Texas armadillo cracks open a cold one with the boys

Bud Light has a long history of featuring animals in its ads though this is one they didn't plan on. See the following photos of other animals cooling down with some popsicles. Bud Light has a long history of featuring animals in its ads though this is one they didn't plan on. See the following photos of other animals cooling down with some popsicles. Photo: Yang293/Reddit Photo: Yang293/Reddit Image 1 of / 35 Caption Close Texas armadillo cracks open a cold one with the boys 1 / 35 Back to Gallery

Sometimes even an armadillo needs to cool down with a cold beer.

That was the scene Reddit user yang293 and his friends stumbled across July 23 while on a road trip from Minnesota to Texas.

While crossing the border into Texas through Oklahoma, yang293 saw this road kill off to the side.

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"We drove by it at first, not really realizing what it was, until in my rearview mirror I noticed it was a dead armadillo holding a bottle of Bud Light," yang293 told Chron.com. "I put the car in reverse, and we frantically snapped a few pictures before continuing on our trip."

America's obsession with dead animals and beer seems endless. In 2016, Scottish brewery BrewDog made the news when it announced a new beer to be brewed outside of Columbus, Ohio. Each brew came packaged inside a dead rodent, Vice reported.

Bud Light has long history of using animals in its marketing. In 1987, it released a commercial featuring the dog Spuds MacKenzie.

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"Spuds MacKenzie was such a big hit that he appeared on t-shirts and plush dolls and became a broader pop culture character with references in hit television shows including 'The Golden Girls'and 'Family Guy,'" Fortune reported in February, when Anheuser-Busch Inbev decided to feature MacKenzie in a Super Bowl ad campaign once again.