I had an inner battle with myself about whether the first article I wrote should be an article “complaining” about design trends (but obviously the side that won was the side that didn’t mind).

Okay back to the real reason you are here – to figure out what the heck that title means. There is a trend in web design with designers using Google’s Material Design with a floating action button, but using it incorrectly. In case you aren’t familiar with what a floating action button is, Google’s guidelines explicitly say “Usage: Only one floating action button is recommended per screen to represent the most common action.”

Herein lies my issue with this trend: this button is supposed to represent the most common action on your site. So following that logic, when you make the floating action button “Contact Us” or “Help” you are alluding to users “Don’t bother using our site, you won’t be able to figure it out, we didn’t do a very good job designing. Go ahead and contact us.”