Guelph police are searching for a man they say was involved in a brazen theft in broad daylight on Tuesday afternoon at the Target store on Stone Road.

At 3:45 p.m a man pried open a display case and snatched multiple iPads worth about $5000 and was recorded on store surveillance video. Staff later noticed the case was empty, reviewed the video and called police.

Police said between 5 and 10 iPads were stolen, which retail for between $279 and $899.

The man then fled the store in a black vehicle that police say could have been a Chevy Malibu.

The man is described as white with facial hair, 6 feet tall weighing approximately 250 pounds. He was wearing a brown hat which police describe as "golfer style," a black jacket, blue jeans and black shoes.