Wedding arrangements in cashless India are turning out to be a purely online affair and e-startups are seeing business return after the November 8-week slump. Riding on the cashless wedding bandwagon are many established startups, which have recently launched different products to cater to the wedding market. For instance, cab-hailing platform Uber has partnered with WedMeGood to launch UberWEDDINGS, their wedding-specific travel service.

Customers can buy rides and customised promotion codes through this service and give them to family members and guests to use Uber rides. – Anand Shahani, CEO of WedMeGood.

Online marketplace Snapdeal has launched a curated market for all wedding-related purchases. Their recent FreeCharge Wallet on Delivery also helps cashless wedding purchases.

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