Sen. Kamala Harris’s campaign was selling “That Little Girl Was Me” shirts soon after she challenged Joe Biden’s civil rights remarks during the Democratic debate.

Maybe too soon.

(Video: CNBC)

The California Democrat’s Twitter account posted an image of the 2020 hopeful as a little girl conspicuously soon after she had directed her wrath at the former vice president during Thursday’s debate for working in Congress to oppose busing black students to schools with mostly white students.

“I do not believe you are a racist and I agree with you when you commit yourself to the importance of finding common ground,” Harris told Biden at one point, interrupting the 2020 Democratic frontrunner out of turn.

“But I also believe, and it’s personal and I was actually very — it was hurtful to hear you talk about the reputations of two United States senators who built their reputations and career on the segregation of race in this country,” she said, referring to Biden’s recent comment touting his ability to work with segregationist Sens. John Eastland (D-Miss.) and Herman Talmadge (D-Ga.) as a senator.

“It was not only that, but you also worked with them to oppose busing. There was a little girl in California who was part of the second class to integrate her public schools and she was bused to school every day,” Harris recalled. “That little girl was me.”

There was a little girl in California who was bussed to school. That little girl was me. #DemDebate pic.twitter.com/XKm2xP1MDH — Kamala Harris (@KamalaHarris) June 28, 2019

Biden defended himself against the attack, claiming that Harris “mischaracterized my position across the board.”

“I did not praise racists. It is not true, number one. Number two, if you want to have this campaign litigated on who supports civil rights and whether I did or not, I’m happy to do that. I was a public defender. I didn’t become a prosecutor,” he shot back with a personal dig at the former prosecutor and later the attorney general of California.

“I left a good firm to become a public defender. When in fact my city was in flames because of the assassination of Dr. King,” Biden said. “You would have been able to go to school the same exact way because it was a local decision made by your city council. That’s fine. That’s one of the things I argued for: that we should not be — we should be breaking down these lines.”

Not only was Harris’ photo ready to go up on social media at just the right moment during the debate, her presidential campaign was selling “That Little Girl Was Me” t-shirts following the confrontation.

The black T-shirts feature “KamalaHarris.org” on the back and the photo image of a young Harris on the front. The shirts were available online for between $29.99 and $32.99.

The speed at which the tweet and photo were posted and the T-shirts were available raised plenty of eyebrows as the Democrat was questioned over how the personal moment on the debate stage was “instantly turned into a cynical money grab.”

That tweet and picture was ready pretty fast — Kovar McClure (@kovarmcclure) June 28, 2019

see this is the problem with Harris, a genuine human moment is instantly turned into a cynical money grab. — pitbop (@pitbop) June 28, 2019

No, worse, staged, with the shirts already printed. — John Gordon (@JPGord) June 28, 2019

2/ Her middle school and high school years were spent in school in – Montreal. And no one calls her out on it. She lived a life of the elite, not some poor oppressed inner city child. — Christina Clifton (@ChristinaClift7) June 28, 2019

Except it all looks super-cynical that the social-media team posted this the second after she “spontaneously” shredded Biden. Too orchestrated. — Dale Hrabi (@DaleHrabi) June 28, 2019

Kamala Harris started selling these “That Little Girl Was Me” t-shirts during last night’s #DemDebate2. It’s not a statement on the poignancy of her argument, but it certainly puts to bed any notions of authenticity. pic.twitter.com/rHL2Kg0zmC — Jacob Orgel (@JacobOrgel) June 28, 2019

It’s strange what passes for a good debate performance these days. #KamalaHarris stooped to the level one would expect of #AlSharpton. Yet, MSM loved it. — Bob Wilkie (@bob_wilkie) June 28, 2019

Was that when she was being raised in Montreal by any chance? She’s going to try to play dirty, but she will lose — ❌Upyours❌ (@UPYOURS555) June 28, 2019