That set up the third and most costly missed opportunity: The Pats went with "zero" coverage -- a man-to-man scheme with no safety over the top -- and blitzed several players, one of whom, Harmon, had a free run at Goff. The "hot" receiver, to whom the quarterback is trained to target in the event of such a blitz, was Cooks, running a route to the right corner similar to the one on the previous play. Goff, retreating and off-balance as Harmon closed in, launched what he hoped would be a game-tying touchdown throw toward Cooks, but it fluttered high and fell into the waiting arms of Gilmore at the New England 4 as Cooks flailed helplessly behind him.