New York (CNN Business) A San Francisco man tried to call out Facebook's controversial false ads policy by running false ads of his own. Now the company is barring him from doing so — and the man told CNN Business he's now considering legal action.

Adriel Hampton, a political activist, registered as a candidate for California's 2022 gubernatorial election on Monday so he could take advantage of Facebook's policy allowing politicians and political candidates to run false ads on the platform.

Facebook FB On Tuesday evening, aspokesperson told CNN Business, "This person has made clear he registered as a candidate to get around our policies, so his content, including ads, will continue to be eligible for third-party fact-checking."

Ads from people and groups other than politicians are subject to fact-checking.

Hampton had pulled the stunt with the hope of forcing the company to change its policy and stop allowing politicians to run false ads.

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