The internet is awash with listicles of the best, essential, most inspirational Don Draper quotes on marketing, leadership, love or just about any situation. Mad Men is a very well written show and Don Draper is the quintessential television anti-hero that we hate to love.

But if you take a closer look, you’ll realize that like his name, identity, and marital decisions (would Don have married Megan had Roger not married Jane?), some of his best lines do not belong to him.

Here are a few examples:

Season 1, Episode 12: “Nixon vs Kennedy”

Rachel Menken to Don Draper: “You haven’t thought this through.”

Season 1, Episode 12: “Nixon vs Kennedy”

Don Draper to Pete Campbell: “You haven’t thought this through.”