This will be a long blog post, but an important one. It is about the TPP, the IP chapter, and how a group of NZ organisations actually managed to help beat back the US Government and the corporates they were fighting for.

First I want to talk about critics of the TPP, and how you can divide them into three categories. They are:

1 – Opponents of all trade deals

There are some people who are opposed to all trade deals. They have a honest belief that either trade deals are bad, or trade is bad. A couple of examples are Jane Kelsey and the Greens.

Jane Kelsey has opposed (as far as I can tell) every trade deal NZ has ever signed up to. It doesn’t matter what the details are, she has campaigned against it. She has a world view that is basically protectionism is economically good, and no amount of evidence will sway her views.

Kelsey has every right to her views (though I do grumble that she seems to spend a large proportion of her time as a taxpayer funded academic running campaigns), but the reality is that Kelsey will never influence the details of a trade detail, because people know that nothing they agree to will ever stop her being a critic. She can make a deal more unpopular with voters, but no one in Government ever asks the question “Will this satisfy the demands of Jane Kelsey”.

I’m not trying to personalise it on Professor Kelsey. There are many others like her, who are against petty much all trade deals.

The Greens have voted against against (I think) every trade agreement. Their opposition seems to be more because of their belief that trade harms the environment, and we should grow and produce everything we need locally. So again, no one ever asks what is needed to get the Greens do support a trade deal – it is basically impossible.

2 – Opponents because of who the Government is

This is basically the Labour Party, and some of their supporters. If Labour were in Government I have no doubt the TPP would look very similar to what was announced this week, and they would be signing up to it. They are not opposed to the TPP (well not most of their caucus), but because National is in Government they just see it as a weapon to attack with. Just like the flag referendum.

I don’t mind oppositions attacking Governments for things which they honestly disagree on – for example labour laws and the like. But it does get tiring when you know their opposition is only because they are not in Government themselves. It is worth remembering the TPP started under Labour. They also did a great trade deal with China, which has been hugely beneficial. If it was National that had done the trade deal with China, I suspect Labour would be condemning it.

So in the end these opponents do not get much traction either, because their opposition is more about who the Government is, than what is in the TPP. That doesn’t mean their criticism do not have validity, just that their motivations are more about bashing the Government.

3 – Opponents of some proposed details

The last category is what I want to focus on. It is individual and groups who have been critical of what might be in the TPP, because they think certain aspects would be bad for their area of interest if included.

These opponents are not against the TPP regardless of what is in it. They’re not for it either. They’re people saying “We don’t want X in there” but if X is not there, then we don’t have a view on it.

That might be a health group on keeping the Pharmac model, or ICT groups on the details of the e-commerce and intellectual property chapters. The latter is what I want to focus on, and tell a story about the battle here.

The US wish list on intellectual property

The first post I can find I did on the TPP was about how despite being a big supporter of free trade, I was concerned about the US wishlist in TPP. I quoted Rick Shera on how it could affect us:

Rights holders would be allowed to prevent parallel imports

Massive extension of copyright terms, from life of author plus 50 years, to 70 years

Circumventing a Technological Protection Measure (TPM) will to be a criminal offence even if the work it protects is in the public domain or you want to exercise fair dealing rights like educational use or current affairs reporting

The return of guilt upon accusation three strikes Internet termination laws

Forcing us to reverse the decision recently taken to exclude software from being patentable

Introducing statutory damages (which give rights holders windfall damages up to 3 times their actual losses)

ISP policing of IP rights including a requirement for ISPs to give up their customers’ identities when they receive a mere allegation from a rights holder

Criminal liability even where the infringement has no commercial value at all

Pushing Courts to impose imprisonment as the default sentence for infringement even where no monetary benefit is obtained

These provisions would have been truly horrible, if they had been agreed to. The good thing is that with the exception of the extension of the term (which is more a copyright than Internet issue) the US got beaten back on pretty much all of this. I’m not saying the IP chapter is great (there are still a couple of areas of concern which we need to see the detail on) but this truly horrible stuff is not in there – software is not patentable still, parallel importing remains legal, you can circumvent TPMs for legal purposes, ISPs don’t face extra liability, no changes to our three strikes law for filesharing infringing (which rights holders don’t like).

