Naomi Osaka has been named as the world’s most marketable athlete for 2019 by SportsPro, the leading sports business media company across print, digital and events.

The rising WTA star, 21, becomes only the second female athlete to top the list after a breakthrough year in which she won two Grand Slam singles titles and ascended to number one in the world for the first time.

Now in its tenth year, SportsPro’s list assesses athletes from across the world according to their marketing potential over the coming three-year period, taking into account criteria such as age, home market, crossover appeal, charisma and willingness to be marketed.

Additionally, for the second year running, the list has been informed by social media analytics and insights provided by Hookit, SportsPro’s official data partner, whose Promotional Effectiveness (PE) Score aims to evaluate how effective a promoter an athlete is on social media, regardless of their follower count.

Osaka follows in the footsteps of fellow tennis star Eugenie Bouchard, who topped SportsPro’s list in 2015, and is the first Asian to be named number one. This year’s ranking features a record number of female athletes, with 16 making the cut.

See the full list below