To many, adultery is no laughing matter, but a British woman who “married herself” two years ago has prompted much mockery and mirth from viewers of This Morning by announcing that she had been unfaithful to herself.

Sophie Tanner, who tied the knot with herself in May 2015, revealed to host Amanda Holden that she had cheated on herself with Ruari Barrett, a polyamorist who is now also married to himself, reports The Sun.

Although the concept may seem farfetched, the practice of marrying oneself - known as sologamy - is growing in popularity in the UK, with many women choosing to have a full ceremony to commemorate the event. Tanner's father was even present to give away Sophie as a bride.

Self-marriages are not legally recognised by any official bodies, but proponents say it amounts to more than “the height of Generation Selfie’s narcissism”, as The Daily Telegraph ventured to suggest.

Alexandra Gill, a Canadian food critic who married herself in 2006, told the site that “our mothers and grandmothers didn’t have the choice to remain single... Self-marriage is an opportunity to celebrate our personal independence, self-reliance and freedom from the chains of convention.”

However, viewers of This Morning, including Richard Dawkins, were largely unconvinced:





Self-marriage: a narcissist%u2019s dream. Does Trump know? https://t.co/BOPQm303MW Then there%u2019s threesome marriage. Or why not marry your dog? — Richard Dawkins (@RichardDawkins) October 26, 2017

Her married self wasn't good enough for herself so she cheated on her married self with herself.makes sense https://t.co/BXKCc2Tidx — Plantain seller (@Styleonu) October 27, 2017