India remains a hotbed for Bitcoin activity in recent years A new partnership between Purse and Unocoin will allow residents to shop on Amazon at a discount. With cryptocurrency usage in India expanding rapidly, it makes sense for companies to explore the market. Purse wants to improve the local online shopping experience, and offer Bitcoin users appealing discounts at the same time.

Amazon is quickly becoming the fan favorite among Indian e-commerce shoppers. While the company has a global appeal, they are gaining more traction in India. With their vast offering of different products, and incredibly fast delivery, they will attract a lot of business over the coming years.

Bitcoin, Unocoin, Purse, and Amazon is A Powerful Combination

Whoever mentions the name Amazon in the Bitcoin world will immediately think about Purse.io. This particular platform lets Bitcoin holders shop on Amazon at a discount. Users sell their Bitcoin to people looking to purchase cryptocurrency with their unspent gift card balance. The buyer purchases items off the Bitcoin holders, wishlist, and the receive an amount of Bitcoin in return. There Is a slight premium price for the buyer, which allows Bitcoin users to shop at a discount.

To put this into perspective, Amazon discounts can range anywhere from 10% to 22%. A smaller discount will usually see orders filled a lot quicker, though. But this creates another incentive for people to obtain Bitcoin – possible through Unocoin – and have their investment work for them. Amazon does not accept Bitcoin payments directly, but through the Purse platform, it is possible to have the best of both worlds.

Since Bitcoin holders can name their own discount through Purse, there are a lot of different options on the table. For now, it remains unclear if there will be a large demand for Bitcoin in India through Purse, even though the country’s cryptocurrency community is booming. At the same time, there are quite a few people in India who hold a gift card balance, which may not always get spent.

The Mechanical Turk program by Amazon lets workers complete tasks that cannot be completed by computers. In exchange for their labor, they will earn some income, which can be paid out in USD check or Amazon gift cards. For those Mechanical Turk workers looking to get rid of unspent Amazon gift card balances, the Purse platform is well worth looking into.

This new collaboration between Purse and Unocoin is a great way to boost Bitcoin adoption in India. It also addresses a market that is waiting to be tackled. Amazon is destined for great success in the country, and Bitcoin companies can tag along for the ride. An interesting future lies ahead for Bitcoin in India, that much is certain.

Source: Purse

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