DOMINO’S is bringing the New York slice to Australia.

From next Monday, the fast-food giant will introduce five new 16-inch pizzas, with three times the cheese as a regular pizza and eight large “foldable” slices.

It comes after Domino’s earlier this year overhauled its menu, removing the rectangular “Chef’s Best” range and standardising the size of its pizzas across three categories, Premium, Traditional and Value.

The New Yorker pizzas, which Domino’s says were based on customer feedback, will sit separately from the overhauled range. “The other three are basically all the same size pizza but as you go up the range you get more toppings,” said Domino’s chief executive Don Meij.

“This is just this really large pizza — it literally just fits inside our hot bags. We need a new pan size for it, which the company has done for our franchisees and stores.”

Mr Meij said while American food such as fried chicken, burgers and pizza had been “on-trend” recently, Domino’s had evolved a “typically Australian” style in the past few decades.

That left a gap in the market for a traditional New York slice, which Australians found themselves craving after returning from holidays to the US.

“We wanted to do a really authentic New Yorker, with eight large, foldable slices, really loaded with mozzarella cheese,” he said. “No one is really doing it on a national scale.

“We’re really excited about it. It’s that time of year, coming into Christmas, [there will be] large catering orders. The reaction [from franchisees] has been overwhelmingly positive.”

Last month, Domino’s announced it would roll out an electronic “pizza checker” camera over cutting benches to automate the quality-control process, continuing its technology push into AI, automated delivery and voice-activated ordering.

With more than 600 stores and 2000 globally, Domino’s holds 25.6 per cent market share of Australia’s $3.7 billion pizza industry, according to market research firm IBISWorld. Pizza Hut, which acquired the failed Eagle Boys stores late last year, holds 15.7 per cent.

frank.chung@news.com.au