Times Square is a major commercial intersection, tourist destination, entertainment center and neighborhood in the Midtown Manhattan section of New York City at the junction of Broadway and Seventh Avenue. It stretches from West 42nd to West 47th Streets. Brightly adorned with billboards and advertisements, Times Square is sometimes referred to as “The Crossroads of the World”, “The Center of the Universe”, “the heart of The Great White Way”, and the “heart of the world”. One of the world’s busiest pedestrian areas, it is also the hub of the Broadway Theater District and a major center of the world’s entertainment industry. Times Square is one of the world’s most visited tourist attractions, drawing an estimated 50 million visitors annually. Approximately 330,000 people pass through Times Square daily, many of them tourists, while over 460,000 pedestrians walk through Times Square on its busiest days.

Formerly known as Longacre Square, Times Square was renamed in 1904 after The New York Times moved its headquarters to the newly erected Times Building – now One Times Square – the site of the annual New Year’s Eve ball drop which began on December 31, 1907, and continues today, attracting over a million visitors to Times Square every year.