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NOTICE FROM VALLARTA SUPERMARKETS

MONDAY, APRIL 20, 2020

For the safety of its customers and team members, Vallarta encourages customers to shop alone and all shoppers must wear a face mask or coverings to enter the store. We are requiring all shoppers to wear a face mask to enter the store.

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NOTICE FROM VALLARTA SUPERMARKETS

WEDNESDAY, APRIL 8, 2020

Vallarta Supermarkets,is donating hundreds of hot meals to local hospitals to help feed doctors, nurses and healthcare workers on the front lines working long, hard hours amid the Covid-19 pandemic.

The donations will be made through Vallarta Supermarkets’ La Cocina Taquerias, its Mexican Kitchen, serving up traditional meals like tacos, burritos, chile rellenos, tamales, tortas, enchiladas and more. Vallarta team members will be delivering a total of 850 donated hot meals to the following hospitals in California:

· 4/8, Kaiser Permanente in Los Angeles

· 4/15, Providence Cedars-Sinai Tarzana Medical Center in Los Angeles

· 4/16,Marian Regional Medical Center in Santa Maria

· 4/16, Paradise Valley Hospital in National City

· 4/17, Northridge Dignity Health, Northridge

· 4/22, West Anaheim Medical Center in Anaheim

· 4/22, St. John's Regional Medical Center in Ventura

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NOTICE FROM VALLARTA SUPERMARKETS

THURSDAY, MARCH 26, 2020

Our top priority has always been and will continue to be the safety and well-being of our customers and team members. This week we've begun to install plexiglass sneeze guards to all check-out lanes. Its part of a growing number of changes we’ve made to help protect our team members on the front lines. Please expect to see them at all 50 stores by April 3.

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NOTICE FROM VALLARTA SUPERMARKETS

FRIDAY, MARCH 20, 2020

VALLARTA SUPERMARKETS TO DONATE $150,000 TO ORGANIZATIONS HELPING FEED SENIORS AND FAMILIES DURING PANDEMIC

Vallarta Supermarkets will donate $150,000 to a number of local non-profit organizations servicing seniors and those at greater risk of getting ill from the virus. Donations will support the communities Vallarta stores serves.

The donations will be made through Vallarta Supermarket's Gonzalez Family Foundation to Meals on Wheels and service organizations working to help seniors and families in this time of need in the following communities: San Fernando Valley, Whittier, Downey, Pasadena, Santa Clarita Valley, Simi Valley, San Diego, Santa Maria, Oxnard, Victorville, Hesperia, San Joaquin Valley, Antelope Valley, Anaheim and Los Angeles.

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NOTICE FROM VALLARTA SUPERMARKETS

FRIDAY, MARCH 14, 2020

We are facing truly challenging times. In this current time of need, we want our customers and community to know that with the commitment of our valued team members and our vendor partners, we are doing everything in our efforts to ensure we continue to provide you and your family with the freshest foods, quality products, clean stores and excellent service that you have known us for.

Above all, our top priority has always been and will continue to be the safety and well-being of our customers and team members. While we’ve always practiced the highest of standards in this area, we are taking extensive action to ensure a safe shopping environment for our community. We are following the guidelines provided by the Centers for Disease Control (CDC) and have implemented additional cleaning and disinfecting procedures in all Vallarta Supermarkets and offices. We have reminded our team members of proper hygiene, frequent handwashing and to remain at home if they are feeling ill and consult a health care provider.

In an abundance of caution, we are suspending food and beverage sampling and the operation of self-serve food stations. Also, we will be limiting the purchase quantity of a select number of items to ensure there is product availability for more families to purchase. Our merchandising efforts have been significantly increased to meet the demand of all priority products and food our community needs during this critical time. Additional information on these limitations can be found at our stores.

We are grateful for the community we serve and the team members we have; there is nothing more important in our business, at this time, then redirecting all efforts and resources to get through this, together. We are closely monitoring and following the CDC and local public health departments’ guidelines and will take additional precautions as directed.

From the Vallarta Family to yours, please stay safe and stay healthy. Working together, we will defeat this challenge and emerge as strong as ever; you can count on Vallarta Supermarkets to be there for you.

For up to date and accurate information on Coronavirus COVID-19 we encourage you to visit: www.coronavirus.gov.

