This article was first published on September 25, 2018.

New Delhi (CNN Business) Tinder is allowing Indian women to really control the conversation.

The dating app announced a new feature called My Move on Tuesday that gives women the option to prevent men from initiating a conversation — even if they've "matched."

The optional feature is currently only available to women using Apple's iOS operating system in India, but it will soon be extended to Android users.

"From user feedback, we have understood that while some women would prefer to exclusively make the first move, many other women do not want to feel like they have to — so we are giving them the ability to choose," Tinder executive Taru Kapoor told CNN.

Kapoor said that My Move is being tested in "select geographies" and will be made available in other countries in the coming months. She did not specify which markets will next get the feature.

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