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Starting today, US investors can buy a Bitcoin exchange-traded note (ETN) through their online broker, bank or advisor. Although the CoinShares product is listed and regulated in Sweden, the note, Bitcoin Tracker One (CXBTF), is now listed in US dollars.

The offering gives investors who may be concerned about a direct investment in Bitcoin a way to get into the market.

“Everyone that’s investing in dollars can now get exposure to these products, whereas before, they were only available in euros or Swedish krona,” Ryan Radloff, CEO of CoinShares Holdings Ltd., told Bloomberg. “Given the current climate on the regulatory front in the US, this is a big win for Bitcoin.”

@CoinSharesCo buys #BTC with each share issuance, which means this ETN functions similarly to an ETF despite differences in structure. See excerpt from their Factsheet… Hence, as shares rise/AUM grows, $CXBTF is buying Bitcoin. pic.twitter.com/pjv7COUDoh — Thomas Lee (@fundstrat) August 15, 2018

The ETN has been listed on Nasdaq Stockholm since 2015 for European investors. It’s offered through Stockholm-based XBT Provider AB, a subsidiary of CoinShares, which buys the actual Bitcoin on behalf of its customers. The ETN has already attracted over $1 billion.

Although the cryptocurrency bear market has left Bitcoin Tracker One down about 50% for the year, it opens the doors for a new wave of investors.

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Mark Cuban is a Bitcoin XBT customer.