Key Partners

The first building block of your business model is to identify the key partners you need to conduct your business. Who would you like to have as your partners, suppliers, or collaborators on your business idea? It is helpful to target specific examples but it’s also helpful to have general lines of businesses you want to focus on.

Key Activities

What actions or activities do your value proposition require you to make? Identify the key steps you need to take in order for your business to deliver on its promises and make sure development rolls out smoothly. For a product-driven business, a key activity may be learning about users and how to build a better product. For an infrastructure business, it would be important to maintain that infrastructure and research ways to increase efficiency.

Key Resources

Ask yourself what strategic assets do you need to launch and operate your business? Take advantage of these proven frameworks to identify your key resources and find your differentiating factor among your competitors. For product-driven businesses, key resources include specialized talent in critical areas of expertise, like professional graphic designers and developers, and intellectual property. For scope-driven businesses or businesses that create synergy around a particular Customer Segment, it is important that key resources include knowledge about your target audience and a standard set of procedures for interaction and assistance with the group. For infrastructure-driven businesses, strategic assets could include the physical or virtual infrastructure involved with the business.