The Lei Feng channel, which broadcasts in the northeastern city of Fushan, takes its name from a young People's Liberation Army soldier who died in the 1960s, and has since been held up as a model of selflessness and modesty in Chinese government propaganda. The channel's manager says he wants local people to display those same qualities. "We want to see something about the brighter side of human nature, not darker issues such as murder or fire, so that we can feel better after watching," Shang Zeyou tells the official China Youth Daily . The channel belongs to the local state-owned broadcaster, and puts out about an hour of original programming per day.