Content marketing — ugh, amirite?

We talk about it a lot here. And you’re reading this because you know it’s important. You know it’s what marketing just is these days.

But … it’s so complicated. Especially if you feel like you weren’t blessed with that mythical writer’s gene. That special talent for weaving words together. The ability to take your reader on a journey with every sentence you craft.

I know how it feels to lack confidence in your writing abilities, because that was how I felt just six short years ago.

But it turns out — luckily for all of us — that writing is a learnable skill. And content marketing isn’t nearly as complicated as some people make it out to be.

Content marketing is easier when you break it down and build it back up

It’s what I teach in my new book, Master Content Marketing. It’s written for people who need help getting started with content marketing, and it features the seven elements in the infographic below.

Master Content Marketing is available now. If you purchase it this week, you’ll get an invitation to an exclusive webinar for early readers. Just sign up for the free bonus materials at the secret link you’ll find in the book. 🙂

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