Top Digital Marketing Courses in Mumbai

The popularity of digital marketing has increased exponentially in the past few years. Every business is looking for online marketers. There are agencies that claim to do internet marketing for you and there are institutes that offer digital marketing courses. But what exactly is Digital Marketing?

Simply put, Digital Marketing is the promotion of products or services using digital technologies. If you want to showcase some products or services to the people on their mobile phones, tablets, laptops or computers then you do digital marketing.

Today, most of your customers are online. They are spending time on social media, staying updated on blogs and news sites, and searching on search engines when they have a need.

Digital marketing puts you on those same channels on which your potential customers are. It allows your best prospects to discover your brand, know your brand, and engage with your brand to learn more about your products or services.

Why Should You Care About It?

The digital world keeps evolving continuously. It integrates even more into our society with each passing year.

There are more than 400 million active internet users in India. With the proliferation of internet services in newer areas and easy access to internet-enabled devices, this number is definitely going to grow. By 2023, more than 600 million people are expected to be online. This means that there is a huge opportunity to reach out to these people and target them with advertisements.

For brands and businesses looking to attract customers in this competitive digital world, knowing digital marketing is the key to success. This means that each business needs professionals who know how to do e-marketing.

If you want to be this professional, it is time you learn Digital marketing.

Best Digital Marketing Courses in Mumbai

If you want to do an internet marketing course in Mumbai, you are in luck! There are some amazing institutes that offer digital marketing training.

Here is our updated list of the best Digital Marketing institutes in Mumbai:

About

IIDE is one of the premier institutes that offer the best-in-class Digital Marketing training in Mumbai. They have a comprehensive course that includes everything that a digital marketer requires. This course is designed to assist freshers get a detailed understanding of the field and to help working professionals upskill themselves to get better designations or salaries at their job.

IIDE has built an ecosystem that not only educates but also empowers the learners with relevant skills to reach the vision of transforming the nation into a digital space. Through their digital marketing course, they want to bridge the gap for the need of this skill in the industry and ensure that their students are able to grasp all the new opportunities coming their way.

Course

Their course is structured in two parts: The executive skills and Managerial skills. Both are equally important for being a successful online marketer.

The first part aims to teach the students execution related skills. These skills form the core part of online marketing. If anyone wants to be a good e-marketer, they need to be well versed in the actual execution of marketing campaigns through online platforms. IIDE teaches 16+ executive skills:

Introduction to Digital Marketing

Website Planning and creation

Search Engine Optimization

Search Engine Marketing

Social Media Marketing

Web Analytics

Email Marketing

Remarketing

Content Strategy Creation

Media Planning

Mobile Marketing

E-commerce Management

Online Reputation Management

Design Essentials

Influencer Management

Adsense, Blogging and Affiliate Marketing

The second part deals with the Managerial Skills. These skills are required to ensure that you can work well with your clients. IIDE is the only institute that includes trips to Digital Marketing Agencies as a part of their course. The students get to spend time with professionals who are currently working in this field. They get amazing insights and an experience of the agency life. This gives the students a unique perspective how the industry actually works. The Managerial skills that IIDE teaches, include:

Introduction to Agency

Client Briefing

The Art of Pitching

Creating a client-oriented strategy

Campaign Creation for the client

Reporting Evaluation.

The classes for this course are held on weekdays and weekends both. This way, college students as well as working professionals can attend them.

They also offer 3 online courses on Udemy. You can check them out here.

Faculty

Their faculty involves senior level industry professionals with vast experience in the field of online marketing. They are thought leaders, SEO experts, PPC managers, CEO’s and founders of various companies which have been thriving in the digitized world. They come and teach the modules that they are proficient in. This ensures that the students get to learn from people who are actually working in the field.

Reviews

You can check out all the reviews here.

Most of the reviews are positive. No wonder this is the most popular online marketing institute on our list.

Pros:

Their digital marketing training aims to provide education in a way that knowledge learned from the classes can be used on various live projects.

They give 100% placement assistance. Their placement partners are well established companies like Social Kinnect, Schbang, Social Beat, Mumbai Foodie, etc. This ensures that the students have a great start to their career.

Their digital marketing training focuses on providing education in such a way that knowledge learned in the classroom can be applied to various live projects, which makes sure that students are aware of the practical use of all the platforms they teach.

This digital marketing course is perfect for people who are interested to join India’s digital revolution. It will not only give you the skills you need as a professional, but also help you understand the digital world in a different light.

Location

They have 3 centers in Mumbai.

