In a world focused on the concept of decentralisation, the crowd aspect of community forums are a valuable way to get ideas, feedback and communicate in general with investors and traders of your coin. Whether pre- or post-ICO, your crowd is important, and managing communication with them can be rewarding, yet challenging.

While an active community is ideal, managing one is not without pitfalls. At Stox, our overall concept has always been to be open, transparent and to provide a welcome place for all, where anyone can use our prediction markets platform and talk about it among their peers. However, transparency can come at a cost. Most open communities (including ours) often get polluted with saboteurs, competitors and other misanthropic types who care nothing about the token, community or company, and are merely present to spread FUD.

Fortunately, if you’re treating all your community members (even the naysayers) as a valuable element of growing your brand, you’ll have strong supporters who will defend your token and brand because they are true believers. The naysayers will always be present to criticise every action you may take, but often their ruthless critique can lead to better functionality, user experience and ultimately, a better product to market fit. Even with those beneficial advantages, dealing with the type of harsh criticism present in many forms on today’s net can be difficult for many Community Managers.

Extracting Value from the Community

Your Community is essentially your ‘crowd source’ for some of the best ideas and suggestions. Many solutions from bugs to other issues our Team has faced have actually been solved by posing questions to our Community. The ‘wisdom of the crowd’ has proven itself on more than one occasion in our experience, with valuable insights coming from our very own base.

For this reason, in addition to many others, our Community has proven its value and worth. Of course that value can come with its own ‘operating cost’, which is managing interaction, extracting constructive critique and instructions that often sound like FUD on the surface.

Keeping You Honest

One of the biggest lessons your community will teach you is to ‘’do what you say you will do, when you say you will do it’’. In this digital era, everyone in your forums can pull screenshots of the most minuscule mentions or quotes and instantly treat them as promises. This is why it is of high importance to have competent and savvy Community Managers as part of your team.

At Stox, we’ve also chosen to use professional moderators AmaZix, and the service they provide us with is excellent. While we have great in-house Community Management leaders, the AmaZix Team provides us with a superb team of seasoned, cryptocurrency community professionals, who are available to assist our Community Managers around the clock.

Community Will Push You Forward

We’re extremely grateful to have an active and growing Community on social media. Our main channels are Twitter, Telegram, Reddit, Medium and Facebook. We learn daily from tips, emails, suggestions and comments that are sent by our investing Community members, cryptolovers, fintech and social media supporters as well.

Our entire Team shares all the information gathered and we review the leading suggestions to see if they are applicable/implementable. We then communicate back to our Community via #AskStox posts here on Medium with a breakdown of their questions and suggestions. We generally post updates on a monthly basis, and small news and info on the rest of our channels daily. You can join our Telegram group here or follow us on Twitter, Facebook and of course, here on Medium.