Inspired by a colleague's sweet homemade gifts, John Faherty quit the lucrative resources industry to chase his dream of making ultra-local honey accessible to everyone in Perth.

And that gamble looks to be paying off, with Postcode Honey now available in 100-plus WA postcodes since launching last year.

In the first year alone, Mr Faherty produced 70 kilograms - more than he could eat or give away to friends, so began selling at markets

He got the idea to market his honey as '6006' – the North Perth postcode – from North Perth primary school, which had done something similar with locally produced olive oil, and after talking his father-in-law into setting up his own supplementary hive, the idea of branding individual postcode lines was born.