Just announced: every PS4 will be HDR compatible — PlayStation (@PlayStation) September 7, 2016 HDR is coming to all 40 million existing #PS4 users via a firmware update next week. Woo! #PlayStationMeeting — PlayStation Europe (@PlayStationEU) September 7, 2016

Of course, the big takeaway Sony is likely looking for is that gamers won't need to buy a new console for demo material. You'll still need a new HDR-ready TV, but if it means you don't also buy an Xbox One S then it helps keep more gamers on the PlayStation side of the line.

Update: The press release confirms HDR support for all PlayStation 4s, but does not go into any further detail about what games or movies that may impact.

Find all the news from Sony's big PlayStation event right here.