These are the days of social media, and more than 4 billion people are active on different social media platforms. Instagram is one such platform that is the front runner in this war of the social media titans for the subscriber base. Instagram has more than 2 billion users and is still adding users to its social media platform. This much user count means a goldmine for the advertisers and business entities. Instagram forms an excellent place for finding potential customers for their products and services.

Instagram has various inbuilt tools and features which it uses to keep users involved. Likes are one such most popular feature. Likes on a post of Instagram are not seen as a benchmark to test the popularity of anyone, be it human or a company. Any post that has more than a hundred likes is automatically considered a hit, and the owner of the profile is regarded as a budding influencer.

Thus likes have a very crucial power in the social media circuit. People would do anything to get more and more likes. Some try to post vigorously, some ask their known ones to share their video, and some smart ones choose to buy Instagram likes. So why do people choose to purchase a simple thing as Instagram likes?