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On a sunny Saturday in summer, downtown’s 104 Street represents some of the best Edmonton has to offer.

Attracted by the carefully curated offerings of City Market and the feisty spirit of independent cafes and owner-operated retailers, some 30,000 folks flood the streets.

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Some are among the 1,200 residents of the area who may, in their pajama pants, pop over to the Blue Plate Diner to grab takeout eggs Bennie. Others are visitors, sipping Intelligentsia coffee outside Credo. They sport dogs, scarves and hipster sunglasses while pondering whether to lunch at Cavern before picking up truffles at Jacek Chocolate Couture, or vice versa? Maybe they should nip over to the Neon Sign Museum first?

Hockey jerseys are few and far between.

But when Rogers Place swings into action, and thousands more citizens descend for the 150 hockey games, concerts and other events anticipated in its first year, the vibe of 104 Street is going to change.