Have you ever heard of the website Etsy? If you're unfamiliar, it's a site where anyone that produces anything handmade--from art, to knitting, to pottery, to jewelry, and beyond--can create an account and sell their wares. My wife is in love with it, and though I don't have much interest in most of the stuff she looks for, I happen to know that if you're after cool fish decor (like brown trout light switch covers) you can find it on Etsy. I also happen to think it's a great idea, and to be honest I wasn't surprised when I read on OregonLive.com that entrepreneur Jeff Wong decided to launch an Etsy-style e-commerce site just for fishing gear. It was just a matter of time, and I'm pretty pumped about it.