Trailer park-themed bar, Rochester Beer Park, opens near the South Wedge

The spark for a new trailer park-themed bar and restaurant (yes, you read that correctly) near the South Wedge came from a particularly unpleasant night out at a local bar.

Lyjha Wilton was riding his motorcycle in Rochester and wanted to find a place to enjoy a beer and the sunshine. He said the options were limited.

He ended up at a spot with nice outdoor seating, but said there was constant pressure from staff to place a food order or move on with his night.

Because he couldn't find an establishment that suited his needs, Wilton, 41, decided to open his own bar and restaurant.

Wilton created the Rochester Beer Park, 375 Averill Ave., a spacious and utterly unique place to grab a beer and a hot dog, to provide that "hang-out space."

"I’ve always got at least three or four different bar or restaurant concepts going in my head at any given time," Wilton said, a serial entrepreneur, responsible for businesses like Boulder Coffee and La Casa Mexican restaurant, and South Wedge real estate magnate. "A lot of these design components, I’ve just been looking for the right place to use them.

"I want this place to feel like perpetual summertime."

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RBP opens at 11 a.m. Saturday. It will be open seven days a week from 11 a.m. to 2 a.m., Wilton said.

Wilton purchased the drab brick building at the corner of Averill and South Clinton avenues in 2015. He needed a home for his real estate company, Wilco Properties. But the building was way too spacious.

While walking around the enclosed courtyard of the building, it dawned on him, "This is where I need to open a beer garden," he said. And then he had an outlet for one of the concepts swirling around in his head and for the vintage Winnebago he bought on Craigslist for $400.

"Once I put my mind into getting something done, I am just full-speed ahead until it's done," Wilton said.

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The 3,000-square-foot interior space is made much larger by four massive garage doors that open into the courtyard and encourage patrons to sit outside or walk around. There are umbrella-covered tables on the interior sidewalk area and an ample backyard with natural grass, space for lawn games, and seclusion behind a white picket fence.

The whole property is essentially fortified.

Work started in the space last July. And because most of the work was done inside and behind a gate, Wilton was able to keep the project under wraps. The entrance for the enclosed parking lot is accessible through a garage door that opens onto South Clinton Avenue.

Local artist Adrien Tucker is responsible for the vibrant RV scene on the Clinton side of the building.

The interior of the bar/restaurant feels like you're lounging in a vintage Airstream with metal sheeting covering the walls and ceilings. The metal came from neighboring Spring Sheet Metal and Roofing. And the bar back splash was crimped and fashioned to look like a vintage RV.

“I didn’t want to be tied to a traditional beer garden, a traditional German beer garden, but I wanted to have that indoor-outdoor space that was a casual hang-out spot," Wilton said.

The hollowed out and cross-sectioned Craigslist Winnebago is the entrance to the kitchen. It's an interior food truck. Patrons place and pick up orders at the Winnebago's big side window.

Wilton bought the Winnebago more than two years ago, even before he knew what he was going to do with it. "I just knew that at some point, I was gonna use it for some design element inside a bar," Wilton said.

The interior was stripped, the driver's side sidewall was removed and the vehicle was actually shortened by about eight feet. It was then taken apart and reconstructed inside. It's remarkably seamless.

The bar, which stretches across the majority of the main indoor area, features 60 draft lines, including 15 domestics (beers like Michelob Ultra, Coors Light, Genesee and Labatt Blue). It also has a plethora of great local options from breweries like Three Heads and Lost Borough.

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Brandon Cooley manages the bar. He's responsible for the wide-ranging beer selections. Basically, he's all for letting people drink what they like.

The elongated beer cooler is directly behind the taps, meaning the beer doesn't have to travel very far from the keg to get into your glass. The bar features a full liquor license, too. And the license allows patrons to walk throughout the entire property — indoors or out — with a drink in hand.

Wilton loves motorcycles and envisions bikes coming in and parking in the back. He wants people to be able to admire the motorcycles while drinking a beer.

In the future, he wants to obtain an entertainment license from the city that will allow for outdoor concerts.

The menu is based on backyard picnic favorites. "Any time you have a picnic, you're happy," Wilton said.

Shish kabobs (or meat skewers), hot dogs (from both Zweigle's and Syracuse's Hofmann), Swan Market sausages, macaroni and cheese, and many others. All the rolls are from DiPaolo Baking Co. on Plymouth Avenue in Rochester and the cheeses are from Yancey's Fancy in Genesee County.

"I want to take it up a couple of notches," said executive chef Ben Leitner. "Here's a backyard mac and cheese, but we're gonna make it really good. I look at it as five-star backyard barbecue."

Wilton and his team paid attention to every single little detail in the space — from the retro neon Genesee beer sign to the old school food menu above the Winnebago.

"It's obsessive," he chuckled. "It you want to nail a concept, every detail needs to be in line or else it doesn't work. We're ready to go full-throttle."

WCLEVELAND@Gannett.com