WHY METHODKIT FOR COMMUNICATION CHANNELS?

Communication has radically change over the past few years. Gone is the read-by-all newspaper and the TV channel that everyone tunes into. The media landscape has become far more refined and thus demands a broader knowledge and understanding in order to reach out. While digital have taken over, we must not forget the analog channels and methods that are just as relevant and effective today.

Methodkit with Communication Channels is a tool for you to discuss and discover what is actually important for your communication strategy to be successful. The deck consists of 150 cards split in two; one part channels, and one part methods. Channels are the arenas where people spend time, it’s a mix of digital platforms and analog spaces. Methods are the carriers of you idea, it’s what you put in the channels. By combining the cards you generate new ideas, identify pitfalls and find your focus.

Designed to be used as a stand-alone tool, or in combination with other kits, MethodKit with Communication Channels helps you structure and prioritize your content strategy and helps you make sure that your ideas get heard.