Mr. Recycle More is a giant purple robot.

The robot is over 6 meters tall and made up of more than 33 recycling bins. He is part of Tower Hamlets, UK recycling campaign.

Tower Hamlets has one of the worst performances in terms of recycling. Mr. Recycle More will hopefully spur folks on to better recycling habits.

Link via (Londonist)

Video after the break.