Finding anything on the App Store is kind of a nightmare, but Apple apparently has a way to fix that. And the Cupertino company is considering taking a page from Google to do it: paid search results, according to a report from Bloomberg. Meaning, say, Adobe could buy keywords that'd ensure Lightroom would appear when you're looking for say "photo editing." If that means actually finding the app you're after on the first try instead of it being buried under a sea of clones and junkware promising more followers on the likes of Instagram or Twitter -- if it shows up at all -- then, awesome.