Author and Superbowl Champion Malcolm Mitchell founded Share the Magic Foundation in 2016 with a sole purpose: to transform the lives of children through literacy. We believe that literacy is foundational for success in all areas of life. Through In-School Programming + Virtual Reading Challenges, Our Read With Malcolm literacy programs offer an innovative approach to reading. The Foundation focuses on young and striving readers – especially those who are reading below their grade-level and are at risk of academic failure in under-resourced communities across the United States.