One knock against Netflix has been its poor assortment of blockbuster content, especially as some of its older content deals have expired. But the all-you-can-eat service has been able to secure some new deals, including ones with DreamWorks Animation, Walt Disney (for both Disneymovies and for original shows based on Marvel super heroes), and Weinstein Co.

The cost of acquiring content has risen considerable over the past three years, though, thanks to heightened competition not only from other streaming services, but also from premium cable channels such as HBO and Showtime.

Netflix has also enjoyed notable success with its original programming, such as House of Cards and Orange Is the New Black. The company will likely expand its roster of original programming, which will include several kids' shows as part of the deal with DreamWorks Animation.

—James K. Willcox