Super Bowl party organizers look to hire young, attractive women

On a recent Friday night at the new Blur Nightclub in Scottsdale, about 30 young women sat in VIP booths, sipping cocktails and chatting excitedly. They wore cocktail dresses, heels and full makeup.

These bubbly women weren't part of a bachelorette party or sorority gathering. They were on a job interview, hoping to snag a coveted spot working at a party or event during Super Bowl XLIX for Push Marketing & Promotions.

Many companies are searching for employees to act as door greeters, party minglers, red-carpet representatives, go-go dancers and brand representatives. If you're a young, beautiful woman with a great personality, it will be easier to find a job. Push Models is looking for good looks, magnetic personalities and ability to put guests at ease.

Push Models, based in Tempe, has been operating for 10 years. It says it has 60,000 models nationwide and 2,000 in Arizona. The company has provided staff for Super Bowl parties by Bud Light, Playboy and Rolling Stone in other host cities, and is one of many companies that hire staff for Super Bowl parties and events.

Shayan Habib, director of client services, said all of the company's casting calls take place in bars or nightclubs on busy nights to see how candidates would act at a big event or client party.

"The idea is to observe the women in a social setting and see them interacting with people," he said. "We have our staff mingle and see what the women are like, and clients can also come hand-select models they want to see at their events."

Each woman introduced herself, then cocktail waitresses provided bottle service. The candidates were encouraged to enjoy drinks, hit the dance floor and have a good time. Habib and his staff kept an eye out for anyone drinking too much or getting out of hand, which are big red flags.

Many of the women already were employed with Push Models, or came with an employee.

"I'd love to be part of the Super Bowl action and get paid for it," said Kristin Loo, 24, of Scottsdale. "It's the best of both worlds."

After the women had drinks, some continued to chat in the booths while others ventured to the dance floor. One group, including Danielle Baltazar, 22, of Mesa, went to talk to Habib and other Push Models employees.

"I definitely think I can stand out in events, because I have promotional modeling experience, and my curly hair is different," Baltazar said. "Working during the Super Bowl is a once-in-a-lifetime experience and great opportunity to meet clients and network."

Steve LeVine Entertainment, an events and public-relations company, helped organize and coordinate dozens of events for Super Bowl XLII in 2008, the most recent Super Bowl played in the Valley. His company provides models, performers and go-go dancers for many events, and he created the Scottsdale 16 to make things easy for clients.

"Every event was looking for 16 girls, so we created the Scottsdale 16 to host the red carpets, wear clients' logos, and be directional signs for events," LeVine said. "Clients just want and need people to be professional, and talk the talk about a certain product."

Grace Koval, 24, of Scottsdale, is a member of the Scottsdale 16. She moved to Scottsdale in 2012 without knowing anyone and applied with Steve LeVine Entertainment.

"I saw Scottsdale 16 on Facebook and thought it could be a great avenue to not only meet new friends, but network in the promotion and public-relations industry," she said. "I thrive in a busy setting with new faces. I love getting to know people and can really sell myself in a business setting. I love to network with individuals around the city."

LeVine says he has 300 employees on his roster and will be looking for more at casting calls on Jan. 16 and 17.

Chad Landau, managing partner of Cakewalk Management, has been working with men's lifestyle magazine Maxim on its well-known Super Bowl party. He collaborated on the bash for the 2008 and 2009 Super Bowls as well. Landau, along with Stephen Sperry and Hartley Rodie, are looking for women who have "an air of sophisticated sexiness, confidence and charm that both men and women find appealing," Landau said.

They are looking for women with "a strong personality, genuine nature and diverse set of interests," and want to craft a guest list that is "well-rounded, ensuring an atmosphere full of fun and good conversation," Landau added. The group has made some hires and will host two more casting calls this month.

MKTG Inc. is a nationwide company that provides models for events, bar promotions and brand education in grocery and liquor stores, with employees representing a variety of adult-beverage brands. During busy times, the company has more than 90 events a week. That number will go up during Super Bowl week.

Emera Tapang, senior assistant event manager, said the company is looking for "organized, professional, outgoing candidates with flexible availability." It will hold a casting call on Jan. 16 for male and female candidates age 21 and older. Experience with bartending, sales or promotional modeling experience is a plus. Candidates should bring a provide a resume with two current pictures. MKTG's casting events are more formal than others and include one-on-one interviews.

EPI Industries, a beverage-management company, provides bartenders and bar staff as well as alcohol to big events. It will provide 150 employees for the Bird's Nest at the Waste Management Phoenix Open and 65 for the DirecTV Super Fan Festival in Glendale.

"We're known as the attractive bartending company," president Jeff Stotler said. "Many clients like that eye candy behind the bars. Alcohol companies also hire promotional models through us, and we'll be doing Super Bowl blitzes throughout the week."

Aron Mezo, owner of PEM Models, staffed events during Super Bowl XLII and has a long list this year, including the Moves magazine party and Beacher's Madhouse bash at Blur. He says he has 800 women on his roster and is looking for more.

"We are looking for top-notch, stand-out girls that can turn heads in person, not by a strategically angled, lighted and edited picture," Mezo said. "They need to be reliable, professional, easy to work with and warm."

Mezo encourages candidates to do their research before applying.

"There are a lot of fly-by-the-night 'agencies,' Facebook promoters and middlemen booking models that ultimately won't pay them, and it happened a lot last time," he warned.

Steve LeVine Entertainment Casting Calls

18 and older casting call: 6-10 p.m. Friday, Jan. 16. Dakota, 7301 E. Indian Plaza, Scottsdale.

21 and older casting call: 6-10 p.m. Saturday, Jan. 17. Livewire, 7320 E. Indian Plaza, Scottsdale.

How to prepare: Send a photo and resume to amanda@slentertainment.com. Models should wear a black cocktail dress and heels. Dancers should come in dance attire.

Details: 480-284-6033, slentertainment.com.

MKTG Inc. Casting Call

When: 7-9 p.m. Friday, Jan. 16.

Where: Boondocks Patio & Grill, 4341 N. 75th St., Scottsdale.

How to prepare: RSVP to mktgarizona@gmail.com. Bring a resume, head shot, full-body shot and a pen.

Details: mktg.com.

Maxim Casting Calls

How to apply: Two casting calls will take place this month. Send an email to maximpartymodels@maxim.com for information.

PEM Models

How to apply: Send the following to pemaz@cox.net:

1. Your expected availability from Wednesday, Jan. 28, to Sunday, Feb. 1.

2. A recent head shot and full-body shot.

3. Any special skills, such as bartending or go-go dancing.

4. Attire range you are willing to wear, which may include cocktail dresses, lingerie, swimsuits or body paint.

5. Any restrictions you have on job and brand representation.

6. Contact info, including phone number, e-mail address and link to your Facebook page.

Details: 480-423-8995, pemaz.com.

Push Models

How to apply: Visit pushmodels.com and click the tab "Work for us." The page features an application and photo uploader.

Details: 480-945-6000, pushmodels.com.