Nokia and Microsoft, September 5, New York

The first Windows 8 smartphone is expected to be unveiled in early September by Nokia and Microsoft. The pressure is on to make up ground in the mobile phone market and the two firms will be hoping that they will do that by getting in ahead of Apple. "They are a very distant third place," says Benedict Evans, an analyst with Enders. "The product so far has not been fabulous but it is pretty good." He says the big question is whether Nokia can deliver a Windows 8 phone below the $200 mark. Don't be too surprised if we see a Nokia Windows 8 tablet as well.