But surviving in the current market is not as easy as stocking collectible products and adding a cafe. Almighty Music Marketing, a company that maintains a retail database, says that more than 300 music shops have opened since 2009. Yet, in New York, another batch has gone to the vinyl graveyard over the last year or two, among them Bleecker Bob’s, Rockit Scientist, Tropicalia in Furs, Gimme Gimme and Big City. Still, Williamsburg and Greenpoint are dotted with stores, including Academy Record Annex, Permanent Records and Record Grouch.

Mike Dreese, a founder of Newbury Comics, a chain of nearly 30 music and pop-culture shops in New England, praised Rough Trade as “the real deal” and credited the original London store with supplying punk records that helped him establish his own business in the late 1970s. But he noted the risks of a venture on the scale of Rough Trade NYC.

“I believe they will have a rip-roaring success for a year or two,” Mr. Dreese said, “but the real question is three or four years out, what happens to this market.”

Rough Trade opened its first shop just as London’s punk scene was exploding, and the tiny store developed a rare authority to define cool by being picky about what it stocked. Its founder, Geoff Travis, soon started a record label by the same name, and the two businesses split in 1982. The shop’s fortunes have fluctuated over the years, but it has flourished since 2007 with the opening of Rough Trade East, a 5,500-square-foot branch in London’s East End that has a coffee bar and a stage for in-store performances. Since then, Mr. Godfroy said, Rough Trade has had double-digit sales growth each year.

To make what Mr. Godfroy calls a “destination-store experience,” Rough Trade NYC has gone with an industrial-chic design, its interior walls lined with the metal from 16 old shipping containers, and murals of fashionable album covers (Arcade Fire, the Velvet Underground) hand-painted over exposed brick. Concerts will take place in a spacious separate room in back, some of them free (or free with a purchase), and others booked and sold by the powerhouse local promoter the Bowery Presents.

The store also includes what it calls simply “the room,” a combination promotional zone and rotating art installation. For the first undertaking in the space, Glassnote will use 3-D projectors to recreate the bedroom of the rapper Childish Gambino (who is also the actor Donald Glover, a star of the NBC show “Community”), in a design that Mr. Glass likened to the almost uncomfortably intimate work of the British artist Tracey Emin.