Comcast Now Owns a Quarter of Buzzfeed With broadband growth slow and TV subscribers in steady decline, broadband providers continue to look to media and advertising for future growth. That's been clearly reflected in AT&T's $100 billion acquisition of Time Warner, and Verizon's ongoing collection of failed 90s internet brands like AOL and Yahoo. Not to be left in the cold, Comcast NBC Universal this week announced that it would be investing another $200 million in online media outlet Buzzfeed, in order to "expand the strategic partnership between the two companies and fund the growth of BuzzFeed’s industry leading news and entertainment network."

In a statement, Buzzfeed proclaimed that the investment from Comcast "allows us to remain a fully independent company but have access to and resources from the strongest and best media company there is." With this latest $200 million investment, Comcast now owns roughly a quarter of the online news outlet. Comcast's original Buzzfeed investments came alongside a sizeable investment in Vox Media, which owns technology and culture website The Verge. "Over the past year, BuzzFeed has proven to be a valuable partner across our business. From the Olympics to the record-breaking launch of Secret Life of Pets, BuzzFeed has helped us engage millennial audiences with our content and extend the reach of our clients’ campaigns to new platforms," said NBC Unversal. “We are looking forward to using the power of our brands to collaborate in more innovative ways that drive value for both companies." "Over the past year, BuzzFeed has proven to be a valuable partner across our business. From the Olympics to the record-breaking launch of Secret Life of Pets, BuzzFeed has helped us engage millennial audiences with our content and extend the reach of our clients’ campaigns to new platforms," said NBC Unversal. “We are looking forward to using the power of our brands to collaborate in more innovative ways that drive value for both companies."







News Jump WISPs Get CBRS Range As Great As Six Miles At 100 Mbps Speeds; Windstream Officially Exits Bankruptcy; + more news Charter Relaunches Free 60-day Internet And Wi-Fi Offer; NCTA: FCC Should Stick With 25/3 Speed Threshold; + more news Comcast Shuts Off Internet for Subs Who Were Sold Service Illegally; AT&T, Verizon Team To Stop T-Mobile 5G; + more news California Defends Its Net Neutrality Law; AT&T's Traffic Up 20% Despite Data Traffic Actually Being Down; + more news Are The Comcast-Charter X1 Talks Dead In The Water?; AT&T May Offer Phone Plans With Ads For Discounts; + more news Europe's Top Court: Net Neutrality Rules Bar Zero Rating; ViacomCBS To Rebrand CBS All Access As Paramount+; + more news Verizon To Buy Reseller TracFone For $7B; 5G Not The Competitive Threat To Cable Many Thought It Would Be; + more news MS.Wants Records From AT&T On $300M Project; Google Fiber Outages In Austin, Houston, Other Texan Cities; + more news States With The Biggest Decreases In Speed; AT&T Hopes You'll Forget Its Fight Against Accurate Maps; + more news AT&T's CEO Has A Familiar $olution To US Broadband Woes; EarthLink Files Suit Against Charter; + more news ---------------------- this week last week most discussed

Most recommended from 7 comments



scott2020

join:2008-07-20

MO 1 edit 3 recommendations scott2020 Member Trending OMG Trending: 19 ways you'll hate working for Comcast. You'll never guess what happens next...