Local Officers is initially launching in Los Angeles and San Francisco, where it'll be available in stages. The first wave of stores are mostly eateries, such as Peet's Coffee, Barcito, PizzaRev and Uno Dos Tacos. You probably won't score many points quickly in the near future, unless you're fond of eating out. There's a good chance that the store list will expand, however, so you may soon get free rides on a regular basis.

Either way, it's a pretty shrewd move from both companies. Visa gives you a better reason to pull out your credit card instead of turning to debit or cash. Uber, meanwhile, might just get you to regularly depend on its service instead of competitors like Lyft.