Most of you have been asking about our ICO details and we love the support and enthusiasm for Bluzelle. We realize that in the last few months companies want to release details quickly right before their ICO. They publish their white paper and rush everything in a short time frame. But Neeraj and I have been working on Bluzelle for a long time and come from the development world where you build a strong core foundation through product, team, advisors and community.

We like what the earlier ICOs did where they released their white papers, got feedback and made themselves stronger to create long term value. Hence the reason we put our white paper out early and have taken our time talking to people and creating the right token model for the public. This is important as there is a lot to consider when doing so. Key questions come up like:

What if the ETH price increases and we hit our cap before all the tokens are sold? What do we do with them?

What is the right BLZ:ETH rate that protects the downside of an ETH price drop but still gives good value to token buyers?

How do we plan out distribution of the tokens for developer community building and open-source collaborators?

Given all that, here I’ll address a number of questions that come up that should provide guidance to the coming weeks when we officially publish our token details. Here is our latest thinking on what we will do:

We plan to NOT be doing a massive +$30 M raise.

There will be a hard cap.

We will be doing a KYC and Whitelisting. We are using the same firm as Kyber. They were well recommended from the Kyber team.

There will be a pre-sale bonus. Those that whitelisted before in our Flash Whitelist will get special access.

Those who weren’t part of the last whitelist, need not be worried, we will have another.

We also plan to reward the early supporters of Bluzelle so they also get special access in the Presale.

We plan to have caps on token buyers. Having wide distribution of our token is important as we are a decentralized service that customers will need to easily obtain to use.

We are working on delivering the right model and business for everyone. In the next coming weeks we will be announcing our partnerships and the most recent additions to our team. As you know with our other members like Brian Fox, Prashant Malik and Gil Penchina, we have been assembling a top notch group to guide us to success.

Additionally you’ve read about our product advancements with a release (called Lovelace) coming next month.

Thanks for all your support. Let’s keep building the swarm.