IIDE Campus, Andheri

IIDE Campus, 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Vijaya Bank, Near Andheri Station, Andheri West, Mumbai – 400058

IIDE Campus, Churchgate

Ground Floor, Jai Hind College, A Rd, Churchgate, Mumbai, Maharashtra 400020

IIDE Campus, Mulund

2nd floor. Flora point, near Mulund College, Ashok Nagar Above Shubham Hotel, Mulund West, Mumbai, Maharashtra 400080

Contact Details

Andheri: 9619958615

Churchgate: 7710002589

Mulund: 9920067428

2. DMTI

About

The world of Digital is very fast paced. From ever changing algorithms across various social media platforms to the changing ecosystems in IoT, Chatbots and Virtual Reality to challenges in advertising, targeting the right audience and selecting the right platforms- it has never been more difficult for marketers.

This is why DMTI offers a Digital Marketing course that can help people figure out the best way for all this.

DMTI courses are structured in a way that anyone who wants to become an e-marketer can benefit from it. Every DMTI program is designed and delivered by expert marketers, who know what it takes to succeed at the job.

Course

With their courses you

Learn the main concepts, theories, Digital Marketing approaches, and their relationship to traditional marketing

Learn some insights that drive consumer behavior in a digital economy

Develop relevant skills to get the most conversions from data-driven marketing, including critical analysis and problem-solving

Plan and implement Digital Marketing strategies for your company, taking into account the budgetary constraints

Get a significant advantage the international and domestic marketplace

Increase your company’s capacity to test and measure different channels of marketing and evaluating ROI from them

Get a certifications of Google AdWords, Facebook BluePrint, Twitter Flight School, Email Marketing, HubSpot, and Google Analytics

They offer full-time programs and part-time programs.

The full-time courses include:

Post-graduate program in Digital Marketing

Advanced Program in Digital Marketing.

Their part-time courses include:

Certificate courses in Search Engine Marketing, Digital Media Marketing, Social Media Marketing, and Search Engine Optimization.

Reviews

You can check all their reviews here.

Location

7th Floor, Crystal Plaza, CST Road, Kolivery Village, Vidya Nagari, Kalina, Santacruz East, Mumbai, Maharashtra 400098

Contact details

9930925822

99307 41822

3. Edupristine

About

EduPristine has been giving Digital Marketing courses for a long time. They have built a strong online platform and network of classrooms across India and offer self-paced learning, online learning and classroom mode of learning to students.

Their program gives you end-to-end career support, right from skill-based training to Placement assistance.

Course

They have a 150+ hours e-marketing program. It covers theory as well as practical. The program provides hands-on exposure to 40+ Industry Must-Know tools.

They provide both, offline classroom training and live virtual training. You can choose any of them as per your comfort.

Their course includes:

Search Engine Marketing

Search Engine Optimisation

Social Media Marketing

Email Marketing

Email Automation

Web analytics

Content Marketing

Conversion Rate Optimisation

Soft Skill Training

Reviews

You can check all the reviews here.

Location

702, Raaj Chambers, 7th Floor, Near Andheri Subway, Old Nagardas Rd, Andheri East, Mumbai, Maharashtra 400069

Contact details

8828322444

4. LIPS India

About

LIPS is another training institute that offers great courses. Their Digital Marketing Course is an initiative by a group of experienced professionals from IIM, IIT and other companies that have worked in the field. The idea behind this course is to bridge the gap between our prevalent education system and the changing business landscape.

Their course is structured in a way that makes students industry ready as soon as they finish their training.

They are also the only institute that allows its students to spend over 60k per month on Google Ads and Social Media Ads so that they get an understanding of how live campaigns are actually run.

Course

They offer the following courses:

E-Commerce course- Content Management

Digital Marketing Course

Google Adwords Training

Advance SEO Course

Social Media Marketing Course

Reviews

You can check all the reviews here.

Faculty

Location

They have 3 centers in Mumbai.

LIPS Andheri Campus

417, Pearl Plaza (Fourth Floor), Opposite Andheri West Station, Next to New McDonald’s. Andheri West, Mumbai 400058

LIPS Borivali Campus

3/A, Vrindavan Building, Gr. Floor, Umeda Ashram Road Behind Pantaloons, Borivali West, Mumbai, Maharashtra 400092

LIPS Thane Campus

FCS LLP, 3rd Floor, Malhar Building, Above Capital First, Opp. Gaondevi Mandir, Gokhale Rd, Naupada, Thane West, Thane, Maharashtra 400602

Contact details

Andheri: 9833201820

Borivali: 9833201820

Thane: 9833201820

5. Proideators

About

They have launched their course with the motive of bridging the gap between the education that is provided in the colleges and the skills required by today’s businesses. Their course can be used to learn the relevant skills necessary to market any business online.

