He’s not in his contract year, not yet, but already it looks like the New York Giants are putting aside money for next offseason so that they can tie-up wide receiver Odell Beckham Jr. to a long-term contract.

And why not? Beckham is on track as he sets to enter his third year in the league to become the best wide receiver in franchise history. Already he is nearing the top-tier in terms of statistical accomplishments and could very well be on top of several all-time marks by the time his rookie contract runs out.

In doing so, Beckham is not only accomplished on the field but off the field as well.

He brings a lot of attention to the Giants, first for his athletic and acrobatic receptions during his first two years in the league. But there is also his ever-changing hair-style, his high-profile friendships (and relationships) and his presence on social media. All these things add to as well as inflate his overall value to the Giants franchise.

It is more than just production on the field in today’s modern NFL as Beckham generates buzz and helps sell tickets and merchandise for the team.

Which means that the Giants will want to ink him to a long-term deal sooner rather than later. But what will a new contact for Beckham look like and how will it be structured?

Jason Fitzgerlad of OverTheCap.com weighs in on how he thinks the Giants will address a potential long-term deal for their All-Pro wide receiver.

“I’d imagine that he’ll, at the least, be the second highest paid player on

the team. The $100 million number really sticks in my head as something that would be a big deal for him,” Fitzgerald said.

“So my guess is we would look for a six-year contract that totals $105 million ($17.5 million per year). The Giants guaranteed [Olivier] Vernon $50 million so Id suspect a guarantee slightly higher than that. He may aim for $53.5 million to top Calvin Johnsons guarantee from a few years back.”

According to cap estimates from Fitzgerald and OverTheCap.com, the Giants have roughly $18 million left underneath the salary cap limit. It looks like they will be taking the vast chunk of that into next offseason to address Beckham’s potential new contract.