ecommerce Facebook launch Shops ‘a new online shopping experience’ The quick version – 1 minute read Facebook have launched Facebook Shops; an evolution of the existing Page Shops Shops is native ecommerce within Facebook, Instagram, Whatsapp and Messenger It is being rolled out gradually this year and not currently available to all retailers You will need to consider investing in the following areas of […] 3 min read Jack Chape

Marketing during Coronavirus 4 |Succeed in a post C-19 tomorrow by focusing on your marketing analytics today During the Coronavirus outbreak, we will be sharing thoughts and ideas with our clients every week, about how we can work together to meet the marketing and business challenges that Coronavirus has created. While people’s health and wellbeing is the number one priority, the success of businesses will determine if those same people will have jobs to come back to. Helping our clients weather the storm and emerge intact is the subject of these posts, we hope you find some value in them. 3 min read Neil Barnes

Marketing during Coronavirus 3 | Now is the time to Understand your Customers During the Coronavirus outbreak, we will be sharing thoughts and ideas with our clients every week, about how we can work together to meet the marketing and business challenges that Coronavirus has created. Whilst people’s health and wellbeing is the number one priority, the success of businesses will determine if those same people have jobs to come back to. Helping our clients weather the storm and emerge intact is the subject of these posts, we hope you find some value in them. 3 min read Jeremy Horne

Marketing during Coronavirus 2 | Marketers must plan for the future. Now. During the Coronavirus outbreak, we will be sharing thoughts and ideas with our clients every week, about how we can work together to meet the marketing and business challenges that Coronavirus has created. While people’s health and wellbeing is the number one priority, the success of businesses will determine if those same people will have jobs to come back to. Helping our clients weather the storm and emerge intact is the subject of these posts, we hope you find some value in them. 3 min read Sam Garrity

Featured 1 | Strategy in the time of Coronavirus During the Coronavirus outbreak, we will be sharing thoughts and ideas with our clients every week, about how we can work together to meet the marketing and business challenges that Coronavirus has created. Whilst people’s health and wellbeing is the number one priority, the success of businesses will determine if those same people have jobs to come back to. Helping our clients weather the storm and emerge intact is the subject of these posts, we hope you find some value in them too. 2 min read Matt Andrews

SEO Google Algorithm Update: January 2020 Update: We have updated this article to reflect the Google January 2020 Core Update” Google announced that it is releasing a core broad update named the January 2020 Core Update. Google repeated their previous advice on core updates. Early analysis from the SEO industry suggests that impact was significant. Later today, we are releasing a […] 9 min read John Truong

Data & analytics Cookies and the GDPR: RocketMill Moment This month the European Court of Justice provided further clarification around the GDPR and there was a couple of really interesting points that stood out to me: Pre-ticked boxes that assume consent in terms of a user are no longer a valid form of consent It now does not matter whether the Cookies that you […] < 1 min read Sam Garrity

Paid Media & PPC Facebook Ads Relevancy and increasing your ranking: RocketMill Moment Facebook recently released a new scoring system that is focused on ensuring that engaging, interesting and relevant ads are shown to users, and about time too. But from a marketer’s perspective since Facebook and Instagram have become cluttered platforms, it has become increasingly challenging to stop the scrolling thumb with our ads. 2 min read Rosie Barrett