World Cup hype is to be discouraged, especially if it’s about England’s chances.

Nevertheless, here is a grand statement: this is the best World Cup for kits of all time.

Recent tournaments have been weighed down by a few templates dominating the overall set, this year the majority of teams have something unique.

There is a pleasing mix throughout of tradition being respected, but playfully twisted.

Astonishingly, among 64 kits not one is entirely horrendous.

As ever, these rankings are entirely subjective but they are also entirely correct. To my mind a good international tournament kit is five things: Correct for its time, slightly different to what has come before, aware that it will be seen on TV far more often than in person, memorable, and, perhaps most important of all, not all-white.

For those keeping score at home the manufacturers count this year breaks down as follows: