Disney and Marvel Studios released the highly anticipated "Avengers: Endgame" trailer on Friday, giving consumers a first look at what is planned for the final superhero statement from the biggest blockbuster franchise ever. It's also an ending that could gross up to $2 billion — the same amount "Avengers: Infinity War", the first part of the saga directed by Anthony and Joe Russo, amassed during its summer run, according to Box Office Mojo figures. "There are always caveats to forecasts this far out from release, but we think it's another strong candidate for $600 million or more domestically, and possibly $2 billion worldwide," said Shawn Robbins, chief analyst for Box Office.com. "The stakes have been raised organically, and the slow reveal surrounding Endgame only intensifies curiosity," Robbins added. "We're talking about the safest box office bet since 'Avengers: Infinity War' itself and the recent episodic 'Star Wars' films." By early Saturday, the trailer had already surpassed 40 million views on Marvel's official YouTube channel.

Marvel Studios' AVENGERS: INFINITY WAR Captain America/Steve Rogers (Chris Evans) and Black Widow/Natasha Romanoff (Scarlett Johansson)

The movie's release date, April 26, could also help it to dominate at the 2019 box office, being that it's the unofficial start to the summer blockbuster season. "There really isn't much to compete with it until later in May," said Doug Stone, president of Box Office Analyst. The last Avengers installment will have four weeks before a similar big-budget competitor, "Godzilla 2", comes out on May 31. "That gives Avengers four weeks to amass a huge box office," Stone said. In fact, six of Marvel Studios' film with Avengers characters have made over $1 billion, according to The Numbers.com: "The Avengers" (2012), "Iron Man 3" (2013), "Avengers: Age of Ultron" (2015), "Captain America: Civil War" (2016), "Black Panther" (2018) and "Avengers: Infinity War" (2018). "I think that, at this point we can have confidence in Marvel. No other movie studio [except] for Pixar managed to deliver such a streak of high-quality, entertaining big budget action/adventure films that everyone can enjoy," said Daniel Richtman, a Twitter influencer and writer for SuperBroMovies.com. Even with the official trailer out, several comic book and movie analysts said Disney and Marvel have been taking a less-is-more approach to marketing the final Avengers installment, which could be the right move. "The hush marketing approach is actually brilliant," said Karie Bible, a box office analyst for Exhibitor Relations.

'Hasn't been attempted before'