INTEGRATED MEDIA – CONCEPTS, ANALYTICS, PRACTICES (IM-CAP) INTRODUCTION

Apply Now for Admission 2016

Presents

An Intensive CERTIFICATION Program

INTEGRATED MEDIA – CONCEPTS, ANALYTICS, PRACTICES

DIGITAL & TRADITIONAL MEDIA

DURATION : 3 MONTHS (JAN'16 TO MAR'16)

LOCATION : IES MANAGEMENT COLLEGE AND RESEARCH CENTRE, BANDRA(WEST), MUMBAI - 50.

TIMINGS : TWICE A WEEK (EVENINGS) + SATURDAY

Ph. D. in Management Studies (Affiliated to University of Mumbai)

Ph.D. Program of Mumbai University

About The Program

IES –MCRC is a recognized Ph.D. Centre of University of Mumbai. Students interested in pursuing Ph.D. in management studies can register for this programme.

ELIGIBILITY CRITERIA :

Candidates who have cleared the qualifying Ph.D. entrance test in management of University of Mumbai.

OR



Qualified in SET / NET / JRF examination.

OR



Completed M.Phil degree from any other recognized University in India by following the UGC guidelines regarding minimum standards of admission and passing as given in Regulation 2009 of UGC ( minimum standard and procedure for award of M.Phil/Ph.D. degree) issued by University Grants Commission on 1st June 2009.

About Admission :

Interested candidate should fill up admission form with current detail and should submit the same with required documents** to the admin office before prescribed date.

The interviews will be conducted of eligible students after scrutiny of applications. The interview schedule will be displayed on notice board as well as communicated to the candidates on e-mail.

The list of the qualified candidates after interview will be displayed on the notice board and also communicated to the qualified candidates.

The admission will be confirmed after payment of prescribed fees.

The letter of allotment of research guide will be issued within a week after payment of the prescribed fees.

Required documents :

Mark Sheets ( all semesters) and Convocation Certificate of Bachelor and Master Degree.

Certificate issued by Thesis Section of University of Mumbai regarding clearance of PET. Or Relevant Certificates relating to eligibility for admission in PhD Degree.

NOC from the employer in prescribed form if candidate is working.

Proof of residential address.

Character Certificate from Principal of earlier college or employer.

Migration Certificate if applicable



Research Proposal :

The candidate after completion of the admission process, should submit the outline of his/her research proposal in consultation with his/her Research Guide with the prescribed fees to the thesis section of University of Mumbai through the college as per the guide line of University of Mumbai from time to time.

After receiving approval from the RRC, the candidate should submit his/her application for P.G. Registration for Ph.D. Programme to the Thesis section of the University of Mumbai through the College not later than 20 days.



Course Work :

Every Candidate must undergo the course work prescribed by the Board of Studies of Faculty in Management as per clause no. 13 of UGC regulation 2009, published in the Gazette of India, 11 July 2009 (ASADHA 20,1931)

The Duration of the course work will be for a minimum period of one semester i.e. Six months.

The Candidate will be evaluated by the College in the course work prescribed the University of Mumbai.

The Certificate of completion of the course work will be given to the candidate after completion of course work and evaluation on the basis of assignments, presentations and a viva-voce.

The Course work will be treated as pre-Ph.D. preparation.

The Candidates who have successfully completed the M. Phil. programme of University of Mumbai or of any other UGC recognized Universities as per the UGC guide lines from time to time will be exempted from the course work.

Fees :

Candidates who have secured admission for the Ph.D. Course are required to pay the fees as under :-

Following is the fee structure for the Ph.D. Course for 1st Year (for academic year 2016-2017)

Sr.No. Particulars Amount 1. Tuition Fees Per annum 62,000 /- 2. University Fees As applicable

PhD Application Form

PhD Application Form

PhD Admission Brochure

PhD Prospectus

MASTERS IN MARKETING MANAGEMENT (MMM)

This course is affiliated to the University of Mumbai and is run under its guidelines. The programme covers all the related areas in Marketing including public sector marketing. It seeks to develop an integrated management perspective which is necessary for marketing executives. Candidates seeking admission to this programme must have practical experience in marketing or related filed.

Duration of the course : Three years (Six Semesters)

Eligibility : As per University of Mumbai rules

No. of Seats : 60

Pedagogy :

One of the competencies of IES is its teaching methodology which comprises of various innovative tools and methods which help students to realize their potential.