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NOTICE Revised Return Policy:

All Sales Are Final



Notice to our Valued Customers, for our Team Members to focus on providing the outstanding customer service Vallarta is known for and to eliminate the risk of transmission of the Coronavirus in the supply chain, we will no longer be accepting returns on any items. All sales are final. This revised return policy has been developed in order to protect our team members and you our valued customers. Thank you.

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Vallarta Supermarkets (Carniceria Vallarta) was founded in 1985 by Enrique Gonzalez Sr., who was later joined in the business by his four brothers, his son and a nephew. Their family roots and humble origins began in a very small town named Jalostotitlán, Jalisco, Mexico where meals from the four basic food groups (dairy, meat, grains, and vegetables) were not common to the Gonzalez family. The five brothers were raised on a meager farm the majority of their impressionable years. The parents instilled into their children at very young ages a strong work ethic which enabled them to overcome any obstacles that came their way. Subsistent farming was a normal way of life in this part of the world; everyone had to contribute to the daily activities to make ends meet for the household. When the opportunity arose to immigrate to the United States in 1960’s, the Gonzalez family was thankful to stake their claim in the “land of opportunity”, the United States of America. The five brothers’ strong work ethic was immediately put to use by accepting jobs in restaurants, either as short order cooks or bussing tables. Even though some of the brothers were younger and still going to school, they all were working for wages to help the family make ends meet.

In 1985 Enrique Gonzalez Sr. began his journey into the grocery business when he opened the first Vallarta Supermarket (Carniceria Vallarta) in a comfortable 1,000 square foot market in Van Nuys, CA. With weekly sales of $3,500 - $5,000 and 5 employees, it was difficult to maintain. With the opening of the second store in Van Nuys, the other Gonzalez brothers began to get involved in the business. Vallarta Supermarkets embarked on an arduous, but successful adventure to build a reputation of service and excellence. The key to Vallarta’s success was the dedication of the ownership to focus on customer service with a smile, and to offer only the highest quality products to their customers. The Gonzalez family capitalized on serving the Hispanic community, a niche that was not addressed by the big chain stores. Vallarta Supermarkets offered a wide variety of Latin foods and products which could only be found at its store: meat cut to order Latin style (ranchera, diesmillo, lomo de res), spices, hot foods ready to eat, sweet breads made daily, and fresh produce in addition to everything else you would expect from a traditional grocery store.

Since then, Vallarta Supermarkets has grown to a total of 50 stores through out California (Ventura, Los Angeles, San Bernardino, Kern, San Diego, Santa Barbara, Tulare, Orange and Fresno counties). The company employs approximately 8,000 employees. Vallarta Supermarkets intends to positively impact 100 communities by the year 2030. That means opening new stores at a rate of 3 locations per year. As the business has grown, great customer service and providing the highest quality products at great prices has remained their constant goal. The Gonzalez family has adhered to their strong work ethic and has made it part of their company culture ensuring that all their employees strive for excellence. For over 25 years Vallarta Supermarkets has maintained an image characterized by family values, service, cleanliness, beautiful decor, a pleasant shopping ambiance and a large variety of products in all departments. Vallarta Supermarkets offers its clientele exceptional quality, outstanding service and great prices that keep them coming back to the stores. The Gonzalez partners meet weekly to discuss business strategies and how to continue improving customer service.

Vallarta offers the following departments:

*Full and Self Service Meat (Carniceria) - Wide variety of beef, pork and chicken

* Seafood

*Freshly made Tortillas (Tortilleria)

* Mexican Kitchen (Taqueria) - Hot Foods with in-store dining area

*Bakery (Panaderia)

*La Isla (The Island) - Aguas Frescas/Drinks, Ice Cream. Juice Bar/Jugos Frescos/Atoles y Champurrados

*Cremeria (Salsas, yogurts, Latin style cheeses, store prepared “chorizo”) Sliced deli meats

*Deli

* Produce

* Health & Beauty Care and General Merchandise

*Grocery

*Specialty foods from Mexico, Central & South America

Vallarta supports the Children’s Miracle Network, Aisles of Smiles and the Muscular Dystrophy Association. In addition, Vallarta is very involved in the communities where the stores are located. Local non-profit organizations ranging from churches, schools, charities and other non-profit groups are some of the many different organizations that Vallarta Supermarkets supports.