Last year, we analyzed the differences in library sizes and monthly costs of Netflix subscriptions around the world. We found a huge disparity.

Following several more price increases, including the ones in Australia, Belgium, Mexico, and Singapore, we’ve updated our analysis. And we’ve also expanded it to look at which countries have access to the best quality libraries (according to average IMDb ratings), and which countries enjoy the fastest internet speeds when using Netflix.

Is Netflix in your country good value?

To gather this data, we’ve taken a look at several different factors.

First, we looked at the figures based on the number of TV shows and movies available in 39 countries. We then divided the total number of titles available by the monthly subscription price to establish each country’s cost per title per month. For the standard and premium plans, we also factored in the number of users for each account (2 and 4, respectively), multiplying the library total by this to give the number of titles available to all users.

Second, we evaluated the cost per month in each country and how these shape up against others (based on current exchange rates at the time of writing).

The results?

Customers in the United Kingdom have access to the largest number of titles with 6,122 in total (previously, Americans did, but they now have access to the eleventh-largest with 5,485, while Ireland has the second-largest with 6,112 and Canada the third-largest with 5,998). Nevertheless, while customers may have the largest choice of titles on Netflix in these countries, this doesn’t necessarily mean they get the best value for money.

Our study shows a massive disparity when cost per title is analyzed between different countries.

Due to the cheap price, Brazil, South Africa, and India are actually the most cost-effective countries to watch Netflix in.

Furthermore, the more UK and US customers pay for plans, the less cost-effective they seem to be, even when you consider the higher number of users for each account. The UK drops out of the top ten when it comes to its cost per title for premium plans, while the US plummets from 18th place to 23rd or 21st when you upgrade from basic to standard or premium, respectively.

TIP – How to access different Netflix catalogs: You can access Netflix catalogs from different countries when traveling abroad with a VPN. However, not all VPNs work with all Netflix country catalogs. We recently tested 59 different VPNs with 30 different country catalogs so be sure to pick a VPN that works with the Netflix country version you want access to. You can see our list of recommended Netflix VPN services here.

Top 10 places where Netflix is good value for money

When it comes to value for money, Brazil, South Africa, and India win hands down on cost-per-title value across all three plans.

Even though Brazil has a smaller-than-average library size, 4,286 titles compared to 4,805 titles, its cheap cost across all three plans means its cost per title puts it in the top spot for basic and standard plans and joint second for premium ones.

The average cost per title for basic plans is $0.00191. Brazilians pay $.00093, South Africans pay $0.00106, and Indians pay $0.00121, making the cost per title in these countries 69, 57, and 45 percent less per title, respectively. They also pay at least 50 percent less per title for standard and premium plans.

The top 10 most cost-effective countries for basic plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Basic (Local) Cost Per Month - Basic ($) Cost Per Title - Basic ($) Brazil 1488 2798 4286 BRL 21.90 $3.99 $0.00093 South Africa 1778 3646 5424 ZAR 99 $5.76 $0.00106 India 1832 3665 5497 INR 499 $6.67 $0.00121 Canada 1707 4291 5998 CAD 9.99 $7.59 $0.00127 Australia 1796 3859 5655 AUD 9.99 $7.22 $0.00128 United Kingdom 1893 4229 6122 GBP 5.99 $7.90 $0.00129 Mexico 1542 3049 4591 MXN 139 $6.30 $0.00137 Philippines 1814 3693 5507 PHP 369 $7.59 $0.00138 Malaysia 1843 3836 5679 RM 35 $8.39 $0.00148 Hungary 1917 3808 5725 HUF 2,490 $8.49 $0.00148

The top 10 most cost-effective countries for standard plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Standard (Local) Cost Per Month - Standard ($) Cost Per Title - Standard ($) Brazil 1488 2798 4286 BRL 32.90 $5.99 $0.00070 South Africa 1778 3646 5424 ZAR 139 $8.09 $0.00075 India 1832 3665 5497 INR 649 $8.67 $0.00079 Philippines 1814 3693 5507 PHP 459 $9.45 $0.00086 Canada 1707 4291 5998 CAD 13.99 $10.62 $0.00089 Australia 1796 3859 5655 AUD 13.99 $10.12 $0.00089 Malaysia 1843 3836 5679 RM 45 $10.78 $0.00095 Hungary 1917 3808 5725 HUF 3,190 $10.87 $0.00095 Mexico 1542 3049 4591 MXN 196 $8.88 $0.00097 United Kingdom 1893 4229 6122 GBP 8.99 $11.85 $0.00097

