The Bombers are feeling a bit of heat from fans after raising 2014 season ticket prices in all but two price levels at Investors Group Field.

The biggest jump in price is in the P7 category, which includes 4,400 seats at both ends of the upper deck. The price of those tickets is going up from $196.95 to $249, or an increase of more than 25%, but it remains the least expensive ticket available.

The end zone seats, which the Bombers heard from many fans were too expensive to begin with, and the club seating will cost the same in 2014.

Some are questioning why the Bombers are raising prices when they are 3-13 and have won only one game at IGF this season, but Bombers chief financial officer Jim Bell said ticket price increases are a way of life.

“Nothing stands still,” Bell said on Tuesday. “We’re not strangers to this. The only thing that’s different is we have one year of experience at Investors Group Field.”

The other four price levels are increasing the average 2% to 3%, Bell said, and he understands why there would be alarm after the P7 level jumped more than 25%.

“I call it an adjustment to fair market value for that seat,” Bell said. “The P7 is just great value for the seat.”

kirk.penton@sunmedia.ca

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