Video: Tesco Harford Bridge store warms hearts with song from Frozen

Tesco Harford store Frozen Charity single. Picture: Supplied Supplied

It is the time of year where many of the classic Christmas songs are being played on the radio, in shops and on the TV.

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The Fairytale of New York, Merry Christmas Everyone and Last Christmas are three of the more notable numbers. But now, staff at the Tesco Harford Bridge store in Norwich, have attempted to buck the trend by singing their own charity Christmas single to raise funds for Diabetes UK.

The store decided to cover the popular song ‘Let it Go’ from the movie Frozen. But there were a few unexpected twists along the way.

Store manager Alistair Thomson played the role of Elsa, wearing a blue dress and perfecting her golden locks.

Other staff members appeared in the video, which featured different parts of the store including the cheese and fish counters.

The lyrics of the song were also adapted, as instead of ‘the cold never bothered me anyway’, Alistair sang, ‘wearing dresses never bothered me anyway’.

Some of the highlights of the video also include Alastair flying in the car-park and magically filling up an empty shelf.

The video was filmed and edited by service manager Mike Savory, who was worked in the store for over 18 years. He also provided some of the vocals on the song.

“We thought it would be great to do it a video. We wrote the lyrics to the song and the group sat down and made it work. I was responsible for the storyboarding, the directing, the videoing and even the horrific singing.

Frozen is a massive thing so hopefully it will catch on. We have a few Frozen themed sections in the store so we can now build on that”, Mr Savory said.

Store manager Alistair Thomson added: “I love dressing up and it is not the first video we have done. This one was charity focused and it was fantastic for morale and made for a great atmosphere”.

The store has worked closely with the Diabetes UK charity for the past 18 months. Part of Mr Savory’s drive for raising money arose after he saw video online about children with type 1 diabetes and as a father himself, he wanted to make a difference.

“I’ve always been in charge of our charity fundraising as it is a real passion of mine and matters to me. We want to be seen as a community store and as far as I know, we are second on the list of superstores in the country who have raised money for charity. I would urge people to donate as much or as little as they can afford”, Mike added.

The Disney film Frozen, released in 2013, stars Idina Menziel and Kristen Bell. It tells the story of a fearless princess who sets off on an epic journey alongside a rugged iceman, his loyal pet reindeer.

• For more information and to donate visit: www.justgiving.com/Harford

Are you raising money for charity? E-mail joe.randlesome@archant.co.uk