McDonald's is one of the better companies at getting their product recognized through advertisements. They can often times make food that is very similar or lower quality than other fast food places seem like the best and most economical way to grab a quick bite to eat. Sometimes, they can even turn disgusting food (like the McRib) into an exciting contest

Now don't get me wrong--I actually love McDonald's food for the most part. Their fries are still the best in the business. Their vanilla ice cream is a wonderful treat (when the ice cream machine is not down ) and their sandwiches, while not at Arby's or Hardee's levels, are still pretty decent.

Our next ad campaign?

We don't watch you sleep at night like we used to!

I'd Hit it

Vernacular, commonly used by males, meaning, "I would like to have sexual relations with that female."

Example: "Wow, she's hot! I'd hit it!"





As most of you are aware, this is not an uncommon phrase today, nor was it in 2005. Despite it's origins as an "urban" slang term, it is well known and used by people across all ages and demographics. How this got through a board room of executives, commercial editors, and then made into a mass produced ad that basically promoted hot man on sandwich love is beyond absurd.





You have to think that there was at least one hip/culturally attuned 21 year old and/or a black person that would have said "Wait, that doesn't mean what you think it does."



Either McDonald's needs to get some better people in their ad department, or someone was repressing near uncontrollable levels of laughter as this advertisement was approved and distributed.





"HA! You white people are adorably uncool."