As discovered in March 2017, Atari's 1977 arcade game Starship 1 features an "Easter egg" (a hidden secret or item), in which the message "Hi Ron!" is relayed on-screen and the player is awarded 10 extra lives. The secret was divulged through an interview with the game's engineer Ron Milner (whose name is referenced in the Easter egg itself), published on the online blog of former Xbox executive Ed Fries on 22 March 2017. The find was remarkable as it beats the previously known "first" videogame Easter egg – a hidden room in Adventure (Atari, 1979) – by approximately two years.

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