It's what happens when you get a high profile endorsement. You tout it. You let people know that this person likes you and not your opponent.

So when Colin Powell announced his support for Barack Obama, the Obama campaign touted it.

Likewise, when Dick Cheney announced his support for John McCain, the Obama campaign touted it.

Bipartisan Obama

What, is the Democratic nominee so incredibly bipartisan that he'll put out a press release for both his endorsements and McCain's?

Apparently so. Talk about unselfish.

Obama congratulates McCain

Vice President Cheney was in Laramie, Wyoming over the weekend (where his approval rating is still above freezing) stumping for Republican candidates when he announced his support for McCain.

The ever-alert Obama campaign took those remarks and pieced together a brand new commercial this morning.

"Wanted to make sure you caught our delightful new ad starring the vice president," emailed Obama spokesman Bill Burton.

Musical

Different musical selections accompany video of the the high-profile endorsements both candidates have received.

Majestic sounding french horns sound as the announcer says, "Barack Obama, endorsed by Warren Buffet and Colin Powell."

Frantic 1950's-like alien invaders attack Earth music underscore a sped-up video of John McCain hyper-blinking with the announcer stating, "And John McCain's latest endorsement?"

Cartoonish music is served up with a video of the Vice President announcing, "I'm delighted to support John McCain and I'm pleased he's chosen a running mate with executive talent, toughness and commonsense, our next vice president, Sarah Palin."

"And boy did McCain earn it," the announcer dryly ads. "He voted with Bush and Cheney 90 percent of the time ... and that's not the change we need."

Bipartisan McCain

But the always bipartisan McCain team apparently wanted to share the endorsement of Cheney reminding voters that Obama and Cheney aren't just family but -- get this -- are cut from the same political cloth.

“Barack Obama and Dick Cheney aren't just cousins, they’ve shared support for the Bush energy policy and the out-of-control spending that John McCain has fought to oppose," said McCain spokesman Tucker Bounds.

Watch Obama's new commercial here.