Audio-Technica has introduced its latest headphones at the IFA 2018, which focuses on Bluetooth connectivity, one of which will be the True Wireless design, marking the first Audio-Technica debut. Here are some headset products that Audio-Technica has introduced.

Audio-Technica ATH-CKR7TW

Audio-Technica has decided to launch two different models of True Wireless Earbuds. The Audio-Technica ATH-CKR7TW is suitable for day-to-day wear when equipped with a large battery for longer usage times, plus some other noteworthy technologies. The inside of the headset is 11mm Diamond-Like Carbon driver and is completely insulated from other conductive components to minimize interference.

The ATH-CKR7TW’s battery provides up to 6 hours of usage time, along with the case and a mobile charger for an additional 9 hours of battery life, which is sufficient for a continuous working day. The headset also comes with Bluetooth 5.0 with AptX and AAC profiles for less battery life and improved connectivity. Audio-Technica also announced that it would launch its own app that is compatible with both iOS and Android so users can customize their headsets. Audio-Technica ATH-CKR7TW will come in two colors: Black and Gray.

Audio-Technica ATH-SPORT7TW

The ATH-SPORT7TW is designed for sports lovers, equipped with IPX5 waterproof and anti-dust and user-friendly. Listen to external audio, this feature can be activated quickly by tapping on the left earbud (sounds like Sony’s Sense Engine).

The ATH-SPORT7TW is a bit smaller than the ATH-CKR7TW, and it also has a lower battery life. The headset gives up to 3.5 hours of talk time per charge and charging case with up to 14 hours, much more than the ATH-CKR7TW charging case. The earbud also features a fast charging feature for 10 minutes for 45 minutes of usage time, extremely convenient for a gym session or a jogging cycle.

Audio-Technica ATH-SPORT7TW uses a 5.8mm driver, which comes with a high-end eartip kit. Both products are expected to hit stores this fall for $250 for the Audio-Technica ATH-CKR7TW and $200 for the Audio-Technica ATH-SPORT7TW.

Audio-Technica ATH-SR50BT

It is an over-ear Bluetooth headphone compatible with the iOS and Android Connect app, allowing users to customize the noise level and enable surround sound without removing the headset. The ATH-SR50BT also supports Bluetooth 5.0 for battery saving and longer range connectivity and has an impressive battery life of up to 28 hours of continuous use.

It is equipped with 45mm driver, it can also be folded for easy storage, suitable for carrying and portable use. When the battery runs out, the headset can work in wired mode with the included 3.5mm cable. The headphones and case will cost about $200, which comes in Black and Gray and Brown color options.

Audio-Technica ATH-SR30BT

It is a big surprise for users who own up to 70 hours of battery life. Audio-Technica Headphones are equipped with a 40mm driver, it will be available in Gray, Black, Blue and Pink colors, but will be coated to match the customer. Like the SR50BT, the SR30BT also has Bluetooth 5.0 connectivity and comes with the same case. The difference is that it will be available at a lower price point, from $100.

Audio-Technica ATH-MSR7B

In addition to the new headphones mentioned above, Audio-Technica has also released an updated version of the previously-available ATH-MSR7 earphones. The ATH-MSR7B uses a 45mm TMD (True Motion Driver) driver with Diamond-Like Carbon diaphragm, which provides better control over vibration. The design of the new headset will remain the same as the standard ATH-MSR7 headphones while continuing to use Audio-Technica’s Dual-Layer Air Control (DAC) technology and better resistors to carry. High detail for recording. The earcup and headband of the headset are wrapped in high-quality memory foam and leather and come in brown-red and black-blue colors.

The 3.5mm jack on the earcup is also replaced with the A2DC plug. The ATH-MSR7B is also expected to be available in the fall this year for around $250.