You can buy a bottle a bottle of Malaria-infested water, as well as well as many other potentially fatal diseases at vending machines across Manhattan, New York.

UNICEF has devised a very original way of raising awareness to the water problem millions of people across the globe are facing every day. The Dirty Water campaign gives people the chance to buy a bottle of disease-infected water, other people are forced to drink on a daily basis. The water-bottles are kept in vending machines across Manhattan and can be purchased for $1 each.

Of course, the water isn’t really poisoned, but it does look very dirty. The campaign has been very successful so far, exceeding all expectations. Passers-by are encouraged to make a donation through the vending machines, by SMS or online.

Here’s what is written on the Dirty Water vending machines:

“Thirsty? So are millions of people around the world with no access to clean drinking water. 4,200 children die of water-related diseases everyday. Help provide safe drinking water to developing countries. Donate today. You wouldn’t drink dirty water. No one should. Donate now by texting TAP to 864233 (UNICEF) or visit tapproject.org.

Just a dollar provides a child with 40 days of clean drinking water.”

photos via Ochevidec