Fifa signed its first major new sponsor since its corruption crises on Friday – a Chinese conglomerate Sepp Blatter’s nephew helps run.

The game’s world governing body announced the Wanda Group had become a Fifa partner until the 2030 World Cup, a deal worth hundreds of millions of pounds negotiated while the disgraced Blatter was still president.

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Fifa’s first partnership contract since 2013 was signed three months after China’s president publicly declared his country’s ambition both to stage and win the World Cup.

Chaired by China’s richest man, Wanda is its largest commercial property company and the world’s biggest cinema chain operator, which last year bought the Philippe Blatter-run Infront Sports & Media and appointed him chief executive of new company Wanda Sports Holding.