The top 10 most cost-effective countries for premium plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Premium (Local) Cost Per Month - Premium ($) Cost Per Title - Premium ($) South Africa 1778 3646 5424 ZAR 169 $9.83 $0.00045 India 1832 3665 5497 INR 799 $10.67 $0.00049 Brazil 1488 2798 4286 BRL 45.90 $8.36 $0.00049 Philippines 1814 3693 5507 PHP 549 $11.30 $0.00051 Canada 1707 4291 5998 CAD 16.99 $12.90 $0.00054 Australia 1796 3859 5655 AUD 17.99 $13.01 $0.00058 Malaysia 1843 3836 5679 RM 55 $13.18 $0.00058 Hungary 1917 3808 5725 HUF 3,990 $13.60 $0.00059 Indonesia 1814 3441 5255 IDR 186,000 $12.55 $0.00060 Thailand 1812 3757 5569 THB 419 $13.41 $0.00060

The 10 places where Netflix isn’t good value for money

At the other end of the scale are Denmark and Switzerland which feature at the bottom for all three plans when it comes to cost-effectiveness.

Both have expensive monthly costs and smaller-than-average library sizes. Switzerland has 4,326 in total – 10.5% less than average and Denmark has 3,808 in total – 23% less than average. This means Danish customers pay 112 or 61 percent more per title compared to Brazilians for basic or standard plans (54 or 45 more than average), while Swiss customers pay nearly 106 or 101 percent more per title than Brazilians for basic or standard plans (45 or 48 more than average). And both pay at least 100 percent more per title than South Africans for their premium plans — at least 45 percent more than average.

Making up the rest of the bottom 10 across all three plans are European countries. Despite many of these countries having lower-than-average library sizes (often over 2,000 less than the UK’s library), these customers still pay an above-average fee for their Netflix subscriptions (or a premium price if you’re Swiss and have a standard or premium subscription).

The 10 least cost-effective countries for basic plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Basic (Local) Cost Per Month - Basic ($) Cost Per Title - Basic ($) Denmark 1287 2521 3808 DKK 79 $12.63 $0.00332 Switzerland 1489 2837 4326 CHF 11.90 $13.06 $0.00302 Sweden 1293 2504 3797 SEK 89 $10.26 $0.00270 Norway 1290 2454 3744 NOK 89 $10.04 $0.00268 Portugal 1315 2253 3568 EUR 7.99 $9.50 $0.00266 Finland 1282 2392 3674 EUR 7.99 $9.50 $0.00259 Greece 1190 2570 3760 EUR 7.99 $9.50 $0.00253 Romania 1187 2626 3813 EUR 7.99 $9.50 $0.00249 Netherlands 1305 2646 3951 EUR 7.99 $9.50 $0.00240 Spain 1388 2586 3974 EUR 7.99 $9.50 $0.00239

The 10 least cost-effective countries for standard plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Standard (Local) Cost Per Month - Standard ($) Cost Per Title - Standard ($) Switzerland 1489 2837 4326 CHF 16.90 $18.55 $0.00214 Denmark 1287 2521 3808 DKK 99 $15.82 $0.00208 Finland 1282 2392 3674 EUR 11.99 $14.26 $0.00194 Portugal 1315 2253 3568 EUR 10.99 $13.07 $0.00183 Spain 1388 2586 3974 EUR 11.99 $14.26 $0.00179 Greece 1190 2570 3760 EUR 10.99 $13.07 $0.00174 Austria 1475 2977 4452 EUR 12.99 $15.45 $0.00174 Italy 1326 2808 4134 EUR 11.99 $14.26 $0.00172 Belgium 1493 2707 4200 EUR 11.99 $14.26 $0.00170 Sweden 1293 2504 3797 SEK 109 $12.57 $0.00166

The 10 least cost-effective countries for premium plans Country No. of TV Shows No. of Movies Total Library Size Cost Per Month - Premium (Local) Cost Per Month - Premium ($) Cost Per Title - Premium ($) Switzerland 1489 2837 4326 CHF 21.90 $24.04 $0.00139 Denmark 1287 2521 3808 DKK 129 $20.62 $0.00135 Finland 1282 2392 3674 EUR 15.99 $19.02 $0.00129 Sweden 1293 2504 3797 SEK 159 $18.33 $0.00121 Austria 1475 2977 4452 EUR 17.99 $21.40 $0.00120 Norway 1290 2454 3744 NOK 159 $17.94 $0.00120 Spain 1388 2586 3974 EUR 15.99 $19.02 $0.00120 Portugal 1315 2253 3568 EUR 13.99 $16.64 $0.00117 Italy 1326 2808 4134 EUR 15.99 $19.02 $0.00115 Belgium 1493 2707 4200 EUR 15.99 $19.02 $0.00113

