A LETTER FROM OUR FOUNDER

Ten years ago, I had a vision – to create a brand that inspired women to take time for self-care and surround themselves with the people and things they love. It’s with both a love for our past and an optimism for our future that I announce that we’re saying goodbye to our Naked Princess Apparel styles and returning to our roots – Beauty! We will focus on the development of our Naked Princess Beauty & Body products and remain true to our mission of impacting women’s lives and making beauty an experience. I assure you that we are not going away, we are simply refocusing our efforts and preparing to share exciting new opportunities ahead. We’re excited to start introducing new brands to the site to bring new life to our curation of goods to inspire a life well-loved. You’ll still find amazing apparel, beauty, body and home products, but we’re diversifying our collection of brands to bring an even bigger vision to what we offer.

- Jordana Woodland