Case Study – World Congress on Controversies in Breast Cancer (CoBRA)

CongressMed is a Tel Aviv based company specializing in the development and enhancement of medical education through concept congresses.

CongressMed was incorporated in early 2010 by a team of entrepreneurs with extensive experience in the development and management of medical concept congresses.





They were looking for a simple solution to submit events with a time saving tool, a new audience reach and event marketing momentum that ‘pings’ activity into natural search – the solution is evvnt.

World Congress on Controversies in Breast Cancer (CoBRA)

on Thursday October 22, 2015 at 6:00 pm (ends Saturday October 24, 2015 at 6:00 pm)

Information :

Congresses are numerous, but few address the key issues facing clinicians in their daily practice. New information is often presented, but rarely in a form that is ready for use and the gap between theory and practice is not always addressed. The CoBRA congress will be different. It will deal with controversial issues in aspects of breast cancer care, with presentations, debates and discussions. The congress will provide a forum for key opinion leaders to effectively debate unresolved clinical and therapeutic dilemmas.

We published to over 85 event sites and watched as the sites supplied live links – submitted sites go live within 24 hours to 7 working days.

We ensured was distributed across all relative platforms as well as locally, nationally, globally and socially with a total site reach of 63.4 M !

Industry Specific : 30

Targeted : 31

Global : 11

National : 4

Social: 3





We wanted to reach the required number of participants to the event, that is why we made every effort to broadcast it on a wide network composed of 30 industry specific, 31 targeted, 11 global, 4 national and 3 social.

The following images are examples of the event listed on targeted listing sites:

Click on the logos below to view listing results:

We can grow your audience reach and achieve better natural search. The publishers who we work with can expect to appear on the first page of Google. evvnt customers often ask about the impact of the content distribution we provide on their search rankings, and it is important for us to ensure we continue to make a positive impact on their behalf. To learn more click here.

To be as transparent as possible, evvnt always sends a detailed report to each client.

Broadcast results: Total number sites the event has been submitted to, depending on the category, location and the level of targeting required for the event.

Audience reach: See how many people can see the event including aggregated total unique users globally and estimated to the event. We also document sites that pass content on to mobile apps.

Detailed reporting: A click tracking report with a summary of the events performance is activated and supplied within the product segmented by url type and the site delivering traffic.

Key figures:

55% of live links

14mobile apps

Active in all 5 major search engines.

Tweets de @CoBRACongress

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