Nike have not been slow to throw their support at the women’s game and the impending tournament either, hosting an epic innovation event in Paris in which they unveiled the kits of all the 14 competing Nike national teams. Early reports also suggest that Sam Kerr is set to be named as the face of Nike Australia, ahead of the likes of NBA all-star Ben Simmons, golfer Jason Day and English Premier League players Aaron Mooy and Mat Ryan, as Nike’s commitment to female athletes moves on at pace.