Maybe you’ve heard about SportVU by now, but do you know EXACTLY how NBA teams are using it to get ahead?

Let’s back up for a second.

SportVU is the camera-tracking system put in place by STATS LLC.

All 29 NBA arenas and a few college ones now feature SportVU cameras.

It measures an incredible number of things that happen on the court.

It’s led to the creation of metrics that measure things like rim protection, running speed, running distance, and passing.

I spoke with Brian Kopp, Senior Vice President, Sports Solutions at STATS LLC. Brian’s been working with SportVU for years.

We talked about how NBA teams have been using SportVU to get better on both ends of the court.

You can follow Brian on Twitter to keep up with the latest SportVU news. Make sure you check out SportVU at NBA.com.

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