Our course comprises : 1. Case studies of Global and Indian Companies which provides an opportunity to analyze real life corporate problems.

2. Projects which provides an opportunity for students to work in groups and develop their team skills along with studying the subject.

3. Guest lectures where experts from the industry share their valuable knowledge and experience.

4. Industrial visits which exposes the students to witness the actual functioning of corporate organizations.

5. Role plays which helps the students to stimulate real life situations.

IES with the help of its dedicated faculty consistently strives to impart knowledge by bridging the gap between theory and practice.

Evaluation Criteria :

We follow the system of continuous evaluation of student performance during the semester. This includes class tests, surprise tests, assignments, projects, presentations etc.

INTEGRATED MEDIA – CONCEPTS, ANALYTICS, PRACTICES (IM-CAP) STRUCTURE

Apply Now for Admission 2016

About IM-CAP :

A part-time course, which develops practical knowledge & skill, so necessary for Media Planning / Buying or even for Media Sales, in the new-age media business.

This structured program will enable participants to understand the essence of integrating Digital & Traditional media from experienced media professionals, with case studies & live brand exercises.

This first-of-its-kind course has been designed to be instantly applicable in the real-life professional scenario.

Program USP's :

Placement assistance for non-working participants

Insights : getting a feel of the real fabric of different media – digital v/s traditional enhancing the efficacy of media usage determining the real value of a media option determining the real value of a media option negotiating – even as a seller splitting advertising budgets across media, logically / scientifically

Hands-on experience on media packages

Maximum focus on Digital Media

Learn-by-doing - substantive project work (over and above theory)

Designed and conducted by industry professionals.

Focused content - "Quick Learn & Apply" model

The program facilitators are experienced industry professionals who will use case studies, role plays and live cases to enhance the efficacy of the program.

Four Major Segments :

1. Media Concepts and Analytics (40 Hours)

The section would cover all the measures used for making media decisions and also establish their connection with the marketing aspects of the brand; It would include all the prevalent media research – and also involve hands-on experience with data in the form of various brand related exercises / assignments.

2. Digital Media Practices (50 Hours)

This section would aim to disseminate information about the applicability of the different forms of digital marketing - such as Search, Display, Social and Mobile, to the communication requirements of a brand, and the measurement of efficacy of a digital campaign.

3. Media Negotiation & Media Selling Techniques (20 Hours)

This part of the program is has been especially designed since media negotiation is an integral part of the media business, irrespective of which side of the fence one may be (buyer/ seller). This can also be particularly relevant to media practitioners on the advertiser's side.

4. Creativity in Media (10 Hours)

This section attempts to bring latent creativity to the surface. More importantly, it also establishes the relevance of creativity and the connection between an innovation / creative idea and the communication objective of a brand.

Faculty :

Mr. Sundeep Nagpal

Founder & Director, Stratagem Media Pvt. Ltd. Almost 28 years as a media professional

Conceived India's first media independent co. stratagem media Pvt ltd

Pioneered the concept of media training & ad sales support to media houses

Led innumerable training programs, for more than 3000 participants Mr. Suresh Balakrishnan

CEO, Brand Programming Network 28 years in the media

Ex-COO of mail Today

Extensive experience at Hindustan Times & DNA and even Lintas.

Currently – CEO of Brand Programming Network – an IPG Co. under the LMG Group Mr. Karthik Lakshminarayan

COO, Madison Media 19+ years in media industry - across Madison Media, Viacom18, Leo Burnett & Astro.

Business Head of COLORS TV 2008-2010 - India's most successful Hindi GEC startup

COO of FOODFOOD channel 2011

Led and won the P&G Media AOR for Leo Burnett 1996-2000

India's first Cannes award winner for Digital for Madison in 2006 on Cadbury work.

Part of startup phase of Fremantle's India ops Mr. R. P. Singh

CEO, Sirez Group Digital Marketing specialist with 15 years of digital experience. Incl of 4 years international exposure.

Experience with leading media networks – WPP& Starcom MediaVest.

Currently – CEO: Sirez Group – with 6 digital company's – Web Development, Content Aggregation, Digital Marketing, Apps. Digital sampling etc.

