Today, the company has announced that it's opening up the platform to device makers that are making their own solutions that have Alexa built in. So third party creators building with the Alexa Voice Service (AVS) can register their products with Alexa for Business, and they can be managed as shared devices in organizations.

It's still early days for Alexa for Business. Voice-controlled devices such as the Echo are predominantly used for consumer-orientated functions, but if Amazon can tap into a business market it'll have a major impact on the voice assistant industry. Others will rush to join in, but Amazon will certainly capitalize on being there first.