You can’t hide or ignore a last name like Butt, so the only alternative is to cherish it.



Jake has.



Prior to the draft last year, the Broncos’ second-year tight end and former Michigan star inked an endorsement deal with Charmin that included a load of toilet paper. A blue dump truck with Charmin’s logos stamped on the sides rolled up to Pickerington, Ohio, Butt’s hometown, and dropped off the supply. Jake shared the moment on social media with the hashtag #bestdumpever.



On game days at Michigan, the Butt clan could always be spotted by their No. 88 T-shirts with custom names on the back. There was “Papa Butt” and “Headbutt,” “Butt of Steel” and “Kick Butt,” “Black Butt” and “I Like Big Butt,” among many other Butts wearing maize and blue.



But last week, the Butt family’s fame reached new heights with a cameo on “The Ellen DeGeneres...