Houghton, Williams and Bassett are now the household names presenting that crossbar for young children. In fact, team sponsor Vauxhall are advertising 2015 as “the year boys all over England score goals in their gardens, whilst pretending they’re Lucy”. Lucy Bronze is the Lionesses’ star striker who catapulted England to the semis but was banned from playing as a 12-year-old – and it is the 50 per cent of little girls surveyed by the Football Association (FA) who didn’t think football was for them, that are the key targets. The FA’s We Can Play Campaign hopes 100,000 girls between seven and 11 years will be inspired to tackle their way into local teams after the World Cup.