Typically when brands try to immerse themselves as part of a social phenomena, it doesn’t go so well. But Denny’s actually did something pretty sweet on Twitter this week: they introduced a menu inspired by this weekend’s Coachella, and it’s pretty darn funny.

Personal favorites include: Ghostface Skillet, Alabama Milkshakes, Flap-jaction Bronson, Pan-Drake, and Illuminati Breakfast Club.



“Denchella” marks the second year in a row Denny’s social media manager knocked it out of the park with a Coachella-related tweet.

The best Coachella look is french toast remnants all over yr face while not appropriating any other cultures. — Denny's (@DennysDiner) April 13, 2014