



With the Gulf of Mexico in the background, Dye is shown firing up little kids on the beach in this video. Let's push the play button...





"We must protect his house!" Dye says. "Offense, defense, kicking game...any questions?"





Little kid: "Coach, do we need to worry about the tide?"





Dye: "Man, we never worry about the tide"





Wait, was that "tide" or "Tide"?





The commercial ends with the SEC logo and this tagline: Gulf Shores and Orange Beach, where SEC families come to play.



