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Police agencies across the province will receive funding to conduct targeted, dedicated traffic enforcement in school zones.

A day after CAA Manitoba held their third annual school zone safety assessment, Manitoba Public Insurance will fund a school safety enforcement program.

“We all know that too many drivers continue to drive dangerously through school zones and around school buses,” said MaryAnn Kempe of MPI. “Changing driver behaviour involves a three-pronged approach: education, awareness and law enforcement.”

The enforcement campaign will be conducted by the Winnipeg Police Service, Brandon Police Service and RCMP beginning immediately.

The program will also target drivers who pass school buses when their lights are flashing. Motorists who dart around buses in such instances will be issued a $673 fine. The fine for passing a vehicle stopped for a pedestrian or passing in a pedestrian corridor is nearly $200.