Detroit City Football Club LLC has hired Ypsilanti-based Pakmode Media + Marketing to create a corporate sponsorship program for the semi-pro soccer team.

Pakmode Media unveiled the soccer team as a client on its website, pakmode.com, on Monday.

Terms of the deal were not disclosed.

Pakmode in the past has done sports corporate sponsorship marketing work for Eastern Michigan University, Oakland University, Concordia University and the Little Caesars Pizza Bowl.

Detroit City, part of the National Premier Soccer League, finished its second season 12-0 and ranked No. 1 in the league before losing in the playoffs to the Erie Admirals.

It plays home games at Cass Technical High School in Detroit and averaged 1,200 to 1,300 fans per game this past season.

The club's annual operating budget is between $100,000 and $200,000, team co-owner and director of operations Todd Kropp told Crain's in July.

Ticket sales account for about 40 percent of the team's yearly budget, Kropp said, while corporate sponsorship makes up 15 percent to 20 percent, and merchandise sales are the remainder.

The team’s five owners all have full-time careers outside of the soccer team, so they hired the outside firm to handle corporate sponsorship work.

“After the end of our tremendous 2013 season we sat down and created a slate of sponsorship opportunities that would help us grow our brand, match-day experience for our supporters, and, most importantly, achieve greater long-term sustainability as an organization,” said Detroit City co-owner Sean Mann.

The first major investor in the team was Detroit's Slows To Go. Kropp said a major new corporate sponsor this year is Chicago-based Fair Oaks Farms Brands LLC's protein drink Core Power, but he did not disclose financial details.

Others spending on Detroit City include restaurant Green Dot Stables, bicycle maker Detroit Bikes, bike shop Wheelhouse Detroit and El Guapo Grill food truck.

Another sponsor, MillKing It Productions brewery in Royal Oak, did a small-batch India pale ale called "City" in honor of the team.

Core Power and MillKing It are the team's jersey sponsors.

Detroit City charged $35 for an eight-game season ticket package (up $5 from 2012), and had a $50 deal that also included a team scarf and hat.

Individual game tickets were $5.

The team, nicknamed "Le Rouge," plays in the NPSL's Midwest Division. The NPSL is a fourth-tier amateur league within the Chicago-based United States Soccer Federation's organizational pyramid, which is topped by Major League Soccer and its 19 professional teams.

The federation is the U.S. soccer system's governing body, for both amateur and pro soccer.

The NPSL has 57 teams spread across 10 divisions.

Bill Shea: (313) 446-1626, [email protected]. Twitter: @bill_shea19