Today in creepy news of the day: There's a company in France that'll bottle up the scent of your dead loved one and create a perfume out of it.

The idea came to fruition when a woman named Katia Apalategui noticed that her mother kept holding onto her late husband's pillowcase so she could keep smelling his scent. This inspired her to figure out a way to preserve a dead person's scent in order to have a very strong, constant reminder of that person.

She collaborated with researchers at Havre University in northwestern France to figure out a way to use a deceased person's clothing to extract the scent of the person and "reconstruct it in the form of a perfume."

It takes only four days to create the perfume, and it will cost a hefty price of 560 euros ($600). Apalategui and her son plan to launch the business in September by "offering vials of a late loved one's scent through funeral homes."

Would you preserve the memory of deceased one by spritzing on a perfume of their scent? Is this wildly weird to anyone else?

h/t The Guardian

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