“You people” were supposed to be Cherry’s last words but they weren’t.

Once again, cancel culture missed the mark.

Mainstream media still hasn’t gotten the memo that podcasting will eventually be their demise. If you got fired for something you said on a network twenty years ago you were pretty much out of options for reaching the public on a mass scale after that.

Twenty years ago, people weren’t getting fired for misspeaking or a controversial opinion so it wasn’t a big issue. These days, everybody on a network starts out on thin ice and there they stay. What is interesting, however, is that as the networks continue to tighten up their leashes the technology for an open and honest dialogue is expanding. Anybody can start a professional sounding podcast for no more than a couple hundred dollars. It’s a one time fee and you’re set for life.

So it’s no surprise that the canning of Cherry from Sportsnet won’t be the last time his fans will get to hear from him. The downside of Cherry’s new podcast is that there is no video to see him in his flambuoyant suits and it’s missing his once-loyal sidekick, Ron MacLean.

That being said, the podcast feels like you are in the living room with Grapes. So at a moment in time when the mainstream media would have you believe that Cherry is just a loud, obnoxious one-trick pony, listeners are actually now getting a calm, lucid and sentimental Don. He talks with his son and daughter on the podcast about all things hockey.

The first podcast saw Cherry briefly address the firing but he didn’t seem bitter about it, “when one door closes, another opens,” he said. Then it was back to hockey. Cherry shared an old interview between himself and the man of hockey folklore – Maurice “The Rocket” Richard.

In another episode, Cherry recounts his dog, Blue, getting into it with a skunk and having to wash out the stench with baking soda and hydrogen peroxide, then it was back to discussing hockey.

One can only suspect that Cherry, 85, is going to put more money into the podcast and get a small studio up and running. There’s no shortage of legendary players both past and present who would want to be guests on Grapevine 2.0.

If Ron MacLean remains a good boy perhaps Sportsnet will even let him go on as a guest one of these days. And why wouldn’t they? Grapevine 2.0 was the number one podcast in the country two weeks ago, beating out the Joe Rogan Experience. Rogan’s podcast averages approximately a billion downloads annually so it’s no small feat to top him in Canada, if only momentarily.

Grapevine 2.0 has remained in the top ten streamed podcasts in Canada since its inception. I guess some people still really like Cherry after all.