Here’s a neat little modern conundrum for you. Imagine you’ve just come off stage from debating “Is social media the curse of our age?” at the Cheltenham Literature Festival. Imagine that you and your fellow panellists have agreed that it probably is. In this situation, should you, or should you not, tweet about it?

Normally I would. This time I was unsure. What would be my motivation? Would I be publicising an event I’d found fascinating? Or would I just be craving the sort of “like”-induced serotonin hit we had all just been talking about, to which I am plainly at least as addicted as I am to my nicotine vape? What demons were ruling me? What damn tech tricks made me feel I ought?