EA hasn't done much of anything with virtual reality so far, but that may well change soon. DICE has started hiring creatives and engineers to bring VR support to Frostbite, EA's seemingly ubiquitous game engine. Don't expect the developer to go all-in on immersive displays just yet. This is a "small and collaborative" team, technical director Johan Andersson says. Still, the hires could represent a big step toward bringing VR gaming into the mainstream. While you can already find VR in a few important game engines, such as Unreal Engine and Unity, EA has some of the gaming world's biggest franchises under its belt -- a VR Battlefield or sports title could give the technology broader recognition.