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Facebook is a great way to market your business online—if you do it the right way! Watch as father-and-son team Greg and Grant Billings discuss the many ways they use Facebook to market their business. Create a Facebook page for your business. Make your postings interesting, relevant and engaging. Update your postings regularly. Post pictures of your customers holding or playing an instrument. Invite your customers to attend events. Greg and Grant also detail the technical aspects of how to make Facebook work for your store.