Tech meets transparency

“Supply chain sustainability’ is the new future as consumers are becoming more environmentally conscious and looking to organizations to do the same — to make the world a better place. Sustainability should be integrated into the heart of what organizations do.

From the origins of the products to packaging, there are many ways organizations can reduce their carbon footprint, minimize climate environmental risk and to incorporate sustainability in their operations.

Supply chain transparency is something that has yet to see mainstream adoption. High levels of mercury found in fish, lead and arsenic found in baby food products, these events have made clear how little both consumers and sellers know about the products they consume or sell daily.

Even before reaching the end consumer, products move past a vast opaque network of retailers, wholesalers, distributors, movers and suppliers. The process remains as an unseen dimension and is mostly taken for granted. In addition, the production, exchange and use of consumer goods create many hidden consequences: environmental damage, exploitative practices, unsafe work conditions, forgery, and untraceable valuable material wasted at the end of product life. There is a fundamental lack of trust in the supply chain network. Traceability — where does this stuff come from is often overlooked and many organizations don’t know where to start.

Revealing GreenLink

GreenLink’s platform helps to facilitate end-to-end, robust traceability (from origin to point-of-sale) for businesses and consumers by partnering and integration with eco-certification bodies and supply chain partners to accredit immutable certification with the proof of a digital signature by these bodies for merchants.

With GreenLink, customer can easily trace the origins of the products, businesses will be eco-certified on the blockchain, supply chain transparency is achieved.

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