The NFL MVP is suing Amazon.

According to the Baltimore Sun, Ravens quarterback Lamar Jackson has sued Amazon for allowing third-parties to sell apparel bearing his likeness and catch phrases on Amazon.com.

Jackson’s complaint asks Amazon to stop selling the products without permission and to provide the reigning NFL MVP with compensation and damages. The items in question feature phrases such as “Lamarvelous,” “Action Jackson” and “Not bad for a running back.”

Jackson embraced those nicknames and phrases during his 2019 MVP season.

The lawsuit alleges that Amazon is damaging Jackson’s Era8 Apparel company, which sells similar products online, and confusing customers who might think he has approved the items.

As of Thursday afternoon, Amazon has not filed a response with the court.

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