On regular TV, 4,181,000 Fox viewers, peaking at 5,373,000, saw Mexico play Brazil, according to Nielsen -- numbers that are pretty great for not-exactly-soccer-mad America (though half of what Telemundo did). Soccer also drove more than half (55 percent) of Fox's 632 million streaming views for all sports in June. That means, despite a lot of hand-wringing when the US was eliminated from World Cup qualifying, the $200 million Fox spent to get the 2018 World Cup rights now seems like a wise bet.