By Ed Diokno

The National Basketball Association is celebrating the Chinese New Year with a TV spot featuring Jeremy Lin, Stephen Curry and James Harden.

The ad is called Dining Table and shows the stars sharing a New Year meal with a Chinese family. It is being broadcast until Feb. 22 across all of NBA China’s television and digital partners’ platforms.

The Chinese New Year is Feb. 8 and celebrates the Year of the Monkey. Lin plays for the Charlotte Hornets and is the first American-born NBA player of Chinese or Taiwanese descent.

Last year, the Rockets and the Warriors featured t-shirts with a Chinese-theme design. This year, Washington will wear uniforms with the team name in Chinese writing in addition to hosting events in their respective arenas.

Continuing their outreach to their huge Asian fan base in the San Francisco Bay Area and in Asia, the NBA Champion Golden State Warriors will first wear their 2015-16 season Chinese New Year uniforms on the court during a road game on Wednesday, February 3 at Washington in honor of the start of Lunar New Year, held February 7–13.

The team will sport the Chinese-themed threads again during Lunar New Year on Tuesday, February 9 when the Warriors hold their official Chinese New Year Celebration, presented by Lucky Buddha Beer, at Oracle Arena when they face the Houston Rockets.