A disturbing video that appears to show the burning of a deer in a northern B.C. town has prompted an investigation by officials.

The RCMP and the SPCA in Dawson Creek have been flooded with complaints after the video surfaced on Facebook.

It is narrated by a pickup driver who says he hit the deer, dragged it and burned it.

"This is a deer I just hit on the highway. Drug [sic] it for a while. It's on fire now. Yeah. Deer be warned," says the narrator, laughing.

"Don't f--k with me," he says, laughing some more. "F--k, that deer's burning good."

It is unclear what is actually burning in the video, which appears to be taken by a cellphone camera. But it does show a large flaming object attached to the back of a truck by a chain.

"It's too early in the investigation to draw any conclusions at this point," conservation officer Shawn Brinsky told CBC News.

The video's narrator has been identified on Facebook, but Brinsky would not say if he has been contacted.

The video was posted on a Facebook group for Dawson Creek residents by a man who wants police to make an arrest.

The RCMP said they've had a number of complaints on the video, including many posted on the Facebook page.

"This is animal cruelty. He should be charged, and thrown in jail until his court date," says one commenter.

"I'm not condoning it, but I've seen the whole video the deer is dead. I know it makes no difference to most ppl but it did not suffer and he did not mean to hit it," says another poster.

"Personally I think this video shouldn't be on here, that the person who put it up should've went straight to the authorities," adds another.

The RCMP have passed the information along to conservation officers and the SPCA to investigate the incident.

This is not the first time for a bizarre story of animal cruelty in Dawson Creek.

Last March, a cat was found frozen into a block of ice on the side of the road. The year before, the corpse of a dog was found in a block of ice a few houses away.

Neither case was solved.