How is the pricing determined?

We previously ran a design agency in San Francisco for four years and these prices roughly reflect our internal scoping spreadsheet. Each design agency prices a bit differently but based on conversations with colleagues, these are good ballpark numbers for experienced design firms.

How do we choose a Content Management System?

The default choice for most companies should be Wordpress. Agencies dislike it (including us) but it's the most well known and allows your marketing team to stay productive. If you have technical talent dedicated to marketing, a strong contender is the Contentful + Gatsby.js stack. Contentful while pricey allows your tech team to create any module the marketing team needs and Gatsby can take in all of that data super easily.