Call me a bad person and shoot me, but what I found today affords me some true Schadenfreude. Here’s the traffic at HuffPost over the last six months as reported by SimilarWeb.

It looks as if views (monthly ones?) have dropped from 120 million to about 12 million, a decrease of about 90%, and the average time spent on the site is a scant 47 seconds. I guess people have gotten tired of their opinions masquerading as news, ads masquerading as news, and their effusive love of Chrissie Teigen, the Royals, Samantha Bee, AOC, and the site’s relentless obsession with identity politics and ideological purity.

Does this mean that Social Justice Warriorism is dead? I doubt it, but maybe people are sick a purely one-sided view of politics. HuffPo, after all, is the Breitbart of the Left.

Read and grin:



Desperate to retain readers and clicks, the site has started a new feature, HuffPost Plus, where you pay good money but get nothing except special newsletters. Nobody’s been fooled by this, judging from the vitriolic reader comments when the “offer” was first made.

Yes, I’m a bad person. As Hitchens said of Jerry Falwell, if you gave them an enema they could be buried in a matchbox.