Fees :

Rs. 43700/- per participants (plus service taxes)

Cheques to be drawn in favour of Indian Education Society

Note : The Company reserves the right to change the venue, content, dates and speaker.

Procedure for Registration :

Registration Process

Candidates need to register themselves through the link below.

Candidates would have to choose a date for their interview, from the given dates while registering for the course.

After the interviews, selected candidates will be informed by e-mail, and a list would be put up in IES College.

Thereafter, the last date for admission/payment for selected candidates would be 28th December'15.

Click for Registration

Mode of Payment : There is no registration fee.

Selected candidates will only have to pay for the course through a DD, in favor of "Indian Education Society".

Documents required for admission :

The selected candidates are required to carry the below mentioned documents along with the original certificates/documents (for verification purpose only) issued by the competent authority only at the time of admission.

Documents required to be submitted at the time of admission (photocopies only)

Birth Certificate, if not available then standard 10th passing certificate issued by recognized board or Passport

Front Facing Passport size photograph (3.5 cms x 4.5 cms)

One address proof (Ration Card/ Voters Identity Card/ Passport)

Final Year Mark sheets/Certificates (Graduation and Post-graduation)

The certificates/documents listed above are essential requirements for admission to the IM-CAP courses.

Note : The original documents are mandatory for verification.

For more details, contact :

Mayank : +91-9029138700

Anagha : 022 61378322

Deepali : 022 61378330

To Know about course details:

Click for course details

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MIM PROGRAM STRUCTURE

SYLLABUS FOR PART-TIME MASTER´S DEGREE PROGRAMME IN INFORMATION MANANGEMENT(MIM)

Semester I Semester II S.No. Subject S.No. Subject 1. FINANCIAL ACCOUNTING (I.A.) 1. PERSONNEL LAW MANAGEMENT (I.A.) 2. BUSINESS LAW (I.A.) 2. MANAGERIAL ECONOMICS (I.A.) 3. COST MANAGEMENT & MANAGEMENT CONTROL (I.A.) 3. PRODUCTION MANAGEMENT (I.A.) 4. ORGANIZATIONAL BEHAVIOUR (I.A.) 4. MARKETING MANAGEMENT (I.A.) 5. PRINCIPLES OF MANAGEMENT (I.A.) 5. RESEARCH METHODOLOGY (I.A.) 6. QUANTITATIVE METHODS IN MANAGEMENT (I.A.) 6. FINANCIAL MANAGEMENT (I.A.) Semester iii Semester iv S.No. Subject S.No. Subject 1. INTRODUCTION TO COMPUTER/MIS (U.E.) 1. STRUCTURED LANAGUAGES (I.A.) 2. EFFECTIVE COMMUNICATION (I.A.) 2. WEB BASED TECHNOLOGIES (I.A.) 3. HUMAN RESOURCE MANAGEMENT (U.E.) 3. (A) DATA MANAGEMENT (I.A.) (B) SYSTEMS SOFTWARE (I.A.) 4. BUSINESS ENVIRONMENT (I.A.) 4. NETWORKING AND COMMUNICATIONS (I.A.) 5. TAXATION (U.E.) 5. SALES MANAGEMENT (I.A.) Semester V Semester VI S.No. Subject S.No. Subject 1. (A) IT QUALITY ASSURANCE (I.A.)

(B) IT SYSTEMS CONTROL & AUDIT (I.A) 1. ENTREPRENEURSHIP MANAGEMENT (U.E.)s 2. (A) KNOWLEDGE MANAGEMENT (I.A.)

(B) SUPPLY CHAIN MANAGEMENT & CUSTOMER RELATIONSHIP MANAGEMENT (I.A) 2. MANAGEMENT OF ENVIRONMENT & PRODUCTIVITY (I.A.) 3. (A) E-BUSINESS (I.A.)

(B) ENTREPRISE PLANNING SYSTEMS (I.A.) 3. PROJECT MANAGEMENT (U.E.) 4. (A) IT STRATEGY (I.A.)

(B) BUSINESS DYNAMCIS OF IT INDUSTRY (I.A.) 4. STRATEGIC MANAGEMENT (U.E.) 5. SPECIAL STUDIES IN INFORMATION TECHNOLOGY (PROJECTS) 5. BUSINESS ETHICS (I.A.)

