Watch Samsung reveal this year’s flagship Galaxy Note 8 smartphone at Unpacked 17 in New York City via livestream right here beginning at 11:00AM Eastern Standard Time.

Samsung is as unpredictable as they come. Unlike years past and in despite of early rumors that the South Korean conglomerate would hold an event during IFA 2017 for Galaxy Note 8, Samsung will again hold a private event just a few weeks earlier to put competition in the space on notice. This is a strategy that didn’t end well last year with Galaxy Note 7, making the anticipation higher than it has ever been for a Galaxy Note launch. Thanks to the company’s eight point battery safety check first introduced with Galaxy S8 and Galaxy S8+, we expect there to be no problems with this year’s product. It really is, do or die for the Galaxy Note series this time around.

Accompanying the main event in New York City will be several satellite events in major cities around the world. As they usually do, Samsung is expected to livestream the event so that those in other places will be able to sit back and watch the show online.

All eyes will be on South Korea’s notorious Samsung brand on August 23. The company confirmed this year’s show earlier than usual, and dedicated fans around the globe will be waiting for the clock to tick go time. Although leaks, rumors and reports have given much information away, a few questions still remain regarding Galaxy Note 8’s availability, pricing and features.

Samsung has invited us press to attend the big unveiling in New York City, however, that’s not the only way one can watch Unpacked 17. As mentioned above, Samsung will livestream the unveiling on YouTube and Samsung.com. Bookmark this page and tune-in right before the event starts. We’ll have the stream for you right here at DT. You can count on us to bring full coverage, analysis and insight once the event gets going.

Two options aren’t enough? Samsung has a third choice for fans looking to watch the unveil, and this is through the Samsung Unpacked mobile app available for Android and iOS. Download the Android version below at the link in brackets, or, tap on the app’s icon to begin its installation.

[UNPACKED 2017 – Download Link]

UPDATE: Re-watch the event in its entirety below.

Re-watch the event in 360-degrees in the embedded video below.

We’ll keep you posted on everything Unpacked 17 right as it happens! Follow us on social media for up to the minute updates from Samsung’s New York City event.