The Slants (image via Facebook)

The Supreme Court protected free speech with their decision in Matal v. Tam.

With the Left feverishly attempting to squash unwelcome speech on college campuses, with the president of the United States musing about tightening libel laws, with prominent liberals asserting that so-called hate speech is not protected by the First Amendment, free speech in America at least has one reliable friend — the Supreme Court of the United States.


In a firm 8-0 decision, the court slapped down the Patent and Trademark Office for denying a band federal trademark registration for the name “The Slants,” a derogatory term for Asian-Americans. The case involves a very small corner of federal law, but implicates the broader logic of political correctness, which is that speech should be silenced for the greater good if there is a chance that someone, somewhere might be offended by it.

As it happens, The Slants is an Asian-American band that seeks to “reclaim” and “take ownership” of anti-Asian stereotypes (it has released albums called The Yellow Album and Slanted Eyes, Slanted Hearts). This didn’t matter to the trademark office any more than it presumably would to the dean of students at the average liberal-arts college. The Slants appealed the initial rejection to the trademark office, got rebuffed again and then rightly made a federal case of it.

The litigation hinged on a provision of federal trademark law referred to as the “disparagement clause.” This clause forbids registration for any trademark “which may disparage … persons, living or dead, institutions, beliefs, or national symbols, or bring them into contempt or disrepute.” Taken literally, this provision would forbid the disparagement of the KKK, an institution; or Benito Mussolini, a person who is dead; or Vladimir Putin, a person who is living.


The trademark office interprets the clause with all the wisdom you’d expect of a federal bureaucracy. As the trademark office’s manual puts it, an examiner determines whether or not the mark would be found disparaging by a “substantial composite, although not necessarily a majority, of the referenced group.” So, merely a plurality of the offended will do, and common sense is no defense: “The fact that an applicant may be a member of that group or has good intentions underlying its use of a term does not obviate the fact that a substantial composite of the referenced group would find the term objectionable.”


This is classic safe-space reasoning — the harm that would allegedly befall some portion of a group from encountering an offending trademark should trump the free-speech rights of the likes of The Slants. The court utterly rejected this posture, deeming it inimical to a free society and untenable under the U.S. Constitution.


In a passage that should be pasted into the student handbook of every college and read aloud by progressives who have convinced themselves that hate speech is not free speech, the court held, “Speech that demeans on the basis of race, ethnicity, gender, religion, age, disability, or any other similar ground is hateful; but the proudest boast of our free speech jurisprudence is that we protect the freedom to express ‘the thought that we hate.’”

As the court’s concurring opinion noted, basing the trademark prohibition on the presumed reactions of an offended group doesn’t help — “a speech burden based on audience reactions is simply government hostility and intervention in a different guise.”


The practices of the Patent and Trademark Office obviously aren’t the most significant grounds for contention over speech. But the disparagement clause was the wedge that activists were trying to use to force the Washington Redskins to change the NFL team’s name (the team has been fighting the cancellation of its trademark in court). And every effort by the speech police to spread their operations from college campuses to the wider society must be resisted.


In this case, they came for a self-described “Chinatown Dance Rock” band with a cheeky name, and the Supreme Court said, Sorry, not in America.

READ MORE:

In Congress, a Move to Affirm Free Speech on Campus

To Both Sides in America’s Dialogue Wars: Disarm

Year of the Shout-Down: It Was Worse Than You Think

— Rich Lowry is the editor of National Review. He can be reached via e-mail: comments.lowry@nationalreview.com. © 2017 King Features Syndicate