(UPDATE on 11/10/15 at 6 a.m. ET: The app creators have since confirmed Rumblr is a hoax.)

Imagine if members of Fight Club didn’t have to talk about Fight Club because they had smartphones.

Imagine if Tinder users swiped right not to hook up, but throw punches.

This is Rumblr – “Meet. Fight. Conquer” its tagline – and its development team says it’s a real thing.

“We have raised relatively substantial funding from private American investors and the app is fully developed,” an unnamed spokesperson for Rumblr told nydailynews.com.

The app offers “casualty-free casual fighting for free,” borrowing smartphone dating technology to match complete strangers for love at first fight.

Users get a profile pic and list their stats, including “MMA specialty,” to potential matches.

“Pro-tip: Tell your match what you don’t like about their picture,” the website reads.

A chat function allows users to “heat up” after arranging a fight and a filter for female and group fights. They can also broadcast fights’ location so others can gawk – or perhaps become accessories to – the action.

A spokesperson said Rumblr is working to clear legal issues with Apple’s app store, according to the nydailynews.com report. But the team is coming out swinging with its launch.

“Due to heavy demand,” Rumblr’s website declares, the app is set to go live today at 5 p.m. ET as a beta web application. More than 78,000 users have signed up for access, according to the report, with an email confirmation offering 10 pairs of golden brass knuckles.

No word on whether users can send hospital bills to Rumblr’s Soho office.