Jeep buyers just can't resist personalizing their Wranglers. The Jeep Performance Parts catalog offers an extensive menu of Mopar parts that Wrangler owners can pick and choosing à la carte—90 percent of Wranglers are fitted with at least one Mopar accessory by their owners, we've been told. Now for those who want the look of a serious off-road-modified Wrangler without investing their own precious time poring over the catalog and wrenching on weekends, Jeep is offering a prix fixe factory-modified Wrangler that will be sold in limited numbers as the JPP 20.

The basis for the JPP 20 is a Wrangler Unlimited Sport S painted either Ocean Blue or White and powered by your choice of three available engines, including a turbo four, a V-6, or the EcoDiesel. A few key options come standard, including the technology, safety, towing, and heavy-duty electrical packages, as well as an automatic transmission. This adds up to a $40,775 cost basis with the entry 2.0-liter turbo four-cylinder engine before any Mopar gear or other factory options are added.

Most of the parts will be installed by factory-trained technicians in the Mopar Custom Shop nearest the Wrangler's Toledo birthplace before being delivered to a dealership. Customers purchasing a JPP 20 are then encouraged to involve their dealership in further customizing their Jeep because the purchase price will include a customer credit to be applied toward installation of a JPP 2.0-inch lift kit, JPP 5-inch and/or 7-inch off-road LED light kits, and/or a choice of one of five available JPP off-road wheel sets mounted with an appropriate matching set of tires. The catalog pricing for that tallies to $4,275 before tires, but it's still unclear what percentage of that will be credited or included in the purchase price.

The catalog parts that comprise the JPP 20 package start up front with a steel bumper and skidplate. A waterproof JPP Rubicon winch mounts to that bumper and comes complete with 100 feet of Warn Spydura synthetic rope. A mesh bikini top and steel tube replacement doors keep the fresh air flowing, while kits that relocate the mirrors to the body keep things street-legal. Heavy-duty rock rails protect the side rocker panels, and out back there's a swing-door reinforcement kit that allows a bigger, heavier spare tire and wheel to be mounted. Another kit relocates the center high-mount stop light to within the spare wheel.

On the design side, there's an American flag hood graphic, blackout decals for the front fender vents, JPP graphics for the rear quarter panels, laser-etched forged JPP badges for the fender and swing gate, and a blacked-out fuel door. Inside there's a full Katzkin Tuscany leather seat upholstery upgrade replete with JPP logos on the front seatbacks, along with Mopar all-weather floor mats that connect to the Wrangler's standard floor drains so there's no need to remove them to drain. In back, a Mopar cargo tray kit protects the seat backs and cargo area. Each JPP 20 will also come with an owner's kit, which includes a personalized booklet and other memorabilia.

Mopar always likes to remind us that its parts are all tested to the equivalent of 150,000 miles of on- and off-road driving, temperature tested from -40 to 203 degrees Farenheit, subjected to impact testing to ensure safety where applicable, corrosion tested to simulate a decade of Rust Belt abuse, and tested for vehicle electrical system compatibility. I can personally vouch for this, having been involved in arranging such testing for Mopar ski racks back in the mid-1980s.

When we add up the catalog parts we can find, these standard installed items (the tube doors and bikini top come packed on the inside for subsequent use) tally to about $8,300, which along with the $4,275 that might be included as customer credit, brings the apparent face value of a 2.0-liter JPP 20 to just over $53,000. That's about $4,000 above the base price of a Wrangler Unlimited Rubicon—of which you're bound to see a heck of a lot more running around. So if you're one of those who'd rather splurge on a prix fixe, all-inclusive off-road feast than sample from the à la carte menu, get ready to order your JPP 20 in the second quarter for summer delivery.