In 1905, Charles de La Roche started the weekly Kaipara Advertiser and Waitemata Chronicle in Helensville. He launched his first newspaper, the Tauranga Herald, in 1899, but the bi-weekly survived for only a few months. His next venture, the Rodney and Otamatea Times, based in Warkworth, was to prove much more successful. Late in 1903 he sold the newspaper, moved his real estate business to Helensville and established his third newspaper.

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