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Rolls-Royce Motor Cars have announced that they are ceasing production of the legendary Phantom limousine this year.

The coupe and the drophead coupe will also go out of production but will end their lives with a limited edition run of 50 cars under the name the Phantom Zenith.

The news comes as Rolls-Royce set their sights on an all-new aluminium architecture for their cars, which is expected to underpin every vehicle from 2018 onwards.

The current generation of the Phantom is the seventh and began life 13 years ago at Goodwood. It marked the renaissance of the super luxury Rolls-Royce Motor Cars.

Boss Torsten Muller-Otvos said: “I am proud and excited to announce that a new Phantom is on the way – a contemporary and beautiful Phantom enhanced with cutting-edge technologies and design innovations.

“Any new Phantom is an important moment in automotive history and we are working hard on perfecting the Phantom VIII.”

The limited-edition Zenith will include a Tailgate Hosting Area, special laser etched armrests, bespoke instrument dials and a special treatment of the iconic Spirit of Ecstasy figurine.