The official website for the television anime of Tomo Hanama 's Kawaikereba Hentai demo Suki ni Natte Kuremasuka? light novel series began streaming a new promotional video for the anime on Monday. The video reveals the anime's July 8 premiere date.

The anime will premiere on AT-X on July 8, on Tokyo MX and MBS on July 9, and on BS11 on July 10.

Previously announced cast members include:

Itsuki Imazaki ( Recorder and Randsell Mi , Magical Somera-chan ) is directing the anime at Geek Toys , with Seven credited for animation production assistance. Kenichi Yamashita ( Pittanko! Nekozakana , Holmes of Kyoto ) is supervising the anime's scripts. Yōsuke Itō ( King's Game The Animation , Holmes of Kyoto ) is designing the characters and is also the chief animation director. Yasunori Ebina ( After the Rain , Gabriel DropOut ) is the sound director. Youichi Sakai is composing the music. Ayaka Ohashi is performing the opening song "Daisuki." Mia Regina is performing the ending song "Mubyū no Hana" (Infallible Flower).

The romantic comedy begins when a love letter arrives out of the blue for Keiki Kiryū, an ordinary high school student who has never had a girlfriend as long as he has been alive. The letter does not include the sender's name — but the letter does include white panties. In the process of investigating who could be his "Cinderella who left behind her panties," Keiki discovers every candidate is uniquely perverted and desperately interested in having him participate in their perversion.

Hanama launched the light novel series with illustrations by sune in January 25, 2017. The artist CHuN ( Friendly Land ) is serializing a manga adaptation in Kadokawa 's Monthly Dragon Age magazine.