Dear MEDIA Protocol Community,

We’re excited to announce new and significant updates to both our website and whitepaper, and we wanted to share them with you here.

These milestones represent our continued hard work and effort behind the scenes, and our ongoing commitment to creating a more transparent digital content ecosystem.

Website Major Changes

Our new-look website has been completely redesigned, presenting visitors with clearer, more direct messaging about MEDIA Protocol. One of the main features of this new messaging is the inclusion of a completely new set of diagrams and graphics that outline and explain the value exchange between content producers and consumers using MEDIA Protocol.

Our new graphics explain the current problems experienced within the existing content distribution model, exploring the impact of the black hole that is Dark Social, and highlighting the solution for content producers, as presented by MEDIA Protocol.

The benefits to content consumers are also simplified in the new graphics, helpfully and colourfully answering the main questions we encounter in our conversations with brands and community members alike.

Other significant changes include video interviews with the founding team and updated documentation — particularly our whitepaper.

Whitepaper Major Changes

As with our website, our whitepaper has also been updated to reflect the new messaging on the offering of MEDIA Protocol around Dark Social, and the benefits to brands and publishers. We have also added greater detail to the explanation of the ecosystem we are creating around MEDIA Protocol.

However, the most significant update is the breakout of three supporting papers that contain the sections on: Architecture, Token Economy, Ecosystem and dApp Ecosystem. These allow interested readers the chance to focus in on specific aspects of the whitepaper, in smaller, more manageable portions.

More To Come

We see this significant overhaul to our entire website and whitepaper as an important next step in our journey — keeping in the spirit of a more transparent content ecosystem.

As always, we welcome feedback and comments from members of our community. You can get in touch with us directly via our community channel on Telegram.

We have several more exciting announcements to share with you in the next couple of weeks, so be sure to watch this space.

Best wishes,

James and the MEDIA Protocol team.

For more information regarding MEDIA Protocol find us on our social channels below:

Website: www.mediaprotocol.org

Facebook: https://www.facebook.com/MEDIAProtocol

Twitter: https://twitter.com/MEDIA_Protocol

LinkedIn: https://www.linkedin.com/company/media-protocol/

Telegram: https://t.me/Media_Protocol_Community and https://t.me/MP_Announcements

Medium: https://medium.com/@mediaprotocolsm

YouTube: https://www.youtube.com/c/MEDIAProtocol