David Pogue, the technology writer for The New York Times, whose columns were among the most popular at the paper, said on Monday that he was leaving for Yahoo to start a consumer-focused technology site.

In addition to his State of the Art column, where he has reviewed new technology products for 13 years, Mr. Pogue created weekly videos for The Times and wrote a blog, Pogue’s Posts, that won a Gerald Loeb award for distinguished business journalism in 2010.

In a statement on his Tumblr site on Monday morning, Mr. Pogue wrote: “Thirteen years is a long time to stay in one place; we all thrive on new experiences.”