Course

Their course includes the following topics.

Website/Blog Development

E-commerce website development

SEO

Google Adwords

Social Media Marketing

Google Tag Manager

Remarketing and Retargeting

Affiliate Marketing

Email Marketing

YouTube Marketing

Whatsapp Marketing

Reviews

You can check all the reviews here.

Location

They have 4 centers in Mumbai.

Proideators Kharghar Campus

Office 117, Grow More Tower, Sector 2, Kharghar, Navi Mumbai – 410210, Near Glomax Mall

Proideators Borivali Campus

Unit No-11, Chaphekar Wadi, Near Sheth GH High School, Borivali East, Mumbai, Maharashtra 400066

Proideators Chembur Campus

Neelkanth Commercial Complex, Basement, Office No 4, NG Acharya Marg, Chembur Station East, Mumbai-400 071

Proideators Andheri Campus

147, Sagar Pallazio, Sakinaka Junction, Andheri East, Mumbai, Maharashtra 400072

Contact Details

Kharghar: 8070080999

Borivali: 8070080999

Chembur: 8070080999

Andheri: 8070080999

6. Optron Academy

About

Optron Academy has more than 10 years of experience in teaching students, entrepreneurs and working professionals in technical and digital skills.

They offer a world-class online marketing course with live projects. They provide hands-on training, interactive lessons, and placement assistance.

Course

Their course includes

SEO

SMO

SMM

SEM

PPC Google AdWords

Google Analytics

Lead generation

Content writing

Email marketing

Reviews

You can check the reviews here.

Faculty

Location

217, Accord Classic, Station Road, Goregaon East, Mumbai, 400063

Contact Details

9821472185

7. Freelancers Academy

About

Freelancer’s Academy is another good name in the field of Digital Marketing Training. They ensure that they get professional teachers from the Industry to conduct the classes. What makes them unique is that they are not a traditional training setup. They are a Digital Marketing Agency that provides training to the students. They give their learners exposure to live dashboards of their clients. When the students complete their learning, they are made to work on our live project under the guidance of a mentor.

They claim to give their students access to live dashboards of their clients. They feel that is the best way to train students and give them experience in Digital Marketing.

They offer both, online courses and offline classroom training.

Course

Their course includes:

Search Engine Optimization

Search Engine Marketing

WordPress

Social Media Marketing

Display Advertising

Google Analytics

Online Reputation Management

Mobile Marketing

Content Marketing

App Store Optimisation

LinkedIn Marketing

Twitter Marketing

Social Media Automation

Email Marketing

Reviews

You can check all the reviews here.

Location

They have 3 centers in Mumbai.

Freelancers Academy Navi Mumbai Campus

602, 6th floor, Devavrata Bldg. Plot no. 23, near HDFC Bank, above Babubhai Jagjivandas, Sector 17, Vashi. Navi Mumbai 400703.

Freelancers Academy Andheri Campus

Shop No 5 , Corporate Point, Makwana Rd, Gamdevi, Marol, Andheri East, Mumbai, Maharashtra 400059

Freelancers Academy Thane Campus

101, Shreejee Ashish Society, Lohar Ali Rd, next to Bhanushali hospital, Thane West, Maharashtra, 400601

Contact Details

9082006765

9819607019

2241270531

8. Operating Media

About

Everyone needs to be updated about the latest technologies in this fast paced technical world. Keeping that in mind, Operating Media has created a course that would benefit everyone to upgrade their online marketing knowledge.

They train students on each and every part of digital marketing including search engine marketing, marketing on social media, mobile marketing, and much more. By the end of the course, students are able to create their own website, improve organic rankings of sites and handle paid ads on search engines and social media. Students are also equipped to work with various tools and platforms like facebook, twitter, youtube, LinkedIn and are well versed with using tools like Google Analytics, Google Search Console, etc.

Course

They offer an Advanced Diploma in Digital Marketing. This includes:

Creating WordPress websites

Creating Ads

Setting up campaigns

Affiliate Marketing

PPC reporting

Mobile Marketing

Google Adsense

Email Development

Social Media Marketing

Facebook Marketing

Off Page Optimisation

On Page Optimisation

Twitter Promotions

SEO Tools

Web Analytics

Reviews

You can check their reviews here.

