Destiny 1 is a dating app that uses the ancient sciences of astrology & numerology as algorithms to help you find your mate, as well as a new concept in matchmaking called Destiny Pairing. All while saving you time, energy and money.

Key Partners What do we need from partners & What activities will they perform?

TKXEL will build our app Rosewholesale - will supply Destiny 1 with wearable merchandise.

Zazu Graphic - will provide all of our embroidering and screen printing.

Hootsuite - social media marketing software.

Urbanspoon - is an in app feedback, in app communication tool.

Tybro - spiritual sky astrology software.

Matomy Mobile Advertising Media Group is a global leader in mobile advertising. They provide innovative mobile programmatic and performance advertising solutions that lead to maximum results. Enhance user acquisition , high quality leads from targeted users and higher RO Google has rolled out expanded access to it’s early access beta testing programme, which lets Android app developers target early app users who maybe wanting to try apps that are still in beta.

Gatewood Marketing-Marketing- For the past 22 years we’ve developed a pretty good idea of what it takes to get customers, retain those customers, succeed on the Internet, and have a successful business. Why reinvent the wheel? We’ve already figured it out. We’ve helped many others, and there is an excellent possibility that we can help you too! Contact us today for today your marketing and business development needs. You’ll save yourself a bundle of cash in the process.

Key Activities

What’s the most important things we need to make the company/model work? What do we need to become an expert of?

Astrology & Numerology Programmer

Marketing Spiritual Sky Astrology Software by : Dr. Mitchell E. Gibson Hootsuite social media marketing software

What problem are we solving?

Avoid the pitfalls of marrying or even bring involved with the wrong person.

Saving each individual time, energy & money.

Knowing your destiny or purpose in this life.

Learning the basics of astrology & numerology.

Enhance the quality of your life, and the lives of your loved ones.

Find true love, and discover yourself in your mate.

Learn to properly choose and recognized the qualities you need to identify in your destiny paring mate.

How to maintain your relationship.

Save yourself from unnecessary heart aches.

Lowering the divorce rate.

Value Proposition What I am Building?

Destiny 1 - is a dating app that uses the ancient sciences of astrology and numerology as a algorithms to help you find your mate as well as a new concept in matchmaking called Destiny Paring. Which saves you time, energy and money in the long run. “Destiny 1 not just another dating app but a match made in heaven!

Dr. Mitchell & Kathy Gibson his wife, have a radio show “The Mitch & Kathy Show” that’s in syndication with approximately 2 Million listeners.

Robert Gatewood has a radio show, “The Marketing Pulpit” with a listener ship of 3 thousand plus.

Eargasm Radio Show hosted by Benito Childs with a listener ship of 4000 listeners per week.

None of our competitors are using the concept of declination's & mutable planet aspects. New Advances In Astrology The Magi Society expounded upon several new techniques and terms which have been instrumental in expanding the vistas of astrological research. They were the first researchers to begin use of “declination's” and multiple planet aspects. Therefore, this new and untouched remains a totally uncharted area even for those who are involved in the “new research”. Almost all astrologers use the longitudinal coordinates for the birth chart as the sole measure of planetary movement.

There are however equally valid and immensely mained part of a vast uncharted territory for astrological research. There are to coordinates on any map used for the location of positions, horizontal and vertical. This same principal applies to the stars in the sky. +36The horizontal coordinates are called the longitudes and the vertical coordinates are called the declinations. Longitudes refer to the sign or part of the sky in which a particular planet or star resides at any given time i.e.; Leo, Aries etc.… The signs refer to the horizontal motions which the planets during their trek through the sky.

All the objects in the sky move vertically as well and this vertical movement has powerful astrological significance. The Sun reaches its maximum height in the sky during the summer solstice. It reaches its lowest height in the sky during the winter solstice. This difference in apparent height is caused by the 23.5 degree axis tilt assumed by the Earth as it revolves around the Sun. The midpoint of this 47 degree shift in the Sun’s apparent of motion is called celestial equate. The declination of all the planets is measured as either north or south of this celestial equator. On December 21, the Sun is in 23.4 degrees south declination. At the same time, it is in 0 degrees Capricorn. Astronomical text always carry the vertical and horizontal coordinates for the planets and stars. Astrologers have always maintained that we are influenced by the movements of the planets. It is curious that fully one-half of these movements have been ignored by astrology for 2000 years.

I have found that there is a vast treasure trove of knowledge and untapped data waiting to be mined and analyzed by the evolving research oriented astrological community. The public at large also deserves to be made privy to the fascinating information hidden in this largely unknown sector of their birth charts.

As an extra incentive for investing in us, we will give you first opportunity to Invest in Destiny 1.2 & 1.3 when ready to be released.

“It’s one of the scariest things a person can face, is when they face their destiny.” -Dr. Mitchell E. Gibson

For Who?

Our market are those who use astrology, numerology and dating apps. Specifically focusing on the international market and women worldwide! Destiny 1’s approach to business can be summed up by a simpler belief: To develop a great mobile app that the end user’s will appreciate as being interesting , enjoyable and useful . For attention to strategies that will enable it to generate more income from end users. The company with only listen to the market and to its end users when it comes to development. In this fashion, it will realize revenue from various monetization strategies.

Customer Relations How do we get customers?

We have an fantastic blog that grabs the attention of our market audience. Filled with lots of information on destiny, love, marriage, destiny paring, how to keep and maintain your relationship and so much more. They are encouraged to register and join our blog. Registration to our blog will allow us to capture the email addresses of the users. This will also allow us to market directly to those users. Once they join and become members of our blog from there, they will have full access to all our information and exclusive Facebook page.

