National Organization for Marriage President Brian Brown sent his supporters a Good Friday and Easter message drawing parallels between his unsuccessful efforts to deny same-sex couples the right to get married and the experience of Jesus during Holy Week.

Brown recounts the biblical narrative of the crowds that first welcomed Jesus into Jerusalem but then turned against Him, and he empathizes:

In the run up to Holy Week on Palm Sunday, we experience Christ’s triumphant entry into Jerusalem, with adoring fans lining the streets, waving palms, welcoming this great Son of God who has worked miracles, cured the sick and infirm, breathed new life into the dead, forgiven sins and fulfilled scripture. If they had public opinion polls back then, Christ’s popularity would have been off the charts positive. But within days, these same people who greeted his triumphant entrance turned on him, becoming a murderous mob that ended up preferring the criminal Barabbas to Jesus. He celebrated his last supper on earth with his disciples, knowing that he would be betrayed, and prepared himself for his barbaric crucifixion and death today, Good Friday. How quickly they turned on him. I can imagine how Jesus must have felt, having experienced on a far lesser scale a seeming seismic shift in public opinion (at least according to the media) in the object of much of my work, the preservation of marriage.

Christians believe that Jesus was executed on a Friday and rose from the dead on Sunday, which Brown calls the “most consequential day in the history of the world.” And Brown sees more parallels, suggesting that no-gay-couples-allowed marriage will rise again: