There’s only so many ways you can talk about how the NFL destroys everything else in its wake on American television. But even after a year of turmoil and scandal, it’s still true – nothing can even approach the neighborhood of the NFL in consistent television viewership.

The Week 13 Packers-Patriots matchup, billed as a possible Super Bowl preview, is no exception. Green Bay’s win drew a massive audience of 30.9 million viewers, making it the most watched regular season game since November 2007’s Colts-Patriots game.

Here’s the perfunctory beating of the chest from CBS…

THE NFL ON CBS’s broadcast of the Green Bay Packers win over the New England Patriots on Sunday, Nov. 30 (4:25 PM, ET) is the highest-rated NFL game of the season with an average preliminary national household rating/share of 17.6/32, up 5% from last year’s 16.7/29 (Denver-Kansas City, Cincinnati-San Diego). The rating/share of 17.6/32 is the highest-rated NFL regular-season game on any network in three years (17.6/32; New England-Denver on CBS; 12/18/11 and 17.6/30; Green-Bay- N.Y. Giants on Fox; 12/4/11). New England-Green Bay was seen by an average of 30.9 million viewers (Persons 2+), up 10% from last year’s 28.1 million and is the most-watched Sunday game of the 2014 season and is the most-watched Sunday regular-season game on any network in six years (33.8 million; New England-Indianapolis on CBS; 11/4/07). The average viewership and rating/share peaked for the Patriots-Packers game with 36.2 million viewers and a 20.3/34 household rating/share (7:00-7:30 PM, ET), respectively.

Those are NFL playoff type numbers. In fact, 30.9 million viewers even beat out Chiefs-Colts from last year’s postseason and matched Chargers-Bengals. To think that a regular season game could reach those kind of dizzying heights is extraordinary.

It’s almost impossible to put the NFL’s television dominance in perspective, but the league just had a regular season game beat the following events:

World Cup Final: 26.5 million between ABC and Univision

BCS National Championship Game: 26.06 million

USA-Portugal: 24.76 million

World Series Game 7: 23.5 million

NCAA Tournament Championship Game: 21.2 million

A Week 13 NFL game just beat the championship or deciding games of every other sport in America this year. The only non-NFL sporting event to do better was the Opening Ceremony of the Winter Olympics.

We’ve speculated before about when the NFL might reach its popularity peak due to rising scandal and oversaturation in the marketplace. The answer is clearly a not yet.