CONCEPT

Japan — A "Developing Country"

for Hair Removal

In the United States, a country that drives global standards, taking care of pubic hair has become an established standard for women’s personal grooming. But this shift is not yet common knowledge among Japanese women, making Japan a "developing country" so to speak for hair removal.

Revealing Your Hidden Charm to the World

In Japan, it’s still common for people to say that taking care of their pubic hair is embarrassing. However, as a country opening its doors to the international community ahead of 2020, there’s no better time to style your pubic hair and boldly reveal its hidden charm to the world!

Why Create Music from Pubic Hair?

In what way could Japanese women share this hidden charm with the world? After trial and error, we have finally proven our theory that pubic hair can be transformed into sound waves.

Recognizing this trend in Pubic Hair Grooming, we were inspired to launched a new music project to send out to the world — Pubic Hair Grooving. We turned to international record producer and DJ ☆Taku Takahashi, founding member of Japanese hip hop group m-flo, to make our vision a reality. Receiving individual hairs from volunteers, he turned each sample into a matching sound wave, taming them into a stylish mix to create the first pubic hair music track in history: IN MOTION.