i have a coworker who tries to hand sell infinite jest to every customer he makes contact with regardless of what they’re interested in. it’s the most embarrassing thing to watch this dude push DFW on 60 year old women looking for mystery pulps and teenage girls who like john green (most of our customers) as if his desperate evangelism is truly serving some divine purpose.

then when people don’t bite he laments how “they’ve missed the opportunity of a lifetime!” and “will never know true genius!!” it’s such a spectacle.