If you look across the spectrum from Financial Times, they have a whole bunch of different subscriptions to the Wall Street Journal, which I think has a $400 million digital business of which $200 million is subscriptions. There’s no question that people will pay for a good business oriented product. The question is, what does it look like? Is it just you get bonus material? Is it a meter? Is it a wall? We don’t know, but we definitely do have a very passionate group of people who are on the site all the time. If we can figure out a good way to give them more of what they want and charge a very small reasonable price for it, I think that model works and it will be important.

Henry Blodget