Reuters has just published an exclusive article which reports that Game of Thrones: The Complete First Season has the highest first week sales ever for an HBO release. The report states that HBO sold approximately 350,000 copies of the box set in the US and Canada during its first seven days on sale.

HBO’s award-winning fantasy drama “Game of Thrones” has earned a new crown: the largest first-week DVD sales among any series in the cable network’s history. Season one DVD sales reached about 350,000 units in the first seven days following its March 6 release, the network said on Thursday. That pace ranks ahead of other popular HBO series including “The Sopranos,” “Sex and the City” and “True Blood.” The DVD sales indicate strong interest in “Game of Thrones” ahead of the second season, which starts April 1.

HBO also announced via Reuters that Thrones received the most ever digital downloads (iTunes, Amazon VOD, etc.) for an HBO series in its first week, as well.

“What we are seeing is ‘Game of Thrones’ being a hit across all platforms-network, disc and digital,” said Henry McGee, president of HBO Home Entertainment.

Winter Is Coming: How about that? Highest first week sales ever for HBO. And HBO has had some very popular series that sell really well. This is an impressive showing. The season two premiere ratings should be HUGE.