NO one kept count of the number of 'selfies' taken with Kevin Rudd but it must have been a record - even for a prime minister so enthusiastic about social media.

Mr Rudd was mobbed twice while campaigning in Queensland on Wednesday, once by screaming school kids in Cairns and then by punters at Brisbane's Ekka show.

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The prime minister began day 10 of the campaign at St Mary's Catholic College, where he announced Labor's $210 million plan to open 137 new trades training centres across the country.

Mr Rudd and wife Therese Rein toured the school's trades workshop, led by 19 year-old Lachlan White.

The leader was escorted to the St Mary's oval for his first mob encounter of the day, as more than 100 students swarmed the prime minister for "selfies".

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"We love you," some yelled. "Kevin Rudd, yeah!"

The students organised themselves into a giant peace sign, to be filmed from a remote controlled helicopter flying above the oval to highlight world peace.

"When it comes to manifesting peace in our lives, it's really important we do it locally, we do it nationally, we do it right across the world," said Mr Rudd.

At the Ekka, indulgence was the order of the day.

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Mr Rudd got a crash course in making Strawberry sundaes at the show's famous stall and workers didn't hesitate to tell him to hurry up.

A walk through the grounds drew crowds 10 deep.

Many were trying to get a picture with Mr Rudd, who laughed after being snapped with a young boy carrying a blue Liberal National Party balloon.

It was Mr Rudd's third straight day of campaigning in Queensland - after stops in Mackay and Townsville - and demonstrates how important the Sunshine State is to Labor's re-election chances.

While campaigning in Cairns the prime minister also announced a deal with China Southern Airlines that will see the carrier run seasonal flights from Guangzhou to the Queensland resort town.

Cairns was safe, beautiful, close to the Barrier Reef and getting Labor's high speed national broadband network, he said.

"Put all that together, you are seriously cooking with gas when it comes to the China tourism market."



LOOK BACK AT THE HIGHS AND LOWS OF DAY TEN FROM TODAY'S ROLLING BLOG.



- AAP

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