E-commerce market is all about driving traffic, conversion rate and sales revenue. Every year there is a new approach to enhance e-commerce selling and improve customer experience.

Few years back, we hadn’t heard about Website Optimization and now, this word has become the hallmark to strengthen the online presence of any website.

It’s generally said by the SEO professionals;

If you don’t optimize your website, there are chances, your competitors may outrank you from the search access and potential users may ignore your presence on the web.

The recent buzzword getting high ranks is Conversion Rate. Today, e-tailers are using various tactics to get more conversion rate for their stores and increase sales.

Why is conversion rate so important in the e-commerce world?

According to Google, E-commerce conversion rate is the percentage of visits that resulted in an e-commerce transaction.

Therefore:

E-commerce Conversion Rate = (# of e-commerce transactions / visits) * 100

Or even easier:

Source: www.quora.com

It means conversion rate is the key which can help retailers to plan future sales. Plus, retailers can get deep insights of what is pulling them behind from sustaining their position on the web.

Often, it’s been noticed that retailers avoid the true and tested methods to improve their website performance and drive relevant traffic to gain better conversion rates. Still, it’s advisable to use those methods to outsmart the competition.

Orderhive has prepared an ultimate guiding tool on “Effective Ways to Increase E-commerce Conversion Rates Immediately.” which will help retailers in optimizing their stores and increase sales.

This eBook covers;

– The importance of website analysis

– How retailers can understand consumers’ behaviour

– Why branding is important to target the right audience

– SEO and its benefits

– Recent innovations related to CTA, Suggestions, Videos, etc.

Ready to get started? Click here to download your free copy!