After that, I heard about what I believe was Samovar Tea in the Mission [District] over in San Francisco who was doing a turmeric latte. All these women kept asking me about turmeric lattes as if I was an authority, and I had literally no idea what they were talking about. I felt mild annoyance about the assumption that I have an ancestral connection to the turmeric latte. I started to get more interested in doing some research on what spice farming looked like. But then, I started to think: If white women are going to consume turmeric, how do I make sure brown farmers make as much money off of it as possible? That was honestly the driving force for the first many months of Diaspora Co.: Let’s just make this as profitable for India as possible.