This isn't a completely novel approach for CBS, which toyed with the prospect of making a Netflix show back in 2012. However, it still means that the company is creating shows that most likely won't air on its own TV channels -- a big step when many rivals are still reluctant to give online services their latest conventional programming, let alone an incentive for people to drop their cable subscriptions. Mind you, it's not hard to see the financial motivations involved. Netflix just recently overtook HBO in revenue, based in part on exclusive shows like House of Cards; while it still has a long way to go on profit, there's now a lot of money on the table for studios that make internet-only hits.

[Image credit: Jordan Strauss/Invision/AP]