PreviousNext

Here’s an example of sexism in the media. It’s very subtle, but it’s insidious, and it’s everywhere.

Men’s washroom and women’s washroom, each with an ad in the mirror. Both ads are for the same car. However, the text is slightly changed - in the men’s, it tells you that you look a million bucks but would look even better in that car. In the women’s, it gives you concern that you’re having a bad hair day but that’d be okay if you had that car.

The men’s ad assumes you’re confident and powerful and tries to optimize that image. The women’s ad undermines your opinion of yourself and tells you how to fix it.

Seriously. That shit is fucked.

6 years agoMay 28, 2014 Reblog