Author : Loredana Manushaqa

So i wanted to share with you some personal experience on our ICO preparation journey from a few months now.

To launch an ICO is so exciting but at the same time it will consume a few months from your lifespan! Totally hedonistic feeling and TOTALLY worth it!

Someone later on maybe can correct me if i got it all wrong but last time i checked the acronym for an ICO from some ‘almighty knowledgeable’ reasearch engines and summarizing it , they all define it as follows :

Initial Coin Offering

DEFINITION of ‘Initial Coin Offering (ICO)’ : An unregulated means by which funds are collected for a new cryptocurrency venture.

So it is Funds -collecting ! → Good but for what purpose ?→ The purpose depending on the type of Cryptocurrency is to use the collected funds to fund the project right? → So thus means that the startup does not have everything in order to fund the project itself so → ICO it’s practically HELPING a project to grow and be implemented correctly , of course all depending on funds distribution diagram and so many other relevant factors!

Now that this definition is CLEAR , my doubt is then WHY all marketing involved componenets , have made it so impenetrable to access the market?

So we’ve been trying to contact specialized people to help us with areas of an ICO process that we can’t cover ourselves. For example :

ICO website/Videos /Design related Marketing : All these components will be the cover of your ICO magazine. Of course experts will handle it and of course it will cost but you will spend hours trying to deliver the correct idea. Make it smaller , make it bigger , put it on the top , i don’t like the color , change this and then change this other element , frustrating and energy-consuming!

Youtube channels , ICO listings : To do a good ICO review from experts they charge from 3–10 Bitcoins depending on how many subscribers they have or level of expertise.

If the price of Bitcoin is higher that $10K they will always speak in Bitcoins , if the price drops less that $10K they start speaking in $$. I wonder why!

PR : A good PR team will cost you a very nice percentage of your Success fee . Woww but absolutely Necessary if they do a very good job!

Social Media Management : If you do it yourself the most probable direction you could go is loosing a very precious amount of time in engaging in SM.

Social Media is so time-consuming that you need lots of support to just be active on all of your social media networks/chats. Again not all of SM are necessary but most of them create a connection with the supporters of the project.

Now if a project had all of these money , THEY WOULD NOT LAUNCH AN ICO! It’s pretty difficult out there to really succeed and the market is not helping much!

But for all ICO’s that have good projects going on , Hang on in there!! All will be repaid in results later!

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Thank you :)