Strange Land Brewery has strayed from its tradition of brewing unconventional styles to make a pilsner � with a name that�s hard to forget for anyone who lives in and loves Central Texas: the Austinite.

The brewery�s two co-founders, Tim Klatt and Adam Blumenshein, �developed the Austinite Pilz in order to add to our portfolio a light, clean and easy-drinking brew (that) doesn�t compromise our high-craft approach to beer,� Klatt said via email. The duo is calling it �an honest beer for true Austinites.�

At 5 percent ABV and coming in a bright red and gold can, the pilsner may well become many locals� go-to beer this summer.

According to Klatt, �the Austinite Pilz, our postmodern take on the pilsner, transcends the simple boundaries of �ale� and �lager.� Harking back to the brewing tradition prior to the mid-1800s, before the predominance of light and flavorless beers fermented with lager yeast, the Austinite is top-fermented at low temperature and lightly lagered to produce a light-to-medium body and clean finish.�

And why did he and Blumenshein decide to call it the Austinite, clearly the quickest way to all local beer lovers� hearts?

�Adam and I have lived in Austin now for a combined almost 40 years; we love Austin, we are inspired by Austin, and we wanted to craft the perfect brew for Austinites � a beer that compliments the eight months of summer we have here,� Klatt said. �Once you experience it, I�m sure you�ll agree that the beer essentially named itself.�

It launched at Banger�s Sausage House & Beer Garden yesterday, but people will be able to find it in bars and stores across the city. For more information, visit strangelandbrewery.com.

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