



'ShionLe' is actually a combination of the words 'faSHION' and 'LEader', and aims to say that makeup is also fashion. 'ShionLe' said, "Our brand philosophy is to teach people in their 10s and 20s how to do makeup that show their own charm and match them well. We're going to be releasing unique color makeup with natural, everyday beauty makeup as foundation."





They added, "ASTRO's bright, popping, fresh image matched well with ShionLe's brand concept, so we chose them as our models. We hope the combination of ShionLe's clear colors and ASTRO reach fans and customers well."





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