After 26-year-old designer Andrew Zo spoke to his friends about their proposals, he realized that there was a flaw in the whole process: The bulky ring box. Realizing that they all look the same, he decided to design a change for the better.

"The friends that I had interviewed told me that it is a very nerve-wracking experience trying to hide a very bulky box in the pocket," he told BuzzFeed.

Enter the Clifton engagement ring case.