ARINAT, a content provider in Saudi Arabia, has released three-minute Japanese and Arabic trailers of Desert Knight, their new collaboration project with acclaimed Japanese anime production studio GAINAX (Neon Genesis Evangelion, Tengen Toppa Gurren Lagann), on their official YouTube channel. The clip was first screened at "ANI:ME," the exhibition of Japanese pop culture held from October 27 to October 29 in Abu D habi, the capital of the UAE.

"Desert Knight" Japanese edition trailer

Arabic edition trailer

From the press release:

ARINAT was established in 2016 in Jeddah as a subsidiary of the Saudi Research & Marketing Group (SRMG) which is a major media group in Saudi Arabia. ARINAT started the new business which focuses on the production and distribution of animations, comics, and video games. Essam Bukhary the executive manager of ARINAT said, “Through our international partnerships, we would like to create innovative products to the global audience. The idea of ‘Made in Saudi with Japan’ is the start of that. We hope that we will not only transmit knowledge of animations & video games from Japan to Saudi Arabia but also deliver something new from Saudi Arabia to the world.”

GAINAX has produced many pioneering works such as ‘ROYAL SPACE FORCE: The Wings of Honneamise’, ‘NEON GENESIS EVANGELION’, ‘GURREN LAGANN’ since its establishment in 1984. GAINAX is one of the leading animation studios in Japan which has many fans in the world. Hiroyuki Yamaga the president of GAINAX said, “We are very excited to collaborate with the Middle East at the forefront in the field of animation and contents production. We hope that we will create new works by new work processes and new ideas through the partnership.”

Contact information

ARINAT URL: http://arinat.com

GAINAX Co., Ltd. URL: http://www.gainax.co.jp

Contact in Arabic: [email protected]

Contact in Japanese: [email protected] or [email protected]

Source: ARINAT press release