Advertisement Mass. swimsuit designer draws outrage for Amy Schumer cover comment Share Shares Copy Link Copy

A Massachusetts swimwear designer is drawing the attention of people on social media after comments she made on a Instagram post about an issue of InStyle featuring Amy Schumer on the cover.The magazine posted a photo of its May "beauty issue" cover, which features Schumer in a white Ralph Lauren one-piece.One of the first posts came from a South Shore swimwear brand run by designer Dana Duggan. "Come on now!" Duggan wrote. "You could not find anyone better for this cover? Not everyone should be in a swimsuit."The comment immediately proved controversial.Duggan said she stands by her opinion of the cover photo. "I can have my opinion and you can have yours," she wrote in a response. "It's called Freedom of Speech. I'm not judging. Just stating my opinion."Others seized on her comments, questioning if it was the appropriate way to market her business. "Is this really the brand you wish to portray?," Haylie Snipes commented. "Your target demographic is women. And even though you may not cater to a plus size market, your market more than likely still will not support you if you continue to publish shameful opinions. Freedom of speech at the risk of sacrificing your brand?"In an interview with WCVB, Duggan, the owner of South Shore Swimwear, said not every body type is cut out to be a cover girl, much less a swimsuit cover girl."I didn’t go out of my way to slam Amy Schumer," Duggan said. "I was simply saying it was a beauty issue. They couldn’t have found someone else? Think of all the most beautiful women."Duggan's Facebook page for her store describes it as a manufacturer and retailer of luxury swimwear and skate wear that offers custom-made services and ready-to-wear outfits by appointment only."I don't hire plus-sized models," Duggan said. "That's not the aesthetic I'm looking for.""At some point, the allure of fashion magazines went out the window when the went awry and everybody gets a trophy and everyone deserves to be on the cover," she added. Duggan said she's not bullying anybody and not fat shaming anybody. "Myself, I’m a size 14, but I’m also not on the cover of a fashion magazine in a swimsuit."