World Plant Milk Day is an international day that celebrates plant-based alternatives to dairy milk. Founded by Robbie Lockie, Co-founder of Plant Based News, in 2017 and established as a partnership with ProVeg in 2018, the campaign has attracted the attention of millions of people around the world and helped accelerate the transition from dairy milk to the rich variety of plant-based alternatives. In 2020, Switch4Good joined to reach more people and further the idea that 'The Future Is Dairy-Free'.



From soy to oat to cashew to hemp: the diversity of vegan milks continues to grow in tandem with the global shift towards plant-based eating - a market predicted to be worth $74.2 billion by 2027.

THREE HUGE REASONS TO GO DAIRY-FREE.