It all started when Amit Shukla kicked up an online storm after he tweeted about cancelling a food delivery order because the delivery guy was a non-Hindu.

After that Jabalpur police booked him under IPC sections 107 and 116 for hurting religious sentiments. Calling out the bigotry, Zomato wrote, ‘Food has no religion. Food is religion.’

Food doesn’t have a religion. It is a religion. https://t.co/H8P5FlAw6y — Zomato India (@ZomatoIN) July 31, 2019

Superintendent of Police Jabalpur, Amit Singh said that there was no complaint against Shukla and that they took suo moto action as a preventive measure to preempt breach of peace.

“Notice is being sent to confirm if he had floated contents intended at sparking communal hatred. If he had done so, we will ask him to give a reason. Once our investigations are complete we would initiate necessary action,” Singh told The Times of India.

Deepinder Goyal, the founder of the food delivery platform added, 'We are proud of the idea of India - and the diversity of our esteemed customers and partners. We aren’t sorry to lose any business that comes in the way of our values.'

We are proud of the idea of India - and the diversity of our esteemed customers and partners. We aren’t sorry to lose any business that comes in the way of our values. 🇮🇳 https://t.co/cgSIW2ow9B — Deepinder Goyal (@deepigoyal) July 31, 2019

Later, UberEats came out in support of Zomato, backing their decision to not discriminate on the basis of religion. And guess what has since been trending on Twitter? #boycottzomato, #boycottubereats #uninstallzomato, #istandwithamit.

.@UberEats quickly jumped on @ZomatoIN's bullshit tweet "food has no religion".

When a mulla driver had denied the ride to a woman just because she had BJP/MODI printed on Mobile cover,

They didn't take any action against mulla driver, didn't make a huge issue.#BoycottUberEats — Kruti 🔥🐲 (@BiggBossKruti) August 1, 2019

But the angry Indians seem to be uninstalling the Uber taxi app from their phones after UberEats stood with Zomato. However, some people on social media applauded UberEats and extended their support towards them.

UberEats shared Zomato’s response and tweeted with adding a caption ‘We are with you’ in support of Zomato. So it didn’t come out as a surprise when hashtags such as #BoycottZomato and #UninstallUberEats were trending on social media on Thursday. But what is surprising is that people are deleting Uber taxi app to outrage against UberEats.

A Twitter user posted took to Twitter and posted a screenshot which made it clear that from now on he would not be using the Uber app again. However, it was not the UberEats app that he was uninstalling but his Uber app. But, he was not the only one who did that.

A Twitter user Babu pointed out his mistake and wrote, ‘You installed app and removed as it shows 0 mb data uses," BaBU wrote with much common sense.

1: You installed app and removed as it shows 0 mb data uses.

2: This is uber taxi app not food app.

3: Uber eats has separate app. https://t.co/3R9zTWc62K — BaBu 🇮🇳 (@BabuSaheb90) August 1, 2019

This whole episode reminded us of the Surf Excel ad controversy, and how people mistakngly deleted Microsoft Excel app on Google Play Store. Hilarious!

What's interesting is that most people on social media who are boycotting all these apps, are making a blatant show of what they consider to be patriotism.