Neil Reynolds had been in charge for Shareholders 4 Albion, the group that represents the 432 minor shareholders, for the past 15 years.

But it's come to light that he decided to call it a day in the summer because Pulis was head coach of the club.

“I’m so fed up with Pulis and his football I’ve stepped down as chairman,” said Reynolds, who no longer speaks on behalf of the shareholders.

“I can’t stomach it anymore, he has killed my love for the club in particular and football in general.

“I’ve been an Albion supporter for 60 years and never in all that time have I felt so disenchanted.

“We’ve had poor managers in the past, Ron Saunders, Bobby Gould, plenty of them.

“But none of them had such a good squad to work with and played such negative tactics or defended against newly promoted teams.

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“He goes for the goalless draw home and away and tries to get a lucky goal.

“I’m disappointed that he’s still in charge. His record is abysmal, it’s far worse than Alan Irvine’s.”

Reynolds has lost his enthusiasm for the Baggies after decades of going to every home and away game.

“I was there at Huddersfield, but instead of going to every game without fail I pick my games now,” he said. “I only went to Huddersfield because my granddaughter has never seen us at that ground.

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“I’m only going to Spurs because I’ve never seen a league match at Wembley.

“(Former chairman) Jeremy Peace would have sacked him long before now. If we lose the next two (against Chelsea and Spurs) then the Newcastle game is make or break.

“If there isn’t a win in the next three games then the position will be pretty hopeless.”

Reynolds would also like a direct line of communication to Chinese owner Guochuan Lai, who owns an 88 per cent majority stake in the club.

As the controlling stakeholder, Lai can make any decisions without consulting the minor shareholders but Reynolds wanted more of a say.

“Pulis was the one reason (I stepped down), the other is that I believe we should be making our feelings known directly to Lai, not just about on pitch things, but off field things too,” he said.

“We have to go through (chairman) John Williams. I haven’t got the enthusiasm to do it anymore.”