Top 10 cheapest places to get Netflix

When comparing the cost per month of Netflix around the world, the cheapest place to watch Netflix is Brazil – across all three plans. At a cost per month of $3.99, $5.99, and $8.36 for basic, standard, or premium plans, respectively, it’s up to 75 percent cheaper than average subscription plans, over 60 percent cheaper than all UK subscriptions, and 77 percent cheaper than a premium subscription in the US.

In fact, on a cost-per-month basis, the US and UK don’t fare too well. The UK just makes it into the top 10 for its basic plan but thanks to its price hikes across standard and premium plans last year, it falls dramatically through the rankings with each upgrade (18th and 22nd cheapest place for standard and premium plans, respectively). Meanwhile, the US only just makes the top 20 for its basic plan (ranking 17th), finding itself 26th for standard plans and 23rd for premium plans.

With the average cost per month being $8.83 for basic plans, $12.07 for standard, and $15.55 for premium, the US is 2, 7, or 3 percent more expensive, respectively. In contrast, the UK is nearly 11 percent cheaper for its basic plan and 2 percent cheaper for its standard, but it is just over 1 percent more expensive for its premium plan.

How expensive is Netflix relative to average income?

We’ve analyzed the monthly cost of Netflix in the top 10 cheapest areas relative to the average monthly income in a country to determine where Netflix may “feel” more expensive.

The 10 cheapest places for basic plans Country Cost Per Month - Basic (Local) Cost Per Month - Basic ($) Comparison to Average ($8.83) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Brazil BRL 21.90 $3.99 75.5% less $9,130 0.52% $8,920.76 0.54% South Africa ZAR 99 $5.76 42.1% less $6,040 1.14% $6,374.03 1.08% Mexico MXN 139 $6.30 33.4% less $17,594 0.43% $9,673.44 0.78% India INR 499 $6.67 27.9% less $2,130 3.76% $2,009.98 3.98% Australia AUD 9.99 $7.22 20.1% less $54,401 0.16% $57,373.69 0.15% Japan JPY 800 $7.57 15.4% less $38,617 0.24% $39,289.96 0.23% Canada CAD 9.99 $7.59 15.1% less $53,198 0.17% $46,232.99 0.20% Philppines PHP 369 $7.59 15.1% less $3,850 2.37% $3,102.71 2.94% United Kingdom GBP 5.99 $7.90 11.1% less $47,226 0.20% $42,943.90 0.22% New Zealand NZD 11.99 $7.92 10.9% less $44,031 0.22% $41,945.33 0.23%

The 10 cheapest places for standard plans Country Cost Per Month - Standard (Local) Cost Per Month - Standard ($) Comparison to Average ($12.07) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Brazil BRL 32.90 $5.99 67.3% less $9,130 0.79% $8,920.76 0.81% South Africa ZAR 139 $8.09 39.5% less $6,040 1.61% $6,374.03 1.52% India INR 649 $8.67 32.8% less $2,130 4.88% $2,009.98 5.18% Mexico MXN 196 $8.88 30.5% less $17,594 0.61% $9,673.44 1.10% Philippines PHP 459 $9.45 24.3% less $3,850 2.95% $3,102.71 3.65% Australia AUD 13.99 $10.12 17.6% less $54,401 0.22% $57,373.69 0.21% South Korea KRW 12,000 $10.18 17.0% less $42,285 0.29% $31,362.75 0.39% Indonesia IDR 153,000 $10.33 15.5% less $4,050 3.06% $3,893.60 3.18% Canada CAD 13.99 $10.62 12.8% less $53,198 0.24% $46,232.99 0.28% Malaysia RM 45 $10.78 11.3% less $11,200 1.16% $11,373.23 1.14%

