The long time Diamond partners of the men’s team have now extended the strength of their relationship with the Club by becoming the Ladies ‘Official Back of Shorts’ sponsors.



This agreement, which is the Club's first shorts deal in over three seasons will now have SnatchPac’s logos adorned on the back of both the home and away shorts.



Based in nearby Highgate, SnatchPac have been delivering a wide range of high quality packaging solutions for over 20 years to both the consumer and business to business markets. They are also experts in transport and logistical services, using their own transport fleet; they provide a next day delivery service throughout the UK.



Ian Dutton, Blues Head of Commercial, commented: “This season we were really focused on capitalising and maximising all our partnership opportunities to further support the Ladies, so we are delighted that good friends of the Club SnatchPac were able to become our Ladies back of shorts sponsors. With the success of our relationship we couldn’t think of a better business. Also, with the growing interest in the WSL and women’s football in general, we hope this partnership will help SnatchPac expend their reach and awareness to a totally different audience. We look forward to working with them further in this new and exciting facet to our relationship for many years to come.”



David Ashburn, SnatchPac Managing Director, added: "We are extremely proud to be Diamond partners of the First Team and also short sponsors of the Birmingham City Ladies team for 2016 / 2017. With the increasing growth of Snatchpac we believe strongly on supporting the local area and creating secure jobs and as the Club goes from strength to strength so will Snatchpac as part of this joint partnership."



Tim Andrews, Birmingham City Ladies CEO also added: “The ladies game is rapidly expanding and becoming a chosen strategy for corporate sponsorship. To have an existing partner and great friends of BCFC commit to supporting the Ladies as well is fantastic news for our football club. To enable BCLFC to compete with the very best it is imperative we maximise every revenue stream possible and this deal certainly represents great business for our Club.”



To learn more about our new ladies partners, SnatchPac please visit www.snatchpac.co.uk



Pictured above- left to right - Matt Williams, Coral-Jade Haines, David Ashburn, Freda Ayisi, Aoifa Mannion and David Taylor.



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