California-based design studio Quillo Creative has created a series of impressive typographic logos of common words we use every day. They’ve combined, altered and replaced letters with visuals that symbolize the word. So the letter ‘P’ in the word PEEL looks like a peeled fruit, the ‘M’ in CAMP looks like a tent, and so on. Most of the designs look ingeniously simple due to clever, minimalist execution. Check them out below.

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Our top three: no. 3 (peel), 5 (hole) and 14 (chameleon). What about you? Share this post and voice your feedback in the comments below.



