The New Huel Bar v3.1

We are very excited to announce the launch of our brand new Huel Bars v3.1 - we’ve been very busy working behind the scenes to bring you what we think will be our best bar yet.

It’s so great that we have LOTS to tell you, buckle up, because you won’t want to miss this!

The main recipe changes

Improved texture

We’ve come up with a brand new recipe with a soft and chewy texture - we're sure you'll love this and it's a big step change from our previous version.

200kcal snack size

Our previous Bars (v3.0) contained 250kcal each. Following customer feedback, we reduced the size of the Bar v3.1 to 200kcal to make it a complete and filling snack-size bar, perfect for when you’re on the go.

New flavours

Our new bars now come in 4 delicious flavours:

Chocolate

Chocolate Orange

Salted Caramel

Coffee Caramel*

Plus, all of these flavours include what we think is the best new addition... Vegan Chocolate Chips!

*The new Coffee Caramel Bar

One big change was changing one of the flavours from Coffee to Coffee Caramel - so don’t be alarmed when you see it on your order. We kept the same coffee taste and added a hint of smooth caramel.

The new Coffee Caramel bars now only contain a small amount of caffeine per bar. This is because there is no longer any coffee powder in the bar. The coffee flavour now comes from a natural coffee flavouring.

Improved shelf life

Last but not least, we listened to the feedback given by you lovely Hueligans and have improved the shelf life from 5 months to 8 months (from production).

This improvement has been achieved thanks to better ingredients and production methods, and not through the use of preservatives.

New pricing

Now, as we made all these improvements to our Bars, we have had to take a look at our pricing as well.

We highly value transparency, so here is a full breakdown of our prices for the Huel Bar v3.1.

Bar v3.1 NEW Bar v3.0 Number of bars in a box 15 16 Price per bar (based on subscription for 2 boxes) £1.30 £1.48 Price for 2 boxes (on subscription) £39.00 £47.25 Price per 100kcal (based on subscription for 2 boxes) £0.65 £0.59

Phew, that’s quite a lot of information isn’t it?

In short, it means that the price of each box is going down, the price of each bar is going down. However, because the Bars v3.1 are slightly smaller, the price per calorie does go up (but only a little).

This is because of all the new ingredients and improvements we have made to the Huel Bars v3.1.

If you are currently subscribed to our Bars v3.0, read on for more information.

What happens if you have a subscription?

First things first, your subscription will automatically be updated to the new v3.1 Bar, so all you have to do is sit back, relax and wait for those delicious bars to be delivered straight to your door.

If you’d like to make any changes or updates to your subscription you can do so by logging in to your account below. Or of course contact us if you have any questions.

Your Huel Account

Ingredients

Chocolate

Pea Protein, Brown Rice Syrup, Soluble Gluco Fibre, Concentrated Grape Juice, Rice Starch, Brown Rice Protein, Gluten-Free Rolled Oats, Chocolate (Cocoa Mass, Coconut Sugar, Cocoa Butter), Gluten-Free Oat Flour, Sunflower Oil, Flaxseed Powder, Sunflower Lecithin, Rice Bran, Cocoa Powder (2.5%), Micronutrient Blend*, Medium-Chain Triglyceride Oil (from Coconut), Tapioca Starch, Natural Flavouring.

*Potassium Citrate, Potassium Chloride, Calcium Carbonate, Maltodextrin, Vitamin C, Magnesium Oxide, Niacin (as Niacinamide), Vitamin E (as D-Alpha Tocopheryl), Pantothenic Acid (as Calcium-D-Pantothenate), Zinc Oxide, Riboflavin, Vitamin B6 (as Pyridoxine Hydrochloride), Vitamin B1 (as Thiamin Mononitrate), Potassium Iodide, Vitamin K2 (as Menaquinone-7), L-Methylfolate Calcium, Vitamin A (as Retinyl Acetate), Vitamin D2, Vitamin B12 (as Cyanocobalamin).

Allergy advice: For allergens see ingredients in bold. This product is made on equipment that also handles tree nuts & peanuts. May contain mustard.

Chocolate Orange

Pea Protein, Brown Rice Syrup, Soluble Gluco Fibre, Concentrated Grape Juice, Rice Starch, Brown Rice Protein, Gluten-Free Rolled Oats, Chocolate (Cocoa Mass, Coconut Sugar, Cocoa Butter), Gluten-Free Oat Flour, Sunflower Oil, Flaxseed Powder, Sunflower Lecithin, Rice Bran, Cocoa Powder (2.5%), Micronutrient Blend*, Medium-Chain Triglyceride Oil (from Coconut), Tapioca Starch, Natural Flavouring, Orange Oil.

