You hit the nail on the head. It's a balancing act. It's a fairly complex discussion that has to take into consideration the U.S. audience - and even when you look at the U.S. audience, from one coast to another you're talking three time zones. You have to take into consideration technically what the cadence of the games are, so you have a certain number of days off. You have to take into consideration gate [revenue], and even we as television want the stadiums full and with a raucous environment. You also have international [audiences] to consider, and you have the networks' schedules to consider.