In a "My Shot" with Golf Digest in this month's Masters preview issue, Nantz discusses the origin of another famous phrase, "Hello, friends." And earlier this year, Nantz said he plans on announcing the Masters through 2036. That would give him an odd 51 years of working the event, but allow him to be there for the 100th edition of the tournament. No matter how many Masters Nantz does or who came up with the catchphrase, though, the "tradition" trademark won't be going anywhere for a long time.