The United Trust team is proud to announce the launch of our protocol— TrustUSD. TrustUSD is the answer to two big problems that exist in the cryptocurrency industry.

The first problem TrustUSD solves is extreme price volatility. Bitcoin and most other cryptocurrencies experience fierce fluctuations in price, which makes them unfit for everyday purchases or as a storage of value. For example, at the start of 2018, 1 BTC was valued at $19,000, whereas it is now worth around $9150 (as of June 19th). This means that the price fell roughly 52% from its peak, severely discounting the purchasing power of Bitcoin and wiping out any value that was stored. Fluctuations this large are not suitable for transactions in day-to-day life.

This problem is big enough that mass adoption could be stifled for years to come, so many companies have developed their own solution to this problem: stablecoins. Stablecoins are a cryptocurrency that have a price stabilization mechanism, normally a peg to another asset or complex supply-and-demand algorithms that keep the value of the currency from fluctuating or in our case, an algorithmic independent money solution that achieves the same result, but non-collateralized.

While many solutions have been put on the market, many of them suffer from issues such as lack of transparency, lack of liquidity, regulatory uncertainty, etc. We have developed TrustUSD from the ground-up to be completely legal, transparent and liquid. TrustUSD is an elastic independent money protocol that targets the US Dollar while offering complete decentralization. This is achieved by altering the total supply. If the price increases beyond $1.00, supply will be increased. If the price falls below $1.00, then the supply will be restricted until equilibrium is reached.

The second problem TrustUSD solves is payment. Until now, the vast majority of cryptocurrency on the market are used for online trading and speculation, but this is only part of the equation. Mass adoption can only truly happen if people can use crypto to pay for their coffee during their morning commute. In order to solve this problem, we have laid out the foundations for an online and offline payment network, all centered around TrustUSD which we will be developing soon. This network covers everything from trading to consumption to business solutions.

Designed to run a multiple blockchain protocol, TrustUSD will initially run on the Ethereum blockchain, but in the near future, all transactions will be performed on Ethereum, EOS, and Stellar.

The TrustUSD steam recognizes that the stable asset market is still in its infancy, and the competition to be the dominant coin will be fierce. However, we firmly believe that TrustUSD’s unique traits and features will allow it to thrive in the cryptocurrency market.