With a cup of coffee in hand and looking relaxed and in a pair of jeans and casual shirt, he was talking in his private projection room after screening 30 minutes of Avatar to a small invited group. It is impossible not to be fascinated and enthralled by his action-filled 3D vision of adventure and battles in an iridescent jungle on an alien planet, where hideous, dragon-like creatures appear to leap off the screen, flora and fauna wave in the air and a heroic avatar does battle with a pterodactyl-like beast before subduing it and soaring off on its back.