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Nintendo may be struggling to sell consoles and games, but it’s having no trouble at all moving Amiibo.

The collectible plastic figurines, which retail for about $14 each and can interact with Wii U and Nintendo 3DS games via near-field communication (NFC), have become a terrific success story for the Japanese game maker, with more than 3.5 million sold as of March 12, less than three months after their introduction in mid-November.

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In fact, they may be selling a little too well.

Supply of many of the 30 or so Amiibo released to date in three separate “waves” has radically failed to meet consumer demand. Some figures, many of which may never see another manufacturing run, are simply no longer available at retail outlets and can now only be found online, sold by opportunistic resellers for a premium – sometimes upwards of $100.