Race row as kids' clothing line matches T-shirt of a monkey's body with a hanger that pictures the head of a black boy

San Diego-based company Just Add A Kid released a statement claiming a retailer paired off the shirts with the wrong hangers

The fashion brand tweeted they offer a variety of products representing different races

One of their designs is a Confederate character in a Civil War-era uniform holding a rebel flag

A San Diego-based clothing company has landed in hot water over a photo showing its T-shirts featuring the body of a monkey paired off with a customized hanger depicting the face of an African-American boy.



The offensive image was shared on Twitter Wednesday, sparking indignation among users who lambasted the manufacturer, Just Add A Kid, for allowing this to happen.



The clothing brand, which is owned by the company Thanks A Million, quickly went into damage control mode, responding on Twitter that the incident was the result of a misunderstanding.



Bad idea: The clothing brand Just Add A Kid has come under fire after this image appeared on Twitter showing their T-shirts with a monkey design paired with hangers depicting an African-American boy

'The widely distributed and inappropriate picture of a mismatched "Just Add A Kid" hanger with one of our t-shirt products was not authorized, condoned or tolerated by our company,' spokesperson David Oates wrote in a statement released on Twitter.



'We sincerely regretted this occurrence and immediately directed our retail partner to change the product placement.'



The statement went on to say that the company will offer mandatory training to everyone in their distribution channels to make sure that such an incident never repeats itself.



The image that set off the controversy depicted a row of Just Add A Kid tees with the body of a monkey holding a banana, draped over cardboard hangers with the face of an African-American child.



Damage control: The San Diego manufacturer responded to the outrage by tweeting a collage of all the different designs they offer paired with hangers depicting kids of various races

The monkey shirts were placed next to a row of tees with a soldier character on the front, which had been matched with hangers featuring a Caucasian boy.



The company explained the T-shirts and hooks came separately, and it was up to each individual store carrying the Just Add A Kid brand to match the two.



'The head shots on our hangers are intended to reflect the different cultures of our happy customers,' the spokesman for the company wrote.



Just Add A Kid's statement went on to explain that one of their retailers paired a particular hanger with a shirt without consideration for how it may appear.



Just Add A Kid offers a wide range of products ranging from baby bibs to onesies, toddler tees and shirts for adults ranging in price from $9.95 to $17.95.



For all ages: The monkey design is featured on different items, from bibs to T-shirts for adults

Finger of blame: The company claimed that the store that matched the hangers with the monkey shirts did so no realizing that customers might by upset

Questionable: Besides the monkey design, the Just Add A Kid site also offers products featuring a 'Confederate' character (right) in a Civil War uniform of the South with a rebel flag



The clothing items come with many different designs, including farmers, princesses, zoo animals, pirates and basketball players.



‘Our designs feature multicultural skin tones and appropriately matching header cards (to) showcase children of the world,’ the company tweeted.



The message was accompanied by a collage showcasing various shirt models matched with hangers depicting African-American, Hispanic and Asian toddlers.

