It’s no secret that 2GGC: Civil War was a monumental success. It created an unprecedented hype train leading up to the event with the narrative of ZeRo vs Ally and everyone in between. It also set new standards for grassroots events in terms of player experience, attendee experience and even the experience of those at home with the launch of smash.gg’s online ladder for Civil War.

Champ, founder of 2GGaming and head TO of 2GGC: Civil War. Photography by Javier Leyvas (@2GGLakitu).

Champ, founder of 2GGaming, was nice enough to talk me through his thought process with the planning and execution of the event, which ultimately boiled down to one main goal:

“What can we do to make Civil War the craziest event ever? To me, Civil War wasn’t just a regular tournament, it needs to be a battle between not just [Ally and ZeRo], but the entire community.”

This was accomplished by having an overall leaderboard for the Civil War, with categories that included existing and new features on smash.gg. This made every interaction leading up to and during the event engage the entire Smash 4 community. The result? 2GGC: Civil War united the Smash 4 Community by dividing it into Team Ally vs Team ZeRo:

Here’s a full list of features unique to smashgg used for 2GGC: Civil War:

Custom leaderboard which included totals for registration, in-person ladder matches, online ladder matches, bracket matches, and crew battle by team

In-person and online ladders

Compendium with player voting, reward goals, and goal voting

Fantasy with custom bonus questions and prizing for the winners

Custom Team Ally and Team ZeRo contributor badges: