Mr. Sanchez injected the oil at the advice of his friends (Picture: CEN)

A man died after injecting food oil into his chest in the hope of creating breasts for a beauty contest.

Juan Manuel Sanchez, who also goes by the name ‘Bebo’, desperately wanted the contest in Hunucma, Mexico, and took to injecting oil into his chest at the advice of his friends.

But Mr. Sanchez immediately felt ill after the injections. His panicked friends gave him Diazepam – more commonly known as Valium – which in the hope of alleviating the intense pain he was in but it knocked him unconscious.

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The friends then left Mr. Sanchez in the hope that he might sleep off the illness. At 5am the next day, they finally called an ambulance when it was clear that his situation had worsened.

He died in agony eight days later.

Doctors later said that his body had rejected the food oil and it had spread to his lungs and then his brain.

A police spokesman said: ‘A man has died after injecting himself with a substance. We are talking to witnesses to establish the facts of what happened.’