The 10 cheapest places for premium plans Country Cost Per Month - Premium (Local) Cost Per Month - Premium ($) Comparison to Average ($15.55) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Brazil BRL 45.90 $8.36 60.1% less $9,130 1.10% $8,920.76 1.12% South Africa ZAR 169 $9.83 45.1% less $6,040 1.95% $6,374.03 1.85% India INR 799 $10.67 37.2% less $2,130 6.01% $2,009.98 6.37% Philippines PHP 549 $11.30 31.7% less $3,850 3.52% $3,102.71 4.37% Mexico MXN 266 $12.06 25.3% less $17,594 0.82% $9,673.44 1.50% South Korea KRW 14,500 $12.30 23.3% less $42,285 0.35% $31,362.75 0.47% Indonesia IDR 186,000 $12.55 21.4% less $4,050 3.72% $3,893.60 3.87% Canada CAD 16.99 $12.90 18.6% less $53,198 0.29% $46,232.99 0.33% Australia AUD 17.99 $13.01 17.8% less $54,401 0.29% $57,373.69 0.27% Malaysia RM 55 $13.18 16.5% less $11,200 1.41% $11,373.23 1.39%

Top 10 most expensive places to get Netflix

In contrast to the above, the most expensive monthly subscriptions for Netflix are found in the below areas. And, if you look closely, you’ll see they are made up solely of European countries with Nordic countries often getting the rawest deal (alongside Switzerland).

According to these statistics, if you live in Switzerland, you’re paying 38.7, 42.3, or 42.9 percent more than average for a basic, standard, or premium plan, respectively. This is over 97 more per plan than Brazilians.

The 10 most expensive places for basic plans Country Cost Per Month - Basic (Local) Cost Per Month - Basic ($) Comparison to Average ($8.83) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Switzerland CHF 11.90 $13.06 38.7% more $66,567 0.24% $82,796.55 0.19% Denmark DKK 79 $12.63 35.4% more $57,150 0.27% $61,350.35 0.25% Sweden SEK 89 $10.26 15.0% more $46,695 0.26% $54,608.36 0.23% Norway NOK 89 $10.04 12.8% more $54,027 0.22% $81,697.25 0.15% Ireland EUR 7.99 $9.50 7.3% more $50,490 0.23% $78,806.43 0.14% Lithuania EUR 7.99 $9.50 7.3% more $28,914 0.39% $19,153.41 0.60% Estonia EUR 7.99 $9.50 7.3% more $30,297 0.38% $23,266.35 0.49% Russia EUR 7.99 $9.50 7.3% more $11,260 1.01% $11,288.87 1.01% Latvia EUR 7.99 $9.50 7.3% more $28,454 0.40% $17,860.62 0.64% Austria EUR 7.99 $9.50 7.3% more $53,903 0.21% $51,461.95 0.22%

The 10 most expensive places for standard plans Country Cost Per Month - Standard (Local) Cost Per Month - Standard ($) Comparison to Average ($12.07) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Switzerland CHF 16.90 $18.55 42.3% more $66,567 0.33% $82,796.55 0.27% Denmark DKK 99 $15.82 26.9% more $57,150 0.33% $61,350.35 0.31% Austria EUR 12.99 $15.45 24.6% more $53,903 0.34% $51,461.95 0.36% Finland EUR 11.99 $14.26 16.6% more $45,698 0.37% $50,152.34 0.34% Spain EUR 11.99 $14.26 16.6% more $38,758 0.44% $30,370.89 0.56% Italy EUR 11.99 $14.26 16.6% more $39,189 0.44% $34,483.20 0.50% Belgium EUR 11.99 $14.26 16.6% more $55,590 0.31% $47,518.64 0.36% Germany EUR 11.99 $14.26 16.6% more $53,638 0.32% $47,603.03 0.36% France EUR 11.99 $14.26 16.6% more $46,481 0.37% $41,463.64 0.41% Ireland EUR 11.99 $14.26 16.6% more $50,490 0.34% $78,806.43 0.22%

