In what could be one of the most confusing and questionable news headlines of the year, trance artist Sander van Doorn has become the first major electronic artist to sign onto a non-electronic major record label. This news will undoubtedly set the EDM news scene ablaze with rumors, accusations, and of course controversy. In an interview with Vibe.com, Doorn stated:

“My biggest friend at the moment is actually Jay-Z,” the DJ told Vibe, looking like he can’t quite believe it himself. “I just got signed to his label, Roc Nation. So he’s my new best friend.”

Feelings from fans are already emerging in comments on various sites, and they’re blunt. One user calls for Doorn to be removed from the trance stage at Australia’s major music festival Stereosonic. Another user simply writes “RIP.”

It’s hard to imagine how this will unfold. Admittedly, it’s also hard to imagine yourself being in a boardroom with Jay-Z and saying “no” to this offer. Maybe it happened in a conversation backstage somewhere, or via email. I don’t really understand how these things work in the 21st century. Regardless, it’s hard to imagine anyone turning down this deal.

Ultimately, this news brings up two important questions: 1) Does this hint at any future plans for Jay-Z’s record label? Perhaps he’s looking at cashing in on the EDM craze, and b) What does this mean for Doorn’s musical career? Is this a departure from trance / dance music or will he continue to write electronic dance music on a predominantly hip-hop record label?

What I want to know is what do YOU think are the reasons for Doorn signing on to Jay-Z’s record label? Is it just a ‘new home’ for him or is he taking his music in a new direction? And most importantly of all – is it just becoming a popularity contest?

I started this website in 2009 as a means of sharing my EDM findings with my friends. Since then, the website has experienced an explosion in growth that I never once imagined. This excitement and growth inspires me to make ElectroJams the #1 source for new electronic music.