fuboTV, a self-described “sports-first” virtual MVPD, said it is entering the TV Everywhere game by providing access to authenticated content from beIN Sports.

That access, enabled by TVE authentication technology from Adobe, enables fuboTV subscribers to login to beIN Sports’s TVE apps (iOS and Android) and beIN Sports Connect web site, which deliver beIN’s two linear channels, as well as digital only-channels. Other MVPDs with TVE rights for beIN Sports include AT&T U-verse and DirecTV, Atlantic Broadband, Dish Network, Time Warner Cable, Bright House Networks, Cablevision Systems, Verizon FiOS, Cox Communications, and RCN, among others.

"We continue to make good on our promise to customers to provide the ultimate sports experience. By being able to use their fuboTV credentials to log in to the beIN SPORTS TV Everywhere app, hundreds of thousands of fans are being provided an opportunity to connect with their favorite teams on a weekly basis, throughout each season," David Gandler, co-founder and CEO of fuboTV, said in a statement.

fuboTV, which recently landed a $15 million Series B round led by Sky and 21st Century Fox, said it now has more than 50,000 subscribers.

The millennials-focused fuboTV service starts at $9.99 per month and offers live sporting events via distribution deals with partners that, in addition to beIN Sports, includes GolTV, Univision Deportes and Benfica TV. It recently announced distribution deals with Univision Communications, Pivot and Revolt Media & TV that brought on an additional 15 networks to fuboTV’s lineup.