MASTER OF INFORMATION MANAGEMENT (MIM)

This course is affiliated to the University of Mumbai and is run under its guidelines. The programme aims to equip IT professionals with the requisite skills to follow careers in software management, software project management, IT consultancy and systems analysis.

The programme emphasizes a system oriented approach integrating different topics in IT and Systems such as Structured Languages, Web based Technologies, Networking, Project Management and also management related topics like e-business, ERP, knowledge management, IT Strategies and CRM.

Candidates with executive experience and adequate domain knowledge would find the programme extremely relevant in the context of current environment and will help them assume managerial responsibilities in the IT industry.

Course duration : Three years (Six Semesters)

Eligibility: As per University of Mumbai rules

No. of Seats : 60

Pedagogy :

One of the competencies of IES is its teaching methodology which comprises of various innovative tools and methods which help students realize their potential.

Our course comprises :

Case studies of global and Indian companies which provide an opportunity to analyze real life corporate problems.

Projects which provide an opportunity to students to work in groups and develop their team skills along with studying the subject.

Guest lectures in which experts from the industry share their valuable knowledge and experience.

Industrial visits which expose students to witness the actual functioning of corporate organizations.

Role plays which help students to simulate real life situations.

IES with the help of its dedicated faculty consistently strives to impart knowledge by bridging the gap between theory and practice.

Evaluation Criteria :

We follow the system of continuous evaluation of student performance during the semester. This includes class tests, surprise tests, assignments, projects, presentations etc.

MMM PROGRAM STRUCTURE

SYLLABUS FOR PART-TIME MASTER'S DEGREE PROGRAMME IN MARKETING MANANGEMENT(MMM)

Semester I Semester II S.No. Subject S.No. Subject 1. Principles of Management 1. Production Management 2. Financial Accounting 2. Business Research Methods 3. Organisational Behaviour 3. Marketing Management 4. Managerial Economics 4. Legal Aspects of Business 5. Business Communication 5. Cost & Management Accounting 6. Quantitative Methods in Management 6. Human Resources Management Semester iii Semester iv S.No. Subject S.No. Subject 1. International Business 1. Product & Brand Management 2. Management Information Systems 2. Sales Management & Sales Promotion 3. Financial Management 3. Consumer and Industrial Buyer Behaviour 4. Taxation 4. Financial Aspects of Marketing 5. Creativity & Innovation Management 5. Distribution and Supply Chain Management Semester V Semester VI S.No. Subject S.No. Subject 1. Services Marketing 1. Strategic Management 2. Marketing Research & Analytics 2. Strategic Marketing Management 3. Customer Relationship Management 3. Integrated Marketing Communications & Digital Marketing 4. Retail Management 4. Media Planning & Strategy 5. Industry Oriented Dissertation Project 5. Event Management

Semester Total No of Credits Semester I 15 Semester II 15 Semester III 12.5 Semester IV 12.5 Semester V 12.5 Semester VI 12.5 Total 80

MFM PROGRAM STRUCTURE

SYLLABUS FOR PART-TIME MASTER´S DEGREE PROGRAMME IN FINANCIAL MANAGEMENT (MFM)

Semester I Semester II S.No. Subject S.No. Subject 1. Principles of Management 1. Production Management 2. Financial Accounting 2. Business Research Methods 3. Organisational Behaviour 3. Marketing Management 4. Managerial Economics 4. Legal Aspects of Business 5. Business Communication 5. Cost & Management Accounting 6. Quantitative Methods in Management 6. Human Resources Management Semester iii Semester iv S.No. Subject S.No. Subject 1. International Business 1. Financial Markets, Products & Institutions 2. Management Information Systems 2. International Finance 3. Financial Management 3. Corporate Valuation 4. Taxation 4. Corporate Law 5. Creativity & Innovation Management 5. Security Analysis & Portfolio Management Semester V Semester VI S.No. Subject S.No. Subject 1. Management of Banks & Financial Services 1. Strategic Management 2. Derivatives & Risk Management 2. Treasury Management 3. Mergers Acquisition & Corporate Restructuring 3. Project Finance 4. Behavioural Finance 4. Financial Modeling 5. Industry Oriented Dissertation Project 5. Wealth Management

Semester Total No of Credits Semester I 15 Semester II 15 Semester III 12.5 Semester IV 12.5 Semester V 12.5 Semester VI 12.5 Total 80

MASTERS IN FINANCIAL MANAGEMENT (MFM)

This course is affiliated to the University of Mumbai and is run under its guideline. The students are trained on the practical aspects of management using the course syllabus prescribed by the University of Mumbai. It is beneficial to the people who are currently employed and want to train themselves on the theoretical and practical aspects of management in order to reach the higher rungs at the workplace through a sound base in Financial Management and Techniques.

