“Even if their kid gives consent (to post the video online) at age 8, by the time the child is 10 or 12, they may want it to come down,” he said. “Parents should be extremely mindful of how videos like this can affect their kid, not just now, but later down the road too.” At the end of the day, Sova says the decision to do the prank and to post it online is up to the parents and that they “have to know your kid.”