Website is a set of related web pages which is needs to do online branding and have an online presence. Website include domain name which is pointed to an IP address. Every server has IP address where website content, data, images etc. are placed and accessed through http requests

Web Site Analytics

This module guides you through web analytics and other data sources to better understand site visitor characteristics and behaviour. You will understand the most important and appropriate metrics and how to use them to improve your digital activities.

Topics include:

• What is Website Analytics?

• How to Analyse Your Campaign Effectively for greater ROI