Duration of the course : Three years (Six Semesters)

Eligibility : As per University of Mumbai rules

No. of Seats : 60

Pedagogy :

One of the competencies of IES is its teaching methodology which comprises of various innovative tools and methods which help students realize their potential.

Case studies of global and Indian companies which provide an opportunity to analyze real life corporate problems.

Projects which provide an opportunity to students to work in groups and develop their team skills along with studying the subject.

Guest lectures in which experts from the industry share their valuable knowledge and experience.

Industrial visits which expose students to witness the actual functioning of corporate organizations.

Role plays which helps students simulate real life situations.

IES with the help of its dedicated faculty consistently strives to impart knowledge by bridging the gap between theory and practice.

Evaluation Criteria :

We follow the system of continuouse Evaluation of student performance during the semester. This includes class tests, surprise tests, assignments, projects, presentations etc.

PGDM - Pharmaceutical Management Program Structure

Admission 2020 - Apply Now

Arrangement of Terms

Programme Structure - PGDM 2019 - 21

Sr. No Term I Sr. No Term II Sr. No Term III 1 Value Based Management (4) 1 Marketing Strategy (4) 1 Brand Management (4) 2 Communication Skills (4) 2 Sales Management (4) 2 Operations Management (4) 3 Managerial Economics (4) 3 Research Methodology (4) 3 Marketing Research & Analytics (4) 4 Accounting for Management (4) 4 IT for Management (4) (Pharma & Healthcare) 4 Summer Workshop (2) 5 Organizational Behavior (4) 5 Legal Aspects of Business (4) (Pharma & Healthcare) 6 Introduction to Marketing (4) (Pharma & Healthcare) 6 Business Environment (4) (Pharma & Healthcare) 7 Statistics for Analytics (4) 7 Corporate Finance (4) (Pharma Specialization) Sr. No Term IV Sr. No Term V Sr. No Term VI 1 Summer Internship Project (4) 1 International Pharma Marketing (4) 1 Management Project (4) 2 Leadership and Teamwork Module (4) 2 Go-To-Market (4) 3 Business Strategy (4) 3 R & D and Regulatory Affairs (4) 4 e Marketing (4) 4 Clinical research & Pharmaco Vigilance (4) 5 Pharma Marketing – OTC (4) 6 Distribution, Logistics and Supply Chain Management (4) 7 Customer Relationship Management (4)

OR

( Healthcare Specialization) Sr. No Term IV Sr. No Term V Sr. No Term VI 1 Summer Internship Project (4) 1 Material & Equipment Management (4) 1 Management Project (4) 2 Leadership and Teamwork Module (4) 2 TQM in Healthcare (4) 3 Business Strategy (4) 3 Health Insurance & Managed Care (4) 4 e Marketing (4) 4 Hospital Operations Management (4) 5 Hospital Services Management (4) 6 Essentials of Hospital Administration (4) 7 Planning & Designing of Healthcare Facilities (4)

SELF LEARNING COURSES



1 MOOC Courses (4) 10 Live Project (2) 2 Certificate Courses (2) 11 Shadowing the CXO Program (2) 3 Community Service Project (2) 12 Study Abroad Program with IES Foreign Partners(4) 4 Domain Specific Project (2) 13 Nuances About Corporate India for IES Foreign Partners (4) 5 Rural Immersion (2) 14 Foreign Language (2) 6 Industry Visits (1+1=2) 15 CII - Yi Activities (2) 7 Social Sensitization Research Project (2) 16 Disease Management (2) (Only for PGDM -PHM Program) 8 Research Paper (2) 17 Any other Activities with Advance Approval (2) 9 Consulting / Funded Research Project (4)

PGDM in Pharmaceutical Management

Admission 2020 - Apply Now

It is an AICTE approved PGDM in Pharmaceutical Management programme and offers a complete insight into the Pharmaceutical sector and moulds students to suit the requirements of the industry.

Course duration - 2 years.

