Republicans once more charged the media with sexism for reporting on Palin’s Imelda Marcos closet. “No one would blink if this was a male candidate buying Brooks Brothers suits,” said William F. B. O’Reilly, a G.O.P. consultant.

Image Credit... Barry Blitt

It doesn’t wash to cry sexism now any more than it did at the beginning, when the campaign tried to use that dodge to divert attention from Palin’s lacunae in the sort of knowledge you need to run the world. The press has written plenty about the vanities and extravagances of male candidates. (See: Haircuts, John Edwards and Bill Clinton.) Sexism would be to treat Palin differently, or more delicately, than one of the guys.

The governor who spent all her time talking about how she had cleaned up excesses in Alaska, and would do the same in Washington, also went over the top on hair and makeup. As a former beauty pageant contestant and sports anchor on TV, Palin already seemed on top of her grooming before the McCain campaign made her traveling makeup artist, Amy Strozzi, the highest-paid individual on the campaign for the first two weeks of October. Ms. Strozzi, who earned an Emmy nomination for her war paint skills on the TV show “So You Think You Can Dance,” made $22,800 for the first half of this month.

Governor Palin, who used to get her hair done at the Beehive in Wasilla and shop at an Anchorage consignment shop called Out of the Closet, paid her traveling hairstylist  recommended by Cindy McCain  $10,000 for the first half of October.

In The New York Times Magazine today, Robert Draper reveals that the campaign also hired a former New York stage and screen actress, Priscilla Shanks, to be her voice coach for the convention. The expense was listed in finance reports as Operating Expenditures and Get-Out-The-Vote consulting. Apparently getting out the vote includes teaching a potential vice president the correct way to pronounce “nuclear.”

The conservative big shots who have not deserted Palin and still think she can be Reagan in a Valentino skirt are furious at those who have mishandled the governor and dimmed her star power. They mourn that she may have to wait now until 2016 to get rid of the phony stench of designer populism.

Makeovers are every woman’s dream. But this makeover has simply pushed back Palin’s dream of being president.