The “Blood-Curdling” Name Steve Jobs Wanted For The iMac

Back in November, former TBWAChiatDay creative Ken Segal said that Steve Jobs’ original name for the iMac would “curdle your blood”. I guessed Macternet, but according to this account, that wasn’t blood-curdling enough. Jobs’s alleged proposal was a lot worse:

Our sources claim that the name that Steve Jobs wanted was… MacMan. At the time, the name was being used by another company, called Midiman. They manufactured the MacMan, a serial-to-MIDI adaptor with one input, three outputs, a serial passthrough switch and MIDI indicator LEDs. According to this account, Apple came to them with an offer for the name, but Midiman’s owner thought they didn’t offered enough ruby rupees. He declined Apple’s offer.

For the same reasons, I hope they don’t go with Apple iSlate (Apple Is Late?). It’s not as bad as MacMan, but it’s almost there.