The next picture is just after the play-action fake to Howard. You can see the backs of every offensive lineman as they sold a run to the left. But notice how Hoyer had pulled the ball and turned to sprint back to the right side. Meanwhile, the two Lions linebackers were sucked up two yards to the 49 because of the run fake. They also were pulled to the outside of the "C" logo at midfield. Their priority had to be stopping the run, and the fake got them out of position to defend the pass because of insufficient depth and misdirection.