Johnson & Johnson also had the deepest pockets of all the companies Oklahoma sued, and it was the only one that refused to settle. The company has long had a reputation for being ready to risk jury trials, as it has in cases involving its talc-based baby powder, the antipsychotic drug Risperdal and the blood-thinner medication Xarelto. The company contended at trial that it should not shoulder the blame for the opioid epidemic because its opioids had such modest sales, and because its drugs were regulated by state and federal agencies. Oklahoma argued that the company had a broader role than its own sales. It developed a poppy strain that, when refined, became a central ingredient for drugs like oxycodone and hydrocodone. And Johnson & Johnson was the top supplier of base opioid materials to other pharmaceutical companies. The state also maintained that Johnson & Johnson’s sales staff relentlessly promoted opioids generally, not just the company’s own, in some 150,000 visits to Oklahoma doctors.