A supermarket has apologised after it was accused of selling racist Easter chocolates.

Waitrose was selling a trio of ducklings – white, milk and dark chocolate – with different names.

While the white chocolate duckling was called ‘Fluffy’ and the milk chocolate one was called ‘Crispy’ the dark chocolate bird was called ‘ugly’.

The Easter ducklings were pulled from sale so that the packaging could be re-designed (Picture: Twitter)

That led a customer to share a picture of the £8 Easter gift saying that they believed it was racist.


Writing on Twitter they said: ‘Crispy, Fluffy and Ugly – trio of Easter ducklings at #Waitrose . Ugly is the dark one on the right. Overheard women saying “this is not right”, I agree, doesn’t look good at all. Thousands of other options… why #ugly?????’



Waitrose has now apologised after receiving complaints about the chocolate and said they had pulled the product from the shelves.

They apologised for the choice of name and had the packaging redesigned and they are now available to buy again.

However, some people reacted saying it was excessive political correctness and the supermarket had given in too easily.

Waitrose’s re-design removed the names of the ducklings (Picture: Waitrose)

The design is believed to have come from Hans Christian Andersen’s The Ugly Duckling in which a brown duckling is mocked by others.

Spoiler alert: The ugly duckling, with ‘stubby and brown’ feathers turns into a white swan.

A Waitrose spokesman said: ‘We are very sorry for any upset caused by the name of this product, it was absolutely not our intention to cause any offence.

‘We removed the product from sale several weeks ago while we changed the labelling and our ducklings are now back on sale.’