The art of life is a constant readjustment to our surroundings. –Kakuzo Okakaura

In a recent interview with Blue Collar Crypto it was revealed that many exciting updates for Elastos marketing, branding, and strategy are underway. The culmination of several months’ work will finally be implemented beginning November 2018. A tailored growth marketing strategy, modern brand style guidelines, professional Elastos news page, and completely transformed www.elastos.org website will be presented in unison.



Marketing Strategy

With the support of a leading growth marketing agency, Elastos is poised to take full advantage of rounding out the year. Elastos will be marketing to both individuals interested in learning more about the development of the modern internet as well as established businesses and potential partners looking to build Dapps on Elastos. We plan to strategically funnel these leads through our newly designed, and optimized, website and into actionable conversions. Individuals interested in developing applications and nurturing the Elastos ecosystem will be strategically directed to visit, join, and begin operating inside Cyber Republic.

Branding

The Elastos brand is more than just an idea on paper; it is the embodiment of our project, encompassing all of the experiences and expectations that people associate with us. To protect the integrity of the visual and verbal expression of the Elastos brand, a clearly defined Brand Style Guideline will be released with the revamped website. All logo assets and brand style guideline will be accessible for quick and easy promotion of the Elastos brand.

Website

Take a good look at the current www.elastos.org website because in November it will appear much different! We are near completion of a fully redesigned website, optimized for conversions, which will include new features such as an official Elastos news page and video you won’t want to miss.

Soon, users will be able to sign up for beta invites and actively participate in the offerings of Elastos. Whether it’s a developer interested in the API, or an everyday user seeking early access to demo applications, these offerings may become available to both entice everyday users and keep them engaged.

Decentralized applications will be built, established projects will integrate, and every person will join!