Since the dawn of the bikini the world has argued about the world’s best cleavage. Thankfully, Wonderbra is putting an end to the argument. The bra maker inducted 10 women into the cleavage hall of fame today in honor of National cleavage day.

Wonderbra conducted a poll involving 1000 buxom beauties. Thousands of votes were cast and now we finally know who has the best cleavage in the world. According to Wonderbra, Holly Willoughby’s breasts are the most pleasant on the planet.

Wonderbra spokesman Martina Alexander said:

“We are thrilled that British beauty Holly Willoughby fought off such strong competition to become the first celebrity to be inducted in to the Wonderbra Cleavage Hall of Fame. Wonderbra is proud to be the original cleavage creator and what better excuse for women to celebrate their curves than today, National Cleavage Day.”

The poll gives some closure to one of the world’s oldest arguments but it is hardly the final word on the matter. After all, no Christina Hendricks? The poll was based in the UK where people obviously aren’t fans of the show “Mad Men.”

The Daily Mail reports that the poll wasn’t only concerned with celebrity racks. The researchers also investigated women’s attitudes toward cleavage. According to the study, two thirds of British women are happy to show off their cleavage, saying that it makes them feel sexy and gives them more confidence.

Half of the women surveyed said that they have used their cleavage as a “secret weapon.” Some said they used their breasts to get drinks at a bar, to flirt, or to get out of a traffic ticket.

Here are the 10 women who were recently inducted into Wonderbra’s Cleavage Hall of Fame in honor of National Cleavage Day.

Holly Willoughby

Scarlett Johansson

Beyonce

Rihanna

Marilyn Monroe

Dita Von Teese

Katy Perry

Brigitte Bardot

Kim Kardashian

Lara Stone

What do you think of Wonderbra’s picks? Does Holly Willoughby have the world’s best cleavage? Does it matter?

If you’ve spent enough time objectifying women for the day check out Kim LaCapria’s How Far We Haven’t Come column this week, “National Cleavage Day and How Cracked Did the Best Feminist Piece This Week.”