The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.

Name: JumpScan

Quick Pitch: JumpScan provides a custom "all-in-one" QR code to link your physical and digital world.

Genius Idea: QR codes have been all the rage this year for big brands, and now ordinary consumers and small businesses can get in on the fun, too. JumpScan lets users create customized QR codes that combine all your contact information, including social media profiles, for on-the-go sharing.

Think of it as a QR-powered iteration of Flavors.me or About.me especially intended for mobile phones.

It's also a lot like a next-gen version of Contxts and similar services, but it uses your phone's camera instead of SMS for a smoother experience with fewer actions between meeting and contacting a person.

As a user, when you sign up for a JumpScan account, you'll get to create a mobile landing page by entering your contact information. You can add your e-mail address, phone number, Facebook profile, Twitter and Flickr feeds and more.

Once you generate your own code, anyone with a smartphone can snap a picture of the image to be automatically redirected to your own JumpScan page.

We can see this going over really well on the business cards of the digerati, making the rounds at social media meetups and large conferences.

The startup is also pitching its codes as a great option for SMB advertising.

Here's a quick demo video showing how the app works:

Jumpscan was founded in 2010 and recently scored some funding from an economic development agency in North Carolina.

What do you think of JumpScan so far? Would you use the QR codes from this company for maintaining and sharing your contact info?

Image courtesy of Flickr, mattedgar.

Sponsored by Microsoft BizSpark

BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.