ROCHESTER, N.Y. – The Rochester Rhinos and Capelli Sport, an innovative sportswear and team-wear brand, announced on Tuesday a major corporate partnership that will align the two brands to enhance the sport of soccer in Rochester and throughout the greater Upstate New York region.

As per terms of the agreement, Capelli Sport will become the exclusive uniform supplier and stadium naming rights partner for the Rochester Rhinos as the club enters the 2017 USL season.

Rochester Rhinos Stadium, which has a capacity of more than 13,700, will become Capelli Sport Stadium through an agreement of the venue’s naming rights. In addition, all official club uniforms, training gear, merchandise, and fan wear will be provided by Capelli Sport. The agreement also calls for Capelli Sport to become the official uniform supplier for the Rochester Junior Rhinos, the club’s youth academy, beginning in August 2017.

“I am honored to welcome Capelli Sport to the city of Rochester as the official uniform supplier and stadium naming rights partner of the Rochester Rhinos,” said Rochester Mayor Lovely A. Warren. “This partnership will greatly enhance Rochester’s position as a regional destination for the growing legion of professional soccer fans, which will advance our goals of creating more jobs, safer more vibrant neighborhoods and better educational opportunities for our citizens.”

“This partnership demonstrates the commitment of Capelli Sport to both the Rhinos and our region,” said Rochester Rhinos Owner David Dworkin. “Wendy and I along with the entire Rhinos organization look forward to welcoming Capelli Sport and their brand to our community.”