Chinese smartphone startup OnePlus caught our attention in April with its high-end, low-price "One" model, which launched the following month in the form of a strange, invite-only sales system. Even we had to scrounge to secure a unit of our own, and while we enjoyed its price-to-performance ratio and its default use of the Cyanogenmod fork of Android, we weren't hot on what a pain it was to get the phone in our hands.

On Monday, the company finally responded with a long-awaited upgrade to its sales model. Starting October 27, interested shoppers will be able to pre-order a OnePlus One phone of their own, and the company has already opened a pre-pre-order site full of instructions and the ability to create a OnePlus account to speed the ordering process come next week.

A OnePlus blog post on Monday clarified that over 20,000 invites went out to interested shoppers through October, which gave the company confidence enough to expand its ordering system. Even so, the company still reminded shoppers of statements made by OnePlus director Carl Pei last month. "We have to be conservative and only produce the amount of devices we’re 100 percent sure will be sold," he wrote on the company's blog, explaining that the devices' minuscule profit margin will keep any initial pre-order campaign thin on supply.

Assuming your pre-pre-order is set correctly—and you beat the rest of the drooling phone mobs to placing a successful order—you can look forward to the unlocked device setting you back $299 (16 GB) or $349 (64 GB) next week.