Eye Shadows for the makeup obsessed. Shades with no-compromise formulas that look as perfect on the eyes as they do in the pan.This finely-milled powder eye shadow is available in different finishes. Create a custom palette with kits that hold four pans of your favorite colors and textures (Eye Shadow Singles arrive individually packaged refill sleeves).Benefits:

Product Reviews

Rated 4.45 out of 5 stars

410 Reviews

Most Helpful Positive Review

THE TEXTURE THO

I looooove Anastasia shadows, they're all super buttery & highly pigmented. The matte ones blend very easily and have a silky texture, and the shimmery ones have a nice, even texture

Most Helpful Critical Review

Pink Champagne

I am super disappointed in this shade. I searched high and low to find this color since it is always sold out. I finally found it here online and promptly ordered it. Funny enough I was going to order two since Iwas sure i was going to love it, but I controlled myself lol. Glad I did. The eye-shadow is not pigmented at all. I used fix plus and a Mac 242 to apply and while that does help slightly, it seems to blend in to the rest of my shadow instead of standing out. If you put too much on, it suddenly looks like extreme glitter. Half way through the day the shadow has totally blended with the rest of my shadow, so instead of having that pink color i was after, i have just some glitter. I will keep experimenting, but i was hoping for more.

Reviewed by 410 customers

Very Natural

5

AJMOM from Tampa

This color is great for everyday. Very natural and smooth look.

Overrated

1

Rosie E from San Diego, Ca

Awful color pay off, it is not a deep shade of plum like I was hoping. Very light and looks like mud.

I Love it!

5

Dellyn from AL-Alabama

This beautiful, soft color is the perfect eye shadow for me. I use it in the crease of my eye and it looks so good with my Ulta shadow base. I love it. Service/Delivery Comments Purchased directly from a local Ulta store. Customer service was great!

Love Love!!!

5

Dellyn from Alabama

This beautiful, soft color is the perfect shadow base for me. It goes on so smoothly and stays on all day without creasing. I love it.

Delivered damaged-- support did nothing

1

MAGD from Chicago, IL

Came smashed into pieces-- emailed support and they did nothing. AVOID

ehhh

3

Tawny :~) from pittsburgh

the color is very different online than in person so beware of that!!! it looks more of a dark gray and shimmer blue color. it swatched fine just like any other ABH shadow & there is some kickback. the color almost makes me look as if i have a black eye. i don't like it on me at all. i wish it looked the same as in person to the picture online.

This is so pretty

5

Carol from Lester, PA

I used this eyeshadow as an all over the lid shadow for a quick smokey eye. It is beautifully pigmented! I just sprayed some setting spray on my brush and then dived right in. However, I did not test the pigmentation with a dry brush, so I am ignorant of what the pigmentation is there. But it takes two seconds to spray your brush and I won't use it another way so I don't need to know! I love the shadow. It's a perfect baby pink color. Definitely worth the buy, in my opinion.

Great color!

5

Eileen from Estero, Florida

Amazing shadow. A little goes a long way. Gorgeous deep color. Perfect for the smokey eye effect. I would highly recommend it.

Beautiful eye shadow

5

Emilie from Washougal, Washington

So beautiful eye shadow and very pigemented shines

thank god for the pink champagne

5

ayyyyye from miami, fl

i really hope the pink champagne is the same as the ones in the norvina pallet bc my sister dropped the pallet and only my favorite color broke, the new pink champagne formula. its so unique yet easy to pair with, and i honestly don't understand why there's so many negative reviews on the new version of the color because i'm honestly in love with it

Packaging

3

B. Cherry from Cary, NC

I love the eyeshadows and chose this company because of the attention to reverse animal cruelty and toxins in makeup. I was disappointed to receive a package directly from you that was cushioned with styrofoam. Hoping to hear it is biodegradable.

I would buy this product again and again

5

Di from Pennsylvania

Wear it everyday... Brings out my hazel eyes

Massive Fallout

2

My My My from Washington

Pigment is good but doesn't last as long as UD. No matter the base on my lids, these shadows blotch -- awful blending. Biggest issue was the massive fallout.

Pink Champagne...

1

Brittney738 from TN

Why in the world would you "reformulate" a very popular shade? It is unrecognizable now. Why not just discontinue and make a new shade? So disappointed when I received it but thought I would still give it a try. But just no....the old version was highly metallic icy pinkish platinum on my lids. This newer version came off as a satin coppery pink with a slight sheen. Way less metallic than other titanium and even metallic shadows in the range. Just so disappointing.

DO NOT HAVE THIS SHIPPED TO YOU

4

ebae9 from IL

Really beautiful shadow, but do not have Ulta ship this to you

READ THE REVIEWS!

1

xbleedmebeautifulx from Albany, NY

I'd seriously put my money on them testing this on their grandmothers that also told them their preschool paintings were "works of art." The only people calling this (incredibly disappointing) knock off of the original color anything but total garbage are the people that don't want to hurt their wittle feelings. This isn't even good enough to be the ugly step sister of the original. Clearly this is anything BUT well received to the people that couldn't give a single hoot about your feelings and really just want the eyeshadow that they paid for- aka the people that should actually matter. (My first review was actually hilarious but ABH flagged it for profanity even though there wasn't any)

Perfect for hazel eyes

5

D from New Jersey

I have hazel eyes and this colour really makes them pop! I work at a place where I can't wear a lot of makeup and this is the perfect mix of sublet but beautiful. 10/10

Awesome

4

Ivonne from Texas

These are great colors. Definitely pigmented! Great blend ability. Overall great, just a bit pricey.

Four Gorgeous Shades

5

Cheri Ledbetter from undisclosed

I actually bought four shadows and they are gorgeous. The ease of application and the silkiness of the product is wonderful for a woman with older skin.

Great Color for Eyelids

5

Mary Robbins from undisclosed

I love this color so much I use it during the day on my eyelids only. I have brown eyes and graying brown hair with medium complexion so this color works and stays on all day without creasing.

Nothing special

2

Chanta from Oklahoma

This will teach me to read the description better. I didn't think it would be an itty bitty Barbie sized eye shadow that comes in plastic. I expect it will only last for a few applications! Even if it is just a refill, it is a mini refill! Nothing special about the light brown color I got, either. Nothing about it stands apart from the $2 eye shadows I was trying to replace. I will definitely try a different brand next time.

Defective Case/Eyeshadow Singles Broken

1

Christine from New York

I bought 4 singles and the Anastasia case that went with them. 2 of the singles broke within a few months. I replaced them. They broke again. I checked the case in the store and there was no protective pad sold with it. (I wanted to make sure I hadn't thrown the pad away and it was my mistake.) The case was not designed properly, which affected the life of my eye shadow singles. Ulta would not honor the broken singles, nor would Anastasia. I will not purchase from either company from now on.

I won't buy again.

3

Sherry from Illinois

Very disappointed that for the price, it didn't come with a compact to open & close. It's just bare with no lid. I just wanted a few singles, wasn't about to buy a pallette case.

Product great. Shipping shameful!!

3

Joanne from Washington state

No wonder the landfills are overflowing. This tiny tiny eyeshadow insert can inside a 10 by 6 by 6 box!! Ridiculous!!

Great eyeshadow

5

Cassie from Seattle wa

This is a great shadow you can wear on its own or layer it with purple eyeliner!