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If you’ve ever watched TV in the US, you’ll have seen a few of them.

Those ads praising the life-fixing wonders of prescription medication – for everything from tummy trouble to migraines – showing happy, well-adjusted people living perfect lives as the voiceover rushes through potential side-effects.

This advert is a little different, because, well, it’s advertising weed.

Briteside’s ad starts off like a regular medication advert, showing a woman who’s a little overwhelmed by life (we feel you).


‘Sometimes you need to stop worrying and take a deep breath,’ says the voiceover lady. ‘Sometimes, you need cannabis.’



The ad then goes on to mention all the various types of ‘dank herb’ and ‘sticky icky’ you can get delivered to your door, complete with ‘some nugs for you to blaze’.

Yes, there are side-effects, and these are listed as they would be in any other medication ad. But those side-effects include ‘existential optimism’ and ‘elevated sensitivity to musical dopeness’.

There’s then a shot of a couple who are quite clearly very high, as they’re playing guitar, talking about wizards, and doing some intense dad dancing.

It’s all glorious, and a great way to get rid of the idea of weed as this big, evil thing set to corrupt all our kids.

Oh, and by the way, Briteside is actually a real company, and they really do deliver weed – but only in locations where it’s legal, obviously (so not in the UK).

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