Keurig pulled its advertising from Sean Hannity's Fox News show after his interview with Roy Moore, the embattled Senate candidate in Alabama.

In protest, some Twitter users posted videos of themselves destroying their Keurig coffee makers.

They circulated the hashtag #BoycottKeurig.



Keurig's decision to pull its advertising from Sean Hannity's Fox News show is not going over well with some viewers.

Social-media users on Sunday posted videos of themselves smashing their Keurig coffee makers, two days after the company said it would no longer advertise during Hannity's show.

Keurig and other companies faced pressure to pull their ads following Hannity's interview with Roy Moore, the Senate candidate in Alabama who is facing allegations he engaged in sexual misconduct with a 14-year-old girl and pursued several teenagers while he was in his 30s.

Critics of the interview said Hannity went too easy on Moore. By Saturday, several companies — including Keurig, 23andMe, and E-Trade — announced they would pull their ads.

Supporters of Hannity lashed out at Keurig on social media through the hashtag #BoycottKeurig. A few went as far as to record themselves destroying their coffee makers.

View the videos below:

—Reverend Bob Levy (@TheRevBobLevy) November 12, 2017

—Angelo John Gage (@AngeloJohnGage) November 12, 2017