More and more companies have realized that the cloud is a journey, not necessarily a destination. Once it becomes clear that approach makes the most sense for your company and your applications, you’re looking at the hybrid cloud, and tech vendors have swarmed to offer products and services that make this possible.

That’s why we put together a tech track on hybrid cloud for our GeekWire Cloud Tech Summit, next Wednesday, June 27th, at the Meydenbauer Center in Bellevue. Tickets available here.

While the benefits of the public cloud are well established at this point, there are still some cases in which it makes more sense to run predictable applications on self-managed hardware. And older companies under regulatory constraints or paying down massive investments in their own equipment need a strategy for working between cloud and on-premises environments.

This means public cloud vendors have to figure out how to work with these types of companies, and technology professionals inside those companies have to assemble the best pieces of these various infrastructure strategies in ways that make the most sense for their needs and budgets. This is tricky, and the solutions that work for some kinds of companies don’t necessarily make sense for others.

During our hybrid cloud tech track, you’ll hear from experts like:

Alex Legault , associate director of products for PitchBook, who will talk about how the site for investment professionals designed and built its hybrid cloud infrastructure across Amazon Web Services and its own Rackspace servers.

, associate director of products for PitchBook, who will talk about how the site for investment professionals designed and built its hybrid cloud infrastructure across Amazon Web Services and its own Rackspace servers. Jin Zhang , director of product management for AWS’ VMware and hybrid computing group, who will explain how to decide which workloads belong in the cloud and which ones should stay put.

, director of product management for AWS’ VMware and hybrid computing group, who will explain how to decide which workloads belong in the cloud and which ones should stay put. Nicholas Criss , senior manager, cloud center of excellent at T-Mobile, who will outline how the wireless carrier has modernized its infrastructure both on the cloud and on its own servers with containers and microservices.

, senior manager, cloud center of excellent at T-Mobile, who will outline how the wireless carrier has modernized its infrastructure both on the cloud and on its own servers with containers and microservices. Madhura Maskasky, co-founder of Platform9, who will discuss best practices for making sure you get the most out of your investment in the hybrid cloud.

We’ll also feature talks during the day from experts in serverless computing, DevOps/containers, artificial intelligence and SaaS. It’s a chance to hear directly from the engineers and product leaders who are defining the modern era of cloud computing and learn how their insights can be put to use inside your own companies.

Our goal with the Cloud Tech Summit is to host a platform-agnostic conference, where top technology minds can exchange information, lessons and insights about the future of computing. We think the Seattle area is the best place in the world for this type of conference given the heavy concentration of developers, engineers and technical leaders who are pushing the envelope in these fields. And with this year’s lineup, we think we’ve assembled the very best non-vendor aligned cloud computing conference in the industry.

More than 600 people attended the inaugural Cloud Tech Summit last year, which you can read about here. A third of attendees are engineers, developers, designers or technical leaders. This year, we’re expecting a bigger turnout, and we are also excited to showcase a business track that will dive into the economics, sales and marketing of cloud computing services, featuring leading venture capitalists, CIOs and analysts.

Make sure to grab your tickets today. If you are interested in sponsoring this year’s Cloud Tech Summit, please contact us at advertising@geekwire.com.

A big thanks to the presenting sponsor of the 2018 GeekWire Cloud Tech Summit: Salesforce.

Also, thanks to gold sponsors: OfferUp, Stripe, Expedia, F5, Joyent, University of Washington Professional & Continuing Education and Skytap.

And to our silver, supporting and exhibitor sponsors: City of Bellevue, Moz, Acumatica, Colocation Northwest, Avalara, First Tech Federal Credit Union, Bellevue College, Imperva, Foster School of Business, Pluralsight, Procogia, Acute Angle, AWS and Qumulo.