The Fitness Expo Stores are designed for both home fitness and commercial fitness requirements, stocking a wide range of fitness equipment ranging from dumbbells to elliptical equipment. Exercising regularly is the best way to improve fitness levels and while it is possible to do some exercises at home without any fitness equipment or gear, some kind of fitness equipment is needed for attaining long term fitness levels and building muscles which will boost the metabolic rate over the long term. Being fit is important for good health, preventing illness, ailments in old age and increasing endurance levels.

The Fitness Expo stores are a family owned business founded by a fitness enthusiast who found it difficult to purchase suitable fitness equipment from the local sports and fitness stores, when it needed it for exercising. They take special pride in offering the latest range of fitness supplies for both home users and commercial customers such as fitness centers, gyms, and college sports clubs at some of the lowest prices in the market today. They have a number of retail stores, where customers can walk in to view and test the fitness equipment needed for personal or commercial use before placing an order, and also a warehouse where the fitness equipment is stored.

Most of the sales for Fitness Expo Stores are from commercial customers like gyms, fitness centers and sports club, which need to have the latest fitness equipment installed to attract customers from the area where it is located. Many weight watchers prefer to become a member of fitness centers and gyms, as they can access a wide variety of fitness equipment at very low rates, and can get guidance from a trained fitness expert. The management of Fitness Expo stores takes great pride in having the latest fitness equipment development by major suppliers of fitness equipment for their customers.

In addition to commercial customers, the Fitness Expo Stores also stock supplies for retail customers who may be able to spend less money on fitness supplies but are larger in number. Increasingly individuals may not find time to visit the gym in the neighborhood, but are looking for fitness equipment they can use to exercise at home in their free time. Depending on the budget, space available, fitness level and time available, they may choose to purchase right weight training equipment like dumbbells, or more expensive equipment like treadmills and home gyms.