

I ran across an extremely well-detailed case study a few weeks ago, The Future of Travel Search conducted by Phocuswright. The study concentrated on discretionary travelers - travelers who choose a destination that isn't pre-determined, such as visits with friends/family. I thought these travel statistics would be resourceful for all travel agents so I complied the most helpful findings into an infographic below.

9 Insightful Facts About U.S. Discretionary Travelers





The case study also includes travel industry statistics about travelers from U.K, Germany, India, Russia, and Brazil. I will create similar infographics for these findings and post them next week.

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