In this episode Sal, Adam, and Justin catch up with Brendon Ayanbadejo, 2 time NFL Superbowl champion who has transitioned into a very successful business owner.



How you do anything is how you do everything. Where did Brendan get his work ethic from? (4:15)

The formula to life vs. formula to success. (7:32)

What would he say is his greatest weakness? (8:43)

The Dog vs. the Pug. Does he fear his kids will grow up without the drive? (9:45)

When and how did he get introduced to Orangetheory? (14:46)

What was the learning curve on his first Orangetheory businesses? (19:11)

The importance of being the FACE of the business early on. (21:00)

What are some of the biggest differences between the locations that were producing more revenue? (21:59)

How much money does one need to start a franchise? Typical overhead costs? (23:46)

The benefits of being the Area Developer. (27:17)

What is his current strategy with acquiring new franchises? (30:36)

Is he still throttling down or does he still see ‘a big piece of pie on the table’? (31:37)

Does he have any fears they are growing TOO fast? (33:02)

How often does he see an owner fail? (35:50)

The Great Group Training Trend Debate. (36:30)

How much autonomy does an owner/trainer have to “modify” programming in the classes? (54:09)

How is OTF getting into HRV and acknowledging new technology? (55:19)

The importance of community and learning what is best for your body. (59:25)

What does their retention rate look like? (1:02:36)

Adam’s two cents to add value to Orangetheory: How they don’t want to be the Starbucks of Fitness. (1:06:30)

What would his wife say is his biggest flaw/weakness? Practices he puts in place to be a better man? (1:13:10)

How does the success with his business compare to his success with football? (1:17:21)

Has he thought about becoming the sounding board for the exit strategy for ex-NFL players? (1:20:18)