We are delighted to announce that Carry Protocol joined the Crowdholding platform and have launched their project page.

Carry is a platform that connects offline merchants and consumers using blockchain. Despite the rapid growth of online and mobile commerce, consumption mostly still takes place offline. But the offline commerce market, even with its staggering market size of $25 trillion, still lags behind in technology due to the time and energy it takes to introduce and spread new technology.

Offline commerce has three major issues. First, merchants have little understanding of their customers because customer data is fragmented and incomplete. Second, consumers have no control over their data while corporations use and monetize this information. Third, offline advertising is outdated, lacking in transparency and effectiveness.

Carry Protocol aims to resolve these problems with three objectives:

Provide a platform for merchants to understand their customers and communicate with them. Enable consumers to control their own transaction data and monetize the information. Offer a new advertising channel that is effective and transparent.

Carry has completed a successful Pre-ICO, raising 5,000 ETH and will launch their ICO in the foreseeable future. If you want to find out more about their project you can click here.

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