Faculty

Location

They have 3 centers in Mumbai

Operating Media Andheri Campus

B-1, Shruti Sagar, Old Police Lane, Opposite Bus Depot, Andheri (E), Mumbai – 400069

Operating Media Borivali Campus

C-111, New Delite Society, Chandavarkar Lane, Near Rajmahal Hotel, Borivali (W), Mumbai – 400092

Operating Media Thane Campus

318, Anant Laxmi Chambers, Opp. Waman Hari Pethe, B Cabin, Naupada, Thane (W) – 400602

Contact Details

Andheri: 9319977749

Borivali: 9319977749

Thane: 9319977749

9. Learning Catalyst

About

With branches across 8 cities, Learning Catalyst has a comprehensive course that trains the students in digital marketing skills.

Course

The topics that are included in their course are:

Internet Marketing: Evolution, benefits and potential

The role that is played by Internet Marketing in the advertising world and how does it compare to other forms of advertising.

Competition Analysis

Studying competitor websites to understand the strategies they follow.

SEO Tools and technical problems

Webmaster tools and basic tech issues that crop up while doing SEO.

Basics of Google Ads

Why is Google Ads is so effective for SEM? How to set up accounts, campaigns, ad groups and assign budgets. Tips to work on keywords, ads and landing pages

Introduction to Analytics

Importance of the website analytics, its function and the working of various analytical tools.

Optimizing the website for search engines

Evaluating websites for their SEO friendliness. The Marketing strategy and keyword research Tactics in On page and Off Page optimization.

Analyzing Google Analytics Reports

Analyzing and interpreting essential website metrics. Analyzing and understanding different digital marketing campaigns. Recommending Website optimization actions.

Integrated campaign thinking and planning

Putting all the tactics together to solve problems for various clients

Optimizing the Google Ads Account

Elements of Quality Score and how they are linked with each other. Allocation of budgets between search and display campaigns. Tracking campaign performance and optimizing the campaigns.

Understanding Search Engines

How crawlers work to index the web-pages and rank them. HTML and Tags that can be used to optimize web pages for search engines.

SMM

Deep dive into social media platforms like Facebook, Twitter, LinkedIn, Youtube and Pinterest

Basics of Paid Search

Scenarios where Paid Search is effective.Basics of targeting using searches, keywords and Landing Pages. Basics of Bidding.

Keyword Research

How to do comprehensive keyword research, Keyword match types and making a campaign structure

Social Media Optimization: History, Benefits and Potential

Understanding various social media platforms like blogs, forums, community sites, social bookmarking & online PR websites and what kind of activities can be done on them.

Measuring Social Media Metrics and online reputation management

How to measure the effectiveness of activity on social media. Corporate blogging and Profiling Online reputation management activities.

Reviews

You can check the reviews here.

Faculty

Location

Sun Vision Classic building B-Wing 401 (4th Floor) Opposite to Kotak Mahindra Bank, Hanuman Rd, Vile Parle East, Mumbai, 400057

Contact Details

022 2612 8208

10. Institute of Digital Marketing

About

The Institute of Digital Marketing provides top-notch training to its students. It gets all the learners’ industry ready with theoretical as well as practical knowledge.

They understand that academia is very often not in sync with what the industry actually requires. This is the reason they keep themselves updated with the industry trends.

They know that learners are constantly on the move and that they may require expert support at any time. That is why they ensure that they provide 24/7 support to all their students.

To ensure that students do not forget all that they have during the course, they provide free course material meticulously developed by them.

Their trainers are industry experts who are experienced in teaching as well. They readily share their skills with the students to make ensure that the learns are an asset to any organization that they join.

They offer 100 percent placement in premier organizations for all the students based on their skills and likings.

They also make sure that the students earn all the well-recognized certificates through tie-up with global institutes.

Course

They offer the following courses:

Foundation course in Digital Marketing

Digital Marketing Certificate Course

Postgraduate program in Digital Marketing(10 months)

Postgraduate program in Digi Preneur (10 months)

Postgraduate program in Edupreneur (10 months)

E-Commerce

Job guarantee UG course in digital marketing (10 months)

Search Engine Marketing Certification

Social Media Marketing Certification

Certificate in Web Analytics

Certificate in Content Marketing

Email Marketing

Mobile Marketing

Pay Per Click Advertising

Search Engine Optimisation

Social Media Marketing

UI/UX

Review

Read the reviews here.

Location

1st Floor, BEST Complex, A wing, SV Rd, Andheri West, Mumbai, Maharashtra 400058

Contact Details

092204 40020

11. Digital Vidya

About

Digital Vidya offers purely online training.

They ensure that their curricula of Digital Marketing Courses is regularly updated. These updates keep this Digital Marketing Program a league apart from that of others. Their approach to Digital Marketing training is exhaustive. Students that enroll will learn various techniques of Digital Marketing through a series of 44 Modules.

