Rory doesn't seem to understand that the phrase "grow the game" has become a cult-like mantra in golf, evoking the unfulfilled historical promise of "people's champions" like Arnold Palmer, and future visions of poor people flooding municipal golf courses, leaving behind empty ghettos, barrios, and slums. Never mind that actually growing the game in any significant way is an implausible fantasy in 2016. Never mind that golf just witnessed an era dominated by an insanely popular and iconic champion who won at a rate that will probably never be duplicated and also happened to be black—aka the "perfect storm" of broad appeal—and still the game did not grow. Never mind that golf's two defining traits are that it costs lots of time and money in an age when young Americans have less of both, and depleted attention spans. Never mind that Olympic golf has become an embarrassing farce and is going to be euthanized by the IOC in 2017 and would have succumbed to that same fate even if Rory went to Rio, shot four straight 59s, cured Zika and revealed himself as the living embodiment of the Christ the Redeemer statue overlooking the city.