Tokyo, March 24, 2016 – Sony Computer Entertainment Inc. that will change its company name to Sony Interactive Entertainment Inc. (SIE) effective Friday, April 1st, 2016, announced today the formation of ForwardWorks Corporation (ForwardWorks), a new company that is aimed to deploy new services toward the ever-expanding smart device market. ForwardWorks will begin its operation from April 1st, 2016.

ForwardWorks will leverage the intellectual property of the numerous PlayStation® dedicated software titles and its gaming characters as well as the knowledge and know-how of gaming development expertise which was acquired over the years with PlayStation® business to provide gaming application optimized for smart devices including smartphones* to users in Japan and Asia. The company will aim to deliver users with opportunity to casually enjoy full-fledged game titles in the new filed of the smart device market.

SIE will vigorously maximize the corporate value and create new business opportunities through the establishment of ForwardWorks.