The PlayStation Plus Community Coordinator is a vital member of the Community Team, responsible for developing and executing a strategy to engage our users, from cradle to grave, driving subscriptions on PlayStation Plus.



Events & Engagement Planning / Coordination:

Understanding the product and content/marketing roadmaps to plan and engage the PlayStation Community with the PlayStation Plus activities, promotions and campaigns. Liaising with the Plus Content Management to draw up engagement activities and coordinate across all Community teams to deliver this cohesive and effective program of events and engagements to grow our user base, increase awareness, engagement and retention and to drive subscriptions to PlayStation Plus.



Consumer Communications:

To work closely with the SCEE Plus Team to plan, write and deliver outbound communications. Understand PlayStation audiences and deliver effective communications utilising all of PlayStation’s current channels, as well as research and develop new social channels for outreach of our messaging. You will be active within currently supported channels, in line with company strategies and will work with the SCEE Community language teams to deliver communication efficiently and effectively.



Relationship management:

Create, maintain and develop relationships with other internal stakeholders to optimise the success of community strategies, particularly with the PlayStation Plus team. Strengthening links with different key contacts such as Product Managers and PR will be crucial; Taking advantage of working with other languages’ SCEE Community Managers by collaborating and sharing project experiences.



Issue reporting:

Reporting non-technical issues experienced by our consumers across community channels to the PlayStation Plus team. Following up on ongoing issues and updating the Community team accordingly.



Reporting & Consumer Insight:

Understanding our audience, the needs and wishes of a diverse set of languages and cultures is essential. Attending weekly meetings and writing regular reports detailing feedback from our community is key to this position.



Report on PlayStation Plus KPIs and use data to drive insight and leaning that will improve our service and approach to the audience. KPIs will include:



o Purchasing users

o Subscribing users

o Friend recommendations

o Buzz on social media

o Reduce customer churn

o Engagement in service related promotional activities by views, posts and participants

o Referrals from owned channels to web store product pages