This October, the Green Bay Packers, Bellin Health and the Vince Lombardi Cancer Foundation are teaming up and inviting fans to take part in the Packers Vs. Cancer campaign.

For the second straight year, the initiative is aimed at raising awareness of all cancers and raising funds for research and cancer care.

"Cancer continues to touch the lives of many in our community, and we're proud to team up with Bellin Health and the Vince Lombardi Cancer Foundation to show our support for the families and individuals that have been affected," said Packers President/CEO Mark Murphy. "By increasing awareness and raising funds, we can ensure that more people get screened and have the resources they need to fight cancer."

Packers Vs. Cancer will be highlighted by the Packers-49ers game on Oct. 15, presented by Bellin Health, which will recognize cancer survivors on the field during the pregame Ambassador Line, the national anthem and halftime activities. Game attendees can also show their support with the game giveaway flag.

Packers linebacker Blake Martinez, the spokesperson for the initiative, took part in a public service announcement, which will air in October throughout Wisconsin, reminding fans how they can be a part of Packers Vs. Cancer. Several Packers players will also join the effort, visiting cancer patients in the hospital and meeting with survivors as part of the initiative throughout the season.