On a slightly similar note, fast food giant McDonald's is set to become a sponsor for NFL Now, which, perhaps, signals that big companies are liking the NFL's fresh idea -- Verizon and Gillette have been on board since the original announcement, for example. The NFL says even more sponsors and distribution partners are due to be revealed in the days leading up to the launch of NFL Now. As a refresher, NFL Now will allow football fans to build out a personalized content experience on the web, based on what their favorite teams are and the players they follow. There's going to be original content, press conferences, productions from each league team, highlights and on-demand game replays, to mention a few things.



[Image credit: Shutterstock/Ken Durden]