ITV is set to bid to bring the Champions League back to terrestrial TV when Uefa holds its auction of British broadcast rights.

Uefa sent the tender for the 2021-24 rights to interested broadcasters in the UK this week, and it is understood both ITV and Sky are poised to mount a serious challenge to BT Sport which holds the exclusive rights at the moment.

ITV and Sky used to hold the joint rights for the tournament until 2015 when they were blown out of the water by the size of BT’s bid. Since then however, the lack of a terrestrial media partner has meant that Uefa has had to accept much lower public exposure in the UK for its flagship club competition.

The tender