With her 35J boobs spilling out of her purple bikini and her long blue extensions, Cherry is called a 'Bimbo' almost daily on social media.

But instead of finding this insulting, the Welsh 25-year-old sees it as the ultimate compliment, and has spent years trying to achieve such an accolade.

9 Cherry is part of a growing community of women who are part of the bimbofication trend Credit: Goddess Cherry

Cherry is just one of thousands of women following the 'bimbofication' trend.

Bimbos are - according to the dictionary - attractive but stupid young women.

Yet those undergoing 'bimbofication' - which often involves painful surgery where ribs are removed for a smaller waist as well as breast enhancement and lip jobs - are embracing the label.

Inspired by celebrities like Megan Barton-Hanson, Pamela Anderson, Chloe Ferry and Katie Price, there are over 34,000 Instagram posts under the hashtag 'Bimbofication'.

These posts incredibly claim to empower women, saying that looking like a Barbie can help you get ahead in life - yet one of the leading exponents of this supposedly empowering movement is - surprise surprise - a man.

9 Bimbos idolise celebrities like Pamela Anderson and Katie Price Credit: AP:Associated Press

9 Chloe Ferry and her sculpted look

For many bimbos, their main goal is altering their looks to become a sex symbol - but how does this tally with female empowerment?

"Bimbofication is an expression of a woman’s sexuality. It’s about more than just big lips and fake tits," Cherry tells Sun Online, who is currently saving for her next lip filler and a new Barbie wardrobe.

"It’s about embracing and exaggerating all the feminine qualities, it’s being unapologetically yourself in a society that tries to repress a woman’s sexuality.

"There’s a common misconception: all bimbos are brainless and unintelligent. Not true. Some definitely go for the ‘plastic’ personality but for some of us, it’s more of an aesthetic change."

Cherry reveals how she started her own bimbofication journey after struggling with poor self-image.

She says: "I’ve always struggled with my self image and now I finally feel like I’m in a place to be able to change what I want and follow the path I want to.

"That’s why it’s taken me so long to start this journey - I wanted to be certain that it’s what I want."

Now a model, Cherry says she has always admired women who use their "femininity" to get what they want and now wants to do the same.

For Cherry and many others, bimbofication is about projecting positivity and a "hyper-feminine" look.

She believes that most men enjoy the bimbo look but are too afraid to admit it.

9 Cherry at the start of her bimbo transformation Credit: Goddess Cherry

'Do you have to love men? No. Do you have to be dumb? No.'

Real-life Barbie, Katie Rose, who goes by the name 'KatieDollicious' on Instagram, first enhanced her boobs after beating breast cancer.

She's spent £28,000 transforming herself, funded entirely by her sugar daddies.

She refers to herself as 'plastic positive' and loves her acrylic nails and pumped lips, but says it isn't to please a man.

"Do you have to be men obsessed? No you don't. Do you have to be dumb? No you don't. A Bimbo is whoever you want to be," she says.

Another practising bimbo is Alicia Amira, who says she is a feminist, and that the core of the movement is about self-love.

"I'm scared that many change their looks out of hate, and not self-interest. It's all about self-love in my opinion," she says.

9 Barbie is a huge icon for Alicia

Brighton-based Alicia is the leader of a movement called Be a Bimbo. She's planning to start her own production company and has a clothing line of bimbo-inspired outfits in the pipeline.

She has 289,000 Instagram followers and says that an increasing number of girls are "happy to associate themselves with bimbos and I couldn't be more proud of that".

She adds: "A bimbo certainly isn't a victim of a fantasy created by men. A bimbo is an intelligent, creative, fun and confident woman who is taking ownership of her own sexuality and refuses to be judged by her looks.

"You can be everything you want and still be a bimbo. A lawyer, a stripper, an artist, a doctor - it doesn't matter if you dress hyper-feminine. Why should that effect your intellect?"

But not everyone is so sure their message is as positive as they claim.

