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[This post is a summary of the presentation “Why the world is vegan”, which I gave at the International Animal Rights Conference in Luxemburg. You can watch the full presentation here.]

It used to be that the main force driving the world towards a (more) vegan world was us: the animal rights/vegan movement. We’ve been around for a couple of decades, we’ve been committed, caring and compassionate, and we’re still here, fighting this good fight.

But today there are allies. At least, they are allies if we let them be allies. If we form alliances with them. And we should.

Now when I say we need to form alliances with other sectors, movements, forces, domains… many people will say “Yes! Yes!”, thinking about alliances with movements that try to lift the oppression of other groups: black, women or gay liberation movements for instance.

I support these alliances, of course, but I’m talking about maybe less obvious kind of partnerships. Here I’m focusing on alliances with 1. the health/environmental movement and 2. the business sector.

I feel I have to point out the value of getting in bed, so to speak, with at least part of the health/environmental and corporate world, because I see a lot of black and white thinking about them, as if these forces could never ever be our partners. As if we could do it without them. I don’t think we can. Or at least, not as fast.

While the vegan movement helps to spread the idea (the fact) that eating animals is ethically problematic, the health/environmental movement contributes to the idea that that animal products are unsustainable (for both health and our planet). The business sector, in turn, helps make the production of animal products redundant. Here’s the picture:

Of course there are big differences, different interests, different demands (the ask) and different arguments (reasons for avoiding animal products). A simple overview:

Regarding the health/environmental movement, they are an ally even if they (at best) go for a “less animal products” message rather than our own “no animal products”, and even if the animal argument is entirely left out of the picture. I have explained before (in this presentation, for instance) why a reducetarian message, for whatever reason, is a necessary strategy to lead us to a vegan world. Briefly: the more reducers, the bigger the demand, the bigger the offer. The bigger the offer, the easier it becomes for everyone to be entirely vegan.

Regarding the domain of business, here we’re talking about an incredible financial injection into our cause. In the last few years, a handful of companies that produce or want to produce alternatives for animal products, have raised (on a quick count) about 350 million dollars. I don’t know the total yearly budget of our movement, but it might be less than that. These companies make or will make products that will facilitate people’s shifting away from meat, dairy and eggs.

Yes, it’s capitalism. But it might very well be the best capitalism has to offer, and we shouldn’t say no to it (just like we shouldn’t say no to more money). You can be anti-capitalist, anti-consumerist, anti-corporate all you want, but I would suggest you direct your protests at the producers of entirely useless things, and not at the companies that are our allies.

In order to form the best alliances with these different sectors, we need to be open to the fact that they will not spread the exact message that we want. We need to be open minded and non-dogmatic. And we need to be credible for them to want to partner up with us.

The world can be a much better place for animals. But not – or not so fast – if we go at it alone. We need to form strategic partnerships and alliances with all the domains, institutions, businesses etc. that can help us move forward.

This post is a summary of the presentation “Why the world is vegan”, which I gave at the International Animal Rights Conference in Luxemburg. Here is the presentation.