A recent paraphrase from a Beginner Mustachian:

“Hey MMM. I can see the financial benefits of your lifestyle. But I just have different tastes. I like my better wine, and my husband really likes his books and his iPad. So we figure that if we would really enjoy something, we might as well get it. And, you know, at this stage we can really afford it.”

– person who still has mortgage debt and a cost of living that will require them to work for the next 20 years.

Mustachians like you and I are engaged in a lifelong process of increasing our wealth.

In the beginning stage, the goal is mostly monetary wealth, and I see no problem with that. Money is a big and exciting part of our culture. And most of us start out with our arms and legs tangled up in the stuff to the point that it is a source of stress, status, and a loss of autonomy. The need for money is forcing us to set alarm clocks and drive to other cities every morning, give up on the chance of raising our own kids, and sign up for terms of voluntary slavery that can extend 45 years or longer. When you arrive at the door of the Temple of Mustachianism in this condition, it is natural that you’ll have your mind on your money and your money on your mind.

But as powerful as the problem of money seems to a beginner, there really is a solution. Applying the principles of this blog (or many of the other books and websites on financial independence) will almost certainly make you wealthy enough to be free from the need to work for money in a reasonable amount of time.

But then what? The pursuit of wealth still continues, but it just moves to the higher level of accumulating Life Wealth. Freedom, self-actualization, learning, generosity, and other fancy stuff that seems like an untouchable luxury to someone who is struggling to survive, will become your day-to-day challenge. And it’s a happy place, although not one without its own pitfalls.

Now that I’m really old (38 next month), I’ve had a chance to study both sides for quite a few years. And there really is a pattern that shows up as people transition from desperate consumer to seasoned retiree.

That pattern could be summed up like this: “Getting rich is more mental than it is tactical“.

When people first start reading up on how we’re all becoming rich here, their first questions are ones like these:

“How could I possibly live on 50% of my income? Or 25%?”

“How can I cut costs? What are your top three tips?”

“Why is your electric bill a third of mine, and your grocery bill half?”

“How will you pay for your healthcare? Your son’s education? Valuable travel experiences?”

They’re all good questions. But you’ll notice that they are tactical in nature. People want tips and recipes for saving money.

Solid tips are valuable resources, but they work a lot better if they are combined with changes to your mind that make the tips turn into real improvements in your lifestyle, rather than temporary deprivations which are simply means to the end of getting more money in the bank.

“What do you mean, changes to my mind? We’re all born with a certain mind, and it’s fixed for our whole lifetimes. I just want the money-saving tips please, Mustache.”

If you find yourself agreeing even remotely with that statement, I’m excited on your behalf, because it means we have a lot more to learn together.

Even if you’ve never heard of the ancient art of controlling your own mind, that doesn’t mean your noggin is an untouched virgin which has never been modified. It just means that until this point, someone else has been doing all the controlling. Your cultural values and beliefs, your attitudes towards hard work and struggle, and virtually all of your desires to own anything, from a certain style of house to a vacation destination, have been programmed into you by the outside world. Most of your desires are not your own!

To balance the scale a little, all you need to do is understand that you can program your own mind in completely the opposite way. You can build habits, you can eliminate most of your irrational fears, and you can even eliminate most of your irrational desires. The idea of programming your own mind is extremely powerful, it has been practiced since even before the ancient Greeks (see: Stoicism), and it’s relatively easy to do. And yet it’s a practice so rare that the standard Joe Consumer type will think you are a magical superhero if you have the ability to do it. Don’t believe me? Check out this quote:

A man is rich in proportion to the number of things he can afford to let alone. Old-time Mustachian H.D. Thoreau, 1817-1862

Is this antique, folksy wisdom that no longer applies in the modern world now that iPads have been invented? Or is Thoreau actually a mind-control badass who figured something out that most people who have come after him have forgotten?

The answer is of course option b). You really ARE rich according to how many things you can train yourself NOT to want. But note that this is completely different than just perpetually wanting things, and aching inside every time you can’t buy them. It’s a much more powerful skill.

One of my friends has a $75,000 motorboat. I have more than enough money to buy a boat just like his and park it next to him in the marina. I wouldn’t even have to come out of retirement to be able to afford this purchase. But yet somehow, I don’t even want a motorboat. Even with ten times my current wealth, or one thousand times, I still would not want the boat, or a luxury car, or even a bigger house.

