MARKET SHARES

Share of Overall Units Marvel 41.15% DC 27.24% Image 10.31% Dark Horse 5.18% IDW 4.24% Dynamic Forces 2.47% Boom 1.97% Valiant 1.18% Avatar 1.03% Zenescope 0.73% Archie 0.64% Eaglemoss 0.54% Viz 0.41% Aspen 0.31% Oni 0.31% Random House 0.28% Fantagraphics 0.10% Hachette 0.10% St. Martins 0.09% Top Shelf 0.05% Other 1.68% Share of Overall Dollars Marvel 39.27% DC 23.65% Image 9.34% Dark Horse 5.54% IDW 5.10% Dynamic Forces 2.49% Eaglemoss 2.14% Boom 2.07% Avatar 1.15% Valiant 1.04% Viz 0.95% Random House 0.90% Zenescope 0.69% Archie 0.55% Fantagraphics 0.43% Oni 0.41% Hachette 0.32% St. Martins 0.29% Aspen 0.26% Top Shelf 0.22% Other 3.21% Items in Top 300 Marvel 80 DC 69 Image 45 IDW 27 Dark Horse 19 Dynamic Forces 17 Boom 10 Valiant 9 Avatar 8 Zenescope 5 Archie 4 Bongo 2 Oni 2 Abstract 1 Aspen 1 United Plankton 1 Share of Units in Top 300 Marvel 52.93% DC 25.26% Image 7.01% Dark Horse 3.74% IDW 3.66% Dynamic Forces 2.34% Boom 1.38% Valiant 1.33% Avatar 1.00% Zenescope 0.38% Archie 0.29% Oni 0.19% Bongo 0.17% Aspen 0.13% Abstract 0.11% United Plankton 0.07% Share of Dollars in Top 300 Marvel 52.93% DC 25.26% Image 7.01% IDW 3.74% Dark Horse 3.66% Dynamic Forces 2.34% Boom 1.38% Valiant 1.33% Avatar 1.00% Zenescope 0.38% Archie 0.29% Oni 0.19% Bongo 0.17% Aspen 0.13% Abstract 0.11% United Plankton 0.07% Dollar Share of Top 300 Comics & Top 300 TPBs Marvel 47.80% DC 25.65% Image 10.07% Dark Horse 4.47% IDW 4.07% Dynamic Forces 1.95% Boom 1.45% Valiant 1.09% Avatar 0.79% Random House 0.39% Zenescope 0.36% Archie 0.31% Viz 0.31% Fantagraphics 0.24% Abstract 0.18% Bongo 0.18% Oni 0.17% Aspen 0.10% St. Martins 0.08% Red 5 0.07% Top Shelf 0.07% United Plankton 0.05% Chronicle 0.05% Brilliance 0.03% Hachette 0.02% Titan 0.01% Scholastic 0.01% NBM 0.01% New comics released Marvel 80 DC 79 Image 71 IDW 45 Dynamic Forces 43 Dark Horse 38 Boom 25 Valiant 12 Avatar 11 Other 77 TOTAL 481 New graphic novels released Marvel 35 Dark Horse 27 DC 26 IDW 24 Image 13 Boom 7 Dynamic Forces 6 Avatar 2 Valiant 2 Other 157 TOTAL 299

THE FINE PRINT

The monthly sales estimates at right are for items shipped by Diamond Comic Distributors, the largest comic-book distributor in North America.

Diamond does not publish sales figures; instead it publishes "indexed" sales tables, in which it keys orders for all comics it lists sales for to a single comic book (usually Batman), with one “order index point” being equal to 1% of that title’s orders.

Along with other methods, we use the actual Diamond final orders from titles to approximate what an order index point equals each month.The result is applied to the Diamond charts to produce the estimates seen at right.

The figures represent only those comics and graphic novels that Diamond shipped to North American retailers in the calendar month. While Diamond's sales represent the majority of periodicals in circulation, they are a smaller portion of the overall graphic novel market.

An item may appear in more than one month's charts due to reorders; for a better idea of a comic book's overall sales, look for its end-of-year sales in the Year Overview section, where available.

More information can be found in the FAQ section.