San Francisco – “Who is left up there?” asked Netflix marketing analyst, Brad Grimply. “The economic and social impacts are going to be devastating.” Netflix routinely collects data for advertisers including viewer preferences and location information. According to this data, over 7 million Canadians packed up their homes and moved to seemingly random locations all over the U.S. between 9 pm and 11:30 pm last night. “We were up all night here at Netflix trying to figure this out. I guess things aren’t going well for our neighbour to the north,” Mr. Grimply said. The panic at Netflix subsided once Facebook confirmed that the Canadians had all moved back by 2 am.

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