When it comes to cycling innovation and design there’s little doubt we’re in sort of a golden moment. Even though the bicycle was invented 200 years ago, thanks to Kickstarter, bike share programs and climate concerns, there’s more innovation and thought going into cycling design now than ever before.

Basically, there are three areas of cycling that designers are focusing on: comfort, efficiency and safety. All of which need improving.

Innovation for riders in places like New York is critical. Unlike say Boulder, which has moderate weather and long-established bike infrastructure, the weather is challenging here, drivers are crazy and distracted, and everyone is in a rush, including cyclists.