*Potassium Citrate, Potassium Chloride, Calcium Carbonate, Maltodextrin, Vitamin C, Magnesium Oxide, Niacin (as Niacinamide), Vitamin E (as D-Alpha Tocopheryl), Pantothenic Acid (as Calcium-D-Pantothenate), Zinc Oxide, Riboflavin, Vitamin B6 (as Pyridoxine Hydrochloride), Vitamin B1 (as Thiamin Mononitrate), Potassium Iodide, Vitamin K2 (as Menaquinone-7), L-Methylfolate Calcium, Vitamin A (as Retinyl Acetate), Vitamin D2, Vitamin B12 (as Cyanocobalamin).

Allergy advice: For allergens see ingredients in bold. This product is made on equipment that also handles tree nuts & peanuts. May contain mustard.

Coffee Caramel

Pea Protein, Brown Rice Syrup, Soluble Gluco Fibre, Concentrated Grape Juice, Rice Starch, Brown Rice Protein, Gluten-Free Rolled Oats, Chocolate (Cocoa Mass, Coconut Sugar, Cocoa Butter), Gluten-Free Oat Flour, Sunflower Oil, Flaxseed Powder, Sunflower Lecithin, Rice Bran, Cocoa Powder (2.5%), Micronutrient Blend*, Medium-Chain Triglyceride Oil (from Coconut), Tapioca Starch, Natural Flavouring.

*Potassium Citrate, Potassium Chloride, Calcium Carbonate, Maltodextrin, Vitamin C, Magnesium Oxide, Niacin (as Niacinamide), Vitamin E (as D-Alpha Tocopheryl), Pantothenic Acid (as Calcium-D-Pantothenate), Zinc Oxide, Riboflavin, Vitamin B6 (as Pyridoxine Hydrochloride), Vitamin B1 (as Thiamin Mononitrate), Potassium Iodide, Vitamin K2 (as Menaquinone-7), L-Methylfolate Calcium, Vitamin A (as Retinyl Acetate), Vitamin D2, Vitamin B12 (as Cyanocobalamin).

Allergy advice: For allergens see ingredients in bold. This product is made on equipment that also handles tree nuts & peanuts. May contain mustard.

Salted Caramel

Pea Protein, Brown Rice Syrup, Soluble Gluco Fibre, Concentrated Grape Juice, Rice Starch, Brown Rice Protein, Gluten-Free Rolled Oats, Chocolate (Cocoa Mass, Coconut Sugar, Cocoa Butter), Gluten-Free Oat Flour, Sunflower Oil, Flaxseed Powder, Sunflower Lecithin, Rice Bran, Micronutrient Blend*, Medium-Chain Triglyceride Oil (from Coconut), Tapioca Starch, Sea Salt, Natural Flavouring.

*Potassium Citrate, Potassium Chloride, Calcium Carbonate, Maltodextrin, Vitamin C, Magnesium Oxide, Niacin (as Niacinamide), Vitamin E (as D-Alpha Tocopheryl), Pantothenic Acid (as Calcium-D-Pantothenate), Zinc Oxide, Riboflavin, Vitamin B6 (as Pyridoxine Hydrochloride), Vitamin B1 (as Thiamin Mononitrate), Potassium Iodide, Vitamin K2 (as Menaquinone-7), L-Methylfolate Calcium, Vitamin A (as Retinyl Acetate), Vitamin D2, Vitamin B12 (as Cyanocobalamin).

Allergy advice: For allergens see ingredients in bold. This product is made on equipment that also handles tree nuts & peanuts. May contain mustard.

