Game of Coins

First, they have to convince the vast majority of non-crypto-savvy gamers that a blockchain solution is legitimate, simple to use and is better than the existing system.

This is because gamers already understand and trust fiat currency and they already understand and trust the existing methods for in-game payments.

If a crypto system doesn’t offer the gamer something more than the current fiat-based system, then what’s the point of changing?

Thankfully, there is already a number of great articles explaining just how significantly the blockchain will revolutionize gaming.

Suffice to say, integrated blockchains offer much more than just a currency replacement.

The second big challenge faced by crypto companies is that they need to convince the game developers that integrating their particular coin or token is worth the developer’s time, expense and effort.

After all, every line of code costs money and developers have become highly attuned to avoiding unnecessary complexity in their systems.

If a payment system already exists, and that system can be easily integrated into the developer’s project, then that payment system becomes the logical choice.

Conversely, this also means that few developers are willing to gamble on an unproven blockchain solution that might one-day be the next big thing.

That’s two very big obstacles, yet Enjin’s roadmap cleverly addresses both of them with a simple strategy.

To explain how Enjin’s simple plan can solve a complex problem, we’ve first got to look at one more statistic:

The statistic highlights what successful developers (and enthusiastic gamers) have known for years, and also holds the key to establishing gamer trust in a cryptocurrency: gamers are willing to spend a lot of money on in-game purchases — as long as they trust the game and/or the game’s developer.

This is because the gamer’s trust of a game and/or game developer is implicitly passed on to the various components of that game, including the in-game shopping cart.

This is obvious — if you think about it.

When users of a game like Clash of Clans choose to buy in-game gems, they aren’t considering who the actual transaction is being managed by. They don’t need to think about it because they trust the developers to do the right thing.

They know that a successful company would not compromise their product, or risk the trust and loyalty of their customers, by using an inferior payment system.