Eligibility : Candidates who have passed B.Pharm, B.Sc. (Biology, Chemistry, Bio-chemistry and Bio-Technology), B.E. (Bio-medical and Bio-Technology) are eligible to apply.

No. of Seats : 30

Pedagogy :

One of the competencies of IES is its teaching methodology which comprises of various innovative tools and methods which help students realize their potential.

Our course comprises :

Case studies of global and Indian companies which provide an opportunity to analyze real life corporate problems.

Projects which provide an opportunity to students to work in groups and develop their team skills along with studying the subject.

Guest lectures in which experts from the industry share their valuable knowledge and experience.

Industrial visits which expose students to witness the actual functioning of corporate organizations.

Role plays which help students simulate real life situations.

PGDM-Pharmaceutical Management program consists of 6 terms, of which 3 are in the first year and 3 in the second year. On completion of the first year (3 terms), student has to undertake Summer Internship Project for 08 to 12 weeks. All the courses in three terms in the first year are compulsory. At the end of the third term, students are required to give their specialization choice for the same. During second year in the fourth and the fifth term Pharma Specialization and Healthcare Specialization are offered. The sixth term consists of Management Project work. In addition to classroom teaching PGDM- Pharmaceutical Management program offers a variety of “Self Learning Courses”. Self Learning Courses do not involve the traditional classroom teaching but a mix of globally accepted certification courses, industry interaction modules and more importantly experiential learning. The student is free to choose one or more of self learning courses up to 8 credits in the first year. Self Learning Courses are explained in a separate syllabus. The structure of the PGDM- Pharmaceutical Management program term wise is detailed in Section 2. Few other details about program design are mentioned below:

I. FOUNDATION MODULE:

At the beginning of the PGDM- Pharmaceutical Management program and prior to commencement a two-week foundation module is conducted. The objective is to integrate and bring at par the students coming from diverse disciplines and background. The Foundation Module covers:

a. Basics of Accounting

b. Basics of Mathematics and Statistics

Evaluation Criteria :

We follow the system of Continuous Evaluation of student performance during the Term. This includes class tests, surprise tests, assignments, projects, presentations, etc.

PGDM PROGRAM STRUCTURE

This PGDM Programme is a meticulously conceived industry oriented programme, approved by AICTE, accreditated by NBA, Equivalence of MBA by AIU.

Arrangement of Terms

Programme Structure - PGDM 2019-21

TERM I TERM II TERM III Sr. No. Name of the Course Sr. No. Name of the Course Sr. No. Name of the Course 1 Value Based Management (4) 1 Creativity and Innovation (4) 1 Entrepreneurship Management (4) 2 Communication Skills (4) 2 Operations Management (4) 2 Operations Research (4) 3 Managerial Economics (4) 3 Research Methodology(4) 3 Marketing Strategy (4) Or Financial Decision Making (4) Or Human Capital Management (4) Or Logistics and Supply Chain Management (4) Or Business Analytics and Competitive Advantage (4) 4 Accounting for Management (4) 4 Corporate Finance (4) 5 Organization Behaviour (4) 5 IT for Management (4) 6 Introduction to Marketing (4) 6 Legal Aspects of Business (4) 7 Statistics for Analytics (4) 7 Business Environment (4) 4 Summer Workshop (2) TERM IV TERM V TERM VI Sr. No. Name of the Course Sr. No. Name of the Course Sr. No. Name of the Course 1 Summer Internship Project (4) 1 One Compulsory Specialization Course (4) 1 Management Project (4) 2 Leadership and Teamwork Module (4) 4 Three Elective Courses (12) 3 Business Strategy (4) (Core Course) 6 Three Compulsory Specialization Courses (12) 7 One Elective Course (4)

Specialization Streams

MARKETING MANAGEMENT TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Integrated Marketing Communications (4) 1 Digital & Social Media Marketing (4) 2 Brand Management (4) THREE ELECTIVES 3 Sales Force Management (4) 2 Rural Marketing (4) ONE ELECTIVE 3 Global Marketing (4) 4 Marketing Research and Analytics (4) 4 Business Marketing (4) 5 Modern Retail Management (4) 5 Sports Marketing Management (4) 6 Customer Relationship Management (4) 6 Customer Value Management (4) 7 Green Marketing (4) 7 Luxury Marketing (4) 8 Services Marketing & Management (4) 9 Marketing Channel Strategies (4) 10 Tourism Planning & Marketing (4) 11 Innovations in Marketing (4) 12 Consumer and Industrial Buyer Behavior (4) 13 Responsible Marketing (4) 14 Media Planning (4) 15 Corporate Sustainability through CSR (4)

