Thousands are expected to take part in the 'Big Ride' on Saturday 28 April, when people join together in central London for a fun event with a serious message: the city needs safer streets for cycling.

This fully marshalled family-friendly bike ride takes place just days before the mayoral election, and will follow a four-mile traffic-free route through central London.

LCC's chief executive Ashok Sinha said, "The Big Ride is our best chance to show the next mayor we're serious about redesigning our streets to make them safer for everyone.

"Some of the mayoral manifestos show very weak commitments to cycling, so every person who comes to the Big Ride can help push safer cycling up the next mayoral agenda.

"Please come and bring your friends and family to this fabulous day out with a purpose."

Around 40 guided rides will bring people to the event from all over Greater London.

Participants are being encouraged to dress themselves and their bikes in red and white (the campaign colours), and to bring music, bells and whistles to create a carnival atmosphere.

The ride meets on Park Lane at 11am, and will pass many of London's most famous landmarks - Hyde Park Corner, Piccadilly Circus, Trafalagar Square and Parliament Square - before ending on the Victoria Embankment at 2pm.

Cyclists in Edinburgh have chosen to do a 'Ride to Parliament' on the same day, and cycling events in Rome and Paris are also planned.

The Big Ride supports LCC's 'Love London, Go Dutch' campaign, launched in February, calling on the mayoral candidates to make our streets as safe and inviting for cycling as they are in Holland.

Ride details

Follow the link for ride details:

Map, including Cycle Hire, toilets and bike repair shops

Journey planner and train information

38 guided feeder rides times and locations

How to spread the word about the ride

Photo competition to win an £800 Brompton

www.lcc.org.uk/big-ride