Psychotherapist Nick Davies says: "'Bimbofication' is about women returning to their 'child' ego-state where they had no responsibility and were rewarded for being pretty and cute.

"This takes away all of the things women have been fighting for hundreds of years for; equality in pay, status, work, responsibility, opportunity etc."

The Bimbo 'curriculum'

This isn't helped by the fact that Pink Bimbo Academy, one of the leading blogs for bimbos, is run by a man, who claims his purpose is to 'train' women into becoming them.

Calling himself "Pink", he claims to have influenced hundreds of wannabe bimbos in the UK.

9 Trainees must complete the entire curriculum to become a bimbo Credit: pink bimbo academy

On his website, he provides a detailed "curriculum", ranging from fashion tips to sex advice, which students need to pass in order to achieve "bimbo perfection".

Learning how to bend over to show off your bum, learning how to 'stripper kick' (a kick of the leg when bending over to kiss a man), and special work-outs to make your boobs look bigger are some of the 32 necessary steps to learning the 'bimbo lifestyle'.

His blog is visited by thousands every month and his Twitter page has over 5,000 followers - some of whom he admits he has sex with.

He says: "I prefer a bimbo in bed anytime over some dull, unfeminine woman.

"If you like having sex with a blonde goddess with enhanced, big tits, a perfect body, sexy makeup in sexy dresses... you could call that direct benefits with bimbofication."

The bimbo academy has thousands of followers

Pink rejects any notion of the community being misogynistic and instead refers to the women as "princesses".

The blogger explains: "I think the world is a better place with more girls discovering their femininity and expressing it.

Bimbofication is all about "ultra-femininity" and of course as a man I like everything feminine, attractive, and sexy."

'I had an obsession with a certain type of woman'

Some bimbos say they are not ready to publicly refer to themselves as bimbos so have taken support from the online communities, like Pink's blog.

Ecchi from the South-West is playing out her fantasy in secret after she discovered the bimbofication scene in 2015.

She tells Sun Online: "I had an obsession with a certain type of woman"

Ecchi said she admired women like Pamela Anderson and Geordie Shore star Holly Hagan, who have become unwitting poster girls for the movement.

She began changing the way she acted and dressed according to the blog which made her feel happier and more confident.

"It means so much to me because it's brought me so much happiness" she continues.

Ecchi has no end goal, but is happy carrying out her fetish in private and hopes to save enough money for more botox and a £4k boob job.



'I loved the attention I was getting and wanted more'

Bambi, 30, who refers to herself as "Bimbo in training" on Reddit, says she enjoys documenting her transformation to inspire others.

It began after she lost weight and started to get more attention from men.

9 Bambi tops the popular forums and is a very active member Credit: BAMBI

She tells Sun Online: "I had lost weight and had a breast augmentation and tummy tuck. I loved the attention I was getting and wanted more.

"Men desired me and admired the enhanced body. Attention also came from women, but it was not always good.

"Sometimes it's jealousy if they are with their boyfriends and find him looking at me."

Bambi claims the relationship between a bimbo and her admirers is mutually beneficial.

She happily admits she has morphed her body to resemble a human "f**k doll" - a description Alicia also has tattooed under her bum cheeks, but says she loves the sexual power she has over the men who are willing to fork out just to look at her.

9 Bambi often shows off her transformation to the applause of others Credit: BAMBI

Yet despite the messages of female empowerment, for some bimbos, the line between empowering themselves, and pleasing men, is still blurred, as there are bimbos who carry out sex acts on men for money.

Also, surgery can have devastating consequences.

In the past year alone, two British women have died from Brazilian bum lifts and there has been a six-fold increase in the number of patients needing urgent follow-up care after botched overseas ops since 2013.

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Alicia has claimed she would like to surgically web her fingers together like a doll's.

With a rise in bum implant operations and with invasive procedures like Botox up 200 per cent, the bimbofication trend shows no sign of stopping.

Whether it's something to celebrate or not is another matter.