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Millions of Canadian women will get a tax break starting on Canada Day, after the federal government announced on Thursday that it’s removing the GST and HST from tampons and other feminine hygiene products.

The Conservative government has faced mounting pressure in recent months to axe the tax on tampons and other hygiene products because, say opposition parties and women’s groups, it’s a form of “gender-based discrimination.”

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Now, with an election campaign looming and with a view to boosting its tax-cut credentials, the government said it’s eliminating the goods and services tax (GST) and harmonized sales tax (HST) from the products effective July 1, 2015.

The move comes a few weeks after the federal government supported an NDP motion to take the tax off tampons and related products.

“Finally, the government has listened to reason and put an end to this injustice. That is a victory for all women,” said New Democrat MP Irene Mathyssen, who tabled the original motion and still has a private member’s bill in the queue on the issue.