From Oskar Blues:





Longmont, CO - B. Stiff and Son's Old Fashioned Soda Pop Company - the kid-friendly branch of the Oskar Blues family tree - is introducing four new flavors of craft soda to their product lineup after years of serving the popular B. Stiff & Sons Root Beer, the top-selling local craft Root Beer in Colorado.

The soda was named for Brian Stiff, a Lyons, CO local, bike-riding buddy and father of two, who passed away unexpectedly in February 2012. A portion of soda proceeds continue to provide support for the Stiff family.

The four new flavors of small-batch sodas include: zingy Ginger Beer, citrusy sweet Orange Cream, redonkulously smooth Cream Soda, and sweet-and-tart Black Cherry - old-school flavors that the B. Stiff wizards reinvented with their own creative twists. The original Root Beer recipe is revamped as well, with a 20% reduction in sugar - a change made in response to root-beer loving consumer feedback. All B. Stiff & Sons products are gluten free and caffeine free.

"After years of serving our popular, home-brewed root beer in Oskar Blues restaurants, expanding the flavors and offering it with the advantages of the can package is something unique in craft soda," said Sales Manager Geoff Hess.

B. Stiff & Sons is proud to offer these new flavors at top independent retailers throughout Colorado, Wyoming, North Carolina, South Carolina and Virginia; as well as at multiple large grocery retailers starting April 1st. The full line-up will remain available at all Oskar Blues restaurant locations; Oskar Blues Home Made Liquids and Solids, Grill & Brew, CHUBurger, CyclHOPS and the new Denver, CO RiNo locations of CHUBurger and Hotbox Roasters Coffee Shop set to open in June of 2016.

"We're projecting approximately 643% growth in 2016 based on current success and enthusiasm," said Hess. "We've begun expansion in our brewing facility that will allow us to continue to be inventive with new creations."

Follow B Stiff & Sons soda via www.oskarblues.com or FACEBOOK & TWITTER.

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