You will most likely learn that new customers are the majority, meaning, if you get more new customers per month, you will raise revenues. How can I get more customers?

Even if you’re not ready for Halifax search engine optimization, those are useful questions to answer to learn your revenue flow outlook. To answer those questions, look at the data of who buys from you or uses your services. The goal is to come up with a good estimate, for example:

What is your business model? Can you turn referrals into money? Do your customers call you to find out about services or do they buy direct? Let’s look at an example.

A Halifax real estate agent wants to get more customers, so he buys real estate ads in Yellow Pages. He knows this fact: “people who use yellow pages are very qualified because they need the service he offers”.

He also considers direct mail, but direct mail is not as effective, because most people do not open a package full ads and the vast majority are not interested in realtor services(how do you know who’s interested when you send out direct mail? No one knows, its large guesswork).

He decides to go with yellow pages, because people who look at yellow page ads are the people who want the services, as opposed to blind guessing (direct mail, radio, billboards). Customers who get the fat yellow pages book, take the trouble to find “real estate” section and call some numbers on the list. They want the offer.