Hungary is the most expensive place in the world to buy Apple's new iPhone 7, with people paying up to 44 per cent more for the handset than those in the US for the entry-level model.

The price of the latest iPhone in the UK has risen by £60 from last year, although the entry level memory has been increased to 32GB - the iPhone 6s was 16GB . For the last few years the price had remained stable, if not decreasing slightly.

However, despite the price rise - blamed on the falling pound in the wake of the Brexit vote - the UK is one of the cheaper countries to buy the iPhone 7 in Europe. Apple books its sales in dollars, so when currencies fall against the US currency it leads to a price rise in many countries.