With financial fair play forcing clubs worldwide to maximize their revenue streams, the once-humble kit deal is now more important than ever before. What used to be a local, pragmatic endeavor - you sponsor it, we wear it - has become a global statement of commercial intent. We took all 20 Premier League teams and evaluated their kits using a simple measure: the worth of this season's manufacturer deal combined with the worth of this season's sponsorship deal. Which clubs have the "most valuable" kits (MVK) in 2014-15?



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