Nike announced it will introduce a "Pro Hijab" for Muslim athletes with the hopes to "inspire more women and girls" in the Middle East who "face barriers and limited access to sport."

The Pro Hijab will hit Nike Middle Eastern stores in early 2018, the company reports in a Tuesday, March 7 news release, and has been in the works for more than a year.

"The Nike Pro Hijab has been a year in the making, but its impetus can be traced much further back to Nike's founding mission, to serve athletes, with the signature addendum: If you have a body, you're an athlete," the Oregon-based company writes in the release.

"The brand has underscored this commitment with the introduction of Middle Eastern stores, collections inspired by Nike's roster of elite female athletes, women's races, Nike Run Clubs and the NTC App in Arabic."

As for the product itself, Nike reports it has a pull-on design with its "most breathable" and stretchy mesh fabric. The mesh's stretchiness was on purpose so that athletes across different sports can adjust the Hijab to their liking.

The company lays out the example of Muslim figure skaters who need a tighter fit for twirling and the movement that comes along with the sport. Nike says its design team worked with past company innovations and hijabi athletes to find the right design.

The initial design will come in dark neutral colors, at the request of the athletes, with its Nike Swoosh coming above the left ear to showcase "the hijab's pinnacle performance nature."

"Everyday athletes from around the Middle East, including runners and cyclists, also assessed the hijabs," Nike writes in the release. "Nike gathered both the athletes' performance feedback and their reactions to the garment's aesthetic.

"As each country has its own particular hijab style, the ideal design would need to accommodate variances. The brand also solicited the opinions of advocates and local communities to ensure the design met cultural requirements."

The announcement of the Pro Hijab comes a month after Nike launched an ad campaign aimed at Middle Eastern athletes while highlighting the challenges Arab women face in sports.

A Nike spokesperson told CNN that it wanted the commercial, narrated by Saudi actress Fatima Al-Banawi, embedded above to come off as "local" and "genuine."

The announcement of the Pro Hijab was met with the standard internet approval and disapproval on Twitter, which featured it as a "moment:"

This is the most amazing thing!! Imagine how comfy it's gonna be - better than those other scarf things hijabis have to wear now. https://t.co/QqPfR1FlUF — Aisha Baker (@bakedonline) March 7, 2017

But before Nike, there were companies doing this work. @Capsters @Resporton_Hijab and @friniggi + more who have been doing this A LONG time. — Shireen Footybedsheets Ahmed (@_shireenahmed_) March 7, 2017

.@Nike finally join the sports hijab world. Possibly game changer for elite athletes with top technology on offer https://t.co/MYC8boc6Gi — Dr Rimla Akhtar MBE (@RimlaAkhtar) March 6, 2017