Chinese President Xi Jinping (R) shakes hand with British Prime Minister Theresa May (L) before their meeting in Hangzhou, China during the 11th G20 Leaders Summit.

British Prime Minister Theresa May landed on Wednesday in China, where she will be seeking a free trade agreement ahead of the U.K. exiting the European Union trade bloc.

Beijing knows that, and Chinese leaders are thought to be looking for something themselves: an endorsement of President Xi Jinping's pet project, the Belt and Road Initiative.

May, for her part, said the project has a lot of potential, but cautioned that the initiative had to be carried out in the proper way, Reuters reported.

"What I would like to see is ensuring that we have transparency and international standards being adhered to, and I will be discussing that with my Chinese interlocutors," May said.

A spokesman for the prime minister's office declined to comment on whether May would endorse the Belt and Road plan, the Financial Times reported.

The British reticence over the Belt and Road Initiative stems from Western concerns about Chinese firms dominating a widening swath of the globe, said Rajiv Biswas, Asia Pacific chief economist at IHS Markit.

The Belt and Road Initiative aims to connect Asia, Europe, the Middle East and Africa with a vast logistics and transport network, using roads, ports, railway tracks, pipelines, airports, transnational electric grids and even fiber optic lines. The plan, which continues to evolve, at one point included 65 countries, which together accounted for one-third of global GDP and 60 percent of the world's population, or 4.5 billion people, according to Oxford Economics.

It's all part of Beijing's push to increase global clout — building modern infrastructure can attract more investment and trade along the route. The policy could also boost the domestic economy with demand abroad, and might soak up some of the overcapacity in China's industrial sector.

May's reservations about the Belt and Road project are notable since China launched its first freight service by train to the U.K. in 2017.

The service runs from the Chinese city of Yiwu, in the country's eastern Zhejiang province, to Barking in London. The journey takes 18 days.

With that, the U.K. can already claim to be at the far end of the Belt and Road route, Nicholas Holt, the Asia Pacific head of research at real estate agency Knight Frank, told CNBC.

China has been pushing hard ahead of May's visit to sell the Belt and Road project to the British with the Chinese envoy to the U.K. touting a new "Golden Era" for two countries.

That phrase was used during Xi's high-profile visit to the U.K. in 2015.

The relationship between the two naitons, however, is seen to have cooled after May's government ordered a review of a Chinese investment in a nuclear power plant in 2016.