Taylor Swift has made her comeback with her Brendon Urie collaboration ME!, and there’s a lot to unpack.

After counting down for weeks til 26 April, Taylor dropped her new single and accompanying music video in the wee hours.

And because the Swifties are basically trained detectives, countless Easter eggs have already been discovered in the quirky and colourful ME! MV.


Taylor, 29, did warn us that there was a lot to look out for, writing on YouTube: ‘Okay regarding Easter Eggs.. there are a lot of them in this video. Some you’ll find out right away and some will take a minute to reveal their meaning (omg why am I talking like a sorcerer).’



So what is hiding amongst the pastel palette and kitsch dance routines?

THE END OF THE REPUTATION ERA

Sorry Karyn (Picture: VEVO/Youtube)

We guessed that Taylor was leaning towards a softer era when she debuted her new floral merch, and the opening seconds of ME! prove that the Reputation era is dead.

Karyn the Snake was a main fixture of Taylor’s last album, as she reclaimed the ‘snake’ insult used by Kim Kardashian against her to accompany her bad girl persona. However, the opening frames of the ME! MV show a snake slithering across the ground, before bursting into a cloud of butterflies. Not exactly subtle.

Taylor also descends the staircase from the Look What You Made Me Do video to a brighter, sunnier climate, and picks up a phone. Remember when the old Taylor couldn’t come to the phone because she’s dead? Well, she’s back, baby.

The lyrics also allude to the LWYMMD video, with Tay singing: ‘I’m the only one of me, baby that’s the fun of me’ – a reference to all the different Taylors that appeared in the vid for her last lead single.

THE DIXIE CHICKS

They are very cool chicks (Picture: VEVO/Youtube)

It seems like Taylor is hinting that she will be collaborating with fellow country gals The Dixie Chicks in the near future.

As Taylor sings about ‘cool chicks’, Brendon Urie can be seen standing against a wall covered in pictures of literal chicks wearing sunglasses. However, there’s also a frame containing a painting of The Dixie Chicks.

The band responded to their cameo with an eyes emoji on Twitter, with Tay replying: ‘Chicks stans never unstan.’

DID TAYLOR GET A NEW CAT?

There’s cats a plenty in the video (Picture: Vevo)

Taylor’s cats Meredith and Olivia make a cameo as Taylor and Brendon argue in front of their ‘daughters’ (in French) at the start of the video.

But has Taylor’s feline family grown?

Brendon proposes to Taylor, but she turns up her nose at the ring; however, she is more than enamoured when he presents her with a new kitten.

Does this mirror real life?

THE POWER OF SEVEN

TS7 is looming (Picture: VEVO/Youtube)

TS7 marks Taylor’s seventh studio album, and the number seven is scattered throughout the ME! video.

When the star emerges from the house to dance in a yellow suit, her backing dancers surrounded her with seven briefcases – representing Taylor Swift, Fearless, Speak Now, Red, 1989, Reputation and her upcoming album.

Taylor also has seven costume changes.

TAYLOR SWIFT GOING BACK TO HER COUNTRY ROOTS?

Yee haw (Picture: Vevo)

If the Dixie Chicks reference didn’t confirm it, well, the cowboy boots certainly do it.



As Taylor dances with Brendon on a platform near the end of the video, she is wearing a pair of cowboy boots.

Taylor has moved away from her country sound ever since Red and 1989, but could she be stepping back into that genre once more?

TS7 RELEASE DATE CONFIRMED?

A clock in the video is set to 8.30 – and while that could have just been the time, we reckon it hides a clue.

Could TS7 drop on 30 August?

THE SECRET LIFE OF PETS 2

Not exactly in the video, but it seems ME! will be on the soundtrack of The Secret Life Of Pets 2. Eagle-eyed fans noticed that the ME! filter was used over the latest trailer of the animated film on YouTube.

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