About

Klinik Tong Fang refers to an exploitable quote which aims to mock Klinik Tong Fang, a traditional Chinese medicinal clinic which has been criticized for breaking ethical laws in Indonesian Television broadcasting by airing alleged patient testimonies in their commercial. The quote usually followis a consistent pattern, being "Dulu saya X. Tetapi setelah ke klinik Tong Fang, saya jadi X" (I used to be X. But after going to Tong Fang Clinic, i became X).

Origin

Klinik Tong Fang began operating in the Indonesian capital city of Jakarta around 2010. Between 2011 to 2012, the clinic began promoting their services via commercial on a number of television stations.





The commercial has been heavily criticized for its use of allege patient testimonies which has been considered deceptive about curing illnesses and breaking ethical laws in Indonesian Television broadcasting. On August 14th, 2012, the clinic received penalty from the North Jakarta Public Health Office for violating the Indonesian constitution regarding publication of health services and advertising traditional medicine.

Spread

On July 17th, 2012, one of the first variation of the Klinik Tong Fang image macro was submitted to meme generator. On August 3rd, 2012, a thread titled "[NGAKAK PIC+] Serba KLINIK TONG FANG" ([FUNNY PIC+] TONG FANG Edition) was submitted to the Indonesian Internet Forum site Kaskus. The thread highlights several examples of the image macro and has since gathered 466 posts in 2 years. On August 9th, 2012, a thread titled "Kumpulan Lelucon Kalimat Iklan Klinik Tong Fang" (Compilation of the Tong Fang Clinic Joke) was submitted to Kaskus which gained 106 replies in 2 years. On august 22nd, 2012, an entry regarding Tong Fang was submitted to Tolololpedia which is the Indonesia Equivalent of Encyclopedia Dramatica.

On September 7th, 2012, Youtuber Daniel Pories submitted a Hitler Reacts video which pokes fun at the Clinic. The video gained over 46.400 views in 2 years.





Various Examples







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External References