Microsoft is going to open its flagship Microsoft Store in New York City on Fifth Avenue this fall.

The date makes sense with all the rumors swirling about Microsoft's plans to launch some new first-party hardware this fall -- as well as to help its PC maker partners launch new Windows 10 devices ahead of holiday 2015.

The information about the target launch date comes via a July 23 tweet from Gokan Ozcifci, a SharePoint Most Valuable Professional. (Thanks to @WhatTheBit for pinging me about Ozcifci's tweet.) A picture of the store indicates the new Microsoft store is "coming Fall 2015."

Microsoft officials confirmed last September that the company would be opening a full-size Microsoft Store on Fifth Avenue. The new store, located at 677 Fifth Avenue (near 53rd Street) is five blocks away from Apple's flagship Fifth Avenue Store. The Microsoft location is the former home of Fendi.