The dead lead lives of noisy desperation in “Beetlejuice,” the absolutely exhausting new musical that opened on Thursday at the Winter Garden Theater. This frantic adaptation of Tim Burton’s much-loved 1988 film is sure to dishearten those who like to think of the afterlife as one unending, undisturbed sleep.

Because as directed by a feverishly inventive Alex Timbers, and starring Alex Brightman as the manic ghoul of the title, this production proposes that not being alive just means that you have to try harder — a whole lot harder — than you ever did before. Otherwise, you’ll wind up invisible, with nary a soul to acknowledge your starry self. And in today’s world of chronic self-advertising, this may be the true fate worse than death.

Invisibility is definitely not among this show’s problems; overcompensating from the fear that it might lose an audience with a limited attention span is. Though it features a jaw-droppingly well-appointed gothic funhouse set (by David Korins, lighted by Kenneth Posner), replete with spooky surprises, this show so overstuffs itself with gags, one-liners and visual diversions that you shut down from sensory overload.

The sum effect suggests Disney World’s Haunted Mansion ride (and, hey, I’ve spent some very happy moments there) as occupied by an especially competitive meeting of the Friars Club. The industrious cast keeps spitting out spoken and sung jokes — good, bad and boring — at the velocity of those armies of bats that regularly swoop over the audience, summoned by the projection designer Peter Nigrini.