Puzey started his journey in May and is currently just North of Manchester. He films each ride, commenting on the scenery and explaining the next place on his pre-planned route. The frame is cut into three parts -- a shot of his living room, the view inside the VR headset, and a basic map of Britain. Sure, the concept is a little silly -- and the Street View transitions are jarring -- but the project is a novel way of blending exercise, geography and exploration. It's given Puzey something to strive for, and along the way he's able to soak up the UK's natural splendour, albeit in a crude form.

Of course, it's no substitute for riding outdoors. Battling up a steep hill, descending as a brisk breeze hits your face -- those sensations are hard to replicate. Still, it's an impressive achievement, and one that's probably cheaper than most commercial VR cycling experiences.