Evelyn Lauder, a breast cancer survivor and senior corporate vice president of The Estee Lauder Companies, founded the Breast Cancer Research Foundation (BCRF) to help fund research and raise public awareness. Lauder is also the co-creator of the original pink ribbon launched in 1992 with Alexandra Penney, former editor-in-chief of Self magazine.﻿﻿

You can donate to BRCF online, through the mail, or over the phone. You can also make monthly donations or participate in workplace giving (employer-matched donations).

BRCF devotes 88% of its funds to research and 3% to breast cancer awareness programs.

In 2019, BCRF celebrated its 25th anniversary with its annual Hot Pink Party, a charity fundraiser which raised over $6 million on one night.﻿﻿