WE ARE OPEN FOR BUSINESS BUT... Welcome to the award-winning cult Cardiff brand, I Loves The 'Diff, which lets you show the world how you feel about the Welsh capital and celebrates Wales and the Welsh sense of humour. During this terrible time, we remain open and are accepting orders, however due to reduced demand and trying to staying home as much as possible, orders are being sent out only once or twice a week. If you have any questions please email hello@ilovesthediff.com. We'd like to take this opportunity to say a massive THANK YOU to all key workers and those working on the frontline to help and protect those in need and to keep things going. We loves the NHS! And we are selling these fab mugs and t-shirts to show this, with 100% of profits going to the NHS. SOCIAL DISTANCING SOCIAL CLUBS We're all members of social distancing social clubs now – these logos were made just for fun in mid May 2020 but are being adapted and personalised for customers to include their family name and street. You can get on on a t-shirt for just £18 including delivery – please email hello@ilovesthediff.com to tell us which social distancing social club you belong to. NEW! TAFFYWOOD DRINKS COASTERS Creators of Taffywood gifts, the popular Cardiff Heart, the Radio One-played Cardiff Bus Song (and our derailed and much-imitated Cardiff Underground map), our products go from by 'ere to eternity. They're enjoyed by weather high priestess Sian Loyd, ITV's Matt Johnson, Beca Lyne-Pirkis, Griff Rhys Jones, and rugby legend Adam Jones among thousands of others. There's plenty here to make you laff – and hopefully make you proud.