LONG BEACH, Calif.

“LIKE riding a horse,” said Dominique Menoud, the director general of Aviointeriors, the Italian aircraft seat manufacturer, after I had slid into the company’s new “stand-up” airplane seat on display last week at the Aircraft Interiors Expo Americas trade show. As television cameras poked around the display seats for angles, Mr. Menoud asked me, “It is very comfortable, no?”

“No,” I replied, though Mr. Menoud, beaming, seemed to take that as an assent.

I didn’t argue, but it was definitely not comfortable, although the seat, under the name SkyRider, is being promoted as resembling a horse saddle. I wasn’t buying that either. I have ridden many a horse, and the SkyRider seat is nothing like being in the saddle, whether Western or English. Sitting in one was more like being wedged, legs braced, on a stationary bicycle.

Still, I give the folks at Aviointeriors credit for finally bringing this thing out. Long rumored and joked about, the so-called stand-up airplane seat has now emerged from the imagination, the drawing board and the factory and into the bright lights. The SkyRider introduction was easily the most talked about event of the trade show.