Strong support from out of town visitors has helped Invercargill's Bill Richardson Transport World top 10,000 visitors in its first two months.

Museum operations manager Sally McDonald said truck enthusiasts flocked to the museum after it first opened for the Burt Munro Challenge weekend in November.

It opened officially in early December.

"Feedback from enthusiasts is usually pretty passionate and excitable."

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According to the museum's guest book, 20 per cent of visitors were from Southland, with visitors from elsewhere in New Zealand making up 50 per cent, and international visitors the remaining 30 per cent.

Those who had visited included people from the United States, United Kingdom, Belgium, China and Germany.

Visitors did not need to know a lot about trucks to enjoy the museum, McDonald said.

"The response from non-enthusiasts has been fantastic with many saying they didn't know a lot about trucks, or have a particular interest, but that they love our place which is really positive".

The museum had received good feedback from all visitors, McDonald said.

"It's awesome to see our visitors get such a kick out of the experience."

Visitor satisfaction was a high priority, McDonald said.

"I think visitor satisfaction is the thing we are most proud of as this has been overwhelmingly positive."

Transport World was designed to have something for everyone and included family play areas, wearable art fashion exhibits, a theatre, the Grille cafe and themed rest rooms.

In the first two months the museum sold 148 $150 family annual passes, which allows unlimited access for two adults and two children to visit the museum during the year, McDonald said.