Sturridge has fallen down the pecking order at Liverpool after a succession of injuries

West Bromwich Albion have seen off competition from Newcastle United to sign Daniel Sturridge, the Liverpool forward, on loan for the remainder of the season.

Sturridge is looking to reignite his stalled career and West Brom are prepared to pay Liverpool a loan fee of about £1.5m and cover the player’s £120,000-a-week wages for the period of the deal.

Rafa Benítez expected Sturridge to travel to Tyneside on Monday to discuss terms after Newcastle failed to meet Feyenoord’s £20 million valuation for Nicolai Jorgensen, the Denmark international, but the 28-year-old and his entourage did not make the trip.

Instead, the Birmingham-born Sturridge is expected to undergo a medical at the Hawthorns and is keen to move back to the Midlands to be closer to his