

In your B2B marketing campaigns, what lead generation channel do you use?

Everyone says that ‘Content is King’, while others say social media is where true power lies. Traditional marketers still banks on cold calling and appointment setting.

But here are the reasons why EMAIL MARKETING should be your bread and butter:

Infographic Transcript:

Email marketing has an ROI of 4,300%

Source: Direct Marketing Association

Revenue from email has increased by 28% from 2013-2014

Source: Email Marketing Industry Census 2014

60% of marketers believe email marketing produces positive ROI

Source: Marketing Sherpa

You might want to check out! Introducing: The Ultimate Lead Generation Kit To Jump start your Business!

40% of qualified leads discover sites via email

Source: Marketing Land

64% of decision-makers read emails via mobile devices

Source: SalesForce

Adding social sharing buttons to email messages an increase click-through rates by more than 150%

Source: SocialTimes

56% of businesses plan to increase their email marketing efforts this year

Source: CustomerMinds

More AMAZING Email Marketing Tips!

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