Chennai: The Bengaluru-based Flux Auto has developed a vision algorithm to help trucks including long reefers navigate on auto pilot on north American roads.Founder Pranav Manparia and his 16-member team have also been invited to the Web Summit Libson 2017 — to showcase their technology. Manparia and his team are planning to sell their device at $3,500-$4,000 a piece, which they claim is cheaper than competing products in the market.Flux Auto is currently designing its devices targeting the North American market, which has a massive truck driving industry.With long, undulating stretches of road, driver fatigue is all too common on American highways with the National Highway Traffic Safety Administration estimating 1,00,000 crashes, 1,550 deaths, 71,000 injuries, and $12.5 billion in losses due to drivers falling asleep on the wheel.“We’ve tested the technology on cars and we are now doing pilots with trucks. We have developed a self-driving kit that can be retrofitted onto any truck. Our system takes over acceleration, braking, changing lanes, so that the truck is completely independent. Only in case of emergencies would the driver have to step in,” says Manpuria.Flux Auto is also looking into fleet intelligence so that the moving vehicle gains knowledge and adapts from all the other vehicles plying on the road. “We also want to incorporate real-time data, weather updates in case of heavy snow or rainfall, natural catastrophes or a cyclone warning along with the system. It could also be something like a road caving in or diversions up-ahead. We aim at using analytics with navigational stack to remove all elements of uncertainty from a route,” he says.“While everyone else in the self-driving space, we are the only ones taking the less-trodden path of vision algorithims. While that offers three-dimensional view of the road, traffic and vehicle position, our technology is not three-dimensional. But it does give you all the required information for on-road navigation,” says Manpuria.