Crypto trading is a complex and uncertain process. Because of the nature of the crypto market, daily traders, investment funds and investors encounter numerous obstacles. From opening accounts on exchanges to the lack of reliable real-time data for capitalizing on trades. Even worse, there are few reliable tools available for creating effective trading strategies, which is otherwise, the centerpiece of any successful Wall Street trader’s toolkit.

Blockchain, the underlying technology that essentially makes the crypto market possible, is incredibly complex and yet the people who interact with the market have to rely on unreliable data and tedious processes. Crypto traders need to continuously monitor markets and react when things go downhill, but the truth is that no one has the time to continuously oversee every detail of the markets. It’s an impossible task. Right now the crypto market is like the mobile phone before the touch screen or the PC before the mouse. It’s like building a car, without inventing the steering wheel.

When we started Digital Assets Power Play, we asked ourselves one simple question, “Wall Street traders don’t have to deal with these kinds of problems, so why should crypto traders?” Especially when considering the amount of variables involved in the 24/7 world of crypto trading, the need for a solution is clear.

“Traders deserve better. We’re giving them peace of mind. By providing market data, trading tools, and the ability to make trading decisions 24/7, traders can focus on what they do best. After spending some time with our services, we want people to ask themselves, ‘How did I ever trade without this?’” — CEO Matej Ujevic.

Early on, we knew crypto trading had to become more accessible, intuitive, efficient, and easy. But most importantly, traders needed an approachable and user-friendly service that would provide the right tools in the right way. In the age of data, a few solutions have emerged — Algorithms and trading strategies. Now, DPP is taking the next step to provide an unrivaled solution that will bring all aspects of crypto trading together, and meet the demands of the ever-changing crypto market.

Stay tuned next week for a major announcement where we’ll provide our complete roadmap and an overview of our services and their features. We’ll also discuss some of the technical challenges we’ve encountered over the last year and how we overcame them.

Make sure you’re following us on Twitter and join our Telegram group to get the latest news and updates. We looking forward to sharing more information with you next week!