Singaporeans' genitalia are currently the target of graphic sperm and egg advertisements placed right in your face in trains that operate along the North East Line.

Paid for by non-profit organisation I Love Children, they peddle simplistic one-dimensional truisms in a bid to urge Singaporeans to conceive at a younger age.

For example, one half-truth peddled as hard fact is: Having more sex won't up your chances at pregnancy.

This is the same volunteer parenthood group that was lampooned in October 2015 for saying that it wanted to get people from as young as 19 years old to start thinking of having children by planning games, such as Escape Room Adventures with parenthood messages.

However, as you let the sentence above sink in, it is definitely not all as hunky-dory, or as idealistic, or as simple-minded as this group of deluded people have imagined.

On the I Love Children Facebook page, reality of having offspring at too tender a age has set in for at least one person who left the following review about finding out the "ugly truth":