The phrase "Peak Melbourne" gets a workout these days but, round of applause ladies and gentlemen, it looks like we've made it.

Hundreds of music fans have gathered around a cassette player in a Fitzroy laneway to hear the highly anticipated new album from indie darlings Bon Iver.

The Bon Iver listening party in Fitzroy, one of many simultaneous events around the world. Credit:@emma.neale/Instagram

Hipsters from across the city gathered for the album launch just off Johnston Street after the popular act posted a series of cryptic images with addresses in cities around the world

Other locations included London, Amsterdam, Paris and Brooklyn.