BIRMINGHAM, Alabama - A Birmingham doctor and apparent University of Alabama fan has filed paperwork to trademark the phrase "Famous Jameis," the moniker commonly associated with Florida State University quarterback and Heisman Trophy frontrunner Jameis Winston.

"It's not necessarily geared toward him," Mehra is quoted as saying in the report. "I don't know what our intent completely is. We haven't worked all of that out."

The story goes on to say that Winston could likely win any legal challenge to retain rights to the phrase should he or his representatives pursue it.

According to the filing with the U.S. Patent and Trademark Office, Mehra made the filing on Oct. 24, and intends to use the phrase on merchandise including athletic pants and shirts, golf shirts, gym pants, hats, hooded sweat shirts, sport shirts, sweat pants, sweat shirts and t-shirts.