More than half of young voters would back a party that makes it their mission to curb toxic air pollution, according to a poll by an influential Tory think tank.

Despite Michael Gove’s efforts to bolster his green credentials through bans on wood burning stoves and other pollutants, nearly half of respondents think ministers are not doing enough to tackle air pollution, an Opinium survey for Bright Blue shows.

The figure rises to 54 per cent among the under-40s, which could spark concern among Tories who are struggling to win over younger voters.

Some 40 per cent of voters would be more likely to support a political party which promised to tackle air pollution, rising to 54 per cent among under 40s

The findings come as a nine-year-old girl’s death from an asthma attack became the first linked to illegally high levels of air pollution.

Ella Kissi-Debrah suffered seizures and was admitted to hospital on multiple occasions in the three years before her death in 2013.

A top asthma expert said there was a “striking association” between the recorded spikes in air pollution near her home in Lewisham and her repeated hospital stays.

Seven out of 10 adults are concerned of the impact of air pollution on their health and others, as the UK has repeatedly breached legal air quality limits in recent months.

The government has also lost several high court battles over its air quality plans, which drew criticism for failing to do enough to tackle diesel cars when they were unveiled in May.

Nearly two-thirds of voters – and 66 per cent of Conservatives – want ministers to act to improve poor air quality, which is thought to contribute to around 40,000 premature deaths a year through heart disease and lung problems.

The majority of people think that ministers were the most responsible for tackling air pollution, while 10 per cent think individuals and heavy industry should lead the charge, and 5 per cent want car companies to take control.

Eamonn Ives, a Bright Blue researcher, said: “The government’s plans for reducing air quality have been widely criticised and deemed inadequate by the High Court.

“The public clearly believe national government should play a bigger role – in fact the biggest role – in introducing measures to reduce air pollution.

“The government should be helping to establish a larger network of low emission zones across England.”

High air pollution levels across the UK







7 show all High air pollution levels across the UK











1/ 7 UK A view through smog over the 02 Arena and the Canary Wharf financial district in London. The BBC weather centre predicts a potential 8 or 9 out of 10 level of air pollution likely to be found in East Anglia and the East Midlands

2/ 7 UK Dust from the Sahara combined with pollution from mainland Europe has contributed to one of the worst smogs of the year this week with record levels being recorded in parts of England

3/ 7 UK The skyscrapers of the Canary Wharf business district in London are shrouded in smog, as seen from a viewing gallery on the Orbit sculpture in the Queen Elizabeth Olympic Park during an tour of the park organized for the media

4/ 7 UK Air pollution hangs in the air lowering visibility towards central London and the City from east London

5/ 7 UK The 02 Arena through smog in London

6/ 7 UK The Shard and St Paul’s Cathedral from Hampstead Heath in London

7/ 7 UK A general view of City Hall and the River Thames in London

The new clean air strategy laid out its aims to tackle emissions from sources including farming, heavy industry and wood-burning stoves, but omitted road vehicles.

Ministers are also expected to publish a “Road to Zero” strategy, which will set out how diesel and other high-polluting cars are to be phased out by 2040.