In line with Digicel's strategy in terms of Sports, the company recently bid and won the Broadcasting Rights for NRL in PNG.This was revealed by CEO for Digicel Play, Ralph Siebenaler today at a press conference in Laman Hotel, Port Moresby.This will see Digicel Play broadcast select NRL matches on the new TVWAN Rugby Channel starting this Saturday.CEO Mr Siebenaler said that the company shares PNGs passion in the sport of Rugby League and are excited to have secured the NRL Broadcast Rights."Now we will be able to deliver the very best of the NRL to our customers in PNG," he said.Furthermore, there has been a whole range of developments since Digicel Play was launched a couple of months back and the company has proven to be the best digital broadcaster in the country, giving its customers high quality pictures and images.Mr Siebenaler said that they have done well due to recent development that they have made."Digicel Play came into the television broadcasting arena with a strategy to reach more people in the country and we are surely but slowly achieving this," he said.Mr Siebenaler also made it known that Digicel play has completed its rollout plan with its terrestrial transmitters covering all major cities in PNG but for the rural areas a satellite dish is needed for customers to use if they are to receive Digicel Play broadcasting signals.He said that rural customers will resort to a satellite dish while their broadcast reach is still expanding."After successfully installing terrestrial transmitters in all major urban centers and city in PNG, Digicel Play customers can be certain that they will have better signal of the services that we provide," said Mr Siebenaler.