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An American artist has recently taken on the fast food industry, getting revenge on Burger King with a crafty ploy.

Ask any artist, and they will agree that getting your artwork stolen absolutely sucks. In fact, back in 2017, we saw how Byron Bay’s Skegss had the artwork to one of their EPs stolen by a US rapper.

Unfortunately though, not all of these stories have tantalising stories of revenge that are worthy of an article such as this. But sometimes, just sometimes we hear about those artists or content creators who manage to get their own back with an incredibly cerebral plan.

Others still, they go the ol’ dick n’ balls route.

Taking to LinkedIn recently, US artist Pablo Rochat explained how he took revenge on Burger King after they had allegedly used some of his artwork without permission for their ads.

“Burger King recently stole my content for their IG ads,” Rochat began. “Instead of taking legal action, i drew a big fat penis and tagged them so it would show up on their ‘tagged photos’ page. Take that Burger King.”

As it turns out though, while Rochat’s methods might have been unconventional, it started off a wave of solidarity, with countless other users doing the same thing, and tagged Burger King with their own whopper-sized penis pics.

At this stage, Burger King haven’t reached out to Pablo Rochat to address any claims of stolen content. However, some commenters on Rochat’s post stood behind him (“One dick move deserves another”), others noted that this whole exercise could be futile.

“On a more practical, boring note, won’t they just remove the tags and block you. Or is this beginning of sustained Dick attack?”

While we think that BK might just have it their way and remove the tags, we wouldn’t be a surprised if an all-out “dick attack” – as it has been called – took place.

Check out a vintage Burger King ad: