Samsung is seemingly looking for ways to expand its digital assistant and this time they may be looking at making it available outside the Samsung ecosystem. I think this would actually give Google Assistant and Amazon’s Alexa some stern competition.

How do I feel about Bixby being available on Non-Samsung phones??



Well the GIF says it all.

Samsung announced Bixby 2.0 at the Samsung Developer Conference. The announcement focuses on the future of Bixby and a plan for it to be more open and accessible to developers, as well as to new device categories.

According to Samsung, they want to transform “basic digital assistants from a novelty to an intelligence tool that’s a key part of everyone’s daily life.”

Samsung wants Bixby 2.0 to be more personal, with “enhanced natural language capabilities for more natural commands and complex processing, so it can get to know and understand not only who you are, but who members of your family are.” Google Assistant and Amazon Alexa already do that so there’s nothing new here.

The most intriguing part of the announcement was when Samsung also suggested that Bixby 2.0 will be available outside of Samsung’s own ecosystem, stating that “Bixby 2.0 will be ubiquitous, available on any and all devices.”

Is it going to be available on Google Play?

I can’t say for now but it will definitely l mean Bixby 2.0 in not only going to be available on phones, but TVs, refrigerators, home speakers, and “any other connected technology you can imagine.”

Developers can build out support for Bixby 2.0 and then have their services accessible anywhere, on all platforms or device types.

Bixby 2.0 will be more “open” which means that there’ll probably be a partnership with more developers to “choose and model how users interact with Bixby.” To do so, they’ll launch a private beta (such open) of the Bixby SDK for select developers in order to bring 2.0 to life. They’ll of course, continue adding additional participants in the beta over time before opening it up to all.

Finally, Bixby 2.0 is going to be some sort of “marketplace for intelligence.” That means a new way for developers to reach new users, as well as a way for developers to earn some cash for their work.

Quite impressive I must say.