High web development rates have been a roadblock for many small businesses starting up. Despite the aid of automation in the area, design and development rates are no coming down.

Recent studies suggest that only 65% of US-based small businesses are making $100K or less in a fiscal year. Being 4% the dollar amount businesses should allocate for their ad budget, only $4,000 will be available to fund and promote it.

Most WordPress websites development starts around $2,500. Although local small businesses might have the resources to pay for it, it may make people wonder where owners will find available resources to market this brand new website when money is normally scarce?

Online presence is a need for all business-types. It’s not only your 24/7 sales platform but it also lets you handle many day-to-day routines that are done over the Internet.

WHAT’S OUR TAKE IN THE STORY?

Some people are reluctant to believe that a website done in WordPress might cost less than $1,000. And yes, it easily would be.

Thanks to the automation, website development is going through a formidable transformation making easier for almost anyone to design and develop an entire website.

In our case, it’s fair to say that today, we mostly do CMS configuration instead of coding, which eases the process of putting a website together.

CMS, such as Wix, Magento or WordPress, is making easier for small businesses to transition over to digital affordably.

WordPress is the CMS of choice for almost 30% of all websites running on the Internet.

Independent programmers are contributing heavily by coding widgets, shortcodes, APIs, and plugins that are hooked to WordPress to improve website functionality and expand its resources as an automation hub for small businesses.

Long gone are the days when hard-coding development and logo design at $1,000+ were the norms.

You now are clicks away from installing a job booking engine, a social media publishing system, a payment platform open to a wide variety of international currencies -and even cryptocurrencies; running your payroll, accounting, and support system, tracking your products shipment, managing your electronic correspondence, and incoming calls through a chatbot or a virtual IVR and many more features, thanks to automation in WordPress.

Automation also has helped to reduce the academic level required for technicians and students to configure WordPress-based apps for desktop and mobile browsers.

THE PROPER DEVELOPMENT RATE

So, what should be a proper number for a development shop to charge for a WordPress website?

Although we cannot speak for anyone we believe a good number would be around $100 per page. In our case, it is easy to be affordable. We’re a business development shop run by a former executive of AT&T, Verizon, and Comcast, who decided to support small businesses by spreading the love and going places to train new WordPress professionals abroad where the dollar goes farther.

Our designers and developers are not underpaid. On the contrary, they make an equivalent of a US salary for professionals their skill level. And by skill level I mean, people might not need to be so skillful to design and configure a WordPress. Skillful or not, they are supervised by American managers with experience in Fortune 100 organizations.

Automation lifted a burden off our shoulders, so we’re very proficient in Beaver Builder and Astra, so issue-less sites will get done faster, and tailored to customer expectations.

We see automation in itself is a revolution. That allows many of our associates to continue working from home. So, no fancy office space, no gas expenditure to commute to work, no parking fees and no car loans.

We also recognize the assistance of premium themes, page builders, widgets, shortcodes, plugins and designs created on Canva to expedite the development process. Those are savings we pass over to you.

Even websites updates and visual readjustments are easier and more affordable.

We now are becoming familiar with Guttenberg, the soon-to-be-launched WordPress editor that’s going to fire most expensive programmers due to its simplicity. That’s WordPress response to the threat of Wix, Squarespace, Magento and even Google.

We might be a little slow sometimes when configuring plugins. Yes, and that is because many of them are simply lead capture teasers within a sales funnel that’s intended to have you acquiring its “pro” version. So, we spend so many hours getting familiar with plugins that might not even work as they promised. But in general terms, we are good.

Yeah, basically, anyone can be good at WordPress. Even though we don’t see why we should overcharge for our work.

WHAT IS IN FOR YOU HERE?

We’d love to help. We like to be fair-and-square when it comes to working with you to help you reach your financial goals as a business owner. We like to feel like your partner, so, we’re extending an offer that will boost your company image and sales opportunities while supporting our growth as a developer shop.

Let’s have a conversation about how far a $500 WordPress site made by us can take you.

This promotional rate is so affordable, that your business might qualify for a WordPress designed website at no cost to you if you select any of the productivity bundles performean has designed for local small businesses, digital solopreneurs and startups, like yours.

No scam, no haggles, no gimmicks, no cheating, and no catch, but straightforward instead.

Check us out and drop us a line, so we may start a productive conversation.