What are some artists you listened to when you made the album?

I was listening a lot to Banks, I was listening a lot to Lorde, and a lot of my favorite DJs all over. There wasn't any specific artist that gave me inspiration for this album. Obviously Robyn always plays a part when it comes to like, you know, saying something about an everyday situation very poetically but with a simplicity that I think she's really great at.

On the song “Bitches” you shout out Fifth Harmony in the chorus of this pretty raunchy song. What was that about?

I did a bunch of Jingle Ball dates with them. I knew their songs and everything, and I thought they were very talented singers and had very good pop songs but I had an idea that they were way more wholesome and not as edgy as they are. So when I saw them perform I was like, Damn. They were like so hot — all of them — and just confident. I feel like a lot of times with American girl groups there's a very strict limit to how far you can push, but they do what they want onstage and it's hot and confident so I just had that in mind when I was writing this and I actually ran into one of them in the studio so they were just on my mind.

In your lyrics and on your album covers, you aren’t shy about embracing your vagina as a symbol and part of your brand. Why do you think it's still uncommon to see that much of this in pop music?

You're raised that it's something that you're not supposed to show or talk about or share. When I was growing up, boys would run around without their pants and it would be funny. But if a girl ran around without her pants, they'd be like, "No no no no no, you hide that." I'm not saying everyone should walk around and show their vaginas but you should be good friends with it. You can have a lot of fun! [laughs] I think it just comes down to this thing about how you're supposed to be sexy but not supposed to want sex or want to be sexy. There’s supposed to be an unawareness to it. Somehow, that kind of innocence is more respected than if you are a sexual person. For some reason it's like, "Don't be sexual because people won't take you seriously" which has nothing to do with one or the other. I never thought that way. I don't know if Sweden is more open that way, but I feel it's just there's a lot of shame attached to it.

Have you faced pushback from people telling you not to do that?

Yeah, we always need to create alternative covers or alternative images because we can't post it in certain places. Or that the "Disco Tits" single cover was too violent or I looked too weird. There was questioning when it was time for Lady Wood, but I feel like the people that are on my team know. Queen of the Clouds was more like "You sure you want to say this? Is this really where you want to go?" and people would get a little frustrated and annoyed, but it was fine once they figured out, “This is her, this is what they want to do." I was just very stubborn. I feel like now I'm at a place where I can express myself the way I want and no one's arguing with me on that.