TRON are continuing their expansion out of Asia and into Europe with some new exchange listing announcements. Since the launch of the TRON mainnet and the development of the new native TRX token, TRON has struggled to keep up the momentum the original Ethereum based project has built up. At the time of writing, TRX is valued at just $0.020, ranked 13th for market capitalisation according to Coinmarketcap. During the rise of TRON and the mainnet launch, TRX managed to seep into the top ten cryptocurrencies, though this now seems to be a thing of the past.

However, this doesn’t mean it’s all over, in fact you could argue that it’s a good thing. With expectation down, the TRON project is now in a phase that means it is able regroup and plan out it’s next direction. This is important and could also prove why TRON keep making moves towards the mainstream and seem to be targeting a wider audience. As you may know, China was of course a big target zone for TRON, however now, with the country making moves to totally ban cryptocurrency, TRON needs to reach out to a new demographic, one that is in turn more likely to adopt cryptocurrency. This is why the announcement of a new listing on BitBay is huge news, as well as of course the announcement of new trading pairs on Binance.

BitBay are a Malta based cryptocurrency exchange, considered to be one of the largest in Europe. With over 800,000 users, the listing of TRX on BitBay is going to give a lot of new customers access to the TRON project and of course the TRX token. More importantly, TRX is being listed against a number of FIAT currencies as well as Bitcoin on BitBay, giving more people greater access to trading options with regards to TRX. The options include Euro, Polish Złoty and US Dollar.

According to DailyHodl, Justin Sun, the founder of TRON has spoken out about this new listing:

“The listing of TRX on BitBay is another milestone for us, representing another significant step of Tron into the European market. We believe that the cooperation between the two parties will provide users with more purchasing channels that are safer and more convenient.”

With regards to Binance, the latest announcement see’s Binance paired with Binance Coin (BNB). Whilst this might not be seen as a huge move, this gives Binance investors who prefer to use BNB over BTC and ETC the opportunity to invest in TRX directly. This way, less trades need to be made and more people have plain and simple access to TRX investment.

TRON continue to impress, with constant forward momentum, TRX promises to grow into a very exciting project over the coming months. With European expansion now a hot topic for the TRON community, it won’t be long before TRX see’s a little boost in trading volumes that will in turn help TRX climb back up the market capitalisation ranks.

Dailyhodl