The Rams were a ratings dud Sunday in their new city as well as their former one.

The team’s first regular-season game in the Los Angeles area since returning after a 21-year stint in St. Louis was much-ballyhooed there, and drew a sellout crowd (announced at 91,046) to the Los Angeles Coliseum.

But the television ratings performance was as lackluster as the game, a field-goal snoozfest won by the Rams 9-3.

The telecast, on the Fox network outlet, was seen in just 12 percent of homes in that market with a TV. That’s according to Nielsen, which measures viewership. Only three times in their two-plus decades in St. Louis did the Rams have a lower rating — once when they were playing at the same time as a World Series game involving the Cardinals, the other late in the 2008 season (when the Rams were on their way to a 2-14) and the other late in the 2009 season (when they finished 1-15).

But the Rams were no ratings winners Sunday in St. Louis, either. The game, shown on KTVI (Channel 2) drew just 6.8 percent of St. Louis homes with a TV. That was the lowest rating of the four NFL games televised locally that day, and also behind the 7.5 figure the Cardinals-Giants baseball game that was being played simultaneously generated on Fox Sports Midwest.