The SMM strategy will build a synergy between the product and the platforms where it can be obtained, namely the iTunes App Store, Google Play, Windows Store, BlackBerry World , and any other digital distribution outlets “Destiny 1” can enter. Through the quality of development and keen SMM, the app will stand out in the electronic marketplaces. Once users have experienced the value of the app the strategy will be to monetize. Support for the app in the marketplace via the marketing and distribution strategies will drive potential users knowledge that the app exist. The SMM strategy will be high on engagement; “Destiny 1” will choose the best and most vivid screenshots and apply search engine optimization (SEO) tags to all digital marketing materials. The idea is for the end users to enjoy their visits to the social media profiles, to the Web pages on the mobile marketplaces and to the websites where the app will be actively promoted.

Pay-per-install (PPI) networks help give your app a boost in the early stages of the app’s life. Early attention is vital for an app to gain traction and earn higher rankings. The influx of smartphone and tablet devices has greatly impacted the prominence of mobile ads. In fact, mobile ads are projected to increase 74 percent in 2017 App Recommendation programs are becoming increasingly important as more and more apps hit the market. These programs use advanced algorithms to track user behavior and content consumed to offer the best app recommendations increasing the likelihood of app download. Becoming an advertiser with them will feature your app as a sponsored app on relevant searches.

Robert Gatewood has a radio show, “The Marketing Pulpit” with a listenership of 3 thousand plus.

Eargasm Radio Show hosted by Benito Childs, with a listener ship of 4000 per week.

How do we retain them?

Once we grab the attention of our market audience through the registration of the blob, each member of the blog is sent a personalized welcome email with a direct link to our Facebook page. By becoming a member of our blog, users will receive discounts on products and services, also earn free prizes or getaways by winning contest presented by Destiny 1. The SMM and traditional marketing techniques will give “Destiny 1” the upper hand in terms of being located by end users, and the engagement will ensure that they pay-per -download, install the app on a freemium basis, or engage in one of the other monetization methods of the app. Once the app appeals to end users, they will become loyal customers who are more likely to respond to in-app advertising and in-app purchases.

How do we grow them?

Once the app appeals to end users, they will become loyal customers who are more likely to respond to in-app advertising and in-app purchases Educating the users on the power of the proper matchmaking process called destiny paring. As well as how to keep and maintain a relationship.

Customer Segments

Our customers are those who use; Astrology, Numerology and dating apps Specifically focusing on the international market and women worldwide! Along the streets of Puduchery, Tamil, Nadu and Tripura, you are likely to come across many astrologers. Since these are the parts of India that practice astrology the most. India tops the list of the countries that use astrology in the world. It also holds the top position for astrology related searches.

Key Resources What do we need to run the company

HootSuite - social media software

Financing to build the app App developers TKXEL is a world class app developing company who has worked with such companies as Citi, Vistaprint, Groupon ,Family Dollar and NBC Universal

Spiritual Sky Software by Dr. Mitchell E. Gibson

Gatewood Marketing

Channels How do we get the product to the customer?

Distribution channels: By using social media marketing videos that show a link to our company webpage.

Search Engine optimization

Create a word of mouth marketing campaign and Incentive to share or like our page, through prizes, discounts and giveaways. Simply adding a like, Tweet or share button in our app might not be effective when your looking to grow your social media audience. Every share must be earned. Well provide users with incentives that’ll encourage them to share or perform an action.

Dr.Mitchell & Kathy Gibson his wife, have a radio show “The Mitch & Kathy Show” that’s in syndication with approximately 2 Million listeners.

Robert Gatewood has a radio show, “The Marketing Pulpit” with a listenership of 3 thousand plus.

Eargasm Radio Show hosted by Benito Childs, with a listener ship of 4000 per week.

Email marketing campaign. Exclusive content, discount, rewards, content pack etc.

Cost Structure

Entire cost the most expensive and necessary cost Building the app-

App developer testing and prototype $250,000.00

Computer Equipment $5,000

Furniture and Fixtures $150

Website $7,500 Content IP (video) $5,000

Other Fixed Assets $2,500

Miscellaneous $5,000

Pre-Opening Salaries and Wages $260,000

Prepaid Insurance Premiums $125.00

Legal and Accounting Fees $5, 250

Rent Deposits $5,000

Utility Deposits $500

Supplies $5,000

Advertising & Promotions $218,250

Licenses $1,500

Other Initial Start-Up Cost $550

Research and development $ 10,000

Total… $781,325.00

Revenue Streams

How do we make money?

Monetization will come in the form of advertising at some point.

Freemium limit features of the app until the app is paid for.

Subscription- monetization will take place from users purchasing a subscription to obtain otherwise blocked content.

Merchandising- In app purchasing monetization will take place from users purchasing goods and other services.

What value is the customer paying for?

Get in contact with future partners, friends and lovers.

Find their Destiny Paring Mate/ Life Partner.

Interpersonal connection and communication.

Save, time, energy and money from being with the wrong person.

Finding out if the person they are already in a relationship with is the right one.

Becoming a power couple.

Fulfill life's “Destiny.”

Discovery of one’s destiny and life purpose.

Using Astrology & Numerology to better your life, in all areas.

What amount will they be paying?

( Pricing tactics)

$19.99/ month

1 yr subscription- $99.99

2 yr subscription - $129.99

3 yr subscription- $ 349.99