Notice anything? (Picture: Canva)

We all know that the fashion and beauty industry has a truly appalling lack of diversity when it comes to their choice of models.

Just look at the number of people of colour walking Fashion Week catwalks. Or have a flick through a magazine and look at the advert. How many non-white faces do you see?

But this new project really hammers the issue home.

Graphic design site Canva took photos of the most frequently featured spokeswomen for 10 major beauty brands, and averaged them into one face per brand.


The results are pretty depressing.

All of the ‘average’ beauty models are white.

And they all look eerily similar.

Full lips, a perfectly straight nose, and almond shaped eyes.

Canva wrote: ‘Beauty is in the eye of the beholder. And when the beholder is the American consumer, beauty standards seem to be strikingly restricted.’



True that. Let’s get some diversity up in here, asap.

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