Snapchat just unveiled their new augmented reality platform that features Pop Artist Jeff Koons showcasing the latest new feature. Snap has now made it possible for artists to submit and pin their own work to the platform.

Meaning, artists will be able to create and pin their work to different places around the world so Snapchatters can discover and use the new augmented reality art when they hold up their phones at the right locations (similar to the now famous dancing hot dog augmented reality lens).

Snapchat coincidentally chose Jeff Koons as the face of their new platform. Koons is currently working with Jay-Z and has created a 40-foot Balloon Dog for HOV's festival tour.