Bentley-NASA

Los Angeles : Forget space shuttles and rockets, luxury car brand Bentley has now taken the help of NASA for purely promotional reasons.

The car used an ultra high tech camera originally designed by NASA to take a 53 billion pixel photograph of one of its cars.

In fact, the incredible image of the speeding car was taken while it was crossing California's famous Golden Gate Bridge.

Also Read: Are Tesla cars unsafe? Auto giant under fire after explosive crash

Duly note that the picture taken during an advertising campaign is the world’s most extraordinary car photograph and captures the new Mulsanne Extended Wheelbase.

To capture the image, three Nikon D810 cameras were used to piece together the entire photo and ten people worked on the project led by acclaimed automotive photographer Simon Stock. He used atleast 700 smaller photographs.

The technology was even used by NASA to take panoramic photos of the Martian landscape.

Difficulties faced:

Farther the camera from the car, the more dust and heat haze would obscure the camera’s view of the car, softening the image.

The fact that the Golden Gate Bridge moves as the temperature and wind direction change was an added disadvantage.

Each set of captures took between two to four hours on a 500mm lens – and much longer when the focal length was increased.

A whole day was spent by Simon Stock modifying the software controlling the camera mounts mid-shoot.

Also Read: Wow! Uber working on a flying car

Bentley’s statement said: "The finished picture is among the most striking images ever produced. It gives viewers the world over the unprecedented opportunity to explore the finest details of the Mulsanne Extended Wheelbase. Then, having completed their journey into the image, viewers are invited to delve deeper still, with an interactive 360o exploration of the interior of this remarkable car. From the grandest of gestures to the smallest of details, it is an experience unlike any other."