Advertisement Made in Maine scent makes farmers more attractive to livestock Portland company makes men's fragrances Share Shares Copy Link Copy

A Portland woman is creating a cologne that makes men more appealing to cows, but her made-in-Maine fragrances go beyond that.Lisa Brodar, who owns the Portland General Store formulates a unique line of men's fragrances.Click here for video"I'd like to say that creating perfume is creating art with my nose," said Brodar.In Brodar's case, her art is recreating the scents of Maine.Click here for photosBrodar and her partner, Troy Tyler, moved to Maine from New York City six years ago to capture the essence of experience of Maine and sell it as a scent."So we try to take a lot of those aspects and put them in the names of our colognes, whether it's hunting camp or salt water cologne, we try to put some special Maine memories that a person may have," said Tyler.The names of the scents include "Wood," "Thick" and "Animal.""We wanted very simple, all-American names and names that men could relate to. Men's vices like whiskey or tobacco," said Brodar."When I walk around town, I don't feel like I'm wearing something foreign or out of the ordinary," said customer Steve Pogson.Pogson is among the growing list of regular customers who are sold, not simply of the scene, but more so on the all-nature, chemical-free ingredients."I also have a baby girl, and I like the fact that I can pick her up, and I'm not exposing her to chemicals or anything that's unnatural," said Pogson.As it turns out, cows and other livestock don't react well to chemicals or other unnatural pungent scents either. Brodar said she made the discovery while researching her newest cologne.The result is a new scent she has named "Farmer."For $110 a bottle, farmers ranchers and cowboys can smell their best during work and play."He likes the idea of cologne that has properties that are beneficial to livestock and also smell good on him. He can wear it out to a club or dinner or on a date and still smell good," said Brodar.