Kate's oldest friend says: Yes, she's pregnant! Is a royal heir apparent? ...an announcement the world has longed to hear. — New Idea, 26th November, 2012

Welcome to Media Watch, I'm Jonathan Holmes. And much of tonight's program - our last for 2012 - is about news we're still longing to hear.

New Idea has had its beady eyes on the Duchess of Cambridge's tummy for far, far longer than nine months...

Wills & Kate Baby News! August 22, 2011 — New Idea, 22nd August, 2011

Kate Baby Buzz 'We're So Excited!' October 17, 2011 — New Idea, 17th October, 2011

Palace Baby Joy Yes, Kate's Pregnant! January 2, 2012 — New Idea, 2nd January, 2012

Then in April, New Idea suddenly changed tack ...

Kate's Baby Struggle ... friends say she has confessed that her mounting anxiety over public expectations of some happy news has become a problem in itself. — New Idea, 16th April, 2012

Expectations? What expectations? But by

June 11, 2012 — New Idea, 11th June, 2012

we were back on course

A Royal Baby At Last! — New Idea, 11th June, 2012

Two weeks later...

Kate's Royal Baby Buzz FIRST BUMP PICS! — New Idea, 25th June, 2012

September 24, 2012 It's Official! Two Royal Babies! — New Idea, 24th September, 2012

Two? Which brings us back to last week's

New Idea World Exclusive! KATE'S PREGNANT! — New Idea, 26th November, 2012

Her oldest friend reveals...

They're planning to make an announcement in December. — New Idea, 26th November, 2012

And we won't be here to share it with you! Such a shame! What we're really longing for is for New Idea to have a... new idea.