Artificial Intelligence for Business has become widely popular in the international market but Pakistan is yet to develop an understanding of AI and its benefits.

As a stepping stone, a Pakistani startup company is making a difference in the technology side with a user-friendly, do-it-yourself chatbot building platform called Botsify.

Botsify Chatbot enables businesses to optimize their Customer Support Chat and helps them increase customer satisfaction by providing 24/7 automated Live Chat.

The platform provides chatbots capable of understanding the context of each question asked by the user and helps you build Context-Aware Stories for your chatbot.

for your chatbot. You can train the bot; it stores each failed query for you!

Enjoy serval in-app integrations with the chatbot. This was a well-thought feature for those who are not tech savvy and just want to create a chatbot like a pro.

Lastly, the chatbot does not bore you with technical stuff, just plain simple information to go about and enabling your website or messenger with a chatbot!

Within a few years, Botsify did not only capture a lot of local and international clients but industry giants as well. One of their most recent and successfully running customer support messenger chatbot has been deployed to EFU Life Assurance Ltd.

Being the pioneers and industry giant of Life Insurance Sector of Pakistan, they have a large number of customers to cater to, every day through calls, emails and on their social media and for that matter,

EFU Life decided to automate their Facebook customer support chat with Botsify chatbot to help out 2 million+ users.

Why EFU Needed a Chatbot?

To inform users about their current product offerings and to offer them a customer support agent’s help if needed regarding any product plan.

With their chatbot’s help a user can book an appointment, acquire information or drop their complaints by clicking on the given contact information and if they ask about the company’s office timings and office locations, etc.

Lastly, they have provided the option to drop queries for marketing purposes and sponsorship offers.

The Results?

According to an analysis report, EFU Life has collected 1200+ leads using Botsify chatbot, saved over 16 days worth of customer support cost, served overall 27140 messages till date.

Botsify enabled them to save 8+ hours worth of customer support cost every day and helped them get more than 11.5K Messenger Chatbot users in less than 2 months.

The key is to make a chatbot interactive with the use of multiple features Botisfy platform provides along with their chatbot.

Here’s what Botsify enabled EFU Chatbot looks like:

Try their Messenger Chatbot yourself and see how cool it is!