MARKET SHARES

Share of Overall Units Marvel 36.46% DC 33.52% Image 9.96% Dark Horse 5.50% IDW 4.18% Dynamic Forces 2.29% Boom 1.84% Archie 0.97% Avatar 0.88% Zenescope 0.84% Valiant 0.77% Viz 0.31% Oni 0.28% Random House 0.23% Eaglemoss 0.16% NBM 0.11% St. Martins 0.11% Hachette 0.08% Fantagraphics 0.04% Humanoids 0.03% Other 1.45% Share of Overall Dollars Marvel 34.38% DC 30.04% Image 8.86% IDW 6.38% Dark Horse 5.96% Dynamic Forces 2.30% Boom 1.97% Avatar 1.03% Random House 0.88% Zenescope 0.81% Valiant 0.80% Archie 0.79% Viz 0.76% Eaglemoss 0.67% Oni 0.45% St. Martins 0.40% Humanoids 0.40% Hachette 0.26% Fantagraphics 0.22% NBM 0.19% Other 2.45% Items in Top 300 DC 76 Marvel 75 Image 41 IDW 27 Dark Horse 21 Dynamic Forces 19 Boom 10 Avatar 7 Valiant 7 Zenescope 7 Archie 4 Bongo 2 Aspen 1 Broadsword 1 Oni 1 United Plankton 1 Share of Units in Top 300 Marvel 39.92% DC 35.54% Image 9.24% Dark Horse 4.54% IDW 3.44% Dynamic Forces 2.38% Boom 1.36% Valiant 0.86% Avatar 0.82% Archie 0.77% Zenescope 0.60% Bongo 0.16% United Plankton 0.10% Oni 0.10% Broadsword 0.09% Aspen 0.08% Share of Dollars in Top 300 Marvel 43.39% DC 32.94% Image 7.90% Dark Horse 4.21% IDW 3.97% Dynamic Forces 2.59% Boom 1.44% Valiant 0.97% Avatar 0.92% Archie 0.61% Zenescope 0.60% Bongo 0.13% Oni 0.10% Aspen 0.08% United Plankton 0.08% Broadsword 0.07% Dollar Share of Top 300 Comics & Top 300 TPBs Marvel 39.86% DC 32.65% Image 9.39% Dark Horse 5.23% IDW 4.77% Dynamic Forces 2.01% Boom 1.46% Valiant 0.90% Avatar 0.85% Archie 0.52% Zenescope 0.50% Random House 0.37% St. Martins 0.31% Viz 0.24% Humanoids 0.19% Oni 0.17% Bongo 0.10% Slave Labor 0.07% Aspen 0.06% Hachette 0.06% United Plankton 0.06% Broadsword 0.06% NBM 0.04% Big Dog 0.03% Death Ray 0.03% Drawn & Quarterly 0.03% Kenzer 0.02% Top Shelf 0.02% Action Lab 0.02% New comics released DC 87 Marvel 74 Image 54 IDW 45 Dark Horse 36 Dynamic Forces 35 Boom 20 Zenescope 13 Avatar 8 Other 55 TOTAL 427 New graphic novels released Marvel 38 DC 30 Dark Horse 23 IDW 21 Random House 14 Image 11 Boom 7 Zenescope 2 Dynamic Forces 1 Avatar 1 Other 98 TOTAL 246

THE FINE PRINT

The monthly sales estimates at right are for items shipped by Diamond Comic Distributors, the largest comic-book distributor in North America.

Diamond does not publish sales figures; instead it publishes "indexed" sales tables, in which it keys orders for all comics it lists sales for to a single comic book (usually Batman), with one “order index point” being equal to 1% of that title’s orders.

Along with other methods, we use the actual Diamond final orders from titles to approximate what an order index point equals each month.The result is applied to the Diamond charts to produce the estimates seen at right.

The figures represent only those comics and graphic novels that Diamond shipped to North American retailers in the calendar month. While Diamond's sales represent the majority of periodicals in circulation, they are a smaller portion of the overall graphic novel market.

An item may appear in more than one month's charts due to reorders; for a better idea of a comic book's overall sales, look for its end-of-year sales in the Year Overview section, where available.

More information can be found in the FAQ section.