3. Quality

Never pin low quality images. A blurry image won’t get clicked or shared, and it could even damage trust in your brand. After all, if you pin bad content, why should anyone think that you publish anything but bad content on your blog, too?

Instead, always make sure you pin images that have an adequate resolution for desktop and mobile viewing. Furthermore, pay attention to cropping and make sure the most important part of each image you pin is easy to see.

As you learned in #2 above, the Pinterest feed is vertical and some images can appear very tiny. Make sure people can actually see enough of your image in their Pinterest feeds to be able to determine whether or not it’s relevant to them. If they can’t tell what the image is, they won’t click on it or share it.