February 8, 2018

The final numbers for 2017 are in. First, we cover the Fast Five, then dive into the detail.

Fast Five for 2017 EV Sales

+68%

Electric vehicle sales in Canada increased 68% year-over-year.

+120%

Ontario EV sales more than doubled in 2017, with year-over-year growth hitting 120%. Also noteworthy, New Brunswick had the highest year-over-year growth at 124%.

47,800

The total number of plug-in vehicles on the road in Canada is up to 47,800. Based on the sales trajectory, this number will cross 50,000 before the end of February 2018.

>2%

In Quebec, EV sales exceeded 2% of all passenger vehicle sales for last four months of the year.

2X

The all-electric (BEV) category outpaced the plug-in hybrid (PHEV) category, with year/year growth of +92% compared to +48%. While Canada used to be the land of the plug-in hybrids, there is now a notable shift towards BEVs.

2016 was a benchmark year, until this year

2016 was a strong year for EV sales in Canada. Electric Vehicle sales had increased the most in that year than in any previous year. And the total number of PEVs on the road was at an all-time high of nearly 50,000 vehicles. Battery electric and plug-in hybrid vehicles were selling equal numbers of models. 2017 has continued that strength and set new records across the board.

Canadian EV sales figures, 2017

Canadian electric vehicle sales reached an all-time high in 2017 with every previous sales record being continuously broken throughout the year. Comparing 2017 final numbers with the previous year reveals just how dramatic the increase in electric vehicle uptake was.

Plug-in electric vehicle (PEV) sales numbers for 2017 ran up to approximately 18,560 vehicles, an increase of 68% over the previous year.

Comprising the number of PEVs are two types of EVs, Battery Electric Vehicles (BEVs) and Plug-in Hybrid Electric Vehicles (PHEVs). National BEV sales increased at nearly double the rate of PHEV sales. A total of 9,840 BEVs were sold in Canada in 2017, an increase over the previous year of 92%. PHEV sales across the Country totalled 8,730, an increase of 48% over the previous year.

[mk_table title=”Annual Sales Growth” style=”style1″]

2016 2017 Change BEV 5,130 9,840 +92% PHEV 5,893 8,730 +48% PEV 11,023 18,560 +68%

[/mk_table]

Consistent monthly increases led to a huge increase in annual growth

Supporting the growth in annual numbers were consistently strong sales each and every months, this is not a fluke. Monthly averages were up, Monthly highs were up, even Monthly lows had increased by quite a bit.

Cumulative electric vehicle growth in Canada

Cumulative growth for electric vehicles on the road increased by 64% at year-end. Approximately 30,000 PEVs were on the road by year-end 2016, compared to 47,800 by year-end 2017. The largest increase of 66% was among all-electric BEV models, which now total 24,750 vehicles on the road. PEV models increased by 61% to 23,050 vehicles on roads across the Country. This represents the single highest rate of increase in any one year since, well – forever.

[mk_table title=”Annual Cumulative Growth (2017 vs 2016)” style=”style1″]

2016 2017 Change BEV 14,900 24,750 +66% PHEV 14,300 23,050 +61% PEV 29,200 47,800 +64%

[/mk_table]

Provincial EV sales figures, 2017

From sea to shining sea, EV uptake has finally and officially caught on across Canada. The big three Canadian Provinces led the Nation in overall sales. However, size isn’t everything, some less-populated Provinces led in the overall increase.

In 2016, Ontario increased its electric vehicle targets and announced new support programs. In 2017, it appears that those measures are having an impact. In terms of new EVs sold, Ontario has taken the first place seat from neighboring Quebec for total annual sales for the first time. Ontario’s annual PEV growth has increased by 120%, which translates to 7,500 vehicles compared to 3,400 in 2016. Quebec is still the province with the most number of PEVs; however, Ontario is closing the gap due to its strong sales growth.

