Given the broadcaster's ever-closer ties to arts programming, it's also no surprise to see that it'll also commission a 360-degree version of Giselle from the English National Ballet. Across the autumn, the company will shoot more clips including news broadcasts from the US elections. You'll also be able to enjoy The Martian: Sneak Peek, a 30-minute VR experience on Mars designed to pimp the Matt Damon movie of the same name.

Should you want to demonstrate your full loyalty to Sky's brand, head on down to the O2 from October 20th to get a Sky-branded Google Cardboard viewer. It'll work on iOS and Android handsets as well as the Gear VR and Oculus Rift, and is available in the UK, Italy, Germany, Austria, Australia, NZ and the US.