Content invites joy and this joy turns into further ideas, and this chain of reactions is where our world is shifting to.

We speak often about reaching the masses to make Kin the most talked about cryptocurrency in the world. But how do we DO this? What steps are we taking to make this concept a reality? Long-term we have a lot in the works but in the short-term, we are investing our time by observing and getting to know our community members. Because at the end of the day, they are the reason word is spreading as organically as it is.

Community members are stepping up by creating content, speaking up and spreading positivity in our channels, and they are easing the pathway for Kin newcomers. One community member in particular caught our eye initially on a whim. He is a creator, positive speaker, and completely relatable. The conversation started with just a sticker…

“I am one of the ‘masses’ that KIN aims to target. Crypto continues to be a difficult space for me to comprehend. I am not that tech savvy and it moves far too fast. For an everyday person, the concept of a blockchain is difficult to grasp.” — Briefcase Brady

He is a guy who “gets it.” He believes in Kin and understands what it can evolve into, and better yet, he is truly one from the masses.

“I didn’t realise until recently that what I was searching for was a project that simplified the whole space; something that didn’t take a degree in computer sciences to comprehend its use case. . . and that’s when I found KIN.”

So let’s bring it back to this sticker. Many of you reading may know that sticker packs emerged from Kik and became the first type of content to excite the idea of further content creation in the Kin world. In our community team, we often speak about members in our channels who stick out to us and we couldn’t stop the excitement over Brady’s custom sticker creations he and others use in our Telegram channels.