GANGWON, South Korea -- South Korea is tapping on the popularity of its television shows and drama series to lure in more tourists and boost commerce in underrated locations in the peninsula.

The East Asian nation is taking a page from the advertising playbook of some local businesses that saw a rise in sales after placing products - from mobile phones and automobiles to juices and skin care products - on hit Korean TV shows aired abroad.

Here's a look at some of the picturesque filming locations in South Korea that were catapulted to fame after it appeared on several iconic K-drama scenes.

Pocheon Art Valley

The Pocheon Art Valley in Gyeonggi province used to be an abandoned granite quarry that was transformed into an outdoor events venue for multicultural events in the early 2000s.

In 2016, the man-made lake and waterfalls constructed on the valley's upper quarries were used as a filming location of hit Korean drama "Legend of the Blue Sea."

Screengrab from SBS

The site was again used as one of the filming site of "A Korean Odyssey," a fictional TV series that was featured on Netflix.

"We only had about 30,000 visitors in 2013, but after they shot here, our annual visits increased to 350,000 in 2016 and 440,000 in 2017," Pocheon Art Valley art management team Leader Ryu Heedong told reporters through a translator.

Most of the tourists are Koreans who just discovered the activities here or had a renewed interest after watching it in the dramas, Ryu said.

"We did not develop this place to become a shooting location, but because of these dramas, we now expect to have 500,000 visitors by the end of 2019," he said.

Jumunjin Breakwater

The Jumunjin beach was originally built in Gangwon province "to protect the coastline from the effects of erosion and longshore drift," data from the Korea Tourism Orgnaization showed.

But tourists found the plain concrete dock special after stars of the hit K-drama "Goblin" shot some scenes in this rather ordinary harbor.

Screengrab from TVN

Chinese couple Lene Chen and GT Tao traveled all the way from Hangzhou, China to try and recreate a "Goblin" scene that was shot on one of the docks.

"If it wasn't featured in the drama, I would not go here. I wouldn't even know about this place if not for the drama," Chen, a broadcasting student, told ABS-CBN News.

"I don't know anything about the drama but my girlfriend really wanted to take pictures here," Tao, a young entrepreneur, said.

Woljeongsa Fir Path

The Woljeongsa Fir Path in Pyeongchang is a haven for nature lovers and health enthusiasts as the trail was designed for those who wish to go on long walks beneath the refreshing shade of trees.

Now, the quaint path lined with fir trees is also a familiar sight for "Goblin" fans as another drama scene was filmed here in the winter of 2016.

It's also a location worth seeing as it is a short drive away from the Jumunjin Breakwater and the site of the 2018 Pyeongchang Winter Olympics.

Herb Island

Herb Island is South Korea's first herb garden. It is also home to the country's largest herb museum and produces its own oils, soaps, and fragrances.

A spa that specializes in deep-tissue massages and luxurious aromatic baths is housed in a Mediterranean-style manor in the heart of the complex, surrounded by gardens and art installations.

Korea Tourism Organization

The pleasant location had been used as the filming site of several Korean dramas such as "The Producers," "Hyde, Jekyll, and I," and "Oh My Venus."

The Korean drama location tour was organized by the Korea Tourism Organzation in Manila for ABS-CBN News Digital and other select publications.