Dear community,

This time a different post than usual. In this update we would like to inform you about the imminent transformation of Follow Coin. Yes, some things are about to change, in a positive way that is. :-)

We’re different, but still the same

For those who don’t know us yet, we are not like any other cryptocurrency company. For example, others wear suits at work, we wear our regular jeans and T-shirts. And whereas in other companies people talk in jargon to their audience, we try to approach you in a more personal, understandable — but still professional — way. For that matter we felt that our visual representation was not in line with that message anymore. So it was about time to say goodbye to our old worn sweaters and replace them with a brand new casual outfit, figuratively of course.

Reading is knowing

At Follow Coin we strive to provide you with the best information about the cryptocurrency world, thus lowering the barriers. Reading that information should be easy, right? That’s why we chose a new font, different colors and supportive illustrations. These should make a short and longer text easier to read.

A font is a font, right?

No, it’s not. Look at our current font (Colfax). Playful and different, but quite hard to read. Whenever a font is getting more playful the readability will suffer from it. And because we want our information to be read, we decided to change the font into a modern, simple and easier to read font: Product Sans.

Into (white) space and beyond…

White spaces between paragraphs set focus to a text. Check the article you are reading right now. It only contains black and white. And you’ve come this far because besides the text and the white spaces there is nothing else left to see.