"There are limits to the satisfaction economic growth by itself provides," he said. "There's a search to look beyond material fulfilment. There are many aspects of social life in countries as diverse as China and the United Kingdom which are falling apart, like family relations and community life. It is becoming an atomised, individualistic world. The Gross National Happiness looks at the quality of life, how much leisure time you have, what's happening in your community, and how integrated you feel with your culture."