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Tottenham Hotspur's ten-year NFL deal at their new stadium is set to bring in plenty of money for the club over the years ahead.

Spurs' first two experiences of hosting the sport proved to be enormous successes, drawing praise from the players, coaches, fans and US media alike with images of the Tottenham Hotspur Stadium beamed across the globe in the past fortnight.

Both games delivered crowds of more than 60,000 and provided plenty of drama, first with the tight encounter between the Oakland Raiders and the Chicago Bears earlier this month and then the high-scoring game between the Tampa Bay Buccaneers and the Carolina Panthers on Sunday, which brought sacks galore and interceptions.

Off the pitch though, Tottenham fans have been wondering exactly how the money gets shared out after each game at the stadium which is purpose-built for both football and the NFL with its innovative retractable pitch system.

Spurs signed a 10-year deal with the NFL, which was meant to begin last season only for stadium construction delays to nix that, for more than two NFL games a season.

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It is understood that the NFL pay a flat rental fee to use the stadium for each game, but all of the food and drink net income plus the merchandising profit goes to the football club.

Bottoms Up Beer, who provide the technology that allows each pint of beer to be filled from the bottom, claimed last week that Spurs set a new European record for the sales of beer at the first game between the Raiders and Bear with £1m alone taken in from those drink sales.

In a tweet that was later deleted, they posted: "So the @SpursOfficial stadium sold out of beer in the third quarter of last night’s @NFL game between the @Raiders & the @ChicagoBears. Also… the Tottenham stadium broke the record for beer sales at any European venue EVER. That’s a strong W. Take notes!"

The company later tweeted about that £1m figure and that would have been exceeded on Sunday with extra beer brought in to cater for the demand.

When Spurs played at Wembley, during almost two years of tenancy, the club paid a flat rental fee for each game and then it is understood that they received income from the gate receipts and merchandise sales while Wembley got the food and drink income.

In Tottenham this month transformed their megastore during the NFL games at their stadium so it was kitted out with 90 per cent NFL products and 10 per cent Tottenham Hotspur items, which is normally the other way around during the rest of the year.

Such was the popularity of the store there were large queues to get into the shop, the biggest club store in Europe, from 10.30am on Sunday morning, four hours before the game started.

With gate receipts, it has been reported that, similar to what Spurs did at Wembley, the home NFL teams receive the proceeds after giving up one of their own matches to travel over.

That leaves Tottenham with their NFL hosting fee, food and drink income and merchandise sales, all of which brings millions into the club for each game played at the stadium.

Should the NFL bring a permanent franchise to London in the future, then Spurs have put themselves front and centre for the job and then all the income would be heading their way as well as the boom that would come from the new merchandise.

On top of that, the club are yet to decide on a naming rights partner for their new home and with the Tottenham Hotspur Stadium drawing praise from across the globe and images of it being beamed everywhere, the club's NFL tie-up is expected to land them a mega-money naming deal in line with those for US stadiums in recent years, which have been inked for more than £300m for 20-year deals.

While the NFL might not be to everyone's tastes it looks like it's going to a real money-spinner for the club going forward.