Bullseye, the famous mascot of Target, crosses the Brooklyn Bridge. Photo courtesy of Target

Target, which recently launched a new store in Downtown Brooklyn, has announced plans to open a brand new shop in the borough. Construction is currently underway in preparation for a new Target to open at 6401 18th Ave. in Bensonhurst.

The store is scheduled to open in October.

In January, Target opened up at City Point in Downtown Brooklyn. Public Advocate Letitia James and Borough President Eric Adams were among the officials attending the ribbon-cutting ceremony.

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Like the City Point location, the new Target shop will be a flexible-format store, a concept that allows the department store’s design to be smaller so that it is tailored to a community’s needs, according to Target representatives.

The single-level Bensonhurst store, at approximately 20,400 square feet, will provide a quick-trip shopping experience with a customized assortment mix, representatives said.

“We look forward to serving even more guests in Brooklyn with the addition of Target’s Bensonhurst store that will open this fall,” said Mark Schindele, senior vice president of properties at Target. “We think the community will enjoy the convenient shopping experience with a broad, unique product assortment that only Target can provide.”

The new Target site was formerly occupied by two stores, Annie Sez and Mandee, women’s clothing shops that both closed last year. For many decades prior to that, the Walker Theater was located at the site. The famous movie palace opened its doors in 1926 and closed in 1988.

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Among the items to be sold in the Bensonhurst Target store:

An assortment of kids’ and baby care products, as well as toys

Fresh grab-and-go groceries, select kosher items and meals

An assortment of apparel and accessories for women, men, kids and babies

Select home items

Health, personal care and beauty products

A selection of electronics and sporting goods

Flexible-format stores are a priority for Target and guests have responded well to having customized stores available in urban and densely populated suburban areas, as well as college campuses, store representatives said.

Target, which currently operates 32 flexible-format stores, recently announced that is will open an additional 31 flexible-format stores over the next two years.

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