As North Bay locals find refuge in evacuee centers and disaster shelters, local officials are encouraging them to register with the Red Cross.

The program, called Safe and Well, is a way that those displaced or safe following the fires can let concerned friends and loved ones know how they're doing.

It works like this: Those affected go to this site and add their name, email, birthdate, phone number, home address, and current contact information. There is also an additional field where evacuees can list the condition of their home (if known) and a message, such as, "Currently at shelter" or "Family and I are safe and well."

Those who are searching for loved ones should head to this site. Here, concerned parties can search registered evacuees by name and either a phone number or complete home address. If the person being searched for is registered, their name, an "as of date," and the message they opted to include will appear.

Additionally, Facebook deployed two promptings for crisis responses to social network users in the areas affected by fires; one is marked "The Tubbs Fire in Sonoma County" and the other is called "The Atlas Fire in Napa and Solano Counties."

To access these pages to see which of your friends have marked themselves "safe," go to your Facebook's home page (the news feed), and at the bottom of the left hand column under the "Explore" section, click "Crisis Response" (if you don't see "Crisis Response" you may need to click "See More" to reveal that link). From that page you should see "Your Friends' Activity" at the top of the page, with the two North Bay fire "Crisis Responses" listed.

Alyssa Pereira is an SFGATE staff writer. Email her at apereira@sfchronicle.com or find her on Twitter at @alyspereira.

