Fan gear site Fanatics recently released a new line of Overwatch League apparel, with merchandise geared towards each of the league’s 20 teams. Unfortunately for the company, however, the Overwatch community has given their OWL gear a lukewarm reception thanks to some of Fanatics’ more unorthodox design choices.









The Overwatch League store’s splash page prominently advertises the fact that Fanatics produced different gear for each individual team.





Screenshot via OWL Store





However, observers such as caster Alex “Goldenboy” Mendez voiced their concerns over the clothing line’s lack of “soul,” lambasting Fanatics for using cookie-cutter designs rather than the innovative streetwear styles co-opted by brands such as 100 Thieves and the New York Excelsior.





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Others took issue with Fanatics’ unusual choice to turn their t-shirts into Mad Libs by removing certain words from their designs.









This isn’t the first time Fanatics was criticized for its Overwatch apparel designs. Only a few months after the brand signed a multi-year merch deal with the OWL, fans jumped on social media to criticize what they perceived as shoddily manufactured jerseys.





Despite the criticism, Fanatics’ Overwatch League merchandise appears to be selling well, with Sung-hyeon “JJoNak” Bang jerseys leading the charge in terms of jersey sales. Plus, there’s plenty of non-Fanatics OWL merchandise in the pipeline, such as the trading cards coming next month. If the Mad Libs-inspired designs of Fanatics’ current line don’t inspire you, you may want to hold off from purchasing until you see what Upper Deck has in the works.