You hear people talking about House of Cards and Orange in the New Black constantly, but no one has ever known how many people are actually watching Frank Underwood and Piper. Netflix has preferred to keep a tight lip since they don’t have advertisers to answer to. Well now we can see just that.

Nielsen announced that it found a way to get Netflix and Amazon Prime viewing data without the sites permission. They will be able to pull the number of viewers of certain programs from various streaming services.

This will help content owners see how licensing their programs to streaming players impacts them. Not only that, but it will help TV networks to see how streaming services impact the dip live TV in viewing.