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Kloop was created by Raphael Jean Leconte and Nicolas Maquaire, two serial entrepreneurs. They have been living and breathing information management for the past twenty years. After selling their previous company to Salesforce and serving in different executive positions for two years, they decided to synthesize the knowledge they’ve gathered into a new app. They believe information access drastically changed over the last decade. We are experiencing an ever-growing and always more diversified flow of information. In different ways this challenges our ability to identify, retrieve, and use information effectively. The two biggest impacts are our inability to determine the reliability of articles we read and the difficulty we have keeping up to date on our interests. Kloop’s vision is to encourage the sharing of web articles with friends and family to improve trust and to use artificial intelligence to explore and monitor the web. Below is our interview with Nicolas Maquaire, CEO of Kloop:

Q: You’ve recently announced a new AI powered browser; could you tell us something more?

A: Kloop is an iOs App available in the United States, Canada and the United Kingdom. The members of our community can organize and share their passions and interests. Kloop is designed for exploring and monitoring the web with friends and family. It’s easier, faster and more fun compare to what’s existing today.

We all have dozens of different interests. There are many groups of people we want to share with and learn from and there are zillions of articles released everyday. The conjunction of these three facts makes it impossible for non high tech expert to pursuit knowledge. Kloop gives back this ability to its members. They organize their interests by channel and invite friends to participate. They also rely on a personalized discovery service to find related articles and to receive a daily news update.

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Q: Please tell us a little about the technology that drives your platform?

A: Kloop is an iOs native app with the backend running on Google Cloud Platform. For the best scalability, Kloop uses both Google App Engine to expose the required web services and Google Bigtable as an high performance object storage. The personalized discovery service is built of multiple neural networks to analyze and categorize web articles. Kloop relies on Google virtual machines to train and host its artificial intelligence. Kloop also uses the latest technologies available for processing the flow of information and vectorizing words and documents.

Q: What makes Kloop a game changer?

A: There is no similar app on the market. Kloop is related to three categories of apps: Social apps, news app and mobile browser. Social apps like Facebook and Twitter are great for sharing life events but clearly not for searching and browsing the web. News Apps are noisy and less social. Noisy because they ask you to select high level categories while Kloop uses what you read and what you post to understand what matters to you. In addition, other apps don’t have an integrated browser and never expose an internet search engine. Last, mobile browsers usually implement basic navigations features like multi-tabs or reading lists but, there is no content intelligence and no integration with Facebook or Twitter.

We decided to remove the barriers between social apps, news app and mobile browsers. We designed a new interface for the web. Kloop is unique, more human and more fun.

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Q: What are your plans for the future?

A: By vectorizing words and articles we’re building a new universe for knowledge. We believe this universe is also coming with an arithmetic for words and articles. The app today is just scratching the surface of what can be done to better understand and manipulate unstructured data. Our plan is to bring to market many more disruptions in this field.