A new electronics retailer decided to start accepting bitcoin in Japan as one of the available payment methods in all its shops within the country.

It is Bic Camera that began to accept bitcoin at several shops back in April, and that is now it is looking to expand this payment after seeing huge levels of demand from its customers.

The retailer is taking payments in the digital currency thanks to a partnership with the domestic bitcoin exchange called bitFlyer, so they can convert bitcoin into yen right after the acceptance.

Bic Camera sells a wide range of products, including cameras, computers and home appliances like fridges and washing machines.

News that Bic Camera is accepting bitcoin at more locations came after the Japanese government’s new regulations around digital currencies and the exchange services. Among those, for example, there is a legal definition for bitcoin as a kind of payment instrument and the decision to eliminate bitcoin taxation.

Also, this could be one reason why we might aspect a new growth in the bitcoin price in the next days.

Read more about Bitcoin in Japan here.

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