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Michelle Obama has added Edmonton to her Alberta speaking tour next month.

The wife of former American president Barack Obama, whose March 23 speech in Calgary quickly sold out, will now make a presentation in Edmonton earlier the same day, said Andy McCreath, a partner in tinePublic, which is organizing the event.

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“She’s one of the most famous and well-respected women in the world. It’s obviously unique to have a former first lady in Edmonton … Her popularity is widespread.”

Obama will speak in the lower bowl of Rogers Place from 12:30 p.m. to 2 p.m. March 23, following a question-and-answer format with a moderator who hasn’t been named yet, McCreath said.

Tickets go on sale Thursday. Prices in Calgary ranged from $199 to $399. While McCreath won’t say how much tickets will cost in Edmonton, he did say they will be cheaper than they were in Calgary.

The lower bowl has about 5,000 seats, approximately the same size as the space she filled for what’s billed as “an inspirational evening” at the Calgary Stampede Corral.