In an age where “Instagram influencer” is a real (and lucrative!) career, anything goes. Sophie Turner, who plays Sansa Stark on Game of Thrones, is quickly learning that social media also has an effect on the audition process. In a candid interview with Porter magazine, the actress reveals that her massive following landed her an acting job over an artist she considers “far better” than herself.

“I auditioned for a project and it was between me and another girl who is a far better actress than I am, far better, but I had the followers, so I got the job,” Turner told Porter, per The Telegraph. “It’s not right, but it is part of the movie industry now.”

Turner stopped short of naming the actress or the film, to the disappointment of gossip-attuned ears. She could potentially be talking about her role as Jean Grey in the X-Men series, or her roles in a handful of upcoming films like the dramedy Time Freak, the thriller Huntsville, or the anthology Berlin, I Love You. We’ll never know, but Turner always will—and so will the mysterious performer she bested. But Turner shouldn’t be so hard on herself! Her performance as Sansa is a constant delight, and she’s a true fan favorite, which is really saying something when a show’s ensemble cast is big enough to fill a small nation. There, there, young Starkling.

Turner’s bluntness on this topic is a fascinating acknowledgement of the status social media now has in Hollywood’s ecosystem. It’s a no-brainer to assume a Game of Thrones star is going to have more sway over a producer than an actor who isn’t attached to the hottest show on TV. Throw in millions of social-media fans—Turner has 5.4 million Instagram followers, 1.3 million Twitter followers, and 2 million Facebook fans—and the fight is even more off-balance. In the mind of an exec, that’s an irresistibly targeted, ready-made audience for any movie promotion Turner posts online.

Social-media cachet is vital to pretty much every star in the industry, except those rarified A-listers who are permitted to elide the online world. It’s why Kevin Hart, who has tens of millions of social followers, charges studios every time they ask him to promote his own movies on his social pages, and why stars like Dwayne Johnson and Vin Diesel get to debut trailers for their films exclusively on their own Facebook pages. In an industry where big-budget movies are anything but a safe bet and everyone is competing to get their content to the increasingly distracted masses, a strong social following is the easiest way to make sure advertising gets across to all the right fans. Apologies to that actress who went up against Turner. She never really stood a chance.