Though there is no official apology from Amazon or from its India or Canada subsidiaries, it seems that the outrage the doormats based on the Indian flag on Amazon Canada website created has forced the global online retail giant to remove the product from its website as demanded by the External Affairs Minister Sushma Swaraj.

A spokesperson for Amazon said in an email to Reuters, "The item is no longer available for sale on the site". No formal apology has come from the online retailer.

This is how the website looks now on searching for 'doormat Indian flag'.

SUSHMA SWARAJ THREATENS TO CANCEL VISAs

External Affairs Minister Sushma Swaraj is extremely angry and has demanded unconditional apology from Amazon, the world's and India's biggest online retailer and one of the world's most prized companies, for disrespecting the Indian flag.

Also read: Petition hits out at Amazon for selling Indian national flag doormat

Amazon must tender unconditional apology. They must withdraw all products insulting our national flag immediately. /1 Sushma Swaraj (@SushmaSwaraj) January 11, 2017

She has said that Amazon must tender unconditional apology and must withdraw all such products that disrespect the Indian flag or else India will not issue visa to any Amazon official and will also rescind the visas issued earlier.

Atul Bhobe (@atulbhobe) from Navi Mumbai had tweeted a screenshot from Amazon Canada website showing many doormats available for sale having Indian tricolour as the base design.

@SushmaSwaraj Madam. Amazon Canada must be censured and warned not to sell India flag doormats. Please take action. pic.twitter.com/td4KXlDUQL January 11, 2017

Sushma Swaraj immediately responded to it saying that the Indian High Commission in Canada should immediately take it up with Amazon at the highest level.

Indian High Commission in Canada : This is unacceptable. Please take this up with Amazon at the highest level. https://t.co/L4yI3gLk3h Sushma Swaraj (@SushmaSwaraj) January 11, 2017

Also Read: Amazon Canada sells doormats with tricolour, Sushma warns

Sometimes ago, when the news broke, the search phase returned with different doormats based on the Indian tricolour available for sale.

WATCH VIDEO: Amazon takes the tricolor doormat off sale after warning from Sushma Swaraj