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In 2012, Jenna Talackova became something of an LGBT icon when she fought to open the Miss Universe beauty pageant to transgender women and won.

Two years later, the Vancouver model has become the latest vegan celebrity.

In a new video for People for the Ethical Treatment of Animals, Talackova reveals she went vegan three years ago because she loves animals.

"You are what you eat, and I'd rather be a fruit than a dead, rotting carcass," Talackova says.

Video of Canadian Reality Star Jenna Talackova, for PETA

Talackova also appears in a PETA poster ad wearing an outfit made of vegetables.

This Sunday (January 26), Talackova's reality TV series, Brave New Girls, will premiere on E! at 7 p.m.