The new Victoria's Secret is located directly across from lingerie retailer La Senza. Founded in Montreal, La Senza is now owned by Victoria's Secret's parent company, Limited Brands.

The world's second-largest Victoria's Secret store opened last August in Downtown Vancouver. The 34,814 square foot store replaced a flagship HMV music store. Word has it that Montreal's Victoria's Secret will technically surpass Vancouver's in terms of size, though both will be similarly massive. The world's largest Victoria's Secret store is on New York City's Herald Square, measuring about 60,000 square feet.

The closure of Montreal's Chapters is the latest in a trend for the chain. Chapters/Indigo books has recently closed a number of prominent store locations. Most recently, the company closed two Downtown Toronto stores, including a Chapters at John and Richmond Streets, and World's Biggest Bookstore on Edward Street. A Chapters store housed in a former theatre in West Toronto also recently closed, to be replaced with a Shoppers Drug Mart. No word yet if more Chapters/Indigo stores will be closing.