What's probably one of the most obvious things that you need to review every year (if not more often) is also one of the most important. Your Demo Reels are the heart of your marketing tools as a VO Talent and it is essential that they are always current, relevant, and high-quality.

What to Check:

First, review what demo reels you actually have. Do you no longer pursue audiobook work? Maybe it's time for that one to go. Have you been getting some promo work and think that can be a good niche to start targeting? Maybe it's time to have a proper Promo Reel. Review the demos you do and don't have, and make sure you have one for each area of VO you are pursuing work in.

Next check your reels to make sure they reflect who you are as a VO talent, today. Has your recording chain improved over the past year, are you just flat-out better as a talent? Demos that don't reflect these changes aren't serving you as they should be, make sure your demos represent the talent you are today.

Not only should your demos reflect the talent you are currently, they should reflect that talent at it's best. Any high profile or really high quality work, (the kind of stuff you tell people about when they ask what you've done VO for) belongs on your reels as long the client is ok with it. If you haven't done any super high profile work yet, that's ok too - just ask yourself if you're capable of delivering something better than what is on your reel right now, if the answer is yes, create some new material for it.

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