In a new approach by Tesla, the new advertisement of Model 3 is made by its own customers.

Drivers of the famous electric car by Elon Musk’s company recorded videos to show how their life is with Model 3.

Tesla is actually famous for not advertising their vehicles by any means. They mostly use social media and are confident enough for promotion to come from customers. Counting on that, this new space on the website is the view from a user of a Model 3.

You can check it on their website here.

The campaign has several filters to find the exact video you’re searching for.

The Model 3 has been one of the best electric cars in the market lately, so honestly, it doesn’t necessarily need a proper ad since it has worked this way until now.