Dating website for UK fans launches Thursday

No word yet on whether categories include "one and done" or "#whynot," but a dating website geared toward University of Kentucky fans is set to open signups Thursday.

Called BBNmeetup -- and found at bbnmeetup.com -- it's "for people that find cheering for Kentucky sports an important part of their lives and consider it important for their potential life partner to share this interest," according to a news release.

After 8 a.m. Thursday, users will have until July 15 to build search-able profiles based, among other features, hair color, location and fandom.

The website is perhaps the first of its kind, although creators may be on to something. Dating service Match.com found last year that the most-popular word in Kentuckians' profiles is "basketball."