There's a new Grudge coming to theaters in 2020, and IGN is excited to bring you the exclusive look at the first trailer for The Grudge

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The Grudge (2020) Trailer Breakdown: All the Easter Eggs Explained 33 IMAGES

Horror Movie Franchises That Never Stopped Being Entertaining 11 IMAGES

The Grudge: 61 Screenshots from the First Trailer 61 IMAGES

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Check it out below:From director Nicolas Pesce and producer Sam Raimi, this is an R-rated story set in the larger Grudge and Ju-On universe. The premise of the titular grudge remains the same: when someone dies in the grip of a powerful rage, a curse is born. The curse gathers in the place of death, and those who encounter it are consumed by its fury. But this expansion of the series takes the story from Japan to a cursed home in the United States , offering a new flavor to the established franchise and brings in new stars John Cho, Andrea Riseborough, Betty Gilpin, Lin Shaye, Demian Bichir and Jacki Weaver. We got our first look at the movie when The Grudge debuted its first footage at New York Comic Con While the trailer includes some familiar imagery from Ju-On and the 2004 Sarah Michelle Gellar-starring Grudge movie -- the hair, the bathtub, the hand coming out of the back of someone's head, which was teased in The Grudge's teaser poster -- Pesce promises that these nods are more than just fan service. In fact, this new movie is directly connected to both the Japanese Ju-On film series and the American Grudge movies, which he is treating as one shared canon."In my head, the American movies are not divorced from the Japanese ones, and this is not divorced from the greater canon. It’s all one big thing, and so similarly important to me was that we’re not just nodding to the American remake," Pesce told IGN in an exclusive interview. "It’s not super clear in the trailer, but this curse that has been brought to America is connected to the one in Japan, so it’s not like we’re totally divorcing the worlds. We’re just showing you more of the impact that that story has had."Though set in America, the 2020 Grudge movie is set in 2004 and takes place concurrent to the events of the Sarah Michelle Gellar Grudge movie. Pesce promises that eagle-eyed fans will "see a lot of subtle clever places where the movies overlap," starting with the opening scene in the movie, which takes place in Japan. "I will tell audience members to pay particular close attention to the dialogue of a conversation that happens over a phone that seems like it’s a throwaway conversation, but if you really know the other movies, the conversation that they’re having is loaded with a ton more information," he teased.Pesce is a self-professed fan of the original Ju-On series even before the 2004 American Grudge movie came out, and wanted to make sure if he was adding something to the franchise's sandbox, it was being respectful of everything that's come before. While he emphasizes that you can see this movie as a standalone without any prior knowledge of other Grudge movies, it also is designed to reward the fans who know the franchise."Something that I feel like fans are not expecting is so many of the Easter eggs actually come from the Japanese films," said Pesce. "The Grudge is sort of weird franchise in that the Ju-On films start earlier [than fans may remember]. Ju-On: The Grudge is Ju-On #3. The Ju-On films start before the story of the American remake, and the American remake is nearly a shot-for-shot remake of the Japanese movie. With this movie, I kind of tried to -- in comic books they call it retconning -- I tried to retcon the universe. I didn’t like Crisis on Infinite Earths it. I’m not changing the backstories. I just tried to very subtly collect the universes so that it’s all one big thing.That's also why he felt it was important to take the movie outside of its previous installments' Japanese setting. "The coolest thing about The Grudge is the rules of this curse, as set forth by all the movies ... nowhere in there does it say that that only happens in Japan. What’s so cool about the nature of the grudge is it can happen anywhere to anyone at any time, and this one Japanese crime isn’t the only crime that’s ever been so bad that it explains a grudge," he said. "The grudge is kind of like a virus -- it spreads and is contagious. ... So much of what we wanted to do with this movie is show that, yes, you know very well what’s been happening in Japan, but what you don’t realize is this is happening in other places too, and it’s not just contained to this one house in Japan. It’s here and it’s here and it’s here, and it’s everywhere.""If we were to make more, I would want to do ones that were in Africa and in Europe and in Australia," he added. "It’s about showing you that this thing is sprawled much further than we thought, and it’s way bigger and way more scary that way, I think. I don’t want audiences to think that, oh, as long as I stay away from the Nerima district of Tokyo, I will not get grudged. Like, no, no, no, no. You’re getting grudged no matter where you go. "Fans of Pesce's previous films, 2018's Piercing and 2016's The Eyes of My Mother, know he likes to draw influences from specific horror genres into his projects, and here he found himself particularly leaning into '70s horror classics like The Exorcist and, especially, 1980's The Changeling for the way they took a suburban haunted house movie and tossed in some Gothic flair, and blending those with his "more arty" tendencies and The Grudge franchise's staples. The movie's R-rating also meant he could explore more serious, adult themes while also ramping up the gore -- "not in like a torture porn-y kind of way, but the violence that ensues in the movie is significantly more extreme than I think people are used to in Grudge films.""I think that for people who are real, true horror fans who are hoping for something that’s fucked up and intense, they’re going to get that, and that comes with the R-rating," said Pesce. "For so long, horror movies were stuck in this world of regular teenagers doing regular things, and then something extraordinary happens to them. But this is not a movie about teenagers wanting to go to the prom. It just deals with way more adult subject matter, and the family drama aspect of the movie, just by the nature of it being rated R, we were allowed to delve beyond just the supernatural and the horror stuff and really sink our teeth into a more serious, more difficult emotionally speaking adult storylines that we couldn’t have done if we were pandering to a PG-13 crowd."Pesce has seen and understood some audience members' reservations about a new Grudge movie, understanding that they are concerned the 2020 film will just be a remake of a remake, or a regurgitation of what they've already seen. He remembers being in the same boat when, as a fan of the Ju-On movies, he heard there was going to be an American remake back in 2004 and, he laughingly recalls, said he wasn't going to watch it as a true fan of the originals. He hopes that the new trailer and the context of trying to explore the canon and mythology of the Grudge movies gives fans a better taste of what the new movie is going for."I hope from just the trailer they see, even just visually, this is something fresh, this is something new," he said. "This has a different energy, but it’s still a part of that family. It’s got its own new, unique flavor, but for the real fans of the franchise, there are all these nods. I’m excited for people to finally get a glimpse at what this whole thing looks and feels like."The Grudge hits theaters on January 3 in the United States, January 9 in Australia and January 31 in the UK.

Terri Schwartz is Editor-in-Chief of Entertainment at IGN. Talk to her on Twitter at @Terri_Schwartz