@mjc0961 No, they didn't paint themselves as the bad guys, a guy exploiting their IP and the sites not telling the whole story painted them as the bad guys.

@Ron1212

Using Pokemon to advertise and get more business to his Cafe and get like 100-200+ in there to get a lot of business is wrong.

@Yorumi

Though it still be the images and such, it still infringes upon it in which he was using it to promote his own business. You can't just be like "Oh, but it is just the images, without them there isn't a case," claiming that would be like claiming a murder case would have no case if there was no murder so therefore the people suing are wrong to sue even though the act was still committed. As for a Cease and Desist order, well, it is kind of hard if this guy has been milking it for monetary gain for the last 5 years for his own business. Even still, if this was actually just a person and not a business, it might actually be different and they may do a Cease and Desist however since this was to promote his business, a lawsuit is much more effective than a business that had been using it for years to promote themselves. The difference very well could be the fact that it was a business doing it and not "just a fan" as what these news sites are seeming reporting. Yes, he may have been a fan but he had alternative motives with this as well.

@MoonKnight7

Lawsuits are often dropped without warning. You shouldn't need to tell someone that taking your stuff and work is wrong. Though yes, a Cease and Desist would have been the nicer thing to do, they are looking at this more from a business stand point. If it was just some kid fan or whatever doing this and then renting out a hall or whatever to have some little bash, I would think a Cease and Desist would be in order. But the fact that this is a registered business doing this to promote their own business, I think the steps to be taken should be a bit more which may actually be the reason why they took it to the full lawsuit as this is more about him using the parting and the copyrighted material to promote his own business to get customers there and buy a lot of Cafe type stuff as well as the party. Even more so that this has been happening for years makes it a bit more. This is also probably why the business is on the lawsuit documents as well and not just the name of the manager, they are suing the business and the managers. They may have done a Cease and Desist if they had know about it in the previous years too but you only know something when it is reported or advertised in a way that you can see it. Overall, since it was a business, damages should be paid for.

@ianolivia

Why? Think about it this way, if you were looking for your dream job and some little punk came and painted you as a horrible person so you'd never get the position. How would you feel? I know it is not the same scenario but still, the context is similar, this guy is trying to make them lose business now for him committing a crime. The Pokemon Company is now probably going to lose a little more money over this punk for playing the victim and only telling part of the story and leaving out the parts that would make him look bad.