Since 4K is quickly becoming the industry standard for home entertainment, content is finally starting to catch up. Warner Bros. recently announced that it has plans to release 35 4K Blu-ray movies by the end of 2016. Its initial launch features four titles, including Mad Max: Fury Road and The Lego Movie, and the catalog will later expand to include movies like Pacific Rim.

Companies are hedging their bets on 4K and HDR in a big way

This shift is ongoing, and Warner Bros.' move coincides roughly with the industry converging on CES to unveil its collective vision for where home entertainment is going. Manufacturers are already hedging their bets on 4K and HDR this year, and Warners is responding in kind; in addition to the Ultra HD releases, the studio plans on expanding on its selection with HDR from digital retailers, as well as Dolby Atmos on certain films.

Of course, Warner Bros. is only the most recent studio to announce plans for 4K Blu-rays. Fox teamed up with Samsung at IFA last year to announce its own offerings, which included movies like Fantastic Four and Maze Runner at the time. Sony's catalog, including the likes of The Amazing Spider-Man 2 and Pineapple Express will see release in the early months of this year.