“Suicide Squad” doesn’t hit theaters until Friday, but it has already broken a record.

David Ayer‘s DC Comics adaptation has become Fandango’s top August pre-seller in the company’s 16-year history, besting 2014’s “Guardians of the Galaxy” and 2015’s “Straight Outta Compton.”

That’s in line with big box office estimates for the Warner Bros. release, which is currently eyeing a $130-140 million opening, looking to beat the $135 million “Finding Dory” grossed its first weekend in release, as well as the $132.4 million “Deadpool” banked.

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“Suicide Squad” has been dominating the conversation on social media as well, a total of more than 2.1 million conversations, according to comScore’s latest PreAct results. That puts it at No. 1, ahead of Lucasfilm’s “Rogue One,” which has a total of 965,411 conversations when counted this week.

“‘Suicide Squad’ is one of the year’s most anticipated movies,” said Fandango managing editor Erik Davis, “not just for its all-star ensemble led by Margot Robbie‘s Harley Quinn, but because it serves up something uniquely inventive with its all-villain roster. Audiences are always looking for something special, especially before the summer ends, and ‘Suicide Squad’ is that ‘it’ movie that everyone will be talking about.”

Also Read: 'Suicide Squad' Director Apologizes for Saying 'F-- Marvel' at Premiere

The film revolves around a crew of DC Comics supervillains on death row for their crimes, until a secret government agency called Task Force X, led by Amanda Waller (Viola Davis), assigns them black ops missions in exchange for clemency.

Will Smith, Margot Robbie, Cara Delevingne, Ben Affleck, Joel Kinnaman, Jay Hernandez, Jai Courtney and Adewale Akinnuoye-Agbaje also star.

“Suicide Squad” hits theaters on August 5.