After Cloud Imperium Games, Behaviour Interactive chooses HEAP C3MS platform Turbulent

MONTREAL, April 7th, 2014 /CNW/ - TURBULENT's HEAP C3MS platform was recently selected by Behaviour Interactive for the development of their Warhammer 40,000 Eternal Crusade Pre-order Founders Program store and their new website which will be unveiled next spring during E3. In addition, Turbulent will be marketing and communications partner for BEHAVIOUR INTERACTIVE's game. The two companies have previously worked closely in the development of the spatial simulation game Star Citizen from Cloud Imperium Games.

Turbulent's HEAP C3MS technology is the first platform that combines content, community and commerce in an integrated software. The HEAP C3MS software has advanced publishing features including participation, sharing, gamification, recommendations, customer management and ecommerce. Successfully used in the Roberts Space Industries project, it quickly demonstrated its ability to support such activities on a large scale.

"This is our 3rd project with Turbulent. We are always amazed at their ability to reinvent themselves and develop solutions that combine marketing and software infrastructures. Their HEAP C3MS product is revolutionary on several points, allowing for new strategies in the marketing methods applied to AAA titles," declared Rémi Racine, President and Executive Producer of Behaviour Interactive.

"We are thankful to Behaviour Interactive for trusting us. Having the opportunity to deploy our technological approach with a prestigious brand like Warhammer 40,000 is a great testimonial to our capabilities," said Marc Beaudet, President of Turbulent.

HEAP C3MS is very easy to connect with other key services and technologies in content monetization and ecommerce. APIs currently exist for various services such as Paypal, Moneris, Amazon, Stripe, Shipwire, Webgistix, Zendesk, Cakemail, MailChimp, Tender Support and several CRM, ERP, and in-house solutions. HEAP C3MS was designed to be used quickly by integrating best practices and solutions in the industry.

For more information, visit http://www.turbulent.ca/technology, come join us and Behaviour at E3 in June or visit http://www.eternalcrusade.com/ after the event.

About BEHAVIOUR INTERACTIVE

Based in Montreal, Quebec, Behaviour Interactive is an independent world leader in the video game industry, employing 275 talented people in Montreal, Quebec, and Santiago, Chile. Since 1992, the company has developed over 150 fun games for everyone on all major platforms. Today, the studio specializes in creating engaging and rewarding entertainment built with market and platform in mind, through mobile, online and console games. Behaviour works with the industry's best media companies, including 505 Games, Activision Blizzard, Bethesda, Disney, EA, Square-Eidos, Konami, Majesco, Major League Baseball, Microsoft, Nickelodeon, Paramount, Sony, Ubisoft, Warner Bros, Gloops, Zynga, Kabam, Reliance games, IGT, and Ludia.

About TURBULENT

Founded in 2002, Turbulent creates, produces and distributes quality Web, cross-platform and trans-media projects using HEAP C3MS technology. Specialized in entertainment, gaming, television, and communication, Turbulent's strengths lie in great creativity allied to combining the best ideas and contents on a fail-proof technology.

SOURCE Turbulent Media Inc