We are very proud to announce that we are working with the lovely people at SQUARE ENIX and DONTNOD ENTERTAINMENT on a new range inspired by the amazing episodic videogame ‘Life is Strange’.

We’ve absolutely loved the adventures in Arcadia Bay and it’s an honour to create designs inspired by such a memorable game. We’ve focused on the two main characters – Max and Chloe – as well as one of the locations at the heart of the story, Blackwell Academy.



Jane Doe tee

Inspired by Life is Strange (2015)

Imagine discovering that you had the power to manipulate time – what would you change? Max is just a regular senior photography student – apart from the fact that she has an awesome superpower. She also has amazing fashion sense and now you can rock her iconic ‘Jane Doe’ tee from Episode 1…



Misfit Skull tee and vest

Inspired by Life is Strange (2015)

Best friends are tough to come by – so you need to do everything you can to hold on to them! Chloe is Max’s oldest, dearest friend – as well as her partner on her adventures in and around Arcadia Bay. Recapture her distinctive look with this awesome design – available as both a vest top and a guys-cut tee…



Hot Dog Man tee

Inspired by Life is Strange (2015)

Is it a bird? Is it a plane? No, it’s HOT DOG MAN! When it comes to intriguing, enigmatic videogame characters, not many are as distinctive as Hot Dog Man! Time to represent him in style with this sleek and simple design, inspired by the tee worn by Max in her alternate timeline…



Blackwell Bigfoots hoodie

Inspired by Life is Strange (2015)

If you’re a student at Blackwell Academy, there’s only one team to support… GO BIGFOOTS! The pride of Arcadia Bay, the Bigfoots are definitely the team to watch this season. Time to show your varsity colours in style with this awesome college-style hoodie…

We’re hoping to launch all these designs in early 2016 – keep ’em peeled for more info over the coming weeks…