That desire is reflected in subtle ways, like the menu — loaded with comfort foods like hot dogs and fried chicken and chicken fried steak — and the availability of household items, like safety pins and Tylenol. Spill on your shirt? Here’s some stain remover and a hair dryer. Feeling cold? We’ll fetch you a blanket.

A photographer roams the suite to shoot pictures of guests with members of the Jones family, and again at halftime, when two cheerleaders come up to pose with anyone interested. When visitors open gift bags that are passed out to them in the fourth quarter, they will find that one of those photos has been framed. Everyone receives a hat — the style changes every season — and a book detailing the art and architecture at the stadium.

“I knew it was going to be a neat, once-in-a-lifetime experience,” the “Today” show co-anchor Savannah Guthrie, who attended the Nov. 1 game against Seattle, said in a telephone interview. “What you don’t know is just how exquisite an experience it is.”

She added: “When we get to go to the Golden Globes for the job, it’s obviously a completely different feel. But to the extent that you’re pinching yourself and can’t believe you’re there — it’s that same kind of feeling.”

The family began hosting celebrities in Jerry Jones’s first season as owner, 1989, when Elizabeth Taylor performed the coin toss before the home opener. In the old Texas Stadium, the setup in the suite was more conducive to a cocktail party than to watching a game. Out of respect for Taylor, Gene Jones’s brother, Johnny Chambers, a devout Cowboys fan, suppressed his emotions as long as he could before losing control. Sitting beside Taylor on a sofa, he shouted an expletive. As Gene Jones tells the story, Taylor looked at Chambers and said, “I am so glad there’s someone here that is normal.”

Gene Jones said, “That broke the ice.”

Nelson Mandela visited once. Another time, when Charlton Heston came by, the players who had seen “The Ten Commandments” called him Moses.