September 25th 2006

Posted in Advertise by Teo

Veja Magazine (Portuguese: “Look”) is the most circulated weekly news magazine in Brazil, fourth most circulated in the world.

The following ads combined words to make images. Words disappear as they form a picture, and there is somehow hard to believe they are still present

The ads were made by the agency AlmapBBDO, Sao Paulo, and won silver and gold medals on the 2005 Clio Awards.

Bin Laden – Dead or Alive – Gold Clio Award, 2005

The face of Osama Bin Laden, made from the words Dead and Alive.

Bush – Peace or War – Silver Clio Award, 2005

The face of George W. Bush, made from the words Peace and War.

Saddam – Threat or Pretext – Silver, Clio Award 2005

The face of Saddam Hussein, made from the words Threat and Pretext.

Castro – Tirany or Freedom

The face of Fidel Castro, made from the words Tirany and Freedom.

Victory or Defeat

Reads both the words Victory and Defeat.

Bomb or Bluff

Reads both the words Bomb and Bluff.

Suicide or Right to die

Reads both the word Suicide, and the words Right to die.

Heal or Sin

Reads both the word Heal and Sin.

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