Pepe the Frog is the little green character you’ve seen associated with alt-right message boards and white nationalism. As we told you before, his creator Matt Furie was devastated to see his drawing co-opted in that way. Today, at the “Never is NOW!” anti-semitism summit put on by the Anti-Defamation League, Furie explained how he is planning to take his character back.

everyone here at #NeverIsNow should be following @bigfroggreasy which is the official account of #SavePepe creator Matt Furie — Jonathan Greenblatt (@JGreenblattADL) November 17, 2016

The project has been going on for a few days now. Furie created the Twitter account @bigfroggreasy to promote the #SavePepe initiative.

Here’s where you come in! Start drawing Pepe doing things that don’t advance the ideas of white nationalism and do promote peace.

Matt Furie & @ADL_National are working to reclaim Pepe from alt-right trolls. Share your peaceful Pepes w/ #SavePepe pic.twitter.com/FSUfjTeutK — Lauren Duca (@laurenduca) November 17, 2016

Obviously, hashtag your creations with #SavePepe.

Alternatively, send your creations to [email protected]

Don’t give up on the @ADL_National #SavePepe campaign: https://t.co/BuT4xbhF8j

the fight against hate and discrimination is also visual! pic.twitter.com/8u3WLtcLm1 — Matteo Farinella (@matteofarinella) November 13, 2016

[image: screengrab]

Lindsey: Twitter. Facebook.

Have a tip we should know? [email protected]