The Oregon Ducks are No. 15 in the country heading into the Alamo Bowl

But the latest rankings have them at No. 14 -- but not on the football field.

For the seventh year in a row, and despite a losing record, Texas came in at No. 1 with a valuation of $152 million, up 16 percent from a year ago.

The Ducks, however, come in at No. 14 with a valuation of $75 million.

Forbes says it takes into account money generated that adds value to their universities, athletic departments, conference and local economies.

Here is their method:

We combine money generated in those four areas -- university value, for example, consists of academic support in the form of football scholarships and direct university contributions -- in the 2014-15 season to get a snapshot of just how valuable each team is. Revenue and expense data comes from annual financial reports made to the Department of Education; value to the local economy is measured by economic impact studies.

Forbes reports that Oregon pulled in $61 million in revenue in 2014 and made $40 million in profit.

The interesting thing: Oregon is the No. 2 Pac-12 team on the list. They're not behind USC, UCLA or Stanford. The Ducks come in one spot behind Washington, which is said to be worth $78 million. USC is the only other Pac-12 team on the list, ranking 20th at $66 million.

Here's the complete list:

Here is the full Top 20:

1. Texas - $152 million

2. Notre Dame - $127 million

3. Tennessee - $121 million

4. LSU - $111 million

5. Michigan - $105 million

6. Georgia - $102 million

7. Ohio State - $100 million

8 Alabama - $99 million

9. Oklahoma - $96 million

10. Auburn - $89 million

11. Penn State - $81 million

12. Arkansas - $80 million

13. Washington - $78 million

14. Oregon - $75 million

15. Florida - $72 million

16. Texas A&M - $71 million

17. Florida State - $70 million

18. South Carolina - $69 million

19. Michigan State - $67 million

20. USC - $66 million

Onto the links:

TCU sees something familiar in Oregon's top 10 offense.

Oregon's running backs vs. TCU's linebackers.

TCU sneak peak.

Travis Jonsen is feeling better after turf toe.

Ducks still out, UCLA in for AP Top 25.

Ducks prepping for a sea of purple.

Previewing TCU on the Official Visit podcast.

Oregon secondary needs to show progress.

Dakota Prukop will not watch the Alamo Bowl.

TCU moves past Baker Mayfield drama.

-- Tyson Alger

talger@oregonian.com

@tysonalger