AMD is preparing another round of prices cuts on its Radeon HD 7900 series and HD 7800 series products. The move is to make them more price competitive against Nvidia's lineup, including the pending release of the GTX 660 Ti.

New Pricing Structure:

Radeon HD 7970 GHz Edition: US $499

Radeon HD 7970: US $429

Radeon HD 7950: US $349

Radeon HD 7870 GHz Edition: US $299

Radeon HD 7850: US $249

The most significant set of price cuts come with the HD 7950 and below, which puts these cards into a more affordable price point, in the price-performance "sweetspot" battle with Nvidia.