Here are the first pictures of AMD's next-generation flagship graphics card, the Radeon R9 290X. If the naming caught you off-guard, our older article on AMD's new nomenclature could help. Pictured below is the AMD reference-design board of the R9 290X. It's big, and doesn't have too much going on with its design. At least it doesn't look Fisher Price like its predecessor. This reference design card is all that you'll be able to buy initially, and non-reference design cards could launch much later.With its cooler taken apart, the PCB is signature AMD, you find digital-PWM voltage regulation, Volterra and CPL (Cooperbusmann) chippery, and, well, the more obvious components, the GPU and memory. The GPU, which many sources point at being built on the existing 28 nm silicon fab process, and looks significantly bigger than "Tahiti." The chip is surrounded by not twelve, but sixteen memory chips, which could indicate a 512-bit wide memory interface. At 6.00 GHz, we're talking about 384 GB/s of memory bandwidth. Other rumored specifications include 2,816 stream processors, four independent tessellation units, 176 TMUs, and anywhere between 32 and 64 ROPs. There's talk of DirectX 11.2 support.It gets better, the source also put out benchmark figures.The R9 290X is significantly faster than NVIDIA's GeForce TITAN graphics card among the two games it was tested on, Aliens vs. Predators 3, and Battlefield 3. It all boils down to pricing. AMD could cash in on its performance premium, by overpricing the card much like it did with HD 7990 "Malta," or it could torch NVIDIA's high-end lineup by competitively pricing the card.