We believe that there is no “perfect fit” when it comes to buying shoes, because everyone’s feet are different. There is no way of buying shoes that exactly fit the formation of your feet unless you get them custom-made, which is unrealistic. Most people don’t have the luxury to get their shoes custom-made. Because of this, we as people tend to try on numerous pairs of shoes – of different sizes and styles – trying to find the one that is the most comfortable. Specially for those who are between sizes, have petite feet, wide feet, different sized feet and more.. This is why some people have to buy bigger shoes, but this “solution” just causes a different set of problems. Now, Shoolex has designed a legitimate solution that we believe will help consumers in their hunt for the perfect shoe. It’s revolutionary.