First of all, what is the Bitcoin Dance? Honestly, this isn’t a social phenomena, it’s a term we have just made up. Let’s hope that this takes off though, perhaps Bitcoin Dance will enter the dictionary and our name will be printed next to it?

Who knows?

The Bitcoin Dance refers to getting on the Bitcoin hype train. So, it’s not Bitcoin investment as such, the Bitcoin Dance is simply accepting and recognising Bitcoin.

Bitcoin is a cryptocurrency with a market capitalisation (at the time of writing) at $114,821,515,659.00 yet still, entire communities are refusing to accept that it exists. Obviously, cryptocurrency adoption will eventually see a tipping point where the majority then begins to accept Bitcoin, until then though, we are seeing people actively block Bitcoin out of their lives, why is this happening and why can’t they just do the Bitcoin Dance already?

To us, mainstream media seems to be the problem. The masses tend to only receive exposure to cryptocurrency news via mainstream news headlines, the majority of these headlines mediate Bitcoin in a negative light. They make the Bitcoin Dance look very unattractive. Take these examples for instance:

https://www.theguardian.com/technology/2018/jun/11/bitcoin-price-cryptocurrency-hacked-south-korea-coincheck

https://www.bbc.co.uk/news/uk-scotland-44289772?intlink_from_url=https://www.bbc.co.uk/news/topics/c734j90em14t/bitcoin&link_location=live-reporting-story

https://www.washingtonpost.com/news/the-switch/wp/2018/03/22/people-are-using-bitcoins-system-to-share-child-pornography/?noredirect=on&utm_term=.a300356a20d9

http://www.abc.net.au/news/2018-06-18/the-biggest-cryptocurrencies-are-having-a-really-bad-year/9869314

http://www.foxnews.com/opinion/2018/01/09/bitcoin-can-help-terrorists-secretly-fund-their-deadly-attacks.html

See what I mean?

Mainstream news seem to really push the notion that Bitcoin is a bad thing. With this in mind, it's pretty easy to see why communities are reluctant to do the Bitcoin Dance so to speak.

As adoption comes to the fore and as cryptocurrency becomes more powerful (through the emergence of blockchain technology) then mainstream news outlets will be forced to mediate Bitcoin and other cryptocurrencies in a more positive light. Once this happens, perhaps finally, we’ll see everyone doing the Bitcoin Dance?