Retail giant Overstock’s blockchain subsidiary company, tZERO, has opened up its preferred equity security tokens — dubbed TZROP — for trading by accredited and non-accredited investors.

TZERO announced the news in a press release on Aug. 12, the previously proclaimed day of the launch. According to the announcement, the TZROP token allows investors to directly participate in the company’s revenue growth via a quarterly dividend model.

The announcement further states that the company could distribute a quarterly dividend of 10% of the company’s adjusted gross revenue for TZROP holders. However, it also specifies that this is subject to approval from the board of directors as well as Delaware law and accounting requirements.

The company additionally specifies that it could pay out these dividends in U.S. dollars, Bitcoin (BTC), Ether (ETH) or even with more security tokens.

Democratization of access to blockchain markets

The company’s CEO, Saum Noursalehi, framed this development as a milestone in democratizing the blockchain capital market sector for investors:

“Following the one-year anniversary of the close of our security token offering, non-accredited investors now have the ability to purchase and trade in our security tokens. Today marks another milestone as we further democratize access so all investors, regardless of net worth, can invest in the business opportunity of a blockchain-based capital market.”

As previously reported by Cointelegraph, tZERO initially offered its secondary trading of security tokens, to accredited investors only, on Jan. 24. At the time, Noursalehi similarly characterized the sale as democratizing access to global markets, commenting: