Celine Dion’s new gender-neutral clothing line is under fire, including by a priest who says it is literally created by “the devil” who wants to confuse everyone… for some reason.

The website for the singer’s company, CELINUNUNU (yes, really), is a trip on its own. The child models don’t smile and many of the clothes feature skulls and dark colors. But that doesn’t mean any of it is demonic, despite extraordinary claims by Msgr. John Esseff, who has been a priest for 65 years and an exorcist for more than 40.

Esseff, a founder and past president of a group that trains exorcists, seems to think gender issues in general are “demonic.”

I’m convinced that the way this gender thing has spread is demonic,” he said. “It’s false. I don’t even know how many genders there’s supposed to be now, but there are only two that God made.” The demonic dimension of creating such a clothing line is very deep, according to him. “The devil is going after children by confusing gender,” he said. “When a child is born, what is the first things we say about that child? It’s a boy, or it’s a girl. That is the most natural thing in the world to say. But to say that there is no difference is satanic.”

Maybe we shouldn’t assign a gender to a child at the moment of birth, then…

That fact that Esseff is convinced this is all demonic means nothing. He also believes in supernatural demigods and cannibalistic cracker rituals, all while being a part of a group known for sexually abusing young children. His judgment isn’t exactly sound. That, plus he clearly doesn’t understand the differences between biological sex and gender… nor how to disagree with something you don’t understand without calling it “satanic.” An expert, he is not.

While we’re at it, gender-neutral clothing isn’t about being a trans person. You choose your clothing. You don’t choose your gender. If Esseff even bothered to spend two minutes Googling any of this, he would know more than he does now.

To take away the male or femaleness of a baby is hitting at the very heart of nature by denying a simple truth of the way that child was created, Msgr. Esseff explained. “People behind this are influencing children to disorder,” he said. “This is definitely satanic. There is a mind behind it — an organized mindset. “The devil is a liar and there are huge lies being told,” Msgr. Esseff said. “This is being done for money, and there is divisiveness that comes from this — marks of the devil.”

Satan is involved and it’s a business?! Sounds like he’s just jealous of the competition.

Also, considering his age, he should remember when — prior to the 1980s and ad campaigns that labeled pink as feminine and blue as masculine — clothes were gender-neutral.

Although the devil has been at war with humanity from the beginning, Msgr. Esseff noted that satanic attacks at this time have become bolder. “The evil one feels that he can do these things without somehow being recognized behind it all,” he said. “This [gender neutrality] is a ploy he has. It is being driven by an agenda because there is a spirit behind it.”

The brand isn’t about “Satan.” It’s kind of eccentric, yes, but the main point is gender equality. Despite that fact, those commenting on the company’s advertisement seemed to echo Esseff’s sentiments.

This should be a non-story. An interesting one, perhaps, but one that shouldn’t require more than a passing glance. It’s just another celebrity brand, with a novel (and welcome) twist on gender expression. Yet there are lots of Christians who are convinced the sky is falling.

(Screenshot via YouTube)

