The Similac® StrongMoms® Rewards program offers personalized gifts and benefits, like free formula samples and baby formula coupons. But the program is about more than just savings. You’ll get nutrition guidance, ongoing tips and education, and offers—all delivered right to your email.

Know We promise to deliver the knowledge you need to be confident in your promise to give your baby the very best. You’ll get email updates that include helpful guides, tips, and nutrition information tailored specifically to your baby’s growth.

Save We promise to give you benefits, such as personalized savings, to help with your promise to keep your baby fed. To help save you money, there are up to $400* in savings and exclusive benefits.