Can you imagine James Bond getting out of his fancy car, chewing Pan Bahar and then spitting it out to introduce himself? “The name is Bond. James Bond.”

Well, till yesterday even we couldn’t.

Irish actor Pierce Brosnan, who was the the fifth actor to portray secret agent James Bond, is Pan Bahar’s newest brand ambassador and (as expected) Twitterati went absolutely bonkers as soon as the news was out. What followed was a wave of hilarious tweets that would definitely leave you in splits.

Pierce Brosnan is the new brand ambassador for Pan Bahar. Yes, James Bond wala Pierce Brosnan. I have no joke. Nothing to say. Speechless. — Hardik Rajgor (@Hardism) October 6, 2016

“The name is …chomp…Brosnan…chomp chomp…Pierce…phthew…Brosnan.” No wonder he’s grown a beard! It’ll be hard to live this down ???? https://t.co/UDc6ZDkCOW — Baijayant Jay Panda (@PandaJay) October 7, 2016

I always knew this… Pierce Brosnan is so very fond of #PanBahar. ?? pic.twitter.com/y3Coxn4p9j — Ratikant Satpathy (@Ratikant70) October 7, 2016

So I’m looking at Pierce Brosnan’s Pan Bahar ad and thinking someone’s trying to send us a message. Too many logic gaps in the world. — samit basu (@samitbasu) October 7, 2016

The name is Bahar, Pan Bahar! ???????? pic.twitter.com/XQ9Zrr7JyM — Shakthi (@v_shakthi) October 7, 2016

Heights of marketing, imagine Pierce came out from his Aston Martin with Pan Bahar in his mouth n introduced hmslf “I am Bond James Bond”. pic.twitter.com/zbmvBSuwHe — Mainhoonwanted (@Mainhoonwanted) October 7, 2016

Pan O’Bahar. Have a mouthful for a strong Irish accent. pic.twitter.com/sDDx6iPDRd — namchu (@namchu) October 7, 2016

@HoeZaay last time he was in India he was promoting Reid and Taylor. Now Pan Bahar. Are these ache din? Modi must answer — Hardik Rajgor (@Hardism) October 6, 2016

But how desperate is #PierceBrosnan for money and did he actually taste #PanBahar? https://t.co/ezs2fVFQ7x — Aseem Chhabra (@chhabs) October 7, 2016

Thomas Crown will ne’er be the same again! Neither will #PanBahar — Mistress of Vices (@cyclopsee) October 7, 2016