The stunt will be the second by online life insurance provider Beagle Street in as many weeks highlighting that the average person overpays on their life insurance premium by £109 a year.

Last week, 500 paper canines we unleashed on the streets of London as a way of 'putting money back in people's pockets'. Bristol was chosen as the second destination via a public vote on social media.

The campaign is being led by Beagle Street's in-house team and its PR firm The Academy.

Matthew Gledhill, managing director of Beagle Street, said: "Hopefully our £10 note Beagles will put a smile on people’s faces and pounds back into their pockets. The life insurance industry has been slow to adapt to the online revolution, but just as companies have used the Internet to slash the cost of services from air travel to accommodation, Beagle Street is using technology to remove unnecessary costs from life insurance."

The stunt is to be repeated in other UK cities in the following weeks.

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