Not all rides need to be powerful to be bold. Some are bold just for their design and, in the case of one RV that recently sold in Dubai, for being the world’s most expensive.

That’s the claim being made for the 40-foot-long eleMMent Palazzo, from Austrian company Marchi Mobile. It sold for a purported asking price of $3 million. That is somewhat understandable considering its outside is supposedly covered in gold.

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But it is still a lot of money for something that could be considered a lot of ugly – at least on the outside. It looks like one of those creatures of the deep caught on camera during the raising of the Titantic. To drive something this hideous you need to have some deep pockets.





EleMment Palazzo in gold.

However, as your mom used to tell you (unless she was really shallow) beauty is on the inside. That’s where the element Palazzo shines. It comes with its own, as CNN describes it, “portable, push-button, pop-up rooftop terrace.” It also features a pop-up cocktail lounge, a fireplace, a master bedroom, and underfloor heating.

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It’s also a double decker. Both the master bedroom, with an ensuite bathroom, and the cockpit are on the second floor. Its most appealing feature is it can even clean itself after a dusty day of motoring through the desert.

Speaking of motoring, most surprisingly, you could drive this beast down the desert motorways and not tie up traffic – at least for its speed. It tops out at 93 mph.