The latest good luck for the Democrats is that the McCain campaign was just as bamboozled as the press by the false Hillary narrative. McCain was obviously itching to choose his pal Joe Lieberman as his running mate. A onetime Democrat who breaks with the G.O.P. by supporting abortion rights might have rebooted his lost maverick cred more forcefully than Palin, who is cracking this particular glass ceiling nearly a quarter-century after the Democrats got there first. Lieberman might have even been of some use in roiling the Obama-Hillary-Bill juggernaut that will now storm through South Florida.

The main reason McCain knuckled under to the religious right by picking Palin is that he actually believes there’s a large army of embittered Hillary loyalists who will vote for a hard-line conservative simply because she’s a woman. That’s what happens when you listen to the TV news echo chamber. Not only is the whole premise ludicrous, but it is every bit as sexist as the crude joke McCain notoriously told about Janet Reno, Hillary and Chelsea Clinton.

Given the press’s track record so far, there’s no reason to believe that the bogus scenarios will stop now. The question of why this keeps happening is not easily answered. Ideological bias, unshakeable Clinton addiction and lingering McCain affection may not account for all or even most of it. Journalists are still Americans  even if much of our audience doubts that  and in this time of grave uncertainty about our nation’s future we may simply be as discombobulated as everyone else.

Image Credit... Barry Blitt

We, too, are made anxious and fearful by hard economic times and the prospect of wrenching change. YouTube, the medium that has transformed our culture and politics, didn’t exist four years ago. Four years from now, it’s entirely possible that some, even many, of the newspapers and magazines covering this campaign won’t exist in their current form, if they exist at all. The Big Three network evening newscasts, and network news divisions as we now know them, may also be extinct by then.

It is a telling sign that CBS News didn’t invest in the usual sky box for its anchor, Katie Couric, in Denver. It is equally telling that CNN consistently beat ABC and CBS in last week’s Nielsen ratings, and NBC as well by week’s end. But now that media are being transformed at a speed comparable to the ever-doubling power of microchips, cable’s ascendancy could also be as short-lived as, say, the reign of AOL. Andrew Rasiej, the founder of Personal Democracy Forum, which monitors the intersection of politics and technology, points out that when networks judge their success by who got the biggest share of the television audience, “they are still counting horses while the world has moved on to counting locomotives.” The Web, in its infinite iterations, is eroding all 20th-century media.

The Obama campaign has long been on board those digital locomotives. Its ability to tell its story under the radar of the mainstream press in part accounts for why the Obama surge has been so often underestimated. Even now we’re uncertain of its size. The extraordinary TV viewership for Obama on Thursday night, larger than the Olympics opening ceremony, this year’s Oscars or any “American Idol” finale, may only be a count of the horses. The Obama campaign’s full reach online  for viewers as well as fund-raising and organizational networking  remains unknown.