Ambrosus, a Swiss blockchain startup for the supply chain ecosystem, has announced that Dr. Vlad Trifa, who has been a technical advisor to the project, is officially joining the company as Chief Product Officer.

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Dr Trifa formerly served as Head of Swisscom’s Digital Lab. Prior to that he co-founded and led product engineering at EVRYTHNG, a VC-backed IoT company which received $34 million in funding from companies such as Atomico, Samsung, Cisco, Dawn Capital and BHLP.

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Angel Versetti, Ambrosus co-founder and CEO, said: “Given the high-level expertise required for a project of this magnitude, it is crucial for us to not only consult with experts on this matter but to also bring them onboard to become formally involved, and fully immersed in building the technology that will underpin this ecosystem.”

“Vlad Trifa’s immense experience will help further drive the potential of our project as we make strides towards transforming traditional supply chains and commodity markets through the adoption of blockchain technology,” added Versetti.

“Ambrosus is developing the sophisticated technology and full-stack solutions required to meet the ever-increasing standards of transparency and reliability in global supply chains. Ambrosus has developed a particularly disruptive and forward-thinking solution to the current issues omnipresent in our supply chains, setting the standards for innovation emerging within the industry. I am proud to make the transition from Ambrosus Advisor to full-time Chief Product Officer and lead the development of their groundbreaking solutions which will redefine how we trade,” said Dr. Trifa.