The number of modules in this online Digital Marketing course for each domain will vary based on the importance and effectiveness of each domain. Each module is usually delivered in one week. Every week, they will conduct multiple online classes to teach their learners the promised modules.

Course

Their course includes:

Search Engine Optimisation- on-page and off-page, Social SEO, Local SEO, Backlink Audits using Semrush, SEO audit tools and measurements, Algorithm updates, measurements with Google Analytics

Search Engine Marketing (SEM/ Google Ads)- Consumer Journey, Google Ads, SEM auction, structure of Google Ads account, Ad Formats, Ad text policies, bidding, budget, landing page, keyword planner, Google Display ads, GDN targetting, Shopping campaigns, Mobile Marketing, YouTube Marketing.

Social Media Marketing- Creating content for Facebook and Social Media, tools for content creation, Facebook Marketing, Instagram Marketing, Twitter Marketing, Snapchat Marketing, Facebook advertising, crafting a social media strategy.

Email Marketing- Effective email content, Customer Acquisition strategy, Nurturing and Automation, Email Automation

Inbound Marketing- Attracting your potential customers into conversion funnel, landing page, conversion optimisation.

Web Analytics- Google Analytics, Content Performance Analysis.

Other Digital Marketing Topics which includes integrated Digital Marketing strategy, Affiliated Marketing, Media Planning and buying, How to become a freelancer in Digital Marketing, Ecommerce listing and Marketplace selling, Programmatic Marketing, Adobe Analytics- SiteCatalyst, how to create an infographic resume, Content Marketing, and Lead Sourcing.

Now that you know about the best digital marketing institutes in Mumbai, it is time to enroll in one. Learn new skills and be ready to Grab all the opportunities coming your way.

How to choose a good Digital Marketing Course?

Choosing a good course is essential if you want to learn about the nitty-gritty of Digital Marketing. Here are 5 things that you should consider before enrolling in a training program.

Understand your requirements

First, ask yourself some important questions: Why do you want to do a course? What is your main objective? What are your expectations from this course? Where do you want to use these skills? What kind of resources that you can use for learning this?

Once you get an answer to all of these, you will have a clear base to decide the training institute that is suitable for you.

Choose ‘online’ or ‘offline’

You can do digital marketing courses online as well as offline. If your favored institute is at a different geographical location than you or if you do not want to travel to learn, then you can choose an online digital marketing course. On the other hand, if you think you need classroom training to learn well, you can do offline training courses.

Look at the Course Structure

Now that you know your requirements, you can look at the course structure of various institutes. Search for the courses that offer in-depth teaching of the modules you need the most. See what other things they are offering and how helpful they will be to you.

Know this, A good e-marketing course will provide you with the knowledge of both: reaching the users organically and reaching them through paid advertising. Not only this, but it will also include training on live projects. This will ensure that you have the theoretical knowledge of the technicalities involved as well as practical knowledge of how everything is executed.

Do background research before you select an institute

Background research is something that you must definitely do before you select your training center. This includes checking their credibility, online reviews, the faculty that is teaching there, and their placement record.

Know their fees

Know how much you are going to pay to learn the course. This will help you make budget provisions to pay your fees.

See if their course structure includes the following

Search Engine Optimization

Search Engine Optimisation is the process of tweaking your website to make it easily discoverable by search engines like Google, Bing, Yahoo, etc. If you invest in SEO, there is a pretty good chance that your website will rank higher in the search engine results.

Search Engine Marketing

Search Engine Marketing involves paid efforts to drive traffic to your website. You pay the search engines to advertise your product or service to your target consumers.

Social Media Marketing

Social Media Marketing means attracting consumers using social media sites likes Facebook, Instagram, Twitter, Pinterest, and Linkedin. You can create engaging posts to post on these sites to make the consumers engage with your brand.

Email Marketing

You can use email marketing to send commercial messages to your customers. You can target these emails based on factors like how they interacted with your website, what did they search for, their likes and dislikes, their geographical location, and much more.

Affiliate Marketing

You can use Affiliate Marketing to pay other websites which bring you, customers. You can pay them for promoting you, getting you leads or directing customers to purchase from your company.

Content Marketing

Content Marketing means using content assets like infographics, blogs, ebooks, videos, etc. to increase brand awareness and drive consumers to purchase your product or service. Sustained Content Marketing efforts will definitely get you good results.

If you find all these things in an institute, it is the one you should choose. If you have any other institutes that you have in mind, do let us know in the comments below.