







Google is like an all-around gymnast who shows up on almost every category competition: starting from search engine, advertising, media, mobile and now music? I found a couple of basic comparison information that I think would be useful to gauge how the battle between Spotify and Google Play Music will play in the coming months. So far it looks pretty even as far as the price is concerned, although Spotify may have a leg up since it has all the first market entry advantage (experience and market share). Users who already have accounts setup with Spotify may be deterred from switching to a new platform if they don’t see a strong enough incentive. Plus Spotify has social integration feature that Google Play Music is lacking.





Long tail model?

"80% of everything available in digital download stores has never been bought by anyone" which is comparable to the fact that people actually stream 80% of the company's music. Source: Tech Radar









Who is your competition? Price wars?

While Google Music was previously just a competitor to Apple's iTunes and Amazon's music store, All Access makes it more akin to Spotify and Radio.

Spotify has three tiers of service: a free version with ads, a $4.99 a month version with no ads that plays only on the computer, and the premium $9.99 subscription that's ad free on computers and smartphones. Google Music All Access charges $9.99 subscription, and offers no free version.

Both services have a 30-day free trial to let users browse the selection and fall in love with the service. Check out this article for a more comprehensive comparison from music selection, platforms to social integration. Source: Tech Radar





How much do artists get paid from this kind of music deal?

Stakeholders also play a very important role in determining the success of an organization. I found the below page off of Spotify page that talks about how much Spotify is benefiting artist and the music industry in general as it tries to cater to the ever evolving listening habits of today's music fans.







