





G-SHOCK UNVEILS NEW URBAN SPORTS-INSPIRED WATCH

New Timepiece Will Be Available In Three Colorways and Sold Exclusively Online

- Today, Casio G-SHOCK announces the debut of the GA500, a brand new model featuring a unique round case shape that will be sold exclusively online starting this October. Inspired by urban sports, the design of the new watch is modeled after a bike wheel. It features a bold, round face with multi-dimensional hands and is made with a new resin molding technology that reflects a road bike dial-and-wheel motif. The GA500 watches are the first CASIO digital-analog models equipped with large front buttons at six o’clock, which activates the stopwatch with one touch. The watch also boasts a retrograde second hand with a dual coil motor, a digital minute LCD display, and slanted buttons for minimal interference. The GA500 comes in three colorways including all black (GA500-1A), white with black accents (GA500-7A), and black with red accents (GA500-1A4). In addition, the GA500 is equipped with standard G-SHOCK technology , including 200M Water Resistance and Shock Resistance. The series also features a LED Light to increase visibility, as well as World Time with 31 time zones that includes 48 cities + UTC, 4 Daily Alarms, 1/10th second stopwatch with a target time alert, 1/10th second countdown timer, and a hand retract function, all in a 48.9mm case. The GA500-1A, GA500-1A4 and GA500-7A will retail for $140 USD beginning in October 2016, and will be available for purchase online Macy’s, shopcasio.com , and the G-SHOCK Soho Store

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