At Media Sifter we want to empower people to find their own truths in the world and redistribute influence through technology.

As part of this mission, we recently introduced the latest version of our platform and shared a brief overview of how it works.

In this double post series, I will walk you through the different parts that make up the platform and go deeper into the stages of the user journey. Aided by screenshots of our prototype (which we will be releasing this fall) I will show you what you can expect when Media Sifter launches in 2018.

To better understand how Media Sifter works, we will start with its two core components. These are the news aggregator and the SIFT Protocol.

Across both, the user journey can be split into four stages:

Selection, Consumption, Investigation, and Validation.

In this first post of the series, we will focus on the news aggregator and the first two stages of the user journey. The second post will dive deeper into the SIFT Protocol, the evidence “engine” of Media Sifter.