The new always-connected adapter also comes with a new companion app. In addition to fancy new animations while a car is driving, it also has customizable notifications, deeper integration with online scripting service IFTTT (If This Then That). The new application only works with the Automatic Pro. Owners of the first and second generation adapters will continue to use the legacy app.

Getting the company's adapters on a cellular network without charging customers a subscription has been part of Automatic's plan since day one. "People don't want another subscription," Automatic Co-Founder Ljuba Miljkovic said. "We knew we always wanted to go cellular because of all the benefits of cellular. Now it's an exciting time because we're finally able to do that."

So whether you want to track your trips, quantify your driving style, or just be able to figure out why your check engine light is on, the new Automatic Pro now does it even when you're not in the car.