Powell has been committed to offering the finest equipment and customer service to fishermen across the world for over 100 years. Today, we continue this tradition of excellence by utilizing the most advanced materials and manufacturing techniques available. We produce fishing rods with top-quality hardware and superior performance characteristics that are among the lightest and most durable in the industry. Making and standing behind an excellent product it is what we are all about. Whether your angling pursuits involve spinning, casting, or fly rods, we look forward to having you become a member of the Powell Rods family so that you can experience the best fishing rod performance value on the planet! Learn more...