Happy customers are marketing gold dust. They talk about you in glowing terms, they tell their friends, family and colleagues, they buy more from you, and they buy more frequently than people who feel neutral or less than happy. The happier your customers feel, the more likely they are to become advocates. And advocates are your most precious customers of all. They’re the people who practically sell your wares for you thanks to their positive feelings and enthusiasm.

Having said all that, it doesn’t take much to transform a loyal advocate into someone who runs straight into the arms of a competitor. A sharp reduction in levels of customer satisfaction indicates something has gone wrong, giving you the early warning signal you need to fix things. You can even harness our software to compare recent satisfaction levels with past satisfactory scores, identifying individuals who are unhappy enough to consider leaving you in favor of a competitor.

Tracking customer satisfaction and benchmarking it against competing businesses in your sector via a proven Customer Satisfaction Survey app also helps you pin down exactly how you compare with competitors, and know whether you face the risk of a mass defection.

Email survey tool case studies

The best way to find out more about what real people think about our tools is to read our collection of case studies. For example, for one of our clients our survey software dramatically increased their levels of customer feedback. It took less than an hour to implement, and the resulting data is changing the way they do business for the better. In their words:

“We really didn’t think the number of people that actually replied would reply. And I was also shocked by how many people love to give us comments. It’s been a huge success for us. It totally turns my experience of surveys on its head.”

You can read the full Case Study here and explore more real-life case studies here.

Test a Thermometer for yourself

Click here to take the next step, setup a free trial account and check out our simple survey system for yourself.

Alternatively, you might like to click here to see how our survey software works.

Or, if you have any questions, feel free to contact us. We’ll be happy to help.