Lamar Jackson is doing it again, and nobody cares.



Last season, it took less than a month for him to go from relative anonymity to college football’s most omnipresent star, moonwalking through the season and collecting his Heisman Trophy in December ahead of Deshaun Watson by a comfortable margin.



“I came into this year thinking we had a chance at a national championship run,” Jackson told The All-American.



Life is never easy for returning Heisman winners, who are competing against their former selves as much as the current competition. But Jackson, who set an impossibly high bar in 2016, looks like he’ll clear it. He’s been just as good as a junior as he was a year ago.



“He’s electric just like he’s always been,” Clemson coach Dabo Swinney said last week on the ACC football coaches teleconference.



Before last year, no player in FBS history had thrown for 3,500 yards and rushed for 1,500...