ComicBook.com received an interesting box from Marvel and Coca-Cola today.

Inside the branded red box was six Coca-Cola cans, each with a minimalist, stylized rendition of a different Marvel character – Captain America, Iron Man, Ant-Man, Black Widow, Hulk, and Falcon – and marked as that character’s “First Edition.” Each design replaces the character’s eyes with a representative icon, such as Captain America’s shield or an ant for Ant-Man.

The cans were accompanied by a card reading, “The Big Game is just the beginning. Follow @CocaCola to watch he story unfold.” The card is dated for Feb. 7, the date of Super Bowl 50.

The box seems to be teasing a Coca-Cola commercial that will feature Marvel characters, perhaps leading to a wide release of the stylized cans.