When you're an inexperienced candidate whose main qualifications are raising huge sums of money from sketchballs and blowing shit up on camera, you're bound to make mistakes. But this screwup is particularly awful, even for Missouri Republican Eric Greitens.

The image above was shared on the Facebook page of Army veteran Robert Murphy, who stars in Greitens' newest TV ad as the grizzly voiced narrator of a diatribe against Democrat Chris Koster, Greitens' opponent in this November’s race for governor. But Murphy's social media preferences pretty much ensure that now he, rather than Koster, is going to be the story. And that ghastly "rape" meme was far from the only revolting piece of garbage Murphy's posted recently:

Other memes Murphy has re-posted in the past year announce, "No to gun control, Yes to Muslim control," and decry having to fear offending "some 7th Century Islamic goat humpers." Several other memes falsely allege Obama is a Muslim who wasn't born in the United States, including one showing Obama's face on a "wanted" poster with the words: "Missing from Kenya."

Greitens' campaign responded by carping that "Robert Murphy fought for the media's right to write dumb gotcha stories, and for his own free speech right to say things that aren't politically correct, even things others, including Eric, don't agree with," which is the same thing as saying, "We don't really care that our surrogate trivialized rape." But as Kevin McDermott of the St. Louis Post-Dispatch notes, that kind of attitude didn't exactly help another Missouri Republican—a guy you all know named Todd Akin.