We've seen stuff kind of like this before. The larger idea here is to use cultured cell media to create a meat substitute that will satisfy the natural human desire for animal protein minus the environmental (and ethical) impacts of industrial scale farming. And by using 3-D printing technology, Modern Meadow might even be able to make it look like the real thing, though we're somewhat skeptical even the best-looking faux fillet is going to stand up to the real deal.