Gov. Phil Murphy on Tuesday announced the launch of Get Covered New Jersey, a state public awareness campaign to promote the Affordable Care Act’s 2019 open enrollment period, which runs Nov. 1 through Dec. 15.Gov. Phil Murphy on Tuesday announced the launch of Get Covered New Jersey, a state public awareness campaign to promote the Affordable Care Act’s 2019 open enrollment period, which runs Nov. 1 through Dec. 15.



The initiative is the first coordinated health coverage public awareness campaign conducted by the state since the implementation of the ACA. The program is designed to promote health coverage options available to residents through the ACA marketplace and in the individual insurance market during open enrollment, as well as through the state’s year-round NJ FamilyCare program.



“From Day One, my administration has been committed to protecting the Affordable Care Act in New Jersey against President Trump’s efforts to tear it down. We are proving the ACA works but we cannot let up. We know it will take every effort to combat the barrage of attacks that continue from the federal government to make sure residents get the coverage they deserve,” Murphy said in a statement.



He added: “We want to ensure residents don’t miss the six-week window to enroll, that they get the financial assistance they are due and that they know where to go to if they need help along the way. New Jerseyans are counting on us to do what the federal government won’t.”



In January, Murphy signed an executive order directing all state entities that regularly interact with the public to undertake reasonable measures to provide information regarding the ACA and ways to enroll. The Get Covered New Jersey campaign is an extension of this effort.



As part of the campaign, the state is launching a website, GetCovered.NJ.gov, which will serve as a portal for individuals seeking health coverage. The site will include information about plan options, as well as contact information for navigators and enrollment assisters who can help residents access coverage.

