McDonald's proudly made an announcement about something it maybe shouldn't have been calling attention to in the first place: by mid-2018, a majority of its restaurants will make the Quarter Pounder with fresh beef.

Today we've announced that by mid-2018, all Quarter Pounder burgers at the majority of our restaurants will be cooked with fresh beef. pic.twitter.com/Bdf99ALlxw — McDonald's (@McDonalds) March 30, 2017

Cool! In like a, "congrats on the rest of your burgers continuing to be made with not-fresh meat in a majority of locations a full year from now" kind of way.

Yes, this is good news, but it's really just calling attention to some of the less-than-flattering facts about McDonald's meat.

Wendy's, which prides itself on its "fresh never frozen" policy, took note:

.@McDonalds So you’ll still use frozen beef in MOST of your burgers in ALL of your restaurants? Asking for a friend. — Wendy's (@Wendys) March 30, 2017

They replied to McDonald's initial announcement by basically saying "yeah... and?"

In the fast food wars, there are going to be clear winners and losers in terms of beef freshness. At this moment in history, Wendy's has that winning slot on lock. If you're coming to the fight with anything less than all fresh beef... they're going to mock you. Sorry, I don't make the rules.

Wendy's didn't stop there. Lots of people replied to the initial clapback and it really seemed to add fuel to the fire:

@realJoshAbraham @McDonalds We'll stick to our fresh beef. They can have those ice chips they're serving. — Wendy's (@Wendys) March 30, 2017

ICE CHIPS?

Whoever runs Wendy's Twitter is pretty much setting their keyboard on fire.

If the best drama of the day is about fresh vs. frozen, we're here for it.

Editor's Note: Headline has been corrected to "Quarter Pounder"