Lately, there has been no shortage of news online regarding the fact that Opiria, a company bent on the rejuvenation of the data brokerage industry, might be bought by the infamous internet colossus, Google. It is uncertain what started this frenzy, but the fact that we can find quite a few articles around the internet suggest that there must be at least some kernel of truth to all this speculation.

Recently, even Opiria’s main Telegram channel has been overflowing with questions regarding these rumors. Some members even claim that they have proof regarding Google’s plans, through internal sources from the aforementioned internet giant. If this comes to pass, it would be great news for Opiria, as they could use the exposure to help even more people in finding them.

For those who are not familiar with their work, Opiria is a German-based company that is keen on protecting personal data for its users and aids companies in attaining higher quality data from those consumers who are willing to sell it – all this data will be safely stored on their platform, with the help of next-gen blockchain technology.

It should not be too surprising that Google would be interested in such an acquisition, since Opiria’s CEO, Dr. Christian Lange, has already appeared on Nasdaq’s MarketSite, where he talked to host Jane King and the CEO of Wall Street Capital Partners, Douglas Anderson – two heavy names in their respective fields – about the future of personal data and how wecan make a stand for our data-rights in the face of shady internet brokers who would disregard our privacy in order to make a profit from our personal data. Dr. Lange believes that due to the constant privacy violations that have so glaringly been occurring in our day-to-day lives (Facebook, anyone?), where data is being pirated from us without our knowledge or approval, an ever-increasing number of people are starting to care about their internet data and how it is used; or rather misused. His vision was most welcomed by both Jane and Douglas, who were impressed with Opiria’s goals, clientele, and business acumen.

To quote Mr. Anderson regarding Opiria: “not only innovative, but its also got the basic fundamentals that you need for successful business” – high praise indeed from an accomplished entrepreneur. Opiria appears to be developing into a household name in its own right – a fact proven by the remarkable clients using their product: big car brands such as Audi, BMW, Mercedes, Nissan, GM, as well as other members of the exclusive Fortune 500 list, such as Unilever and Procter & Gamble.

More companies are added to Opiria’s client list daily and seem most pleased with the results, if the quotes on their website are anything to go by. It should come as no surprise that such brands use Opiria, considering that they deliver both security and compensation for potential users, which in turn leads to more honest and accurate data sold to companies. This creates a scenario from which everyone stands to benefit, except the sadly-prevalent shady data brokers that tend to steal everyone’s personal data for their own ends and spread distrust between company and users through their practices.

Google might very much be on the right track if it invests in Opiria, considering their spotless track-record and earned aura of respectability – something Google could do with more of in their various brands. After what happened with Facebook and their massive data-breach scandal, we wouldn’t be surprised if Google would buy Opiria purely for their righteous reputation of protecting user’s personal data alone – never mind the great potential of entering in-force onto a 250 billion USD market. Regardless of the reasons for doing so, a partnership with or buyout of Opira by Google would present a mutually-beneficial scenario for both parties – something the German wunderkind-company is quite accustomed to at this point, given its many partners in high places.