When we last checked in on the state of Denuvo copy protection in PC games, the latest version of the best-in-class DRM provider had provided about a month's worth of usable piracy prevention for survival-horror title 2Dark. Fast forward to the current holiday season, and major Denuvo releases are being publicly cracked within a day of their launch. We're certainly a long way away from the days when major cracking groups were publicly musing that Denuvo-style DRM might soon become unbeatable

This week's release of South Park: The Fractured but Whole is the latest to see its protections broken less than 24 hours after its release, but it's not alone. Middle Earth: Shadow of War was broken within a day last week, and last month saw cracks for Total War: Warhammer 2 and FIFA 18 the very same day as their public release. Then there's The Evil Within 2, which reportedly used Denuvo in prerelease review copies but then launched without that protection last week, effectively ceding the game to immediate potential piracy.

Those nearly instant Denuvo cracks follow summer releases like Sonic Mania, Tekken 7, and Prey, all of which saw DRM protection cracked within four to nine days of release. But even that small difference in the "uncracked" protection window can be important for game publishers, who usually see a large proportion of their legitimate sales in those first few days of availability. The presence of an easy-to-find cracked version in that launch window (or lack thereof) could have a significant effect on the initial sales momentum for a big release.

That's pretty much the argument Denuvo itself made after Resident Evil 7 was cracked in less than a week back in January. "Given the fact that every unprotected title is cracked on the day of release—as well as every update of games—our solution made a difference for this title," Denuvo Marketing Director Thomas Goebl told Eurogamer in the wake of that crack.

"Our goal is to keep each title safe from piracy during the crucial initial sales window when most of the sales are made," Denuvo VP of Sales Robert Hernandez added in a statement to Ars.

If Denuvo can no longer provide even a single full day of protection from cracks, though, that protection is going to look a lot less valuable to publishers. But that doesn't mean Denuvo will stay effectively useless forever. The company has updated its DRM protection methods with a number of "variants" since its rollout in 2014, and chatter in the cracking community indicates a revamped "version 5" will launch any day now. That might give publishers a little more breathing room where their games can exist uncracked and force the crackers back to the drawing board for another round of the never-ending DRM battle.