Warner Bros.

The British Film Institute (BFI) has announced it will no longer fund movies featuring villain characters with facial scars. The organization’s decision supports the growing #IAmNotYourVillain campaign started by Changing Faces, the United Kingdom’s leading charity group for people with a visible difference such as a mark or scar. The group has made it their mission to de-stigmatize facial scars in film and television since scarring is often used on villains (see The Joker, Darth Vader, and more), and now the BFI is vowing to support that effort.

“Film is a catalyst for change and that is why we are committing to not having negative representations depicted through scars or facial difference in the films we fund,” BFI Deputy CEO Ben Roberts said in a statement. “This campaign speaks directly to the criteria in the BFI diversity standards, which call for meaningful representations on-screen. We fully support Changing Faces’s #IAmNotYourVillain campaign, and urge the rest of the film industry to do the same.”

Popular on Indiewire

Becky Hewitt, Changing Faces’ chief executive, added, “The film industry has such power to influence the public with its representation of diversity, and yet films use scars and looking different as a shorthand for villainy far too often.”

Not only will the BFI stop funding films with facially scarred villains, but it will also attempt to course-correct the conversation around visible differences by financing the film “Dirty God.” The drama, set to premiere at Sundance in January, stars Vicky Knight as a burn survivor reentering society after an acid attack.

Changing Faces provides advice, support, and psychosocial services to children, young people and adults with visible differences. According to the charity, there are 1.3 million people in the United Kingdom who have a visible difference. “We challenge discrimination and we campaign for Face Equality: a world that truly values and respects people who look different,” the charity’s website reads.