Think of crypto tokens as a bond between product and user. The ecosystems and mini-economies supported by these tokens drive growth for ICOs and give the product added value for users who can earn, buy, exchange and trade. But every token has its own unique functions; the key for any ICO is to put a token at the very core of their operations, and that’s exactly what Senno has done.

Senno is a company that’s breaking all the long-standing rules that have confined sentiment analysis. Up until now, sentiment analysis engines have required massive amounts of in-house computing power; Senno offers a light-weight, flexible algorithm to get the job done. Existing sentiment analysis projects have been costly to say the least, keeping it out of the hands of smaller entities and individuals; Senno’s product is far cheaper and more accessible. Old sentiment analysis engines are… well, old and Senno’s advanced AI outperforms everything that’s come before it.

The open-source Senno token (SENNO) drives the Senno economy and its semantic analytic platform. SENNO is a NEP-5 token and can be earned and spent within the Senno ecosystem as well as exchanged for other currencies. Senno’s web and mobile apps will provide access to a number of features including a wallet to hold and transfer SENNO tokens.

Some ways to get SENNO tokens include:

Sales events — SENNO tokens are first being released in a pre-sale event and eventually a crowd sale event, when anyone can buy tokens using NEO, BTC, Altcoins, credit cards or a wire transfers.

— SENNO tokens are first being released in a pre-sale event and eventually a crowd sale event, when anyone can buy tokens using NEO, BTC, Altcoins, credit cards or a wire transfers. Rewarding hardware contributors — In the long run, there are other methods of earning SENNO tokens besides a onetime purchase in the sales events. Senno relies on hardware power from contributors to keep its product light and easy to use. These contributors will be rewarded for their help with tokens.

— In the long run, there are other methods of earning SENNO tokens besides a onetime purchase in the sales events. Senno relies on hardware power from contributors to keep its product light and easy to use. These contributors will be rewarded for their help with tokens. Payments to developers — Senno provides an open SDK for developers to tailor the product to fit their precise needs. Developers who help build the product in this way will be compensated with SENNO tokens.

— Senno provides an open SDK for developers to tailor the product to fit their precise needs. Developers who help build the product in this way will be compensated with SENNO tokens. Commissions for referrals — Affiliates who refer Senno to others are also eligible to receive SENNO tokens.

And what can users do with SENNO tokens? First and foremost, they can be spent in the Senno ecosystem. For example, subscription fees for Senno’s crowd wisdom data and API usage can be paid in SENNO tokens. But SENNO tokens can also held and traded, as the company plans to apply to be traded on all the major cryptocurrency exchanges.