The Coalition campaign has been left red-faced by a bungle in which it urged journalists to quiz Kevin Rudd on the death of a young tradesman during the home insulation scheme - only to get the man's family name wrong.

The email from Liberal Campaign Headquarters to reporters travelling with Mr Rudd recommends five questions, including: "When will Mr Rudd meet with Kevin and Christine Foster to personally apologise for his bungled pink batts scheme?"

Opposition Leader Tony Abbott during his visit to a home insulation business in Brisbane, on Friday August 9. Credit:Alex Ellinghausen

The name "Foster" should have read "Fuller". Kevin and Christine Fuller's son Matthew was one of four installers who died during the government-sponsored roof installation program.