The ridesharing outfit has faced longstanding complaints that it doesn't pay drivers enough, and efforts like support for tips only solve part of the problem. Drivers have argued that they often have to take de facto pay cuts for factors that are out of their control, whether it's returning a phone or trying to find an obscure pickup spot. This still might not be enough (it could be costly if the driver is across town), but it'll at least soften the blow.

Lyft doesn't have a lost item fee as of this writing, but it encourages you to tip the driver and doesn't leave drivers empty-handed. However, Uber's move could prompt a change if it lures drivers who've had too many forgetful customers. As it is, this might have an indirect benefit whether or not you remember your gear. The more likely drivers are to stay on, the more likely it is that you'll get an experienced driver who knows how to treat you well.