Are you a hairdresser, nail tech, or esthetician and you struggle with what to post on Instagram?

Are you looking for ideas of what to share on your salon’s Instagram and you want to start with gorgeous photos?

I want to help and inspire you with this blog post.

Let's start with the basics: Beautiful photos are essential for building an Instagram following.

Creating a visual theme on Instagram where your photos have a consistent and branded style will make a huge difference for your business:

You’ll grow your following faster because people are attracted by your professional-looking feed

You’ll get more likes and comments on your photos

And you’ll also grow your brand presence as people come to recognize your photo style.

Long story short, you need beautiful photos for your salon. The best part is, you absolutely don't need to be professional photographer, and you definitely don't have to spend hours each day taking photos.

Here are 8 ideas you can start using today for beautiful photos to share on your salon’s Instagram, so you can build a gorgeous feed and find more clients on social media.



1: Understand your photo style and visual theme before anything else



Before you can start building up a beautiful Instagram feed, you need to understand what your “theme” or aesthetic is.

Your photos should not just be random. They should all have a similar vibe that when put together gives a unique and professional look to your account.

In fact, when we at Sunnystorm work with new Instagram clients, we ask them what kind of photo theme they’re looking for, giving them choices like this: