Why did Jimmy Dean start the Meat Company?

Buckle up because here’s how it all began. Jimmy Dean’s love of sausage goes back to his roots, growing up on a farm in Texas and making fresh sausage with his grandfather. He absolutely loved the sights and smells and sounds of beautiful country mornings. He often described himself as the biggest morning person who ever walked the Earth (in cowboy boots, at least). Anywho, one day Jimmy was sitting in a local diner in his hometown of Plainview, Texas. He was having his usual breakfast of sausage and eggs but on this particular morning, he bit into a piece of gristle about the size of Texas. He turned to his brother Don and said, “You know, there has got to be room in this country for a good quality sausage!” The rest is history.