Over the next few months, the American Civil Liberties Union (ACLU) plans to spend roughly $25 million on ballot measures across the country. What makes the 2018 midterm elections different for the ACLU, however, is the strategy they will be using.

According to ACLU's national political director Faiz Shakir, the political organization will do their best to emulate the National Rifle Association's (NRA) member voting bloc.

Part of the ALCU's new strategy, known as the "People Power Initiative," focuses on organizing demonstrations against some of President Donald Trump's policies and having more of an influence outside of just the court system.

During an interview on CBS News' "Red and Blue," Shakir explained how the NRA has done a great job mobilizing voters, something his organization hopes to do: