The heat of the depths of the Nevadan desert aren’t the only vibrations you’ll feel at Life is Beautiful this year. Track your footsteps through LIB’s 18 city block grounds and be ready for the heat of the pavement, the sweat of the crowd, the bass, the beer, the dancing and the outer body experiences; and just know that this year's, Festival of the Year via Pollstar, will be bringing the heat.

Downtown Las Vegas used to attract a certain kind of creature of the night. Rebirth is a word you might think of when you compare present day DTLV to it's not so distant past. Much owed to Zappo’s CEO, Tony Hseih, and his major contribution to the downtown renovation project, the 21st century DTLV renaissance has brought more than the mole people out at night to the beloved DTLV experience.

Priorities of the modern day (wo)man include: experience over expense, satiating taste, intra-human connectivity, and adrenaline. Someone, somewhere, thought really hard about how to combine all of those things and out popped Life Is Beautiful.

In its first year, LIB was headlined by hometown heroes The Killers, as well as other names that get us wet like Imagine Dragons, Pretty Lights, and Childish Gambino. Since then, other big dogs have drawn in even bigger crowds. Names like Kanye West, Kendrick Lamar, and Snoop Dogg to Stevie Wonder, Duran Duran, Kehlani and Jack Garratt.

In 2015, a partnership with Insomniac, brought a more electronic vision to the festival. Notorious for the production of the Electric Daisy Carnival's all around the world, Insomniac brought on big boys like Galantis, Skrillex, Duke Dumont, and Seven Lions in the year that made LIB one of the most dynamic festivals on the west coast.

With summer just around the corner and the tingling vibrations around this festival, General Admission tickets for LIB are officially sold out. Whatever kind of music you’re into, you’ll find some of the hottest artists on the lineup.

You want to spit with the rappers? See Chance the Rapper, 2 Chainz, Wiz Khalifa or Schoolboy Q. You want to feel the pulse of the lights and dance with the crowd? See Zhu, Zeds Dead, Tchami or Kaskade. You want to sing along and get a little weird? See Lorde, Blink-182, Muse or or Gorillaz. These sharks will without a doubt, bring the heat, but don’t forget to keep your ears open for some of the young lions like Russ, Big Wild and Haim.

The LIB experience will cater to all of your senses. Three days packed full of headliners on a series of stages as well as a taste of Las Vegas’ finest cuisine, stand-up comedy, art exhibits and learning opportunities that you won’t want to miss.