With the introduction of GDPR we have updated our Privacy Policy which sets out how we use and protect information you give us when you use our website. Should we ask you to provide certain information by which you can be identified when using our website; you can be safely rest assured that it will only be used in accordance with this privacy statement. We may change this policy from time to time by updating this page. We encourage all users to check this page from time to time to ensure you are happy with any changes.

What we collect

We may collect and process the following classes of data about you:

Information you give us

This is information about you that you provide to us on our site (e.g. when requesting a prescription, requesting an online consultation, making purchases, subscribing to our newsletter, subscribing to be kept up to date, reporting a problem, writing a review, sending us correspondence or any details you provide when registering to use our site). This information includes your name (first and last name), address, phone number, e-mail address, financial and credit card information, order details and any other information that you provide us with.

Information we collect about you

We collect information automatically about your visit during your time on our website referred to as “cookies”. The information collected allows us to deliver you with a positive user experience when you browse the site. It also helps us to identify areas of improvement.

Information we receive from other sources

We work closely with third parties (including, for example, business partners, payment and delivery services, advertising networks, analytics providers, search information providers, marketing agencies and credit reference agencies) and may receive information about you from them. We may combine this information with information you give us and information we collect about you.

What we do with your information

The information we collect is important to us as is allows us to better understand your needs and in turn provide you with a better service. Your information is used in a variety of means including:

To carry out our obligations arising from any contracts entered into between you and us and to provide you with information, products or services that you request from us.

To process prescription requests, purchases, refunds, exchanges and other transactions.

To provide you with information about other goods and services.

To allow you to participate in interactive features of our service, when you choose to do so.

To notify you about changes to our service(s).

To analyse for fraud protection and credit risk.

To administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.

To keep our site safe and secure.

To improve our site to ensure that content is presented in the most effective manner for you and for your computer.

To make suggestions and recommendations to you and other users of our site about goods or services that may be of interest to you.

Social Media platforms

We operate social media platforms. These platforms are, in most cases, operated outside of the EU and do not comply with current Data Privacy Act and subsequent GDPR provision although they may well conform to the U.S Privacy Shield protocol. It is our process and protocol that any personally identifiable data gathered on these platforms is only in response to users interacting out of their own volition with our marketing pages. The contact is deemed as a legitimate business enquiry. The personal contact data is removed from the site once the enquiry is processed or the user has requested to do so.

Analytics

Our website uses Google Analytics to collect information about how visitors use our website. We anonymise this data at the point of collection and automatically delete user and event data that is older than three years.

Sharing of information

We do not share, sell, lend or lease any of the information that uniquely identify a subscriber (such as email addresses or personal details) with anyone except to the extent it is necessary to process transactions or provide services that you have requested. In order to fulfil your order, process your payment details and to provide you with services, we may share your personal information with regulatory bodies and/or agencies, our trusted service providers including but not limited to payment gateway provider, delivery partners, analytics & search engine providers and credit reference agencies.

How we store your personal data

Personal data is stored in the EU whether in digital or hard copy format.

Personal data is stored in the US in digital format when the data storage company is certified with the EU-US Privacy Shield.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of any data transmitted to the website; and any such transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Links to other websites

It is quite possible that our website will include links to other websites of interest. Once you have used these links and leave our website, it is important to note that we not have any control over that website or its policies. We therefore cannot be held responsible for the protection and privacy of any information which you may provide to those websites. Any third part website included as a link on our website is not governed in any way by this privacy policy.

Your rights

You have the following rights under law in respect of your personal information:

The right to be informed about the collection and use of your personal information;

The right of access to your information to verify the legality of our use of it;

The right to request that inaccurate or incomplete information about you is rectified;

The right to request the deletion or removal of your information where there is no further reason for us to use it (such as you have withdrawn your consent);

The right to request your information to be passed to another agency;

The right to restrict the use of your information;

The right to obtain and reuse the information that we have about you for your own purposes;

The right to object to certain uses (such as for marketing purposes); and

The right not to be subject to a decision that has a legal effect on you that has been based on an automated decision.

Should you wish to exercise any of these rights or have an enquiry or concern about our privacy or cookie policy, please contact us at info@abrahamsdiamonds.co.uk or you can write in to:

Customer Services

Abrahams Diamonds

110 Hatton Garden

London

EC1N 8NX

UK