Lee Hye-Young I was able to have the opportunity to interview COSRX 's Marketing Team Assistant Manager, ( 혜영이) . Lee Hye-Young was kind enough to give me answers to all the questions I had for her which makes me appreciate the company so much more. COSRX is a Korean brand that specializes in maintaining effective products using minimal ingredients for those having skin troubles and concerns. I love the products that this company produces since they all gave me positive and visible results!





I recently reviewed their ' Natural BHA Skin Returning A-Sol ', which gave me amazing results.





How did COSRX begin?

"COSRX brand was founded in 2014. However, our first business began 14 years ago and we have worked on from marketing to distribution of various other brand lines before COSRX such as CIRACLE, C20, Gatzmen, etc.





We have analyzed the reviews, surveys, complains, and all the need of customers based on their skin types collected from our formal business. Throughout the analysis, we set the purpose to establish a new field of cosmetics focused on what people actually want and need. As a result, the new high performance cosmetics brand, COSRX, was launched to fulfill our motivation.





COSRX aims for eliminating any unnecessary ingredients and minimizing the length of ingredient labelling by only including the very essential, natural, and healthful ingredients. Moreover, most of the products are mainly dissolved in natural extract rather than purified water to amplify the effect of natural active ingredients used. Though they do not come in fancy bottles, COSRX products' prescription (rx) is formulated carefully to aid each of our customers to treat their skin problems."





What is COSRX's philosophy ?

"More than just aiming for outer, temporal beauty, we believe cosmetics should let people to discover the natural hidden beauty by curing the skin problems. COSRX is a combined term of COSmetics and RX from prescription, coming from 13 years of customer based data about their skin concerns, product satisfaction, and popular ingredients.





Check the ingredient table! Our products are formulated with active ingredients dissolved in natural extract that are more skin friendly and effective than purified water. Extracted from Nature! The secret recipe of our products is to fill with essential, effective ingredients more than just a few drops. It is the COSRX's philosophy to make ingredient-oriented, high performance cosmetics.





By cutting down the promotion and marketing price, we are able to spend more for the ingredients. Therefore, our products are accessible to customers yet very high performing to treat and improve skin problems. We aim for "expecting tomorrow" cosmetics that transforms your skin day by day into what you hope for."



