somebody else’s money and claim the credit for himself. Or refusing to release his tax returns, a practice followed by every major party nominee over the last 40 years.

Trump’s humblebrag on Thursday isn’t the first time he has taken advantage of veterans with his comments. In August, Trump thanked an Iraq War veteran who had given him his Purple Heart as a gift prior to taking the stage.

“I always wanted to get the Purple Heart,” Trump said. “This was much easier.”

Trump received four draft deferments for college and one for “bone spurs in his heels” during the Vietnam War, The New York Times reported.

Editor’s note: Donald Trump regularly incites political violence and is a serial liar, rampant xenophobe, racist, misogynist and birther who has repeatedly pledged to ban all Muslims — 1.6 billion members of an entire religion — from entering the U.S.