Successful bloggers have to keep their heads around many different aspects of the medium – but at it’s core is being able to write compelling and engaging content on a consistent basis over time.

How you do this will vary from blogger to blogger to some extent as each blogger has their own style – however there are some basic principles of writing great blog content that might be worth keeping in mind.

Below are a few of the lessons I’ve learned on the topic over the years.

Update: Here at ProBlogger we’re constantly creating more tutorials on how to create great blog content for your blog. Stay up to the latest by subscribing to the FREE ProBlogger Plus Membership.

Where to Start

How to Craft a Blog Post – This is a series of posts that walk bloggers through a variety of points on blog writing that can make a good post great.

Techniques

Make Your Writing Scannable – one of the most important tips for online writing

How Long Should a Blog Post Be? – another common question about writing posts

Using Titles Effectively on Blogs – one of the most important elements of a blog post is it’s title – here’s why they are important and how to write them

Workflow

Motivation

Declaring War on Blog Apathy – once you’ve been blogging for a while it’s easy to lose motivation and let it slip. This article is all about how to keep your blog moving forward.

7 Days to Rediscovering Your Blogging Groove – a simple way to find things to write about on your blog over 7 days

20 Types of Blog Posts – part of my Battling Bloggers Block series

Principles of Successful Content Creation

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