A Whale Of A Tale: a history of vineyard vines



The winds of fashion are ever changing, however vineyard vines holds true to its brand identity of timeless Americana. To put it more simply, vineyard vines is preppy with a fun twist.



From ties to a total lifestyle brand the story of vineyard vines epitomizes the American Dream. In 1998, brothers Shep and Ian Murray quit their jobs in NYC, retired their suits, and returned to the place of their favorite childhood memories, Martha's Vineyard, to start their own business of fun. That summer, Shep and Ian sold ties under the aptly named label, vineyard vines. Their quirky, imaginative ties sold out in one week. Today, vineyard vines has spread their whale fin to encompass women's and men's clothing, swimwear, flip-flops, accessories, and more!



Vineyard vines clothing and swimwear for men boasts quality fabrics, playful prints, fine construction, and a vast spectrum of colors. Feel coolly confident strolling around campus or the country club in a signature garment-washed polo shirt or preppy shorts. And remember that a proper Southern outfit is never complete without a playful vineyard vines bow tie and club belt. If you happen to summer on the Vineyard, hit the beaches of SoCal, or lounge at the lake, make sure to showcase the iconic whale logo wherever you go!



Capture the vivid, exhilarating spirit of Edgartown, Oak Bluffs, Menemsha, and Gay Head in vineyard vines today!