billboard

A billboard on wesbound I-94 near Dearborn reads, "Donald Trump can't read this, but he is scared of it" in Arabic.

(Courtesy Mike Rogowski )

A billboard on westbound I-94 heading into Dearborn has a simple message: "Donald Trump can't read this, but he is scared of it."

The catch? It's written in Arabic.

The billboard targeted against the Republican presidential nominee is funded by the Nuisance Committee, a super PAC founded by the creators of Cards Against Humanity that is funded entirely by sales of special election edition Cards Against Humanity packs.

The expansion packs to the popular card game, described on its website as "a party game for horrible people," pit Trump and Clinton-themed cards against each other.

"Depending on which pack gets more support, we will donate all the money in support of Hillary Clinton's campaign," the website reads.

Viewers of the Michigan billboard are directed to the website trumpisscared.org, which critiques some of Trump's comments on immigration since he began campaigning for president.

Melissa Harris, spokesperson for the Nuisance Committee, said it felt appropriate to place a billboard focusing on Trump's immigration comments in Michigan in part because of the large Arab American population in Dearborn and surrounding areas.

"We specifically wanted to ensure that these voters stand up and have their voice heard and be counted," Harris said.

The committee has also placed anti-Trump billboards in Orlando, Fla. and in Chicago outside of the O'Hare Airport. Harris said the committee will next focus on Cleveland and Iowa.

"We're here do two things - to turn out the vote and encourage people through creativity, cleverness and humor to go to the polls, and take a little bit of airtime away from Donald Trump," Harris said. "We'd like to shift some of the narrative in a different direction."

The billboard has gained significant attention on social media, with some images of the billboard garnering thousands of retweets.

John Akouri, a GOP strategist and member of the American Middle East Coalition for Trump, said many members of the Middle Eastern community fully support Trump for president, despite what he referred to as the false mainstream media narrative.

"We know he is the only candidate who can bring the necessary change needed to unleash our economy and make the world a safer and more peaceful place," Akouri said in response to the billboard. "On the most important issues, such as jobs, the economy, education, public safety, and national security, I trust Donald Trump, a successful and straight-talking businessman, far more than I could ever trust a deceptive, career politician like Hillary Clinton."