BUFFALO, Minn.  Representative Michele Bachmann will appear in the 2010 calendar of “Great American Conservative Women” (she will be November). Her likeness has been transformed into an action figure. And, so far in 2009, she has been interviewed on a national cable news show every nine days, on average, an analysis by Smart Politics, a nonpartisan blog affiliated with the University of Minnesota shows.

Not bad for someone less than three years on the job.

Here in Ms. Bachmann’s district, and in much of the country, that outsized celebrity has boiled down to this: They adore her or they loathe her.

As the health care overhaul moves closer to a full debate in Congress, Ms. Bachmann is under attack from the Democratic National Committee for spreading “reckless lies” about the overhaul, one of a handful of Republicans singled out as part of the committee’s “Call ’Em Out” campaign. Back home, two Democrats already say they are seeking Ms. Bachmann’s seat in next year’s election, and are raising a lot of money to do so.

“People are struggling to stay in their homes, and she’s off trying to be on Fox News,” said one of those Democrats, Tarryl L. Clark, a state senator.