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Jeremy Corbyn was the biggest reason voters didn't back Labour, according to a new poll.

Research carried out in the aftermath of the disastrous night for mr Corbyn found some 43% of people who didn't vote Labour cited the party's leadership as their reason.

Corbyn loyalists were quick to blame Brexit for the party's drubbing, with the Labour leader himself saying the election had been "taken over ultimately by Brexit and we as a party represent people who voted both Remain and Leave."

But just 17% of people who did not vote Labour said the party's stance on Brexit was the reason.

Labour's economic policies only polled 12% as a factor in votes going elsewhere.

The story was similar across previous Labour supporters who had voted Labour and Conservative - Corbyn was the by far largest factor in losing their votes.

For Labour defectors to the Conservative Party Brexit was a higher factor (31%), although leadership still remained the main reason (45%). they did not vote for Labour.

It was the same for Labour defectors to the Liberal Democrats , albeit to a smaller extent.

29% of these voters said the leadership was the main reason they did not vote Labour this time, followed by Labour’s Brexit stance (21%) and their economic policies (6%).

Opinium Research carried out an online survey of 5,641 UK adults aged 18+ on 13th December 2019 for its on the day poll.