TONY THE TIGER SUN BOWL CHALLENGE PRESENTED BY BOSS CHICKEN IS BACK September 4, 2020 — EL PASO, Texas – Boss Chicken rejoined the fun with the Sun Bowl Association to give football fans around the country a chance to win a Sun Bowl Game Package for the 2020 Tony the Tiger Sun Bowl by participating in the Tony the Tiger Sun Bowl Challenge presented by Boss Chicken. read more...

SBA ANNOUNCES NEW BOARD PRESIDENT, EL PASO NATIVE, NATALIA FLORES May 3, 2020 — SBA ANNOUNCES NEW BOARD PRESIDENT, EL PASO NATIVE, NATALIA FLORES FirstLight Marketing Manager to Lead the Way EL PASO, Texas – The Sun Bowl Association announced on Sunday, May 3, that Natalia Flores is the 87th President of the Sun Bowl Association Board of Directors, beginning her term immediately. read more...