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Alabama developer Stan Pate said he bankrolled a series of anti-Donald Trump messages that appeared at recent bowl games.

A wealthy - and colorful - Tuscaloosa developer said he's behind a series of anti-Donald Trump messages written in the sky above today's Rose Bowl game, as well as banners at yesterday's Orange Bowl and Cotton Bowl.

Stan Pate, a donor to Florida Sen. Marco Rubio's presidential campaign, said he paid for skywriting that appeared before the kickoff of today's Pasadena, California Bowl Game. A series of planes flew over the stadium to write messages such as "American is Great," "Trump is Disgusting," "Trump Loves to Hate," and "Anybody but Trump."

Pate, a self-made millionaire who made his fortune in real estate, said the messages were just the first volley in a war against the Republican presidential front runner.

""There's no place for (Trump)," Pate told CBS News. "He needs to go back to one of his tall towers and build buildings and whatever else he does. He's a despicable man. I want to see America wake up and say this is not what we expect."

The messages pointed people to a website "anybodybuttrump.us," from the Tuscaloosa-based group "We the People Foundation" that's directed by Pate.

We The People is also behind signs that flew over the Orange Bowl game between Clemson and Oklahoma and the Cotton Bowl matchup between Alabama and Michigan State. Those banners said "WWJD and say? Psalm 51 Anybodybuttrump.us," referencing a Bible verse about washing away iniquity and sin.

The skywriting and banner by was confirmed by Florida-based AirSign and reported by MyLA.com. AirSign live tweeted the flyovers. The company declined to say how much the messages cost.

The anti-Trump campaign isn't the first time Pate has taken to the sky to express his political beliefs. In 2010, he paid for a banner flying over the college football national championship game between Alabama and Texas calling for the impeachment of then- Alabama Gov. Bob Riley.

Pate has been an early Riley supporter until they parted ways over the governor's plan to raise taxes. In an interview later that year, Pate said the banners cost him "a few thousand dollars," adding "people are still talking about it."