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US election candidate Bernie Sanders has released a powerful new ad - and it's reduced some viewers to tears.

The clip features a young black mother, explaining about how she teaches her daughter that although the time of Martin Luther King and Rosa Parks was many years ago, the struggle for equal rights in America is not over.

And the woman has good reason to make her daughter aware - but we recommend you watch the video before we give it away.

The woman in the beautifully shot video is revealed to be Erica Garner, the daughter of Eric Garner - one of the men whose death in police custody helped sparked the Black Lives Matter movement.

Mr Garner’s death was captured on video in July 2014 on Staten Island, New York as he was being arrested on suspicion of selling loose cigarettes.

The 43-year-old was confronted by police who placed him in a fatal chokehold.

He was initially approached by cop Justin Damico but when Mr Garner said he was tired of being harassed and that he was not selling cigarettes, officers moved in to arrest him.

As the men struggled Pantaleo, 29, placed Mr Garner in a choke hold from which he died minutes later.

But after viewing the footage and hearing from witnesses, jurors deliberated for less than a day before deciding that there was not enough evidence to bring charges.

Pantaleo may still face internal disciplinary and federal charges however.

Another officer was later cleared by a grand jury of killing Mr Garner.

His death added to tensions between police and the African-American community rising as many thought he had been targeted due to the colour of his skin.

Several unarmed black men including teenager Michael Brown and Freddie Gray were also killed by police.

Erica gives her heart-wrenching account of seeing footage of her father's death.

She said: "I was able to see my dad die on national TV. They don’t know what they took from us. He wasn’t just someone that no one cared for him, or no one loved him; he was loved dearly."

At the end of the stirring clip, Erica says: "I think we need to believe in a leader like Bernie Sanders. People are dying. This is real.

"We need a president that will talk about it. Bernie is a protester. He's not scared to go up against the criminal justice system. He is not scared."

In less than 24 hours, the video has been watched more than 55,000 times on YouTube.