Once it was just the green bean plush toy, but now the rest of his friends in the Jamie's Garden toy range at Woolworths have been declared hazardous to children.

The entire plush toy range – which is part of the wider campaign fronted by celebrity chef Jamie Oliver to encourage children to eat more fruit and vegetables, and includes pear, beetroot, banana, berry, tomato, orange and broccoli superhero-dressed characters – has been recalled by the supermarket giant.

Woolies recalls toy range: All the toys in Jamie's Garden range have been declared hazardous. Credit:Katherine Griffiths

"All characters may have poorly attached hands and feet, which can come free from the main body and could result in a choking hazard for small children," the urgent recall notice said.

"Also, the stalk of the bean character has an internal wire that has inconsistently finished ends, which could pierce the fabric and, if sharp, could cause injury."