"The publishers are obviously enhancing the value and integrity of Facebook through their news and content but are not being adequately rewarded for those services," Murdoch said in a statement. "Carriage payments would have a minor impact on Facebook's profits but a major impact on the prospects for publishers and journalists."

Murdoch feels that subscription models and Facebook's current tweaks are inadequate to solve the problem on a commercial, social and journalistic level. "We will closely follow the latest shift in Facebook's strategy," Murdoch said, "and I have no doubt that Mark Zuckerberg is a sincere person, but there is still a serious lack of transparency that should concern publishers and those wary of political bias at these powerful platforms."