Nike sells a lot of shoes. In fact, I believe the official statistical term for how many shoes the company sells is "crapload." That's right, Nike sells a crapload of shoes. According to a recent tweet by Matt Powell, a sports industry analyst at The NPD Group, though, that crapload actually breaks down to around 25 pairs of shoes per second.

This content is imported from Twitter. You may be able to find the same content in another format, or you may be able to find more information, at their web site.

Nike did $9.1 billion in Q1. That's $700 million per week; $100 Million per day; $4 million per hour; $66K Minute; $1K (25 pairs) a second — Matt Powell (@NPDMattPowell) October 11, 2016

Powell arrived at that number by first starting with Nike's Q1 earnings, which were $9.1 billion. "That's $700 million per week; $100 Million per day; $4 million per hour; $66K Minute; $1K (25 pairs) a second."

Of course, Powell's claim of 25 pairs per second is somewhat dubious. First off, he breaks down the cost of the shoes to a seemingly arbitrary average of $40 per pair. Plus Nike sells a lot more than just shoes. And, keep in mind, $2.5 billion of Nike's earnings come from Jordans, which average closer to $200 per pair.

All of which is to say, 25 pairs per second seems like a lot to us. McDonald's, after all, sells 75 hamburgers every second, and those things cost like two bucks. I realize I was an English major in college and have no business questioning someone's math, but how does something that costs 20 times less (and that, you know, satisfies one of the basic necessities of life) sell only three times as many units per second?

If Powell's right about this, then McDonald's needs to partner up with Jordan again. Maybe start selling Big Mac x Supreme x Nike collabs. Juice those burger sales into the stratosphere.

Scott Christian Scott Christian is a style writer based in Los Angeles.

This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses. You may be able to find more information about this and similar content at piano.io