It's truly a tale as old as time.

As another tropical storm flares up, the inevitable flurry of tweets mocking its name makes its way into our lives. This week, Twitter users are deriving their latest weather-related meme inspiration from Tropical Storm Gaston.

The seventh tropical storm of the 2016 Atlantic hurricane season, which formed off the African coast on Monday afternoon, just so happens to share a name with the memorably narcissistic Beauty and the Beast character, Gaston, and social media has taken full advantage of the circumstances.

SEE ALSO: Weather Channel turns to augmented reality for 2016 hurricane season coverage

According to AccuWeather Hurricane Expert, Dan Kottlowski, Tropical Storm Gaston will transform into a hurricane by the name of Hermine and head out to sea late Tuesday.

"Gaston will become a hurricane and could become the first major hurricane of the season in the Atlantic Ocean," Kottlowski said. Should Gaston's path continue as expected, the storm would no longer pose an immediate threat to land.

As Tropical Storm Gaston has grown stronger, so have the internet's comical references to Gaston of Disney's Beauty and the Beast.

Wait, the next tropical storm name is Gaston!?!? pic.twitter.com/BzegrtfeUW — Justin Pawlowski (@CommishOnline) August 23, 2016

There's a tropical storm named Gaston pic.twitter.com/hTePU26MqM — Julie (@MyLifeIsJulie) August 22, 2016

We have a tropical storm named Gaston. pic.twitter.com/bWleFo1uqk — Amanda Lindsley (@Amanda_Lind007) August 23, 2016

We would like to welcome tropical storm #Gaston to the center stage. Strengthening forecast. pic.twitter.com/T0r2WMw5dS — Hurricane Pro/HD (@HurricaneHD) August 23, 2016

Tropical Storm #Gaston has arrived. Expected to flex its muscles & gain hurricane strength in open Atlantic by Wed. pic.twitter.com/fWughIvaBt — Scot Pilie' (@ScotPilie_Wx) August 23, 2016

@wbffweatherman here's the updated future cast for Tropical Storm Gaston. pic.twitter.com/TPXnwjKv4D — Kevin Cole (@kevindotcole) August 23, 2016

Live shot from inside Tropical Storm #Gaston pic.twitter.com/Ozhwgw4bhh — Gene Park (@GenePark) August 23, 2016

I know Tropical Storm Gaston is scary but all I can think of is this: pic.twitter.com/sIZeJGBJpi — Phillip Iscove (@pmiscove) August 23, 2016

Gaston apparently ate five dozen eggs this morning to reach Tropical Storm status. pic.twitter.com/9XQRQ2evrL — Mandy Ree ♿ (@LegallyBlindBag) August 23, 2016

No one causes temperature drops like (Tropical Storm) Gaston. pic.twitter.com/dZmitQTw8v — ((Obi-Wan Falconi)) (@DisneyFanNJ) August 23, 2016

LOL Tropical Storm #Gaston has formed in the Atlantic basin. pic.twitter.com/jFZeR1XZNF — Dub Pool (@dubpool) August 23, 2016

Anyone else having trouble hearing/reading about new tropical storm Gaston without this getting stuck in their head? https://t.co/2ciXfSa2r0 — Dr Elizabeth Sargent (@esargent184) August 23, 2016

In case you're wondering how we've come to call storms by names like Gaston, the National Oceanic and Atmospheric Administration (NOAA) explained that people began referring to tropical storms and hurricanes by short, easily remembered names in the early 1950s. It was due to the realization that tracking them by year and in the order in which they occurred was far too confusing.

According to the NOAA, "For Atlantic hurricanes, there is a list of male and female names which are used on a six-year rotation. The only time that there is a change is if a storm is so deadly or costly that the future use of its name on a different storm would be inappropriate."

The modern-day naming system is administered by the World Meteorological Organization, an arm of the United Nations.

Here's hoping we utilize some more Disney-themed names in the future.