Japanese automaker Honda will showcase a concept car at the Consumer Electronics Show next month that is capable of understanding the driver’s emotions—and potentially developing emotions of its own. World, meet the NeuV—or perhaps, more aptly named the NewU.

The company made the announcement this week, but provided little insight into how the technology will work or change the driving experience.

What we do know is that the concept car, called the NeuV, is being positioned in the market as an automated electric vehicle that includes an “emotion engine.” This new feature will “enable machines to artificially generate their emotions.” That means you could end up in a love or hate relationship with your car—literally.

The “emotion engine” stems from a partnership between Honda and Japanese telecommunications firm SoftBank. The two announced their plans to design AI technology that allows the car to have conversations with its driver—picking up on his or her emotions.

Honda believes that drivers will feel a stronger emotional attachment toward their cars based on their shared experiences. They did not provide a timetable for when, or if, the NeuV will be sold to consumers.