Liberal leader Justin Trudeau became the butt of a few internet jokes after saying he wants to grow Canada's economy "from the heart outwards" during a campaign event in Regina on Wednesday.

"We're proposing a strong and real plan, one that invests in the middle class, so we can grow the economy, not from the top down, the way Mr. Harper wants to, but from the heart outwards. That's what Canada has always done well," Trudeau said.

The remarks prompted many to ask just what growing an economy "from the heart outwards" actually means.

How do you grow an economy from "the heart outwards"<a href="https://twitter.com/JustinTrudeau">@JustinTrudeau</a>? Explain please. —@jimmyyadig

Justin Trudeau promises to grow the economy ‘from the heart outwards’ — whatever that means <a href="https://twitter.com/hashtag/saywhat?src=hash">#saywhat</a> <a href="https://twitter.com/hashtag/cdnpoil?src=hash">#cdnpoil</a> <a href="http://t.co/jHeXFX0UMd">http://t.co/jHeXFX0UMd</a> —@MacKec3

Some took it as a chance to poke fun at the Liberal leader.

If elected, I will grow the economy from the heart outwards, protect the environment from the nose upwards, create jobs from the butt down. —@Justin_Ling

"I promise to grow the economy not from the top-down, but from the heart outwards using magic." <a href="https://twitter.com/hashtag/cdnpoli?src=hash">#cdnpoli</a> <a href="https://twitter.com/hashtag/elxn42?src=hash">#elxn42</a> <a href="http://t.co/DWjpXmtErR">pic.twitter.com/DWjpXmtErR</a> —@nufee

There were a lot of Care Bear jokes.

<a href="https://twitter.com/hashtag/TOSunFront?src=hash">#TOSunFront</a>: Trudeau's sappy comment to grow economy 'from the heart outwards' blasted <a href="http://t.co/iSeXEXU5It">http://t.co/iSeXEXU5It</a> <a href="http://t.co/RDdJCgwoCn">pic.twitter.com/RDdJCgwoCn</a> —@TheTorontoSun

Build the economy "from the heart outwards" says Trudeau. A set back in JT's efforts to be taken seriously. <a href="https://twitter.com/hashtag/elxn42?src=hash">#elxn42</a> <a href="http://t.co/6ZUngw6gUB">pic.twitter.com/6ZUngw6gUB</a> —@jenhassum

Artist's rendition of Trudeau growing the economy from "the heart outwards." <a href="https://twitter.com/hashtag/elxn42?src=hash">#elxn42</a> <a href="https://twitter.com/hashtag/cdnpoli?src=hash">#cdnpoli</a> <a href="http://t.co/Y4trGPbNPI">pic.twitter.com/Y4trGPbNPI</a> —@RPMoran

Justin Trudeau releases video re: his plan to grow the economy "not from the top down, but from the heart outwards." <a href="http://t.co/mzveeQo7k1">pic.twitter.com/mzveeQo7k1</a> —@DaveMcGimpsey

Others came to Trudeau's defence.

We're so focused on the "from the heart outwards" part that were ignoring the "grow the economy" part, which is something we might need —@rymkrs

Including his top adviser.

Saying the middle class the heart of the Canadian economy is controversial? This explains a lot about the Harper Decade. <a href="https://twitter.com/hashtag/elxn42?src=hash">#elxn42</a> —@gmbutts

Trudeau did his best to clear things up as well.