An advertisement on Brazil's Copacabana Beach is getting more attention than its creators ever intended.

The ad, featuring serial football biter Luis Suarez with the words "all or nothing" in Portuguese, has become a popular spot for World Cup fans' selfies. They're looking for photographic evidence that they, too, have been bitten by the soccer star.

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Suarez, a star player on Uruguay's football team, was given a nine-game suspension and banished for four months on Thursday for biting Italian defender Giorgio Chiellini in the first round of Brazil's World Cup.

Toothy Suarez Ad Suarez advert on Copacabana beach becomes new tourist attraction. Constant queues to have pic taken. pic.twitter.com/MtGpWN7Wrf — Alex Bellos (@alexbellos) June 26, 2014 Ouch! Suarez strikes again - on the Copacabana. pic.twitter.com/9XxISigwo2 — rupert carey (@Roop1) June 26, 2014 Bloody hell that Suarez gets everywhere ! Can't even walk along Copacabana in peace. pic.twitter.com/MqgswkL9MC — Sam Marchiöne (@sammarchione) June 26, 2014

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