On a Friday night in June, Blake Shelton will take the stage at Nashville's Nissan Stadium, just before U2 does the same down the road in Manchester, Tenn. In the same weekend, they will be followed by performances featuring Chance the Rapper, Lorde, Chris Stapleton, Keith Urban and, if needed, Game 6 of the Stanley Cup Final, the biggest hockey moment the city will have ever seen.

There was already CMA Music Festival, Bonnaroo and the 36|86 tech conference, which annually bring an economic explosion to Middle Tennessee during the first two weeks of June. Add the historic hockey event for the Nashville Predators, and the June entertainment lineup is unprecedented.

“This will become the biggest June in the history of the city,” said Butch Spyridon, CEO of the Nashville Visitors Corp. “The city should expect with both CMA and the NHL here, the entire world is talking about us.”

In recent years, Nashville has emerged as an international tourism destination, luring travelers with its music and honky-tonk culture. The “Nashville” TV show helped introduce the rest of the world to the city, and now the Predators hockey team will tap into a whole new demographic of travelers.

Related stories:

► Stadium lineup for CMA Fest 2017

► Bonnaroo 2017 lineup

► How to get tickets to the Stanley Cup Final

For Nashville drivers, limo services, hotels, restaurants, bars and stage crews, June 3-11 is expected to be a daily bonanza. An influx of tourists means increased demand and pricing power that will touch not just downtown hotels and businesses, but surrounding areas as well.

The four-day CMA Fest set an attendance record in 2016, bringing roughly 88,000 fans per day to concerts in the downtown Nashville area. Lower Broadway and surrounding streets are typically packed with country music fans and tourists from around the world during the festival.

Visitors spent close to $60 million during the 2016 CMA Fest, and Spyridon forecasts hockey visitors will have spent between $5 million and $10 million in Nashville by the end of the Stanley Cup championship.

Spyridon said that while the overlapping events will stretch the city's public works department and complicate downtown traffic, he sees little downside to the timing.

"Everybody is going to be a little inconvenienced, but any city in the world would kill for this level of visitor spending and this level of global attention," he said.

The Predators effect

Many downtown restaurants, bars and retailers are already riding an unexpected sales boom thanks to the Predators’ success. Thousands of fans have flooded downtown streets to attend games at Bridgestone Arena and for public watch parties during the team’s historic playoff streak, bringing with them money to spend at nearby businesses.

Even bars outside of downtown are cashing in.

“Our sales are way up at both the Eighth Avenue and Sylvan Park locations of M.L. Rose,” said Austin Ray, owner of the popular neighborhood pub. “Fans are showing up an hour before the puck drops to secure seating, which shows the level of commitment and excitement people have over this.”

Ray said the average sales increase at M.L. Rose during the playoff series against the St. Louis Blues was 20 percent. The highest increase — 78 percent — came during Game 6 of the Anaheim Ducks series at the restaurant’s Eighth Avenue location.

“If people are packing out M.L. Rose on a Monday just to advance to the Stanley Cup Final, they’ll be out and about next week,” Ray said. “I think the reason to come is the energy. It’s just incredible. Both M.L. Roses are a sea of yellow jerseys and fans are chanting along with the TVs.”

That energy will be amplified as the Predators make their first-ever run at winning the Stanley Cup and with Game 6 of the series (if needed) scheduled to overlap with CMA Music Festival and Bonnaroo on Sunday, June 11.

“CMA Fest is our biggest weekend. It’s huge, it’s off the charts, there’s nothing like it,” said Ed Smith, owner of several downtown boot stores.

Smith isn’t sure what to expect this year if the festival overlaps with a Stanley Cup Final game, but he’ll be prepared with extra staff on site and tens of thousands of cowboy boots stocked in his stores.

“The CMA Fest used to be the main event, and it still is, but the Stanley Cup is going to create a new outlet that we don’t know what to expect. As this thing proceeds, we will be flying by the seat of our pants to some degree, but staffing will be up more than we need anyway,” Smith said.

Pricing power at hotels

For those interested in downtown lodging, expect to pay top dollar for the limited rooms still available.

"They may get sticker shock when they first look at the websites for that week and weekend,”Jan Freitag, a hotel analyst at Hendersonville-based STR Inc., said of Stanley Cup visitors planning their trip. "It is going to be more expensive than you thought."

For customers who have not booked downtown rooms, they likely will be limited to the pricier options left or they will need to search outside Nashville’s core. Freitag said he expects any hotel within a 30-mile radius of Nashville that is near a major thoroughfare to benefit from the week’s lineup. Short-term rentals, such as Airbnb and VRBO, also are likely to see high occupancy in Nashville and surrounding areas.

Dani Dubetz, CEO of vacation rental company Music City Loft at 162 Fourth Ave. N., said people starting booking lofts for CMA Fest weekend a year in advance. Three of the building’s 16 lofts are still available for the weekend.

“This is how people are spending their summer vacation,” Dubetz said. “The country music fan is extremely loyal, so this is the big trip a lot of people from all over America and the world are planning their summer around.”

Rates for a two-bedroom, two-bathroom Music City Loft on a regular summer weekend are $500 to $510 with a six-person occupancy. CMA Fest weekend rates are about $800 for the same type of unit.

Dubetz said she’s worked hard to tailor the company’s marketing efforts to hockey fans during the Predators’ playoff run. It has brought in new bookings during the week with more last-minute reservation requests.

“Where the Stanley Cup really helps, any time there’s a special event coming into town during the week where demand is super high, that’s giving us an opportunity to capture guests who maybe have never stayed in a vacation rental before,” Dubetz said.

Sean Henry, CEO of the Nashville Predators, said he and CMA CEO Sarah Trahern have often talked about the possibility that one day their marquee events might overlap, but it has been a fantasy until this year. He said he is confident the confluence of events will only add to the hockey excitement.

“For years, since she got that job, we’ve been talking about how great will it be if we have the Stanley Cup in the middle of CMT Awards, CMA Festival, Bonnaroo,” Henry said. “The way this schedule lays out, I wish we could take credit for masterminding it. Like she said, we’ll just have a big party.”

Reach Jamie McGee at jmcgee@tennessean.com or 615-259-8071 and on Twitter @JamieMcGee_. Reach Lizzy Alfs at lalfs@tennessean.com or 615-726-5948 and on Twitter @lizzyalfs.

June itinerary

June 3: Stanley Cup Final Game 3 at Bridgestone Arena with the Nashville Predators

June 4: 36|86 Entrepreneurship and Technology Conference kicks off with Student Pitch Competition

June 5: Stanley Cup Final Game 4 at Bridgestone Arena

36|86 at Schermerhorn Symphony Center

June 6: 36|86 at Schermerhorn Symphony Center

June 7: CMT Music Awards at Music City Center

36|86 workshops at Schermerhorn Symphony Center

June 8: CMA Music Festival begins downtown and at Nissan Stadium

Bonnaroo Music & Arts Festival begins in Manchester

June 9: CMA Fest downtown and at Nissan Stadium

Bonnaroo Music & Arts Festival in Manchester

June 10: CMA Fest downtown and at Nissan Stadium

Bonnaroo Music & Arts Festival in Manchester

June 11: Possible Stanley Cup Game 6 at Bridgestone Arena

CMA Fest downtown and at Nissan Stadium

Bonnaroo Music & Arts Festival in Manchester