Better Photos Can Sell Your Home Faster, For Thousands Of Dollars More

If you’re planning on selling a home soon, you might want to consider hiring a professional photographer or improving your photography skills. Doing so could be worth over $10,000.



Brokerage firm Redfin Corp looked at listings to compare those with professional photos versus amateur ones. It found that for homes listed between $200,000 and $1 million, photos taken with a DSLR sold for $3400 to $11,200 more relative to their list prices. They were also more likely to sell within six months and up to three weeks faster than the listings with amateur photos.

Although the analysis was done in 2013, it repeats a previous study the company had done in 2010 with similar results. It might sound obvious that better photos make your home look better, but it’s interesting to know just how much of a difference this one thing can make.

Look Sharp: Professional Listing Photos Sell For More Money – Research Center [Redfin via Apartment Therapy]