Michael Bloomberg's 2020 campaign released a 10-second ad in which the former New York City mayor declared, "Big Gay Ice Cream is the best!"

"Where's my ice cream? Ah, thank you," Bloomberg said in the ad, which was shared on Twitter Tuesday night.

After a staffer handed him a carton of ice cream, the 2020 Democrat said, "Mmmh, Big Gay Ice Cream is the best!"

Bloomberg's social media team has a history of attempting to use humor to rally voters. During the seventh Democratic debate in Iowa, which Bloomberg missed after failing to qualify for the individual donor threshold, his staff posted an image of the candidate's face edited onto a meatball and another showing him with batteries in his mouth.

The New York Democrat has prioritized winning key states after the first four early primaries and has risen sharply in recent polling, surging to more than 8% in the RealClearPolitics national average, while being bolstered by a $200 million advertisement blitz over the last several months.