"Bhushan and Yogendra can't pretend to be angels as they assiduously tried to sabotage AAP chances in Delhi 2015. Family and career, financial security, even his health," Rebello said. Arvind, like any great leader, has sacrificed so much. "But that was because he was human not evil, as the world now seems to suggest. But their ugly, public ejection horrified us and did far more damage to brand AK rather than the holier than thou Bhushan-Yogendra," Rebello said.Calling the AAP's anti-corruption crusade as a "one-trick pony", Rebello said "Brand Modi" had captured the imagination of the Hindutva right wing and the conservative Hindu for now.