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None Yelp Tech Talks: Opening Night! Yelp Wednesday, January 21, 2015 from 6:30 PM to 9:30 PM (PST) San Francisco, CA Ticket Information Type End Quantity Your ticket to Yelp HQ Please bring your government issued ID with you for check-in at the door. If you'd like to bring a guest with you, please let us know! Ended Free Event Details This year we're kicking off a new series of tech talks. We'll be sharing some of the projects and knowledge we've acquired throughout the years. We'll launch the series with a short introduction by our VP of Engineering, Michael Stoppelman, followed by a few short lightning talks. We'll be serving drinks and San Francisco themed hors d'oeuvres throughout the night! Agenda: 6:30PM- Doors Open 7:00PM- Introduction and Lightning Talks



Introduction By: Michael Stoppelman

Paasta: Highly-Available, Distributed Service Deployment By: Evan Krall Paasta is Yelp's special sauce that combines Docker, Marathon, Mesos, Git, SmartStack, and Jenkins into a cohesive, highly-available, distributed meal. It provides a complete workflow for deploying services into multiple regions and (dev/stage/prod) environments.

OSXCollector - Forensic Collection and Automated Analysis for OSX By: Ivan Leichtling OSXCollector is an open source forensic evidence collection and analysis toolkit for OS X. It was developed in-house at Yelp to automate the digital forensics and incident response (DFIR) our crack team of responders had been doing manually.

Using Data Science to Deliver the Best Local Ads By: Soups Ranjan, PhD Yelp has a unique local ads product where businesses buy impression- or performance-based advertising to drive clicks and leads to their Yelp Business Pages. We will draw the curtains open on how Yelp does local ads with a brief overview of the various components of our ads system including: 2nd price auction based ad-exchange and our auto bidding system to set bid prices. We will also talk about how we use Data Science in our ads system to solve problems such as Click-Through-Rate (CTR) Prediction, Inventory Forecasting and more. 7:45PM- Mix and Mingle 9:30PM- Event Ends See you at Yelp! Have questions about Yelp Tech Talks: Opening Night!? When & Where

Yelp HQ

140 New Montgomery Street

Floor 8

San Francisco, CA 94105



Wednesday, January 21, 2015 from 6:30 PM to 9:30 PM (PST)

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