A Walking Dead t-shirt, featuring a quote and image from the US TV show, has been withdrawn from sale at Primark after a customer complained it was 'racist'.

The shirt was emblazoned with the words 'Eeny Meeny Miny Moe', along with a picture of a baseball bat, in reference to an episode of The Walking Dead in which a character says the phrase before beating a character to death.

Shopper Ian Lucraft told the Sheffield Star he first spotted the item while shopping with his wife. He said: "We were shocked when we came face to face with a new t-shirt with a racially explicit graphic and text.

"It was fantastically offensive and I can only assume that no-one in the process of ordering it knew what they were doing or were aware of its subliminal messages.