Today at the Google I/O 2017 developer conference, Google announced an ambitious plan to help Americans find work with the introduction of Google for Jobs. The service will be embedded into the Google search engine and can be used to find millions of job vacancies and postings from all over the Internet. Users will be able to narrow down the listings according to location, category and of course, industry, but Google will also include the ability to filter by accessibility via public transport and hours of work.

The reason behind the new feature is that Google believes it has the technology to match the right candidates to the right jobs, and it is improving it’s existing search engine to do so.

Google’s Chief Executive Officer, Sundar Pichai, explained during the keynote address at the Google I/O 2017 developer conference: “The challenge of connecting job seekers to better information on job availability is like many search challenges we’ve solved in the past.” So far the feature appears to be working well; Google’s search engine is able to discover large numbers of vacancies from numerous sources, including popular sites for job hunters to visit such as LinkedIn, CareerBuilder, Glassdoor, Monster and even Facebook. When an applicant clicks on a search link, he or she is taken to either the company or, importantly, the job-search site listing. From here, it’s possible to apply for the post. Perhaps because the Google search query takes the potential applicant to the job listing, so Google has gained support from the job search market. Ultimately, if the Google search engine works well, it should increase the number of good quality applicants for a particular vacancy.

Google for Jobs is also being introduced at a time when many Americans are worried about the future, something known as ‘economic anxiety.’ Currently, unemployment rate is historically low but one worry is that more jobs are being displaced by technology. Of course, Google is a part of this revolution as it is developing and evolving its own machine learning artificial intelligence systems. Google could be getting into the job search market as it starts to pick up. Another reason why Google could be pushing into the job search market is that it could encourage employment-related marketing and advertising spend, which Google will use to bolster the advertising revenue part of its business.

Google for Jobs is also another way to work with big businesses, something Google has increasingly concentrated on in recent years. The new search engine service will help enterprises fill vacancies, which is important in a time when half of businesses state they have difficulty filling posts. Google will be launching the Clouds Jobs API in November, via the Google Cloud system, to provide employers with better accessibility and control of the information published to the service.

The Google for Jobs service will be arriving for American customers in the coming weeks and the early signs are encouraging. The job search market appears to be welcoming Google’s new service and of course, job seekers will immediately benefit from Google’s efforts in this area. Hit the source link to learn more.

We’re covering Google I/O 2017 in its entirety, stay here at Droid Turf for coverage throughout the week.

SOURCE [Google Careers]