Merculet uses blockchain technology to transform the relations between consumers, producers, and investors.

It allows users to monetize their attention. Meanwhile, it also helps enterprises grow their businesses by creating a virtuous feedback ecosystem and the redistribution of the trillion-dollar value-driven economy.

Merculet has built an Attention Value Network (token: MVP) to connects both the supply and demand sides of attention.

It consists of three core components: The UAV (User Attention Value) evaluation system, User Attention Token(UAT) as the foundation of attention incentive system and Open Content Platform to solve the problem of attention source.