'Batman v Superman' toys debut at Comic-Con

Brian Truitt | USA TODAY

Show Caption Hide Caption Trailer: 'Batman v Superman: Dawn of Justice' Henry Cavill and Ben Affleck star in "Batman v Superman: Dawn of Justice."

Batman, Superman and Wonder Woman are going to loom large at Comic-Con this year — and in toy boxes.

The superheroes of the upcoming movie Batman v Superman: Dawn of Justice (in theaters March 25, 2016) are bound to be a central component of the Warner Bros. movie panel at the San Diego Convention Center's cavernous Hall H on July 11. Their action figures will also be on display and available for fans to take home as Comic-Con exclusives during the convention that begins next Wednesday.

Mattel is selling a movie-inspired BvS two-pack ($30) with the likeness of Henry Cavill's Superman and Ben Affleck's Batman. Each of the 6-inch-tall figures comes with fabric capes, display bases that combine to form the film's iconic logo, and lights-and-sounds packaging teasing one of the big moments from the upcoming movie.

Fans of the Batfleck's new Batmobile can also pick up a Hot Wheels edition ($25) of the superhero ride, featuring a die-cast chassis and body, rubber tires and neato machine guns and missile launchers — all encased in limited-edition packaging.

Mattel has a new Barbie line coming in the spring, and at their booth the company is showcasing a doll based on actress Gal Gadot's Wonder Woman from Dawn of Justice. Standing 12 inches tall and featuring a sword, shield, tiara, bulletproof bracelets and her signature lasso of truth, Wonder Woman is part of the Barbie movie collection along with Superman and Batman.

And the Mattel booth is slated to display a life-sized Hot Wheels build of a Batman v Superman Twin Mill car designed to celebrate the film. Graphics on the car are inspired from the film suits of both heroes, and a die-cast toy version of the vehicle will be on sale in the spring as part of a movie-inspired Hot Wheels line.