Introduction

Samsung was a prime culprit in the growth of smartphone screen sizes, but back in 2014 it tried something different with the Galaxy Alpha - it offered a high-end phone in a small scale body. We feel that the Galaxy A3 is the Alpha's spiritual successor and we're here to look at the third iteration.

The Samsung Galaxy A3 (2017) is the baby of the lineup in terms of screen size - just 4.7" big. It is a Super AMOLED unit, mind you, and one with an Always On Display, something the similarly-sized iPhone 7 screen does not offer.

Another first for the A-series is the top-level waterproofing - the IP68 rating is as high as flagships get (and higher than the iPhone's). Samsung also brought its mobile payment solution, Samsung Pay, backed by a fingerprint reader.

Key features:

Body : waterproof body (IP68) with a metal frame and Gorilla Glass front and back

: waterproof body (IP68) with a metal frame and Gorilla Glass front and back Screen: 4.7" Super AMOLED with 720 x 1,280px resolution (312ppi); Always On Display

4.7" Super AMOLED with 720 x 1,280px resolution (312ppi); Always On Display Camera: 13MP f/1.9 with LED flash; 1080p @ 30fps video capture

13MP f/1.9 with LED flash; 1080p @ 30fps video capture Selfie cam: 8MP f/1.9; 1080p @ 30fps video capture

8MP f/1.9; 1080p @ 30fps video capture OS: Android 6.0.1 Marshmallow with TouchWiz; 7.0 Nougat update in the works

Android 6.0.1 Marshmallow with TouchWiz; 7.0 Nougat update in the works Chipset: Exynos 7870 Octa; octa-core Cortex-A53 CPU (1.6GHz); Mali-T830

Exynos 7870 Octa; octa-core Cortex-A53 CPU (1.6GHz); Mali-T830 Memory: 2GB of RAM; 16GB storage; microSD slot (dedicated or hybrid, region dependent)

2GB of RAM; 16GB storage; microSD slot (dedicated or hybrid, region dependent) Battery: 2,350mAh Li-Po (sealed); Fast charging

2,350mAh Li-Po (sealed); Fast charging Connectivity: Optional dual-SIM; LTE-A (Cat. 6 300/50Mbps); USB-C; Wi-Fi a/b/g/n/ac; FM radio

Optional dual-SIM; LTE-A (Cat. 6 300/50Mbps); USB-C; Wi-Fi a/b/g/n/ac; FM radio Misc: Fingerprint reader; Samsung Pay

Main shortcomings:

Hybrid SIM/microSD slot limits options

Only 16GB storage version available (of which you get to use less than 10GB)

The camera is one of the few mid-range components on this phone

The chipset is the other one

Upgrades over last year's model:

Waterproofing (IP68)

Always On Display

Fingerprint reader with Samsung Pay support

8MP selfie camera

Octa-core CPU (vs. quad-core), a bit more RAM (2GB vs. 1.5GB)

USB-C port

The price has gone up too (from ~€200 to ~€300)

The Galaxy Alpha was a premium device that was positioned to target the iPhone directly while the Galaxy A3 (2017) fights the Apple flagship from an affordable price point (less than half the cost of an iPhone 7!). At a glance, it seems the camera will be critical - the lack of OIS and 2160p video capture hurt A3's premium standing. Processing power is the other thing we need to have a closer look at.

Of course, this phone has enemies on the Android side but not that many. The Sony Xperia X Compact promises similar specs at similar price (with some trade-offs, of course). There's little else - Android makers left the sub-5" segment behind and rarely looked back.



Samsung Galaxy A3 (2017): Black Sky • Blue Mist • Peach Cloud • Gold Sand

We find the Samsung Galaxy A3 (2017) exciting precisely because it explores a sparsely populated niche. And if there's one marketing department - other than Apple's - that can convince people that compact phones are hot, it's Samsung's. So, future hit or the runt of the A-series litter?

Note that this review is based on a pre-production unit. We'll update the review findings as soon as we get our hands on a retail unit.