The iWatch is as fanciful a design as you could wish for. The concept timepiece is a wrist-sized iPhony, a tiny iPod Touch on a strap. It's also gorgeous.

The design is from the Italian ADR Studio, and exists only in the world of Photoshop. The main screen, seen above, shows the time, date and weather (Rome's looking very inviting this month). The gallery goes on to show the Bluetooth syncing options (to iPad and iPhone but not a computer, oddly) and a picture of the iWatch throwing a projected movie onto a wall (hell, it's a concept design: why not dream a little?) Read the specs and you learn that there will also be an RSS reader, Wi-Fi and 16GB memory.

I would buy one in a second, like Cult of Mac's resident deviant John Brownlee (who also - curiously - claims the iWatch makes his "heart flutter", despite the fact that he demonstrably has no heart in his dry, rattling cage of a chest). Sadly, it will never be so, and instead I shall be forced to strap an iPod Touch to my forearm like some giant, lottery-winner's Rolex.

iWatch [ADR Studio via John "Dee" Brownlee]