Cryptocurrency, Gaming, TRON (TRX)–Despite the price conversation dominating cryptocurrency, as the market experiences a brief reprieve after two weeks and billions of dollars shed in market capitalization, most of the top currencies are pushing forward in development. On Nov. 29, the TRON Foundation announced the creation of a new fund which would highlight the need for gaming and blockchain development. Called “TRON Arcade” the announcement includes a $100 million commitment by the foundation to advance blockchain gaming on the TRON network paid out in installments over the next three years.

According to the release, TRON Arcade seeks to “empower developers,” a move that the TRON Foundation and CEO Justin Sun have historically pushed as the most organic approach to growing both the TRX currency and the platform being built. SInce inception, TRON has been billed to investors and developers as more than a transactional currency. Compared to Bitcoin and other merchant focused coins, TRON seeks to build a multi-layered decentralized entertainment platform utilizing the TRX currency, with gaming being an obvious pillar to its development.

Since acquiring BitTorrent in a bomb shell move over the summer, both the TRON Foundation and Justin Sun have garnered attention for their broadly focused programs to expand the existing framework of cryptocurrency. As many commentators have pointed out during the bear cycle of 2018, highlighted by last week’s most recent price plummet, crypto has room to grow before blockchain and the use of decentralized assets becomes commonplace in the mainstream. Until that time, investors can continue to expect severe price volatility, with crashes being the consequence of an underdeveloped marketplace and burgeoning industry.

Yesterday, EWN reported on the TRX currency leading the market in performance, gaining over 20 percent on the day. The recent announcement of TRON Arcade adds to the building development for the currency, with TRON showing investors and TRX enthusiasts that they have a long-term commitment to the industry–despite the discouraging market movements that have characterized 2018.

TRON is counting on the Arcade fund to form another pillar of the growing platform, much like Project Atlas is spearheading the integration of torrenting services through acquired BitTorrent. Speaking in the release, founder Justin Sun explained that blockchain gaming would improve the experience of both TRON and those looking for a new twist on the entertainment sector,

“TRON strives to tackle existing issues faced by the gaming industry by leveraging the open, transparent, and immutability of blockchain technology. TRON Arcade will play a crucial role in encouraging developers to join in our mission and provide the best blockchain gaming experience to users around the world.”

With the addition of TRON Arcade, in conjunction to other programs such as Project Atlas, it’s becoming more clear that Sun and the Foundation are targeting developer interest as the path for TRX dominance in the industry. Sun has repeatedly espoused the benefits of TRX over Ethereum, including transaction speed and network scalability, in an effort to woo away talent from its most pressing competition. Now, with Arcade, TRON is opening itself up to a fresh wave of development focus through gaming.