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TORONTO — A professed failure to understand Bitcoin has not deterred KFC Canada from accepting the cryptocurrency as payment for a bucket of fried chicken.

A limited-time marketing promotion for a “Bitcoin Bucket” was launched Thursday afternoon by the quick-serve restaurant chain — so limited, in fact, that it appeared to sell out of the ten-piece chicken buckets entirely between 10 a.m. and 11 a.m. ET on Friday.

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“Sure, we don’t know exactly what Bitcoins are, or how they work, but that shouldn’t come between you and some finger lickin’ good chicken,” the company said in a posting on its Canadian Facebook page that featured a live tracker of the virtual currency’s value superimposed on a bucket of chicken.

Photo by Mark Lennihan/AP Photo

For a Bitcoin payment worth the equivalent of $20, a customer could order a bucket of 10 chicken tenders, with waffle fries, a side dish, gravy and two dips. The post provides a link to a digital ordering hub that allowed users to make a payment using the Bitcoin payment service provider BitPay.