DirecTV was ecstatic and said in a statement: "The FCC's order today eliminating the terrestrial loophole is a big win for consumers and fair competition in the marketplace. We vigorously applaud the FCC for recognizing that withholding cable-owned regional sports networks from noncable competitors significantly hinders competition and is anticonsumer. We are looking forward to offering DirecTV customers the local sports programming they have been denied for so many years."