CORPORATE FINANCE TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Accounting Standards (International Financial Reporting Standards) (4) 1 Corporate Governance & Ethical Financial Practices (4) 2 Taxation (4) THREE ELECTIVES 3 Advanced Financial Accounting (4) 2 Corporate and Financial Laws (4) ONE ELECTIVE 3 International Finance and Foreign Trade (4) 4 Strategic Cost Management (4) 4 Risk Management (4) 5 Assurances and Forensic Audit (4) 5 Forex and Treasury Management (4) 6 Financial Markets and Institutions (4) 6 Financial Derivatives (4) 7 Project and Infra Financing (4) 7 International Banking Processes (4) 8 Corporate and Investment Banking (4) 9 Corporate Sustainability through CSR (4)

BANKING & FINANCIAL SERVICES TERM IV TERM V Sr. No. Name ofthe Course Sr. No. Name of the Course 1 Financial Markets and Institutions (4) 1 Corporate Governance & Ethical Financial Practices (4) 2 Corporate Valuation (4) THREE ELECTIVES 3 Security Analysis & Portfolio Management (4) 2 Fundamental Analysis of Companies (4) ONE ELECTIVE 3 Alternative Investment Funds (4) 4 Financial Modeling (4) 4 Corporate Restructuring & Mergers & Acquisitions (4)

5 Consumer Banking & Technology (4) 5 Wealth Management (4) 6 Film Financing (4) 6 Microfinance (4) 7 SME Financing (4) 7 Venture Capital and Private Equity (4) 8 Real Estate Financing (4) 8 Forex and Treasury Management (4) 9 Fixed Income Securities (4) 9 Financial Derivatives (4) 10 Project and Infra Financing (4) 10 Risk Management (4) 11 International Banking Processes (4) 12 Financial Journalism (4) 13 Corporate and Investment Banking (4) 14 Corporate Sustainability through CSR (4)

HUMAN RESOURCE MANAGEMENT TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Behavioral Dynamics for Talent Acquisition and Development (4) 1 Performance Management System (4) 2 Compensation and Reward Management (4) THREE ELECTIVES 3 Training & Development (4) 2 International Human Resource Management (4) ONE ELECTIVE 3 Labour Laws (4) 4 Industrial Relations and Labour Welfare (4) 4 HR Consultancy Management (4) 5 HR Issues in Mergers and Acquisitions (4) 5 Human Resource Information System (4) 6 Ancient Philosophies for Leadership Intelligence (4) 6 Strategic Human Resource Management (4) 7 Advanced Workforce Planning (4) 7 Organizational Theories & Structure Designs (4) 8 HR Business Communication & Applications (4) 9 Organizational Development (4) 10 HR Analytics (4) 11 Stress Management (4) 12 Self-Management (4) 13 Collective Bargaining and Negotiation Skills (4) 14 Competency Based HRM (4) 15 Corporate Sustainability through CSR (4)

OPERATIONS MANAGEMENT TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Project Management (4) 1 Service Operations Management (4) 2 Operations Planning & Control (4) THREE ELECTIVES 3 Advanced Supply Chain Management (4) 2 Total Quality Management and Productivity Techniques (4) ONE ELECTIVE 3 Strategic Operations Management (4) 4 International Logistics (4) 4 Operations Analytics (4) 5 Business Process Management (4) 5 Business Continuity and Disaster Recovery (4) 6 Technology Management and E- Business (4) 6 Industrial Engineering Applications and Management (4) 7 Green Supply Chain management (4) 8 Corporate Sustainability through CSR(4)

