Vodka has fallen out of fashion this year, as consumers plump for "more interesting" gin cocktails. Britons bought a record 47 million bottles of gin over the last year, up by seven million on 2016 as consumers named the G&T their favourite drink.

Vodka popularity fell by three per cent from this year to last year, according tothe annual poll by the Wine and Spirit Trade Association (WSTA).

The WSTA polled 2,038 people on what they choose to drink and found that gin had replaced vodka in the rankings; in 2016 21 per cent of consumers said they drank gin, and 26 per cent said they had vodka.

This changed in 2017, with 29pc of Britons saying they drank gin and 21pc vodka.

Experts suggested that a G&T may be more fashionable now than a vodka and cola.

A spokesperson for the International Wine and Spirits Competition told The Telegraph: "Because gin has had a big trend at the moment - there's less vodka being bought.