This freedom from desire is actually making me richer, because it allows me to focus on things other than things. And as it turns out, wanting less is an age-old recipe for having a much better life. But to believe it, you need to have control of your own mind at first. So let’s start getting some of that control right now, with a couple of examples.

Let’s suppose you want the latest iPad. You want it because it is convenient to be able to look at pictures and websites and books and play music around the house. Sure, you already have other computers that do those things, but the iPad is special because it lets you do them while holding it in one hand, sitting on the couch.

Wow, that couch is pretty convenient too, isn’t it? It is comfortable, enjoyable, convenient, and joyful to sit and lie on your couch. In fact, wouldn’t it be best to just lie on that couch all day? Forever? Yeah! Maybe you could even hook it up with a catheter and a bedpan, and a friend or robot could bring you all your food on the couch too. With each release, the latest iPad could be delivered to you, and you’d have the most convenient and comfortable and effort-free life ever.

Maybe you were with me for the first bit of that paragraph, but it probably lost its appeal by the time we reached the end, right? And indeed, with proper understanding, almost any consumer purchase (and almost any bad habit) these days, beyond the necessities, should start to sound like a catheter and a bedpan to you.

“I really like my Land Rover, and I deserve it because I’m a big executive now. It’s much faster than biking those five miles to work. Especially since I don’t want to arrive at work all sweaty”. Uh-huh. And it’s much more convenient than a compact hatchback, because you don’t have to bend your knees to get into the driver’s seat. And you no longer have to wait a whole ten seconds to accelerate to 60MPH, because it has a big enough engine to pull its enormous bulk to that speed in only six seconds. Would you, by any chance, like a catheter and a bedpan to go with that?

“I like running my A/C at 72 degrees, because it’s just so nice to come in out of the Texas heat into a fresh, cool house. Then I do the laundry and use my electric clothes dryer to get crisp, hot clothes ready to wear without all that hassle of hanging them up to dry”. Uh-huh. If only your clothes were equipped with catheters and bedpans, then you’d really be set, wouldn’t you!?

We could go on and on with this theme (and you’re welcome to do so in the comments, because I find it pretty funny). But the bottom line is, virtually everything we buy is actually a form of false happiness, a slippery slope that ends at the catheter and the bedpan, and the earlier on the slope that you catch yourself, the richer and happier you will be.

not buying it instead. Mockingly offer yourself a catheter and a bedpan as a substitute. Mental Exercise: The next time you really want to buy some sort of treat for yourself, whether it’s a latte or a Mercedes, try the trick ofinstead. Mockingly offer yourself a catheter and a bedpan as a substitute. Then over the coming months, make a note of your feelings of desire for that item you skipped. How do you feel about not owning it? Are you happy? What are you doing with the time and money that would have been spent in acquiring that item? How do you feel about the accomplishment of voluntarily controlling your urge to buy something? Do you feel more in control of your life in general? Repeat the experiment with more items over time, and note the change in your feelings

Once you master this basic mental framework, you are truly ready to breeze through the tactical aspect of getting rich. Now that you know that virtually no purchases, regardless of their convenience or enjoyability, will actually make you happier, you can instead make the decision based on whether or not you can afford it.

You just need a new definition of “can I afford it?”

If you still need to work for money, or at the very least, if you’re not saving at least 50% of your take-home pay, you can not afford it. Where “it” is anything.

In certain cases, you will still buy things you can’t afford. Groceries are a good example. A bike is another one, because like all good investments it earns you money rather than costing you. Housing, clothing, and plain old FUN with your friends and family are also things worth buying when you can’t afford them. But your decision-making process will simply be made differently – you’ll be maximizing the Lifetime Wealth delivered by each spending decision, rather than the convenience or short-term pleasure.

You’ll have more fun in both the short term and the long term. You just won’t have as much of that catheter-and-bedpan “convenience” we’ve all been spending our money on up to this point.

Only by gaining control of your mind and the conveyor belt of false desires it serves up, can you get true freedom in your life. Freedom, unlike convenience, can really bring happiness. It’s a bit dizzying, and maybe even a bit difficult. But once again, it is the good kind of difficulty.

So who is up for some difficulty?