CLEVELAND, July 22, 2013 /PRNewswire/ — Content Marketing Institute announced today that William Shatner, best known as “Captain James T. Kirk” in the television series Star Trek, will be the closing keynote speaker at their Content Marketing World event in Cleveland, Ohio, September 9-11, 2013.

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“We are thrilled that Mr. Shatner is going to share his stories at Content Marketing World 2013,” says Joe Pulizzi, founder of the Content Marketing Institute. “From Captain Kirk to Boston Legal to content marketing partnerships with major brands, Mr. Shatner’s storytelling will provide the perfect closure to the largest content event on the planet.”

Content Marketing World, is returning to Cleveland, Ohio in year three, after two previous events in Cleveland and Columbus, Ohio. Content Marketing World will be the largest event to take place at the brand new Cleveland Convention Center.Registration is now open for the main event. Industry summits will take place on September 12 for financial, manufacturing, technology, small business and healthcare marketers, which can be purchased with the main event, or separately.

Other speakers for Content Marketing World include Jonathan Mildenhall of the Coca Cola Company, Jay Baer and Joe Pulizzi. The goal of the event is to teach and network with attendees, who will leave the hands-on sessions with materials needed to implement a content marketing plan for their own business and clients.

Content Marketing World 2012, held in Columbus, Ohio, USA, included over 1,000 marketing and PR professionals from 23 different countries, representing Level 3, Google, SAS, Qualcomm, Paychex, Aon, IBM, Nationwide, Deloitte, UBM, Caterpillar, Cisco Systems, CME Group, University of Phoenix and hundreds of other leading small and large brands.

About Content Marketing Institute:

Content Marketing Institute is the leading global content marketing education and training organization. CMI teaches enterprise brands how to attract and retain customers through compelling, multi-channel storytelling. CMI’s Content Marketing World event is the largest content marketing-focused event. CMI also produces the quarterly magazine Chief Content Officer, and provides strategic consulting and content marketing research for some of the best-known brands in the world. Get more content marketing resources at ContentMarketingInstitute.com. CMI is a division of Z Squared Media, a 2012 Inc. 500 company.

About William Shatner:

William Shatner has cultivated a career spanning over 50 years as an award-winning actor, director, producer, best-selling author, recording artist, and horseman. He is one of Hollywood’s most recognizable figures and a major philanthropist. In 1966, Shatner originated the role of “Captain James T. Kirk” in the television series Star Trek, and also played the title role in the TV series T.J. Hooker before hosting television’s first reality-based series, Rescue 911. He won Emmys and his first Golden Globe for both The Practice and Boston Legal. Shatner is currently involved in Shatner’s Raw Nerve, AFTERMATH With William Shatner and William Shatner hosts Weird of What. Shatner has authored nearly 30 best sellers, and his comic book series – William Shatner Presents – debuted in 2009.

SOURCE Content Marketing Institute

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Posted July 22, 2013 in: Event by Cathy McPhillips