The 10 most expensive places for premium plans Country Cost Per Month - Premium (Local) Cost Per Month - Premium ($) Comparison to Average ($15.55) Average Person's Wages Netflix Yearly Cost in Relation to Average Person's Income Country's GDP per Capita Netflix Yearly Cost in Relation to GDP per Capita Switzerland CHF 21.90 $24.04 42.9% more $66,567 0.43% $82,796.55 0.35% Austria EUR 17.99 $21.40 31.7% more $53,903 0.48% $51,461.95 0.50% Denmark DK 129 $20.62 28.03% more $57,150 0.43% $61,350.35 0.40% Ireland EUR 15.99 $19.02 20.1% more $50,490 0.45% $78,806.43 0.29% France EUR 15.99 $19.02 20.1% more $46,481 0.49% $41,463.64 0.55% Germany EUR 15.99 $19.02 20.1% more $53,638 0.43% $47,603.03 0.48% Belgium EUR 15.99 $19.02 20.1% more $55,590 0.41% $47,518.64 0.48% Italy EUR 15.99 $19.02 20.1% more $39,189 0.58% $34,483.20 0.66% Spain EUR 15.99 $19.02 20.1% more $38,758 0.59% $30,370.89 0.75% Finland EUR 15.99 $19.02 20.1% more $45,698 0.50% $50,152.34 0.46%

For more comparisons on the cost per month of Netflix in the countries with the highest user penetration, read our analysis which looks at current prices as well as all of the price increases since Netflix was launched.

Which countries enjoy access to the best films and TV shows?

While the Swiss are paying significantly more for their Netflix subscriptions than other countries, perhaps they’re enjoying access to better, more premium content?

To find out, we looked at the percentage of titles within various IMDb rating categories.

Interestingly, we can see that there isn’t much difference between the average IMDb rating across all countries. But those that do seem to have a slight edge are Asian countries.

However, some countries do seem to get a more elite catalog of titles with a higher percentage of movies and TV shows rated 8 to 10 on IMDb. Russia comes out on top with almost 30 percent of its titles being found in the top-rated IMDb category.

Hungary and the Czech Republic find themselves at the bottom on both counts with an average IMDb rating of 6.5 and just less than 24 percent of their titles being in the 8 to 10 category.

Our cheapest country, Brazil, finds itself mid-table in both areas with an average IMDb rating of 6.75 and just over 27 of all its titles being rated 8 to 10 on IMDb. It’s a very similar story in the most expensive country, Switzerland (average of 6.74 and 27.03% of titles in the 8 to 10 category). But in one of our other cheapest countries, India, customers do seem to get more quality for their money. Here, users enjoy an average IMDb rating of 6.8 and almost 29 percent of the catalog is within the 8 to 10 category on IMDb.

What about the US?

It ranks mid-table for its percentage of titles in the 8 to 10 category but is one of the worst-performing countries for average IMDb rating (6.71%). However, as we have seen, there are minimal differences between the averages.

Which countries enjoy the fastest internet speeds when streaming Netflix?

Now we know that there isn’t much difference in the quality of titles available by country, perhaps you pay more for a better user experience with faster internet speeds?

We analyzed Netflix’s ISP speed index to find out. Due to lowered video quality and the work Netflix has been doing with ISPs amid the pandemic, data was only available from February 2019 to 2020, so our averages are based on this.

Please note: No data was available for the Czech Republic, Estonia, Latvia, Lithuania, or Russia, so these have been omitted from the chart.

Switzerland users can breathe some sigh of relief as the country takes the top spot here with users enjoying an average internet speed of 4.52 Mbps from February 2019 to 2020. In sharp contrast, those in our most cost-effective countries — Brazil, India, and South Africa, had the worst average internet speeds (alongside those in the Philippines).

Where should you opt to watch Netflix?

Despite its great user experience with prime streaming speeds, Switzerland is not going to be the place to opt for a Netflix subscription if you love a good deal.

Bargain-lovers, however, may want to opt for a subscription in Brazil, India, or South Africa, but will have to sacrifice some quality and titles in order to get their cheaper pricing.

But those who want the best of both worlds may be better opting for a subscription from the likes of Canada or the UK. With reasonable pricing and cost-effectiveness, two of the largest libraries on Netflix, and access to a large number of top titles these two countries are the all-around highlights from our study.

Not living in any of the aforementioned countries? Then here are the best VPNs for Netflix so you can get the version of Netflix you want — anywhere.

Methodology

Argentina and Turkey have been removed from our study due to ongoing currency fluctuations.

The percentage of library titles within each IMDb rating category is based on a sample of data (approx. 1,000 titles).

Sources

Full datasheet for all countries and plans: https://docs.google.com/spreadsheets/d/1wxJuu4QQje38ZSH_SqlDPtYdHnYcfhCW1lbNsbq8oss/edit?usp=sharing

JustWatch.com

uNoGS.com

https://www.imdb.com

https://data.oecd.org/earnwage/average-wages.htm

https://www.worlddata.info/average-income.php

https://www.worldbank.org