You might think that you know enough about SEO that you can do it all on your own. While there are certainly basic optimization techniques that we can all do, it’s still in every webmaster’s best interest to work with the professionals – especially if you are running a business. Acquiring SEO services from experts will help ensure that you don’t make any costly mistakes.

However, not every internet marketing provider is equal. Here are some warning signs that a particular SEO company isn’t right for you:

They try to “guarantee” the top spot.

The top spot in search engines is never guaranteed. Any specific proclamations such as “We ensure that your site will make it to the first page of search results within a week!” should be avoided. If it sounds too good to be true, it is.


They can promise hundreds or even thousands of links to your site.

Unless they are viral marketing geniuses, you won’t get tons and tons of links to your site in a legitimate way that doesn’t involve spam. Any links you get from these kinds of claims are more likely to hurt your site (and your company) rather than help it. Building links too quickly from all of the illegal sites is a big no-no, and you’ll face the risk of your site by getting penalties.


They seem evasive.

If a company gives you a generic response to every question, be weary. Every single client should be unique and have unique requirements. They should show a genuine interest in your business so that they can work on a custom solution tailored just for you. While you don’t want them to make explicit guarantees (as mentioned above), you don’t want them to be evasive or too generic, either.


They make claims that they “know somebody on the inside.”

“We have inside contacts at Google” is a HUGE lie, so never believe it. Google goes to the extremes to make sure their employees are practicing confidentiality, so if any of them do give out SEO secrets, they’re taking a significant risk.


Send you poorly-written messages or emails.

Do you want a company that doesn’t take the time to compose original emails with proper grammar and spelling anywhere near your site? How can you expect them to provide you with quality content? A good SEO company will help create good, optimized content for your website and internet marketing needs. Also, when speaking to them on the phone, they should be friendly, open to your suggestions, willing to answer all of your questions and well-spoken.


ProEngage is a good SEO and web design company that you may want to check.