Have you ever looked at an empty, grease-saturated bucket of KFC fried chicken and thought, “Damn I wish I could wear that”? Dream no more, you sartorial visionary and/or Buckethead superfan, because KFC has finally pulled the trigger on an official bucket hat—albeit only in Russia, for now.

Created by agency Wieden + Kennedy Amsterdam for KFC Russia, the bucket hat was designed in partnership with St. Petersburg-based streetwear brand Mam Cupy. They’re currently selling for 1,800 rubles, which is about $30 U.S.

Photo: Arthur Couvat for KFC Russia

The product launch comes as KFC Russia has been rebranding to look and feel more in line with how it’s marketed in other major markets. The brand began working with W+K Amsterdam last year (W+K Portland has long handled KFC’s marketing in its home country of the U.S.) and has begun embracing founder-mascot Colonel Sanders for the first time, most notably having him sing a hypnotic track called “Chicken Is Crunch, Chicken Is Taste.”

“The brand follows the aspirations for creativity and innovation set by the founder, Colonel Sanders, and this time it brings to life our iconic chicken bucket in a fascinating and experimental way,” says KFC Russia marketing director Daniel Rubinovski in a statement about the launch. “We hope this will excite KFC fans, and who knows what will serve as inspiration for future partnerships?”

Photo: Arthur Couvat for KFC Russia

Photo: Arthur Couvat for KFC Russia

Client: KFC RussiaDmitriy Shirshov, Chief Marketing Officer, KFC RussiaDaniel Rubinovski, Marketing Director, KFC RussiaTatyana Proshunina, Creative Head, KFC RussiaEvgeniya Markova, Product Manager, KFC RussiaAnna Roganova, Digital Activations Manager

Agency: Wieden + Kennedy Amsterdam

Executive Creative Director: Eric Quennoy, Mark Bernath

Creative Directors: Cal Al-Jorani, Thierry Albert

Art Director: Mariano Garcia Cruz

Copywriter: Dasha Ovechkina

Head of Broadcast Production: Joe Togneri

Broadcast Producer: Magda Czyz

Print Producer: Stacey Prudden

Producer: Pavel Ananich

Director/Photographer: Arthur Couvat

Group Account Director: David Newsome

Account Director: Aimée Betancourt

Account Manager: Mariia Shatikhina

Head of Planning: Martin Weigel

Strategic Director: Thom Dinsdale

Head of Comms and Digital Strategy: Danielle Pak

Comms Planning Director: Wes Young

Project Manager: Katie Finn

Business Affairs: Fiona Fan