Social Media Marketing Test Fiverr part 2



Which of the given statements pertaining to the below attribute is/ are valid?

1. It is not used for indexing.

2. It can be used as a hint for ranking.

Visuals/Additional Information

rel="nofollow"

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

Which of the following are the benefits of off-page SEO optimization to website owners?

Increase in rankings

Time saving

Page speed

Uniqueness

Which of the given can be used to control access to your site on a page-by-page basis?

1. robots.txt

2. noindex

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

You are using Google My Business to improve off-page SEO. What is the character limit that needs to be followed for a good description while doing so?

250 characters

500 characters

750 characters

1000 characters

You want to research a site and find its Alexa Rank while performing off-page SEO. Which of the following tools can be used to do so?

Site Overview

NAP Checker

Page Rank Checker

Link Checker

You are using responsive web design to ensure that your site is supported by mobile and desktop users. Which of the following tags can be used in the given context to tell the browser how to adjust the content?

Viewport

iframe

Window

Scale

Which of the following tools can be used to check the domain authority of your website while performing off- page SEO?

Website Authority Checker

NAP Checker

Google Trends

In relation to paid marketing, which of the following options is not an example of search marketing?

Google Ads

Yahoo Ads

Bing Ads

Pinterest Ads

Which of the following label links can be used to perform on-page SEO for the links in user-generated content?

rel="sponsored"

rel="ugc"

rel="nofollow"

None of the above.

Which of the following tools can be used to bring up the pages on your website with the most link authority while performing on-page SEO?

Ahrefs

Trendz

Backlinko

Google Vision

You want to embed certain image elements in HTML. If you want Google to index these images, which of the following methods should you avoid?

Using <img> to embed image

Using <picture> to embed image

Using CSS to display image

None of the above.

Which of the given are the valid types of search intent encountered during on-page SEO?

1. Informational

2. Commercial

3. Transactional

4. Navigational

All 1, 2, 3, and 4

Only 1, 2, and 3

Only 1, 3, and 4

Only 2, 3, and 4

You want to perform off-page SEO for your website so that it is more relevant than others in the search page results. Which of the following is an important factor to do so?

Back linking

Page titles and headings

Internal linking

Fast-loading pages

Which of the given are the benefits of using paid social media advertising for a small business?

1. It helps to give the brand instant visibility.

2. It is a cost-effective way to promote the business.

3. It gives advertiser complete control over sees the ad.

4. It creates exposure for the brand in a cost-effective way.

5. It helps to maximize the content marketing and distribute the best content.

All 1, 2, 3, 4, and 5

Only 1, 3, and 4

Only 2, 4, and 5

Only 1 and 3

Which of the given are link-related off-page factors?

1. Number of referring domains

2. Link authority

3. Anchor text

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

Which of the given types of links should be avoided to prevent link spamming while performing the off-page SEO?

1. Purchased links

2. Reciprocal links

3. Low-quality directory links

All 1, 2, and 3

Only 1 and 2

Only 1 and 3

Only 2 and 3

Which of the following options is an incorrect organic social media reach tool?

Hootsuite

Buffer

ViralContentBee

Google Ads

Which of the given are the valid techniques to perform off-page SEO?

1. Social-media activity

2. Influencer marketing

3. Blogging

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

Which of the following options is/ are essential for highly engaged organic social media traffic?

Compelling Content

Visuals

Both options a and b

Neither option a nor b

Which of the following factors lead(s) to off-page SEO providing a boost for your brand?

Building relationships with influencers

Responding to negative reviews

Creating an excellent services

Both options a and b

Both options b and c

Which of the following is/ are the valid non-link-related off-page factor(s)?

Relevance

NAP citations

Brand mentions

Only options a and b

Only options b and c

In which of the following tags should a subheading be wrapped during the on-page SEO?

H1 Tag

H2 Tag

H3 Tag

H4 Tag

Which of the given is/ are the valid way(s) to ensure that the internal structure of your website is optimized while performing off-page SEO?

1. Interlink all SEO landing pages

2. Drop all links on homepage

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

In relation to paid marketing, which of the following options is correct about the disadvantage of pay per click (PPC advertising)?

You only pay for the clicks you need.

PPC campaigns that are well-optimized can bring in significant traffic.

It can become expensive and unaffordable when you compete with other advertisers for traffic.

It is possible to place budget caps on traffic that comes through large networks.

You are optimizing the on-page SEO of your website. In this context, which of the given are the valid tips for doing so?

1. Ensure that organic CTR is optimal

2. Prefer using original images over stock images

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

In which of the following paid marketing strategies, the user uses video marketing, mobile marketing, and Google display ads to spread awareness about the product?

Direct-marketing

Branding

Re-marketing

Both options a and c

Through which of the following options, businesses can take advantage of the opportunities offered by organic marketing?

Optimizing their content for search engines and social media

Avoiding tracking the progress of their marketing campaigns

Knowing what their audience needs

Tailoring content as per their competitors needs

Which of the given is/ are the valid guideline(s) to follow for SEO friendly URLs?

1. Make URLs short

2.Include a keyword in every URL

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

You want to see the performance of your search results in Google. Which of the following tools can be utilized to do so?

Trendz

Search console

Keywords

Page ranker

Which of the following types of keywords can be used to ensure that page relevancy in a web page is high while performing on-page SEO?

LSI keywords

CSR keywords

CTR Keywords

CSI keywords

Which of the following acronyms describes the framework used by Google raters to rank a website?

EAT

SIT

COT

SIT

What is/ are the value(s) to be set for X-Robots-Tag header to prevent the crawler from indexing a page?

noindex

none

nofollow

Both options a and b

Both options a and c

You want to utilize the image ranking to improve on-page SEO. Which of the following APIs can be used to do so?

Google Vision API

Image rank API

Image API

Keyword API

Effective organic marketing creates which of the given kind of sources to the website?

1. Permanent traffic

2. Temporary traffic

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

You are using influencer marketing strategy to backlink your website. Which of the following is/ are the valid way(s) of doing this?

Pay influencers or at least give them a free product in exchange for their promotion.

Build an organic relationship with influencers and enter into a mutually beneficial relationship.

Both options a and b

Neither option a nor b

You want to find a list of sites that post on similar content for guest blogging to improve off-page SEO. Which of the following tools can be used to do so?

Audience Overlap

Site Overview

Google Trends

Google Vision

Which of the given are the valid activities to raise off-page SEO traffic?

1. Post on forums

2. Add an RSS feed subscription box

3. Comment on relevant blogs freely

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

Which of the following options is the name given to paid marketing when a user do advertising on YouTube?

Display marketing

Social media marketing

Search engine marketing

Digital marketing

Which of the following options is correct about the organic reach?

It is the total number of people who have seen your post through unpaid distribution.

It is the total number of people who have seen your post through paid distribution.

It is the total number of people who have seen your post both through paid and unpaid distribution.

What is the word limit for long form pieces that rank higher on the first SERP?

Over 1000 words

Over 2000 words

Over 500 words

Over 800 words

Social Media Marketing Test Fiverr 2020