It takes a lot of courage to cross the street as a pedestrian, even if you're crossing "safely" at a controlled intersection.

And crosswalks — well, they can be even more treacherous, as in, "Is that car going to stop? Yes … no … yikes, it's zooming past!"

So what's a pedestrian to do in this dance with death? It's not as if drivers actually want to mow a pedestrian down, right?

We've witnessed drivers wait patiently as a person with mobility issues struggles to cross a street in Winnipeg. But we've also witnessed drivers ignore crosswalk signals, drive distracted or fail to stop long enough to ensure pedestrians have reached the other side.

And yes, we've also seen crosswalk users blithely step out from the curb without looking both ways.

The odds are mightily stacked against vulnerable pedestrians

Clearly it's time to design crosswalks for human error.

Our urban streets are designed by traffic engineers to enhance traffic flow and reduce congestion. Our crosswalks are designed to help pedestrians enjoy their walkable city.

And therein lies the (potentially life-threatening) tension.

The odds are still mightily stacked against vulnerable pedestrians. There are so many cars and too many drivers in a hurry. Crosswalk signals fail, streets are too wide, winter roads are slippery.

As of the beginning of August, nine pedestrians and one cyclist have been killed in Winnipeg in motor vehicle collisions this year.

That's 10 too many.

In the last weekend of September, another four pedestrians were injured in motor vehicle collisions.

So how can we heighten safety for pedestrians?

Crosswalks and intersections can feature special signage, flashing lights, paving stones, raised crossings, arresting pavement graphics (as well as pavement art), pedestrian head starts (pedestrian-only walk time before a signal changes for vehicle traffic), and pedestrian scrambles (all traffic stops and pedestrians cross an intersection in any direction, including diagonally).

The last, the pedestrian scramble, is currently being tested out in Edmonton and is being explored by the City of Winnipeg.

A city worker puts the finishing touches on a crosswalk painted in a three-dimensional style for a pilot project in the Montreal borough of Outremont. (Ryan Remiorz/Canadian Press)

But here are a few more ideas for Winnipeg to keep the ball rolling:

Narrow roadway

We believe no crosswalk should exist over five lanes of traffic and then another four, in a high-traffic area. Nine lanes downtown!

We're thinking of the crosswalk just north of the underpass at Main and Higgins, in a busy mixed-use residential and commercial area. Such a crosswalk represents skewed interests — skewed in favour of cars.

Slow down!

Drivers slow down in school zones and there are warning signs. Why not do the same in crosswalk zones? Pedestrians have a greater chance of survival when cars drive more slowly and come to complete stops.

Clearly marked crosswalk zones would have the same reduced speeds as school zones. (Submitted by BridgmanCollaborative Architecture)

Recognize that not every pedestrian takes the same time to cross the street. What about using different crosswalk activation buttons — one button for people walking, one button for someone experiencing mobility issues, one for a cyclist?

Imagine a crosswalk pole with three different buttons, featuring a cyclist, a person walking and a person in a wheelchair. (Submitted by BridgmanCollaborative Architecture)

Crosswalks are supposed to be for everyone, so it's time to add more body types to the "walking man" icon on crosswalks.

The power of red

We support removing the colour amber from crosswalks.

Amber's message is supposed to be "proceed with caution," but for many drivers, amber appears to mean speed up and get through the light.

Red, however, indicates STOP. Why not make the colour of the lights at pedestrian crosswalks red?

Even better, the colours green, amber and red work for traffic lights at intersections, right?

So why not have pedestrian crosswalk LED lights use these same colours?

The crosswalk glows green when not in use, amber when the crosswalk is activated, and red indicates all vehicles must stop.

Equalize fines for transgressions at controlled intersections and crosswalks. Traffic light cameras capture the moment when a driver runs a red light. Go through a red light and you have a ticket.

Use camera technology at crosswalks, too.

Public art

Here's a definite attention-grabber: How about creating a crosswalk spectacle?

What about a three-dimensional virtual hologram?

This rendering of a crosswalk hologram features a tongue-in-cheek nod to The Wizard of Oz promising a safe journey home. (Submitted by BridgmanCollaborative Architecture)

Then there's this idea.

This crosswalk embraces the poetry of mathematics and the beauty of physics.

Partly inspired by the work of Ivo Schoofs, a light artist from the Netherlands, and his Large Pendulum Wave, we incorporate Newton's cradle into the design of a crosswalk.

Imagine a crosswalk featuring Newton's cradle and celebrating a parade of different pedestrians. (Submitted by BridgmanCollaborative Architecture)

It works like this.

Large balls hang above the crosswalk. The movement (swing) of the first ball is activated by the crosswalk button, along with lights and sound.

The energy — like the pedestrian — crosses the street, releasing the last ball on the other side of the street into motion. The motion reverses until all pedestrians safely cross the street.

Vision Zero

Winnipeg's road safety improvement efforts have been following Canada's road safety strategy Towards Zero: The Safest Roads in the World since 2017.

It's a strategy based on Sweden's proactive Vision Zero strategy, which they adopted more than two decades ago.

The aim of Vision Zero is simple: a road transportation system with no traffic fatalities or severe injuries.

Canada's Towards Zero document is also aspirational, but it sets no goals and no timelines.

Walk the walk and the numbers talk

Let's up the ante and join the Vision Zero campaign that so many other cities around the world have already endorsed. Sweden now has the lowest rate of traffic fatalities in the world.

Edmonton, Ottawa, Vancouver, Toronto, Hamilton and Surrey, B.C., are actively, if not aggressively, pursuing Vision Zero initiatives.

Edmonton's serious injuries have been reduced and the number of traffic fatalities has gone down over the last three years.

Walk the walk and the numbers talk.

Here's to safe, healthy, equitable mobility for everyone (including pedestrians and cyclists), and not just those behind the wheel of a car or truck.

What's stopping us?

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