Monster has added a new musician to its roster of celebrity brand ambassadors: Sean Kingston.

The Jamaican-American pop artist, perhaps best known for his 2007 international hit “Beautiful Girls,” will help Monster promote its headphones and speakers, including its new Ravebox wireless Bluetooth speaker. Select Monster products will be featured in Kingston’s upcoming music video, timed with his upcoming “Made in Jamaica” album.

Said Monster founder Noel Lee in a statement: “Monster products are all about bringing music to life, from dance, pop and hip hop to the complicated rhythms of reggae. By teaming up with Sean, we’re looking forward to bringing great music to his fans.”

Monster first unveiled the Ravebox Bluetooth boombox at CES in January. It’s now shipping at a $499 suggested retail.