Let me start by making a few things abundantly clear. First, Alex Jones is a loathsome conspiracy theorist who generates loathsome content. Second, there is no First Amendment violation when a private company chooses to boot anyone off a private platform. Third, it seems reasonably clear that Mr. Jones’s content isn’t just morally repugnant, it’s also legally problematic. He makes wild, false claims that may well cross the line into libel and slander.

Right now, Mr. Jones is defending lawsuits filed by multiple Sandy Hook Elementary families accusing him of making intentionally false factual statements. Most appallingly, he has insisted that these grieving families were faking their pain: “I’ve looked at it and undoubtedly there’s a cover-up, there’s actors, they’re manipulating, they’ve been caught lying and they were preplanning before it and rolled out with it.”

So on Monday, when Apple, Facebook and YouTube acted — in seemingly coordinated fashion — to remove the vast bulk of Mr. Jones’s content from their sites, there’s no cause for worry, right? After all, this was an act of necessary public hygiene. A terrible human being who has no regard for truth or decency is finally getting what he deserves.

Would that it were that simple.

There are reasons to be deeply concerned that the tech companies banned Alex Jones. In short, the problem isn’t exactly what they did, it’s why they did it.