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Why is it that despite your excellent arguments, you can’t seem to get any traction with a lot of people? Is it enough to appeal to people’s reason? Jonathan Haidt offers a provocative argument about how people come to hold their views.

About the Guest

Jonathan Haidt is a social psychologist and the Thomas Cooley Professor of Ethical Leadership at New York University’s Stern School of Business.

Book Discussed

The Righteous Mind: Why Good People Are Divided by Politics and Religion

Book Mentioned

Dale Carnegie, How to Win Friends and Influence People

Article Mentioned

“Understanding Libertarian Morality”

Websites Mentioned

YourMorals.org

Parlio.com

Professional Page

Jonathan Haidt

Guest’s Twitter

@jonhaidt

Related Episode

Ep. 393 How to Persuade People: Tom and Michael Malice Discuss

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