Its original conductor was John Zoeller. Sunset's website credits Zoeller for designing Poppy Hills & Spyglass, which is not true; those honors belong to Robert Trent Jones, Jr. Still, Zoeller was an influential force in West Coast golf from the late '50s to mid '80s. He served as a superintendent at Eugene Country Club and Monterey Peninsula, was the director of golf at Pebble Beach Company, helped oversee the development and construction of Poppy Hills, helmed the First Tee program in Monterey and was the vice chair of the Monterey Peninsula Foundation board of directors, which stages the AT&T Pebble Beach National Pro-Am. With that resume, it's no wonder Zoeller received the Donald Ross Award for outstanding contributions to golf course development.