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The ex-Big Brother housemate has caused controversy after he uploaded a prank video called "Fake Hand A** Pinch Prank".

The video shows Sam, who has over 2 million subscribers on YouTube, asking random females on a street for directions to a shop.

The 25-year-old wears a hoodie with his sleeve tucked into his pocket, while his arm actually roams free beneath the jumper.

After approaching random girls, Sam squeezed their bums – before blaming it on innocent bystanders.

While the former reality star seemed to find the prank hilarious, one victim of the joke backed away from him, muttering: "I don't like that."

Pepper shared the video via his Twitter account, writing: "Retweet if you love booty as much as me!"

Unsurprisingly, the video, which (at the time of writing) has been viewed by 290,000 people, has angered many, who call the prank "sexual harassment."

One furious viewer labelled the video "disgusting", while another noted how scared one of the prank victim's looked.

Sam, who starred in the 2010 series of Big Brother alongside Josie Gibson, began trending after the video went viral, as well as the hashtag #ReportSamPepper.

Other videos on Sam's YouTube channel include a clip in which he calls a girl an "Insta-whore" after she wants his number upon realising he's famous, and another video which shows him throwing lassos over random women in the streets in an effort to "pick up girls".