If there’s someone who doesn’t have a lot of time to use their hands, it’s Cookie Monster. That’s because he’s too busy making, of course, cookies. Apple captures this perfectly in their newest ad, which debuted Wednesday on YouTube, for the iPhone 6s, featuring a hands-free Siri to help Cookie Monster wait for his cookies to come out of the oven.

While we might not all be as obsessed with cookies as this particular monster, we could definitely use the same features he uses every day. The biggest one? Saying, “Hey, Siri,” which opens up Siri without anyone needing to press the center button.