I find it interesting that there aren’t many major film directors posting videography content on social media. By that I mean, content that they have filmed and hand-crafted as if they were practicing videographers. One reason may be that a lot of filmmakers believe there’s a mystique behind their work. I.e — Once the ‘normal folk’ get a glimpse behind the curtain, the magic show is over.

They only want to reveal their magic trick at the opportune moment, such as the release of the film itself.

Another reason could be that there is a stigma around videography — that it is somehow subpar to filmmaking — when in reality both practices align in more ways than one.

Or finally… Just too fucking busy.

That’s not to say that filmmaking, with its many departments and enormous budgets, are in some way glorified examples of videography. I’m simply alluding to the concept that both practices align in their goal of achieving visual entertainment.

Why I think it’s interesting is because I believe it would be in the director’s interest to practice their craft regularly and hone it in front of their target audience. Even at a micro scale.

It should have an advantageous outcome as it would display regular engagement with an audience who would reward them with continued loyalty towards their upcoming film releases.

In theory, it would also help them perfect their craft.

Sacrificing the ‘mystique’ behind their work would only enhance their reputation amongst those they seek to serve.

I would find it fascinating to see the daily videography work of Martin Scorsese on the streets of New York City. I would still reward him with my attention upon the release of his films and not begrudge his status as a living legend engaging in the art and craft of videography.

I’m not saying Scorsese is someone who needs to perfect his craft, but I think regularly engaging with your audience — whether you’re working on a big budget or on a daily vlog — Pushes the filmmaker to constantly think of the work and the craft.

In theory, to discover new shots and new ways of looking at a scene through a lens on a daily basis rather than on a project by project basis.

It also has the added benefit of regular audience engagement.

I’m sure artists like Scorsese receive their creative stimulus through other means. I may be selfish in my wish for more content from these filmmakers, but the curiosity around this has continued for me.

Videography is the perfect blend of art, commerce, community engagement, promotion, and practice.

If applied to the production of a feature film, I think the outcome would have self-fulfilling benefits.