In the days leading up to this year’s NAMM Show, Behringer held a Synth-A-Thon, where they did the formal introduction of their DeepMind 12 synthesizer.

The video above captures Behringer founder Uli Behringer at the event, discussing his early beginnings as a musician, the evolution of DeepMind 12, and his plans to go ‘all-in’ on synthesizers. He says he plans to create an entire line of synths, starting at $49.

Along the way, he mentions Pete Sadler, Project Lead on the development of the Behringer DeepMind 12 and Rob Belcham, Lead Engineer on the DeepMind 12. Here are videos from Knobcon, featuring Belcham & Sadler offering their take on the DeepMind 12: