Australia’s ANZ bank has given dozens of its ATMs a gay makeover for Sydney’s Mardi Gras festival – with withdrawal fees from non-ANZ customers from these ‘GAYTMs’ to be donated to an LGBTI youth support charity.

The fee for using a non-ANZ card at an ANZ ATM is $2.00 and those fees will be donated to LGBTI youth charity Twenty10 for the period of the bank’s GAYTM campaign.

The campaign is running from 22 February to 5 March in 2014.

‘Building a culture of respect and inclusion is important to our staff, our customers and the communities that we live and work in,’ ANZ Managing Director, Retail Distribution Mark Hand said of the bank’s relationship with the festival.

‘Mardi Gras has become one of ANZ’s most important diversity initiatives and we’re pleased to continue our support of Sydney Gay and Lesbian Mardi Gras. Our participation as the inaugural Principal Partner is a further example of our efforts to support and celebrate diversity.’

ANZ will also once again have a major float in the Parade featuring more than 100 ANZ staff from across Australia.

The Sydney Gay and Lesbian Mardi Gras is recognized world-wide as one of Australia’s most iconic events, attracting thousands participants and spectators, and generating $30m for the NSW economy.

GSN is a proud supporter of the 2014 Sydney Gay and Lesbian Mardi Gras Festival for the second year running as its Global News Supporter

Watch how the GAYTMs were created below