Nutritional information

Chocolate

Serving size: Consume one to five bars per day, as desired

Per 100g Per bar (49g) % RI* (per bar) Energy 1706kJ 840kJ 406kcal 200kcal 10% Fat (g) 16.0 8.0 11% - of which saturates (g) 5.2 2.6 13% - of which monounsaturates (g) 3.3 1.6 - of which polyunsaturates (g) 5.7 2.8 Carbohydrate (g) 36.0 18.0 7% - of which sugars (g) 15.0 7.6 8% Fibre (g) 10.0 4.9 (16%) Protein (g) 24.0 12.0 24% Salt (g) 0.35 0.17 3%

*Reference intake of an average adult (8400kJ/2000kcal)

Vitamins & Minerals

Per 100g Per bar (49g) % NRV** (per bar) Vitamin A (µg) 244 120 15% Vitamin D (µg) 4.1 2.0 40% Vitamin E (mg) 3.7 1.8 15% Vitamin K (µg) 25.0 12.0 16% Vitamin C (mg) 53.0 26.0 33% Thiamin (mg) 0.33 0.16 15% Riboflavin (mg) 0.43 0.21 15% Niacin (mg) 4.9 2.4 15% Vitamin B6 (mg) 0.43 0.21 15% Folate (µg) 81.3 40 20% Vitamin B12 (µg) 0.81 0.40 16% Biotin (µg) 15.0 7.5.0 15% Pantothenic Acid (mg) 1.8 0.9 15% Potassium (mg) 955 470 24% Chloride (mg) 163 80 10% Calcium (mg) 264 130 16% Phosphorus (mg) 325 160 23% Magnesium (mg) 114 56 15% Iron (mg) 5.1 2.5 18% Zinc (mg) 3.0 1.5 15% Copper (mg) 0.3 0.15 15% Manganese (mg) 0.61 0.3 15% Selenium (µg) 17.0 8.3 15% Chromium (µg) 12.0 6.0 15% Molybdenum (µg) 15.0 7.5 15% Iodine (µg) 45.7 22.5 15%

Additional Information

Per 100g Per bar (49g) Choline (mg) 112 55 Omega 3 (g) 0.8 0.4 Omega 6 (g) 4.8 2.4 MCTs (g) 2.0 1.0 Trans Fat (g) <0.1 <0.1

**EU Nutrient Reference Values (NRV)

Chocolate Orange

Serving size: Consume one to five bars per day, as desired

Per 100g Per bar (49g) % RI* (per bar) Energy 1707kJ 840kJ 406kcal 200kcal 10% Fat (g) 16.0 8.0 11% - of which saturates (g) 5.2 2.6 13% - of which monounsaturates (g) 3.3 1.6 - of which polyunsaturates (g) 5.7 2.8 Carbohydrate (g) 36.0 18.0 7% - of which sugars (g) 15.0 7.6 8% Fibre (g) 10.0 4.9 (16%) Protein (g) 24.0 12.0 24% Salt (g) 0.35 0.17 3%

*Reference intake of an average adult (8400kJ/2000kcal)

Vitamins & Minerals

Per 100g Per bar (49g) % NRV** (per bar) Vitamin A (µg) 244 120 15% Vitamin D (µg) 4.1 2.0 40% Vitamin E (mg) 3.7 1.8 15% Vitamin K (µg) 25.0 12.0 16% Vitamin C (mg) 53.0 26.0 33% Thiamin (mg) 0.33 0.16 15% Riboflavin (mg) 0.43 0.21 15% Niacin (mg) 4.9 2.4 15% Vitamin B6 (mg) 0.43 0.21 15% Folate (µg) 81.3 40.0 20% Vitamin B12 (µg) 0.81 0.40 16% Biotin (µg) 15.0 7.5 15% Pantothenic Acid (mg) 1.8 0.9 15% Potassium (mg) 955 470 24% Chloride (mg) 163 80 10% Calcium (mg) 264 130 16% Phosphorus (mg) 325 160 23% Magnesium (mg) 114 56.0 15% Iron (mg) 5.1 2.5 18% Zinc (mg) 3.0 1.5 15% Copper (mg) 0.3 0.15 15% Manganese (mg) 0.61 0.3 15% Selenium (µg) 17.0 8.3 15% Chromium (µg) 12.0 6.0 15% Molybdenum (µg) 15.0 7.5 15% Iodine (µg) 45.7 22.5 15%

Additional Information

Per 100g Per bar (49g) Choline (mg) 112 55 Omega 3 (g) 0.8 0.4 Omega 6 (g) 4.8 2.4 MCTs (g) 2.0 1.0 Trans Fat (g) <0.1 <0.1

**EU Nutrient Reference Values (NRV)

Coffee Caramel

Serving size: Consume one to five bars per day, as desired

Per 100g Per bar (49g) % RI* (per bar) Energy 1708kJ 840kJ 407kcal 200kcal 10% Fat (g) 16.0 8.0 11% - of which saturates (g) 5.2 2.6 13% - of which monounsaturates (g) 3.3 1.6 - of which polyunsaturates (g) 5.7 2.8 Carbohydrate (g) 36.0 18.0 7% - of which sugars (g) 15.0 7.6 8% Fibre (g) 10.0 4.9 (16%) Protein (g) 24.0 12.0 23% Salt (g) 0.35 0.17 3%

