Internet of Things (IoT) is a system where all objects are connected through the internet. Here, in Internet of Things, the ‘thing’ could be an automobile with built-in-sensors or a person with a heart monitor. Location of Things (LoT) market is a new aspect to help in unlocking the potential of the LoT to solve everyday problems. LoT is a technology that enables to analyze the location of devices which are interconnected. In today’s world, the demand for location sharing and location tracking is increased. LoT is measured as a subset of the IoT. In fact, location data combined with time stamps gives organizations the ability to know when and where something is, or where it was; it also allows trend mapping that can be used for process optimization.

LoT market comes in existence back to more than 20 years when the global positioning systems (GPS) was introduced. More innovation in the field of GPS now enables people to enjoy location-based services such as Google Maps, Ola, Uber and others. These multi-billion dollar services were all enabled by the smartphone's ability to locate it fairly and accurately using GPS technology.





LoT is also a great innovation for the safety purpose of people. Anyone can any time share their location ensuring the traceability of their whereabouts. It also provide services which can make everyone’s work more easy including retailers, stadiums, hospitals, and other physical locations; as having an on-site customer experience app where adding location sharing capabilities can assist in tracing the exact location. These apparently small features are convenient and also offer social connection by helping people find each other within the campus or facility.





Here are some instances of how location sharing makes everything accessible. If we talk about healthcare or hospitals and medical centers, critical doctors and nurses can share their locations with administrators in order to find them in an emergency. Staff can even share their location with patients or colleagues on the way to deliver additional blankets, medicines, and so on. Moreover, people can share their location with the restaurants and can get food whenever and wherever they want. Some apps which are the example of the same are Swiggy, Uber Eats, Zomato, and various others.





Additionally, LoT market enables the tourist so they can create groups to share their location with each other, making it easy to find their friends and family even under crowded conditions. Tourist can share their locations with the appropriate staff in first aid or medical emergency conditions, which can use the navigation to reach them as quickly as possible. Other staff can share the locations with managers, such as lifeguards or ride attendants, helping to ensure coverage at all the times. Shopping of household stuff can also become easy with LoT. We can share our location with the retailer and the stuff is delivered at our location. Some apps which offer these services are Grofers, Big Basket and others. Families or groups that travel together can create location sharing groups to stay connected before, between and after flights throughout the terminal. Baggage handling and flight preparation staff can share their location with the administrative staff to assist in arrangement and flight changes coordination.







