“We know that BlackBerry OS7 was a great platform – but it would not carry us to where we wanted to be tomorrow, with the full mobile computing experience,” says Heins. “We don’t have the resources like a Microsoft; we have to place one bet and make it right; we don’t want to go for an intermediate step. It comes out in the first quarter and I think a lot of people are going to be surprised.” BB10, for instance, will allow what Heins calls “true multitasking”, potentially running a car’s navigation, entertainment and gaming systems for the whole family. “It’s working and it’s running right now,” says Heins as he points to his own phone. “It has never reset on me. The teams are working relentlessly day and night, at the weekends – it’s a once in a decade change that will see us through the next ten years.”