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The unexpected failure of Bennetts department stores in Derby and Ashbourne has shaken the people of Derby.

The much-loved store has been a stalwart of Derbyshire retail for almost 300 years, first opening in Iron Gate, Derby, in 1734.

It has a claim to be the world's very first department store.

With a whole lot of history in Derby and generations of families who have shopped at the store - it's fair to say that it will be greatly missed.

Councillor Ruth Skelton, leader of the Liberal Democrat group on Derby City Council, said: “This is really sad news. It is somewhere I shop. I hope a buyer can be found to save it.

"Generally, business and consumer confidence has taken a hit recently. On top of that, the high street has been facing competition from online shopping.”

Nerina Burt, a sales assistant at White Wardrobe which is two doors down from Bennetts, said she also believes its closure is down to the rise of online shopping.

The 48-year-old said: “I’m really shocked, they’ve been here for such a long time and it’s one of the places you can get unique pieces.

"I think that’s why everyone really liked it. I think the high street in general is becoming like that, we are in danger of losing these iconic places.

“They’re just such massive names it’s quite worrying but it’s down to online shopping. It’s been the detriment to independent stores and that’s a real shame.

“You have to feel sorry for the people who work there because they’ve probably been there a long time. I think this area of derby needs a bit of a boost and you need to be supporting independent stores otherwise they’re all going to go.”

John Forkin, managing director of Marketing Derby, said: “This is terrible news for the city and the hardworking staff of a store that has survived wars and recessions.

“The current pressure on the traditional UK high street is ruthless and other closures are sadly inevitable. Our only hope is to accelerate the diversification of Derby city centre as a place to live, work and visit”.

Many are disappointed at the news that the store is in financial touble.

Sally Palmer Smith, 55, of Derby, said: “It’s been in Derby for so long, since Georgian times. I know things have got to change and adapt but that’s sad. I will really miss them. I’ve just moved into the area and was really looking forward to exploring it.

"Sometimes they need to take on someone new with fresh ideas. I know it’s been part of Derby for a very long time and it would be great if it could stay.”

One Derby shopper, who didn’t wish to be named, said, when told the news: “You’re joking! But you have to ask yourself when was the last time you used it?

"In all reality, when I was a young lad you’d go in there and everyone was in their smart suits. It was wonderful. But things move on. People can’t afford that.”

Pointing to an item in the shop window, the man said: “See that bag? It’s £400. It’s lovely but people won’t buy it. You could have a holiday away for that with your family. Wake up and smell the coffee.”

Administrators will run the business while options for the future are explored and so it will stay open for the time being.

Paul Mallatratt, joint administrator, said: “Bennetts is an iconic retail brand which, over many years of trading, has earned a reputation for offering good quality products and great customer service.

"Given its pedigree we are hopeful that a buyer can be found so that Bennetts can continue to serve the local community for years to come.

“The joint administrators will continue to trade both stores as a going concern whilst options for the business are assessed, including a sale.

"A small number of redundancies were required to be made, but the majority of staff have been retained.”