London (CNN Business) Transporting goods quickly and cheaply is vital for trade, but it's a struggle in many African nations. Now a startup is hoping to change that.

Nigerian entrepreneur Obi Ozor experienced the slow movement of cargo first-hand a few years ago when he was importing diapers and transporting them across Nigeria.

"It used to take one week to transport goods 1,000 km, from Lagos to Kano," he told CNN Business.

"Africa's logistics is very informal, making it challenging for many businesses to move goods efficiently," he added. "There's a serious disconnect between getting goods from A to B."

Uber UBER supply chains more efficient, affordable and transparent. In 2017, Ozor and fellow Nigerian Ife Oyedele II launched digital platform Kobo360. A self-styled "for trucks," it connects truck owners and drivers with cargo companies, aiming to makesupply chains more efficient, affordable and transparent.

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