But Karl, you might be interested to know it won't just be Slurpee machines that will stand cold and unattended, with Indians drawn, as if by innate natural force, to the cricket. Other posts will be sadly abandoned today, and some of them don't involve exchanging cash for Magnums.

So, after Today, we ask, who will tend to…

Many of the country's operating theatres?

Your Lipton Tea. And your 7-Up (not, mind, your 7-Eleven). That's right, PepsiCo CEO Indra Nooyi is surely a cricket fan too?