Horror director Eli Roth has been tapped to shoot a 30-second commercial for Halloween Horror Nights.

Roth, whose directing credits include “Cabin Fever,” has a history at Universal Studios’ Halloween festivities.

He previously worked as a consultant to create a maze inspired by another of his movies, “Hostel.”

The commercial is expected to air after Labor Day on several different channels and multiple times, Universal Studios said.

It “follows a group of friends as they attend an unusual Halloween costume party and unfolds with a series of suspenseful twists and turns that begs for more,” Universal Studios said in a news release.

Director Eli Roth talks about his commercial for Halloween Horror Nights at Universal Orlando. Director Eli Roth talks about his commercial for Halloween Horror Nights at Universal Orlando.

“For this spot, I wanted to pay homage to these brilliant and scary films, and yet put my own spin on it,” Roth said in a statement.

HHN, which features mazes and haunted houses, runs Sept. 15 through Nov. 4.

Earlier this week, SeaWorld Orlando announced it will launch its Halloween events — which include trick-or-treating at the park and Sesame Street characters — every Saturday and Sunday from Sept. 23 through Oct. 29.

At Disney’s Magic Kingdom, Mickey’s Not-So-Scary Halloween Party will be held on Aug. 25 and 29; Sept. 1, 7, 10, 12, 15, 17, 19, 22, 24, 26 and 29; Oct. 1, 3, 5, 6, 9, 10, 12, 13, 15, 17, 19, 20, 22, 24, 26, 27, 29 and 31; and Nov. 1.

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Images of the annual scare fest at Universal Orlando. The 2017 edition is the 27th Halloween Horror Nights for the Orlando theme park.

IF YOU GO

WHAT: Universal's Halloween Horror Nights. The 27th edition of the fall event with houses based on "The Shining," "Saw" FX’s “American Horror Story," and the Starz series "Ash vs. Evil Dead" as well as five more haunted houses, five scare zones and two live shows.

WHERE: Universal Studios theme park, Intersection of Interstate 4 and Kirkman Road, Orlando

WHEN: Thirty-four select dates between Spet. 15 and Nov. 4.

COST: A one-night ticket is $109.99-$123.99. An advance-ticket promotion with a Coca-Cola product UPC can get visitors $40-$50 discounts. There are also discounts available for Universal Orlando annual passholders, plus multi-night tickets and front-of-line options are available.

PHONE: 407-363-8000

ONLINE: halloweenhorrornights.com/orlando

Disney offering discount park hopper tickets for annual passholders »