Former Dynamo star Brian Ching to open new neighborhood bar in EaDo

Rendering of East End Backyard, a casual new neighborhood bar called East End Backyard at 1105 Sampson in the EaDo neighborhood. The bar is a project from former Houston Dynamo star Brian Ching who last year opened Pitch 25 in EaDo. less Rendering of East End Backyard, a casual new neighborhood bar called East End Backyard at 1105 Sampson in the EaDo neighborhood. The bar is a project from former Houston Dynamo star Brian Ching who last year ... more Photo: Courtesy Rendering Photo: Courtesy Rendering Image 1 of / 14 Caption Close Former Dynamo star Brian Ching to open new neighborhood bar in EaDo 1 / 14 Back to Gallery

Brian Ching has already proved he's as skilled in the food and beverage business as he was when he proudly wore Dynamo orange.

The former Houston Dynamo forward, who opened the Pitch 25 beer park in EaDo last year, announced a new bar project Wednesday: a casual, dog-friendly neighborhood bar called East End Backyard.

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Also in the EaDo neighborhood, the new bar, sporting an enormous 20,000-square-foot patio, will be called East End Backyard. It is expected to open in the fall.

"I've watched the EaDo neighborhood change dramatically since I joined the Dynamo in 2006," said Ching, who announced in January he was stepping down as managing director of the Houston Dash to focus on entrepreneurial interests. "One of the downsides to a lot of the new townhouses that are being built is that people don't have any outdoor space for themselves or their pets. We wanted to create somewhere in the area people could go to socialize in an affordable, laidback environment, and enjoy the benefits of having a backyard even if they don't own one themselves. We want this to feel like the biggest backyard in Houston."

East End Backyard, 1105 Sampson, will serve local and domestic beer, cocktails form a full bar, its own community garden, and food options. The patio will offer lawn games, live local music, events, and food trucks.

Even before he opens his expansive backyard, Ching is already planning on expanding it. Once it's up and running, he plans to grow the space with additional food and beverage tenants including a Hawaiian coffee shop.

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"The bar is just the beginning," he said. "Our ultimate goal is to make East End Backyard a sustainable, community-oriented space, where the residents of the area feel they can come for a relaxing, enjoyable time outside, while still being in the heart of Houston. EaDo is my favorite neighborhood in the city, it's the most exciting neighborhood in the city, and my hope is that East End Backyard really helps it feel more like that: a neighborhood."

The concept was revealed Wednesday through a campaign from the crowdfunding site, NextSeed.

Greg Morago writes about food for the Houston Chronicle. Follow him on Facebook or Twitter. Send him news tips at greg.morago@chron.com. Hear him on our BBQ State of Mind podcast to learn about Houston and Texas barbecue culture.