Tudor has unveiled a fresh set of campaign portraits featuring Lady Gaga wearing its latest timepieces.

In one set of images, the singer-songwriter and now award-winning actor following her success in A Star Is Born is seen wearing the latest Clair de Rose, a feminine collection of self-winding mechanical watches presented in 26, 30 and 34mm models with opaline dials.

A second shoot sees Ms Gaga in the more sporty Black Bay 32, a modern version of the first diver’s watch produced by Tudor in 1976.

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The 32mm steel watch adopts all of its characteristics from the men’s Black Bay line including its snowflake hands driven by an automatic movement.

A blue glossy lacquered dial appears in the Lady Gaga images, but a black version is also produced.