



The solution is a marketing tool: creating the need for the customer! You suggest to them how this book can be used: Cook book, note book, sketchbook, composition book, journal, diary, personnal organiser etc!





And a compromise for me with this, is a leather book cover for eReaders and iBooks!

Oh that sounds so right! It makes me sad to think that bookbinding is an art form that is going to disapear progressively... I'm doing a couple of Faires around the year, and one of the most common question that people ask me is "They are beautiful, but what is the use of it?". I'm always troubled that people don't know the use of a book, but it is now the age of the iBook, the eReader and the iPhone! People have entire libraries at the tip of their fingers!