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One of the largest convention centres in Saskatoon is partnering with an international organization in an effort to be more recognizable on the global stage.

Prairieland Park’s newly renovated main entrance will now carry the World Trade Center Saskatoon name and logo, and the conference facility has been rebranded to be officially known as the World Trade Center Saskatoon at Prairieland Park.

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Prairieland Park CEO Mark Regier said this partnership was an opportunity to draw bigger and better new events to the facility every year.

“It takes our facility to the next level, to a world-class facility,” Regier said. “We’re very, very excited about this opportunity.”

And there’s already a large new event on the docket for the renamed convention centre: The International Crop Sciences Congress in 2020, which Regier called a “major league world event” that will draw researchers from around the world to discuss food security and related topics.