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The ad wars in Toronto’s mayoral campaign kick into full swing on Thursday, when three new televised spots start making the rounds on major networks, including one from a coalition of trade unions attacking John Tory for comments he made about golf and women early this year.

The United Steelworkers, Unifor, UFCW and CUPE National have banded together under the banner of “Progressive Toronto” to produce ads that accuse Mr. Tory of being “out of touch” with Toronto by reviving advice the former broadcaster gave to young women about how playing golf can help them get ahead in their careers.

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While Progressive Toronto says it is not backing a candidate, the four trade unions listed have endorsed Olivia Chow.

Mr. Tory is also the subject of an attack ad by Councillor Doug Ford’s campaign, which focuses on his rival’s tenure on the board of Charter Communications, a giant U.S. telecom company that filed for bankruptcy protection in 2009.