MoviePass experienced a similar problem upon the introduction of its cheaper plan and struggled to keep up with consumer demand in the beginning. This influx of new customers for Sinemia is likely due to its introduction of a new plan that undercuts MoviePass on price. Sinemia's plans are a bit more complex with different tiers and the option of two-person plans. The newest sale plan is the Classic Plan that, for $4.99 a month, billed annually, allows subscribers to see 1 movie a month at any theater, as well as being able to purchase tickets in advance. While this doesn't give you the amount of movies as MoviePass's unlimited plan, it is half the price, and for those who go to the movies less frequently, it is probably quite appealing. Jumping up to $6.99 a month gets you 2 movies a month. The Elite tier plans add in the option of premium formats like 3D and IMAX with either 2 or 3 tickets a month at $9.99 and $14.99, respectively.