Prior to when it moved to focus on augmented reality tech in 2018, Jaunt had been one of the more visible independent companies working in virtual reality. It collaborated with a variety of consumer brands to help them create virtual reality content -- meaning you've likely tried one of the company's VR experiences, even if you not familiar with the name. It also had its own app on Oculus, Vive, PlayStation VR, as well as both iOS and Android.

Today's deal caps off a period of uncertainty for Jaunt. Between 2015 and 2016, the company raised $65 million from Disney and saw then CEO Jens Christensen leave to "move on to his next adventure." This past December, Christensen's replacement, co-founder Arthur van Hoff, also left the startup. In April, he turned up at Apple as a senior architect on an unnamed team.