The Reinvent Me Foundation, a new grassroots non-profit organization that innovates job creation through empowering self-reinvention, is selected as a finalist in a national CreateAThon competition.

By: The Hardwicke Group LCC

End

-- What’s the most important difference between a recently formed non-profit organization and a mega non-profit on the national scene? Brand recognition. To assist fledgling non-profit entities in meeting this challenge to growth, the national CreateAThon network selects a handful of them to receive a high value, integrated professional program.CreateAThon announced on July 31 that they selected Richmond-basedas a finalist in the 2012 competition as one of 6 non-profit organizations who will receive a “brand makeover.” The competition will be a social media-based voting contest conducted on Facebook; friends and fans of the finalists willfor the non-profit of their choice and collectively select the winners."We are excited about this early recognition for the Reinvent Me Foundation,"said Chairman and Co-founder, an experienced dot com entrepreneur. "It signifies an understanding that millions of people need a different approach to finding rewarding work and careers."The Reinvent Me Foundation, Inc., a grassroots organization dedicated to promoting the reinvention process to displaced workers, veterans, and those entering the job market from college, was formed in 2012 to develop a high-potential, scalable, self-sustaining approach for job creation.The core of the foundation’s approach is to build each person’s capacity to rethink, retool, and retrain to meet the demands of today’s economic reality.The primary delivery vehicle is a web-based hub of scalable, rapidly available, integrated content and social media channels to engage individuals and support their career change. Participants embark on a positive reinvention experience that will enable them to make decisions about their future, develop an action plan, and then implement it.CreateAThon®is a 24-hour marketing marathon during which advertising, pr and other marketing firms generate free marketing strategies and creative deliverables for local non-profits that have little or no marketing budget. Since 2002, more than 75 agencies have participated in the CreateAthon network, benefiting more than 1,275 non-profit organizations with 3,100 projects valued at more than $15 million. For more information, visit www.createathon.org.To support the Reinvent Me Foundation’s quest in the national CreateAThon contest, visit the CreateAThon Facebook page at the following link: https://www.facebook.com/ NationalCreateAthon/ app_15605372... . After "liking" the CreateAThon page, supporters can vote for the Reinvent Me Foundation on the Brand Makeover tab.