Aspirational sentiments are particularly strong among “swing-voters” – the middle two-fifths of the electorate who determine, roughly twice a decade, who lives in Number 10. These are the people Corbyn must attract if he is to progress from campaigner to national leader; people who look to themselves and their families for assistance, to their neighbours and friends. They certainly don’t look to the state – and actually want the UK to live within its means and for government to be scaled back.