This list does not provide anything new for experienced online marketers, or people who have read other marketing articles on this site, but for beginners it is useful to hear it from the horse’s mouth.

In a recent interview with Jefferson Graham of USA Today , Cutts gives his top five things that a website owner can do to drive search traffic to their site.“Think about what people are going to type in, to try and find you,” Cutts says. He tells of meeting a chiropractor from San Diego, who complained that his site couldn’t be found easily using Google search. The words “San Diego chiropractor” were listed nowhere on his site. “You have to make sure the keywords are on the page,” Cutts says. If you’re a San Diego doctor, Des Moines architect or Portland ad agency, best to let people know so immediately, at the top of your page.When creating websites, Internet coding language includes two key tags: title and description. Even if you don’t know code, which is used to create pages, software programs such as Adobe’s Dreamweaver have tools that let you fill them in in plain English (rather than “

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