About

Google Murray Bookchin began appearing on 8chan, Reddit, and Facebook approximately towards the end of 2016. The meme suggests the reader should Google the political philosopher Murray Bookchin.

Origins and Spread

Google Murray Bookchin seemingly started off as a lazy response to people online. Some people conspired to make the meme go viral for political purposes. A Facebook meme group was created and the meme became fecund taking many different forms. The meme has taken up a life of its own and is now part of online leftist meme culture. The meme has even invaded the offline world appearing as signs in protests, graffiti on walls, and even written in chalk in front of anarchistic blockades of fossil fuels.