The TalkTalk TV Store is open to all, and available on PCs, smartphones, tablets and LG/Samsung smart TVs. Existing TalkTalk broadband and/or TV customers get a few added conveniences from now on, however. First off, they can use their existing TalkTalk login details for the service, and any rentals or purchases will simply be added to their usual monthly bill. This kind of persistent account also means those with a YouView set-top box in their living room can start watching something on the big screen and pick up where they left off on a smaller one. Just a couple of features that make the store a little more compelling than Amazon's alternative, if only for existing TalkTalk customers.