Kucoin is a cryptocurrency exchange based in Hong Kong. Since its inception in 2017, the exchange has gained lots of traction and support due to its ease of use and simplicity.

One of the key features that draws traders to the platform is the sheer amount of new cryptocurrencies that are listed first & exclusively on the platform. Investors can also find a staggering 400+ trading pairs ranging from Bitcoin (BTC) to Dragonchain (DRGN), and this number continues to grow every month.

The Kucoin exchange has its own cryptocurrency called KuCoin Shares (KCS). Holders of this crypto receive dividends on a daily basis based on the amount of tokens they hold and the trades which are completed on the platform. Holders also receive exclusive promotions, rewards and offers from the exchange.

Kucoin have recently introduced IEO's (initial Exchange Offerings) via its Spotlight program. IEO's are essentially ICO (Initial Coin Offerings), however the key difference is that IEO are launched on and by the exchange. This reassures investors because the new cryptocurrency is required to pass security & validity checks, something which was never done in the ICO days. Also, in addition to this the IEO would have an established exchange listing presence, something which can be a struggle for new cryptocurrencies entering the market.

The benefit to Kucoin share holders is that in order to participate in these exclusive IEO's, users will need to purchase and use KCS tokens. This has lead to a major price increase (over 200%) to the token price and could hike up the asset price in future.