Ralph Lauren have launched their limited-edition Polo Snow Beach collection commemorating the 25th anniversary of his now-iconic Snowboarding collection



Ralph Lauren always knows how to get our attention – and with his Snowboarding's 25th anniversary celebration the fashion powerhouse has done it again. The Snow Beach two-part collection (divided into "Colour" and "Black & White" capsules) and have finally dropped online...



If Snow Beach's Colour collection is anything to go by, then fashion's love affair with the early Nighties is showing no signs of slowing down. The ten pieces released next week are nothing short of colour-block perfection, incorporating modern performance technology with bold throwback graphic prints. References to Ralph Lauren's 1993 Snowboarding collection reign throughout, but find their best expression in the pullover, red vest, Cold Wave fitted cap and bucket hat.



Snow Beach has been carefully curated to engage with a new generation, while still chiming with the gaudy joy of the original. A poncho, backpack and a pair of high-top sneakers all caught GQ's eye. But our favourites? The long-sleeved hooded rugby shirt...