Grip the handlebars. Stow your gun on back. A new bike brand hopes to find a niche in the world of hunting.

Cogburn Outdoors is the brand name, and it’s a division of Minnesota-based Quality Bicycle Products, makers of Surly and Salsa fat-bikes.

Marketed at bow and rifle hunters, the bike — called the CB4 — has a rack, big tires, and a camouflage frame (RealTree Xtra pattern). A tagline from the brand is: “We make gear for people looking to hunt, fish and forage in remote places.”

The meld of biking and hunting is interesting to us and perhaps timely. Ostensibly, the Cogburn bike is an alternative to an ATV. There’s a movement of a younger demographic of hunters that may find a non-motorized option appealing.

The bike is meant to transport a hunter into the woods. You won’t shoot or pursue game from the saddle. Instead of hiking in many miles on trails the fat bike will let you pedal and coast the miles.

The Cogburn has an aluminum frame. It’s got disc brakes and gears and a rack. The tires are 3.8-inchers from Surly. The rims, handlebar, and cranks are a no-glare black.

Price tag is $2,199. For hunters looking to roll, the CB4 will come to market in late September, just in time for season openers across the U.S.

—Stephen Regenold