Internet wisdom decrees "don't feed the trolls," but the Toronto Maple Leafs broke that rule on Friday and made a lot of new friends in the process.

It all started with this tweet:

<a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> .you havent won or made the stanley cup playoffs in 48 years .my dead grandpa can score more than you —@megannicholas6

The Leafs' social media team didn't sit idly by and take it...

<a href="https://twitter.com/megannicholas6">@megannicholas6</a> your tweets <a href="http://t.co/hiYeVLyNda">pic.twitter.com/hiYeVLyNda</a> —@MapleLeafs

The internet noticed

<a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> for your meme collection (keep it up it's fantastic ��) <a href="http://t.co/8LBid8lblY">pic.twitter.com/8LBid8lblY</a> —@amberrmoh

Taunted again, The Leafs didn't back down

<a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> .hhhahaha even my papa that can skate can better than you —@megannicholas6

Fans — and non-fans — chimed in

this new "eff the haters" confrontational tone the <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> account has taken on trolls is wonderful. More please. —@blurr1974

Is the <a href="https://twitter.com/MapleLeafs">@mapleleafs</a> twitter account fighting with a teenager? —@3DLink

<a href="https://twitter.com/sean5962">@sean5962</a> I like what the <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> are doing... and I'm a Habs fan! <a href="https://twitter.com/3DLink">@3DLink</a> —@TheGreySea

<a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> <a href="https://twitter.com/3DLink">@3DLink</a> y'all literally just made me a fan with that Sesame Street pic and I don't even watch hockey —@sean5962

The Leafs told it like it is

<a href="https://twitter.com/3DLink">@3DLink</a> responding to <a href="https://twitter.com/hashtag/trolls?src=hash">#trolls</a> is a way for <a href="https://twitter.com/hashtag/brands?src=hash">#brands</a> to increase <a href="https://twitter.com/hashtag/engagement?src=hash">#engagement</a> —@MapleLeafs

Other franchises chimed in

<a href="https://twitter.com/hashtag/LRTs?src=hash">#LRTs</a> I think the <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> just unseated the <a href="https://twitter.com/BlueJacketsNHL">@BlueJacketsNHL</a> as the king of hockey twitter. At least for the time being. —@BmoreDaveS

<a href="https://twitter.com/BmoreDaveS">@BmoreDaveS</a> <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> oh come on why cant we just be friends —@BlueJacketsNHL

But The Leafs showed them no mercy either

<a href="https://twitter.com/BlueJacketsNHL">@BlueJacketsNHL</a> <a href="https://twitter.com/BmoreDaveS">@BmoreDaveS</a> having <a href="https://twitter.com/hashtag/friends?src=hash">#friends</a> is <a href="https://twitter.com/hashtag/fun?src=hash">#fun</a> <a href="http://t.co/J1CvRPp2IK">pic.twitter.com/J1CvRPp2IK</a> —@MapleLeafs

Montreal and Winnipeg joined in

<a href="https://twitter.com/CanadiensMTL">@CanadiensMTL</a> <a href="https://twitter.com/BlueJacketsNHL">@BlueJacketsNHL</a> <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> *Smiles and Nods at the edge of the circle* —@NHLJets

<a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> we can relate to this :/ —@BlueJacketsNHL

<a href="https://twitter.com/BlueJacketsNHL">@BlueJacketsNHL</a> <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> so can we. ^ER —@CanadiensMTL

In the end, a beautiful friendship between the social media teams of the Habs and Blue Jackets was born

.<a href="https://twitter.com/CanadiensMTL">@CanadiensMTL</a> <a href="https://twitter.com/MapleLeafs">@MapleLeafs</a> except when we're together, ^ER �� —@BlueJacketsNHL