USA Network's drama pilot Rush has found its leading man.

EastEnders alum Tom Ellis has been tapped to play the title role in the project from Warm Bodies writer-director Jonathan Levine, with Reaper's Rick Gonzalez also joining the cast, The Hollywood Reporter has learned.

Rush, from Fox 21, is a fast-paced Hollywood drama that centers on Dr. William Rush (Ellis), a brilliant physician whose "practice" is acting as a highly paid on-call doctor for those in medical need. Because of who they are, what they've done or what they're hiding, his patients can't seek traditional treatment. He's who is not your average on-call doctor -- he's not attached to any hospital, he's highly discreet no matter what the ailment as long as the client can pay his cash-only premium, and he can party with the best of them. He has no desire to change his life or how he lives it until an old flame and his conscience begin to stir things up. Gonzalez will co-star as Manny Maquis, a well-connected dealer who considers Rush a friend -- and client.

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In addition to EastEanders and U.K. comedy series Miranda and Gates, Ellis also played Victor Frankenstein on ABC's monster drama pilot Gothica last season and had a starring role in Fades, which received the 2012 BAFTA Award for best drama series. He's repped by Anonymous Content and Hamilton-Hodell in the U.K. Gonzalez, whose credits also include Coach Carter, The Rookie, Boston Public and NCIS, is with Framework Entertainment, Domain and Ginsberg Daniels.

Levine penned the pilot and will executive produce alongside Little Engine's Gina Matthews and Grant Scharbo (The Gates, Popular). USA picked up the pilot in early October.

This marks the third of the three hourlong drama pilots to find its lead. USA tapped Jason O'Mara to star in Matt Nix's Complications, and Pretty Little Liars alum Shane Coffey will topline The Novice.

Email: Lesley.Goldberg@THR.com

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