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Amazon to Introduce Free Kindle Apps Tailored for Android and Windows LCD Tablet Computers



New tablet computers coming in 2011 will have access to Amazon's free "Buy Once, Read Everywhere" apps that let readers choose from over 775,000 Kindle books and read them across the most popular devices and platforms



SEATTLE – Jan. 4, 2011– (NASDAQ: AMZN)– For over two years, Amazon has been building and introducing a wide selection of free "Buy Once, Read Everywhere" Kindle apps to enable customers to read their Kindle books on the most popular devices and platforms. Last year, Amazon tailored a Kindle app specifically for the size, look and feel of the iPad and it has become a top ten free app for iPad. Today, Amazon announced that Kindle apps will also be tailored specifically for Android and Windows based tablets to enable customers to access the Kindle Store, and with it the largest selection of the books people want to read. Like all Kindle apps, the new Kindle apps built for Android and Windows tablet computers will let customers "Buy Once, Read Everywhere"-on Kindle, Kindle 3G, Kindle DX, iPad, iPod touch, iPhone, Mac, PC, BlackBerry, and Android-based devices. For more information about the free Kindle apps, go to www.amazon.com/kindleapps.



"Kindle is light weight, easy on the eyes with a paper-like Pearl e-ink display, and has a full month of battery life. It's purpose-built for reading. Many people are buying both a Kindle and an LCD tablet computer," said Dorothy Nicholls, Director, Amazon Kindle. "We're very excited to support the upcoming Android and Windows LCD tablet computers with free Kindle apps that we'll tailor for the particular devices. Our Whispersync technology makes it simple to move back and forth between devices. Read on your Kindle, read on your tablet, read on your phone. We'll keep track of your last page read, and make it easy."



The Kindle Store offers the largest selection of books people want to read, including 100 of 110 New York Times Bestsellers and New Releases from $9.99. Millions of older, out-of-copyright, pre-1923 books are also available to read. Kindle books offer readers many additional unique advantages, including:



* "Buy Once, Read Everywhere" apps let you sync and read your books, last page read, bookmarks, notes and highlights across Kindle devices and the most popular devices and platforms

* Amazon's Worry-Free Archive automatically backs up your books and highlights online in your Kindle library where they can be re-downloaded wirelessly anytime on any Kindle device or app

* Amazon.com customer reviews, personalized recommendations and editorial reviews

* Instant 1-click buying using your Amazon account information



For over two years, Amazon has been building and introducing a wide selection of free "Buy Once, Read Everywhere" Kindle apps for iPad, iPod touch, iPhone, Mac, PC, BlackBerry and Android-based devices that let customers read and sync their reading library, bookmarks, notes, and highlights with the device or platform of their choice. Learn more about Kindle apps at www.amazon.com/kindleapps.