Article content

Imagine taking one out of every 10 workers in our region and putting them in a single place. Now, take a quarter of all Vancouver homes and do the same. Add in five post-secondary institutions, three hospitals and more than 10,000 businesses, and you’ve got the conditions for a creative, dynamic community where businesses thrive, people are eager to work and families want to build their lives.

This isn’t some imaginary place — this is Broadway, from Commercial Drive to the University of B.C. The City of Vancouver and UBC have released a joint report conducted by KPMG that reaffirms Broadway’s role as a critical economic driver, a significant source of housing and crucial transportation link for people living in municipalities across the Lower Mainland.

We apologize, but this video has failed to load.

tap here to see other videos from our team. Try refreshing your browser, or Santa Ono and Kennedy Stewart: UBC, Vancouver city hall excited by big changes coming to West Side Back to video

With a world-leading research and teaching university in UBC to the west and our busiest transit hub in Commercial-Broadway station to the east, Broadway to UBC has all of the makings of a thriving economic hub. The approximately 13-kilometre stretch is an interconnected ecosystem of job centres, health and education hubs and housing that all work together to collectively generate nearly $1 out of every $10 in Metro Vancouver’s GDP, totalling $15.5 billion in direct economic output.