Five-time NBA champion Kobe Bryant told CNBC on Monday he'd rather be remembered for his role in jump-starting tech companies than his skills on the court.

Bryant has been investing alongside entrepreneur and former Web.com CEO Jeff Stibel for a number of years, but the pair made their partnership a more formal affair on Monday by announcing they are launching a $100 million investment fund called Bryant Stibel. It's focused on funding technology, media, and data companies.

"Playing basketball, the focus is always on winning. Winning championships, winning championships, winning championships. Now, championships come and go. There's going to be another team that wins another championship, another player that wins another MVP award." Bryant told CNBC's "Squawk on the Street."

"But if you really want to create something that last generations, you have to help inspire the next generation, and they create something great, and then that generation will inspire the one behind them, right? And that's when you create something forever. And that's what's most beautiful," he said.