So I received this rather fun promotional mailing through the post today, from a certain James M McGill. Better known to us one day as Saul Goodman.

Well, Zafiro Anejo is the tequila that Gus used to kill the rest of the cartel in Breaking Bad.

As for Ken Loses, that's what happens to Ken in Breaking Bad – Walt blows up his car.

Might we see both appear in Better Call Saul Season Two?

I will update with any further messages I receive…

UPDATE: So I called the number and left the message "Kevin Wins". In response I got the text back, "Got your message but no. Fortune favors the bold – and maybe tequila drinkers."

Any suggestions what I should ask next?