Try it before you buy it.

Or, if you're in one of China's Ikea stores, fall fast asleep on a bed in a display room.

Image: Kevin Frayer

For Ikea shoppers in China, the act of taking a nice long snooze in a display room isn't out of the ordinary, and Getty photographer Kevin Frayer has cataloged the sleepy phenomenon.

See also: 23 Pictures That You Have to Look at Twice

Frayer visited Beijing's first Ikea and found enough sleeping customers to build an entire photo essay. Eight of the world’s 10 largest Ikea locations are in China — which, incidentally, makes finding your own secluded place of refuge a bit easier.

"It's really hard to not notice it the first time you visit the store," Frayer told Mashable. "People are pretty much sprawled out on any available piece of furniture and I was struck by how comfortable everyone looked. Kind of like the sofa-bed version of test-driving a car."

Frayer said it didn't seem all that unusual for customers to seek out a suitable piece of furniture and sleep there from open to close.

Image: Kevin Frayer

He noticed that Chinese customers would often make a day out of it — bringing their tea and snacks, getting some shopping done and then treating themselves to a nice nap.

The aim behind the project for Frayer was never to ridicule the sleeping shoppers. Instead, he was kind of awe-inspired by this public etiquette.

“I think I was most surprised by how people managed to achieve a state of real rest," he said. "In this busy, crowded and chaotic environment people can have a good sleep. Next time I might try it myself. lf I can find an open seat.”