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There are coolers with gallons of milk and cartons of eggs, bins of fresh peppers and shelves stocked with cereal, bread, canned goods and bags of beans and rice.

The meat counter is flush with pork chops, chorizo sausage and beef and chicken fajita.

After years without a grocery store, the Allied Dunn’s Marsh neighborhood is no longer a food desert.

The hope is that there will be enough business to allow Luna’s Groceries to survive. But so far, the business at 2010 Red Arrow Trail is off to a solid start, even though it opened Jan. 28 in the midst of a blizzard that was followed by days of below zero temperatures.

“The sales that I projected for three months from now we are doing right now,” said Mariam Maldonado, who owns the store along with her husband, Joe Maldonado. “It’s been very amazing. I have been very blessed.”

At just 2,300 square feet, Luna’s is a fraction of the size of the major players like Woodman’s Market, Pick’n Save, Hy-Vee and Festival Foods. Instead, the store plays a similar role as other neighborhood grocery stores like Jenifer Street Market, Regent Street Market and Knoche’s Food Center and Butcher Shop on Old Middleton Road.