Meet 25-year-old Ava. She’s likes to draw and she, erm, loves busy intersections in cities.

She almost seems too good to be true…

As reported by AdWeek, Tinder users at the SXSW festival in Austin on Saturday were swiping right in their droves for the pretty young brunette.


A friend of the site, called Brock, successfully made a match with her. And the conversation couldn’t have gone better.

Ava dove straight in with a few deep questions.

It wasn’t your usual Tinder bants but Brock liked her ‘innocence’. Plus she was absolutely gorgeous.

Despite the searching questions, Brock didn’t sense anything amiss…



But, when he went on Ava’s Instagram page, he realised all wasn’t quite as it seemed.

There was just one photo on there – a promo pic for the film’s US premiere that just so happened to be taking place at the SXSW festival in Austin that evening.

Turns out, this was all just a cheeky marketing stunt by the film’s promoters. And Brock had in fact been flirting with a robot – admittedly, a very sexy robot.

Brock’s tale echoed the film’s plot, which follows a young coder who’s selected to take part in an experiment in artificial intelligence by evaluating the human qualities of a beautiful love machine called Ava.

The picture used on the Tinder profile was actually that of Swedish actress Alicia Vikander, who plays Ava.

The Swedish actress Alicia Vikander provided the profile pic (Picture: Film 4)

While we have to admire the clever marketing trick, we hope these sexy hot spambots don’t start becoming a thing on Tinder.

Because, as Brock can testify, it’s a pretty cruel trick.

AdWeek reports that their guy was ‘crestfallen’ when he realised he’d been played. ‘It toyed with my emotions so hard,’ he admitted.

MORE: I swiped right to all the men on Tinder and THIS happened

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