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There is no doubting Ole Gunnar Solskjaer’s impact on Manchester United’s history, scoring 91 goals and winning 11 major titles during his 11 years with the club - not to mention his iconic last-minute winning goal in 1999 which secured the club’s first UEFA Champions League title.

Now it’s also clear that the caretaker manager's influence isn’t just confined to the pitch.

The Norwegian has had profound effect on the city’s tourism as well since taking the top job at United.

Solskjaer’s new brand of attacking football has already seen an increase in football bookings of 89 per cent compared with the same period last year, with 20 per cent of those sales coming directly from Ole’s homeland, Norway.

(Image: PA)

Norwegian visitors to www.thomascooksport.com have also increased by over 138 per cent.

Ole-Gunnar Solskjaer isn’t the first footballing legend to have a similar effect on the city of Manchester.

Zlatan Ibrahimović’s arrival in the city led to a spike amongst official Thomas Cook Sport football packages as his fellow Swedes made the footballing pilgrimage to the Theatre of Dreams.

Rob Slawson, Head of Thomas Cook Sport, said: “The Premier League always throws up surprises and the recent managerial change at Old Trafford was definitely one of them.

(Image: Mirrorpix) (Image: Getty Images)

"We’ve seen a huge spike in sales from our Scandinavia business as well as massive interest from other sports travel agents in Norway – it seems the Ole factor is back at Old Trafford.

“We saw this a couple of years ago with the Zlatan effect where there was a significant increase in visitors from Sweden via our Ticket & Hotel offering.

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"It’s safe to say the Scandinavians certainly get behind their Premier League heroes and it’s a pleasure for us to be able to allow them to experience the city, the culture and live football at Old Trafford.”

Thomas Cook Sport offers unique, tailored travel packages and experiences for a wide range of sports across the globe.

Thomas Cook Sport is the Official Travel Partner of Manchester United, to book an official ticket and hotel break, or explore other offers, visit https://www.thomascooksport.com/