RE: Who do you want at the religious exemption research meeting?

From:mirandal@dnc.org To: PalermoR@dnc.org, PaustenbachM@dnc.org Date: 2016-05-16 13:39 Subject: RE: Who do you want at the religious exemption research meeting?

Mark, Tom, and Marilyn Davis Sent via the Samsung GALAXY S®4, an AT&T 4G LTE smartphone -------- Original message -------- This meeting is happening on Wednesday at 1pm. Looks like it’s more of a presentation because they asked for a projector. Who do you want there? Rachel Thanks for the intro Mike. Sorry for the follow-up delay, I needed to nail down dates with MAP before responding. Luis (and Rachel and Mark) - glad to hear you are interested. We’ve been able to do a really deep dive with this research which, once all synthesized boiled down, led to very clear (if sometimes surprising!) message and target imperatives. MAP is going to be in town May 17th and 18th so ideally we would like to come in then, but I’m around more often than that so we can do earlier if nothing on those two days works on your end. Otherwise let us know what works on the 17th or 18th and we’ll get it set up. I’m looking forward to meeting and talking more. Thanks, Amy Amy Levin Partner Benenson Strategy Group 501 Santa Monica Blvd | Suite 600 Santa Monica CA 90401 m: 646.457.1494 o: 310-935-3056 Hi Mike, that sounds interesting and helpful. I’m copying Rachel Palermo to help coordinate and include others from our political and community engagement teams. Luis Miranda, Communications Director Democratic National Committee 202-863-8148 – MirandaL@dnc.org - @MiraLuisDC Luis and Mark: My colleague and BSG partner, Amy Levin, has been working with the Movement Advancement Project over the past couple years to develop messaging and creative executions around religious exemptions laws (often referred to as RFRAs or Religious Freedom Restoration Acts). They have come out of this research effort with some interesting findings on talking about the issue, and would very much like to share it with you all and anyone you think would find it useful. This has been conducted as a 501c3 project independent of any of the message work we have done on campaigns. No candidate or specific situation will be presented in the research. She and the folks from MAP will be making the rounds with in DC and I’ll let Amy chime in on the details, but they’d like to set up some time in the next month or so for a briefing with those who might benefit from this messaging work. Hope you’re well! ____________________ Mike Gehrke Vice President Benenson Strategy Group O: 202-688-1788 www.bsgco.com