Here you go Pete... saved you the time of having to post this yourself. No go bother some other forum.

See: http://kotaku.com/gaming/mario/c…

"The word LEGO® is a brand name and is very special to all of us in the LEGO Group Companies. We would sincerely like your help in keeping it special. Please always refer to our bricks as 'LEGO Bricks or Toys' and not 'LEGOS.' By doing so, you will be helping to protect and preserve a brand of which we are very proud and that stands for quality the world over.

Thank you!

Peter Brandtmoore,

Consumer Services."