There are a few things every vaper should know...

E-Liquid is a blended product, meaning it is composed of flavorings (which are ingredient based), vegetable glycerin, propylene glycol, and sometimes Alcohol or Water. Producing it is a manufacturing process, pretty much like any other manufactured product you can buy. The finished product does require a little care and maintenance even after it's in your hands if you want the best possible experience with it, here's a few tips from us:

Shake It Up

It's not important or necessary to get into the minute details of how E-Liquids are created from scratch. It is important to understand, though, that E-Liquid, as a mixture product, is mixed and blended together from a variety of parts. This means that from the point that your liquid is manufactured until it reaches you, it's likely some settling has occurred. Even though E-Liquid is a blended product, some flavors don't stay "in suspension" permanently. If you consistently have bad results with bottles of E-Liquid, or you try the same flavors and they taste different to you at different times, try giving your bottle a shake before filling your tank, you'd be surprised at how big of a difference it makes. This effect is particularly pronounced with oil based flavorings (such as peppermint and cinnamon).

Let It Rest

Okay, steeping isn't anything new, but there are a few tricks to it that can help you have success. First off, you shouldn't need to steep for extraordinarily long periods of time. Steeping is simply a process of evaporating off unwanted and unneeded water and alcohol used (and needed) for the mixing process of certain ingredients. When you're blending anything, some ingredients mix better with each other than other ingredients do. What this means for you is that a short while in "evap" mode should be plenty to tone your juice down a bit, but don't overdo it.

Why Not?

Great question, glad you asked! We get a fair amount of questions about color in our juices. As a blended product (hate to sound like a broken record, but, you know...) ingredients react differently to other ingredients. For instance, blending two ingredients that are typically clear can result in a reddish finished product. This isn't an added color, rather, a naturally occurring byproduct of the mixing process. When you let E-Liquid sit exposed to air or sunlight for long periods of time, you're likely to see color changes (darkening) as a result of oxidization. This is typically a reaction of nicotine's exposure to air, but can and does also happen with some flavoring ingredients.

Does it mean my juice is unvapable?

Probably not. Like everything else, oxidization happens on a continuum, meaning that it can happen a little, or a lot, and both are likely to be somewhere in the "normal" range. A juice can get very dark without much change to the actual flavor composition, and with no change to the nicotine, making it perfectly fine to vape, maybe just get yourself a tank that doesn't show off your juice so much... If a juice has gone very dark, it's likely that your problem isn't oxidization from exposure to air, it's more likely your juice is that color naturally, or possibly has been exposed to sunlight for a long period of time. Taste is the best way to find whether the overall flavor has been impacted.

Lock It Up

E-Liquid, at least most of it, contains nicotine. You don't want your children or pets ingesting it, it is poison, particularly in high concentrations and to small bodies. This might seem like common sense, but it can't be said enough, Vape Safe!

Chuck It Out?

This is an oft asked question, "When should I throw my E-Liquid out?". We'd love to tell you, never, keep it forever and cherish it until you've vaped it and loved it. But, well, you shouldn't do that, really, please don't do that. The fact is, there's no hard and fast rule about when to throw old E-Liquids away. This is because, again, it's a blended product. Every blend is different (slightly) with different ingredients that react differently depending on how they're kept (temperature, sunlight, regular shaking, etc). Properly kept, most E-Liquids will last for a year or more unopened.

We hope you've enjoyed reading, and learned a thing or two about E-Liquid. It's always important to remember that if you want your equipment to take care of you, you have to take care of it. There's more to keeping your vape in tune than battery safety and polishing the mod, don't forget to give your E-Liquids a bit of love too, without them, you wouldn't get too far!