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While working late one night, Eric Zimmermann and Dan Ferrara decided to take a break and grab some buffalo wings. Just as they sunk their teeth in, Dan's cell phone rang and he scrambled to wipe his fingers clean. Not able to do so quick enough, he missed the call. That was the moment when they realized the obvious utensil that the world had been missing, and the concept of the trong was born.

For the next year, Eric and Dan worked to create dozens of different models of this new utensil, continually improving the design. They knew that in order for this product to work, it would have to be both comfortable and effective.