Imagery by Anete Lūsiņa

The internet’s ceaseless demand for photographs has led to the rise of more pictures being shared on a daily basis now more than ever.

This increase in demand for photographs is accompanied by a gross misuse of the images after they become accessible online, not to be confused with available. Images taken by world class photographers are desecrated in amateur photoshopped Tweets, ignoring copyright law and bypassing payment. Or the images appears in 300 places without any linkage back to the photographer.

Since the dawn of the internet, copyright infringement such as image altering has changed the face of the photography industry. Images are altered and used without any recognition or proper payment delivered to the original photographer. This leaves photographers underpaid and underappreciated without any recognition.

Fast forward to 2018, there are blockchain tech companies exploring how to better connect photographers directly with interested buyers using peer-to-peer sharing platforms.

Blockchain companies like Photochain are revolutionizing licensing in favor of photographers. In their copyright security model, photos will be permanently linked to a photographer in a digital copyright chain. Each photo has a unique pHash, which forms an unbreakable link extending back to the content’s original owner, so any abuse can be easily detected. As a result, the photographer wins with the dignity of their original work intact.

Through Photochain’s revolutionary technology, photographers can take home up to 95% of the profit generated from their photographs, compared to the 25% on average that stock photos currently generate. Photochain has been able to attract a lot of attention as a result of this revolution in digital photography. Over 100 photographers will be contributing to their alpha testing.

The management team behind the coin is strong enough to win 3rd place at the blockchain leadership summit ICO pitch competition. High-profile blockchain tech expert, Roberto Capodieci, founder of Blockchain Zoo, is serving on the advisory team. Capodieci has a strong reputation in the blockchain community, having opened an IT Firm and been an advisor to Italian law enforcements agencies since he was still a teenager.

Another promising advisory partnership developed with Swisscom Blockchain- a very highly rated advisory organization partly owned by Swiss state.

Like many other artists, photographers will have digital ownership revolutionized and be in their favor once again through blockchain technology. Companies like Photochain will return ownership back to the people who it truly belongs to without letting artists be exploited by third-party institutions.

Photochain’s Main Sale Starts on 6 April and you can join the white list on their homepage.

BountBase is a virtual currency marketer & content creator that connects coin development teams with the larger blockchain community. You can follow us on Twitter @BountyBase email the author at Andrew.Mailen2@gmail.com

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Email the author at andrew.mailen2@gmail.com

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