AT&T Follows C Spire, T-Mobile In Offering Rollover Data

In early December C Spire offered something that some people had been clammoring for for years: roll over data, or the ability to apply unused remaining data allotments to the next month. A few weeks later T-Mobile announced a rollover data plan of their own, offering users on select plans a "Data Stash" where they can store unused data bytes over the long term.

Not to be outdone (or to be outdone and belatedly try to catch up), AT&T today unveiled their own rollover data program. According to AT&T's press release , all new and current AT&T Mobile Share Value customers will automatically receive rollover data starting January 25.

AT&T says the rollover data can be shared among every user on a shared data plan. To use the rollover data you must burn through your existing monthly allotment data first. Also unlike T-Mobile's offer where data is accrued long term, AT&T user data expires if it's not used the next month.

"Rollover Data is an added benefit of being an AT&T Mobile Share Value customer and it's just another way that we're saying thanks to our more than 50 million plus Mobile Share Value subscribers," AT&T Mobility CEO Glenn Lurie said in a statement.

While T-Mobile CEO John Legere has yet to mock AT&T's me too promotion on Twitter yet (scratch that, he just did ), the CEO did pen a blog post at the end of last year predicting that AT&T would copy T-Mobile's move with an offer that contained notably more fine print.