Krsna says, "From Me everything — remembrance and forgetfulness — come." Those who want to forget Krsna, Krsna helps him to forget: "All right, you forget." He does not give. He does not dictate from the within. And one who is foolishly in bad association, unfortunately forgets Krsna, then Krsna gives him chance. Offenders are very nuisance. Krsna... Too much offender, purposefully, guru-Vaisnava, his position is very difficult. But by chance if one forgets Krsna, Krsna does not forget him.

From Srila Prabhupada's lecture on Srimad-Bhagavatam 6.1.28-29 — 13 July 13, 1975