According to Brickset’s translation of a Danish news article, LEGO Marketing Director Mads Nipper has confirmed that LEGO is in negotiations with Fox to license long-running TV show The Simpsons.

The Wall Street Journal also quotes LEGO Spokesman Jan Christiansen as confirming the negotiations, but with the vague caveat, “We are continuously looking into new collaboration possibilities.” And a 20th Century Fox spokesperson says, “We can confirm that discussions with Lego have taken place but there are no initiatives to announce at this time.”

As Huw puts it, “It’s rather surprising that news that negotiations are taking place has become public as normally such things are veiled in secrecy until the contract is signed.” Indeed. We ourselves generally hold off reporting on set rumors, but we’d be remiss in our news duties if we didn’t pass this along to our readers, given the confirmation from three separate, official sources.

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