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Kieren is a man who has it all - perfect job, stunning girlfriend, beautiful baby daughter and a home of dreams.

The 23-year-old is a self-made wealthy businessman who drives the best cars, wears the best clothes and has the best watches.

But he's giving all this up to sleep rough on London's streets for three nights because he has a point to prove - the homeless are lazy and could find a place to live if they worked hard enough.

Kieren is one of the rich kids to appear on 5Star's new documentary series, Rich Kids Go Homeless, starting tonight at 9pm.

He said: "I feel like homeless people could do a lot more for themselves.

(Image: Channel 5) (Image: Channel 5)

"They are weak and they're lazy and they shouldn't be.

"They're already at rock bottom so they might as well just keep trying."

Kieren, a trader, lives with his girlfriend, Jess, and their baby daughter.

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He happily spends £100,000 on cars, £30,000 on clothes, including a tracksuit worth £1,3000, and £20,000 on watches.

Kieren has recently returned from Turkey, where he spent £4,000 on his teeth.

(Image: Channel 5) (Image: Channel 5)

But for three nights he'll be giving up his luxury pad and lavish lifestyle to sleep rough on The Strand in London.

The famous street is one of the most dangerous for rough sleepers in the capital where suicide, drugs and alcohol account for 50 percent of deaths.

And Kieren will be taking to the streets with just a sleeping bag, the old clothes he's wearing and a big pair of socks.

Gone are his phone, ID, cash, credit card and designer clothes.

But he has a plan.

(Image: Channel 5)

Kieren says: "I think it will be quite easy, if I can just get myself off the streets and into a hotel, that's proof that homeless people can do it too."

Using his "secret weapon" of a pair of glasses, Kieren plans to beg for enough money to buy a load of umbrellas and sell these to tourists and commuters when it starts raining.

Kieren searches for the best place to set himself up to beg and finds a busy, well lit spot.

But after just an hour he's made £5, nowhere near enough to buy even one umbrella.

He admits: "I feel like I'm selling my body, you have to swallow your pride a bit."

(Image: Zeppelin Films) (Image: Zeppelin Films)

Faced with spending a night on the cold streets, Kieren finds a place to bed down and get some sleep.

The next morning he's determined to make enough money to see his umbrella plan though and looks for a prie begging spot.

Donning his glasses, he creates a sign saying 'if you don't have any spare change, I appreciate conversation'.

Kieren says: "I they get to know me then they will give me some money."

However, the going is slow when it comes to cash donations, although he is given a lot of food.

(Image: Channel 5)

(Image: Zeppelin Films)

Kieren reaches a new low when he tries to eat a tin of spaghetti hoops - his favourite - but is forced to use one of the lenses of his glasses to get to the food.

After making a total of £7 the young trader is forced to abandon his umbrella plan and realises he needs a plan B - to beg for enough money to get a hotel.

In more than six hours of sitting on the streets and asking for money, Kieren has just £33, nowhere near enough for a hotel room in the capital.

He desperately tries to find a hostel to bed down in for the night but after hours of getting lost he is devastated to be told there's no room.

The number of homeless in London outnumber the beds in shelters two to one and many charities send teams out onto the streets to approach those deemed most in need to offer them somewhere to sleep each day.

(Image: Channel 5)

Kieren returns to the place he spent his first night on The Strand and meets 32-year-old Tommy, who has bene homeless since he split up with his girlfriend.

He said: "I've watched four people get stabbed in a year."

Tommy is one of the many homeless people who smoke Mamba, or Spice.

It's much stronger than cannabis and more addictive than heroin.

But for the first time Kieren feels a sense of community with those forced to live on the streets and comes up with a plan to beg with Tommy the following day to earn enough money to pay for a shared room for them both for one night.

(Image: Channel 5)

But the next morning, Tommy's first concern is getting more Spice and Kieren is horrified.

He decides to go it alone and finds a hotel where a shared room is just £25 a night, or £60 for one where he can sleep alone.

Determined to upgrade, Kieren sets off for another day's begging - and immediately runs into trouble.

He picks a prime spot and is immediately screamed at for stealing someone else's pitch.

With competition for the best places to make money so fierce, people are very protective of their regular spaces.

(Image: Channel 5)

Disheartened, Kieren wanders the streets until it's time to check into the hotel - but he's dealt another devastating blow.

He can only have a room if he has ID, something those forced to live on the streets have to give up as soon as they lose their fixed address.

Crushed, Kieren is forced to find somewhere to sleep on the streets for the night - and then things go from bad to worse.

As he's scouring the pavements for a safe place to rest, he's approached by one of the men he met the previous night, suspicious about why he's sleeping rough.

Kieren is accused of being a police office while another rough sleeper threatens to "stab him" and "hurt him bad".

(Image: Channel 5)

5Star's film crew are forced to step in to pull Kieren out of the potentially violent situation.

He says: "The streets are ruthless, there are now words for how dangerous they are.

"I saw a knife. I don't feel safe on the streets, I'd rather be in jail."

In 2017 there were 3,000 violent crimes committed against homeless people in London alone.

Shaken, Kieren makes a reverse charge call home to girlfriend Jess and asks to hear his little girl breathing while she's asleep.

(Image: Channel 5) (Image: Channel 5)

He admits: "I'm missing everything from home, the food, the banter, the laughs, the cuddles, going on my computer and playing PlayStation.

"I missing a hot bath with candles. I wouldn't be able to last another day on the streets."

After finding the "safest place in London" to sleep close to a church with a group of other homeless people, Kieren spends his last night on the streets.

When it's time to leave, he gives everything he's earned begging away to other rough sleepers, along with his sleeping bag.

And it's been a valuable lesson.

Kieren has now vowed to donate money and food to the homeless - and will encourage his baby daughter to do the same.