Heartland Seniors Finance is Australia’s leading reverse mortgage provider. Established in 2004, we have helped over 19,000 people aged 60 and over release more than $1bn of equity from their homes, helping them to live a more comfortable retirement, with independence and dignity.

Our award-winning, market leading product is supported by expert, personalised service, making Heartland Seniors Finance the reverse mortgage lender of choice for many Australians.

Heartland Seniors Finance is owned by Heartland Group Holdings Limited – a New Zealand based financial services group with a history stretching back to 1875. Heartland Group Holdings is listed on the NZX and ASX and has operations in New Zealand and Australia. Heartland Seniors Finance is dedicated to doing what matters most to our customers, our communities and our shareholders. For our Heartland Seniors Finance customers, that means putting all our heart into helping them make informed decision to meet their retirement needs.

We’re hands on and dedicated to doing the right thing when it comes to providing reverse mortgage options that work.

Reverse mortgages are arguably one of the most heavily regulated credit products in Australia. Heartland Seniors Finance is proud to have played a significant role in the development of public policy and regulation in the Australian Reverse Mortgage Market since we were established. This regulation and our product development provides our customers with protection and peace of mind.

We’re right there when and how you need us: over the phone or email, online through our webchat and application tools and in person via specialist accredited mortgage brokers. Our ambition and commitment to our customers is what makes us who we are – and we are proud to share it with you.



Jeff Greenslade

Executive Director and Chief Executive Officer,

Heartland Group