With the grace of a burlesque dancer, the Bay Area organizers of next year’s Super Bowl 50 unveiled just a fleeting peek of the football fan village planned for San Francisco’s waterfront, a free and frenetic extravaganza they’re calling Super Bowl City.

Sprawled across Justin Herman Plaza and the Embarcadero’s median between the Ferry Building and the Hyatt Regency Hotel, as well as extending a block up Market Street, the village is expected to draw more than a million visitors during its eight-day run leading up the Feb. 7 game.

“With an incredible opening celebration and the relighting of the Bay Bridge, the San Francisco waterfront will be transformed into Super Bowl City,” host committee CEO Keith Bruce told a crowd of committee members, elected officials and media Tuesday morning. “We’re on a mission to ensure that Super Bowl 50 benefits our entire region, and Super Bowl City will offer locals and visitors a chance to enjoy this milestone event.”

The group also unveiled the village’s logo: The words Super Bowl embedded in the word “city” in gold, uppercase letters, each filled with San Francisco icons like the Bay Bridge, Coit Tower and the Ferry Building.

Even though the game will be held 44 miles to the south in Santa Clara at Levi’s Stadium, the host committee is clearly exploiting San Francisco’s global allure, with the speakers and the village’s location underscoring the key role to be played by the City by the bay. Reminding attendees of San Francisco’s nickname, emcee and KPIX 5 News anchor Ken Bastida pointed to the logo and said “It’s ‘The City,’ it’s San Francisco, and the Bay Area.”

While precise details of what the village will look like are still under wraps, Bruce hinted at some of the things visitors will experience when the site opens to the public on Jan. 30, 2016, at the foot of Market Street.

“There will be activities and fun for all ages, for kids and families and international tourists,” he said, standing beside the famed Vince Lombardi Trophy. “There’ll be interactive games as well as other attractions that will highlight the technological prowess of this region along with its culinary and cultural diversity.”

Super Bowl City will also host a CBS television booth where the game’s exclusive broadcaster will be on-air throughout Super Bowl Week. Also, for the first time ever, a Super Bowl fan village will be open for an extra weekend a week before the game. And, said one speaker after another, the Bay Area community will be the real star of the show.

“Our commitment from the beginning has been to put our Bay Area community first, and create real opportunities for our region to benefit from this opportunity to host Super Bowl 50, whether it is local businesses or our Bay Area’s nonprofit community,” said Daniel Lurie, chairman of the San Francisco Bay Area Super Bowl 50 Host Committee.

Under his leadership of the so-called 50 Fund, more than $40 million has already been donated to The Host Committee. And Lurie said the group would donate 25 percent of each dollar raised to community initiatives and high-performing nonprofits.

With famed 49er Ronnie Lott and former mayor Willie Brown on hand for the announcement, current Mayor Ed Lee greeted the audience with “Welcome to the Super Bowl City of San Francisco.

“We’ve been celebrating even since we got the nod to host” next year’s big event, said Lee. “And it’s not just any Super Bowl — it’s the 50th!”

With the announcement of the logo and village’s location, San Francisco clearly is grabbing much of the Super Bowl spotlight, though it’s unclear whether Santa Clara is feeling miffed by it all. City spokeswoman Jennifer Yamaguma said simply that “Santa Clara hopes that the events planned for San Francisco are successful and enjoyable for all who attend. And, of course, we look forward to hosting Super Bowl 50 at Levi’s Stadium in Santa Clara.”

While some speakers were more obsessed with San Francisco’s piece of all the coming hoopla, at least Lee was careful to bring a kumbaya moment to the event. He pointedly thanked regional politicians like former San Jose Mayor Chuck Reed and current Oakland Mayor Libby Schaaf for all their help “to make sure this is a shared success for everyone in the Bay Area.”

Contact Patrick May at 408-920-5689 or follow him at Twitter.com/patmaymerc