Last week, in an apparent effort to kill irony forever, the campaign of U.S. Senator David Vitter (R-Louisiana) produced the following web ad:

If the ad had merely focused on his Democratic rival using a free weekend to jet off to a fundraiser, it might have been an effective ad.

But for a guy like Vitter, whose name was once prominently located on a madam's client list, to use the word "luvfest" to describe the confab was an invitation to ridicule.

And, as it turned out, said ridicule was quickly delivered by the Louisiana Democratic Party:

"In contrast to the kind of luvfest David Vitter is used to, this trip was legal, public and no money changed hands'" said Louisiana Democratic Party spokesman Kevin Franck. "As we all remember, the last time David Vitter made public comments about a 'luvfest' he end up begging for forgiveness. I am anticipating an apology from him for this web ad in the near future." Franck also said that Melancon himself did not take campaign contributions at the event, which if true would further undercut the whole message of Vitter's Web ad.

Recent polling in the Pelican State has Vitter under 50%, with a re-elect in the high 30s. Making himself such an easy target for ridicule did not help matters much, one would imagine.