(CNN) President Donald Trump on Monday publicly recommended Boeing "rebrand" its troubled 737 Max planes after two fatal crashes led to the grounding of the model and widespread criticism against the company.

"What do I know about branding, maybe nothing (but I did become President!), but if I were Boeing, I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name," Trump tweeted.

He continued, "No product has suffered like this one. But again, what the hell do I know?"

Last month at the President's direction, the Federal Aviation Administration ordered the planes pulled from service after two fatal crashes related to a stabilization system and faulty sensor readings.

Ethiopian Airlines Flight 302 crashed the morning of March 10 after taking off from Addis Ababa on its way to Nairobi, Kenya, killing all 157 people on board. Lion Air Flight 610 crashed into the Java Sea in Indonesia in October after taking off from Jakarta. All 189 people on board died.

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