Everything begins on the ground floor. It's a beginning, the entrance, the start to everything.



The ground floor in skateboarding is you, your board, and the street. There were no pretenses, no delusions just the simple pursuit of fun.

The simple act of rolling hooked us all from the beginning, your Ground Floor.



We are here to bring that back to skateboarding in Rockford.

Whether you are a beginner, advanced, or a seasoned veteran we want to help you maintain that initial innocence, joy, and love for skateboarding.



Thirty years and counting have led me to this; going back to the beginning- Ground Floor Skateboards