During the past fortnight, Wests Tigers supporters have been investing financially, as well as emotionally, in their club. The result is a $1 million windfall for the organisation.

At a time when 15 of the 16 NRL clubs are in the red, the joint-venture outfit has sought an alternative way to raise funds, through the newly created Wests Tigers Foundation.

The ultimate dividend: Wests Tigers fans can now financially contribute to the team's success. Credit:AAP

The initiative, established with the Australian Sports Foundation (ASF), invites fans to make a tax-free donation at weststigersfoundation.com.au that will go towards the club’s elite development, community engagement and heritage recognition.

The program has only just been launched, but already is paying off, the faithful pledging a seven-figure amount to the Tigers over a four-year period. Officials stress that it is just the beginning and have encouraged other supporters to contribute to the club’s success now that the program has been launched publicly.