ENTREPRENEURSHIP DEVELOPMENT TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Family Managed Business (4) 1 Risk Management in Business (4) 2 Government Policies and Procedures for MSME (4) THREE ELECTIVES 3 New Venture Creation (4) 2 Microfinance (4) ONE ELECTIVE 3 Venture Capital and Private Equity (4) 4 Integrated Marketing Communication (4) 4 Wealth Management (4) 5 Sales Force Management (4) 5 Digital & Social Media Marketing (4) 6 Customer Relationship Management (4) 6 Global Marketing (4) 7 Technology Management & E- Business (4) 7 Consumer & Industrial Buyer Behavior (4) 8 Services Marketing & Management (4) 9 Business Continuity & Disaster Recovery (4) 10 Corporate Sustainability through CSR (4) BUSINESS ANALYTICS TERM IV TERM V Sr. No. Name of the Course Sr. No. Name of the Course 1 Database Technologies and Data Mining (4) 1 Data Visualization and Interpretation (4) 2 Predictive Modeling (4) THREE ELECTIVES 3 Optimization Analytics (4) 2 Big Data Analytics with Hadoop (4) ONE ELECTIVE 3 Marketing Analytics (4) 4 Spreadsheet Modeling and Introduction to R (4) 4 Financial Analytics (4) 5 Machine learning (4) 5 Operations and HR Analytics (4) 6 Artificial Intelligence (4) 7 Data Science with Python (4) 8 Corporate Sustainability through CSR (4)

SELF LEARNING COURSES



1 MOOC Courses (4) 10 Live Project (2) 2 Certificate Courses (2) 11 Shadowing the CXO Program (2) 3 Community Service Project (2) 12 Study Abroad Program with IES Foreign Partners(4) 4 Domain Specific Project (2) 13 Nuances About Corporate India for IES Foreign Partners (4) 5 Rural Immersion (2) 14 Foreign Language (2) 6 Industry Visits (1+1=2) 15 CII - Yi Activities (2) 7 Social Sensitization Research Project (2) 16 Disease Management (2) (Only for PGDM -PHM Program) 8 Research Paper (2) 17 Any other Activities with Advance Approval (2) 9 Consulting / Funded Research Project (4)

PGDM PROGRAM INTRODUCTION

This PGDM Programme is a meticulously conceived industry oriented programme, approved by AICTE, accreditated by NBA, Equivalence of MBA by AIU.

The duration of the course is two years.

No. of Seats : 210

Pedagogy :

One of the competencies of IES is its teaching methodology which comprises of various innovative tools and methods which help students realize their potential.

Our course comprises :

Case studies of global and Indian companies which provide an opportunity to analyze real life corporate problems.

Projects which provide an opportunity to students to work in groups and develop their team skills along with studying the subject.

Guest lectures where experts from the industry share their valuable knowledge and experience.

Industrial visits which expose students to witness the actual functioning of corporate organization.

Role plays which help students simulate real life situations

PGDM program consists of 6 terms, of which 3 are in the first year and 3 in the second year. On completion of the first year (3 terms), student has to undertake Summer Internship Project for 08 to 12 weeks. In the first 2 terms of the first year all the courses are compulsory. During third term of first year, there are 2 compulsory courses and 1 elective courses from either Marketing Management; or Corporate Finance; or Banking & Financial Services; or Human Resource Management; or Operations Management; or Entrepreneurship Development; Business Analytics and a compulsory Summer Workshop. In the fourth and the fifth term of second year, student has to do few compulsory courses / number of electives from either Marketing Management; Corporate Finance; Banking & Financial Services; Human Resource Management; Operations Management; Entrepreneurship Development; and Business Analytics and in addition, there will be a few general management compulsory courses. The sixth term consists of Management Project work.

In addition to classroom teaching PGDM program offers a variety of “Self Learning Courses”. Self- Learning Courses do not involve the traditional classroom teaching but a mix of globally accepted certification courses, industry interaction modules and more importantly experiential learning. The student is free to choose one or more of self-learning courses up to 8 credits in the first year and 4 credits in the second year. Self-Learning Courses are explained in a separate syllabus.

The structure of the PGDM program term wise is detailed in Section 2. Few other details about program design are mentioned below.

I. FOUNDATION MODULE:

At the beginning of the PGDM program and prior to commencement a two-week foundation module is conducted. The objective is to integrate and bring at par the students coming from diverse disciplines and background. The Foundation Module covers:

a. Basics of Accounting

b. Basics of Mathematics and Statistics

Credits:

All the courses, except the foundation module and summer workshop, carry 4 credits each. The summer workshop carries 2 credits and the foundation module is a non-credit module.

Evaluation Criteria :

We follow the system of continuous evaluation of student performance during the term. This includes class tests, surprise tests, assignments, projects, presentations, etc.