An anonymous reader quotes a report from CNET:"If you have a registered brand in the Brand Registry and don't sell the product wholesale, there could be one box to check for that," Hopkins wrote. "And anyone else would have to get approval or high vetting to sell the product, especially if they are sending large quantities to FBA [Fulfillment by Amazon]. I imagine there are some algorithmic solutions that could catch most of it too. And it wouldn't hurt to increase the size of the Brand Registry team so they can do their work faster." Hopkins took a final poke at Amazon CEO Jeff Bezos, saying: "If you're reading this, come on, this is Day 2 activity."