SWNS 'rape' yellow paint

FREE now SUBSCRIBE Invalid email Make the most of your money by signing up to our newsletter fornow We will use your email address only for sending you newsletters. Please see our Privacy Notice for details of your data protection rights.

A shopper at the discount shop was in uproar after she spotted something amiss in their Warwickshire store. The eagle-eyed woman, who cannot be name for legal reasons, came across a tine of yellow paint labeled “rape yellow”. A victim of a sexual assault herself, she was deeply offended by the branding and began "choking" when she saw it. The name comes from rapeseed yellow, a reference to the brightly-colours plant, and despite the full listing online physical tubs of paint appear to have been abbreviated.

SWNS The paint online

The woman said: ”I looked at the paint and thought it can't possibly say that, you have got to be kidding me, there's no way they would sell that. I started choking. “I got straight out of there. I was furious and upset.

Optical illusion body art.. spot the model Mon, June 13, 2016 These incredible optical illusions are the works of Italian fine art body-painter Johannes Stotter. Stotter's work involves rendering his models invisible by merging them into the background scenery Play slideshow Emma Fay / Barcroft Media 1 of 13 Body Art: Octopus

“I thought maybe I was being sensitive because of my situation, but I sent pictures to my friends and they were all shocked by it.” She immediately contacted the Aldi head office, who she says assumed she was merely being sensitive as she was a rape victim.

SWNS Aldi's paint

You wouldn't sell something called abortion red or poo brown Angry shopper

But in a U-turn Aldi have now agreed to scrap the name after the backlash, with many people taking to social media to criticise the store. One user wrote online: “In our local Aldi this evening and noticed a brand of their glossy paint called 'Rape Yellow' not a good idea.”

Aldi issued a statement saying: “This paint is a colour widely referred to in the industry as 'RAL 1021 Rape Yellow', which refers to rapeseed. “The colour name will be altered to rapeseed yellow for all future production of this paint.”

Despite the planned change, the victim says the name should never have been allowed to hit the shelves. She added: “How the hell did it get out with that name in the first place?

SWNS The Warwickshire store

“You wouldn't sell something called abortion red or poo brown. To me it's the same thing, it's offensive. “It is a word that is a problem. How many other words can you think of for yellow without using that one?”