GENEVA, SWITZERLAND: Unfurling of the world’s biggest poster reading, “What Would You Do if Your Income Were Taken Care of?” May 14, 2016

Grundeinkommen has announced that it will unfurl the word’s largest poster with the biggest question in the world on the huge Plainpalais Promenade in Geneva, on May 14th, 2016. The question will ask:

“What Would You Do if Your Income Were Taken Care of?”

The margins of the poster will contain The Biggest Question in the World in over 60 different languages. The unfurling will happen a few weeks before Switzerland goes to the polls on June 4th, 2016 over whether to implement an unconditional basic income.

More than 1,200 people have crowdfunded about 200,000 Euros to have the biggest question in the world printed on the biggest poster in the world. The poster measures approximately 8,000 square meters and weighs about seven tons. These dimensions will exceed the current Guinness World Record for the largest poster to date, as exhibited by Iraqui pilot Fareed Lafta. Representatives from Guinness will be at the scene in Geneva to inspect Grundeinkommen’s bid for the new record.

Volunteers cut up freight truck tarpaulins in the Swiss village of Rüti/Glarus and fused them together to produce individual puzzle segments. In addition they underwent an enormous joint effort to apply the gold letters to a black tarp so that “The Biggest Question in the World” became the biggest poster in the world.

The world record poster will not be scrapped after the presentation; instead, Grundeinkommen’s partner Swiss Mountain Händ Bägs will rework it into Question Bags, World Record Rucksacks, toiletries bags and other products. These products are now available at the crowdfunding platform Startnext and will later be available at Grundeinkommen’s own Onlineshop.



Date: May 14th, 2016

Place: Geneva, Plaine de Plainpalais (English: Plainpalais Promenade)

Time: Starting 11:00 AM: Installation of the poster; by around 12:00 noon the poster will be fully unfurled; the event concludes at around 4:00 PM.

Media Contact

– Marilola Wili, E: marilola.wili@grundeinkommen.ch, T: +41 76 201 96 98

For more information

Online

– startnext.com/groesstefrage

– grundeinkommen.ch/

Photos

– Flickr

Video

– Blick

– Tele Bärn

– Startnext

Media

– Schweiz am Sonntag

– Südostschweiz

– enorm

– n-tv