PolaCon is a free event that wants to share the love of all things instant film. Instant film is a photographic medium made popular by Polaroid in which images develop directly after shooting without the need for a darkroom.

So whether or not you have an old Polaroid (or new Instax) instant camera laying around, you'll want to stop by even if it is just to bask in the enthusiasm these folks have for this medium. Although, for folks with even the slightest bit of a ventured interest in photography history, this event is truly a must. They promise not to call you a "sell-out" this year if you don't practice film photography 24/7.

Photographers from well beyond the boundaries of Texas plan on coming down to Denton for the weekend and we don't blame them. The planned programming is pretty enticing even for those without an interest in instant film. This year, Polacon has really enlarged the amount of events happening. This year's festivities will feature a total of five PolaWalks (including the walk next Friday at the State Fair in Dallas and a walk next Saturday morning hosted by us!), several hands-on demos, panel discussions, a camera and film swap meet, an instant film exhibition, a pop-up Instant Film Museum, large format camera demos, photo booths, and an Instant Film Scavenger Hunt with cool prizes for the winners.

PolaCon officially kicks off at 4 p.m. in Deep Ellum on Friday, September 29th with a meet-up followed by the annual PolaWalk at The State Fair of Texas. However, the majority of the event will take place in Denton over the course of Saturday and Sunday (September 30th and October 1st) at both the Evers Hardware Building (where the Norman Roscoe pop-up shop is), Denton Camera Exchange, and the Patterson-Appleton Arts Center.