Finding No. 6949 – This special snap SMS Morgan Poll was conducted with a representative cross-section of 5,580 Australians over the last two days, Wednesday August 24 – Thursday August 25, 2016. They were asked “Has your household completed the 2016 Census yet?”

A special snap SMS Morgan Poll this week shows a clear majority of Australian households (85%) have now completed the 2016 Census despite problems with the Census website on the designated Census date – Tuesday August 9, 2016. This special SMS Morgan Poll was conducted over the last two days (Wednesday & Thursday) with a cross-section of 5,580 Australians aged 18+.

Analysis by Voting Preference

Analysing by voting preference shows large majorities of supporters of all parties say they have completed the 2016 Census:

L-NP voters: Yes (87%) cf. no (13%);

ALP voters: Yes (85%) cf. no (15%);

Greens voters: Yes (77%) cf. no (23%);

Independent/ Others voters: Yes (82%) cf. no (18%);

Can’t say: Yes (84%) cf. no (16%).

Analysis by Gender

Analysis by gender shows a slight gender split with women more likely than men to say their household has completed the 2016 Census:

Women: Yes (87%) cf. no (13%);

Men: Yes (83%) cf. no (17%).

Analysis by Age

Analysing by age shows Census completion increases by age, although all are in large majorities as completing the 2016 Census:

18-24yr olds: Yes (78%) cf. no (22%);

25-34yr olds: Yes (80%) cf. no (20%);

35-49yr olds: Yes (83%) cf. no (17%);

50-64yr olds: Yes (88%) cf. no (12%);

65+yr olds: Yes (94%) cf. no (6%).

Analysis by State

Analysing by State shows South Australians (90%) are the keenest to complete their Census on time although completion rates are above 80% in all States and Territories.

New South Wales: Yes (84%) cf. no (16%);

Victoria: Yes (84%) cf. no (16%);

Queensland: Yes (86%) cf. no (14%);

Western Australia: Yes (86%) cf. no (14%);

South Australia: Yes (90%) cf. no (10%);

Tasmania: Yes (80%) cf. no (20%).





Michele Levine, Chief Executive Officer, Roy Morgan Research, says:

“An overwhelming majority of Australian households (85%) have completed the 2016 Census despite significant problems with the Census website on the designated Census night – Tuesday August 9, 2016. “Clear majorities of all age groups, both genders and in every State have managed to complete the Census in the just over two weeks since the designated Census night. The remaining 15% of Australian households have another four weeks, until Friday September 23, to complete the online Census forms or face potential fines of up to $180 per day from that point on for non-completion of the Census.”

Questions:

Australians were asked (August 24-25, 2016):

Q1:“Has your household completed the 2016 Census yet?”

Of all Australians surveyed on August 24-25, 2016 85% of households had completed the 2016 Census whereas only 15% had not.

Analysis by Voting Preference – “Has your household completed the 2016 Census yet?”

Total Electors L-NP ALP Greens Other Can’t say Non

Electors % % % % % % % % Yes 85 85 87 85 77 82 84 87 No 15 15 13 15 23 18 16 13 Total 100 100 100 100 100 100 100 100

Analysis by Age & Gender - “Has your household completed the 2016 Census yet?”

Total Gender Age Men Women 18-24 25-34 35-49 50-64 65+ % % % % % % % % Yes 85 83 87 78 80 83 87 94 No 15 17 13 22 20 17 13 6 Total 100 100 100 100 100 100 100 100

Analysis by State & City/Country - “Has your household completed the 2016 Census yet?”

State Region Total NSW VIC QLD WA SA TAS City Country % % % % % % % % % Yes 85 84 84 85 86 90 80 83 89 No 15 16 16 15 14 10 20 17 11 Total 100 100 100 100 100 100 100 100 100

Results analysed by Roy Morgan Helix Personas are available on a subscription basis.

www.HelixPersonas.com.au





For further information: