History

The original Prime Time unit, initially released in 1978, was a favorite of some highly creative sonic pioneers like Daniel Lanois (who’s still rocking his Prime Time today), Brian Eno, David Byrne, Pat Metheny, and Peter Gabriel. Some creative users even started using it as an instrument, tweaking knobs and pressing buttons while processing live audio.

The unusual lo-fi and pitch-glitching effects were literally one of a kind at the time. It came stock with 128 milliseconds of delay, and could be optionally upgraded to 256 (for a substantial fee). Like many classic pieces of audio gear, over time, the limitations or imperfections are often what create the character that people come to love. In the case of the Prime Time, RAM was expensive, so in an attempt to get the most from the least, the engineers came up with the multiply function to increase delay time at the expense of sonic quality. That limitation is what was exploited to make this a highly sought after sound, and that sound is what drove us to create PrimalTap.