As more and more people say they want to live in walkable neighborhoods, it’s fun to watch the old-school, suburban developers squirm. Unwilling to change what they do, they instead attempt to market their car-centric products as “pedestrian friendly.” Generally, this occurs at planning commission meetings, where words like “walkability” and “pedestrian amenities” are tossed around like claims in a presidential debate. It sounds great when they say it, but there’s no substance behind the jargon.

Really, guys. Painting a crosswalk across a double-wide drive-thru does not make your restaurant “pedestrian friendly.”