Porsche 718 Cayman

Porsche Cars North America (PCNA) has had a very good first six months with consistent strong sales. This is why it is newsworthy when the brand sees a sales drop of 18 percent in one of Porsche’s most important markets. Even with the drop PCNA has seen a 2.4 percent increase in sales year to date compared to the same period last year.

In total 3,878 cars were sold by U.S. Porsche dealers in July, 2016. Cayenne sales were the largest, but even so they saw a drop of just over 400 sales compared to last July. The biggest sales looser for the month was the Macan with sales decreasing by over 600 vehicles when compared to July, 2015.

However, the news isn’t all bad for the U.S. branch of the German performance car maker. Sales of their sports cars saw a hefty increase. The 718 Cayman / Boxster (which are counted as the same car) saw sales growth of just under 200 cars. The 911 also sold well and had modest grown of just under 30 cars when compared to July of last year. Overall sports car sales were up 3.6 percent.

Panamera sales saw a slight dip of just under 30 cars in the comparison. Some of this drop may be due to buyers holding out for when the new redesigned models reach dealerships.

Year-to-Date 2016 2015 2016 2015 ALL BOXSTER/CAYMAN 732 538 4,094 3,726 ALL 911 806 778 5,833 5,850 ALL CAYENNE 1,067 1,471 9,058 9,474 ALL PANAMERA 342 370 2,540 2,862 ALL MACAN 931 1,533 9,060 7,781 GRAND TOTALS* 3,878 4,730 30,586 29,868

*2015 totals include 918 Spyder sales; 2016 totals include one 918 Spyder sale