Dubai-based Flydubai has introduced a new fare structure which offers economy class passengers more choice when travelling.

The new fare types apply for all bookings made starting from December 2, 2018 onwards. They allow passengers to choose between Lite, Value and Flex bundles designed to cater to various travel and budget needs.

Passengers will be required to choose a fare type and meal product available for the Value and Flex fare types respectively.

Meal options will vary depending on route, flight duration and time of day. They include sandwiches, hot wraps, hot meals and bento boxes.

Passengers who opt for the Lite fare type can chose to buy from the onboard catering cart which includes a selection of snacks and beverages.

The move is the latest in a series of product innovations by Flydubai, including the introduction of a an award winning cabin interior on the new Boeing 737 MAX 8 aircraft, a new uniform, a holidays division and a partnership with Emirates Skywards rewards programme.

Hamad Obaidalla, chief commercial officer at Flydubai said the airline is committed to meeting the changing demands of its customers as it further matures.

Jeyhun Efendi, senior vice president commercial operations and e-commerce for Flydubai, said the new fares tackle the challenges and opportunities that come from operating in a diverse network.

“Passengers travelling on Flydubai to Muscat, Moscow or Helsinki have different travel needs and preferences and the new fare types will help enhance their Flydubai experience by simplifying the booking journey and offering the option to choose between unbundled or bundled packages,” he said.

Passengers travelling in business class, however, will see no changes to the existing business class fares.

Flydubai carried over 10.4 million passengers in 2017 alone. Since its inception in 2009, it has built a network of 90 destinations in 46 countries spanning from Bangladesh, Finland, Russia and Zanzibar.

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