The Los Angeles Police Department has begun a crackdown on jaywalking in downtown Los Angeles.

Officials told the Downtown News' Ryan Vaillancourt the "zero tolerance" campaign for jaywalkers is designed to reduce accidents during the holidays:

Last year, between Nov. 25 and Dec. 31, there were three accidents involving a vehicle and a pedestrian. Two resulted in serious injury to the pedestrian and were the walker’s fault, said Lt. Paul Vernon. A third accident that resulted in a pedestrian’s death was blamed on a speeding driver, he said. During the rest of the year, an average of less than one person a month is hit by a car on Downtown streets.

But the price of those citations is raising eyebrows: $191. Is that too much? Or is it a small price to avoid accidents? Share your view below.

Updated at 5:30 p.m. with social media reaction:

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Photo: Downtown L.A. at night. Allen J. Schaben / Los Angeles Times