Some promoters have raised objections to this over the years. The most famous is longtime soccer marketer Charlie Stillitano, who in sued USSF in 2006 on anti-trust grounds on behalf of his company, then known as ChampionsWorld. It took six years for the case to run its full course, and Stillitano ultimately lost. He later brought the ChampionsWorld property to Relevent Sports, which now runs the annual International Champions Cup series of summer friendlies. You can learn more about that in this profile of Stillitano I wrote in 2014.