Footage has emerged of passengers scrambling to collect their bags during the emergency evacuation of an Emirates plane on fire.

The airline said all 282 passengers and 18 crew on the Boeing 777, which had travelled from India, were “accounted for and safe” after the jet crash-landed and burst into flames in Dubai, however one firefighter lost his life.

While the cabin crew has been praised for their life-saving efforts, experts have warned travellers to ignore luggage during an emergency.

In the footage, taken by a passenger on board, cabin crew can be heard yelling for passengers not to bother with belongings but to “jump, jump, jump” and exit the plane.

“You’ve got to get out of these planes. A passport and money can always be redeemed, your life cannot,” former pilot and aviation consultant Trevor Jensen told the ABC .

Jassim Essa Al-Baloushi, the firefighter who died trying to extinguish the flames has been remembered as a “martyr firefighter”.

Dramatic footage on social media showed smoke billowing from the flight EK521, which was coming into land from Trivandrum International Airport in India. Thick black smoke can be seen coming from the centre of the plane, while the fuselage appeared to be lying on the runway.

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Emirates chairman Sheikh Ahmed bin Saeed al-Maktoum thanked all those who assisted in the emergency and honoured the fallen firefighter.

“We pay tribute to the firefighter who lost his life fighting the blaze. We thank all teams that dealt with the incident,” he said.

“We are sorry for any inconvenience caused to our customers and we really appreciate their understanding and show of support."

The airline also confirmed 226 Indians and 11 people from the UAE were among those on board the aircraft.

Two Australians were also on board – one of them a co-pilot of the aircraft.

A spokesman for the Dubai media office said the flight was arriving on schedule when it “crash-landed’.

"The main priority remains with those involved and offering support to concerned family and friends. Dedicated telephone lines are now active for family members," Emirates said.

All arrivals and departures were suspended but after an almost four-hour shutdown the airport resumed operations at 6.30pm (12:30am AEST Thursday).

(Twitter)

No cause has yet been established for the crash, however the chairman said the evacuation procedures were executed professionally and it was not related to security. It is unclear whether the landing gear was extended when the aircraft touched the ground.

Sheikh Ahmed said that plane had been cleared to land and said “no fire” was on the plane before the accident.

Emirates tweeted it was an “operational incident” and did not provide further information.

Thirteen people suffered minor injuries.

One passenger, Sharon Maryam Sharji, described it as “terrifying”.

"It was actually really terrifying. As we were landing there was smoke coming out in the cabin," she said.

"People were screaming and we had a very hard landing.

"We left by going down the emergency slides and as we were leaving on the runway we could see the whole plane catch fire. It was horrifying.

Flights to and from the airport have since resumed.

The accident comes almost four months after a plane belonging to Dubai's other carrier, flydubai, crashed and burst into flames as it was landing in Rostov-on-Don, in southern Russia, killing all 61 people onboard.

On July 26, an Emirates Boeing 777-300 aircraft heading to the Maldives made an emergency landing in Mumbai because of a "technical fault".

Dubai International is the world's largest hub in terms of international passengers, and is the base for Emirates, from where it operates flights to more than 153 destinations.

Emirates, Qatar Airways and Abu Dhabi's Etihad have seized a significant portion of transcontinental travel, capitalising on the geographic locations of their Gulf hubs.