Google has finally opened up its vast array of music for subscription in India, across Android, iOS and the web. It offers users a music catalogue of over 40 million unique local and international hits, and subscription will allow offline listening as well. Users will be able to find music by language or by their favourite Bollywood artists and music directors, and also watch their videos right in the same app. It allows streaming music using minimal data online.

Contextual tools have been integrated into the app, enabling users to get recommendations based on their preference, activity and location. Additionally, it will curate playlists for a variety of occasions. For example, if you are at home or at work or at the gym or in a new city, Google Play Music will deliver personalised music based on where you are and why you are listening.