The CEO of America's oldest brewery took the unusual step this week of tying his brand to a presidential campaign that's drowning like a fly caught in a brewing vat. Yuengling is the staple beer of Pennsylvania, a perennial fake swing state (Democrats have won it every year since 1992), and head honcho Richard "Dick" Yuengling Jr. pledged the beer's allegiance to Donald Trump on Monday.

The whole thing went down while Dick was giving Trump scion Eric a tour of the storied brewery. (Paul Allen business card critic Donald Jr. was presumably busy.) "Our guys are behind your father," Yuengling said, "We need him in there."

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Thank you to Dick Yuengling for an amazing tour of the oldest brewery in the U.S! @Yuengling_Beer #PottsvillePA #MAGA pic.twitter.com/XrGVbbOiI3 — Eric Trump (@EricTrump) October 24, 2016

It's not the first time a state delicacy has burst into this election season. When the Orange Demagogue graced the streets of Philadelphia last month, he swung by Geno's Steaks to get himself a Philly cheesesteak. (We have remarked before on how absolutely perfect the sandwich is, if not necessarily Geno's version of it.) Geno's has been at war with its cross-street rival Pat's King of Steaks ever since Geno's popped up to start selling the exact same product as Pat's, who invented the sandiwch. Naturally, we reached out to Pat's for comment at the time.

"Well he obviously chose the wrong place to have a steak...just joking, we are a NPP (No Party Preference Business)," said spokesperson Nancy Shure. "We welcome all. But, in the past the Presidents that have won all came to Pat's. Obama and Clinton were a few, and we all know that Gore really won..."

It remains to be seen whether Yuengling is the Geno's or the Pat's of the Keystone State beer world. But there might be a few more Lion's Head drinkers after this week.

Jack Holmes Politics Editor Jack Holmes is the Politics Editor at Esquire, where he writes daily and edits the Politics Blog with Charles P Pierce.

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