Self-cherishing — thinking that me and my happiness are the most important in the world — is bad news for me and for everyone else. Very bad news.

Beaker unwittingly demonstrates some of the perils of self-cherishing in his rendition of Beethoven’s Ode to Joy:

Self-cherishing not only destroys our chances at any lasting peace or happiness (having already made our lives miserable since beginningless time), but it also directly prevents us from being able to help others have a less miserable life. And this is the case even if we are basically decent and would actually like to help others.

The rubber band of self-cherishing

While we remain tethered and bound by the demonic delusion of self-cherishing, our wishes and attempts to help others will always have an expiry date – we’ll do it for a while, perhaps, but there are obvious built-in limits. Try stretching a rubber band from your thumb as far as you can, and then letting go. Ow! In the same way, we may stretch ourselves with great effort and strain to help other people, but the moment our mindfulness slips our mind snaps back to self-cherishing.

For sure, we rarely admit to being at the center of the universe at polite dinner parties, but it is not hard to figure out that this is exactly how we feel. Who does it feel like the world revolves around, if not me? I and a bunch of strangers were swimming in the ocean the other day and I wondered what I’d think if a shark was approaching. Whose leg would I want the shark to bite off?! If I’m ravenous and there is just one piece of pie left, who gets to eat it? As my teacher says in Eight Steps to Happiness:



Our ordinary view is that we are the centre of the universe and that other people and things derive their significance principally from the way in which they affect us. Our car, for example, is important simply because it is ours, and our friends are important because they make us happy. Strangers, on the other hand, do not seem so important because they do not directly affect our happiness, and if a stranger’s car is damaged or stolen we are not that concerned….

Excuses, excuses

We are a little embarrassed by our self-cherishing in its naked form, so we clothe it in front of others and ourself with all sorts of justifications: “Look, I need my leg more than them because I’m a runner.” “Honestly, I should be the one who has that piece of pie because I’m bigger than everyone else and need the calories more.” Etc etc. You can check any number of everyday examples. Anytime we put ourself and our needs above others, what layer upon layer of excuses are we coming up with?!

When analyzed, my excuses for putting myself above others are exceedingly lame and superficial for they mask the actual truth – the reason I don’t want my leg bitten off is because it is my leg. The reason I want the last piece of pie is because my happiness and freedom from suffering are most important. It just is like that because I’m me.

Who is fighting whom?

Yes, I have work to do! First thing is to realize who the actual enemy is and why, so I can stop being victimized. This very same attitude — nothing and no one else — has caused every single one of my problems while ingratiatingly pretending to be on my side. (You can find out all about its faults and oily, deceptive nature in Eight Steps to Happiness.) This recognition alone takes us an exceedingly long way in the right direction. It also brings us some instant peace of mind.

Geshe Kelsang says:

This self-centered view of the world is based on ignorance and does not correspond to reality.

The self we cherish is the inherently existent self that is apprehended by our self-grasping ignorance.

Important announcement: this self doesn’t exist!!

So what are we doing cherishing it?!!

Self-cherishing is a delusion, which means it is an unpeaceful, uncontrolled mind that arises from inappropriate attention. Its important to remember that self-cherishing, like all our delusions, may be a deep bad habit as we are so darned used to paying inappropriate attention to ourselves, but it is not an integral part of our make-up. It is like a big cloud – it may have swooped down like a black spaceship to block out the sun, but a delusion cloud is always temporary and adventitious, and can never destroy the clear sky of our Buddha nature.



Cherishing others on the other hand arises naturally from a recognition of the truth – that others are kind, that we depend on them for everything, and that cherishing them has countless benefits. Because it is part of reality, it is also part of our Buddha nature. It is far more who we are than the self-deceptive distorted delusion of self-cherishing. We need to remember this or we think we’re fighting ourselves. We’re not. We’re fighting our enemy, and on our side in this battle we have not only our own pure potential but also every single enlightened being. Therefore, we are bound to win.

Do you think there is ever a time when we need self-cherishing? Your comments are most welcome. And please share this article if you like it.

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