Since it involves the term ‘search engine optimization’, seo writing refers to writing any content that is crafted with a goal of boosting search engine traffic. This is why companies often invest huge amount of money in writing creative articles for their brand, which in turn, helps them improve their standing on online search results. It can include a variety of content, for example product pages, list posts, videos, infographics etc.

Blogs that oozes engagement are the most fruitful ones for you. Hence, no matter what marketing strategies you are planning, you must always have access to high quality content that reaches to the core of your targeted market.