There are stacks of ICO opportunities out there, all vying to be the Next Big Cash Cow. But we take the view that unless the product or solution has the potential to change things in the real world, it’s not worth the crypto it’s coded on.

That’s why we’ve made sure that everything about TV-TWO addresses an ongoing challenge: innovation in the TV industry and the relationship between viewers, advertisers, and creators. Here are 5 reasons to take a closer look at what we’re doing.

Already Up & Running

Yup, we have a working product! It’s not widely available just yet, but it’s on TestNet and is fully operational on Connected TVs. Want to see it in action? Check out our video.

Content Curated By Machine Learning

TV-TWO gives users a tailored TV experience. While watching broadcast TV, simply press a button to launch the app, and our smart curation algorithm presents you with a personalised video feed: content that it knows you’ll enjoy; based on an analysis of your viewing habits.

Get Paid To Watch TV

This isn’t some ruse: it’s the real deal. TV-TWO lets you earn cryptocurrency while watching your favourite shows! It’s issued in the form of our own utility token — the TTV (Token For Television), which can be easily traded for Ethereum (ETH) after our ICO. And guess who’s paying you? Advertisers: for watching their ads.

Stick It To The Middleman

Unlike TV networks who have a monopoly on advertising prices, offer little compensation to content creators, and charge fees to viewers, TV-TWO gives everyone a fair deal. How? Because the barriers are non-existent. There’s no-one in between taking a cut and dictating the terms. Advertisers pay for highly targeted (anonymised) audience data; viewers get compensated for being shown relevant commercial content; and content creators are rewarded on the merit of their productions.

Progressive Technology

We’re disrupting outdated industry practices in every possible way; which is why we’ve built TV-TWO using blockchain technology. More specifically, it’s being built on the Ethereum blockchain, which offers smart contract functionality.

So there you have it! Still need some convincing? Download our whitepaper.