Quebec had EV sales exceed 2% of all vehicle sales for the last four months of the year and in total 7,200 new PEVs met Quebec roadways, a 44% increase over 2016 sales of 5,000 vehicles. British Columbia saw a higher than average increase in the annual rate of adoption in 2017 of 53%. Their PEV sales for 2017 were approximately 3,300 vehicles vs 2,100 the previous year.

The highest rate of increase for PEV adoption occurred in New Brunswick, with a 124% rate of increase. A total of 53 electric vehicles hit the road for the first time in that Province compared to 24 in the previous year.

[mk_table title=”Annual Cumulative Growth (2017 vs 2016)” style=”style1″]

2013 2014 2015 2016 2017 ‘16 – ‘17 Change Ontario 1,092 1,736 2,049 3,400 7,477 120% Quebec 1,438 2,679 3,229 4,987 7,194 44% British Columbia 567 769 1,546 2,132 3,270 53% Alberta 94 78 162 342 430 26% Manitoba 28 29 33 58 64 11% New Brunswick 10 18 14 24 53 124% PEV Total 3,254 5,356 7,072 11,023 18,564 68%

[/mk_table]

Splitting PEV sales by type – BEV and PHEV – begins to tell more of the story behind the increase in electric vehicle adoption across Canada. The figures and growth for all-electric BEVs had reached a milestone in 2017. It seems as if the market and manufacturers have finally come to an understanding. With newer models of all-electric BEVs now able to exceed the desired range capacity for consumers, they have begun flying out of dealerships.

2017 is the first year in which BEV sales exceeded PHEV sales across the Country. Not only that but the rate of increase in overall sales is nearly double for all-electric models. Ontario saw a 148% increase in BEVs compared to 98% for PHEVs. Quebec, 73% BEV to 23% PHEV. BC, 68% BEV to 30% PHEV. On average, the BEV market grew at double the rate of the PEV market, which is also growing. In an expanding electric vehicle marketplace, all-electric models are clearly on a break-away.

[mk_table title=”Annual BEV Sales by Province” style=”style1″]

2013 2014 2015 2016 2017 ‘16 – ‘17 Change Ontario 622 1,105 1,303 1,486 3,682 148% Quebec 544 1,109 1,744 2,116 3,653 73% British Columbia 413 575 1,180 1,303 2,194 68% Alberta 38 42 104 159 226 42% Manitoba 12 16 21 26 31 19% New Brunswick 3 7 4 4 16 300% BEV Total 1,641 2,886 4,378 5,130 9,838 92%

[/mk_table]

[mk_table title=”Annual PHEV sales by Province” style=”style1″]

2013 2014 2015 2016 2017 ‘16 – ‘17 Change Ontario 470 631 746 1,914 3,795 98% Quebec 894 1,570 1,485 2,871 3,541 23% British Columbia 154 194 366 829 1,076 30% Alberta 56 36 58 183 204 11% Manitoba 16 13 12 32 33 4% New Brunswick 7 11 10 20 37 89% PHEV Total 1,613 2,470 2,694 5,893 8,726 48%

[/mk_table]

[mk_table title=”Quarterly BEV sales by Province” style=”style1″]

Q1 2016 Q2 2016 Q3 2016 Q4 2016 Q1 2017 Q2 2017 Q3 2017 Q4 2017 Ontario 289 328 485 384 596 867 982 1,237 Quebec 346 546 704 520 641 893 997 1,122 British Columbia 217 281 358 447 374 543 662 615 BEV Total 892 1,199 1,611 1,428 1,668 2,371 2,723 3,076

[/mk_table]

[mk_table title=”Quarterly PHEV sales by Province” style=”style1″]

Q1 2016 Q2 2016 Q3 2016 Q4 2016 Q1 2017 Q2 2017 Q3 2017 Q4 2017 Ontario 288 519 567 541 570 975 899 1,351 Quebec 403 782 954 732 547 921 948 1,124 British Columbia 144 208 225 251 241 291 268 276 PHEV Total 882 1,591 1,820 1,600 1,419 2,273 2,190 2,844

[/mk_table]

Electric Vehicle models which contributed to growth

2017 saw more EV models come to market than ever before. Typically the market was overwhelmingly receptive to new vehicle models, often outselling updates to models which had been on the market for a number of years already. It seems consumers were waiting for new technology and specific features, namely longer range at a reasonable price.

