

vm project architecture's 'Video Structure: We Are The Reference' from their exhibit in Seoul this past April



If you've ever wondered how production crews do that thing(TM) and tips on how to recreate it here's a post for you! Didn't want to load the post with too much info so included are theoretical and practical approaches to a couple videos from VM PROJECT ARCHITECTURE, and some breakdowns using easily available equipement you could get a hold of if you wanted to DIY!



You'll notice really quickly why the majority of production people aren't in front of the camera ;)







Hash swan ft. GRAY's <Wang Like Alexsander>

Mentioned breifly in the BP video breakdown, Point of Interest cutting is what makes KPOP MVs easily digestible, inspite of all the crazy things and set ups happening in it. Making sure that when cutting between shots the thing you want viewers to pay attention to is always in the same spot in the next shot. If they're on the right side in one frame, the next shot should also feature the focal point on the right because brains can more easily process what's happening during fast paced edits when they're guided on where to look next. the brain anticipates it after a while.Sistar's I Like That MV shows it really well!While a lot of movement is created in camera, using special dollys, steadicams, and computerized crane rigs, there are ways to do similar movements in editing. KPOP MVs are almost exclusively shot in 8K but are posting online in 1080p (4K if you're lucky) this allows for a whole bunch of room for editors to manipulate the footage to add in tilts and zooms that weren't able to be completed onset.eg. if you put a stationary 8K camera pointed at this set and rolled you could then take the whole image into editing software and cut in to different members without ever needing to physically move the camera because the size of the green rectangle is typically what you end up with size wise for youtube/online delivery.