Think Like A Man, as in the book, has made Steve Harvey something of a relationship expert (whether we like it or not). It sold so many copies that movies were spawned from it and on his talk show now, he has segments where he tries to fix the personal lives of guests of all backgrounds. With the success of all that, Harvey has now decided to take his relationship advice to the next level, and has started a dating site for called “Delightful.” He launched Delightful.com last week, which, according to The Root, is an “offshoot of the company that owns Match.com, OkCupid and Tinder.” According to Forbes, the site will not only match folks, but in addition, offer articles and videos that will help women “find love and keep it.” According to his chat with Forbes, Harvey’s site will cater primarily to women, but also to men who are looking to settle down. Advice for the ladies will include “how to become more dateable.” For men, there will be advice and instructions on treating a woman right.

Harvey thinks he has it all figured out:

“Women are wired differently. The one thing I know about women is women don’t really want to just date. They want to date with the hope that it leads to a relationship.”

I’ll let you marinate on that one. He continues:

“A man doesn’t have any problem at all dating several or a wide variety of people until he finds the right one. A lot of women have that biological clock that ticks in them.”

One big reason women are missing out, according to Harvey, is that even though we might want love, women can be too picky in the way we choose mates (“Your soulmate, the man of your dreams, may not live an hour away”).

And some men, as he says, need to learn how to be more chivalrous.

“It’s sad to say, but the divorce rate in this country is so high, there are a lot of young men out there, quality men, who’ve never been told, ‘Hey man, this is the proper way to treat a lady.”

And Harvey knows that you’re wondering what exactly makes him qualified to speak on anything about love. We’re all aware that his first marriage imploded and he still is at odds with his ex wife all these years later (he has custody of their son). But he says that it’s those experiences that drive him to want to help others “find love and keep it” (if you haven’t noticed, that’s the tagline for the site). When speaking on his wisdom, Harvey says, “The majority of mine came from failure, to be honest with you.” He continues. “I’ve come to learn in my life that failure’s a wonderful teacher. I’ve scooped a lot of the dog poop off the sidewalk so you wouldn’t have to step in it.”

So with all that being said, if you’re a fan of online dating, would you be interested in Delightful.com?