The creator of the world’s first vegan burger that “bleeds” has said that he wants to make the world meat-free by 2035.

Pat Brown, the creator of the “Impossible” burger that tastes and feels like meat, told a conference in Stockholm that the “catastrophic impact of animal based foods” on the planet meant that removing them from the food system was imperative.

Dr Brown, who was a biomedical scientist at Stanford University before founding Impossible Foods, unveiled his plans to an incredulous audience.

“Our mission is to completely replace animals in the food system by 2035. You laugh but we are absolutely serious about it and it’s doable.

“From the time the first super crappy low resolution digital camera came on the market until Kodak basically shut down its film business was about 10 years. If you can make something that outperforms in delivering what consumers want the market can work fast,” he said.