The frightening revelation of possible Hamas involvement in Sofer's disappearance came a day after his parents, Chulda and Moshe, announced a $28,000 reward, and pleaded in an online video for his safe return. "Please, please, please, I beg of you, beg you, please, if anyone sees any whereabouts of Aaron, please call the police immediately," Chulda Sofer said through sobs.