Point in case is the Chevrolet Bolt EV which came to market with model-year 2017. There were over 2,100 Bolt EVs sold to Canadians, making it the most popular BEV model on the market.

The Bolt EV was so popular and fit the market so well that it beat out competitor models like the Tesla Model X, Model S, Nissan Leaf, and Hyundai Ioniq BEV. Each of these existing models managed to hold their own. The Tesla Model X and S increased sales by 770 and 200 units respectively. The Ford Focus also increased EV model sales by some 400 units. New model entries, Hyundai Ioniq and Volkswagen eGolf sold 890 and 530 vehicles respectively.

[mk_table title=”BEV model sales, Canada (2016, 2017)” style=”style1″]

2016 2017 Change Chevrolet Bolt EV 3 2,107 Tesla Model X 1032 1,803 75% Tesla Model S 1466 1,675 14% Nissan LEAF 1572 1,380 Hyundai IONIQ 0 890 Kia SOUL 708 644 Ford Focus 123 537 337% Volkswagen eGolf 0 532

[/mk_table]

The Chevrolet Volt continues to dominate the plug-in hybrid section of the market. Increasing sales 24% over last year to 4,300 or by 830 units. New entries to the market include the Prius and Prime, counted here together account for some 730 new plug-in electric vehicles.

[mk_table title=”PEV model sales, Canada (2016, 2017)” style=”style1″]

2016 2017 Change Chevrolet VOLT 3,508 4,340 24% Chrysler Pacifica 5 838 Toyota Prius Prime 0 734 VOLVO XC90 534 471 AUDI A3 332 453 36% Ford C-Max 237 353 49% Ford Fusion 99 266 169%

[/mk_table]

Sales targets and forecasts

There are a growing number of electric vehicles on the road, there are also a huge number of ICE vehicles already on the road. Considering the 100-year head-start of combustion engine technology and supporting infrastructure and the comparatively small number of EV sales doesn’t look as bad after all. To understand the rate of EV adoption, we track the number of EVs sold as a percentage of all vehicle sales.

The overall vehicle market across Canada grew by 4.8% in 2017, from 1,980,000 to 2,080,000 vehicles. Of that, the portion of passenger cars decreased by 1.7% in 2017, from 660,000 to 650,000. Remember, the plug-in EV market grew by 68% in that same time period.

In December 2017, electric vehicles sales peaked at 1.4% of all vehicle sales in Canada, a 0.6% increase in market share from December 2016. Ontario saw the largest market share increase of PEV sales to 1.6%, an increase of 1% from the end of December 2016. Quebec leads in market share with an average of 2.2% of all vehicles sold in Quebec being an electric vehicle. British Columbia saw an expanding vehicle and electric vehicle market which leaves total adoption even compared to last year, an average of 1.9%.

Common questions:

The numbers above are derived from multiple sets of input data. These are summarized below.

What is the source of the data?

IHS, formerly R.L. Polk & Company registration data.

Matthew Klippenstein’s Canadian EV sales: https://docs.google.com/spreadsheets/d/1dLFJwZVdvNLRpmZqPznlzz6PB9eHMe5b-bai_ddRsNg/edit#gid=25

Statistics Canada, new motor vehicle sales:

http://www5.statcan.gc.ca/cansim/a26?lang=eng&retrLang=eng&id=0790003&paSer=&pattern=&stByVal=1&p1=1&p2=37&tabMode=dataTable&csid=

Automaker Datasets

Some data is provided by automakers.

What does the registration data include?

Registration data includes new vehicle sales, and vehicles bought out of Province or Country.

Editor’s Note:

In cases where a new dataset is received that enables further accuracy, these posts will be updated to include that new data.