With computers and sophisticated statistical analyses, researchers are mining all sorts of famous texts for clues about their authors. Perhaps more surprising: They’re are also mining not-so-famous texts, like blogs, tweets, Facebook updates and even Amazon reviews for clues about people’s lifestyles and buying habits. The whole idea is so amusingly ironic, isn’t it? Writers choose words deliberately, to convey specific messages. But those same words, it turns out, carry personal information that we don’t realize we’re giving out.