*Reference intake of an average adult (8400kJ/2000kcal)

Vitamins & Minerals

Per 100g Per bar (49g) % NRV** (per bar) Vitamin A (µg) 244 120 15% Vitamin D (µg) 4.1 2.0 40% Vitamin E (mg) 3.7 1.8 15% Vitamin K (µg) 25.0 12.0 16% Vitamin C (mg) 53.0 26.0 33% Thiamin (mg) 0.33 0.16 15% Riboflavin (mg) 0.43 0.21 15% Niacin (mg) 4.9 2.4 15% Vitamin B6 (mg) 0.43 0.21 15% Folate (µg) 81.3 40 20% Vitamin B12 (µg) 0.81 0.40 16% Biotin (µg) 15.0 7.5 15% Pantothenic Acid (mg) 1.8 0.9 15% Potassium (mg) 955 470 24% Chloride (mg) 163 80 10% Calcium (mg) 264 130 16% Phosphorus (mg) 325 160 23% Magnesium (mg) 114 56 15% Iron (mg) 5.1 2.5 18% Zinc (mg) 3.0 1.5 15% Copper (mg) 0.3 0.15 15% Manganese (mg) 0.61 0.3 15% Selenium (µg) 17.0 8.3 15% Chromium (µg) 12.0 6.0 15% Molybdenum (µg) 15.0 7.5 15% Iodine (µg) 45.7 22.5 15%

Additional Information

Per 100g Per bar (49g) Choline (mg) 112 55 Omega 3 (g) 0.8 0.4 Omega 6 (g) 4.8 2.3 MCTs (g) 2.0 1.0 Trans Fat (g) <0.1 <0.1 Caffeine (mg) 5.1 2.5

**EU Nutrient Reference Values (NRV)

Salted Caramel

Serving size: Consume one to five bars per day, as desired

Per 100g Per bar (49g) % RI* (per bar) Energy 1712kJ 840kJ 408kcal 200kcal 10% Fat (g) 16.0 8.0 11% - of which saturates (g) 5.2 2.6 13% - of which monounsaturates (g) 3.1 1.5 - of which polyunsaturates (g) 6.0 3.0 Carbohydrate (g) 36.0 18.0 7% - of which sugars (g) 16.0 7.8 9% Fibre (g) 9.0 4.6 (15%) Protein (g) 24.0 12.0 24% Salt (g) 0.82 0.4 7%

*Reference intake of an average adult (8400kJ/2000kcal)

Vitamins & Minerals

Per 100g Per bar (49g) % NRV** (per bar) Vitamin A (µg) 245 120 15% Vitamin D (µg) 4.1 2.0 40% Vitamin E (mg) 3.7 1.8 15% Vitamin K (µg) 25.0 12.0 16% Vitamin C (mg) 53.0 26.0 33% Thiamin (mg) 0.33 0.16 15% Riboflavin (mg) 0.43 0.21 15% Niacin (mg) 4.9 2.4 15% Vitamin B6 (mg) 0.43 0.21 15% Folate (µg) 81.5 40.0 20% Vitamin B12 (µg) 0.82 0.40 16% Biotin (µg) 15.0 7.5 15% Pantothenic Acid (mg) 1.8 0.9 15% Potassium (mg) 958 470 24% Chloride (mg) 285 140 18% Calcium (mg) 265 130 16% Phosphorus (mg) 326 160 23% Magnesium (mg) 114 56.0 15% Iron (mg) 5.3 2.6 19% Zinc (mg) 3.1 1.5 15% Copper (mg) 0.31 0.15 15% Manganese (mg) 0.61 0.3 15% Selenium (µg) 17.0 8.3 15% Chromium (µg) 12.0 6.0 15% Molybdenum (µg) 15.0 7.5 15% Iodine (µg) 45.9 22.5 15%

Additional Information

Per 100g Per bar (49g) Choline (mg) 112 55 Omega 3 (g) 0.9 0.4 Omega 6 (g) 5.0 2.5 MCTs (g) 2.0 1.0 Trans Fat (g) <0.1 <0.1

**EU Nutrient Reference Values (NRV)