Middle Eastern esports organisation NASR eSports has partnered with esports merchandising company We Are Nations.

This deal will see We Are Nations create new team uniforms, casual apparel, and accessories for NASR eSports.

Luciano Rahal, General Manager of NASR eSports touched on the deal: “We have a commitment to our players and fans alike to deliver the best products out there and we strongly believe that this partnership is the right step into securing such commitment.”

Fans and supporters of the organisation will be able to purchase the new merchandise and clothing through a new, branded online store, as well as regional retail outlets and at esports events.

Patrick Mahoney, CEO of We Are Nations also discussed the partnership: “We are thrilled to be working with NASR eSports, a leading and true pioneer of eSports in the Middle East. We Are Nations has made a commitment to a total global presence, and we look forward to working with Luciano and his team to develop their merchandising program with them both at home and abroad.”

NASR eSports competes in titles such as FIFA 18, Call of Duty, Street Fighter V, Counter-Strike: Global Offensive, League of Legends, and Injustice 2. The organisation announced a partnership with Turtle Beach on July 13th, and is also partnered with streaming platform Twitch, energy drinks brand Red Bull, and accessory manufacturer Hori.

Esports Insider says: The Middle East is a region that’s quiet in the esports industry when compared to others, so it’s encouraging to see yet another company wanting to support one of the most prominent organisations in that scene.

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