Snapchat's featured city for its story on Tuesday was Tel Aviv, sometimes known as the capital of Israel and the largest city excluding the contested Jerusalem.

But the social media campaign sparked outrage for Palestinian supporters, who said the city was "taken" from an oppressed group and shouldn't be featured at all.

The hashtag #TelAviv quickly backfired as Twitter users instead uploaded photos of violence in the conflict.

Others acted more hostile, comparing Israel to Nazi Germany.

To make matters worse, Snapchat mixed up flags between the two sides and mistakenly used the Palestinian flag to represent Israel. Oops.

By Hayat Norimine

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