After 116 years of captivity, animal crackers have been freed from their cages.

It was a symbolic victory for animal rights activists, notably People for the Ethical Treatment of Animals, which had argued that the immediately recognizable yellow-and-red boxes by Nabisco portrayed a cruel bygone era when traveling circuses transported exotic wildlife in confinement.

The new boxes are expected to arrive in stores this week. They show a zebra, an elephant, a lion, a giraffe and a gorilla roaming free side-by-side in a natural habitat, a sweeping savanna with trees in the distance.

While the animals enjoy freedom on the box, the small, crisp, sweet crackers themselves are of course still destined for human stomachs or perhaps the crevices of baby strollers.

They were not let out without a little controversy. It started in 2016, when PETA, which opposes the confinement of wild animals for entertainment, asked Mondelez International, the parent company of Nabisco, to remove the cages.