With the intention of helping a business to communicate with the target audience effectively, the specialists for chimney sweeps web marketing in Walnut Creek always lay emphasis on Google My Business posts. To make the most of your marketing efforts, Google My Business posts can be published in the following four different formats:

1. What’s New

The 1st and most popular sort of Google My Business post is the “What’s New Post”. It is basically used for the purpose of keeping current as well as prospective clients updated on the most up-to-date news from your business. These types of posts are amongst the most promising approaches for the purpose of sharing general information at the same time as maintaining an active presence.

2. Events

The 2nd most popular sort of Google My Business post is an “Event Post”. It can be utilized for the purpose of promoting events that are time sensitive and the ones you would like the target audience to have knowledge of. Such sorts of posts are ideal for the purpose of promoting things such as product releases or even exclusive holiday menus for a restaurant.

3. Offers

The 3rd sort of Google My Business post is the “Offer Post”. As the name suggests, these limited time offerings are a promising approach for the purpose of drawing the interest of browsing clients. You can also make use of such sorts of posts for the purpose of gaining the upper hand over a competitor.

4. Products

The 4th and the final sort of Google My Business post is the “Product Post”. These are designed exclusively for the purpose of drawing attention to a specific service or product you offer. It is one of the ideal kinds of posts for the purpose of funneling the clients to a particular page as well as amplifying sales in a more direct way.

How and where Google My Business posts are displayed?

Once the post on Google My Business profile is published, it can be noticed by the audience in several diverse manners. However, based on the device as well as the kind of search carried out by the audience, a variety of signals are used by Google with the intention of deciding when it is helpful for posts to be displayed.

The most general places that users will come across posts are via Google Maps and Google search. The posts will even be displayed as their own separate tab when users click on your Google My Business listing and reach the “Overview” page.

Google My Business Post Insights

No matter you would like to concentrate on a particular post, posts made in the previous week, or also the entire posts from the preceding month, you can effortlessly gauge the way your content is being received by the audience.

From the “Posts” tab, you will be capable of noticing the number of views and clicks the posts have obtained all together, or even on a specific level. The experts for chimney sweeps web marketing in Walnut Creek always maximize on GMB posts in order to offer distinctive insights regarding the target audience so you can better cater content to fulfill their desires and inspire interaction.