While the dogs' makeovers may look extreme, Ren insists that the pooches are more than happy to take part. "I do get emails from people telling me I'm sick, and they have told me it's cruel to do this to dogs. I truly can say that the dogs that I have photographed love the attention. In the 15 years I have photographed these shows, I have never seen a groomer harm their dogs. I would never agree to photograph any of these dogs, or work for any of these shows, if there was ever any harm done to the dogs." Tudor poodle Picture: Ren Netherland / Barcroft Media

Credit : Ren Netherland / Barcroft Media