So why did the US not get its way on much in this chapter? Is it because it was an unimportant chapter? No, far from it. For several years it has been said that the IP chapter will be one of the most difficult. Many in the media thought the big battle was Pharmac, but in reality that was never at great risk. The PM and others had often said that the IP chapter was one of the big challenges.

This was a concern, as those of us against the US demands, were worried that the IP chapter would be traded at the lost moment with the US, in order to gain a better deal elsewhere. We wanted to stop that happening, and make the price of compromising on the IP chapter too high, so what did we do.

By we I mean groups such as InternetNZ, IITP, TUANZ and NZ Rise. I don’t speak for any of them, this is just my views as someone who was involved.

Set the tone right

It was important that we were not seen as just against TPP regardless. We were against an IP chapter that was bad for NZ. While we would work with other critics such as Jane Kelsey (and inform them of our concerns), it was vital not to be seen as anti-TPP regardless. You lose influence if you do that.

We also tried to have it about ICT and Internet industries being important for NZ’s future and don’t trade away their interests for those of commodity industries.

Be specific

Another key was not just to rant about secret negotiations (even though criticism of the process was made), selling out sovereignty, attacking Hollywood corporations. It was to be specific as to what measures were opposed, the impact on NZ of them, and putting up alternative provisions.

Meet NZ negotiators

Many meetings were arranged with negotiators with MFAT and MBIE. And they were extremely professional, and useful. The negotiators do not set policy (Ministers do), but they will tell you what their position is, listen to your concerns, and make sure they understand them.

They would also share information on the negotiations. They are not allowed to sit down with you and show you a copy of the proposed texts (unless every negotiating country agreed). But they could tell you in some detail what the issues are, and what the NZG position currently was. And thanks to texts being leaked on Wikileaks, we actually got verified that the NZ negotiators were advocating exactly what they told us they were, and resisting the US demands.

They also were useful in giving us some idea of which countries were with us on these issues, and which were not, and which were yet to take a position. Again, not in exact detail which would breach confidentiality, but some useful steers.

The key here is that while the exact negotiating texts were secret, stakeholders could gain information on proceedings by engaging with the process – and not just corporates, but civil society groups also. Engaging with the process works, rather than just shouting slogans.

Also at least one meeting was held (possibly more) with the Trade Negotiations Minister, Tim Groser. I did not attend, but understand he was very up to speed with the issues around the IP chapter. Meetings were also held with the ICT Minister, so she could be a voice for the industry if Cabinet discussed details.

It also became apparent to me that other Ministers, up to and including the PM, were aware of the issues around the Internet and the IP chapter. In fact as I said earlier, the PM said fairly early on that the IP chapter might be the toughest.

Meet TPP supporters

We met supporters of the TPP such as NZ International Business Forum (Stephen Jacobi). We explained that our potential opposition was issues based. If certain provisions were in the TPP, we would be opposing and criticising it. But if they were not there, then mostly we would have no view.

We know that most business groups would support the TPP, regardless of the IP chapter. What we wanted to get across, was that if they could use their influence to get an IP chapter that was more palatable to us, then there would be less domestic opposition.

The meetings were cordial, and useful.

I can’t recall exactly other meetings we had, but off memory there was some dialogue also with the US Embassy and Federated Farmers.

Attend the Negotiations

Staff were sent to some of the international negotiations rounds. Why, if you are not allowed in the negotiating room? Well, a lot happens in the side events and public forums. You can set up stands handing out information on your views, you can chat to NZ negotiators, you can get to meet the negotiators from other countries, and also develop links with other third party groups who share your concerns.

The staffer who attended some of these for the NZ group did an excellent job in building networks, organising events and getting our message across. It was an excellent investment in sending her.

Build a coalition locally

A local coalition was set up – called the Fair Deal coalition. It was set up to critique and oppose the US demands, but also to put pressure on the NZ Government to stick to its position. We wanted to make any backing down politically painful. A quote from the site is:

The US wants copyright standards that would force change to New Zealand’s copyright laws. We want you to know more about what’s at stake so that you can have a say now, before the deal is done. The good news is that we know – from another leaked document – that the NZ copyright team went into TPP talks looking for fair copyright (and other intellectual property) standards. Now is the time to stand behind our team and support a Fair Deal for New Zealand.

