Shivraj Singh Chouhan today started his third innings as Madhya Pradesh Chief Minister by signing an order for providing rice at Rs one per kilogram to the poor announced in BJP's poll manifesto and vowed not to allow any new liquor shop in the state.

Soon after taking oath, Chouhan started the business of putting his promises into action by clearing four schemes and announced a major campaign to protect the girl child.

The schemes rice at Rs one per kilogram to poor, 'Mukhyamantri Khet-Sadak Yojana' to connect agriculture fields with roads, setting up of MP Madhyam Varg Aayog a commission to address grievances faced by middle class people, and MP Vyapar Samvardhan Mandal for promoting industries to generate employment will come into effect from January 1, 2014.

"What we had promised before election I am fulfilling in front of you. It is a reflection of our transparent governance model," Chouhan told the gathering after the oath ceremony.

The Chief Minister said he would start a campaign in a big way to generate awareness to save girl child. "No nation can progress without saving their girls. We need to save girl child. It is our duty to ensure social and economic empowerment of women," he said.

The Chief Minister said there would not be any new liquor shop opened in the state.

Chouhan said he wanted to establish "Made in Madhya Pradesh" as a brand worldwide for generating employment opportunities and producing quality industry products.

"Madhya Pradesh can do it," he said.

Chouhan said he would put in efforts to increase power production in the state. He said his government will try to provide water to every rural households.

Chouhan was administered the oath as Chief Minister for the third time in a row by Madhya Pradesh Governor Ram Naresh Yadav.

Anil Ambani, Anshuman Ruia attend MP CM's swearing in ceremony

Top captains of India Inc including ADAG Chairman Anil Ambani and Essar's Anshuman Ruia today attended Madhya Pradesh Chief Minister Shivraj Singh Chouhan's swearing in ceremony here.

Besides them, Swati Majumdar of Pune-based Symbiosis group of institutes and Chairman of Force Motors Ltd Abhay Firodiya were also present at the function here.

Chouhan took oath of office and secrecy in the presence of a galaxy of political and religious leaders, apparently to project his image as a secular leader.

The presence of corporate honchos is linked to his government's initiatives for promotion of industries in the state.