In many facets of life, clarity is key. Relationships, situationships, or anything in-between usually work better when there is clarity. Everyone knows where they stand. What makes these things work better is when the rules only go as far as they need to and no further.

It's much the same with signage. Nobody wants a sign with too much detail. A fundamental rule of clarity is to say what you want to say in as few words as possible. Imagine going to a bar or restaurant and having these two options for signs: Toilets ➝Toilets straight ahead. Men's toilets at the first door, women's toilets at the second door. While the second one gives more detail, the first one tells you enough and can be processed more quickly. The first one is all you need and therefore more efficient.

The same goes for road signs. Particularly the example below:



First and foremost, I'm glad it's a sign that shows the height restriction in metres, and gives metres priority over feet and inches, ther…