NZ members were InternetNZ, NZ Rise, Creative Freedom Foundation, Blind Foundation, TUANZ, Consumer, IITP, Trade Me, NZ Open Source Society, LIANZA, Tech Liberty and Scoop.

The tone wasn’t to attack the Government, but to pressure the Government to stand firm.

Build a coalition globally

At the beginning of the negotiations, NZ was quite exposed. The US was pushing hard for their wishlist, NZ was the most staunch against, and we had few allies. Many were not focused on it much, and Australia even seemed to be backing the US.

The NZ negotiators made it pretty clear that if we are alone there, then we need to compromise more. So we went about building a wider coalition.

Through attendance at the actual meetings, links were made to other groups in the countries negotiating the TPP. An alliance was formed with Public Citizen, Open Media, Australian Digital Alliance, Consumers International, EFF etc. Gradually more and more countries came to siding with the NZ position.

Note I am not suggesting this is solely or even mainly due to the work of the alliance, but I do believe it did have an impact.

Also crucially, we tried to soften the US position. Their position was reflecting the demands of Hollywood associated creative industries. In fact many of the staff in the IP area of the Trade team, had worked for lobby groups there. But then big US IT companies started lobbying, saying they did not support some of the US position. This helped weaken the US stance, as it was no longer unambiguous what Us businesses wanted.

Host the negotiations

Auckland hosted the 15th round of negotiations in December 2012. This was great as it gave us a great opportunity to interact. There were a number of initiatives as part of that, but the most significant was we hosted a lunch for all the IP negotiators from all the countries. I think they all had someone attend, and most importantly the US did.

Over the lunch a few of us spoke, on various aspects and outlined what our issues and concerns were. My role was to talk about the politics, and explain how NZ had just had several big fights on IP law – the blackout campaign, ACTA, patent law, a new copyright act – and I doubted any Government would want to be explaining why the hard fought compromise that had been achieved was now going to be upended. I also talked on Dotcom and how he is alleging Key and Obama did a deal with Hollywood to lock him up, in exhchange for the TPP – and while that may be nonsense, could they imagine a NZ PM standing up and saying “We’ve decided to change our copyright and IP laws to please Hollywood”. The point was that if you demand something a Government is simply politically unable to deliver, then you won’t get an agreement (like Canada on dairy – political cost too high).

And this is partly why the only major change appears to be length of copyright, rather than stuff more directly affecting the Internet. And don’t get me wrong – I am against the extension, but from my point of view it is less harmful than what else the US was demanding, and if we had to compromise on something – that is the lesser evil from an Internet point of view.

Constructive opposition does make a difference

The point of all this, is that constructive engagement, criticism and even at times opposition can make a difference. When you work with the Government and negotiators in good faith, you can have influence and get better outcomes (even if still sub-optimal) than without your involvement. You do a mixture of loud noisy activism (postcard campaigns, petitions, public meetings) and behind the scenes diplomacy – but always with a consistent principled message that we are not anti TPP (or pro TPP), just anti these provisions.

I’m actually very proud that the NZ ICT industry and civil society managed to run a very effective and principled campaign, that was overall remarkably successful – especially against the power of the US Government, and very wealthy and powerful firms in the US. One can be cynical about aspects of politics (such as the secrecy), but one can also celebrate that spending time and money on sticking up for your beliefs can work, and logical well reasoned arguments can beat vested interests.

Again do not take any of this to suggest the ICT industry now thinks the TPP is great. I don’t speak for them, and from what I have observed views are as diverse within it, as elsewhere. Some still think it is the worst thing ever and the end of democracy, and others think it is a great deal. I personally think it is an overall positive deal, and actually pleasantly surprised that we managed to get a deal, with most (not all) of the nasty IP provisions defanged.

But there is a lesson here for other groups, and individuals. Constructive opposition and criticism can achieve far far more, than just blanket negativity and attack.

The groups involved in the Far Deal coalition, both locally and globally, should be proud of what they managed to achieve, against formidable odds. Also I give credit to the professional negotiators from MFAT and MBIE who I think did a very good job of holding the line.

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