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(Image: CEN)

A real-life King Midas has splashed out £14,000 on a shirt made of SOLID GOLD.

Wealthy Datta Phuge, 32, hopes the extravagant addition to his wardrobe will make him a hit with the ladies in central India.

The money-lender, from Pimpri-Chinchwad, says the shirt took a team of 15 goldsmiths two weeks to make working 16 hours a day creating and weaving the gold threads.

It comes complete with its own matching cuffs and a set of rings crafted from left-over gold.

"I know I am not the best looking man in the world but surely no woman could fail to be dazzled by this shirt?" he explained.

Mr Phuge told Indian newspaper, the Pune Mirror, that the clothing will be “an embellishment to my reputation as the ‘Gold man of Pimpri’.”

“The gold shirt has been one of my dreams,” he added.

The shirt also features six Swarovski crystal buttons and a solid gold belt.